Career Opportunities - Limkokwing University

Transcription

Table of Contents
FOUNDATION
• Sound & Music
Available in Kuala Lumpur
1
• Communication
2
• Built Environment
3
• Business
Available in Kuala Lumpur & Borneo
4
• Information Technology
5
• Design
6
• Graphic Design Technology
7
• Product Design
8
• Graphic Design
Available in Borneo
9
• Digital Photography
Available in Borneo
10
• Games Art
11
• Interactive & Multimedia Design
12
• Creative Multimedia
13
• Sound & Music Technology
14
• Animation & Multimedia Design
15
• Multimedia, Advertising & Broadcasting
16
• Broadcasting (Radio & TV)
Available in Borneo
17
• Mass Communication
Available in Borneo
18
• Civil Engineering
19
• Architectural Technology
20
• Interior Design
21
• Fashion & Retail Design
22
• Fashion & Apparel Design
Available in Borneo
23
24
DIPLOMA
Faculty of Design Innovation
Faculty of Multimedia Creativity
Faculty of Communication, Media & Broadcasting
Faculty of Architecture & the Built Environment
Faculty of Fashion & Lifestyle Creativity
DEGREE
Faculty of Design Innovation
• Bachelor of Design (Hons) in Professional Design
(Visual Communication)
• Bachelor of Design (Hons) in Transport Design
25
• Bachelor of Arts (Hons) in Industrial Design
26
27
• Bachelor of Arts (Hons) in Games Art Development
28
• Bachelor of Arts (Hons) in Creative Multimedia
29
• Bachelor of Arts (Hons) in Animation
30
• Bachelor of Arts (Hons) in Games Design
31
• Bachelor of Arts (Hons) in Mobile Media Production
32
• Bachelor of Arts (Hons) in Professional Communication
33
• Bachelor of Arts (Hons) in Broadcasting & Journalism
Available in Kuala
¸ Lumpur
34
• Bachelor of Arts (Hons) in Digital Film & Television
35
• Bachelor of Arts (Hons) in Event Management
36
• Bachelor of Communication (Hons) in Digital Media
37
• Bachelor of Arts (Hons) Psychology with Communication
38
• Bachelor of Arts (Hons) Media Innovation & Globalization
39
• Bachelor of Arts in Interior Architecture
40
• Bachelor of Arts (Hons) in Urban Planning & Design
41
• Bachelor of Arts (Hons) in Landscape Architecture
42
• Bachelor of Science (Hons) of Facilities Management
43
• Bachelor of Science (Hons) of Construction Management
44
• Bachelor of Science (Architectural Studies)
45
• Bachelor of Civil Engineering
46
• Bachelor of Architecture
47
49
• Bachelor of Business Administration (Hons)
50
• Bachelor of Business (Hons) in Marketing
51
• Bachelor of Business (Hons) in International Business
52
• Bachelor of Business (Hons) in Entrepreneurship
• Bachelor of Business (Hons) in Accounting
53
54
• Bachelor of Arts (Hons)of Creative Imaging in
Digital Photography
Faculty of Multimedia Creativity
Faculty of Communication, Media & Broadcasting
Faculty of Architecture & The Built Environment
Faculty of Fashion & Lifestyle Creativity
• Bachelor of Arts (Hons) in Fashion & Retailing
Faculty of Business Management & Globalisation
• Bachelor of Business (Hons) in Human
Resource Management
55
• Bachelor of Public Management (Hons)
56
• Bachelor of Arts (Hons) in Sports, Health
& Fitness Management
57
• Bachelor of Business (Hons) in Hospitality Management
58
• Bachelor of Arts (Hons) in Tourism Management
59
• Bachelor of Arts (Hons) in Business &
Quality Management
60
• Bachelor of Arts (Hons) in Global Business Communication
61
• Bachelor (Hons) in Islamic Banking and Finance
62
• Bachelor of Business (Hons) in Logistics Management
63
• Bachelor of Business (Hons) in Real Estate Finance
64
• Bachelor of Computer Science (Hons) in Mobile Computing Available in Kuala Lumpur
65
• Bachelor of Science (Hons) in Games Technology
66
• Bachelor of Science (Hons) in Information Technology
67
• Bachelor of Science (Hons) in Business Information Technology Available in Kuala Lumpur
68
• Bachelor of Science (Hons) in Software Engineering
with Multimedia
69
• Bachelor of Science (Hons) in Electronic Commerce
70
• Bachelor of Science (Hons) in Information &
Communication Technology
71
• Bachelor of Science (Hons) in Technopreneurship
72
• Bachelor of Science (Hons) in Business Intelligence System
73
74
• Postgraduate Diploma in Education
75
• Master of Communication
76
• Master of Art in International Contemporary Art &
Design Practice
77
• Master of Business Administration in Business Innovation
78
• Master of Business Administration in Human
Resource Management
79
• Master of Business Administration in Finance & Banking
80
Faculty of Information & Communication Technology
Faculty of Sound & Music Design Academy
• Bachelor (Hons) in Recording Arts
POSTGRADUATE
• Master of Business Administration in Leisure &
Tourism Management
81
• Master of Business Administration in Sports Management
82
• Master of Business Administration in
Multimedia Management
83
• Master of Business Administration in Communication
& Public Relations
84
• Master of Business Administration in General Management
85
• Master of Business Administration in Project Management
86
• Master of Science in Software Management
87
• Master of Science in Software Engineering
88
• Master of Science in Computer Networking
89
• Master in Digital Film& Television
90
• Master of Project Management
91
• Doctor of Business Administration
92
• Doctor of Philosophy (PhD) Management
93
• Doctor of Philosophy (PhD)Creative Industries&Art Practice Available in Kuala Lumpur
94
• Doctor of Philosophy (PhD) Information System
95
LIMKOKWING EXECUTIVE LEADERSHIP COLLEGE
3+0 Degrees (Curtin University)
• Bachelor of Arts (Design)
97
• Bachelor of Arts in Mass Communication
98
• Bachelor of Applied Science (Architectural Science)
• Bachelor of Arts (Hons) in Graphic & Web Design
Available in Borneo
99
100
• Bachelor of Arts (Hons) in Graphic Design
Available in Borneo
101
• Bachelor of Arts (Hons) in Interior Architecture • 4+0 Curtin
102
103
A levels
• A levels (Arts)
JPT/BPP (U) 1000-801/36/Jld.7(28)
Foundation in Sound & Music
FOUNDATION
The Foundation in Sound & Music provides an indepth preparation for a diverse range of careers in the
recording industry.
