2013 July + August

CEO Message
Work in Harmony toward becoming
the Global Top 5 by 2020
A Beautiful Companion With MOBIS
2013
July + August
Global MOBIS
MNA (MOBIS North America)
Attraction of Korea
5 Major Palaces in Seoul
Health Note
Manual for Success in
Quitting Smoking
www.mobis.co.kr
Wisdom of Life
Vol. 26 2013 of the MOBIS Newsletter 07+08 PUBLISHER Jun Ho-Seok DATE OF ISSUANCE July 31, 2013
ISSUED BY PR Department of MOBIS (Seoul International Tower, 12th floor, 203 Teheranro, Gangnam-gu, Seoul)
Tel 82-2-2018-5208 / Fax 82-2-2173-5208 / Design Aujin(82-2-3442-4551) / PRINT Sewha Printing(82-2-461-1616)
COVER ILLUST BY Noms
If you want
happiness for
a lifetime, help
somebody.
MOBIS
NEWS
LETTER
Table of Contents
2013 July+August
12
– Chinese Proverb
Kazakhstan
Mongolia
China
Afghanistan
02
04
08
Wisdom of Life
CEO Message
MOBIS News
Korea
India
12
18
20
22
24
26
Global MOBIS
We are MOBIS People
Traveler’s Diary
18
The Best of The Best
MOBIS History
Attraction of Korea
The Happiness That Grows Between People
Written by Editorial Room
There are too many ways to be happy in the world these days, because people always pursue ‘happiness’. However,
there are not many people who can actually say they are happy, because they only concentrate on the happiness
consisting of personal satisfaction and pleasure. Personal happiness is isolated and momentary, whereas that shared
with others is continuous. The happiness coming from human to human kindness spreads widely and multiplies
exponentially. Why don’t we make sustainable happiness from goodwill to all men?
28
30
32
34
35
Global Car Story
Health Note
Photo Contest
In the Editorial Room
Korea Manners
26
2013 July + August
CEO Message
Work in Harmony
toward becoming
the Global Top 5
by 2020
04·05
Dear MOBIS members around the world,
it is a pleasure to meet you all
Dear MOBIS members
This year is the 36th anniversary of the foundation of
affecting developing countries including China, the fall in
MOBIS. I’d like to express my respect to all MOBIS
the Japanese yen which started early this year, and the end
members around the world who have been working
of the relaxed monetary policy in the United States all
hard for the growth of our company.
indicate that the global economic crisis still has far to go.
I would also like to thank members of Hyundai Motor
In these circumstances, we need to overcome many
group and MOBIS partners for having gone through
challenges to win out against the fierce competition
thick and thin both internationally and at home.
against the world’s leading auto parts suppliers and
Last year, we recorded about 30 billion dollars in sales
achieve our vision.
worldwide. This is a remarkable result and approximately
In particular, we need to improve productivity through
20 times larger than what we made in 2000.
the early-stage stabilization of new branches while still
We marked an increase in the number of our overseas
keeping a tight focus on locating new markets capable of
branches, notably through the three plants we now have
offsetting the stagnant domestic after-sales market.
in Beijing and one in Brazil, supporting our increase in
For this, we have to keep our competitiveness with the
sales of electric and key parts to the Americas, Europe
best technology, no matter the external changes, and
and China. Plus, our continuous efforts to expand the
thus increase the share of sales to overseas automakers
market for global automakers resulted in MOBIS
to over 20% of our total sales by 2020.
becoming ranked 8th among global auto parts
I, as CEO, would like to pass along a few requests to
suppliers.
achieve our long-term vision and grow into a global
It is thanks to all MOBIS members working hard and
leader in the market.
pushing forward with projects amidst the global
economic recession and difficult circumstances
affecting all areas of the globe that we have been able to
make such remarkable achievements.
Low consumer confidence due to the economic depression
2013 July + August
06·07
Secondly, we need to improve our
quality capabilities through strict
compliance with our principles and
method of standardization
Thirdly, we need to bring about
technological innovation through our
creative corporate culture
Dear MOBIS members around the
world!
In the twenty-first century, creativity is the sole way to
about three challenges – the ‘strengthening of our global
markets, powered by the global sales of Hyundai-Kia
There is nothing stronger than ‘perfect quality’ in
bring new technology to market, a fact which is most
capabilities through putting in place a local branch-
Motors, and consequently grew into a global company.
competition.
clearly shown through the way that smartphone have
oriented management system’, the ‘improvement of our
With the completion of our global network before us,
As shown in the bulk recalls of auto makers, products
completely rewritten the rulebook in the mobile phone
quality capabilities through strict compliance with our
we need to enhance our competitiveness in terms of
with poor quality cannot ever become success in the
market.
principle s and me thod of standardization’ and
quality rather than quantity.
market, nor win the heart of customers.
In the world of business, behind the success of all
‘technological innovation through a creative corporate
For this, we need to establish a process for standardizing
In the most recent initial quality survey in North
innovative organizations, the great driving forces are
culture’.
the localization of overseas branches and thus ensure our
America, Hyundai-Kia Motors was in the upper ranks,
having the ‘freedom to break custom and social
The success in such challenges rests on your shoulders.
business system is accepted and used in every branch
but we should not rest on our laurels. As we extended
convention’ and the ‘courage to practice one’s own ideas’.
Nearly 20,000 MOBIS members around the world are
around the world. To this end, we have to effectively
the scope of supply in modules and key parts
In order to win out in the ongoing competition we face
the strongest driving force we have for our growth.
respond to the recurring problems that can occur when
manufacturing markets, ‘strengthening our quality
against the world’s leading auto parts makers, we need
We are now cruising towards our long-term vision to
establishing a new branch or line. This will allows us to
competitiveness’ is now more important than ever.
a new corporate culture, a new paradigm that will serve
become the Global TOP 5 by 2020. However, we have to
improve quality while stabilizing productivity from the
We must maintain the best quality standards so deliver
as the foundation of creative technology development.
face up to the reality of us as the second mover in the
outset.
total satisfaction to customers in order to win
We need to establish a more active and dynamic
market.
In particular, both the headquarters and our overseas
recognition from the public for having the best auto
corporate culture that is unique to MOBIS, combined
We should do away with the complacent thinking that
branches need to pay particular attention to strengthening
parts manufacturing technology. This will enable us to
with a positive attitude to bring change every day, an
we are ok where we are because, somehow, our sales
the capability of resident employees and building the
win out amidst the fierce competition we are facing
organizational atmosphere of not making the same
and business profits are not so bad. We need to find and
foundation for the localization of local members.
with leading overseas suppliers. Further, we need to
mistake again, and efforts to open up new commu-
implement a strategy that will make us the undisputed
We will establish all relevant strategies for local
have a production process that can ensure the price that
nications irrespective of rank so as to break away from
leader in the market.
branches, covering everything from our product portfolio
matches the needs of customers best.
the invisible barrier between headquarters and overseas
Once we secure the technological competitiveness that
to organization management and R&D. This is in order
Having quality competitiveness is not limited to only
branches.
will drive the development of new, future-car technology
to strengthen our competitiveness in the global market.
our products. I’d like to ask all of you to keep in mind
In a closed and conservative corporate culture,
development, we can achieve our goal. Your continuous
I’d like to ask all members to make your best efforts to
the spirit of artisans who uphold our principles and the
innovation and creation cannot be created.
efforts to make change and innovation a way of life will
strengthen our global competitiveness and thus secure
method of operating standardization. This will ensure no
Please, keep in mind that only when you have a creative
power our growth.
an advantageous position in various markets.
minor error can ever occur, throughout the initial
mind and spread the new corporate culture, we can
In conclusion, I’d like to thank once again every
development stages, including design, mass-production,
strengthen our technological capabilities.
member of MOBIS for your hard work and efforts that
First of all, we need to establish a local
branch-oriented management system
to strengthen our global capabilities
In the last 10 years, we have expanded into overseas
On this anniversary of MOBIS foundation, I’ve told you
sales and after service.
made what we are today. Please, continue your efforts
Improving the quality of our partners is as important as
to achieve our management goal.
increasing the level of our product quality and, on this
Thank you.
account, we have to provide continuous support and
interest.
