Contact: Tom Kutscher

Transcription

Contact: Tom Kutscher
Contact: Tom Kutscher - Superkarts! USA - [email protected]
Prepared by: ProMedia Motorsports PR
Photos available upon request
SUPERKARTS! USA PRO TOUR CONFIRMS CBS SPORTS NETWORK COVERAGE FOR
2015
All three national events to be televised on growing cable sports network
TEMECULA, CA (March 17, 2015) – Although it’s been only two weeks since the announcement
of a $150,000-plus prize package for the 2015 SKUSA Pro Tour, Superkarts! USA is thrilled to
announce that it has taken a major step forward in promoting the sport of karting by making a
massive investment in television coverage for its national program. The entire three-race series –
the SpringNationals, SummerNationals and SuperNationals - will be televised on the CBS Sports
Network, and on Torque.tv, as part of what is expected to be a long-term partnership with the
production team and the online network. This TV package is the most aggressive effort by a
karting organization in recent memory, and boosts SKUSA’s investment in this year’s Pro Tour to
over $350,000. The coverage will extend beyond North America as well, as significant airtime will
also be booked through motorsports channels in Europe, South America and Australia. The
karting community has long been asking for television coverage to promote the sport, and
Superkarts! USA is delivering on this request.
All three 2015 Pro Tour events will be taped and broadcasted on the CBS Sports Network, and
will be aired within two weeks of the event. Superkarts! USA is definitely raising the bar with this
new commitment. After those initial airdates, the shows will all be made available for viewing at
any time on Torque.tv, a brand new online channel aimed at bringing motorsports coverage to
millions.
“Over the five years of the Pro Tour, we’ve always been focused on making small, sustainable
improvements to our program so that it will grow on a consistent basis, always pushing the sport
to the next level,” offers Tom Kutscher, Superkarts! USA President. “The Pro Tour has grown
every year for the last five years, so we know we’re moving in the right direction. There’s not
another series in the sport that can make that claim. We know we have great numbers and topquality competition, so elevating the level of exposure with an exciting TV package was the next
logical step. I’m obviously thrilled with what this will do for SKUSA and for the sport, and it is our
hope that it will help our racers with their sponsorship efforts as well. The combination of
mainstream coverage on the CBS Sports Network and the anytime-access through Torque.tv is
great for everyone.”
The first installments of SKUSA’s newest foray in television coverage of its major events will be
aired in April on the CBS Sports Network, as last fall’s SuperNationals from Las Vegas were
filmed from Greenlight Productions, producing three 30-minute shows. Additional airtimes are
expected. With the running of the sixth annual SpringNationals in Phoenix kicking off the Pro
Tour on May 1-3, SKUSA is excited to see the fruits of its initial investment in promotion hit TV
screens all over the country next month. Here are the confirmed airdates of the three shows:
Episode 1 – April 15, 2015 – 9:00 pm EST
Episode 2 – April 22, 2015 – 8:00 pm EST
Episode 3 – April 29, 2015 – 8:00 pm EST
CBS Sports Network is available across the country through local cable, video and telco providers
including Verizon FiOS Channel 94 (594 in HD) and AT&T U-Verse Channel 643 (1643 in HD)
and via satellite on DirecTV Channel 221 and Dish Network Channel 158. For more information,
including a full programming schedule and how to get CBS Sports Network, go to
www.cbssportsnetwork.com.
This important addition to the Superkarts! USA program only serves to further cement the
organization’s position as the largest and most forward-thinking karting promotion company in the
sport. The goal is to always be the leader, and not the follower, hence SKUSA’s tagline ‘Often
Imitated, Never Duplicated’. SKUSA holds the single largest karting event in the world – the
annual SuperNationals in Las Vegas – and the most well-attended national sprint karting series in
the history of the sport in the United States, the Pro Tour. With two ultra-strong regional series in
California and Texas, a growing effort in the Pacific Northwest, and partnerships and relationships
with club and series all over the country, Superkarts! USA has positioned itself to expand even
further in 2015. The focus on a clear and simple class structure, an industry-leading licensing
system, and aggressive promotion of the sport outside the community, has resulted in
unparalleled growth and stability for the industry. SKUSA is incredibly excited for 2015 and looks
forward to seeing all of the customers at the track this year.
Any clubs or tracks that may be interested in partnering with SKUSA, we’d love to connect with
you. For more info on anything related to Superkarts! USA, please visit the website –
www.superkartsusa.com – or call the SKUSA head office at 951-491-0808.
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About Superkarts! USA:
Established in 1995, Superkarts! USA is dedicated to shifterkart and TaG racing, and is the
leader in the field, promoting four regional racing series. Racing programs are currently running in
Arizona, California, Canada, Hawaii, Indiana, Nevada, Oregon, Oklahoma, Texas and
Washington, in cooperation and support from official tire supplier MG Tires. In 2015, the
organization will be promoting the sixth edition of the SKUSA Pro Tour, which features a pair of
major events in Arizona and Indiana, all leading up to the annual SKUSA SuperNationals – the
biggest kart race in the world – held every November in Las Vegas, NV. For more information on
SKUSA, please visit www.superkartsusa.com.
Attachments:
Superkarts! USA logo
Superkarts! USA Pro Tour logo
CBS Sports Network logo