Reaping What You Sow - Center for Farm Financial Management
Transcription
Reaping What You Sow - Center for Farm Financial Management
1 Copyright © 2010 by the Center for Ethical Business Cultures® Ethical Business Cultures: Reaping What You Sow Minnesota Crop Insurance Conference Ron James President and CEO Center for Ethical Business Cultures 15 September 2010 Celebrating over 30 years of business commitment to ethical cultures. Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 1 About the Center for Ethical Business Cultures Mission To assist business leaders in creating ethical and profitable business cultures at the enterprise, community and global levels Background 931 year old nonprofit organization 9Began partnering in 1988 with University of St. Thomas 9Member of the Advisory Group to the US Sentencing Commission 9Advises Boards and Executive Leaders on “Tone at the Top” 9Building a Bridge Between Thought and Practice Leadership Copyright © 2010 by the Center for Ethical Business Cultures® Why is it Important? Organizations that build an ethical culture: 9 Do it because it’s the right thing to do 9 Outperform organizations that don’t 9 Reduce their exposure to ethical lapses that cause breakdowns Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 2 Goals for the Session Examining and Learning How to Use Different Ethical Approaches in Business Scanning the Environment to Examine the Trends in Ethics in Business Insights into How Organizations Build and Sustain Ethical Cultures To highlight how building an ethical culture adds value to an organization Copyright © 2010 by the Center for Ethical Business Cultures® Examining Ethical Approaches Celebrating over 30 years of business commitment to ethical cultures. Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 3 Keep Out Extremely Dangerous High Voltage!!! As the new mayor of Happy Hills, would you direct that this sign be: 9Taken down or altered? or… or… 9Not taken down? 7 Copyright © 2010 by the Center for Ethical Business Cultures® Ethical Approaches Consequences 9 What will be the effects of the proposed action on any stakeholders? Absolute Principles 9 Will the proposed action be in alignment with universal ethical principles? Synthesis 9 Both stakeholder consequences and absolute principles must be considered. 8 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 4 Ethical Approaches Beyond the Absolute Principles and Consequential approaches: 9 Duties – Obligations to a community of common interests, i.e. fiduciary responsibility 9 Rights – Fair distribution of opportunities and wealth or basic freedoms and liberties 9 Interests – (Consequential) Harms and benefits to the interest of parties affected 9 Virtue – (Absolute Principles) A positive trait of character including prudence, impartiality, courage, justice, and belief/trust Copyright © 2010 by the Center for Ethical Business Cultures® Scanning the Environment Celebrating over 30 years of business commitment to ethical cultures. Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 5 Who Do You TRUST? How much do you TRUST each institution to do what is right? (2008 - 2010) Percent America’s Europe Asia US/Canada/Brazil France/Germany/Russia China/Japan/India Business 2008 58/49/61 30/35/42 54/61/74 Business 2009 36/45/67 30/34/52 62/63/71 Business 2010 54/na/62 36/40/42 62/57/67 Govt. 2008 39/39/22 35/27/38 79/45/49 Govt. 2009 30/51/51 34/36/48 72/45/42 Govt. 2010 46/na/na 43/43/38 74/na/43 Source: 2010 Annual Edelman Trust Barometer Copyright © 2010 by the Center for Ethical Business Cultures® Confidence in Leaders Source: Harris Poll March 9, 2010 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 6 Purdue Pharma PurdueNews Pharma Ethical Breakdowns in the Bristol Myers-Squibb Worldcom Worldcom Enron Enron Tyco Tyco HealthSouth HealthSouth Global GlobalCrossing Crossing Arthur ArthurAnderson Anderson Adelphia Adelphia Bristol Myers-Squibb Bank Bankof ofAmerica America JP Morgan JP MorganChase Chase Take-Two Interactive Take-Two Interactive Software Software Royal RoyalDutch DutchShell Shell Reliance Communications