July 1, 2013
CEO and President Jun Ho-Seok
2013 July + August
08·09
MOBIS News
MOBIS Exceeds 1 million
Supply of Chrysler Modules
MOBIS Issues
Sustainability Report
MOBIS Holds Tech Show
Seok Ji-Hyeon from MOBIS Archery
MOBIS published its 2013 Sustainability
Team won a silver medal in the Archery
Report that covers its social, environmental
World Cup 2013 Stage 2 held in Antalya,
and economic activities and performances for
Turkey on June 17, and this caused her to
a year on June 20.
move up to 4th in the world’s compound
MOBIS has issued annual sustainability reports
rankings.
since 2010 to share management strategies for
She made a clean sweep of the prizes in
achieving the vision ‘2020 Global Top 5’ and the
both the individual competitions in Stage
promise for social, environmental and
1 held in Shanghai China in last May and
economic outcomes created through the vision
Stage 2, and it made for her move up to
and sustainable future with interested parties.
4th, climbing up four places from 10th, in the
MOBIS drastically reflected the voice of internal
world’s rankings. It is the first consecutive
and external interested parties in the report to
top 10 record in Korean archery history.
look back at its trail and jump up to larger
Unfortunately, she lost to a Colombian
objectives.
competitor Sarah Lopez 132-146 at the
To do these, it extended listening to opinions
final game, but we have got the green light
by classifying major interested parties into
8 groups, namely, auto makers executive,
partner, agency, local community, government/
association, media/academia/NGO and
Seok Ji-Hyeon
Ranks World’s No.4
for the Incheon Asian Games next year by
MOBIS carried out its MOBIS Tech Show at the exhibition hall in Design 1st Unit of Hyundai
winning medals in two consecutive
Motor Company’s Namyang R&D Center on June 20.
championships.
The event was held to strengthen R&D cooperation with partners, and to promote new products
MOBIS exceeded 1 million units in production of complete chassis modules for Jeep
shareholder/investor, and conducting
Wrangler which has been supplied to Chrysler, one of the Big 3 US Auto Makers, since
interviews with experts in each sector. MOBIS
2006, as of June 17, 2013.
intended to reflect the interest and opinion
MOBIS and Chrysler celebrated the ‘1 millionth supply of a complete chassis module
about issues related to sustainability and
to Chrysler’ at the module plant in Ohio (MNA-OH) on May 27.
objectively shed light on various points of view
There were key figures including Senior Executive Vice President Lee Jun-Hyeong
inside and outside the company.
from Overseas Business Headquarters, Zachary Leroux, the head of Chrysler’s Toledo
Particularly, the report for this time quanti-
Plant, and Bruce Baumhower, the regional representative of the United Automobile
tatively expressed the actual value creation
Workers (UAW) attending the event that continued from watching the introduction
effect of major activities such as development of
video of MNA-OH and congratulatory messages from both parties.
eco-friendly core parts, optimization of
MOBIS supplies complete chassis modules for Chrysler’s Jeep Wrangler and Grand
distribution and cooperative activities with
Cherokee, and Dodge Durango through the MNA-OH and Michigan plant (MNA-MI)
partners. In addition, it was authenticated by
MOBIS conducted the 2013 session of
the morning, they acquired knowledge
with a capacity of 520,000 cars on an annual basis.
the Institute for Industrial Policy Studies (IPS)
Automotive Accessories Training for
about improving automotive accessories
MNA-OH is the first module plant for supply of a global brand established by MOBIS,
to secure reliability of the report issuance
accessories dealers in India.
sales technique and product knowledge,
except Hyundai-Kia Motors, to supply modules to Chrysler in 2006, and it produces
process, and the report will be published in
The event was held in 7 regions where
followed by an accessories installation
complete-chassis module for Jeep Wrangler, the major model of Chrysler.
English and Chinese to strengthen commu-
accessories agencies are located including
practice session where dealers could have
nications with global interested parties.
Hyderabad, Bangalore and Guwahati,
an opportunity to install accessories by
and there were 107 participants joining
themselves after the demonstration of
the event. During the seminar session in
skilled technicians.
and technologies of MOBIS. MOBIS President Jun Ho-Seok, R&D Headquarters Senior
Executive Vice President Lee Bong-Hwan, Hyundai Motor Company senior Executiuer Vice
President Kim Yong-Chil and heads of the Namyang R&D Center attend the event with over
2,000 researchers from Hyundai Motor Company’s Namyang R&D Center, reflecting their high
interest in the event. MOBIS displayed its products including parking assistant system, MEB4,
and standard 4th generation AVN at the event venue, and presented a technology
demonstration for participating VIPs by preparing 14 test vehicles.
2013 Automotive Accessories Training
2013 July + August
Hyundai Motor Group News
MOBIS News
Hyundai-Kia Motors Delivers Official Vehicles to
FIFA Confederations Cup Brazil 2013
President Jun Ho-Seok Visits Branches
in Southern China
2013 Chinese Parts Seminar
MOBIS’ Parts Sales Headquarters held the 2013 Chinese Parts
10·11
President Jun visited to debrief MOBIS branches in Southern China
Hyundai-Kia Motors, the official sponsor of
Especially, Hyundai Motor Company held
such as JMA, WMA and SMA for two days from 25th to 26th June.
FIFA in the automobile sector handed over
large-scale roadside support jointly with
The president’s group arrived in Yancheng on the first day, and
official vehicles for the ‘FIFA Confederations
other FIFA sponsors in São Paulo, Belo
inspected ongoing construction works of JMA’s 3rd Module Plant and
Cup Brazil’ 2013 at ‘Estadio Nacional,
Horizonte and Rio de Janeiro from June 15,
conducted on-site safety inspection for JMA’s module plant and lamp
Brasilia’ on May 30.
the day of starting the cup to provide fans a
plant through line tours. After the scheduled inspection, he had time
Hyundai-Kia Motors displayed locally
special place for the festival, and actively
for a meeting with executives of the neighboring plant of DYK
popular models such as HB20S, HB20X,
conducted local sports marketing activities,
(Dongfeng Yueda Kia Motors). In the evening, there was a dinner held
Tucson ix, Grandeur, Sorento, K7, K3 and
e.g. operation of PR booths in stadiums.
with officials from Yancheng government to enhance cooperative
Sportage R at the event venue.
press groups and volunteers.
In addition, Hyundai Motor Company
relations between MOBIS and Yancheng officials.
