Regional Profile Liverpool

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Regional Profile
Liverpool
Regional Profile:
Liverpool
Overview of Liverpool
Economy
Future Developments
Workforce Skills
Summary
Liverpool
Regional Profile:
Overview of Liverpool
Brief History of Liverpool
In the 18th century, as trade from the West Indies was added to that of Ireland
and Europe, Liverpool began to grow.
The first wet dock in Britain was built in Liverpool in 1715. Substantial profits from the slave trade helped the town grow
and prosper. By the beginning of the 19th century, 40% of the world’s trade was passing through the docks at Liverpool.
The Liverpool of today owes much to the construction in 1846 of the “Albert Dock” a stunning architectural triumph,
and the construction of numerous wet and dry docks. Liverpool soon became a treasure house of precious cargoes
from all over the world and the Pier Head landing stage is reputed to be the largest floating quay in the world.
Liverpool expanded significantly in the 19th century and a number of major buildings were constructed (St. George’s
Hall, Lime Street Station etc.). When the American Civil War broke out Liverpool became a hot bed of intrigue. The last
confederate ship, the CSS Alabama, was built at Birkenhead on the Mersey and the CSS Shenandoah surrendered there.
Liverpool was granted city status in 1880.
Today Liverpool is very much a city of the 21st-century and the John Lennon Airport, named after one of Liverpool’s
most famous sons welcomes visitors from every corner of the globe.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
World Class Sport
Liverpool City Region has a sporting
reputation to rival any place in the
world. It is home to world famous
football teams, The Grand National,
the world’s greatest steeplechase,
and four ‘Golf Coast’ championship
golf courses, have been named in
Golf World’s Top 200 courses in the
world 2013 and regularly host British
Open Championships.
Regional Profile:
Overview of Liverpool
Roads and Transport
The region is served by a network of 6 motorways (M58 to
the North, M56 to the South, M6 & M62 to the East and M53
to the west). In addition, the M57 acts as an outer ring road
and bypass for the city of Liverpool itself.
The area has relatively low road congestion and its central location makes it a highly efficient
base from which to service the whole country. Various parts of the region are separated by the
River Mersey, and as a result, Wirral is connected to the centre of Liverpool via the Queensway
Tunnel and Kingsway Tunnel, whereas Widnes and Runcorn are connected by the Silver Jubilee
Bridge.
A second six lane toll bridge under the name Mersey Gateway, to relieve congestion on the
ageing Silver Jubilee Bridge, is set to open this year (2014). The bridge is designed to improve
transport links between Widnes and Runcorn and other key locations in the vicinity.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Regional Profile:
Liverpool
Overview of Liverpool
Rail
The Merseyrail network is the most intensively used commuter
network outside of London and includes five underground
stations in Liverpool City Centre and Birkenhead centre.
Liverpool Lime Street, the region’s main terminal train station, is served by five train operating
companies serving a wide variety of destinations, and is used by 11.8 million passengers per year.
Chester railway station is the second largest station in the region with direct services to London.
The sub-regional rail network is operated by Merseytravel, the combined Passenger Transport
Executive and Integrated Transport Authority for Merseyside, and public sector body responsible
for the co-ordination of public transport across Liverpool city region, except Halton.
Merseyrail is an urban network of vital importance to the transport infrastructure of the city
region operating almost 800 trains per day carrying over 100,000 passengers, on its network of
67 stations.
Uk Rail Connectivity
Destination Daily Fastest services
London 27 2hrs 1min
Edinburgh 15 3hrs 24mins
Glasgow 25 3hrs 16mins
Manchester 68 44mins
Birmingham 48 1hr 26mins
Leeds 31 1hr 47mins
Bristol 29 3hrs 9mins
(Source thetrainline.com)
Overview | Economy | Future Developments | Workforce Skills | Summary
Regional Profile:
Liverpool
Economy
Key Facts of Liverpool
The region is largely monocentric
with Liverpool as the dominant
employment centre; however
economic activity is widely spread
across six districts.
