March 2015 VWOA sales release - Media VW

Transcription

March 2015 VWOA sales release - Media VW
Media Information
VOLKSWAGEN OF AMERICA, INC.
2200 Ferdinand Porsche Drive
Herndon, Virginia 20171
media.vw.com @vwnews
FOR IMMEDIATE RELEASE
CONTACT: Jeannine Ginivan
703-364-7816
[email protected]
VOLKSWAGEN OF AMERICA REPORTS MARCH 2015 SALES

March sales total 30,025 units

The all-new Golf family of vehicles delivered 4,643 units for the month a 133.4 increase over
the previous March

Golf TSI delivered 1,869 units for the month, a 92.1 percent increase

The Golf GTI delivered 1,997 units, a 97.3 percent increase

Golf R hits showrooms with 478 units delivered

Jetta sedan delivered 11,005 units for the month
Herndon, VA (April 1, 2015) — Volkswagen of America, Inc. (VWoA) today reported sales of 30,025
units delivered in March 2015.
The all-new Golf continued to find success in the market as the family increased in size with the
addition of the Golf-R and the beginning of sales for the SportWagen. In March, Golf family sales
totaled 4,643 units. This marks the best March for the Golf family in 15 years.
“We are pleased to see the continued positive customer and media acceptance of the Golf family as
evidenced by the number of prestigious awards the cars have won, including the most recent 2015
Edmunds Top Rated and Autobytel Car of the Year. We look forward to keeping this momentum
going with the Golf-R and the introduction of the all-new Golf SportWagen,” said Mark McNabb,
chief operating officer, Volkswagen of America.
The Jetta, which was refreshed for the 2015 model year and now has a suite of available driver
assistance features, continued to show its strength as a core model, with 11,005 units delivered.
The Touareg, refreshed for 2015, delivered 535 units: 273 of these were TDI® Clean Diesel models,
amounting to 51 percent of sales.
The Chattanooga-built Passat totaled 7,794 units delivered for the month. In March, Volkswagen
introduced a new 2015 Limited Edition model with a starting MSRP of $23,995. The Tiguan
delivered 2,300 units.
Recent News Highlights:
VOLKSWAGEN DE MÉXICO TO PRODUCE THE NEW TIGUAN IN ITS PUEBLA ASSEMBLY PLANT
2015 GOLF SPORTWAGEN: AS VERSATILE AS A COMPACT SUV, AS FUEL AS A COMPACT
VOLKSWAGEN RELEASES PRICING ON 2015 PASSAT LIMITED EDITION MODEL
VOLKSWAGEN ANNOUNCES A NEW TRIM LINE FOR THE FULLY-ELECTRIC 2015 e-GOLF
March 2015 Sales
Golf
GTI
Golf R
e-Golf
Golf SportWagen
Total Golf Family
Jetta Sedan
Jetta SportWagen
Total Jetta
Beetle Coupe
Beetle Convertible
Total Beetle
Eos
Passat
CC
Tiguan
Touareg
Routan
March 15
March 14
Yr/Yr%
change
March 15
YTD
March14
YTD
Yr/Yr%
change
1,869
973
92.1%
5,559
2,566
116.6%
1,997
1,012
97.3%
5,754
2,770
107.7%
478
4
11850.0%
840
14
5900.0%
195
-
N/A
506
-
N/A
104
-
N/A
104
-
N/A
4,643
1,989
133.4%
12,763
5,350
138.6%
11,005
13,687
-19.6%
29,544
32,739
-9.8%
578
2,005
-71.2%
1,819
4,629
-60.7%
11,583
15,692
-26.2%
31,363
37,368
-16.1%
1,328
2,131
-37.7%
3,487
5,205
-33.0%
1,116
1,301
-14.2%
2,248
2,962
-24.1%
2,444
3,432
-28.8%
5,735
8,167
-29.8%
213
328
-35.1%
487
708
-31.2%
7,794
11,050
-29.5%
20,408
24,283
-16.0%
513
1,129
-54.6%
1,461
2,974
-50.9%
2,300
2,315
-0.6%
5,592
6,111
-8.5%
535
-
573
-6.6%
-100.0%
1,430
1,565
-8.6%
-100.0%
209
TOTAL
30,025
36,717
-18.23%
-
797
79,239
87,323
-9.26%
About Volkswagen of America, Inc.
Founded in 1955, Volkswagen of America, Inc., an operating unit of Volkswagen Group of America,
Inc. (VWoA) is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG,
headquartered in Wolfsburg, Germany. VWoA’s operations in the United Sta tes include research and
development, parts and vehicle processing, parts distribution centers, sales, marketing and service
offices, financial service centers, and its state-of-the-art manufacturing facility in Chattanooga,
Tennessee. The Volkswagen Group is one of the world's largest producers of passenger cars and
Europe's largest automaker. VWoA sells the Beetle, Beetle Convertible, CC, Eos, e-Golf, Golf, Golf
GTI, Golf R, Golf SportWagen, Jetta, Jetta SportWagen, Passat, Tiguan, Touareg vehicles throug h
652 independent U.S. dealers.
Notes:
This press release and images are available at media.vw.com. Follow us @VWNews: #VWTDI,
#VWThinkBlue