Hyundai-Kia Motors provided 500 vehicles
Hyundai-Kia Motors secured its position to
produced and distributed ‘Road to 2013’, the
On the second day, the group ended its schedule after debriefing in
throughout the Confederations Cup including
build its excellent marketability and brand
viral video in which soccer players and
WMA and SMA.
official vehicles for 8 participating nations and
awareness to the world by supporting
celebrities appear as pre-program before
sedans and passenger vans for the operation
vehicles and attaching big logos of Hyundai
starting the first game, and attracted world
of the event, the vehicles are to be used for
Motor Company and Kia Motors on the bus
soccer fans’ attention toward the event and
various purposes such as VIPs including
for the national football teams during the
Hyundai Motor Company itself by conducting
protocol of FIFA officials and travel
period of the event which will catch the eyes
a large-scale ticket entry event targeted for
convenience of national football teams,
of world’s soccer fans.
vehicle purchasers.
2013 Latin America Distributor
Parts Conference
Seminar in China.
Participants include the staff from parts sales and the
purchasing department in the China business headquarters
and the seminar consisted of a number of programs for
Tucson ix Hydrogen Fueled Cell Model Runs Copenhagen
understanding Korea and the business of MOBIS through
on-site tours. The seminar was held for 3 days in Gye-dong and
started mass production of the
hydrogen fueled cell vehicles,
November.
Tucson ix hydrogen fueled cell
such as an ‘MOU for model
Hyundai Motors Company is
marketing structures and under-
model in the plant in Ulsan in
supply of hydrogen fueled cell
planning to produce and sell a
standing following tools, see the
last February, and it was the first
vehicles between Hyundai
total 1,000 hydrogen fueled cell
problems of warehouse, looking at
production for hydrogen fueled
Motor Company and 4 nations
vehicles in Korea and overseas
local Distributors support and plan
cell vehicles in the world, and
in North Europe’ in January, an
by 2015 centering around
nations and 58 Distributors joined
and supporting more accessories
the 15 vehicles delivered to
‘MOU for model supply of
governmental and public
this event. As usual, the joiner
supplies. Distributors summarized
Hyundai Motor Company
Copenhagen on the day will be
hydrogen fueled cell vehicles
agencies in Europe where high
Best Practice with the actual
announced at the opening
used as public purpose in
between Hyundai Motor
interest is being shown in
related matters such as how to
analysis their performance and
ceremony for the first hydrogen
Copenhagen, the capital city of
Company and Denmark’ in May,
hydrogen fueled cell vehicles,
solve the problems of present and
sharing sales strategies with
station in Denmark held in
Denmark.
and a ‘selection of contractors
starting from supplying 15
individual presentation. Last day of
Copenhagen on 3rd June that it
Hyundai Motor Company is
for test operation of hydrogen
Tucson ix hydrogen fueled cell
MOBIS discussed the accurate
the conference ended with outdoor
will deliver 15 hydrogen fueled
engaged in various cooperative
fueled cell vehicle between
models to Copenhagen in
steps on supplying parts, how to
activities.
cell Tucson ix to Copenhagen.
activities in the European
Hyundai Motor Company and 2
Denmark, and 2 vehicles to
Hyundai Motor Company
market in 2011 to diffuse
nations in North Europe’ in
Skåne in Sweden.
local working sites, and the participants discussed the subjects
including parts sales, overseas sales and IT as well as
technological strategies to be enhanced in field work. The
MPA held its 2013 Latin America
participants visited the Asan Distribution Center and received
Distributor Parts Conference on
an explanation about the process of exportation of automotive
May 6 through May 8 in Miami.
parts on the last day of their schedule.
Total of 84 members from 34
organized to discuss business-
make better business ahead.
increase sales, going over
2013 July + August
Global MOBIS
The world’s first automobile was born in Europe, but the rise of the car industry began in the US. In the early 20th century,
Detroit was the center of the US auto industry which led to global automobile history. Let’s meet
MNA(MOBIS North America) as they enhance the status of Korean auto parts overseas and lead the future of MOBIS.
Written by Myung Ji-Hoon (PR Management Team) Photo Credit by Lee Seung-Woo (PR Management Team)
MNA Crisscrosses Home for Rise
of Automobile Industry
12·13
MNA, in the very heart of
the US automobile history,
continues its production
and sales activities
representing Korean auto
part makers.
MNA-FH
MNA-OH
MNA refers to the collective name of three bases (offices). First, MNAOH(Ohio), which had been called OMMC(Ohio Module Manufacturing
Company) until a few years ago, located in Toledo, Ohio, is supplying
complete chassis modules for Jeep Wrangler. Second, MNA-MI(Michigan),
located in Detroit, Michigan is supplying chassis modules for Jeep Grand
Cherokee and Dodge Durango. MNA-FH(Farmington Hill), located 25-mile
away north-west of Detroit is operating sales and research facilities.
Particularly, it is the starting point of MNA’s module plants, and where
MOBIS became the first Korean auto parts manufacturer that received an
order for modules from Chrysler. Even now, they continue sales activities
receiving orders from the US Big 3 Auto Makers (GM, Ford and Chrysler).
The northeast region in the US where MNA is located is an economically
strategic point where commercial and industrial sectors have flourished
and rail transport has developed from the past as there are lots of mines.
Especially, Detroit is famous for its location where the US Big 3 Auto
Makers operate their business.
The Beginning of The History of
Module Manufacturing for Foreign Vehicles
The history of MNA-OH has something in common with MOBIS in that
they entered into the module market for foreign vehicles at the same time.
After MOBIS landed a contract with Chrysler and Jeep Wrangler for
complete chassis modules in 2004, MOBIS received free lease($1 Lease) of
Toledo Chrysler Supplier Park (multinational plant land), and started
building the plant in 2005 and initiated mass-production in 2006 right
after its completion. MNA-OH introduced a conveyor (Trestle) system
which may directly supply modules to automobile plants by using the
concept of a Supplier Park from its designing stage, and it was the first
attempt among all our module plants. Through the system, MNA-OH could
reduce logistics coasts and secure stable module supply, and attempted
MNA-OH
improvement of quality by firmly preventing damages on passage. Presently
2013 July + August
14·15
simplified its assembly process, reduced production costs,
and created the desired effect in quality enhancement as it
received modules from our company. Particularly, MNAOH secured 30 more minutes of preliminary production
capacityby expanding rail making use of space of odds and
ends last year. After this was actualized, there were 30
more minutes secured for counter-measuring any
problem in the production line. In addition, it brought an
increase of employees’ leisure hours as the time for
operation of Chrysler plant was reduced 30 minutes
which meant they could leave work earlier. Also, its
MNA-OH
productivity was improved from 38 outputs per hour to
46 outputs.
Jeep Wrangler produced in Chrysler’s Plant in Toledo is
MNA-MI is expected to
grow over 10% in the
production and sales of
modules this year
compared to last year.
the representative model of Jeep beloved by Americans
for decades. Manager Kim Jae-Cheol who is in charge of
quality control in MNA-OH says, “Jeep models are
normally sold to existing aficionados. Their sales were
somewhat reduced due to financial crisis in the US in
MNA-MI
2008, but the sales are increasing again recently. This
must be a sign of a US economic boom. MNA-OH always
have strengthening of productivity and quality
in Supplier Park, MNA-OH, Chrysler and Kuka (a German
exceeded 1 million. To celebrate this, MNA had a ceremony
enhancement in mind for coping with dramatically
car body manufacturer) operate their business, which means
for exceeding 1 million units supply of complete chassis
increasing orders”, carefully forecasting the positive
that Korea, the US and Germany cooperatively make Jeep
modules to Chrysler. It was joined by among others, John
future of MNA-OH.
Wrangler, the classic model of Jeep.