Broadly speaking Liverpool is the commercial,
cultural and transport hub of the region, with
Sefton as the base of Seaforth Dock, Southport
- an attractive tourist resort, Halton has the
location for chemical, science, technology,
logistics and distribution companies,
and Knowsley, St Helens and Wirral
providing key manufacturing
and logistics for
the area.
Key Facts
• Liverpool is the UK’s fastest growing economy outside of London, has one of the UK’s
top three biomedical centres, and also has the UK’s second largest wealth management
industry.
• Liverpool’s rich architectural base has helped the city to become the second most filmed
city in the UK outside of London, including doubling for Chicago, London, Moscow, New
York, Paris and Rome.
• Liverpool is the 6th most visited city in the United Kingdom and one of the 100 most visited
cities in the world by international tourists.
• The region contains some 49,000 local businesses providing 540,000 jobs, generating GVA
of £19bn-£22bn, and its economy is worth 17% of North West England’s entire total.
The Liverpool City Region is strongly established as an important driving force in the
economy of Northern England and has a strategic sea and air gateway to the European
Union. It connects to North America, Ireland, the Isle of Man and Europe and beyond; serving
international, national and regional markets, investors and visitors.
Overview | Economy | Future Developments | Workforce Skills | Summary
Regional Profile:
Economy
Key Facts of Liverpool
The city of Liverpool itself has a compact Travel to Work Area reflecting its position on
the North West Atlantic Seaboard and compactness of the surrounding urban area.
The city region is traditionally seen as a service sector
economy, with its so called knowledge economy
providing one third of the local employment base and
The area is strongly connected to global markets,
through its ports, airports and by its many multinational
companies. World companies such as Barclays Wealth,
over 40% of its total economic value.
Jaguar Land Rover, Maersk, Novartis, Santander, Sony
and Unilever, all have a major base of operation in the
locality.
According to statistics, the Life Sciences sector accounts
for almost 10% of the region’s economy. The city also
employs:
• over 71,000 people in financial and professional services
• over 34,000 in manufacturing
• and almost 24,000 in the creative and digital industry.
Liverpool City Region is closely related
economically to the wider functional area
of Warrington, Cheshire West and Chester,
Ellesmere Port, North East Wales and
Lancashire.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Regional Profile:
Economy
Liverpool City Region
Combined Authority
From 1 April 2014, the Liverpool City Region Combined
Authority will become the top-tier administrative body for
the local governance of Liverpool City Region.
For the first time since the abolition of Merseyside County Council, the statutory body will
transform the current process of informal collaboration to legally binding joint strategic
decision making for the region’s 6 local authorities on economic development, regeneration
and transport. The Combined Authority will comprise of 6 members: The council leaders of
Halton, Knowsley, Sefton, St Helens and Wirral, plus the Mayor of Liverpool.
Like London, Liverpool is one of the few locations in the UK to have an elected City Mayor.
The Mayor brings leadership and ambition to the city and he has pledged to ensure that
Liverpool is one of the most business friendly cities in the world and the preferred choice for
investment and jobs.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Regional Profile:
Liverpool
Economy
Common Industries
In common with much of the rest of the UK today, Liverpool’s economy
is dominated by service sector industries, both public and private. In 2013,
over 60% of all employment in the city was in the public administration,
education, health, banking, finance and insurance sectors.
Liverpool ranks as the 6th most visited UK city
Cruise Liners can
berth in city centre –
few cities in the world can
offer this accommodation
Another important component of Liverpool’s economy is the tourism and leisure sectors.
Tourism is worth £1.3 billion a year to Liverpool
In 2008, during the city’s European Capital of Culture celebrations, overnight visitors brought £188m into the
local economy, while tourism as a whole is worth approximately £1.3bn a year to Liverpool.
One of the top five retail destinations in UK
Other recent developments in Liverpool such as the Echo Arena and Liverpool One have made Liverpool an
important leisure centre with the latter helping to lift Liverpool into the top five retail destinations in the UK.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool’s new cruise liner terminal,
which is situated close to the Pier
Head, also makes Liverpool one of the
few places in the world where cruise
ships are able to berth right in the centre
of the city.
