The unique cotton trouser! - Bültel Bekleidungswerke GmbH

The unique cotton trouser! - Bültel Bekleidungswerke GmbH

’
Trousers of Summer
Topics
The stars of Summer 2010 04
STYLES 08
DENIM 2010 10
MICRO patterns 20
BERMUDAS 24
New col ours, new f ab r i cs – co l o u r ed De n i m
W hat are the new s o f H en k an d H ar d y
THE NEW TAILOR MADE
26
PROPPERS
28
THE NEW COLDBLACK
30
CERAMICA
32
PROFIT & PROFILE
34
Promotions for a
better sell through 40
Spring • Summer 2010
WHEN
A TROUSER
STARTS
TRAVELLING
03
hattric has not reinvented the trouser, however for
Spring Summer 2010, the range has been newly
directed and designed. The product is the more
important than ever, the focus is on design and
function. Adjuncts, such as sporty, valuable and
functional are to be found in each ha ttric trouser.
Our NOS-programme guarantees a continuous
supply, which is economical and, therefore, an
additional advantage for the retailer. Our profit +
profile concept makes it easy to present the brand
in the shops. It is just as straightforward as our
promotions, which become more and more popular.
Of course, we have not forgotten the most important
issue: A good margin and the excellent value for
money.
Please find the new hattric trouser range Spring /
Summer 2010 presented on the following pages.
STYLES ’10
The stars of Summer 2010
05
07
HENK
5-Pocket
Classic Fit
08
HARDY
5-Pocket
Modern Fit
HARRISON
Flat Front
Classic Fit
HENRY
Modern Flat Front
Modern Fit
10
DENIM
BLUE DENIM
The number of 5-pocket styles has been reduced. The two fits, Henk with its classic fit and Hardy
with its modern fit can easily be told apart, due to the different details of the back pockets. All
denims have elaborate details and embroideries.
13
15
COLOURED
DENIM
16
SUMMER
COTTON
18
MICRO
DESSINS
20
22
Checks and stripes are still a ‚must have’! Coloured textiles with light stripes and micro-patterns on
light cotton qualities are very important in the hattric range. Always modern, yet not too flashy.
BERMUDAS
25
26
Authentic Edition
tailor made jeans
The blue wonder – part 4!
The story of success of our ‘Tailor Made’ Authentic edition is also continued in its 4th season. This
‘Tailor Made’ Denim with T-400 – a special Denim made of cotton and high-tech-fibres – combines
the tough look with a soft handle.
The unique cotton trouser!
A trouser, which does not look technical, however, which does have a loot of extra benefits.
Function is still an important issue in the hattric summer range. This is why the number of
trousers, offered in the ‘PROPPERS’ programme, has been increased. Tow different cotton-stretch
fabrics in two different fits: a classic flat front as well as a modern 5-pocket style will be available.
I n cooperation with Cotton USA, this programme will be the most important in the range,
as it is specially promoted.
Why not benefit from this product, which is unique on the market?
PROPPERS®
28
PROPPERS
30
UV Protector
Dark colours heat up stronger when exposed to direct sunlight compared to light colours. This
could be the past! Now coldblack® is available. Coldblack is a special finishing technology for
textiles, which reduces the heat to build up and which protects reliable form UV radiation.
Effective heat management
Textiles of a light colour reflect both, visible and invisible radiation of sunlight, i. e.
both, heat and light. Textiles of dark colours absorb both types of radiation and,
therefore, absorb heat. coldblack® reduces the absorption of heat and UV radiation,
in particular with regard to darker colours; this applies to all kinds of textiles. The result
is a noticeable better heat management. Because textiles, equipped with coldblack®,
heat up less in all colours, compared to textiles without the coldblack® finish.
Many fabrics, which are being worn during summer and which are exposed to the direct sunlight,
hardly protect against harmful UV radiation. The coldblack®-Technology also guarantees a UPF 30+
(minimum) for all materials and colours, without affecting the handle or the look of the fabric. This
way, textiles which are equipped with coldblack® protect from UV radiation.
THE ID EAL BUSINESS TRAVEL TROUSER.
This is what you want to wear: The CERAMICA from hattric! This trouser is extremely
comfortable to wear, due to it’s special developed feel-well fabric. This fabric contains
eudermic clay materials and, therefore, the trouser keeps you cool, when it is warm,
respectively, keeps you warm when it is cold.