Torvinen (Chrysler’s executive in purchasing) and Zachary
MNA-OH has reached a plateau in production and quality
Leroux (Head of Chrysler’s Toledo Integrated Plant (TAC.
beyond development stage. Local staff who accumulated
Toledo Assembly Complex), and they watched an
experience in the plant in Toledo for many years lead the
introductory video of MNA-OH and delivered congra-
plant by directly educating new employees. All the
tulatory messages.
systems in the plant are operated by local employees, and
MNA-OH’s complete chassis module is a combination of
a resident dispatched employee plays go-between with
chassis frame forming a frame of a car and other parts
“We will lead the future of MOBIS in one accord”
local managers and the headquarters in Korea.
including engine, transmission, braking system and
Plant Manager Tyson Stoll
Meanwhile, the basketball court of which construction was
steering system; it is a very important component that
finished in September last year has been decided on as a
occupies 50% of all parts of a complete vehicle. Chrysler
MNA-MI
I n t e r v i e w
Tyson Stoll, who was named MOBIS’ first
He expressed his determined resolution to take
place for leisure and communication among employees.
American plant manager, is just past his mid-
all duties given to him, stressing the importance
The field staff relieve stress after shift at the court which
thirties. Unlike Korea, US society values
of MNA-OH for the Chrysler Plant in Toledo.
has buffer material for preventing injury, and office staff
ability for promotion. His story is an example
“MNA-OH brought something new to the
enjoy simple sports during lunch time. Also, they have
for others.
US. Even in such a delicate situation
regular barbecue parties, and local and resident employees
“I joined MNA-OH from summer in 2006.
where everyone had no foresight due to
promote friendship.
I took a position as production manager
economic recession, MOBIS firmly
after two weeks as another manager
continued developing as a partner of
suddenly resigned. Finally, I took the
Chrysler. For such future development, I
position of plant manager at MNA-OH in
will constantly encourage my employees
Recently, MNA-OH had a happy occasion. At the end of
2011 as I was recognized for my production
so that they may draw their future with
May, the number of modules supplied since 2006
site & customer management skills.”
MOBIS.”
Honor to MOBIS and Honor to Korean
Auto Parts Manufacturers
MNA-OH
MNA-MI
2013 July + August
dominates MNA-MI. There was not enough time to modify
16·17
I n t e r v i e w
the structure of the existing production line’s design as
MOBIS took over the plant only a few months prior to mass-
“I will do as much as I can to help
actualizing Global MOBIS”
production. It was the first attempt, but MNA-MI succeeded
in finishing orders and delivering to the Chrysler plant on
time, displaying its own ‘Hyundai Speed’.
Jeep Grand Cherokee, the model for which MNA-MI
produces modules played a huge role in reviving Chrysler
President of MNA Park Jin-Woo (Jimmy Park)
image by showing the winning spirit and sensation to the US
market for the 2011-2012 season since its launch in 2010.
MNA-MI
Basically there are two ‘square-shaped’ lines viewed from
MNA-MI
above the plant, and the front and rear chassis modules for
Grand Cherokee and Durango are manufactured on these
lines. As the module production line is structured in a
MOBIS – The Most Reliable Partner of
Chrysler
circular fashion, it shows a unique structure in that the
MNA-MI is located at the entrance of downtown Detroit on
English and Spanish are both used in the plant due to its
starting point of the production line adjoins to the end.
location where many Hispanics live. Instructions for facility
Detroit-bound express way I-75 from Toledo. It is slightly
or manuals are translated into both English and Spanish,
out of downtown area without many people giving a feeling
and this allows employees who are poor at English to easily
of silence. Noisy machine sounds ring, forklifts busily moves
handle machines.
to supply parts to production line, and its staff show nimble
MNA-MI is expected to grow over 10% in the production and
fingers during work.These are in stark contrast with the
sales of modules this year compared to last year. Chrysler,
surrounding scenery. Now it is leasing half of the whole
thanks to the economic recovery in the US, plans aggressive
building for plant use, but it is planning to expand its
sales strategies for the US domestic market, and MNA-MI is
production line by leasing new space to operate the plant
joining the movement, too. Also, MNA-MI corresponds to
President Park Jin-Woo who is leading MNA
world-famed overseas corporations as it is a
is a sales specialist who had mainly been in
traditional industrial area. Particularly,
charge of overseas sales since his career
Detroit, called a hub for the US auto industry
began with Hyundai Precision in 1987 and
with its big 3 US auto makers, becomes an
prior to his new service for MNA since
arena of competition among the world’s auto
January 2012.
companies who target the heart of US
“I had the experience of taking a
automobile production. Unfortunately,
resident employee position in the UK
awareness of MOBIS is somewhat lacking
from 1996 to 2000, but being a head of a
which causes difficulties in taking orders for
production organization made me so
parts or modules.
worried. However, I led my first
“MNA is actively promoting MOBIS by
meeting there by calling the local plant
participating in all charity events
managers, line managers and resident
organized by local schools, churchs or
staff on the first day of my service
communities in Toledo and Detroit.
Also, we inform the media of new
simply with the belief that I must dash
myself against anything.”
American-style reply instead of shaking
MOBIS technology through interviews,
The first big issue that Park faced was the
hands. Also, he has lunch with local
by invitation of local media and
wage negotiation with the head of the UAW
managers in each department to listen to
arrangement of site visits. Especially last
(United Automobile Workers).
their difficulties and make use of them for
year, Former President of Korea republic
“I was used to order-related negotiations,
improvement in working conditions. He even
Lee Myung-Bak once encouraged
but wage negotiation was really new to
identifies what his employees expect from
employees by visiting MNA-MI, and the
financial difficulty. Less than 9 months to the supply
me in my life. I concentrated on securing
their employer for planning employees’
visit made headlines in the local media.”
deadline, Chrysler urgently requested MOBIS for help. The
measures during the negotiation with the
welfare.
MNA plays an advanced base role for our
reason is that Chrysler determined that MOBIS had
UAW. I had meetings everyday for the
“I scratch my head everyday over offering
Company’s entering into the global market.
accumulated great reliability through its operation of MNA-
issue. Often as I passed exits on the
welfare satisfactory to my employees. We
In the largest automotive market in the US, it
OH since 2006 according to plan, and a synergistic effect
expressway in mistake with a flood of
discount a vehicle according to a
enhances the status of our Company at the
was expected as the plants in Ohio and Michigan were each
thoughts about the negotiation coursed
continuous service year and support
front line with best practices.
at a moderate distance. In fact, skilled and experienced staff
through my head even after leaving the
educational expenses for newly-
“Our MNA employees are making the
and production line managers of MNA-OH were dispatched
office.”
promoted managers. Also, we select
new history of MOBIS. Know-how and
to MNA-MI from its initial stage of operation. Consequently,
Park drew peaceful negotiation based on his
and reward excellent staff on a regular
experience accumulated by MNA so far
they led stability in production and passed on know-how.
own sociability and, since then he has tried to
basis, and we are dedicated to
will be valuable assets to jump up to a
Also, both plants helped the other’s improvement in
frankly communicate with locals. In fact, his
supporting work-related education.”
higher level. I really appreciate and am
productivity by adopting better production management
employees say hello to him first “Hi, Jimmy
The north region of the US where MNA is
proud of all MNA staff operating the
methodologies through competition for targets on
when he inspects the plant, and he gives an
located has a lot of domestic businesses and
plants so successfully.”
more efficiently and to perform a new project with Chrysler.
the policy of Chrysler by promoting improvement in
MNA-MI, established in 2010, is supplying front and rear
productivity based on regular weekend production through
chassis modules for Jeep Grand Cherokee and Dodge
expansion of human resources in production and the
Durango. There is a hidden story about MOBIS’ operation of
establishment of a double-shift system by three groups.