Regional Profile:
Economy
Common Industries
Liverpool as a Port – one of the most important in the UK
Historically, the economy of Liverpool was centred on the city’s port and manufacturing base.
Today the Port of Liverpool is the global logistics hub for Northern UK and Ireland; it is the
largest west coast container port, it has the capacity of c650,000 TEU’s and offers air freight
opportunities through Liverpool John Lennon Airport.
There is a tremendous strength in skills in the maritime sector. It is estimated that there are
34,000 already employed in the maritime, airport and related sectors in the city.
Liverpool Port is the headquarters of Japanese and Danish firms
The city remains one of the most important ports in the United Kingdom, handling over 32.2m
tonnes of cargo in 2013. It is also home to the UK headquarters of many shipping lines including
Japanese firm NYK and Danish firm Maersk Line.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Regional Profile:
Economy
Common Industries
Car Manufacturers
Car-manufacturing also takes place in the city at the Halewood plant where the Jaguar X-Type and Land Rover Freelander
models are assembled. The Range Rover Evoque is manufactured at Jaguar Land Rover’s plant at Halewood.
There are also a number of leading supply chain companies in the City Region including Johnson Controls, Getrag Ford,
Magna, Nippon Sheet Glass and IAC. BAC Mono, the highly innovative super lightweight new sports car business has
selected the Liverpool City Region as its manufacturing base; the automotive business has created a depth of talent. It is
estimated that 49,000 people are employed in the automotive and wider advanced manufacturing sector within the City
Region.
Creative and Digital
The creative and digital sector employs a wide range of skills in the City Region. It is estimated that more than
50,000 skilled people are employed in the sector across the City Region. In addition there are nearly 2,000
students studying for degrees in Computer Sciences in Liverpool alone with a further 4,000 within easy
commuting distance.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Regional Profile:
Economy
Common Industries
Surgeon chooses Liverpool to carry
out Liverpool’s first kidney transplant
using keyhole surgery
A patient at the Royal Liverpool Hospital has
become the first person in Europe to receive a
kidney using keyhole surgery (October 2014).
The procedure, which involves an opening
of around 6cm compared to the 20cm cut
of open surgery, was played out live on a big
screen in the hospital’s lecture theatre. This
allowed around 25 visiting medics from across
Europe to ask Professor Modi questions as he
operated. Thus he is the only surgeon in the
world (from the Institute of Kidney Diseases
and Research Centre in Ahmedabad) who
uses the method to give the kidney to its
recipient.
£125M for next generation of scientists to drive
economy of the future
Business Secretary Vince Cable announced (October 2014)
£125 million of funding over five years to support the
training and development of more than 1,000 PhD students.
The University of Liverpool, in partnership with the
universities of Newcastle and Durham, was one of the 12
successful applicants and will be awarded £4 million for
studentships in agriculture and food security.
The funding will train students in biosciences to lead
the next industrial revolution and boost the economy by
building on UK strengths in agriculture, food, industrial
biotechnology, bioenergy and health.
Liverpool
Life Sciences
Liverpool already holds an excellent portfolio
in health and bioscience related disciplines in
both the commercial and non-commercial
sectors. The city has probably the largest
national grouping of complementary services
in medicine, veterinary science and tropical
medicine; has the largest concentration of
biopharmaceutical industry in Europe and
hosts what started out as the UK’s National
Bio-manufacturing Centre.
Liverpool and the City Region is home to
over 90 life science companies delivering
products and services worth in excess
of £1.5 billion per annum, contributing
over £300 million in GVA to
the local economy.
This new funding will safeguard Britain’s status as a world
leader in life sciences and agricultural technology.
Overview | Economy | Future Developments | Workforce Skills | Summary
Regional Profile:
Economy
Major Companies situated in Liverpool
Liverpool
Pilkington Glass is in St Helens. Kalzip, a division of Tata Steel Europe, make aluminium roofs and is in
Haydock. Vimto is owned by Nichols plc of Newton-le-Willows, although actually made by Cott Beverages in
north Leicestershire.
