Visual Communications - Lyndon State College

BACHELOR OF ARTS IN
Visual Communications
GRAPHIC DESIGN AND ADVERTISING
FROM VERMONT’S LYNDON STATE COLLEGE
At NECC Lawrence, Massachusetts
Hands-on learning.
Career-ready graduates.
Turn your creative passion into a rewarding career. The Visual Communications
program is a venue for self-expression.
Students are challenged to become
adept problem-solvers and expand the
breadth of their artistic technique and
personal aesthetic. Awareness of art
history and contemporary visual culture
provides context for innovative practice.
Visual literacy is fostered through handson coursework that demands original
thought, stimulates critical thinking, and
instills passion for the visual arts.
Concentration in
Graphic Design and Advertising
Learn design and
production for web and
print applications.
So Many Ways to Become a
Creative Professional
t
he Visual Arts—whether graphic design,
illustration, video, animation, or web
design—allows you to create work that
will impact everything we see. It’s exciting.
It’s challenging. And it’s fun. The Visual
Communications program at Lyndon is a dynamic mix
of graphic design and marketing courses that prepares
graduates for a variety of career paths. In the final year,
students design their own thesis project, complete
loads of real projects for real clients, and graduate with
a competitive portfolio and expertise in the newest
technology. There is no portfolio requirement for
admission into this program.
A dynamic sequence of courses prepares our graduates to design and produce advertising and communications
pieces for print media, multimedia, web,
e-publishing, and packaging. Graphic
designers create visual concepts—by
hand or with computer software—to
communicate ideas that inspire, inform,
and captivate consumers. Many of these
workers are employed in advertising,
graphic design, prepress services, book
design, desktop publishing, marketing,
and corporate communications.
B AC H E LO R O F A RTS I N
VISUAL COMMUNICATIONS*
LYNDON STATE COLLEGE At NECC Lawrence, Massachusetts
Bachelor Degree Program Requirements
REQUIRED (CORE) COURSES FOR THE MAJOR
Total number of courses required: 13
COURSE TITLE
Students will demonstrate:
»» An ability to work collaboratively and/
or independently in solving advanced
problems in visual communications.
»» An advanced understanding of aesthetic
principles in the context of visual
communications.
»» A proficiency in the use of appropriate
creative tools for specific visual
communications projects.
Recent internship positions:
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NBC Studios: web and graphic designer
Hatchling Studios, storyboard intern
Steez Magazine: web designer
Bose Corporation: graphic designer
Q Burke Mountain: graphic designer
Garnet Hill: graphic designer
Werx Design: design and marketing intern
WWE: design intern
You’ll find Lyndon’s grads at:
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Island Institute: graphic design associate
CPA Site Solutions: designer/webmaster
Life is Good: marketing graphic designer
Suffolk University: interactive designer
CashStar: front-end engineer
TransCOR Information Technologies:
marketing coordinator
Garnet Hill: assistant artistic director
Lisaius Marketing: web developer and
graphic designer
CPA Solutions: webmaster
Accura Printing: graphic design/prepress
The Lego Company: model builder
Mt. Mansfield Media: digital animator
Levi’s Boys Global: assistant designer
CREDITS
Two Dimensional Foundations
4
Drawing I
4
Introduction to Photography
3
Computer Graphics
3
Digital Imaging I
3
Typography3
Publication Design
3
Studio Lighting
3
Web Design
3
Motion Graphics
3
Principles of Marketing
3
Public Relations, Advertising, and Marketing
3
Senior Thesis I 3
Total, degree program core credits
41
Concentration In Graphic Design & Advertising
COURSE TITLE
Print Production
Package Design
Social Media Marketing
Sales Management and Selling
Advanced Typography
Strategic Media Communications Motion Graphics II
Three credits of electives in ART, DES, ARH, BUS, or ENG
Total credits for concentration
3
3
3
3
3
3
3
3
20
ELECTIVE COURSES
Total number of courses required varies
Students must have a total of 122 credits. The number of required
elective credits is 20. Students are encouraged to select electives which
round out their career interests.
Total, elective credits
GENERAL EDUCATION COURSES
20
Total number of courses required: 11
COURSE TITLE
Behavioral and Social Sciences
9
courses may be in either subject area
Humanities and Fine Arts
9
courses may be in either subject area
Natural or Physical Science
7
Must include at least one course with a lab
English Composition/Writing
Mathematics/Quantitative Reasoning
Total, general education credits
6
3
34
CURRICULUM SUMMARY
A total of 30 credits must be from Lyndon State College for the
Bachelor of Arts in Visual Communications.
Total credit hours required for degree
122
* Pending approval by the Mass. Dept. of Higher Education and New England Association of Schools and Colleges.
Lyndon State College | NECC Lawrence Massachusetts Campus
420 Common Street, Lawrence, MA 01830 | [email protected]
Questions? Call 1-800-225-1998
LyndonState.edu/NECC