MNA-MI. A US auto parts company which was supposed to
operate the plant withdrew its business out of the blue due to
production and quality control.
The only ‘square-shaped’ production line in MOBIS
MNA-MI
2013 July + August
We are MOBIS People
An Ordinary
American
in Georgia
18·19
MOBIS. The Korean auto industry in the USA
is still in its initial growth stage, so I believe
that MOBIS will be able to get many changes
to happen here. I’m ready to do everything I
can for the growth of MOBIS as I want to grow
with it too. I have a 10-year-old son and a sixyear-old daughter. I would like to experience
overseas work in MOBIS when they’re grown
up enough.Well, it doesn’t matter if the dream
Marshall Murray (Manager, MAL-GA)
doesn’t come true, because I will continuously
learn, grow and be challenged in MOBIS.
“I’m not a character; just a boringly normal guy.”
This is the first word of Marshall Murray, the
manager in charge of safety environment
management in the General Affairs Team,
MAL-GA whom we met to interview.What? We
already knew he had enjoyed deer-hunting, target
shooting and motorcycling. We couldn’t help but
smirk. But, he insists ‘I’m just an average man in the
US’. So what on earth is normal American life?
Written by Ray Paik (PR Management Team)
Photo Credit by Lee Seung-Woo (PR Management Team)
1200 Silverado. I get my thrills when I
come home on my bike after a day of
work. I enjoy my freedom to the fullest
with the feeling of the wind and the scent of air.
I don’t have enough time to pursue it much but I also like hunting.
I think nothing is better than running to the forest, leaving the
‘civilized’ world. Normally I hunt deer. Sometimes, it makes me
bored to sit still and listen to the sound from the forest for a long
time. But, if suddenly deer comes out, a thrilling race begins from
that time. I can’t really come to the forest these days, so I brush up
on shooting at a shooting range.
Do you have a gun other than a hunting rifle?
Yes, I have some other guns. I use a rifle for hunting big animal
like deer, and use a shot gun for small ones like birds. Others are
You grew in Michigan and worked for
a Japanese firm for over 10 years. When
did you join MOBIS?
I joined MAL in 2008 as the manager in charge of labor.
After working for 1 year and 4 months, I was transferred to
West Point in Georgia and took the HR management
position in a new plant in the region. After initiating two
shifts system in MAL-GA I was transferred to the present
managing position related to environment, health/safety
and general management.
How do you spend your leisure time?
I am an adult leader of the Boy Scouts. My son also has been
a cub scout for 3 years. Sometimes, I went camping with the
pistols for protecting family and for practicing target shooting.
It is not usual far an ordinary person to
possesses guns in Korea.
It may be strange for foreigners but most Americans have at least
one gun in their possession. When the USA established a
constitution, it was drawn to allow citizens to possess firearm,
because it was believed that citizens should protect themselves
against the government if it suppresses its people. Definitely,
people these days have guns not for protecting themselves from
the government, they just have them for sports purpose such as
hunting or target practice.
and give first aid. Motorcycling is one of my favorite things,
It’s been 5 years since you started working
for MOBIS. What is your goal?
even though I don’t do it as frequently as I did in the past. I
I really appreciate all the opportunities given by MOBIS to me. I
started riding 12 years ago, and now I have Yamaha V-Star
could accumulate professional knowledge for the 5 years with
children. I enjoying teaching them how to pitch a tent, fish
We asked the senior of Marshall Murray, Park,
Dong-Gu, the Deputy General Manager who
sat with him for the interview, about Mr.
Murray. Then he simply answered, “a Korean
with blue eyes.” Thanks to his long-term work
for this Asian auto parts company including
MOBIS, he is said to understand oriental
culture very well. No doubt he even enjoys
Soju(Korean whiskey) after working overtime!
We can see that he is a remarkable employee
of MOBIS and not an ordinary American.
2013 July + August
Traveler’s Diary
20·21
Invitation to Yancheng,
the Gift of God’s Mother Nature
Yancheng is situated at the point where lots of rivers spread out across the land like a
net. Boasting its A-list natural environment, there are many attractions in the city for
your ‘healing’ just by seeing them. We invite you to Yancheng where people, the water
and its towns are harmoniously preparing for their future growth.
Written by Lu Tingting (JMA)
Tip
That’s a Green City!
Yancheng boasts beautiful scenery from
Yancheng is adjacent to Shanghai and its old name
eco-tourism resources.
First, Yancheng has an area of
1,779㎢ with a population
estimated at 1,586,500.
as an administrative district was ‘Yanfu (鹽阜)’,
Particularly, the area of seacoast tideland is
meaning that a distinguished man is born where
so wide occupying 75% of the whole
there is much land. Proving this, the city turned
tideland in Jiangsu. An interesting fact is
Second, As of 2010, Yancheng’s
GDP is 226,600,000,000 yuan,
approximately 18% more than
the previous year.
out prominent figures such as Lu Xiufu (陸秀夫)
that the area is getting wider every year. The
who served as the premier of the Southern Song
tideland is where sky and water merge into
Dynasty (Song Dynasty defeated by the Mongol
e ach ot he r and p lant s and t re e s g row
Yuan Dynasty [1127-1279]) and Shi Naian (施耐庵)
thickly. There are almost 100 species of
who wrote ‘The Story of Warriors’. There are must-
protected animal designated by the Chinese
visit places in Yancheng, all which are closely
Government inhabiting the area and about
related to the anti-Japanese revolutionary army
1,000 species of plants growing wild.
led by the Chinese Communists, ‘New Fourth
Presently, Yancheng is planning to split its
Army’. The New Fourth Amy Memorial Hall, New
major rivers into six districts under the
Fourth Amy Memorial and its original site, Tai
slogan ‘Let’s be the back garden of Shanghai’.
Shan Mu : can all be seen in one day. Also, the old
If the plan is actualized, Yancheng will be a
house of Shi Naian who was well-versed in verse,
representative city of water with its net-
prose, medicine and divination is worth a visit.
patterned watercourse.
Quick Facts about Yancheng
Third, at the same time as
having China’s first-class
airport, Nanyang Airport, it also
has a very well developed
transportation system with an
express bus project which was
completed in 2011 after
beginning construction in 2009.