The Original CERAMICA from hattric:
- extremely comfortable to wear
- easy care
- crease resistant
- breathable
- warmth reflective
- environment friendly
33
www.agentur-lach.de
NATIONAL
BAYERN
RAINER AUERBACH | MTC-München Haus 4
Zimmer 317 | Taunusstr. 45 | 80807 München
Telefon 089 35658882 | Fax 089 35658881
Mobil 0170 2772227 | [email protected]
BADEN-WÜRTTEMBERG
INTERNATIONAL
Donders BV | Geograaf 17 | NL-6921 EW Duiven
Herr Klaas Gjaltema | Nord Holland | Mobil +31 653923319
[email protected]
Herr Wim Witteveen | Süd Holland | Mobil +31 653719191
[email protected]
Loca Connexion | Horsenvej 653
DK-7120 Vejle O | Dänemark | Telefon +45 75896877
Fax +45 75896876
Michael Larsen Mobil +45 22545789 | [email protected]
Jenny Clafton | [email protected]
NETHERLANDS
Denmark
BELGIUM
STEPHAN OBERMEYER
The balkan states
Danny Aerts C.V. Touché Agentur | Venberg 6
Mahdentalstr. 100 | 71065 Sindelfingen
B-3971 Heppen-Leopoldsburg
Bostjan Erjavec | Robanov Kot 22 | SI-3335 Solcava
Telefon 07031 792704 | Fax 07031 792705
Showroom: I.F.G. II B | Verbertveld 1 | B-1853 Strombeek-Bever Mobil 0176 83049433 | [email protected]
Telefon +38 631380194 | Fax +38 38395050
Belgium | Telefon +32 11343815 | Fax +32 11343815
[email protected]
Mobil +32 477307473 | [email protected]
SACHSEN, THÜRINGEN, SACHSEN-ANHALT,
BRANDENBURG-SÜD
HEINER SOLBRIG | Pfarrstr. 4 | 08223 Werda
Telefon 037463 88467 | Fax 037463 88466
Mobil 0172 8726385 | [email protected]
OSTWESTFALEN, NRW, MÜNSTERLAND,
NIEDERSACHSEN/ WEST
OTTO SCHULZE SELTING
Showroom: Bültel Bekleidungswerke | Rheiner Str. 28
48499 Salzbergen
Telefon 02863 5303 | Fax 02863 6761
Mobil 0171 9984852 | [email protected]
Termine, nach Vereinb., in folgenden Showrooms möglich:
MC-Hamburg, Haus 11, Raum 122, Modering 11, 22457 Hamburg
Halle 29, Rheinmetall-Allee 3, 40476 Düsseldorf
NRW, EIFEL
CHRISTOPH LÜTJANN | Showroom: Halle 29
Rheinmetall-Allee 3 | 40476 Düsseldorf
Telefon 0211 5379008 | Fax 0211 5367559
Mobil 0175 2210997 | [email protected]
SCHLESWIG-HOLSTEIN, BREMEN,
NIEDERSACHSEN/OST, HAMBURG
REINHARD BRYLLA | Showroom: Modezentrum Hamburg
Haus M11 | Raum 122 | Modering 11 | 22457 Hamburg
Telefon 040 55929687 | Fax 040 55929688
Mobil 0172 5222319 | [email protected]
HESSEN, LUXEMBURG
France
Bültel France S.A.S.| 27, Rue du vieux marché aux vins
F-67000 Strasbourg | Frankreich | Telefon +33 388258803
Fax +33 388251718 | [email protected]
Finland
Mika Lehmus | Cravatta OY | Jokipuistonkaari 8 A 5
FIN-04130 Sipoo | Finnland | Telefon +358 40 8226333
Fax +358 927947800 | [email protected] | www.cravatta.fi
CZECH REPUBLIC/ SLOVAKIA
DMF Group s.r.o. | Borivojova 878/35 | CZ-13000 Praha
Michal Drábeçek | Telefon +420 572630651
Fax +420 572630651 | Mobil +420 608260140
[email protected]
Austria
Mag. Uli Cocron-Haslinger | Moosfeldstr.1 | A- 5101 Bergheim
Showroom: Brandboxx Salzburg, EG, Raum C5
Telefon +43 662 454 333 | Fax +43 662 454 333
Mobil +43 664 223 32 32
Stephan Deinhamer Mobil +43 699 171 205 22
[email protected]
Alan Chapman | 31 Brinklow Crescent | GB-London SE 18 3BS
Telefon +44 20 8316 4147 | Fax +44 20 8316 2941
Mobil +44 7836 772167 | [email protected]
Poland
Bültel International (Poland) Sp.Zo.O. | Fabryczna 25 / F
PL-90341 Lodz | Polen
Telefon +48 426742360 | Fax +48 426742860
[email protected]
RuSSia
C.E.d.E.R. GmbH | Am Hasensprung 1 | D-16567 Mühlenbeck
Deutschland | Telefon +49 (0) 33056 42240 | Fax +49 (0) 33056 42242
André Baum Mobil 0172 3131284 | [email protected]
japan
I.T.O. Japan&Co | 9-1-3 Akasaka Minatoku | Tokyo
Japan 107-0052 | Telefon +81 335892211
Fax +81 357861212
[email protected] | www.itojapan.co.jp
hong
Switzerland
kong / china
CALAMAR Fashion (Qingdao) Co., Ltd. | No 48 Hong Kong
Herr Kaiser | Catex | Modeagentur Kaiser | TMC Room 512
Middle Road | Qingdao | Shan Dong Province | P.R. China
CH-8065 Zürich | Schweiz | Telefon +41 448293008
Telefon +86 53285759993 | Fax +86 53285759339
Fax +41 448293023 | [email protected]
KURT WEIDIG | Showroom: Häuser der Mode Eschborn
Haus 1 | Raum 0629 | Frankfurter Str. 60-62 | 65760 Eschborn
GReece
Telefon 06196 9698119 | Fax 06196 9698120
Georg Nitsioulis | 6 Himmaras Str | GR-15125 Maroussi/Athen
Mobil 0170 5577616 | [email protected]
Griechenland | Telefon +30 21061 98614
great britain
Fax +30 2106 198542 | Mobil +30 6944567662
[email protected]
[email protected] | www.calamar.com.cn
lebanon
Dany Azar | HOUDOUM SARL | Elyssar Mazraat Yashouh
Highway | Azar BLD. | LEB-Mount Lebanon North Metn.
Telefon + 961 4927341 | Fax + 961 4927342 | Mobile: +961 3099039
[email protected] | www.houdoum.net
HATTRIC FASHION GMBH | SÜDRING 53 | D-46342 VELEN-RAMSDORF | TEL +49 0 2863 9598-0 | WWW.HATTRIC.DE | [email protected]