Smartfood Popcorn Portfolio Sell Sheet
Transcription
Smartfood Popcorn Portfolio Sell Sheet
Delightfully light-tasting & bursting with flavor, Smartfood® has a product for everyone. Popular Options for Everyone to Enjoy Smartfood® is the #1 ready-to-eat popcorn brand!* Smartfood® Popcorn comes in three delicious single-serve varieties. From classic White Cheddar to Kettle Corn and new Smartfood® Delight™, there’s a taste for everyone to enjoy. The Light-Tasting Snack in Heavy Demand The popcorn category is popping! The RTE popcorn category is growing 17% YTD and 11% CAG 2009–2012†. The insight behind the trend: consumers are looking for smart choices. They want something light-tasting and airy that won’t leave them feeling weighed down. Smart Comes in Many Flavors No Artificial Flavors, Colors, or Preservatives No Artificial Flavors, Colors, or Preservatives No Artificial Flavors, Colors, or Preservatives 100% Whole Grain 100% Whole Grain 100% Whole Grain Gluten Free Gluten Free No MSG Smartfood® White Cheddar Popcorn The most classic of the Smartfood® portfolio, Smartfood® White Cheddar Popcorn is made with quality ingredients and real cheddar cheese. Smartfood® Delight™ Sea Salt Popcorn We started with Smartfood® Popcorn then created an ingeniously delicious twist—Smartfood® Delight™. It has all the flavor you love with only 35 calories per cup. Smartfood® Kettle Corn Popcorn A little indulgent treat! We take the signature light-and-airy crunch of Smartfood® Popcorn and add the perfect balance of salty and sweet. Product Description Weight Case Pack Manufacturer Code Bag UPC SUPC LSS Smartfood White Cheddar Popcorn 1 oz. 64 44439 2 02000 8 6783417 LSS Smartfood Kettle Corn Popcorn 1.5 oz. 64 26493 8 24751 1 7002544 LSS Smartfood Delight Sea Salt Popcorn .625 oz. 64 28462 2 26280 4 2993010 ® ® ® ™ *Source: IRI Total US – MULO+C, 2013 YTD (thru Q3) ©2014 Smartfoods, Inc. †Source: IRI Total US – MULO+C, last 4+ years ending Q2 2013; 2013F based on YTD growth through Q2 2013 F25B01C14