2013 July + August
The Best of The Best
I Would Like to Introduce Our Lovely
Boss of the Finance Dept
His Passion for Work and Dance
Written by Katerina Guziurova (MCZ)
Written by Li Hai-Yan (BMC)
I would like to introduce a notably attractive man, Ondřej Brůže. He is the team leader of the Sales Dept. of
MCZ and also famous as a folk dancer. There is always a smile on his face which makes him very popular
Hello! I am Li Hai-Yan from the Finance Dept. in
among all MOBIS staff. He is really a sophisticated folk dancer as if he majored in it. He started folk dancing
BMC. It has already been 10 years since our company
when he was 9 in 1999. At the very first time, he felt lonely because he danced and sang alone, but as time
was established. I have worked for finance for 10
went by, he realized that folk dancing is for getting together with others. Now, he belongs to a folk dance
years, too. For the 10 years of a long period, our
team consisting of 73 members, and they practice 3 times a week. It is an intensive training as he should
company has made much progress. But, someone
prepare 2 outfits. I feel it is great to hold down a job and do dance practice at the same time. His dance team
must mention about the development of our company
wears Czech traditional costume in their performance. He looks so nice in traditional costume, doesn’t he?
thanks to Mr. Jang Sun-Sang, the manager of the
Thanks to his 14-year career in folk dancing, he is standing out on various dancing stages throughout the
Finance Department. It is not too much to say that his
world. He says that he has unforgettable memories of his performances in Bulgaria, Switzerland, Poland
efforts and sweat have made today’s BMC. Trust me
and other countries. His dream is to join the European Folk Festival hosted in Dijon, France. Can you
as I have been through a lot with MOBIS over the last
imagine him dancing delightfully in France? Of
10 years. I know about him much.
course, he says that he will pay attention to his
Mr. Jang, transferred from the China part at the
duties at MOBIS. I expect him to puts on another
initial stage of establishment of our company, is one
good show, since he joined MOBIS as a driver
of those boasting long-term experience and taking an
2 years ago and has been promoted to the team
executive position in BMC. He treats all the staff,
leader of the Sales Dept. now. Always accepting
particularly the members of the Finance Dept. as
challenges, we support Ondřej Brůžek in making
friends. He spares no interest not only in business
his dreams come true.
affairs but our everyday life. Often, he plans outings
to relieve the stress of his team. Thanks to his
consideration, our team works well together.
Let me tell you an amazing fact : Mr. Jang is a higher
official touching his sixtieth year soon. But, he is still
ou
Y
k
n
Tha
our young brother. Thanks to his young heart,
laughter always flows in our department.
“Boss, I would like to take this opportunity to say
thank you, and may you always be happy and healthy.
We want you to lead us for many years to come.”
22·23
2013 July + August
MOBIS History
July & August
in MOBIS History
What happened in July and August in MOBIS history?
There were so many events such as the start of HYUNDAI
PRECISION INDUSTRY and the opening of the Shanghai
Technical Testing Center, but the highlight of this edition is
the period of birth of MOBIS. Curious? Blink once, then.
You will be moved to July 1, 1977.
24·25
August
August 30, 2000
Edited by Editorial Room
Closure of Container Manufacturing
MOBIS closed its container business which it had continued for
23 years since its establishment in 1977 as the company declared its
new area of business, auto parts. MOBIS finished its last production
July
of containers at Ulsan Works on August 30, 2000. MOBIS produced
in total 2,660,000 TEU (Twenty-foot Equivalent Units: one 20-feet
container), and it was such a huge amount that it reached almost
August 03, 2004
30% of the worldwide supply. The containers would be 600 times of
July 01, 2002
the height of Mt. Everest if they were piled up, and they could
stretch halfway around the world if they were lined up.
July 01, 1977
Birth of HYUNDAI PRECISION & INDUSTRY
MOBIS Started HYUNDAI PRECISION & INDUSTRY was
established in spring 1977 under the order of President Chung MongKoo (presently, Chairman of Hyundai Motor Group), and completed
its preparation for the establishment by leasing an office on the 4th
floor in Seun Building located in Jongno 3-ga, Jongno-gu, Seoul. On
June 25, 1977, HYUNDAI PRECISION & INDUSTRY held an
organization meeting, and appointed President Chung Mong-Koo,
and declared its foundation by calling the general meeting of
shareholders (July 01). It strengthened the basis for growth by
concentrating on 3 key businesses : auto parts, cast valves and
containers.
Entering into Complete Chassis
Module Supply Contract with Chrysler
Opening of Shanghai Technical Testing Center
In December 2003, Chrysler had a kick-off meeting with partners for
MOBIS Shanghai Technical Testing Center is the first Korean
producing complete chassis module for new models. MOBIS Detroit
testing center in China (first in the auto parts industry in Korea). In
branch reported to the headquarters in Korea and prepared for
September 2003, it was recognized as a professional testing agency
primary process. In April 2004, MOBIS conducted a presentation
by being certified by the Shanghai Science Technology Committee
concerning ‘MOBIS’ ability to produce modules’ at the headquarters
and, in 2008, it acquired CNAS (China National Accreditation
of Chrysler in Detroit, and the Chrysler management visited MOBIS
Service). Now the center has 25 testing certificates. It is a rare case
Ihwa Module Works in July and looked around MOBIS’ production
that a foreign company operates an authorized testing center in
capacity and systems at the complete chassis module production
China. All parts and materials tested in the center are recognized to
line. Finally, on August 03, 2004, Chrysler appointed MOBIS as
have the same quality of those officially tested by the Chinese
complete chassis module producer when they announced their new
Government.
model project.
2013 July + August
Attraction of Korea
26·27
‘Gyeongbokgung’ on a Starry Night
unique arrangement and spatial composition thanks to continuing
Gyeongbokgung is the largest palace built in the Joseon Dynasty.
restoration project. There are lots of restaurants, famous through
The center of the court is positioned by ‘Geunjeongjeon’ which was
word-of-mouth around Gyeonghuigung. Also, you can have a good
used for official events, and the place is dignified with a Red
lunch at galleries such as Sungkok Art Museum and the
Phoenix (Jujak), White Tiger (Baekho), Black Tortoise-Snake
surrounding atmospheric cafes.
(Hyeonmu) and Blue Dragon (Cheongnyong), which were believed
How to Visit Subway Line No. 5 Seodaemun Station Exit 4
to have guarded the palace with their sacred power carved on
Inquiry +82 2-731-0531
railings stretching in each direction. ‘Gyeonghoeru’ pavilion in the
centre of a pond has a reputation for the beauty of its surroundings.
‘Changdeokgung’ in the Mysterious Afternoon
Recently, temporary night entry to Gyeongbokgung is permitted.
Changdeokgung wins high praise for its harmony of nature and
It is the best opportunity to feel the romance of the palace on a
architecture, and is designated as a world heritage site. The most
starry night.
famous place in Changdeokgung is ‘Huwon’, also known as
How to Visit Subway Line No. 3 Gyeongbokgung Station Exit 5
‘Geumwon’ or ‘Biwon’ which was accessible only by the King, is
Inquiry +82 2-3700-3900
often translated as ‘secret garden’. Inside Huwon is a place called
‘Okryucheon’ where the king and ministers float drinking cups
‘Deoksugung’s Stone Fortress Wall on a Fresh
Morning
flowing around it. If you visit Changdeokgung in the afternoon
Deoksugung is considered a popular palace for Koreans. Thanks to
panorama of a dense forest.
its small area, you can easily look around. Especially,
How to Visit Subway Line No. 1 Jongno 3(sam)-ga Station Exit 6
‘Jeonggwanhearn’ is famous as both Korean and western
Inquiry +82 2-762-8261
when not many people in the place, you will see secret and mysterious
architectural forms co-exist on its structure. The art museum in the
being held. ‘Doldamgil (brick wall path)’, built around the outer
‘Changgyeonggung’ Spend a Lovely Evening
with the Family
wall surrounding Deoksugung is a popular walking trail, enjoyed
Changgyeonggung was built for serving the elders of the royal
best in the freshness of the morning air.
