Coffee rich in flavour and tradition

Transcription

Coffee rich in flavour and tradition
Coffee rich in flavour and tradition
The origins of this plant are lost in the mists of time, and are steeped
in legend. Likely originating from a region called Kaffa, in Ethiopia,
coffee plants require a hot and humid climate, and today the most
premium quality plants are grown mostly in South and Central
America.
For its blends, Caffè Negro selects the best coffees from Costa Rica,
Guatemala, Brazil, Nicaragua, and El Salvador in America, together
with plantations from Ethiopia where coffee was born.
WHERE OUR
COFFEE COMES FROM
COSTA RICA
Modern day Costa Rica owes much to the trade of coffee,
which here is called grano de oro, or golden bean. The first
sacks of coffee were exported to Panama, Chile and England
in the 1920s and 1930s; since then, coffee production in
Costa Rica, which stands out thanks to its high quality, has
always been a source of pride, and an important resource
for the Country.
The area is ideal for growing coffee: the soil is volcanic,
rich in nitrogen and phosphates, and the climate at high
altitudes is perfect, between 1,400 and 1,700 metres above
sea level, which is where the coffee is grown.
Mostly Arabica is grown in a varietal with a full and soft
body, and bright acidity.
GUATEMALA
In Guatemala, coffee cultivation dates back to 1773,
and was introduced by Jesuits.
Their production is one of the best in the world,
especially at higher altitudes: the cold air blowing
on the Cuchumatanes mountains allows coffee
to be grown up to 1,900 metres. The most widely
grown varietals are washed Arabica and Robusta.
The Arabica produced has a spicy fragrance and a
chocolatey aroma.
BRASILE
Brazil is the first world producer of unwashed
Arabica coffee and caters to a large portion of world
demand for coffee.
Grown at various altitudes, from 200 to 1,000 metres
a.s.l., Brazil’s Arabica is exported in large quantities.
NICARAGUA
Coffee cultivation in Nicaragua is a relatively recent
phenomenon compared to other parts of South
America, but the quality is excellent nonetheless.
Cultivations are present at more or less all
altitudes, from 500 to 2,000 metres a.s.l. Particularly
noteworthy is the fact that Nicaragua grows the
largest coffee beans in the world, the Maragogype
– the largest Arabica varietal, and it is for this very
reason it’s called the “elephant bean.”
EL SALVADOR
Directly south of Guatemala, the small nation of
El Salvador produces natural washed Arabica
coffee, and Maragogype, especially for foreign
markets – in fact, 2/3 of production is destined
for export. Coffee is produced at high altitudes
and is characterised by a light, soft taste and
moderate acidity; the coffee from lower altitudes,
instead, has a fuller body and is called Central
Standard.
ETIOPIA
In Ethiopia, and more precisely in the region
of Kaffa, coffee grows spontaneously:
Ethiopia is the only Country in the world
where the plants are found wild. Typical
varietals of the area are the Harrar and the
Ghimbi.
THE ADVENTURES
OF ITALIAN COFFEE
It was the year 1955, when the brothers Negro decided to open a coffee roasting company that still
bears their name to this day: Torrefazione Caffè Negro.
The company was founded along the banks of the river Arno, in the province of Florence, and from
the very beginning specialised in producing quality coffee through rigorous selection of raw materials,
always keeping up with the latest trends, in order to offer an aromatic, special coffee.
With over 60 years of experience, Caffè Negro has become a well established brand, handling both
wholesale and retail coffee sales offering mocha and espresso blends, coffee in pods and capsules.
PRODUCTION AND SALE OF COFFEE
The new establishment features modern plants that ensure high quality Italian coffee. The roasting
plant operates according to the principles of slow roasting to ensure the development of the sensory
properties of each coffee varietal.
Thanks to years of experience and quality, Torrefazione Caffè Negro is focussed on satisfying the
needs of its clients, and collaborates with them to serve--every day--excellent coffee according to
Italian tradition.
original logo
2000
2012
THE HISTORY OF OUR LOGO
The original logo was designed by painter Sineo Gemignani (Livorno 1917 – Empoli 1973), a highly
renowned artist in the figurative history of Empoli and an important painter on the Tuscan and Italian
art scene.
He designed an upside-down stylised coffee cup which looked like a black person, thus recalling the
surname of the coffee-making family which is Negro.
This was the company’s trademark until the early 00s. When the company relocated to its new
premises, the black person was made smaller and the name NEGRO was highlighted.
In 2012, the logo was substituted with a coffee bean in order to internationalise the brand, modernise
it and adapt it to new markets.
ROASTING
COFFEE ROASTING is the central stage of coffee production and it is essential to make a quality product. A grain of coffee, when it is still green, is roasted with hot air to make it lightweight, brittle and
give it that special flavour that created a drink beloved in both the West and the East.