Content covers professional studio production in
computer music production using industry standard
software and compositional work, as well as music
production for visual media. Media-based modules
will explore web based applications and formats and
studio and music management through both academic study and practical application.
You will study music production in recording studios;
elements of composition and arrangement; the music
business; web-based applications; creative music
sequencing; studio/music recording theory through
both academic study and practical application.
At the University’s Sound & Music Design Academy,
you have access to well-equipped facilities, with professional sound recording studios, analogue and digital
equipment, industry standard software and IT facilities, as well as editing and post production facilities.
Entry Requirement
• Pass SPM with 5 credits including Mathematic
and English; OR
• Any other equivalent qualifications recognized by
the Malaysian Government
Programme structure
Semester 1
• Basic Recording
• Audio Signal Flow
• Intro to Analogue Audio
Workstations
• Human Hearing & Sound Foundation
• Music Introduction 1
• English for Music 1
• Moral Studies/Islamic Studies
Semester 2
• Advance Analogue Recording
Application
• Microphones & Speakers
• Ear Training 1
• Keyboard Harmony 1
• Malaysian Studies
Semester 3
• Digital Audio Workstation 1
• Midi Programming
• Keyboard Harmony 2
• Ear Training 2
• Music Appreciation
• Bahasa Malaysia
* Not applicable for international students
*Mata Pelajaran Umum (MPU) subjects will be introduced from February 2014 onwards as part of government requirement.
Career Opportunities
• Mastering Engineer
• Sound Designer
• Foley Artist
• Live Sound Engineer
• Music Publisher
• Artist & Repertoire
• Voice Over Talent
This programme can help you become a:
• Music Producer
• Music Composer
• Music Arranger
• Studio Engineer
• Lyricist
• Vocalist
1
JPT/BPP (KR11106)12/14
Foundation in Communication
The Limkokwing Foundation programme is specifi- Entry Requirement
cally designed for students to enter University imme- • Pass SPM /O Levels with 5 credits including English
diately after high school. Equivalent to an STPM/
language; OR
Yr12/‘A’ Levels qualification, students will access • Any other equivalent qualifications recognized by
Limkokwing’s wide range of undergraduate pro-
Programme structure
Semester 1
• Advanced Business English
• Human Communication
• Introduction to Marketing
• Introduction to Mass Media
• Bahasa Kebangsaan A / B*
Semester 2
• Business Communication
• Introduction to Advertising
• Introduction to Social Studies
• Design Study
• Media Appreciation
• Malaysian Studies*
Semester 3
• Professional Writing
• Introduction to Management
• Creative Studies
• Intercultural Communication
• Introduction to Multimedia
• Moral / Islamic Studies*
Where will it lead?
• BA (Hons) in Digital Film & Television
Upon successful completion, graduates of the • BA (Hons) in Broadcasting & Journalism
Foundation in Communication can enter one of • BA (Hons) in Event Management
• BA in Mass Communication (3+0)
the following degree programmes:
• BA (Hons) in Professional Communication
• Network of Partner Universities
2
FOUNDATION
grammes upon successful completion of the
Foundation year.
Students who have completed a recognized STPM/
Yr12/‘A’ Levels or equivalent higher certificate or
diploma programme with the required subjects and
credits may be exempted from the Foundation
programme upon review of their past results or
portfolio (where applicable).
This one year programme is designed to lay a strong
foundation for students pursuing a degree in communicationand other related fields. Apart from fundamentals
in conceptual, analytical and critical skills, students
are taught basic writing skills, computer skills, theories
in communication, marketing, advertising, design
and other expertise to prepare them for a smooth
transition into their degree programme.
JPT/BPP (KR10991)01/15
Foundation in Built Environment
FOUNDATION
The Foundation programme provides the fundamental
knowledge and skills to those who aspire to be
involved in the field of architecture and the built environment. It is a preparatory programme into the field
of architecture and the built environment prior to continuing the tertiary level leading to a degree qualification. The programme encompasses all aspects of creative and critical thinking through design, theory and
skill-based modules, understanding the historical
background of the built environment, mathematics,
its applications and other related aspects. It also serves
as a catalyst to opening a student’s mind in order to
adapt to the new field of knowledge.
grammes upon successful completion of the
Foundation year.
The Foundation programme relies on intensive
English training that is applied through communication modules of the programme. Native English
speakers can spend more time on professional writing,
reporting, creative writing, etc.
Yr12 /A’ Levels or equivalent higher certificate or
The Limkokwing Foundation programme is specifi- Entry Requirement
cally designed for students to enter University imme- • Pass SPM/SPMV/O Levels with 5 credits including
diately after high school. Equivalent to an STPM/
English language; OR
Yr12/‘A’ Levels qualification, students will access • Any other equivalent qualifications recognized by
Limkokwing’s wide range of undergraduate prothe Malaysian Government.
Programme structure
Semester 1
• Introduction to Design 1
• Drawing 1
• Foundation Mathematics 151
• Introduction to Built
Environment
• Foundation English 151
Semester 2
• Drawing 2
• Measurements & Applications 152
• History & Cultural Studies 1
Semester 3
• Drawing 3
• History & Cultural Studies 2
• Building Technology & Concepts 2
• Introduction to Project
Management
• Moral/Islamic Studies*
Where will it lead?
• BSc (Hons) in Facilities Management
Upon successful completion, graduates of the • BSc (Hons) of Construction Management
• Bachelor of Architecture
Foundation in Built Environment can enter one
• BA (Hons) in Interior Design (3+0)
of the following degree programmes:
• Bachelor of Applied Science in Architectural
• BA in Interior Architecture
Science (3+0)
• BA (Hons) in Urban Planning & Design
• Bachelor of Science (Architectural Studies)
• BA (Hons) in Landscape Architecture
• Transfer to selected partner University
3
JPT/BPP (KR11360) 03/15 (LUCT) / JPT/BPP (N/340/3/0003) 04/16 (LICT)
Foundation in Business
programme upon review of their past results.
Entry Requirement
• Pass SPM with 5 credits including Mathematic
and English; OR
Programme structure
Semester 1
• Principles of Accounting
• English
• Introduction to Information
Technology
• Mathematics 1
• Introduction to Business
Semester 2
• English & Study Skills
• Principles of Economics 1
• Fundamental of Management
• Introduction to Finance
• Public Speaking
Semester 3
• English & Critical Thinking
• Introduction to Banking
• Fundamental of Marketing
• Principles of Law
Where will it lead?