family, and it pursues convenience rather than formality. Starting
How to Visit Subway Line No. 2 Deoksugung Station Exit 12
from the main gate ‘Honghwamun’, there are six main structures
Inquiry +82 2-771-9955
‘Okcheongyo’, ‘Myeonjeongmun‘, ‘Myeongjeongjeon’, ‘Jipchunmun’,
palace is a good place to visit as there are always big exhibitions
One Beautiful Day,
5 Major Palaces in Seoul
‘Gwahakeuimun’ and ‘Wolgeonmun’ coming out one by one. In
‘Gyeonghuigung’ with Taste and Flavor
addition, there are botanical gardens and a wide walk where you
Gyeonghuigung was decimated without a trace remaining due to
can spend relaxing evening with your family.
the forced removal of Korean royalty during the Japanese colonial
How to Visit Subway Line No. 4 Hyehwa Station Exit 4
era. Fortunately, it is recovering its original appearance in terms of
Inquiry +82 2-762-4868
Gyeongbokgung ‘Geunjeongjeon’
Does Seoul, an extremely modern and urban city,
show Korea’s traditional beauty? The 5 major
palaces of the Joseon Dynasty period:
Gyeongbokgung, Deoksugung, Gyeonghuigung,
Changdeokgung and Changgyeonggung do. They
proudly present ancient traditions and history,
and they are imbued with Korean flavor and
beauty. Let’s spend some time in the palaces
where you can have unique experiences.
Written by Editorial Room
Changdeokgung ‘Biwon’
Gyeonghuigung
Deoksugung ‘Doldamgil’
2013 July + August
Global Car Story
Korean Cars
‘Owning’ the World Market
As globally the importance of the automobile industry is increasing, many countries have a strong will to boost their
domestic industry. At the time of the Korea-US FTA, the USA’s demanding renegotiation was actually intended to protect
their automobile industry. In this regard, the world is very surprised by the excellent performance of Hyundai-Kia Motors.
These days we can easily find Korean cars anywhere in the world!
Written by Kim Gi-Dong (<Segye Ilbo> Journalist)
Growing into an International Auto
Manufacturing Nation
The Korean automobile industry was started in
1955, when three brothers who had a repair
business in Seoul combined the parts from army
jeeps and came up with the first Korean car, called
‘Sibal’, which means new start. In 1975 Hyundai
Motor Company released its own first model called
‘Pony’. It has been 110 years since Korean people
started dreaming of a strong automobile nation
even during the ruins of war. What will the ‘today’
of Korea’s automobile industry be like?
Korea is now one of great powers in automobile
industry occupying the rank of 5th in manu facturing for 8 consecutive years. The speed of
growth is frightening.
is proven that this industry is making a good fight in
driven on the Israeli land. Almost half of cars on the
Once, Korean people called automobiles ‘owner-
times of worldwide economic slump.
road bear Hyundai-Kia Motors emblems. Hyundai
Motor company’s hatchbacks such as i10, i20, i25,
driven or private car’ as it was considered a symbol
i30 and i35, i800 (Starex) and Santa Fe, and Kia
promoted private sales. The number of cars in
The Popularity of Korean Cars in
Israel
Korea is soon estimated to exceed 2 billion.
Korean cars are exported to the world’s largest
According to the statistics of the Israel Automobile
The automobile industry’s contribution to the
markets - USA and China as well as France, Italy,
Import Association, the car sales ranking in Israel
Korean economy is beyond imagination. Lately,
Singapore, etc. It is very a commonplace affair to see
(2012) was topped by Hyundai Motor Company
KOTRA announced that the automobile industry
Korean cars overseas. Especially, an experience in
(31,525 cars), and Kia Motors occupied 5th place
took first place in trade surplus among all exported
Israel at the end of last month was surprising. As
with 19,226 cars. Traditionally strong makers Ford
goods. According to the related data, the automobile
you know, Israel, sometimes called the “powder
and Toyota sold only 20,000 cars, respectively.
industry’s trade surplus recorded $617,000,000. It
keg” of the Middle East, is the country that is often
Israel boasts cutting-edge technologies but there is
at the centre of international tension. As the country
no global manufacturer in the automobile and
has borders with Lebanon, Syria and Jordan,
mobile phone industry. They depend entirely on
disputes never cease. But, since the inauguration of
imports, and customs duties occupy almost half the
the new government, Israel is promoting itself as a
price. Therefore, cars are classified into high-priced
‘creative economy’. Its per capita income has topped
articles. Then, how come Korean cars are so popular
$30,000, thus it is a member of the Organization for
in the country? An official who I met at KOTRA’s Tel
Economic Cooperation and Development (OECD),
Aviv Trade Pavilion on my business trip to Israel
which means that Israelis are better off than
said “Korean cars are showing strength against
Koreans considering comparative income level. By
Japanese ones which dominated the market as little
the way, Israel is a difficult market, due to the ‘Israel
as two years ago. Last year, Hyundai Motor
Boycott’ (various nations refusing to be involved
company and Kia Motors were ranked the top and
with Israel in any way because they disapprove of
the 4th place in domestic demand, and this led to
Israeli policies and actions over the Arab-Israeli
their top position in market share. All because of the
conflict). The reason that famed car makers could
increase of brand image based on excellent
not enter into Israel was due to the strong influence
technological abilities”. It was the moment I felt
of Middle Eastern countries. But, Korean cars are
pride in Korean cars.
of wealth. But, there was the ‘My Car’ boom that
Motors’ Ceed, Rio, Forte and Soul show strong sales.
28·29
2013 July + August
Health Note
You Can
Do It!
‘Every 6.5 seconds a smoker or former smoker dies.’ This, the World Health
Organization (WHO) warns, is the risk of smoking. In fact, almost all
smokers have tried to quit smoking at least once. The problem is most people
who quit smoking start puffing again in 5 to 6 months. But, still there are
people who succeed in quitting smoking. If you read this, you can proudly
30·31
Step 1
D-7, Warming-up
Blindly quitting smoking increases the probability of failure. There must be
at least a week to prepare for quitting smoking. If you decide to quit, tell
your family, friends and companions and ask them for their understanding
quit smoking!
and cooperation. It may strengthen your will power. If you suffered from
withdrawal symptoms in the past, prepare nicotine chewing gum or nicotine
Written by Editorial Room
patches. It is almost 10 times better than any quitting attempt relying on will
alone. Rewarding yourself for your successes is important and effective, e.g.
Manual for Success in
Quitting Smoking
buying things in your wish list or starting a new hobby.
Step 2
The 5Ds Strategy
If you are all prepared, now you can actually start
quitting smoking. The ‘5Ds for quitting smoking’ may
help you. First, ‘Delay’. Be patient for 3 minutes if you
want to smoke. It gives an effect to reduce desire for
Why You Must Stop Smoking Now
smoking. Second, ‘Deep Breathing’. It helps you to
It is widely known that smoking causes various
Third, ‘Drink Water’. Cool water
diseases including lung cancer. Let’s be clear again
can accelerate elimination of
for those who chain smoke without even thinking
nicotine and wastes. Fourth, ‘Do
about it. It will worsen your respiratory health.
Something Else’ for diverting
Cigarettes’ poisonous substances reduce nasal
your attention to things other
function of filtering dust or viruses and consequently
than smoking through hobbies or
cause bronchial trouble. They may cause you to lose
sports. Fifth, ‘Declare’ that you’ve
your hearing, too. This is from the fact that cigarette
quit smoking to help resist an
reduces blood supply by interrupting blood flow to
impulse to smoke.
relax and keep yourself alert.
ears. In addition, Cigarette smoke may cause
amblyopia or presbyopia if it reaches eyes as active
oxygen which destroys cells is generated. But, this is
even your family’s health due to passive smoking.
