DOW JONES CASE STUDY
Transcription
DOW JONES CASE STUDY
DOW JONES CASE STUDY CLIENT: ALCATEL- LUCENT Dow Jones Helps A Global Telecom Monitor Emerging Technologies & Competitive Threats With operations in more than 130 countries, Alcatel-Lucent is a global leader in mobile, fixed, IP and optics technologies, and a pioneer in applications and services. Alcatel-Lucent includes Bell Labs, one of the world’s foremost centers of research and innovation in communication technology. Alcatel-Lucent relies on its Corporate CTO M&A Advisory team to research emerging companies and technologies and advise on potential equity investments, mergers and acquisitions (M&A), or partnerships. THE NEED: Accurate Insight Into The Financing & Financial Health Of Start-Up Companies As Corporate CTO M&A Advisory Director for Alcatel-Lucent, Bob Regan is part of a global team with personnel in the U.S., Europe, Israel and China. Throughout the year, the team comes into contact with some 400-600 private companies, many with venture financing. The team works to identify and evaluate the 1% to 2% of those companies that may merit an equity investment or acquisition offer as well as numerous potential ecosystem partners. AlcatelLucent has an active Strategic Investment and partnership strategy for enhancing its range of business solutions. The team also monitors the strategic investments of competitors, venture capitalists and customers to gain insight into which communication technologies are attracting interest. According to Mr. Regan, finding reliable information on the financing, financial health and valuations of private companies is a time-consuming task. A Longtime Believer In VentureSource Since 2003, Mr. Regan has used Dow Jones VentureSource to complement and validate his team’s research. He prefers the online database because it’s more accurate than publicly available Web sources or technology blogs and it’s “more global and start-up focused” compared to other subscription services. “ “We save about 10 hours for every hour spent using VentureSource.” CLIENT GOALS • Evaluate promising companies globally • Find comparable companies • Research operations of companies • Accurately price valuations • Monitor competitor & customer moves • Follow industry investment trends — Bob Regan, Director, Corporate CTO M&A Advisory, Alcatel-Lucent FAST FACT: 49 OF THE TOP 50 VENTURE CAPITAL FIRMS RELY ON VENTURESOURCE. DOW JONES CASE STUDY CLIENT: ALCATEL- LUCENT WHAT DOES VENTURESOURCE OFFER? Dow Jones VentureSource is an online database tracking the activities of private investment firms and venture-backed companies in all industries and stages of development, worldwide. It utilizes a strict research methodology built and refined for more than 20 years to ensure the highest level of accuracy. WHY CHOOSE DOW JONES? “ “Compared to other venture data providers, VentureSource is more global, accurate and upto-date.” — Bob Regan THE OUTCOME VentureSource began tracking privately backed companies in 1992. With the new interface introduced in 2011, users can monitor companies in more regions, easily research market trends and quickly reach out to key decision-makers. THE SOLUTION: Expanded Market Coverage & More Trend Insight In 2011, Dow Jones VentureSource unveiled a new user interface with integrated news content, deeper analytics capabilities and an expanded focus on emerging markets and early stage investments. The Alcatel-Lucent team transitioned to the new database and received training from Dow Jones representatives. According to Mr. Regan, the new VentureSource features “definite improvements,” most notably expanded emerging-markets coverage – particularly in China, where Alcatel-Lucent operates as a joint-venture. For potential candidates, the team uses VentureSource to quickly find and get a snapshot of their funding information as well as that of comparable companies. All information is checked against public information and validated with the target company (or alternatives), if contacted. In addition, Alcatel-Lucent gets fast insight into telecom investment trends with VentureSource’s analytics tools. When team members need more information or analysis, they call on the Dow Jones research staff to compile custom reports. NEXT STEPS: EVEN BROADER, DEEPER COVERAGE Dow Jones continues to refine and improve VentureSource’s research methodology, working to expand its global research footprint and provide clients with more data “ “We look at VentureSource to see who’s doing investments in our space, including our customers.” — Bob Regan “ “The database provides quick, concise reports on companies, spaces and investments. It’s much more efficient than a Web search or a [personal] contact.” — Bob Regan on more companies in more regions. Similarly, the product development team continues to refine the user interface based on client feedback. FOR MORE INFORMATION: +1 - 800 - 369 - 0166 | +44 (0) 203 - 217- 5176 | dowjones.com © 2012 Dow Jones & Company, Inc. All rights reserved. 0212