• BA (Hons) in Global Business Communication
Upon successful completion, graduates of the • BA (Hons) in Sports, Health & Fitness
Management
Foundation in Business can enter one of the fol•
B
Business (Hons) in Tourism Management
lowing degree programmes:
•
Bachelar
of Public Management (Hons)
• Bachelor of Business Administration (Hons)
• B Sc (Hons) in Accounting and Finance (3+0)
• B Business (Hons) in Accounting
• BA (Hons) in Business Management (3+0)
• B Business (Hons) in Marketing
• BA (Hons) in Marketing (3+0)
• B Business (Hons) in International Business
• BA (Hons) in Tourism Management (3+0)
• B Business (Hons) in Entrepreneurship
• BA (Hons) in International Management (3+0)
• BA (Hons) in Business & Quality
Management
4
FOUNDATION
ing skills in ICT, business and management skills.
This programme has been specially designed to
prepare school leavers for the technical and theoretical modules of business. It is a one-year bridging programme covering a range of subjects that
form the core competencies required to pursue
a degree qualification in this industry.
The Limkokwing Foundation programme is specifically designed for students to enter University immediately after high school. Equivalent to an STPM/
Yr12/‘A’ Levels qualification, students will access
Limkokwing’s wide range of undergraduate programmes upon successful completion of the
Foundation year.
Every student of the Foundation programme will
enter a stream related to their studies as they proceed
to their degree programme. They won’t have to study
subjects not related to their planned career line. Key
focus for all Foundation programmes is on develop-
KPT/JPS(KA8574) 01/13 (LUCT) / KPT/JPS (KA9554) 02/14 (LICT)
Foundation in Information Technology
FOUNDATION
This programme is specially designed to prepare
school leavers for the technical and theoretical
modules of Information Technology. It is a oneyear programme covering a range of subjects that
form the core competencies required to pursue a
degree qualification in this industry.
Year12/‘A’ Levels qualification, students will access
Limkokwing’s wide range of undergraduate Bachelor’s
Degree programmes upon successful completion of
the Foundation year.
Every student of the Foundation programme will enter
a stream related to their studies as they proceed to their
degree programme. They won’t have to study subjects
not related to their planned career line. Key focus for
all Foundation programmes is on developing skills in
ICT and creative skills.
related to business applications for activities such as
presentations or writing reports as well as an understanding of technical softwares for website design,
graphic design, photo editing, publishing, multimedia etc.
Year12 /A’ Levels or equivalent higher certificate or
Entry Requirement
• SPM with 5 credits in any subject including
Mathematic ; OR
Students will learn to use both computer hardware • Any other equivalent qualifications recognized by
and software. They will master computer technology
Programme structure
Semester 1
• Principles of Accounting
• English
• Introduction to Information
Technology
• Mathematics I
Semester 2
• English & Study Skills
• Fundamentals of Statistic
• Fundamentals of Internet
Technology
• Principles of Programming
Logic & Design
Semester 3
• English & Critical Thinking
• Principles of Law
• Mathematics II
• Programming Fundamentals
• Fundamentals of Multimedia
Where will it lead?
• B Sc (Hons) in Information Technology
Completion of the Foundation in Information • B Comp Sc (Hons) in Mobile Computing
Technology will provide successful students entry into • B Sc (Hons) in Software Engineering with
Multimedia
the first year of any degree programme, in the Faculty
• B Sc (Hons) in Information and
of Information Communication Technology.
Communication Technology
• B Sc (Hons) in Business Information Technology • B Sc (Hons) in Business Information Systems (3+0)
• B Sc (Hons) in E-Commerce
• B Sc (Hons) in Computer Science (3+0)
• B Sc (Hons) in Technopreneurship
• B Sc (Hons) in Computing Gaming and
Animation (3+0)
• B Sc (Hons) in Business Intelligence System
•
Transfer
to selected partner University
• B Sc (Hons) in Games Technology
5
KP/JPS (KR10922) 09/14(LUCT) / JPT/BPP (R/214/3/0012) 01/16(LICT)
Foundation in Design
Entry Requirement
• Pass SPM/O Levels with 5 credits including English
language and Arts; OR
Programme structure
Semester 1
• Communication Studies
• Creative Studies 1
• Design Fundamental
• Drawing Fundamental
• Analytical Drawing
Semester 2
• 2 Dimensional Design
• Figure Drawing
• Creative Technologies
• Eastern Art
• Colour Studies
• Malaysian Studies *
Semester 3
• Communication Studies 2
• Advance Colour Studies
• History of Art
• Moral Studies /Islamic Studies*
Where will it lead?
• BA (Hons) in Brand Packaging Design
• BA (Hons) in Animation
• BA (Hons) in Creative Multimedia
• Bachelor of Arts (Design) (3+0)
• BA (Hons) in Graphic Design (3+0)
• BA (Hons) in Graphic & Web Design (3+0)
Completion of the Foundation in Design will provide
successful students entry into the first year of any
degree programmes in the Faculty of Design
Innovation and Faculty of Multimedia Creativity:
• B Des (Hons) in Professional Design
• BA (Hons) in Industrial Design
• BA (Hons) in Fashion & Retailing
6
FOUNDATION
undertake the Foundation programme unless they
have a portfolio for assessment of prior learning,
demonstrating their grasp of basic skills.
Every student of the Foundation programme will enter
a stream related to their studies as they proceed to
their degree programme. Foundation subject are
fixed subjects that student need to take except for
MPW subject depending on their result. Key focus
for all Foundation programmes is on developing
skills in ICT and creative skills.
Students in foundation are not expose to this level of
learning but the fundamental (basic) level such as
design studies for graphic design and they learn basic
computer graphic covering illustrator and photoshop,
not website or multimedia.
Diploma programme with the required subjects and
The Foundation in Design is a one-year programme,
which provides the essential preparation for entry
into our Degree programmes in Art, Design and
Multimedia. The programme emphasizes creative
thinking, research and drawing skills. You will
learn how to visualise ideas using different media,
whether it is drawing, photography or 3D products. You will develop practical skills in two and
three dimensions, explore issues of space, structure,
surface, texture, and colour. Progressively you will
experience and experiment across all areas of art and
design and later concentrate on your chosen field.