Littlewoods are in Garston, who are owned by the Shop Direct Group
in Speke. Princes, Johnsons Cleaners UK, Maersk Line UK, the Beetham
Organization, Bibby Line, Home Bargains, the Royal Liver Assurance and
T J Hughes have their headquarters in Liverpool. Towards Aintree, Jacob’s
and their crackers are historically based, and also make Twiglets at their
site at Hartley’s Village in Fazakerley, and nearby is Sportech PLC, owner
of the football pools.
Dairy Crest makes Vitalite and Utterly Butterly on the A5207 in Kirkby, off
junction 4 of the M57. Ethel Austin is in Knowsley, near junction 4 of the
M57. Halewood International, who make Lambrini, Red Square, Lamb’s
Navy Rum and some alcopops, are in Whitefield Lane End, in the south
of Huyton at the M62/M57 junction. Belling Ltd (owned by Glen Dimplex)
is in Whiston, next to the large Whiston Hospital. Manesty manufactures
medicine tablets off the B5194 on the Knowsley Business Park.
At Speke on the A561, west of the JLR plant, Novartis make vaccines such as Fluvirin, and
MedImmune (owned by AstraZeneca) makes components of influenza vaccine (FluMist). At
Hunts Cross, the Eli Lilly manufacturing plant produces antibiotics such as Capreomycin, and
in 1981 produced the world’s first biosynthetic product, by manufacturing biologic insulin,
and has also produced biosynthetic human growth hormone since 1985. Near the A561/A562
junction, the NWDA-funded National Bio-manufacturing Centre was built in 2006.
Typhoo tea is made in Moreton off the A551 next to Moreton railway station, and on the same
site there is Manor Bakeries (Premier Foods) who make mini rolls, Cereal Partners (Nestlé)
who make Cheerios and Golden Nuggets on the A41 opposite Port Sunlight at Bromborough,
also the base of CSM UK, the baking ingredients company based at a former Unilever Stork
margarine site. CML Group (part of Teledyne) makes composites and aircraft components
off the A41 at Bromborough near Eastham Country Park. At Port Sunlight, Unilever make and
research detergents and shampoo, such as Timotei and Sunsilk. Cammell Laird at Birkenhead
builds ships, and RFD Beaufort makes G-suits for fighter aircrafts.
Overview | Economy | Future Developments | Workforce Skills | Summary
Regional Profile:
Future Developments
New Project ‘Liverpool Waters’
Big Plans for Liverpool – investment will bring at least 17,000 new jobs to Liverpool
• The port of Liverpool is to be expanded with plans to construct a post-Panamax container terminal, for ships wider than the Panama
Canal locks, and will be capable of handling ships carrying 13,500 containers, compared to the current limit of 3,500 in Liverpool.
• Future plans to redevelop the city’s northern dock system, is a project known as ‘Liverpool Waters’ and could see £5.5bn
invested in the city over the next 50 years, creating 17,000 new jobs.
It will be the largest investment of this type in the North West for over a century.
Peel, owners of Mersey Docks & Harbour Company and Liverpool John Lennon Airport, recently unveiled plans
for one of the largest regeneration schemes in the country.
The visionary scheme will see Liverpool become one side of the ocean gateway to the North West, and an
international waterside destination to rival cities such as Dubai, Vancouver, New York and Shanghai.
Liverpool Waters will see a £5.5 billion investment in a 150 acre site that stretches from Princes
Dock in the South to Bramley Moore Dock in the North.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Regional Profile:
Future Developments
New Project ‘Liverpool Waters’
World’s best architects to design buildings for Liverpool
The 21 million square foot scheme will see the creation of a
world class mixed use iconic development of over 50 buildings,
many over 50 storeys high. Each building will be individually
designed by leading architects from around the world to ensure
a mix of iconic styles that will really put Liverpool on the map,
bringing with it a massive increase in the number of tourists, tens
of thousands of new jobs and inward investment to the area.
