a PDF of my resume - Alana Waters
Transcription
a PDF of my resume - Alana Waters
ALANA WATERS-PIPER UX SENIOR ART DIRECTOR EXPERTISE CREATIVE LEADERSHIP USER EXPERIENCE DESIGN INFORMATION ARCHITECTURE FRONT END DESIGN CREATIVE STRATEGY CLIENT MANAGEMENT BRANDING APPLICATIONS ADOBE ILLUSTRATOR PHOTOSHOP INDESIGN VISIO, WIREFRAMES DREAMWEAVER DIGITAL PHOTOGRAPHY VIDEO PHOTOGRAPHY VIDEO EDITING ORIGINAL ILLUSTRATION HTML CSS 10 10 8 8 10 10 8 6 8 10 8 EXPERIENCE ASSOCIATE CREATIVE DIRECTOR BarcodesInc.com January 2015 - Present Direct and aid in the execution of all creative for the brand's multiple properties. Includes managing the user experience process, wire framing of site architecture & functionality, creation of email campaigns, review of analytics and subsequent strategy. Lead strategy of look & feel for all brand materials, digital as well as print. Communicate with senior leadership to gather requirements, relay progress and process, liaison between leadership, design, & development teams. ADJUNCT PROFESSOR Columbia College Chicago August 2014 - Present Adjunct Professor, Digital Image Design, Interactive Arts & Media Department. One evening a week I enjoy teaching Digital Design, Adobe Illustrator and Photoshop to college students at one of the best art schools in the country. DIGITAL ART DIRECTOR GRAPHIC DESIGNER Freelance June 2014 - Present Digital design for B2B, B2C, eCommerce, responsive, and mobile, print design, illustration, and photography. Concept through production, wire frames to design to presentation to prototype and file hand-off to dev. Partial Client List: Sears, McDonald’s, The Marketing Store, Brady Corporation, Illy Brand Coffee, Sony, Disney, Precious Moments, Trade Secret, Hasbro, International Paper, Cafe Buestelo Coffee, Microsoft, Cahners Publishing, Malt-o-Meal DIGITAL ASSOCIATE CREATIVE DIRECTOR Walgreens.com March 2011 - May 2012 eCommerce side of Fortune 35 corporation. Leadership of team responsible for designing architecture, user interface, messaging/copywriting for on line properties. Includes website services, checkout process, on line promotions, landing pages, banner ads, emails as well as various site redesigns. Liaison between product managers, marketing, tech, development, and design. INTERACTIVE DESIGN LEAD Marketing Support, Inc. January 2010 - October 2010 [Contract] Managed and created Interactive strategy and social media campaign for The Dalai Lama's presentation on behalf of the Center for Investigating Healthy Minds, University of Wisconsin Madison. Develop, manage, and establish process for Interactive team. Liaison between clients, creative team, and developers. WWW.ALANAWATERS.COM 312.493.0175 [email protected] LINKEDIN.COM/IN/ALANAWATERS ALANA WATERS-PIPER UX SENIOR ART DIRECTOR · eCommerce design with nationally-recognized brands · Mobile, responsive, & eComm design expertise · Usability standards and UX architecture · Ability to execute from wire frames to functional prototypes to final files for dev · Great project management skills · Strong grasp of interactive work flow · eCommerce site design, management, and production · HTML5, CSS, jQuery, javascript, ActionScript/Flash · Social media, email, and targeted, pay-per-click marketing · Search Engine Optimization (SEO) · Exceptional client relationship skills · Photo shoot planning, direction, & management · General digital and creative MacGuyver EXPERIENCE continued DESIGN MANAGER Unilever HPC February 2008 - January 2010 Manage the design and production of the primary packaging, line extensions, POP and bonus packs for the Dove and Degree brands until Unilever moved their offices from Chicago to New Jersey in 2010. INTERACTIVE SENIOR ART DIRECTOR Harp Interactive March 2006 - February 2008 Managed design creation and process for global and national brands such as OfficeMax, Illy Coffee, Precious Moments, and Barilla. Hands-on creation of Flash, web design and production, point-of-purchase, catalog design and production, print advertising design, INTERACTIVE ART DIRECTOR Pearson Scott Foresman September 2002 - March 2006 Creation of key branding elements that are in use across all company products. Wire framing, storyboarding, and production of many educational interactive materials, websites, and CD ROMs, management and coordination of freelance personnel, designers, illustrators, photographers, and writers. Extensive expertise in the area of photography permissions, various forms of electronic media, established usability standards, user interface design, and 508 compliance. INTERACTIVE ART DIRECTOR Inforte April 1999 - December 2000 Led look & feel of company web site, provided all digital and print photography, and maintained branding of look & feel across all company collateral, both print and web in addition to managing permanent and freelance designers. Clients included: Yahoo!, Palm, Sony Playstation, Bebe.com, Gloss.com. GRAPHIC DESIGNER Enron February 1996 - April 1998 Duties included creating graphics for Enron Corp. at their headquarters in Houston, TX, creating and processing 35mm slides as well as print design work. Highlights include full-page ad in the Wall St. Journal and international, company-wide logo roll out. Heavy daily use of Illustrator, Photoshop, Quark Xpress, Darkroom, and Powerpoint. EDUCATION School of Visual Arts | New York, NY BFA, Photography, Mass Media WWW.ALANAWATERS.COM 312.493.0175 [email protected] LINKEDIN.COM/IN/ALANAWATERS