This programme is aimed at instilling in you:
• The elements and principles of design
• The skills and techniques of drawing
• The creative thinking and problem solving techniques
• The ability to carry out primary and secondary research
• The ability to communicate ideas visually and orally
This programme emphasizes the various skills,
techniques and learning so that you will benefit in
being a globally aware, mature and forward thinking
creative individual.
Yr12/‘A’ Levels qualification, students will access
Limkokwing’s wide range of undergraduate Bachelor’s
Degree programmes upon successful completion of
the Foundation year.
However, it is compulsory for students enrolling
into a design or multimedia related programme to
KPT/JPS(KR10222) 04/14
Diploma in Graphic Design Technology
FACULTY OF DESIGN INNOVATION
With new creative and innovative ways to communicate an idea, product or service arise demand for
graphic designers in the design and advertising
industry increases.
The Diploma in Graphic Design Technology programme is a comprehensive course designed towards
providing the relevant skills in acquiring knowledge and
research, and applying them to design solutions for
industry-related projects. Our graduates are versatile,
industry savvy, multi-skilled, multi-tasking individuals
who are trained to succeed in the exciting glamorous
world of advertising and graphic design.
Year 3 of the programme such as illustration, photography, advertising and multimedia. On completion
of Semester 5 they will have the added advantage
of 8 weeks of internship training in the industry
during the semester break.
At the end of the programme, They will also be
able to develop effective strategies for goal setting,
time management and to execute design concepts
to a professional standard. They will be the new
generation of highly skilled creative innovative
global workforce!
Entry Requirement
• Pass SPM / SPMV/O Levels with 3 credits including
Art / Engineering Drawing; OR
Students are exposed to a wide range of graphics
and visual techniques. This broad exposure enables • Any other equivalent qualifications recognized by
students to specialise in a particular discipline in
Programme structure
YEAR 1
Semester 1
• Life Drawing 1
• Design Studies 1
Semester 2
• Communication
Studies 2
• History of Art
• Life Drawing 2
• Photographic Studies 1
YEAR 2
Semester 3
• Communication
Studies 3
• Design History
• Computer Graphics 1
• Photography Studies 2
• Media Exploration
• Bahasa Kebangsaan A /B*
Semester 4
• Photography Studies 3
• Sociology and Design
• Illustration 1
YEAR 3
Semester 5
• Professional Studies
• Major Project 1
• Advertising 1
• Photography 1
• Illustration 2
• Multimedia 1
Semester 6
• Advertising 2
• Photography 2
• Illustration 3
• Multimedia 2
• Major Project 2
• Industrial Placement
Where will it lead?
A Diploma in Graphic Design Technology will provide
you with a number of options, such as:
• Advanced Standing into a related Limkokwing
University Degree programme.
• Advanced Standing into a related 3+0 Curtin
Universiy or Anglia Ruskin University Degree
offered at Limkokwing.
• Advanced Standing into an overseas Degree programme from our Partner Universities.
• Straight into industry.
• Art Director
7
• Illustrator
• Photographer
• Desktop Publishing Specialist
• Image Touch-up Designer
• Advertising Manager
• Graphic Designer
• Packaging Designer
• Communications Designer
• Stationery Designer
• Set Designer
• Magazine or Newspaper Designer
• Web Page Designer
• Exhibition Designer
• Event Production Manager
JPT/BPP(R/214/4/0006) 1/16
Diploma in Product Design
Students will also learn the technical side of the
manufacturing and materials in order to produce
practical designs. We work with industry to give
students practical exposure to 'live' projects and
they require skills and knowledge to enter into the
A product designer gives form and function to a global design network.
product. He gives a product an identity that can
communicate to the customer and provide a specific Entry Requirement
function. Students will gain an understanding of • Pass SPM /OLevels with 3 credits; OR
form and function, colour, market research and • Any other equivalent qualifications recognized by
consumer demand, new technology, material and
Programme structure
YEAR 1
Semester 1
• Analytical Drawing 1
• Life Drawing 1
• Moral / Islamic Studies
Semester 2
• Art History
• Drawing Studies
• Technical Drawing
• Studio Project 1
• Model Making 1
• Bahasa Kebangsaan A /B
Semester 4
• Sociology & Design
• Presentation Technique 1
• Materials & Processes
• Computer Rendering
• Computer Aided Design 2
YEAR 2
Semester 3
• Design History
• Design Trend Studies
• Model Making 2
YEAR 3
Semester 5
• Design Research
• Presentation Technique 2
Semester 6
• Studio Project 5A
• Manufacturing
Technology
• Studio Project 5B
Where will it lead?
A Diploma in Product Design will provide you with a
number of options, such as:
University Degree offered at Limkokwing.
• Consumer Product Designer
• Furniture Designer
• Automotive Styling Designer
• Toy Designer
• CAD Designer
• Jewellery Designer
• Signage Designer
• Set Designer
8
cultural studies. Students are exposed to a wide range
of international projects ranging from electronic
consumer products, furniture, lighting to toy design
and packaging. Students will learn to execute projects in a professional manner from presentation
sketches, research reports, visuals, computer generated 3D model and actual prototypes.
The Diploma in Product Design is a programme
that develops student's capability in three-dimensional
design. We are surrounded by products - from the
watch on your wrist and the furniture in your house
to the car you drive. Product design also known as
industrial design, is a subject that allows you to
conceptualise and design new consumer electronics such as hand phones, audio and multimedia products has created opportunities for designers who are able
to generate new, innovative and creative ideas that
can successfully compare internationally.
KPT/JPT (KR6100) 07/15 (LICT)
Diploma in Graphic Design
The Diploma in Graphic Design programme is
committed towards providing a comprehensive
course that covers the basic skills in acquiring
knowledge and research, and applying them to
design solutions for industry-related projects.
publishing, photography and image manipulation
and multimedia. This broad exposure enables
students to specialise in a particular discipline in
Year 3 of the programme such as illustrations,
photography, advertising and multimedia.
Graphic design is all around us - from books,
magazines, illustrations, television commercials and
backdrops, company logos, brochures, stationery to
packaging, signage, advertisements, web designs
and CD-ROMs. The demand for graphic designers
continues to grow as the communications industry
develops new ways to communicate an idea,
product or service.
At the end of the programme, students will be able to
translate ideas into visual form. Their designs will
embrace creativity, originality and technical competence. They will be highly skilled and knowledgeable
in the production of computer graphics, visualising,
finished art and design. They will also be able to
develop effective strategies for goal setting, time
management and to execute design concepts to a
professional standard.