A natural extension of the City Centre area
• The creation of a new marina and animation of the water
bringing different levels and types of activity
• A new promenade and bridges across the water
• An additional cruise liner terminal - arriving passengers will be
attracted to the magnificent waterfronts on both sides of the
water boosting the local economy
• The creation of public spaces for people to enjoy buzzing 24 hour environments
• A unique ambience full of character
Jobs in Construction - 17,000
The development at Liverpool
would create more than 17,000 permanent new jobs
with tens of thousands of additional construction
jobs and indirect jobs, bringing a massive boost
to the area, similar to what has successfully been
implemented at Liverpool John Lennon Airport and
The Trafford Centre, Peel will work in partnership
with community agencies and local educational
institutes, providing life skills and job training to help
secure full-time employment for local residents.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Self sufficient buildings
some generating power
through wind turbines
incorporated into the
building design
The Jesse Hartley historic
clock tower at Salisbury Dock
will be restored and framed by
2 stunning skyscrapers
Highlights of the mixed use scheme
include –
• Iconic tall buildings
• A monorail for the City, with the
potential to connect to John
Lennon Airport
• 23,000 new homes
• 4 hotels
Regional Profile:
Liverpool
Future Developments
Planned Schemes
Largest Investment in the North West for over a century
Planned schemes include:
Liverpool Waters, together with the Wirral Waters proposals on the opposite
side of the River Mersey brings the total investment by Peel in creating
these two spectacular waterfronts to more than £10 billion. It will be the
largest investment of this type in the North West for over a century.
• Liverpool 2 Container Terminal
• Liverpool Cruise Terminal
• International Trade Centre
• Commercial District Expansion
• Round 2.5 and Round 3 Irish Sea offshore wind farms
• Enlarging existing dock system to accommodate larger
vessels
• Daresbury Science and Innovation Park
• Biomass Power Stations along the River Mersey and
Manchester Ship Canal
• Environmental Technology Zone
• Mersey Gateway Bridge
• Expansion of the Mersey Multimodal Gateway (3MG)
• New Royal Liverpool University Hospital and Bio Campus
• Edge Lane Retail Park
• Transformation of North Liverpool
This first phase of the total development at Wirral and Liverpool will
be phased over a period of approximately 30 years such is the
enormity of this proposals.
Over the coming decades, the city region plans
to deliver some of the UK’s largest and most
ambitious development and infrastructure
schemes, representing a development value
in excess of £30bn.
Overview | Economy | Future Developments | Workforce Skills | Summary
Regional Profile:
Workforce Skills
Planned Schemes
Working population of 1 million
Liverpool has a working population of nearly 1 million people; companies locating in Liverpool
can access a considerable pool of highly qualified skilled labour right on their doorstep. In
addition, nearly 6.2 million people live within an hour’s drive time of the city centre representing
one of the largest employee catchments in the UK.
University Expertise
Liverpool is home to four universities; the University of Liverpool, Liverpool John Moore’s University,
Liverpool Hope University and Sir Paul McCartney’s Liverpool Institute of Performing Arts.
The four universities produce around 18,000 graduates per year with the graduate pool rising to
62,000 taking into account the output from the nine universities within one hours’ drive time.
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Liverpool
Regional Profile:
Liverpool
Workforce Skills
Skills Shortages
For companies and cities to maintain and increase their competitiveness it is essential to have a highly
committed and skilled workforce and skills shortages have a significant impact on competitiveness.
Huge growth in the UK’s shipping and logistics sectors is forecast – especially in the
Liverpool City Region – but the industry must better promote maritime careers and rise
to the challenge of training thousands more recruits – because future skills shortages is
likely to hinder growth. Thus by 2020, the UK could be 5,000 seafarers short and this
relates specifically to deck and engineering officers.
Skills shortages are increasing across all trades – a higher percentage of employers
in Liverpool and throughout the North West generally are now reporting problems
sourcing relevant skills than at any other time.
Many employers and industry groups in Merseyside and throughout the UK are warning
that the UK’s relatively robust labour market will not be able to keep pace with the
mounting economic growth and although there are a steadily rising number of jobs
being advertised, there are not enough skilled people to fill all of the vacancies.
