The Core Concepts of Strategic Management: AN Integrated

Transcription

The Core Concepts of Strategic Management: AN Integrated
Available online at www.buu.ac.th/BUUConference
Burapha University International Conference 2015
“Moving Forward to a Prosperous and Sustainable Community”
Invited Speaker (Humanities and Social Sciences)
The Core Concepts of Strategic Management:
AN Integrated Approach
Assoc. Prof. Arifin Angriawan, PhD
Purdue University Calumet, USA
Abstract
Business leaders and entrepreneurs have frequently demanded managers who comprehend strategy and have
the capabilities to lead the strategy process for their companies. In this presentation, I propose and discuss an
integrated framework of the core concepts of strategic management. Some concepts discussed are such as
mission, profit, industry structure, resources and capabilities, competitive advantage, business model, etc.
These core concepts are integrated in a systematic framework that reflects a strategy process.

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