Traditional and cutting edge, passion and experience--these are the ingredients that we use to offer
coffee blends of absolute high quality for our clients.
HORECA
OUR
Our CATERING BAR LINE is for all those who work with coffee: our wholesale coffee will satisfy even the
most discerning professionals.
PRODUCTS
VENDING
During the course of our operations, we select the best coffees and package them in the formats
most ideal to the needs of coffee bars, restaurants, offices and families, to respond both to the needs
of professional catering in search of wholesale coffee, as well as those of home consumption. Our
ground coffee is packaged in various formats (coffee capsules, coffee pods) and our coffee beans are
a guarantee of the best Italian coffee.
The AUTOMATIC DISTRIBUTION LINE, in an attractive and practical look, offers an ideal service for
factories, offices and workplaces.
ESPRESSO BLENDS
Espresso blends form an important part of our production.
Thanks to our recipes and the quality of coffee beans, we continue the tradition of Italian espresso
around the world.
MOCHA BLENDS
For home use, Caffè Negro mocha blends are optimally designed and ground to give every home a cup
brimming with flavour.
COFFEE PODS
Coffee capsules and pods are the modern way to enjoy coffee.
For those who value practicality, coffee pods present unquestionable advantages: coffee dosing and
degree of pressing are always ideal, so that even the most absent-minded will be able to keep the kitchen
always clean. Ideal for office use as well.
Single dose Caffè Negro pods are packaged under nitrogen for better product preservation.
SINGLE DOSE COFFEE CAPSULES
Those who have chosen a coffee machine with capsules for their home, can enjoy Caffè Negro and
rediscover the flavour of true Italian espresso at home and in the office.
Our ground coffee is also packaged in practical plastic single dose capsules. Coffee capsules are packaged
under nitrogen for better product preservation.
Our FAMILY AND OFFICE LINE, instead, would like to offer the pleasure of a state of the art cup of coffee to all those who so desire.
Both for retail and wholesale coffee, we offer coffee blends with a sophisticated and persistent flavour,
made with the finest and most aromatic coffee in the world.
For high quality coffee, roasting has to benefit from past experience, while at the same time use innovative
processes.
We select raw materials with obsessive care; our artisan experience guides company processes and the use
of cutting edge technical resources allows us to achieve the best. Thanks to this special mix, for over 50 years
Torrefazione Caffè Negro has been able to offer excellent products at truly competitive prices.
AROMA BAR
ITEM
PACKAGING
GROUND
ITEM 252
250 g
GROUND MOCHA
ITEM 253
250 g
GROUND ESPRESSO
ITEM 253-1
250 g
COFFEE BEANS
ITEM 501
500 g
COFFEE BEANS
ITEM 501-1
500 g
GROUND MOKA
ITEM 501-2
500 g
GROUND ESPRESSO
GROUND BEANS ARE VACUUM SEALED FOR PERFECT PRODUCT
PRESERVATION
AROMA BAR
COFFEE BLEND
BLEND OF PREMIUM COFFEES FOR A PRODUCT OF EXCELLENT QUALITY
EXTRA BAR
ITEM
PACKAGING
GROUND
ITEM 250
250 g
GROUND MOKA
ITEM 251
250 g
GROUND ESPRESSO
ITEM 251-1
250 g
COFFEE BEANS
ITEM 500
500 g
COFFEE BEANS
ITEM 500-0
500 g
GROUND MOKA
ITEM 500-1
500 g
GROUND ESPRESSO
GROUND BEANS ARE VACUUM SEALED FOR PERFECT PRODUCT
PRESERVATION
EXTRA BAR COFFEE BLEND
COFFEE WITH A RICH AND FULL-BODIED FLAVOUR MADE WITH A BLEND OF
HIGH QUALITY COFFEA ARABICA AND COFFEA ROBUSTA. AN ENJOYABLE
EXPERIENCE FOR EVERY BREAK DURING YOUR DAY.
ARABICA
ITEM
PACKAGING
GROUND
ITEM 503
500 g
COFFEE BEANS
ITEM 503-1
500 g
GROUND MOKA
ITEM 503-2
500 g
GROUND ESPRESSO
ARABICA COFFEE BLEND
100% ARABICA COFFEE WITH LOW CAFFEINE
BOLD FLAVOUR
COFFEE BLEND
COFFEE WITH A BOLD, INTENSE FLAVOUR MADE WITH SELECT
COFFEE ROASTED IN THE BEST ITALIAN TRADITION. PERFECT FOR
DRINKING AT ANY MOMENT OF THE DAY.
