« The first Tropical music event in the world » OPPORTUNITIES FILES

« The first Tropical music event in the world »
OPPORTUNITIES FILES
www.tropikmusicawards.com
60 NOMINATED, 12 TROPHIES,
THE AWARDS OF LATINO, CARIBBEAN AND AFRICAN MUSICS…
Amadou & Mariam, Aventura, Bebel Gilberto, Cesaria Evora, Cheb Mami, Compay Segundo,
Kassav, Magic System, Mister Vegas, Papa AP, Papy Sanchez, Paul Cless, Raul Paz, Rupee, Salif Keita, Santana,
Sean Paul, Shakira, Slai, Tiken Jah Fakoly…
SUMMARY
INTRODUCTION
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- Edito
- Global Bridge shortly
EVENT PRESENTATION : THE TROPIK MUSIC AWARDS
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- Concept of the event
- Objectives of the event
- Date and location
COMMUNICATION OF THE TROPIK MUSIC AWARDS
TROPIK MUSIC AWARDS – ADVERTISING OPPORTUNITIES FORPARTNERS
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- For Official Global partners
- For smaller Local partners
CONTACTS INFORMATIONS
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OVERVIEW
THE TROPIK MUSIC AWARDS, MAY 13, 2006
May 13, 2006, the Tropik Music Awards has its first gathering for all people passionate
about tropical music.
With the vibrant rhythms of Raggaeton, Caribbean, African and Latino, The Tropik Music
Awards can assemble in a unique environment about 10 000 spectators!
This gala is dedicated to all generations of spectators.
HUGE AUDIENCE, MULTI CULTURAL RICHES
Tropical music has seduced numerous people and has entered into all quarters of the big
cities though the large media networks.
This music is appreciated by the public which is a cultural mixture of all societies and of all
origins. The last statistics done by SNEP (Syndicate National Editeur Phonographique),
show that 45 % of all albums with tropical music sold in France, were sold in Ile de France
(Paris region).
PROFESSED VALUES : LIBERTY, POSITIVITY AND SOLIDARITY
Values shared by the artists that will be present : Cesaria Evora, Amadou & Mariam, Magic
System, Collectif « Raï N’B Fever », Dis leur 2 Zouk, Aventura, …
GLOBAL BRIDGE - BRIEF HISTORY :
Global Bridge is the event agency managed by Carlos PIALGATA GASPAR,
Its General Director.
The company was founded on the Virgin Islands, and has its branches in Portugal and
France. In Paris it is represented by Backwell Systemes Graphiques.
Global Bridge has found its place on the event market of Europe and the Caribbean and was
created in order to promote different music heard around the world.
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THE TROPIK MUSIC AWARDS
EVENT INFORMATION :
- Date : May 13th, 2006
- Place : The Palais des Congrès Paris - Est
- Tickets : 30 euros
- Innovation : Unique musical event in the world
- Target Age Group: 15 - 55 years
- Voting : 25 % by professionals, 75 % by public
CONCEPT :
The Tropik Music Awards, with its world exclusive rights, will take place for the first time in
France the 18th of March, 2006.
The Tropik Music Awards musical show will be broadcasted by radio and television, assembling the biggest urban and traditional music artists of the world tropical music scene.
Artists are nominated based on their performance of record sales, radio classification and
their popularity in different continents.
The Tropik Music Awards honours the greatest artists, albums, singles, videos, and live
concerts that achieved success in the year 2005. Beside the artists, famous sports, cinema
and media personalities will be presenting trophies.
Numerous spectators, coming from France, Europe and other parts of the world will be in
attendance for this unique event. The Tropik Music Awards will bring together a multitude of
generations passionated with music.
OBJECTIVES OF THE EVENT:
- Artists selected from the world’s top lists
- National and International media coverage
- Major and Innovative event in the music industry
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THE TROPIK MUSIC AWARDS
DATE :
MAY 13th, 2006
- Event that brings to a close the year 2005 and starts the new season of festivals and new
album releases for the summer.
PLACE :
THE PALAIS DES CONGRES PARIS - EST
The town is perfectly situated at the front gates to Paris - Est, The community of Montreuil
is home to various social and cosmopolitan people, a group that shares the values of this
event.
The fourth biggest town of Île-de-France by it’s population, with more then 100,000 inhabitants. The first town of Seine St Denis department, comprising of the youngest population
of Ile de France, where more then 420,000 inhabitants are less then 34. Antillean, African,
Maghrebian and Lusophones communities are widely represented here.
The Palais des Congrès Hall has opened it’s doors recently. With a space of more then 9,000
m2 on three floors, the Palais des Congrès has the capacity to entertain more than 14,000
spectators.
OPTION : THE PALAIS OMNISPORT OF PARIS BERCY
( capacity to entertain more than 18 500 spectators)
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EVENT SCHEDULE
PERSONALITIES TO BE PRESENT:
Numerous artiste will attend and share the pleasure of this unique event
(list to be confirmed)
Artists of urban music :
- Aventura
- Magic System
- Mister Vegas
- Papa AP
- Papy Sanchez
- Paul Cless
- Rupee
- Santana
- Sean Paul
- Shakira
- Slai
Artistes of traditional music :
- Amadou & Mariam
- Bebel Gilberto
- Cesaria Evora
- Cheb Mami
- Compay Segundo
- Kassav
- Raul Paz
- Salif Keita
- Tiken Jah Fakoly
Beside these artists, famous sports, cinema and media personalities will present trophies.
