Easy

FOR IMMEDIATE RELEASE
Easy
Gluten-Free
Baking
by Elizabeth Barbone
“Gluten-free baking can be overwhelming,
I wrote this book to make it easy,” says Elizabeth Barbone, the
founder of www.GlutenFreeBaking.com. Barbone, a Culinary
Institute of America graduate with a specialty in baking and
pastry arts, creates gluten-free recipes that taste as good, if
not better, than their wheat counterparts. Now, in Easy
Gluten-Free Baking (Lake Isle Press; April 2009; $24.95,
spiral), she shares recipes that show that living gluten-free
doesn’t mean giving up the foods you love most.
Recent studies show that 1 in 100 Americans have celiac
disease and about 95% remain undiagnosed. As more people
become aware of the disease and more gluten-free products
flood the market, Barbone’s book sets itself apart with its
foolproof recipes that can be trusted to be 100% gluten-free.
You won’t find any expensive or hard-to-find ingredients
here—Barbone makes stocking your gluten-free pantry easy
and affordable. Avoiding off-tasting bean flours, her flour
blends are customized for each recipe, ensuring the best taste
and texture whether you’re whipping up a decadent chocolate
cake for a birthday party or making thin-crust pizzas for the
whole family. No need for overpriced store-bought mixes and
flour blends—Easy Gluten-Free Baking shows you how easy
it is to make your own.
Having suffered from severe food allergies since she was
a child, Barbone has lived her life knowing how difficult it
can be to eat worry-free. She has spent endless hours testing
her recipes—from buttermilk pancakes to gooey brownies—
using real butter, sugar, eggs, milk, and cream. The only ingredient missing is gluten—and no one will know the difference!
In Easy Gluten-Free Baking, you’ll find recipes for dayto-day use, special occasions, parties, gifts, and bake sales.
Start the day off with Barbone’s gingerbread pancakes, sour
ISBN 978-1-891105-41-8
For publicity and review copy requests, contact
Jennifer Sit at 212-273-0796
or [email protected].
“Mmmmm…these baked goodies
are DELISH!”
—Rachel Ray, author; host of The Rachel Ray Show;
Food Network star
Easy
Gluten-Free
Baking
cream coffee
cake, and Blue
Ribbon banana
Elizabeth Barbone
bread; barbeque
with homemade
hot dog and
hamburger buns;
have a family
dinner with
thin-crust pizza
and cheesecake
brownies for
dessert. Barbone
has a gluten-free answer to all of your cravings. In the
“Tastes Like” section, Barbone has expertly created glutenfree recipes for everything from Oreos, Twinkies, and Honey
Maid Graham Crackers to Girl Scout Cookies and Ritz Crackers.
Indulge in your favorite guilty pleasures and never feel left
out again.
Barbone’s Easy Gluten-Free Baking includes invaluable
baking tips and techniques that will make your time in the
kitchen easier and more enjoyable. See all the rave reviews
from readers on Amazon.com.
Elizabeth Barbone is the founder of GlutenFreeBaking.com and an alumna of the Culinary Institute of
America. With her solid professional baking background,
Barbone is known for creating gluten-free recipes that taste
“just like” their wheat counterparts. In addition to creating
recipes for GlutenFreeBaking.com, Barbone travels the
country speaking to celiac groups and teaching gluten-free
baking classes. She lives in Troy, NY.
LAKE
ISLE
PRESS NEW YORK
Easy
Gluten-Free
Baking
Elizabeth
Barbone’s
Awareness of celiac disease and gluten
intolerance is more relevant than ever:
According to new research, 1 in 100 people are affected by celiac
disease, an immune system intolerance to gluten, a protein found in
everything from bread to pasta to beer.
Celiac disease is now more than four times more common than
it was 50 years ago. One-third of the affected population remains
undiagnosed.
With these startling statistics and the growing interest in glutenfree diets, the food industry has taken notice:
•
Industry heavyweight General Mills released a gluten-free version
of its Chex cereal a year ago and plans to launch 50 more products
in the next year, including a recently announced line of glutenfree cake, cookie, and brownie mixes from its Betty Crocker brand.
