(Microsoft PowerPoint - MBenz Case studies_ibtm [\254\333\256e

(Microsoft PowerPoint - MBenz Case studies_ibtm [\254\333\256e

2015 Grand Prix – Mercedes-Benz Media Events
Venue :
Date :
•
Macau
16-22 Nov 2015
PR services support
including
•
Invitation
•
Onsite registration
•
Shuttle arrangement
•
Interview coordination
•
On-site coordination
•
Press kit preparation &
distribution
•
Publish event release
in a timely manner
Mercedes-Benz The New GLC Media Launch
Venue :
Date :
•
Central Harbourfront, Lung Wo Road, Central
4 Nov 2015
PR services for the GLC
driving test, including
Invitation
Registration
On-site coordination
Press kit preparation
Share information for
publication in timely
manner
Invited more than 50 press
and media to attend the
driving test
New Mercedes-Benz C-Class Car Launch
Venue :
Date :
Hong Kong Armani Prive
20 June 2014
Venue solution
Onsite event logistics
Entertainment solution
PR services including
Invitation
Registration
On-site coordination
Press kit preparation
Share information for
publication in timely
manner
Sourcing Model