Abekas Mira Multi-Channel Servers at the Center of Live Sports
Transcription
Abekas Mira Multi-Channel Servers at the Center of Live Sports
Solution Brief Abekas Mira Multi-Channel Servers at the Center of Live Sports Broadcasting KEY HIGHLIGHTS Application Stadium and venue broadcasting The Challenge Entertain and educate a live audience during an event within a venue The Solution Deliver live instant replay and pre-recorded programming from an easy-to-use, cost effective and reliable multi-channel HD video server Benefits • Flexible multi-channel configuration allows system to be adapted to meet different production requirements • Simple and intuitive, customdesigned user interface means students can operate the system to reduce operational costs • Flexible workflow allows operators to produce highlight packages during a live event for immediate replay during natural breaks in the game Venue Broadcasting From the score board hanging 60 feet above the hardwood floor, to the flat panels displayed throughout a stadium, the programming broadcast within a venue can be as important to thousands of fans or concert goers as the live action. Keeping an audience entertained during breaks in the action falls to the in-venue broadcast operations center and the people who produce the programming. Live instant replay is a “must have” in sports broadcasting. The stadium audience expects plays to be reviewed on the venue’s giant screen, as much as the broadcast viewers do at home. The live audience also expects highly produced graphics packages and interstitials throughout the game. Where in-venue broadcast operations are not supported by massive media buying budgets and commercial programming, stadium broadcast operators have to be creative on how to produce and deliver compelling content more efficiently and cost effectively than commercial network broadcasters. The Challenge So simple a student can operate it Almost all university athletic broadcast operations keep costs low by using volunteer students rather than expensive freelance operators. In the high-stress live sports broadcasting environment, providing operators with an intuitive user interface that’s easy to learn is of paramount importance. Another way to keep capital costs to a minimum is to deploy a system that is flexible enough to be allocated to multiple applications throughout the venue – from live instant replay, graphics package playback and post production. “Mira does everything the other leading server delivers, and more — for just a fraction of the price” Mike Bilbow, Executive Director of New Media for IMG Georgia Sports Marketing “The first thing that attracted us to Mira was the flexibility at its price point. We can easily allocate the resources of the Mira to meet the requirements of each control room.” Jim Nachtman, Director of Broadcast Operations, Penn State Athletics One of many configurations of Mira in a venue-broadcasting application The Solution A multi-channel, multi-format video server for in-venue broadcasting Live sports broadcasting is a high stress job. Deploying an Abekas Mira multi-channel, multi-format server, which seamlessly transitions from live instant replay to video and key graphics playout, will dramatically simplify the operation and ensure the very highest standards of live programming. Penn State athletics employs 36 channels of Mira to cover 150 live events annually, from three HD production control rooms on campus. Rec Hall houses two new control rooms with 24 channels of Mira shared between them. One is used to produce the video-board production displayed on the two large video screens. The other possesses the capability to provide a live signal to the Big Ten Network headquarters in Chicago. There they can air the event in HD, on the linear Network, or stream it on the Big Ten Digital Network. The upgraded facilities in Rec Hall enable the athletics department to make every event available to network air, where previously budgetary considerations would have limited the number to 7-10 truck events annually. SOLUTION COMPONENTS Mira Instant Replay Mira Production Mira Control Surface Abekas, Incorporated www.abekas.com 1090 O’Brien Drive Menlo Park, California 94025 United States of America © 2005-2012 Abekas, Incorporated. All Rights Reserved. Product names, companies and brand names mentioned herein may be trademarks and/or registered trademarks of their respective companies.