•
Marketers estimate that 15% to 25% of consumers desire
gluten-free products, although only 1% of the US population
suffers from celiac.
•
More and more supermarkets, like Whole Foods and Wegmans, are
creating exclusively gluten-free aisles—while most retailers are
cutting back on inventory, the number of gluten-free products is
expanding.
•
From 2004 to 2008, the market for gluten-free food products has
grown 28% and is expected to reach $2.6 billion in sales by 2012.
•
More than 225 marketers introduced new gluten-free products to
the market in 2008 to meet consumer demand.
Elizabeth Barbone, founder of GlutenFree-Baking.com and
alumna of the Culinary Institute of America, has long been on the
forefront of celiac awareness and education:
•
Elizabeth regularly teaches gluten-free baking courses that consistently draw anywhere from 60 to 250 attendees.
•
This fall, she will be participating in the coveted opening weekend
of the Epcot International Food & Wine Festival at Disney World.
•
In 2003, Elizabeth founded GlutenFreeBaking.com, a popular
membership-only website dedicated to gluten-free baking and
cooking.
•
She makes regular television appearances, demoing her
ever-popular gluten-free recipes.
LAKE ISLE PRESS
Established in 1990, Lake Isle Press publishes quality
nonfiction, specializing in cooking, health, and art-related
titles. Lake Isle Press has long been a distinguished publisher of award-winning cookbooks, written by some of
the food industry’s most well-known talents, including:
Rachael Ray, 2009 James Beard award winner Jose Garces
(Latin Evolution), Pierre Thiam (YOLELE!, IACP Julia Child
award finalist), and Catherine Walthers (Raising the
Salad Bar, Ben Franklin Best Cookbook award finalist).
Timely, user friendly, and culturally diverse, our books are
designed for a popular audience. The quality and diversity
of our bestselling titles are a testament to Lake Isle Press’s
dedication to publishing only the very best in nonfiction.
Upcoming titles include Toni Lydecker’s Seafood alla
Siciliana and The Cook-Zen Way to Eat by Machiko Chiba.
C O O KZEN
The
Cookbook
Microwave Cooking the Japanese Way—
Simple, Healthy, and Delicious
M AC H I KO C H I B A
16 West 32nd Street
Suite 10-B
New York, New York
10001
212-273-0796
Classic
Chocolate Chip
Cookies
Chocolate chip cookies have limitless variations. This
recipe is inspired by the classic chocolate chip cookies
made famous by Toll House.
DRY INGREDIENTS
11/4 cups white rice flour
1/2 cup sweet rice flour
1/4 cup cornstarch
1 teaspoon baking soda
1/2 teaspoon salt
WET INGREDIENTS
3/4
cup (11/2 sticks) butter, softened
1/4 cup granulated sugar
3/4 cup packed dark brown sugar
2 large eggs
2 teaspoons vanilla extract
1 (12-ounce) bag chocolate chips
1. Preheat oven to 350°F. Line 2 cookie sheets with
parchment paper.
2. Whisk together dry ingredients.
3. In a large bowl, cream together butter, sugar, and brown
sugar until a thick paste forms, about 1 minute. (Use medium
speed on a handheld and stand mixer.) Add eggs, 1 at a time,
mixing well between each addition. Add dry ingredients and
vanilla; mix until a dough forms. Stir in chocolate chips with a
wooden spoon.
4. Drop rounded tablespoonfuls of dough onto cookie sheets,
about 2 inches apart.
5. Bake first sheet for 10 to 12 minutes or until golden brown.
6. Remove sheet from oven and place on a wire rack to cool,
3 to 5 minutes, then transfer cookies directly onto rack to
cool completely. While first sheet is cooling, bake the second
sheet of cookies. Store cookies in an airtight container.
Makes about 3 dozen cookies
Also pictured, Oatless Oatmeal Cookies
Baker’s Note
As written, this recipe will make Toll House–style cookies
that flatten and spread a little during baking. If you like a
cookie that stays in a mound, chill the dough for fifteen
minutes prior to baking, and keep dough in the refrigerator
in between batches.
Q&A with
Elizabeth Barbone
Q: Why bake gluten-free?
A: Gluten-free baking is a requirement for anyone diagnosed
Gluten-free bread dough is really like a very thick cake batter.
