PLUS24. - System 24

PLUS24.
GENERAL OVERVIEW
2
5. RATECARDS
INDICE
6. TECHNICAL DATA
1.
EDITORIAL PROFILE
2.
TARGET
3.
READERSHIP
4.
SECTIONS
3
1.PLUS24:
EDITORIAL PROFILE
EDITOR-IN-CHIEF
ROBERTO NAPOLETANO
FREQUENCY
WEEKLY (Saturday)
CIRCULATION
382,032 (226,158 digital)
READERSHIP
879,000
SOURCE
ADS March 2016
AUDIPRESS 2015.III
Plus24 is the Saturday tabloid devoted to financial issues and is the
clear and complete reference point for the investor who wants to
orient and consciously choose the best forms of investment, and for
operators who need a updated guide, complete and exhaustive
markets.
The tabloid offers, as well as sections devoted to life insurance
policies, bonds, analysis of ethical rating of listed companies, the
section ArtEconomy which constitutes a fixture entirely dedicated to
modern and contemporary art market.
Ideal context of planning for savings and investment products.
4
2. TARGET
It has a leading role among the asset consultants and has taken over the
years a major role in the finance and savings sector by offering in-depth
information on key issues affecting them and directed to:
Risparmio e Famiglia: the weekly column about management of family economy
1.
SAVERS
2.
INVESTORS
3.
CONSULTANTS
"Risparmio & Famiglia" (Savings & Family):: is the weekly column about the management of family
economy,
economy published every Monday, in the wake of the traditional Saturday issue of Plus24. The
association with the brand of Plus24 underlines the continuity as far as the prestige of the
contents and the big names of the journalism are concerned.
4.
FINANCIAL ADVISORS
5.
BROKERS
6.
ACCOUNTANTS
It helps families in the choice of the everyday investment with essential answers, practical
examples and direct comparisons with regard, for example, to themes such as pensions, life
insurance policies, home's energy consumption, strategic choices for the children's future etc.
Ideal planning context for those companies dealing with products and services related to the
family economy.
economy.
5
3. READERSHIP
The readers of Plus24 are financially competent; they pay particular attention
to the performance of their investment and keep themselves constantly
updated through both stock market quotes and advertisements on financial
services.
AGE
43%
35 – 54 yrs
19%
55 – 64 yrs
GENDER
65%
UOMO
Source: Audipress 2015.III
35%
DONNA
17%
> 64 yrs
6
4. SECTIONS
COVER STORY
STRUMENTI
Focused on current news and of interest
Suggestions from executives and experts who
for savers and investors
explain how to increase the value of your
investment:
•Interviews
RISPARMIO & FAMIGLIA
with
international
executives
sharing their view of the markets, the current
For a direct contact with the reader
financial crisis, and the possible outcomes.All
supported by data and numerical data, with the
PROFESSIONISTI DEL
RISPARMIO
new and improved layout.
A reference for the market
most valuable portfolio based on your needs
A section with discussion, information and in
depth
• The suggestions of experts in building the
detail
dedicated
to
professional
and objectives.
savers: from promoters to consultants, from
RUBRICHE
negotiatiors
The best columnists publish several in-depth
to
finance
professional
companies.
sections, amongst which:
Focus and in depth detail into the global
“Dietro i numeri”, “Gorvernance”, “Lettera da
pension market, and further information
Wall Street”, “Insider”, “Autogol”, “Punto” (the
relating to companies and regions.
week’s hottest topic, positioned on the opening
Arteconomy,
Arteconomy regular briefing that takes a
page “tabelle”)
close look at the modern and contemporary
“Il tuo portafoglio” (how to manage your savings
art market.
in a time of crisis) and “Il tuo debito” (how to
manage your debts in a time of crisis).