Our diploma graduates are well versed in the graphic
design and advertising industry. Students are multiskilled, versatile and capable of multi-tasking and,
therefore, make a smooth transition into industry.
Students are exposed to a wide range of graphics
and visual techniques - drawing, illustration, desktop
Entry Requirement
SPM with 3 credits including Art Subject or its
equivalent and pass the interview / drawing test or
portfolio review for candidate who do not have Art
Subject.
Programme structure
YEAR 1
Semester 1
• Life Drawing 1
• Communication English 1
Semester 2
• Life Drawing 2
• Communication English 2
• History of Art & Design 1
YEAR 2
Semester 3
• Computer Graphic 1
• History of Art & Design 2
• Illustration 1
• Photography 2
• Typography 1
YEAR 3
Semester 4
• Advertising 1
• Computer Graphic 2
• Sociology and Design
• Illustration 2
• Typography 2
• Corporate Image/ Identity
Semester 5
• Advertising 2
• Final Project 1
Semester 6
• Practical Training
• Final Project 2
Where will it lead?
•
A Diploma in Graphic Design will provide you with a •
•
• Entry into Year 2 of an ARU Graphic Design programme, •
•
Sarawak Campus.
• Entry into Year 2 of the Limkokwing Degree in Professional •
•
Design, Cyberjaya Campus
•
•
•
•
• Art director
•
• Illustrator
9
Photographer
Desktop publishing specialist
Image touch-up designer
Advertising manager
Graphic designer
Packaging designer
Event production manager
Communications designer
Stationery designer
Set designer
Magazine or newspaper designer
Exhibition designer
KPT/JPS (KA8600) 7/3 (LICT)
Diploma in Digital Photography
The programme is inline with the advancement of
technologies that photography world are facing
today. Graduates will experience theory, technical
and sufficient skills to survive in the photography
industries that demand quality and accuracy.
and therefore, make a smooth transition into
industry. Students are exposed to a wide range of
digital photography and image manipulation software
and entrepreneurship skills.
At the end of the programme, students will be able
to translate ideas into visual form. The photograph
that they produce will certainly be at par with
industries quality standards. They will also be able
to develop effective strategies for goal setting, time
management and to execute design concepts to a
professional standard.
Our graduates are well versed in international and Entry Requirement
expectations of the photography industry. Students SPM with 3 credits or its equivalent and pass the
are multi-skilled, versatile and capable of multitasking Art Subject or portfolio review
Programme structure
YEAR 1
Semester 1
• Creative& Innovation Studies
• Drawing 1
• Fundamental of Design
• Introduction to
Computer Skills
• Presentation Research
Study Skills
• English Language
Proficiency 1
Semester 2
• Photographic Studies
• Basic Lighting Technique
• Elements of Photography
• Photojournalism 1
Proficiency 2
• Islamic Studies
YEAR 2
Semester 3
• Intro to Digital
Photography
• Basic Black & White
(Experimental) Digital
Photography
• Commercial Photography 1
• Fashion Photography
Proficiency 3
Semester 4
• Advanced Digital Imaging
• Fashion Photography 2
• Commercial Photography 2
• Advanced Experimental
Black & White Digital
Photography
Proficiency 4
• Bahasa Kebangsaan A
YEAR 3
Semester 5
• Industry Training
Semester 6
• Final Project
• Principles of
Entrepreneurship
• Digital Photo Art
Where will it lead?
A Diploma in Digital Photography will provide you
with a number of options, such as:
• Entry into Year 2 of the Limkokwing Degree in
Creative Imaging and Digital Photography,
Cyberjaya Campus.
•
•
•
•
•
•
•
•
•
10
Art Director
Advertising Photographer
Fashion Photographer
Digital Imaging Manipulator
Photojournalism
Director of Photography
Fine Art Photographer
Bridal / Wedding photographer
Corporate Photographer
This programme is committed towards providing a
comprehensive course that covers the basic skills in
acquiring knowledge and research, and applying
them to solve visual problem. The main objective of
this programme is to prepare graduates to enter into
and succeed in the global design industry.
KPT/JPS (KR10526) 06/14
Diploma in Games Art
FACULTY OF MULTIMEDIA CREATIVITY
Computer gaming is a phenomenon of the digital age.
Once regarded as an adolescent pastime, computer
games are today the entertainment and mediaindustry's
fastest growing segment. It has matured to become
an industry of increasing sophistication and draws
on the advancing technologies from software engineering, computer programming, computer graphics,
animation and even artificial intelligence.
As game enthusiasts seek more challenging platforms
and environments, the industry is constantly on the
lookout for talented designers to create more exciting
new games that push the boundaries of technology
and creativity.
The Diploma in Games Art will provide comprehensive
studies of conceptual ideas, story, character and
visual design disciplines. It will focus on developing the
student's technical and aesthetic-based skill-sets as well
as the ability to coordinate games development teams.
With a primary focus on creating visuals for the screen,
a games art student will learn to create highly marketable
graphics for the latest gaming platforms/consoles as
well as for the mobile/portable device. The programme
will provide comprehensive study of the conceptual,
story, character and visual design aspects. It will focus
on developing highly marketable technical and aesthetic skills as well as the ability to coordinate games
development teams.
Students will examine the evolution of computer
games, the elements that contribute to a game's playability, hardware and software environments and the
visual design, testing, creation and marketing of games.
An important component of the course is the practical training students will undergo in preparation for
this competitive and highly lucrative industry.
Entry Requirement
• Pass SPM / SPMV /O Levels with 3 credits; OR
Programme structure
YEAR 1
Semester 1
• Life Drawing 1
• Analytical Drawing &
Color Theory
Semester 2
• Life Drawing 2
• History of Art
• Photographic Studies
YEAR 2
Semester 3
• Creative Drawing
• Digital Imaging 1
• Design Principles
• 3D Games Modeling 1
• Introduction to
Games Design
Semester 4
• Animation Principles 1
• 3D Games Modeling 2
• Casual Games
Development 1
• Principles of Game
Development &
Technology
YEAR 3
Semester 5
• Imaging for Games
• Animation Principles 2
• 3D Animation for
Games
• Casual Games
Development 2
• Games Production
Semester 6
• Advanced Games
Development
• Major Project
for Games
Where will it lead?
A Diploma in Games Art will provide you with a
• Advanced Standing into an overseas Degree
programme from our Partner Universities.