Reliance Communications The TheMcLaren McLarenGroup Group Mattel Mattel UBS UBS Societe SocieteGenerale Generale PetroChina PetroChina AGA AGAMedical MedicalCo. Co. Citibank Citibank Bear BearStearns Stearns Sanlu Sanlu Bernard BernardMadoff Madoff Morgan MorganStanley Stanley Putnam Putnam Qwest Qwest UnitedHealth UnitedHealthGroup Group BUCA BUCA Siemens Siemens Hewlett HewlettPackard Packard Parmalat Parmalat Cendant Cendant Computer ComputerAssociates Associates KPMG KPMG Hyundai HyundaiMotor Motor Boeing Boeing American AmericanRed RedCross Cross Johnson & Johnson &Johnson Johnson 13 Copyright © 2010 by the Center for Ethical Business Cultures® How Do You Measure-Up? Rating the honesty and ethical standards of people and professions (very high/high): 9Nurses 9Medical Doctors 9Policeman 9College Teachers 9Bankers 9State Governors 9Lawyers 9Business Executives 9Congressman 9Car Salesmen 83% 65% 63% 54% 19% 15% 13% 12% 9% 6% Copyright © 2010 by the Center for Ethical Business Cultures® Source: Gallup Poll. December 2009. Honesty and Ethics Copyright © 2003 by the Center for Ethical Business Cultures®. 7 Two Languages of Business Financial Performance Behavioral Performance Copyright © 2010 by the Center for Ethical Business Cultures® Misconduct at Work 16 2003 Source: Ethics Resource Center's 2009 National Business Ethics Survey Copyright © 2003 by the Center for Ethical Business Cultures®. 2005 2007Copyright © 2010 by the Center 2009 for Ethical Business Cultures ® 8 Reporting Misconduct 17 Copyright © 2010 by the Center for Ethical Business Cultures® Source: Ethics Resource Center's 2009 National Business Ethics Survey The Disconnect Overall Where I work, people do not “get ahead” unless their behavior clearly demonstrates company’s values. Where I work, ethical issues discussed w/o neg consequences. Senior Mgmt Manager NonMgmt 66% 57% 48% 77% 72% 60% Source: Kenexa WorkTrends 2008 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 9 Knowing you would never be caught, would you act unethically to make more money or get ahead? Source: Junior Achievement/Deloitte Poll December 2007 * Yes and Not Sure combined Copyright © 2010 by the Center for Ethical Business Cultures® Cheating Among MBA Students 56% of MBA candidates surveyed admitted they had cheated at least once 9 “culture of greed within MBA schools” schools” 9 “get it done at all costs” costs” 9 “shifting priorities from meeting customers’ customers’ needs to protecting shareholders profits” ” profits Over 16 years, on every study of cheating, except one, business students led the way Source: McCabe, Butterfield & Trevino, September 2006 20 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 10 Top 5 Drivers of Unethical Behavior Pressure to meet unrealistic business objectives Desire to further one’s career Desire to protect one’s livelihood Working within a cynical, demoralized environment Ignorance that the act was unethical Source: AMA/HRI The Ethical Enterprise, 2006 21 Copyright © 2010 by the Center for Ethical Business Cultures® Driving Ethical Culture: The Regulatory Response 9 Sarbanes-Oxley Act of 2002 9 Public Company Listing Exchanges 9 United States Sentencing Commission “…requirement that an organization shall promote an organizational culture that encourages ethical conduct and a commitment to compliance with the law.” Source: Amendments to the Sentencing Guidelines; May 10, 2004 22 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 11 A Collective View: The Regulatory Response 9 Setting the “Tone at the Top” 9 Ethical Culture 9 Codes of Conduct 9 Conflicts of Interest 9 Disclosure/ Transparency 9 Board Independence 9 Audit 9 Compensation 9 NominatingNominating-Governance 9 Auditor Independence 9 Consulting 9 Audit and Tax Copyright © 2010 by the Center for Ethical Business Cultures® Building & Sustaining Ethical Cultures Celebrating over 30 years of business commitment to ethical cultures. Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 12 What is an Ethical Culture? Based on Integrity Discerns and chooses right versus wrong 9 Laws and Regulations 9 Societal Standards Reaches for the higher standard in the gray areas when all options seem right 25 Copyright © 2010 by the Center for Ethical Business Cultures® Characteristics in Building & Ethical Mindsets Sustaining an Ethical Culture Values Values Driven Driven Self Interest Leadership Leadership Effectiveness Effectiveness Balancing Balancing Stakeholder Stakeholder Interests Interests Market Based Evolving Enlightenment Source: Based on Chapter 2 “Mindsets & Culture” in Conscience and Corporate Culture Copyright © Kenneth E. Goodpaster Process Process Integrity Integrity Long-term Long Long-term Perspective Perspective Assessment Corporate Conscience Ethical Culture Law Based Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 13 Stakeholder Reciprocity Balancing Stakeholder Interests Community Investors/ Owners Competitors Customers Employees Your Organization GovernmentGovernmentRegulatory Suppliers/ Carriers Environment 27 27 Copyright © 2010 by the Center for Ethical Business Cultures® Modeling Ethical Behavior is Crucial Leadership Effectiveness Leadership is the key ethical culture factor Leaders must set the tone by “talking the talk” and “walking the talk” Top management is generally perceived to exert more pressure on “getting the results” and not on “how the results are achieved” This translates into get the results “at all costs.” “The ends will justify the means!” 28 Copyright © 2003 by the Center for Ethical Business Cultures®. Copyright © 2010 by the Center for Ethical Business Cultures® 14 Integrity Through Leadership Leadership Effectiveness Integrity Relates to Employee Loyalty: 34% of employees rated as Truly Loyal vs. 36% as High Risk 9 91% of truly loyal believe their organization was highly ethical 9 35% of high-risk believe their organization was highly ethical Source: Walker Loyalty Report for Loyalty in the Workplace Sept 2007 Copyright © 2010 by the Center for Ethical Business Cultures® Laying the Foundation Values Mission 9 Purpose Vision 9 Image of the future Values 9 Principles that guide behavior Ethics & Compliance Codes 9 Legal and regulatory compliance and beyond 30 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 15 Shaping Organizational Culture Process Integrity Values 9The shared norms and beliefs of the organization that define acceptable behavior 9Inspirational and directional in nature 9Gives individuals a context to reflect on how their personal values align Ethics and Compliance Codes of Conduct 9The standards of behavior established to insure compliance with the law, regulations, and rules 9Prescriptive in nature with specific well defined expectations of behavior Copyright © 2010 by the Center for Ethical Business Cultures® Federal Sentencing Guidelines 9 Established by the United States Sentencing Commission (USSC) in 1991 with focus on compliance 9 Imposes fines, sentencing to probation, orders of restitution and public notices of conviction 9 Offers incentives for organizations to “do the right thing” 9 Updated to emphasize ethical conduct in 2004 32 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 16 The Seven Minimum Steps 1. Establish standards and procedures 2. Make high-level individuals responsible 3. Exercise due care in delegating authority 4. Provide communication and training 5. Utilize monitoring, auditing, and reporting 6. Consistently enforce through discipline 7. Take appropriate corrective action 33 Copyright © 2010 by the Center for Ethical Business Cultures® Marketing Hiring Human Resources Sales Incentives Evaluation Advancement Finance Recognition Purchasing Production Communication 34 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 17 Building the Ethical Culture Linking & aligning Mission, Vision, Values and Ethics & Compliance Leadership Education & Training: 9 9 9 9 Governing Authority Senior Management Mid Level Managers Front Line Employees Connecting systems and incentives to values Surveying for feedback 35 Copyright © 2010 by the Center for Ethical Business Cultures® Do Ethical Cultures Add Value? Celebrating over 30 years of business commitment to ethical cultures. Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 18 Global Employee Perspectives: The Ethics Index The Ethics Themes: Integrated to form an Ethics Index Ethics themes benchmarked through Kenexa’s WorkTrendsTM with employees around the world Globally 9 By Country CEBC Ethics Themes: U.S. 9 Senior management practices ethical conduct 9 Company serves interest of multiple stakeholders 9 Co-workers behavior consistent with values 9 Able to discuss ethical issues/concerns 9 Must demonstrate company values to get ahead 9 Multi year trends 9 By Industry 9 By Job Type 9 Correlated to business performance and employee engagement indicators Copyright © 2010 by the Center for Ethical Business Cultures® 37 U.S. Integrity/Ethics Trends 2005 80 70 60 59 2008 67 66 61 2007 60 63 59 58 53 53 50 52 51 50 43 37 40 30 20 10 0 Multiple stakeholders Sr. mgmt supports ethics Source: Kenexa WorkTrends™ 2008 38 Copyright © 2003 by the Center for Ethical Business Cultures®. Coworkers live values Ethics discussed freely Must live values to advance Note: values represent percent favorable Copyright © 2010 by the Center for Ethical Business Cultures® 19 CEBC Integrity QuickCheck™ U.S. Job Type > 5 points above norm Executive/senior manager 75 Manager 67 Supervisor ±5 points of norm 63 Professional 62 Technical 62 Clerical 61 Sales 60 Service > 5 points below norm 54 Laborers 54 Operators 53 Skilled trades 39 51 Source: Kenexa WorkTrends™ 2008 Copyright © 2010 by the Center for Ethical Business Cultures® The 1st Element Laying the Foundation Data Illustration: The behavior of the people I work with is consistent with my company’s mission, vision and values. Executive Manager Frontline 75% 63% 57% Source: Gantz Wiley Research WorkTrends 2008 40 Copyright © 2003 by the Center for Ethical Business Cultures®. Copyright © 2010 by the Center for Ethical Business Cultures® 20 The 2nd Element Effective Leadership Data Illustration: My senior management supports and practices high standards of ethical conduct. Executive Manager Frontline 78% 73% 68% Source: Gantz Wiley Research WorkTrends 2008 Copyright © 2010 by the Center for Ethical Business Cultures® 41 The 2nd Element Effective Leadership Data Illustration: Where I work, ethical issues and concerns can be discussed without negative consequences. Executive Manager Frontline 77% 72% 62% Source: Gantz Wiley Research WorkTrends 2008 42 Copyright © 2003 by the Center for Ethical Business Cultures®. Copyright © 2010 by the Center for Ethical Business Cultures® 21 The 3rd Element Balancing Stakeholder Interests Data Illustration: My company strives to serve the interests of multiple stakeholders not just the shareholders (financial performance). Executive Manager Frontline 77% 72% 65% Source: Gantz Wiley Research WorkTrends 2008 Copyright © 2010 by the Center for Ethical Business Cultures® 43 The 4th Element Process Integrity Data Illustration: Where I work, people do not “get ahead” unless their behavior clearly demonstrates my company’s values. Executive Manager Frontline 67% 57% 50% Source: Gantz Wiley Research WorkTrends 2008 44 Copyright © 2003 by the Center for Ethical Business Cultures®. Copyright © 2010 by the Center for Ethical Business Cultures® 22 Impact of Ethics U.S. Employees Strong Ethical Culture 100 93 92 Weak Ethical Culture 92 92 90 90 83 80 70 60 50 40 30 16 20 14 15 14 10 8 10 0 Pride Overall satisfaction Advocacy Retention Reputation improvement Performance improvement Note: values represent percent favorable 45 Source: Kenexa WorkTrends™ 2008 Copyright © 2010 by the Center for Ethical Business Cultures® Questions? 46 Copyright © 2010 by the Center for Ethical Business Cultures® Copyright © 2003 by the Center for Ethical Business Cultures®. 23 For Information on CEBC Phone the Center: 651-962-4120 Fax the Center: 651-962-4042 Email the Center: [email protected] Visit the Web: www.cebcglobal.org Write the Center: 1000 LaSalle Avenue, TMH 331 Minneapolis MN 55403-2005 USA Copyright © 2010 by the Center for Ethical Business Cultures® ® ® 48 Copyright © 2003 by the Center for Ethical Business Cultures®. 24