Liste mit den 100 wertvollsten Marken nach Millward Brown
Transcription
Liste mit den 100 wertvollsten Marken nach Millward Brown
Die Wertvollsten Marken Die Plätze 1 bis 25 Rang Marke 1 Microsoft 2 GE (General Electric) 3 Coca Cola 4 China Mobile 5 Marlboro 6 Wal-Mart 7 Google 8 IBM 9 Citi 10 Toyota 11 McDonald's 12 Bank of America 13 Home Depot 14 Nokia 15 Intel 16 Vodafone 17 BMW 18 Disney 19 UPS 20 Cisco 21 HP 22 TIM 23 NTT DoCoMo 24 Louis Vuitton 25 American Express Die Plätze 26 bis 50 26 Dell 27 Gillette 28 Mercedes 29 Apple 30 Tesco 31 Telefónica Móviles 32 Verizon Wireless 33 Honda 34 Yahoo! 35 Oracle Mutterkonzern Wert* Microsoft Corporation 62,039 General Electric Company 55,834 The Coca Cola Company 41,406 China Mobile (HK) Limited 39,168 Altria Group, Inc. 38,510 Wal-Mart 37,567 Google Inc 37,445 International Business Machines Corp 36,084 Citigroup Inc 31,028 Toyota Motor Corp 30,201 McDonald's Corp 28,985 Bank of America Corporation 28,155 The Home Depot, Inc. 27,312 Nokia Corp 26,538 Intel Corp 25,156 Vodafone Group Plc 24,072 BMW AG 23,820 The Walt Disney Company 22,232 United Parcel Service, Inc. 21,829 Cisco Systems, Inc. 20,922 Hewlett-Packard Company 19,732 Telecom Italia Mobile SpA 19,551 NTT DoCoMo Inc 19,518 LVMH 19,479 American Express Company 18,780 *in Milliarden Dollar Dell Inc. The Procter & Gamble Company DaimlerChrysler AG Apple Computer, Inc. Tesco PLC Telefónica SA Verizon Communications Inc. Honda Motor Co Ltd Yahoo! Inc Oracle Corporation 18,303 17,832 17,801 15,976 15,532 15,188 14,908 14,394 14,101 13,913 36 HSBC 37 Ford 38 eBay 39 Deutsche Bank 40 Banco Santander 41 Chevrolet 42 Pfizer 43 Samsung 44 Porsche 45 T-Mobile 46 Budweiser 47 Pepsi Cola 48 Starbucks 49 Nissan 50 Carrefour Die Plätze 51 bis 75 51 Nike 52 L'Oréal 53 Morgan Stanley 54 Wachovia 55 Merill Lynch 56 Harley-Davidson 57 Canon 58 Accenture 59 Chase 60 SAP 61 UBS 62 Orange 63 Sony 64 Motorola 65 Goldman Sachs 66 FedEx 67 H&M 68 State Farm 69 IKEA 70 J.P. Morgan 71 VW 72 Siemens 73 Cingular Wireless 74 Avon 75 Chanel HSBC Holdings plc Ford Motor Co eBay Inc Deutsche Bank AG Banco Santander Central Hispano, S.A. General Motors Corp Pfizer Inc Samsung Electronics Co., Ltd. Dr. Ing. h.c. F. Porsche AG Deutsche Telekom Anheuser Busch Pepsico Inc. Starbucks Corporation Nissan Motor Co Ltd Carrefour SA 13,889 13,844 13,191 13,022 12,537 12,458 12,372 12,028 12,025 11,870 11,724 11,484 11,077 10,915 10,803 *in Milliarden Dollar NIKE, Inc. 10,783 L'Oréal Groupe 10,692 Morgan Stanley 10,619 Wachovia Corporation 10,228 Merrill Lynch & Co., Inc. 10,073 Harley-Davidson, Inc. 9,955 Canon Inc. 9,908 Accenture Ltd 9,786 JPMorgan Chase & Co. 9,716 SAP Aktiengesellschaft 9,574 UBS AG 9,541 Orange SA 9,431 Sony Corporation 9,358 Motorola Inc 9,072 The Goldman Sachs Group, Inc. 8,863 FedEx Corporation 8,240 H&M Hennes & Mauritz AB 8,022 State Farm Mutual Automobile Insurance Company 7,905 IKEA International AS 7,206 JPMorgan Chase & Co. 7,078 Volkswagen AG 6,793 Siemens AG 6,741 Cingular Wireless LLC 6,680 Avon Products Inc. 6,598 Chanel SA 6,499 *in Milliarden Dollar Die Plätze 76 bis 100 76 ING Bank 77 Target 78 Amazon 79 Colgate 80 AIG 81 Wrigley's 82 Cartier 83 BP 84 Auchan 85 Electronic Arts 86 Renault 87 Zara 88 Barclays 89 Lexus 90 Rolex 91 Allstate 92 Hermès 93 Caterpillar 94 Mizuho Bank 95 Washington Mutual 96 Asda 97 Mitsui Sumitomo Bank 98 Gucci 99 Esprit 100 Hennessy ING Groep N.V. Target Corporation Amazon.com Inc Colgate-Palmolive Company American International Group, Inc. Wm. Wrigley Jr. Company Compagnie Financière Richemont SA BP p.l.c. Auchan S.A. Electronic Arts Inc. Renault S.A. Industria de Diseño Textil Barclays PLC Toyota Motor Corp Montres Rolex S.A. The Allstate Corporation Hermès International Caterpillar Inc. Mizuho Financial Group, Inc. Washington Mutual, Inc. Wal-Mart Mitsui Sumitomo Bank Gucci Group Esprit Holdings Limited LVMH Quelle: http://www.spiegel.de/wirtschaft/0,1518,409912,00.html 6,353 6,135 5,983 5,839 5,665 5,550 5,548 5,470 5,354 5,300 5,173 5,112 5,070 5,050 4,925 4,842 4,830 4,747 4,740 4,686 4,650 4,528 4,370 4,206 4,191 *in Milliarden Dollar