The Diploma in Games Art features a career-relevant
concentration in Games Art that allows students this
11
specialised focus in greater depth. Graduates will have
the training and skills they need to compete for entrylevel positions in the game industry such as:
• Concept Artists
• 3D Modelers
• 3D Character Modelers
• Texture Artists
• Game Interface Designers
• Character Riggers
• 2D Game Animators
• Lighting Artists
• Pixel Artists
KP/JPS (KR10223) 05/14
Diploma in Interactive & Multimedia Design
encompasses a diverse range of communication
platforms for various audiences. The programme will
develop the students' creative and technological
skills and most importantly, the ability to apply
these skills to practical solutions and products.The
programme places great emphasis on coursework
and the use of actual industry client briefs. As students progress, they will develop a portfolio of
work while adopting a matured work culture that
will prepare them for immediate employment or
even for a term of higher study.
Students will possess a considerable edge by gaining
experience in some of the leading multimedia companies in the region. It is a recurring trend that many
of our students are offered employment even before
they graduate.
Entry Requirement
• Pass SPM / SPMV /O Levels with 3 credits and at
least a pass in Arts; OR
Programme structure
YEAR 1
Semester 1
• Life Drawing 1
• Islamic / Moral Studies*
Semester 2
• Life Drawing 2
• History of Art
YEAR 2
Semester 3
• Graphic Design 1
• Web Design
• Digital Animation 1
• Video & Sound
Visualisation
Semester 4
• Complimentary Studies 1
• Web Technology
• Digital Animation 2
• Interactive Design 1
YEAR 3
Semester 5
• Complimentary
Studies 2
• Interactive Design 2
• Multimedia Project 1
Semester 6
• Complimentary
Studies 3
Where will it lead?
A Diploma in Interactive Multimedia Design will provide you with a number of options, such as:
Graduates will be equipped with a range of skills
and work practices to support employment in a
variety of new media arts and creative multimedia
industries.
Graduates will enter the industry as :
• Multimedia Designers
• Animators
• 3D Visualisers and Modelers
• Web Designers
• Producers, Art Directors
• Video Producers
• Digital Artists
12
Interactive Multimedia Design is a career-oriented programme. Students will be exposed to the latest concepts in the multimedia industry and will be able to
gain employment in key areas of this growing industry.
Increasingly, the creative multimedia industries require
fresh creative employees who are able to multi-task
in areas such as photography, audio-visual technology,
screen production, screenwriting, animation, interactive media, and post-production. Along with creative
and technical skills, many employers, especially in
smaller businesses, seek staff with generic business,
management and communication skills that will be
offered in this programme. As such, the programme
aims at honing the students' technical abilities and
to aid in evolving their aesthetic maturity within the
creative disciplines of design, media and art.
The programme is broad-based and specialises in
areas of interactive design for CD-ROM and DVDROM, web design, digital video, and animation.
Students are able to specialise in an area of study of
their choice in the final semester. The programme is
an exploration of new and emerging media and
KP/JPS (KR11669) 10/15
Diploma in Creative Multimedia
Creative Multimedia encompasses the post-production,
animation, web and interactive multimedia industries.
The production processes and techniques of creative
multimedia are heavily used in the entertainment
industries, especially to develop special effects in
movies as motion graphics, video editing and visual
effects. It is also evident in animation for cartoon
characters and 3D games and films. Multimedia is
also presented online in the form of interactive web
pages, web design and online web games.
In terms of hardware, we ensure that we have the most
capable equipment to effectively run the necessary
software applications and to provide students with
the knowledge and practical usage of additional
hardware peripherals most likely to be used within
the industry worldwide.
The course is specially catered to produce graduates
for the post-production, web and multimedia
industry. Graduates are also trained to work for
web and multimedia companies specializing in
The course utilizes the latest multimedia software Flash Applications and Interface Design Elements.
application that is most relevant and widely used in
the creative or post-production industry. This Entry Requirement
ensures that our graduates will be practically SPM with 3 credits and pass Art Subject or portfolio
equipped and able to seamlessly integrate into any review evaluation for those who don't have Art
subject.
company within their chosen area of expertise.
Programme structure
YEAR 1
Semester 1
• Creative & Innovation
Studies
• Drawing 1
• Introduction to
Computer Skills
Study Skills
Proficiency 1
Semester 2
• Visual Communication
• Photography Studies
• Visualization Techniques
Proficiency 2
• Islamic Studies*
YEAR 2
Semester 3
• Digital Imaging & Image
Manipulation
• Writing for Interactive
Multimedia
• Introduction to Video
• Interactive Design
Proficiency 3
Semester 4
• Web Publishing
• Digital Video Editing
• Sound Production
• 3D Animation
• 2D Animation
YEAR 3
Semester 5
• Major Project
• Entrepreneurship
Practice
• Multimedia Design
Production
Semester 6
• Industry Practice
• Project Report &
Presentation
Where will it lead?
A Diploma in Creative Multimedia will provide you
Creative Multimedia, Cyberjaya Campus.
• 3D Animators
• 2D Artists
• Web Designer
• 3D Texture Artist
• Video Editors
13
KP/JPS (KA6818) 03/16
Diploma in Sound & Music Technology
In the process, you acquire cutting-edge skills as
well as hands-on experience with an array of professional equipment. Another competitive advantage
is the access or exposure to other campus facilities
and new learning dimensions in the form of mass
communication, film and TV, broadcasting, multimedia and advertising.
Entry Requirement
• Pass SPM /O Levels with 3 credits; OR
Programme structure
YEAR 1
Semester 1
• Human Hearing &
Sound Foundation
• Audio Signal Flow
• Introduction to Analogue
Audio Work-stations
Semester 2
• Microphones & Speakers
• Basic Recording
• Music Appreciation
YEAR 2
Semester 3
• Advanced Analogue
Recording Application
• Ear Training
• Bahasa Kebangsaan A/B*
• Keyboard Harmony
• MIDI, Synthesis &
Sampling
Semester 4
• Audio Mastering
• Audio Live Sound
• Studio Acoustics
• Music Composition &
Arrangement 1
• Advanced Digital Audio
Workstation
• Vocal Technique
YEAR 3
Semester 5
• Music Composition &
Arrangement 2
• Internship
• Career Management
Semester 6
• Sound Design
• Music Business & Law
• Audio Surround
• Audio System
Maintenance &
Computer Management
• Album Production
Where will it lead?