Step 3
Control Your Withdrawal Symptoms
Recently, we’re hearing of ‘third-hand smoking’
The third day after quitting smoking is the most risky day for you to experience
not the end. Cigarettes damage your health and
which gives the idea that poisonous substance on
the body or clothes of smokers may be delivered to
other people in the same space. This is one more
reason to quit smoking.
withdrawal symptoms. But, you can overcome it if you memorize ways to cope with it by
symptom. The first appearing symptom is constipation. Eating food in high cellulose
such as vegetables and cereals or defecating at set times help the relief of symptom.
Developing a bigger appetite is another symptom. If you experience this, eat low-fat or
low-calorie snacks or chew gum. Then, you need not worry about putting on weight. Also,
you may experience a mucousy cough. Actually, it is a normal body process to eliminate
poisonous substances which blocked the airways making breathing hard. Drinking warm
water or rinsing your mouth with salt water will help you.
Tip Healthy Foods for Removing
Nicotine from your Body
» Broccoli, for Liver Neutralization
Liver neutralization is of great importance to
help remove nicotine from your body. Sulfur, an
active nutrient in broccoli increases such ability
of the liver.
» Green Tea, the Natural Enemy of Nicotine
Green tea’s ingredient, ‘catechin’ combines with
nicotine and eliminated from your body. Also
‘theanin’ helps you to relieve your stress due to
withdrawal symptoms.
» Omega 3 Rich Fish, for Healthy Blood Vessels
Carbon monoxide in cigarette smoke has a
vasoconstrictive effect. Omega 3 contained in
blue colored fish can help to prevent it.
2013 July + August
Photo Contest
32·33
Three Buddies in MOBIS
Happy Memories Photo Competition
Written by B. Naveen Richard (MIN)
One free Saturday evening, a picture in my photo album made
me smile. The people in it with the Petronas Twin Towers in
The MOBIS Photo Contest fever is getting hotter and hotter! There were so many
entries for this edition that we had an even harder time selecting. Here we release
selected photos for the July-August edition full of happy memories from the past.
Malaysia in the background are all MOBIS employees (from
left, Dinesh, me and Ramchandran) and my dear friends. We
tried to get a shot with a nice pose, but now we look like
something from ‘Dumb & Dumber’. Indeed, the picture gives
Edited by Editorial Room
us an interesting reminiscence. The day full of expectation and
pleasure will be an unforgettable memory in our lives.
I would like to take this opportunity to thank MOBIS, because
it gave me a chance to work and made us to work together. We
God Bless Achu!
are now the closest friends in the world!
Written by P. Jagadish (MIN)
March 16, 2013 is the day that I cannot forget in my
The Treasure of My Family
life, because my son Katil Arias Achu became one year
Written by Nan Yin-Rong (BMC)
old. Achu wholly changed our family’s life by giving
happiness to me, holiness to his mother, love to his
Hi, I am Nan Yin-Rong who is in charge
grandmother, and a smile to his grandfather. Many
of accounting in BMC. Let me introduce
people gathered in the morning on the day to celebrate
my son who is in charge of dearness in
the birthday of Achu. Achu only focused on balloons in
my family. Look at him mouth moving.
the room. People popped the flash to capture his cute
So cute, isn’t he? I have a hard time
looks as he tries to touch the balloons. Achu’s excited
going to work leaving him in the house.
face made our family and the people coming to
I would go to work with him in my
celebrate his birthday a present of laughter. He never
pocket if I could do so.
lost his smile even though he must be tired of posing in
front of cameras. Maybe he knew all the people came
A Sweet Nap in Helsinki
to truly bless him on the day!
Written by Dinesh Chandrasekar (MIN)
I am PSY from JMA for Today
Written by Hu Wei Xing (JMA)
I once took a trip to Europe while I was studying in Sweden
with friends. We had a tight schedule as we were keen to go
and see many places. I have a sudden flash of memory that
we crashed out as soon as we got to our accommodation as
JMA had an end-closing party in the main hall at the end of
we were so tired from the overnight ferry ride from
last year. My post, the Module Materials Dept. danced to
Stockholm to Helsinki. We got up early the next morning
PSY’s world’s hit song ‘Gangnam Style’. We presented a
and hurriedly went out for a walk. We sank into the beautiful
perfect show as we practiced whenever having free time after
scenery of Helsinki walking along a narrow path. After
work, and broke up the whole crowd in laughter. I was told
having an early lunch, I lay down on a bench for a second to
that I look like PSY in appearance and figure from my team
have a rest, but I fell into a sleep in spite of myself. My friend
members as usual, and finally I was officially recognized as
sneaked a shot of me sleeping. In the picture, I’m sleeping
PSY from JMA that day. Do I really look like PSY?
like a baby. How is it?
In the Editorial Room
The Newsletter
Editorial Room is
always open!
Korea Manners
The MOBIS newsletter has been revamped to share more stories with all of
its colleagues from around the world. The newsletter now plans to instantly
deliver stories from MOBIS and to share quality information contributed
from our global readers, so please share your stories with us.
Send us comments about any particular thing you liked or didn’t like about
the newsletter, or even write us columns or give us some new ideas. We will
Useful Korean Etiquette for Your Visit to Korea
Respect for Elders
listen to your opinions to create a better and more informative newsletter.
Written by Editorial Room Illust by Lee Hyung-Eun
The Best of the Best This is the forum for introducing your colleague
Korean people call those of older age or higher social position, ‘one’s elders’, and always try to respect
them with propriety. This phenomenon is called ‘one’s elders etiguette’. Why don’t we learn about it
together?
whom you think has some outstanding quality. The reason that you highly
appreciate the colleague and how you became associated with him or her will
be published in the newsletter. Sincerity, excellent job performance, nice
personality, etc. Any reason would be fine. Send your story and photo via
email if you have someone whom you would like to introduce to us in mind.
Posting on our Facebook(www.facebook.com/mobisworld) is also okay.
Photo Contest A photo with a precious memory warms your heart. Why
don’t you share it with other MOBIS families rather than only enjoying it by
yourself? A family picture that you keep close to your heart, a photo of your
pet that greets you wagging its tail, etc. Whatever story it might have is good.
Send photos via email if you would like it to appear in our newsletter.
* If there are any other stories, articles, or opinions with a photo that
1
Bowing
To bow down is deference for a person’s elders in Korea.
Eye contact is prohibited and when you bow you must
put your hands together.
you want to feature on the MOBIS newsletter, please send them to us.
We will choose a lucky winner who will receive a small prize.
Notice
2
<MOBIS> is opening monthly festivals from 2013 for readers. The
Talking with Respect
festival for this month is ‘Sharing Your Mobile Phone Pictures’. Send
Listen to elders when you talk with them. Consider that
any photo you want to share with us, e.g. a picture of your family
they start with what they want to say, and do not cut
members or scenery on the way to work. There will be a draw and
them off in the middle of what they are saying.
successful participants will receive prizes.
3
● PERSON IN CHARGE ●
Assistant Manager Myung Ji-Hoon of the Headquarters PR Management Team
Giving Your Seat to the Elderly on Public
Transport
Email _ [email protected]
Practice ‘one’s elders etiguette’ even on the subway or bus.
Address _
Newsletter, PR Management Team(Seoul International Tower 12th floor 203 Teheranro, Gangnam-gu Seoul, Korea)
If someone older than you gets on and there is no seat
available, please give your seat to them.