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COMMUNICATION OF THE TROPIK MUSIC AWARDS
AN IMPORTANT PLAN FOR THE MEDIA AND BELOW THE LINE COMMUNICATION :
INTERNET
Internet site dedicated to the event
- Presentation of nominated artists the 21th
November 2006
- Vote by public ending the 31st January 2006
E - mailing for event announcing
(5 000 contacts : associations, embassies, cultural centers…)
Thousands of internauts will vote by the site www.tropikmusicawards.com. (Links to the sites
of the radio and television partners, as well to the official sponsors)
PRESS
Press announcements
- Journals
- Weekly magazines
- TV press
- Music magazines
- Student magazines
- Magazines voyage and art life
RADIO
Radio campaign
- Radio spots
- Competition games on air
- Direct calls to the event central
TV
TV Spot
- Daily announcements
- Competition games
- Broadcast live
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COMMUNICATION OF THE TROPIK MUSIC AWARDS
AN IMPORTANT PLAN FOR THE MEDIA AND BELOW THE LINE COMMUNICATION :
ADVERTISEMENT
Advertisement on France Railway system
Metro bus
Event canvas (Porte de Montreuil)
PUBLIC RELATIONS
Press conference
- 21/01/2006, Cannes (Midem)
- 27/01/2006, Paris
STREET MARKETING
Folders
- Shopping centers
- Schools…
Bus promo itinerating with operation colours
Magazine Tropik Life Style
- More then 20 000 copies, distributed in
more then 500 sale locations
TELEPHONY
SMS Announce Games Competitions
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THE TROPIK MUSIC AWARDS : A UNIQUE PARTNERSHIP
THE IDEAL VISIBILITY FOR YOUR COMPANY :
Make your trade-mark visible by penetrating the tropic music market and, in particular,
the great personalities of professionals, artists, movie stars, sportsman and stars of tomorrow.
Do not miss the opportunities of this special partnership! Several forms are available :
global target, local target... . Do not hesitate to contact us, so that we can define together a
commercial approach which deals with yours expectations and goals.
ASSOCIATE YOUR TRADE-MARK WITH TROPIK MUSIC AWARDS :
Present and uplift the value of your trademark by participation in this special event.
Let your trade-mark come across with correlation to Tropik music !
Affiliate with solid contacts and young participants.
Become an exclusive partner of Tropik Music Awards in your business sector.
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BECOME AN OFFICIAL PARTNER OF THE EVENT
TAKE AVANTAGE OF WIDE MEDIA PRESENCE
- Your logo on all communication includes : event`s Web site, « Tropik Life Style »
magazine, press announcements, posters, PLV, booklets, bus, tickets...
- Your trade-name mentioned in radio and television broadcasts.
- Your trade-mark mentioned and shown at the press conference in the presence of
professionals and target audiences.
- Intense visual presence during the concert, and also during the radio and television
broadcast. Large size posters
RESERVE YOUR OWN STAND IN TROPIC VILLAGE FOR THE DAY OF THE EVENT
- Your own stand is going to allow you to be closer to the young participants, to share
information about you, your trade mark and your enterprise !
- The hostess’ are at your disposal the day of the event to distribute the booklets or
samples of yours products.
ENJOY THE LONG LASTING VISIBILITY THANKS TO DVD AND CD RECORDINGS
FROM THE CONCERT
- Your logo on the DVD and CD package.
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BECOME AN EVENT PARTNER
WITH WIDE MEDIA PRESENCE, A LOT OF OPPORTUNITIES !
GLOBAL FORMULA : 12 000 EUROS HT
Choose the Tropik Music Awards PACK. It contains :
- Your own page in Tropik Life Style Magazine. More then 20 000 copies at more then
500 sale locations.
- Your own stand in Tropik Village in the day of the event
- The hostess at your disposal the day of the event to distribute the booklets or samples
of yours products.
- Your logo on the following communication supports : event`s Web site, Tropik Life Style
magazine and booklets
- Your trade-mark mentioned during the press conference in the presence of professionals.
- 20 tickets gratuitous entry to event.
LOCAL FORMULA : 8 000 EUROS
- Your own stand in Tropik Village in the day of the event
- Your logo on the following communication supports : event`s Web site, Tropik Life Style
magazine and booklets
- Your trade-mark mentioned during the press conference in the presence of professionals.
- 10 tickets gratuitous entry to event.
MAGAZINE FORMULA : 4 000 EUROS
- Your own page in Tropik Life Style Magazine. More then 20 000 copies at more then
500 sale locations.
- 5 tickets gratuitous entry to event.
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CONTACTS
GLOBAL BRIDGE
DIRECTION BACKWELL SYSTEMES GRAPHICS
34 avenue des Champs - Elysées
75008 PARIS
Central : + 33 (0)8 73 85 03 59
Fax : + 33 (0)1 45 79 04 26
CÉCILE ALGER : Director of communication
[email protected]
Tel : + 33 (0)6 15 07 52 50
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