A Diploma in Sound & Music Technology will provide you with a number of options, such as:
The course will result in producing competent
graduates at entry-level positions in recording studio,
broadcast and cable television, working on movies
and television programmes, and in corporate audio
post-production as an audio effect artist. A graduate
of the Diploma in Sound & Music Technology
typically works as:
• Acoustic Specialist
• Music Director
• Concert Manager
• Recording Producer
• Production Director
• Recording Engineering
• Music Composer & Arranger
• Broadcasting Engineering
• Sound Designer
• Film Scoring
• Digital Music Producer
14
Music is a thriving, fast-expanding business. With
the proliferation of TV and radio stations, emergence of new media and technology convergence,
the music horizons are expanding beyond traditional
perimeters. This is an exciting time of technological
change and challenge. You can be part of this booming industry when you show the potential and passion
for music. You are also in sync if you have a keen
interest in music technology. Students pursuing the
programme learn essential modules like digital audio
application, music arrangement and studio acoustics.
KP/JPS (KR10564) 07/14
Diploma in Animation & Multimedia Design
The rapid advancement of technology has made
digital animation available to the masses and the
animation industry is one of the fastest growing
industries today. The demand for digital animated
content has expanded with the development and
innovation of global technologies. This phenomenon
can be seen by the influx of channels of cable and
satellite digital television along with the growing
popularity of the Internet.
builds on conventional animation methodologies
such as cell animation which was popularised by
Walt Disney. Students will develop skills in drawing
and the ability to visualise characters with a sense
of acting and motion. Drawings on cells will then
be used to dramatise the motions of humans or
animals and to provide compelling narrative structure
to their storytelling.
As an important part of the programme, story
character development is a component that will
occupy a significant amount of time in its application
within the modules of study. This will afford students
the opportunity to hone their research skills, their
ability to construct a good story and to develop a
sense of film-directing. With an emphasis on these
core areas, students will be exposed to advanced
digital animation techniques.
The Diploma in Animation and Multimedia Design
is a programme developed to meet the growing
requirements and demands of animation studios
globally. The programme focuses on the development
of individual creative expression using experimental and innovative animation techniques. This is
accomplished through the melding of artistic
application of the theories of motion, timing, storytelling, and entertainment, with the use of the
Entry Requirement
most current technology required to successfully
• Pass SPM / SPMV /O Levels with 3 credits and at
produce content in the competitive world of 2D
least a pass in Arts; OR
and digital animation.
• Any other equivalent qualifications recognized by the
At its most fundamental stage, the Diploma also Malaysian Government
Programme structure
YEAR 1
Semester 1
• Life Drawing 1
Semester 2
• History of Art & Design
• Life Drawing 2
YEAR 2
Semester 3
• Communication
Studies 3
• Illustration 1
Semester 4
• Illustration 2
YEAR 3
Semester 5
• Major Project 1
• History of Animation
• Film Structure
• Animation Production
Design 1
Semester 6
Design 2
• Animation
Methodology 2
• Major Project 2
Where will it lead?
A Diploma in Animation and Multimedia Design will Graduates will be equipped with a range of traditional and digital animation skills. These skillsets
provide you with a number of options, such as:
can
be utilised in a variety of ways such as :
• 2D Animators
• Advanced Standing into an overseas Degree pro- • Assistant Animators or 'In-Betweeners'
• Background & Layout Artists
gramme from our Partner Universities.
• Character Designers
• Storyboard Artists
• Visual Development or Inspirational Artists
• Concept Artists
• Digital Ink and Paint Artists
15
KP/JPS (A7648) 8/16
Diploma in Multimedia, Advertising & Broadcasting
know-how to contribute effectively in their chosen
careers in communication.
Entry Requirement
Programme structure
YEAR 1
Semester 1
• Media, Culture &
Society 1
Select One:
• Advanced Business
English
YEAR 2
Semester 3
• Design Study 2
• Writing for Electronic
Media
• Introduction to
Advertising
• Moral/Islamic Studies*
Select One:
• Writing for Print
Semester 2
• Design Study 1
• Media, Culture, Society 2
Select One:
• Introduction to
Marketing
• Introduction to
Management
Semester 4
• Advertising Creativity
• Multimedia
Technologies 1
• Broadcast Media
Production
• Photography
Select One:
• Buyer Behavior
• Introduction to Public
Relations
YEAR 3
Semester 5
Advertising Major
• Media Planning &
Strategy
• Copywriting
• Advertising
Management
Multimedia Major
• Multimedia
Production
• Graphic Design for
Multimedia
• Multimedia
Technologies 2
Broadcasting Major
• Introduction to Screen
Studies
• Video Production 1
• Introduction to
Screenwriting
Semester 6
Select One:
• Internship or Mass
Media Research
Advertising Major
• Integrated Marketing
Communication
• Presentation Skills
• Advertising Campaign
Planning
Multimedia Major
• Multimedia Project
• Multimedia
Broadcasting
• Visualisation &
Animation
Broadcasting Major
• Video Documentary
Production
• Directing Workshop
Where will it lead?
Reporter/Broadcast Journalist
• Multimedia Producer/Writer
• Account Executive
• Public Relations Executive
• Communication Executive
• Product Executive
• Brand Executive
• Advertising Executive
• Web Designer
• Assistant Producer/Director
• Editor
• Copywriter
• Account Executive
• Media Executive
• Sub-Editor
• Art Director
• Regional Correspondent
• Scriptwriter
•
A Diploma in Multimedia, Advertising & Broadcasting
will provide you with a number of options, such as:
Universiy or Anglia Ruskin University Degree offered
at Limkokwing.
A graduate can enter industries involved in multimedia,
advertising, public relations, journalism, electronic
media, film and television, broadcasting, publishing
and education. He/She can be employed as:
• Audio-Visual producer
16
FACULTY OF COMMUNICATION,MEDIA &BROADCASTING
The programme prepares students for the highest
level of professional creative communication skills
through intensive industry practicals and creative
thinking modules. In this 3-year programme, students
will be exposed to three majors - Advertising,
Multimedia and Broadcasting - each area designed
to equip students with the skills and technological
KP/ JPS (KR11672) 05/16 (LICT)
Diploma in Broadcasting (Radio & TV)
Broadcasting (Radio & TV) is a very large segment
of the mass media market, consisting of radio and
television stations and networks that create content
or acquire the right to broadcast taped television
and radio programs.