Thus the shortage of skills could hold back both businesses in Merseyside and
the UK economy.
For example the UK, and particularly the North of England, is the birth place
of engineering, a pioneer, but engineers are not being replaced and we are
losing our engineers to other countries. Also there is a lack of women in
engineering and too many young people without the right qualifications and
experience. We, as a country, will suffer because of it.
A shortage of engineers threatens to restrain growth not only in the North
West but throughout the country - manufacturing output remains 8% below
its pre-recession peak but the skills shortage is already a problem.
Overview | Economy | Future Developments | Workforce Skills | Summary
Regional Profile:
Summary
Investing in Young People
Tackling Youth Unemployment – Attracting Young People to Learn
Practical Skills
Cordant People constantly works with businesses/industry in order to develop the economy of Merseyside
and to create a future for its young people in line with the UK’s economy. Employers in Merseyside hold the
key to helping young people prepare for work and harnessing their potential.
For example if we consider Germany, it is the ‘norm’ for young people there to either go to university
or go straight into an apprenticeship; is it any wonder therefore that Germany is known as the
powerhouse of industry and is a top market for investors – and has the lowest youth unemployment
in Europe.
We appreciate that there is no quick fix solution and the answer to youth unemployment
and skill shortages must come collectively from Politicians, businesses, recruitment
agencies, schools and colleges.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Regional Profile:
Summary
Investing in Young People
Young people often have an abundance
of energy and a natural thirst for
knowledge, which can rub off on
colleagues and help invigorate the
workplace.
Advantages of recruiting young people
As a recruitment agency we witness how young people tend
to push themselves, wanting to make a lasting impression
and prove what they can do. Their sheer determination to
complete their work can inspire colleagues around them.
Therefore, if a company puts sufficient time and thought into
recruiting young people, it can subsequently provide a very
positive return on investment.
There are clear business
benefits to employing young people
It is crucial for the wellbeing of young people
that businesses take real ownership for skills
development and good job creation – it is by
local employers accepting responsibility that the
whole community will achieve a positive impact and
sustainable employment.
Fresh ideas
It is also important to remember that any young person
could be the next Bill Gates or Mark Zuckerberg. Furthermore,
although they lack experience, new young people are generally
easier to train, due to being driven and eager to excel.
Overview | Economy | Future Developments | Workforce Skills | Summary
Liverpool
Regional Profile:
Liverpool
Summary
Challenges &
Opportunities
Over the next decade Liverpool will deliver
some of the UK’s largest and most ambitious
development and infrastructure schemes;
Liverpool Waters, Pall Mall, New Royal
Liverpool University Hospital, Alder Hey
Children’s Hospital and Bio Campus, Port
Investment and the transformation of North
Liverpool; a development value in excess
of £7 billion. All these projects present
massive opportunities for investment,
as well as the creation of jobs,
in the UK’s fastest growing
regional economy outside
of the South East of
England.
The particular sector strengths which provide an
obvious opportunity for further investment in the
city of Liverpool include:
•Automotive
• Business services
• Creative and digital
• Life sciences
(and particularly bio-manufacturing)
• Port and logistics
Liverpool is a truly waterfront based city, with
an outstanding architectural heritage and
World Heritage Site status. Liverpool provides a
compelling offer for investment.
Employers should recruit locally, appreciate
community talent and nurture a skilful
neighbouring workforce.
Cordant People constantly endeavour to develop
and nurture relationships, which they have with
all their candidates on their database, as well
as continually seeking and engaging with new
candidates to attract fresh talent.
At Cordant People we recognise, completely, that
the long-term economic health of towns and
cities rests on investment in citizens’ skills and
professional qualifications.
As a recruitment agency we acknowledge our
responsibility “that we must always be at the
forefront of industry knowledge.”
It is our objective to help and assist all companies
in the region of Liverpool and Merseyside to
recruit and employ successful candidates in order
that they may fulfil business targets and compete
in today’s increasingly competitive global markets.
Overview | Economy | Future Developments | Workforce Skills | Summary
Cordant People
Supporting local businesses with their employment needs.
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