7
5. RATECARDS
Plus24
E A R PI E C E FR O N T PA G E
mm 4 6 X 4 6
€ X
FO O T FR O N T PA G E
mm 3 4 X 1 9 9
€ X
FI N . 3 ° PG . I N D I C I & N U M E RI
mm 1 7 0 X 1 2 2
€ 6,780.00
S U M M A R Y WI N D O W
mm 6 3 X 1 4 7
€ 25,000.00
FO O T
mm 9 9 x 2 4 9
€ 40,220.00
LI T T LE FO O T
mm 6 3 x 2 4 9
€ 35,840.00
10 MOD. VERTICAL
mm 1 6 9 x 9 7
€ 35,840.00
1 2 M O D U LE S
mm 1 3 4 x 1 4 7
€ 45,000.00
QUARTER
mm 1 6 9 x 1 4 7
€ 48,410.00
FA KE HA LF
mm 1 3 4 x 2 4 9
€ 98,000.00
PA G E
mm 3 5 0 x 2 4 9
€ 194,870.00
D O U B LE PA G E S PR E A D
mm 3 5 0 x 5 1 8
€ 318,880.00
8
6. TECHNICAL DATA
Plus24
READERSHIP
879.000
FREQUENCY
WEEKLY
PAPER
Pink
NUMBER OF PAGES
6-10 pages ca.
FORMAT
Tabloid mm 249X350
MEDIA TYPE
Print
DATE OF RESERVATION
2 weeks b e fo r e t he da t e
DATE OF MATERIALS DELIVERY
4 days before
S o ur c e : A udip r e s s 2 0 1 5 . I I I
( S a t ur da y )
the day of pubblication
9
6. TECHNICAL DATA
Deadline for materials: 4 working days before publication.
PDF file format
1. It must conform to the PDF/X-1a:2003 standard in the PDF 1.3
version, with profile “Coated Fogra 39” (compatible with Acrobat
4);
2. It must not be password protected;
3. It must contain one page only;
4. It must be composite (no separations allowed);
5. It must not contain over 10,000 vector objects or track layout
with more nodes (anchorage points) than the specified value;
6. The number of tracks on page it must be less than 5.000
objects;
7. It must not contain images 16Bit for channel;
8. It must not contain “PieceInfo” (Application information
structure);
9. It must not contain transparent objects.
Fonts used
1. All fonts must be embedded in the PDF;
2. Use Type 1 fonts. Don’t use CID fonts, if any, convert into vector
paths.
Colours and resolution
1. Colour images must be in high resolution (300 dpi). Use
CMYK space only (best to use the “Coated Fogra39” ICC profile).
Any RGB, Lab, Pantone and flat color “All” elements must be
converted into CMYK; Screen 60 lines (screen Agfa-Sublima).
The white dot should not go over 5% cyan, 4% magenta and 4%
yellow. Black should not go over a hue value of 90%. The total
percentage of colour saturation (total INK) should not go over
240%. If it does, to avoid over-inking, the software will
automatically reduce the amount required, using generic tables,
to bring it to 240%. Dot Gain of print 15-20%;
2. For grayscale images, use Grayscale (15%) space with 300
dpi resolution;
3. For line art, use Black & White space and use only vector
paths or Bitmap with 1200 dpi resolution;
4. For color adv avoid written texts with font size below 14px and
avoid frames or lines in negative on colored background. For
written texts, frames or lines in positive withfont size below
14px, use only black color (no cyan, no magenta, no yellow). This
is to avoid any out of register during printing.
File size and trim
1. PDF sizes must be built to bleed. With no additional
margins and printing marks. Trim Box
and Bleed Box sizes must match.
Load PDF files on the Group’s portal only from the
following URL (we cannot receive PDF files through
mail or we transfer):
https://advsole.ilsole24ore.com/Ads/index.do
To accredited to access the portal, If you are not
accredited, send a mail to:
[email protected]
Material delivery deadline:
4 business days before publication
Gruppo 24 ORE
System24
Via Monte Rosa, 91 – Milano
[email protected]