You don’t knead it with your hands. In fact, you don’t even
use a dough hook to make it. You need to use a paddle
attachment because of the consistency.
Q: Would someone not on the gluten-free diet enjoy
your recipes?
A: Oh yes! Most of my tasters, myself included, are not on
with celiac disease, an autoimmune disease that affects the
small intestine. The only treatment for celiac disease is a
gluten-free diet. The gluten-free diet is not a fad diet! It is
required for those who have celiac disease or gluten sensitivity to heal and be healthy.
the gluten-free diet! My standard is that my recipes must
taste just like their wheat counterpart. In fact, I’ve had people
tell me they prefer my baked goods to those traditionally
made with wheat. It is important to me that someone on a
gluten-free diet can share their treats with family or friends.
Q: How did your interest in gluten-free baking begin?
A: While I was a student at the Culinary Institute of America
Q: What is your advice to someone just starting to bake
gluten-free?
two things happened: First, I fell in love with food science. I
had always wanted to know the “hows” and “whys” of baking.
Second, my allergist mentioned celiac disease and asked if I
knew anything about gluten-free baking. At the time I didn’t!
After reading about celiac disease, I suddenly wanted to
learn more about how to bake without gluten. Not only did I
understand what it is like to live on a medically restricted
diet— I have severe (anaphylactic) food allergies—I was fascinated by the science. Baking without gluten? It contradicted
everything I’d learned up to that point. Bakers think of gluten
as the backbone of baking. What would happen if you took
the gluten away? I was intrigued.
Q: And what does happen if you take the gluten out of
baking?
A: Gluten is a protein found in wheat, rye, barley, and sometimes oats that basically provides structure and texture to
baked goods. The “chew” from a piece of wheat bread? That is
gluten in action. Therefore, to avoid gluten, baking needs to
happen without these grains.
Gluten-free flours don’t have the same properties as
wheat flour. Therefore, a blend of flours and starches is
needed to create gluten-free baked goods with excellent
taste and texture. If a gluten-free flour blend isn’t right, a
heavy, dense baked good will result. I work very hard at my
flour blends to ensure they produce baked goods with a texture extremely similar to those made with wheat.
Q: If someone is following a recipe from your book, will
A: Get a good set of measuring cups and spoons. Like all
baking, gluten-free baking is dependent on precise measuring.
Then select a recipe that sounds really good to you. If you are
in the mood for a chocolate chip cookie, make yourself a batch!
Q: Can people on a gluten-free diet enjoy foods like
cookies, pizza, and bread?
A: Absolutely! It is a common misconception that if you are
on the gluten-free diet, you can’t eat cookies or bread. You can;
they just need to be gluten-free! My book is filled with recipes
for classic American favorites—chocolate chip cookies, lemon
bars, bread, and foods that taste like brand name favorites!
Q: How did the “Tastes Like” chapter come about?
A: When I would teach classes, students would say, “You
know what I really miss…”And it was always a brand-name
favorite, like Twinkies or Oreos. After I created the recipe,
even those not following a gluten-free diet would get
excited about a homemade Twinkie!
Q: The book includes letters from readers. How did this
come about?
A: I started teaching gluten-free cooking classes and
students would bring me recipes with notes attached. The
recipes were for foods they enjoyed prior to beginning a
gluten-free diet. I would convert the recipes for them. As
I did this more and more people started contacting me with
their favorites and along with great recipes came great
stories. I share some of those in the book.
A: It really depends! Most of the recipes produce dough, or
Q: You convert recipes to gluten-free?
A: Yes, I do. All of my recipes are tested numerous times
batter, that looks identical to wheat batter. For instance, my
chocolate chip cookie dough looks just like regular chocolate
chip cookie dough. The color and consistency are the same.
Gluten-free bread, however, is different. Traditional bread
made with wheat really relies on gluten for its consistency.
before they are published. For recipes that have been
“converted” from a wheat recipe, it is not uncommon for
me to test it 25-30 times to get the taste and texture just
right. When I create a recipe from scratch, I average 30
attempts before I get it to a place where I am happy with it.
the dough look different from a dough made with wheat?