BOLD FLAVOUR
ITEM
PACKAGING
GROUND
ITEM 502
500 g
COFFEE BEANS
ITEM 502-1
500 g
GROUND MOKA
ITEM 502-2
500 g
GROUND ESPRESSO
BAR LINE
EXTRA BAR
ITEM
ITEM 1000 EXTRA BAR
PACKAGING
1000 g
GROUND
COFFEE BEANS
A COFFEE BLEND WITH ALL THE BEST SELECTIONS OF VARIOUS ORIGINS
GRAN MISCELA
ITEM
ITEM 3000 GRAN MISCELA
PACKAGING
3000 g
GROUND
COFFEE BEANS
COFFEE WITH A SOPHISTICATED, PERSISTENT FLAVOUR MADE WITH THE
MOST AROMATIC AND PREMIUM COFFEES IN THE WORLD PERFECT FOR AN
EXCELLENT ESPRESSO
PODS
CAPSULES
ITEM
PACKAGING
ITEM
PACKAGING
ARB-CLD AROMA BAR
100 PC
ARB-CAP AROMA BAR
100 PC
GF-CLD
100 PC
GF-CAP
100 PC
100 PC
DEC-CAP DECAFFEINATED
BOLD FLAVOUR
DEC-CLD DECAFFEINATED
BOLD FLAVOUR
100 PC
PODS AND CAPSULES
7-GRAM SINGLE DOSE IN A PROTECTED ENVIRONMENT.
18 OR 100 PC PACKAGES.
NESPRESSO®
COMPATIBLE
CAPSULES
PACKAGING
We bring to you 18 handy single dose coffee capsules packaged in small boxes for you to enjoy at home at any
10
18 CAPSULES
The capsules are compatible with Citiz, Pixie, Essenza, Lattissima, U and Maestria and suitable for domestic use
EXTRA BAR
9
18 CAPSULES
under the Nespresso® trademark.
200
AROMA BAR
8
18 CAPSULES
*NESPRESSO® is a trademark registered by SOCIETÉ DES PRODUITS NESTLÉ S.A. This brand does not belong to
204
DECAFFEINATED
7
18 CAPSULES
TORREFAZIONE CAFFÈ NEGRO® nor to the companies associated to it. TORREFAZIONE CAFFÈ NEGRO® is in no
203
100% ARABICA
6
18 CAPSULES
CODE
FLAVOUR
202
BOLD FLAVOUR
201
INTENSITY
time of the day, perfect for any kind of occasion and ideal for surprising friends.
way associated to SOCIETÉ DES PRODUITS NESTLÉ S.A.
CAPSULES
We bring to you 18 handy single dose coffee capsules packaged in small boxes for you to enjoy at home at any
* COMPATIBLE MACHINES: Brasilia (Maki), Daltio (Piazza), Kimbo (Kapsula), Lavazza (EL 3100 Espresso Lavazza
PODS
Evoluzione - EL 3200 - EP 800 - Ep 2100 - EP 2101 - EP 2111 - EP 2140 - Espresso Point 24 V - EP 2200 - EP 2210 -
We bring to you 18 handy single dose coffee pods packaged in small boxes for you to enjoy at home at any time
EP 2300 - EP 2310 - EP 2302 - EP 2303 - EP 2310 Dosatore - EP 2311 - EP 2312 - EP 2313 - EP 2400 - EP 2410 Milk
of the day, perfect for any occasion and surprising friends.
time of the day, perfect for any kind of occasion and ideal for surprising friends.
frother - Espresso Point Matinée), SGL (Rotary - Capsy - Goldstar).
CODE
FLAVOUR
INTENSITY PACKAGING
192
BOLD FLAVOUR
10
18 CAPSULES
191
EXTRA BAR
9
18 CAPSULES
190
AROMA BAR
8
18 CAPSULES
194
DECAFFEINATED
7
18 CAPSULES
193
100% ARABICA
6
18 CAPSULES
BRASILIA, DALTIO, KIMBO, LAVAZZA
CODE
FLAVOUR
182
BOLD FLAVOUR
10
18 PODS
181
EXTRA BAR
9
18 PODS
are mentioned with the sole purpose
180
AROMA BAR
8
18 PODS
of specifying compatibility with our
184
DECAFFEINATED
7
18 PODS
183
100% ARABICA
6
18 PODS
and SGL are registered trademarks
which belong to their respective
companies. These trademarks and the
reference to their respective models
products.
INTENSITY PACKAGING
TORREFAZIONE CAFFE’ NEGRO
Via E. e P. Salani, 2 - 50050 Limite sull’Arno
Firenze - ITALY
Phone: +39 0571 57026 Fax +39 0571 979406
[email protected]
www.caffenegro.it