They will understand the impact of broadcasting
and its influence on society and be familiar with
the necessary broadcasting terminology to acquire
practical skills in the various dimensions of broadcasting such as audiences, research, regulations,
programming, screenwriting and production.
The Diploma in Broadcasting creates many opportunities in the exciting world of broadcasting. Entry requirement
Through the course content, students will become • Pass SPM/SPMV with 3 credits in any subjects; OR
knowledgeable of the basic developments in the • Any other equivalent qualifications recognized by
history of broadcasting.
Programme structure
YEAR 1
Semester 1
Proficiency 1
Studies
• Drawing 1
• Fundamental of
Design
• Introduction to
Computer Skills
• Presentations Research
Study Skills
Semester 2
English Language
•
Proficiency 2
Introduction to
Broadcasting
• Photography Studies
• Media Writing
• Intro to Management
• Islamic Studies
YEAR 2
Semester 3
Proficiency 3
• Principles of
Broadcasting Technology
• Introduction to
Broadcast Writing
•
Fundamental of
Camera Operation
• Radio Production
•
Semester 4
Proficiency 4
Studies
Writing
• Broadcast Media
Production
• TV Broadcasting
• Bahasa Kebangsaan
YEAR 3
Semester 5
Proficiency 5
Practice
• Multimedia
Broadcasting
• Sound Technology
• Studio Directing
Semester 6
• Industry Practice
• Project Report &
Presentation
Where will it lead?
Diploma in Broadcasting (Radio & TV) proA Diploma in Broadcasting (Radio & TV) will gramme typically work as:
provide you with a number of options, such as:
• Film Director
• Entry into the Limkokwing Degree in • TV Producer
Broadcasting & Journalism, Cyberjaya Campus. • Film Editor
• Creative Director
• Art Director
• Copywriter
As the communication industry continues to • Documentary Producer
expand there are tremendous opportunities for • Cameraman
graphic design graduates. Graduates of the • Traffic Coordinator
17
KPT/JPS (KA9553) 06/14 (LICT)
Diploma in Mass Communication
advertising, the role of advertising, and basic principles of copy writing and design for various media. Entry requirement
• Taught to develop strong historical senses of how Pass SPM / SPMV with 3 credits in any subjects or
mass media originated and developed into what any other equivalent qualifications recognized by
they are today.
Programme structure
YEAR 1
Semester 1
• Information Technologies
• Media, Culture & Society 1
• Advance Business English
YEAR 2
Semester 3
• Introduction to
Advertising
• Design Study 2
• Writing for Electronic Media
• Introduction to Print
• Bahasa Kebangsaan A/ B
Semester 2
• Design Study 1
• Media, Culture & Society 2
• Introduction to Marketing
• Moral Studies/Islamic
Studies
Semester 4
• Broadcast Media
Production
• Photography
• Buyer Behavior
Relations
YEAR 3
Semester 5
• Communication in New
Economy
• Presentation Skills
Major (Journalism):
• History of Journalism
• Media Law
• News Writing and
Reporting
Major (Public Relations):
Public Relations
Communication
• Public Relations Writing
• Managing Publicity and
Media Relations
•
Semester 6
• Internship
• Desktop Publishing
Major (Journalism):
• Media Ethics
• Feature Writing
• Investigative Writing
Major (Public Relations):
• Corporate
Communication
• Public Relations
Management
• Corporate Event
Management
Where will it lead?
A Diploma in Mass Communication will provide
Professional Communication, Cyberjaya Campus.
A graduate can enter the industries involved in
advertising, public relations, journalism, electronic
media, broadcasting, publishing and education.
• Reporter/ Broadcast Journalist
• Public Relation Executive
• Advertising Executive
• Editor
• Copywriter
• Media Executive
• Art Director
• Scriptwriter
18
The programme prepares students for the highest level • Exposed to media information technologies, industries
and media trends.
of professional creative communication skills through
intensive industry practical and creative thinking • Taught to appreciate how the media is able to
instantly inform allowing for fast assimilation of
modules. In this 3 years programme, students will be
information.
exposed to three majors - Advertising, Multimedia and
Broadcasting - each area designed to equip students with • Guided to learn of, and then develop, implement
and evaluate media relations strategies and tactics
the skills and technological know how to contribute
relevant to a wide range of real life situations
effectively in their chosen careers in communication.
• Trained to develop knowledge of the conventions of,
In this programme, students will be:
and an ability to write within, a range of important
• Exposed to the principles and practices of contemporary
public relations genres.
advertising, marketing and public relations, the value of
JPT/BPP(U) 1000-801/36/Jld7(1)
Diploma in Civil Engineering
FACULTY OF ARCHITECTURE& THE BUILT ENVIRONMENT
The programme aims, objectives and learning outcomes stress on the creation of tangible outcomes in the
form projects, assignment and case studies. It is the individual module outlines that will focus in on the themes
of leadership, social responsibility, scholarship, community involvement, ethical values and professionalism.
Civil Engineering, the most diverse branch of engineering, is directly related to facilities and systems used
by the public in their daily life. Civil engineers are
engaged in the planning, design, construction, and
maintenance of bridges, buildings, foundations,
dams, sanitary and solid waste disposal systems and
related environmental considerations, highways, airport facilities, transportation systems, waterways,
hydroelectric installations, pipelines, coal preparation
and loading facilities, and other systems and structures. Engineering students get a sound basic knowledge of science and a set of core courses in humanities
and social sciences. Design is incorporated across the
Civil Engineering curriculum, and the design experience begins early with some exposure in the Surveying
and Mechanics of Materials courses. Design exposure
continues in the junior and senior years with 11 courses having a design component for a total of 19 hours
of design. The design component is completed with a
capstone design course in which student teams are
responsible for the completion of a comprehensive
Civil Engineering project which involves several Civil
Engineering disciplines with oral and written presentations of the project. Meaningful design experience is
also included in several of the required and elective
Civil Engineering courses. Required courses and
required elective courses which include significant
design content are Hydraulic Engineering, Sanitary
Engineering, Highway Design, the required structural design elective (Structural Steel Design or
Reinforced Concrete Design), the required geotechnical elective (Foundation Design or Groundwater and
Seepage), the required environmental elective
(Advanced Sanitary or Advanced Hydraulics), and
Civil Engineering Projects. One of the two additional electives (one CVLE and one Technical) also must
contain significant design.
The Civil Engineering Projects class, originally
designed to serve the "capstone design" concept,
requires the students to completely design a Civil
Engineering project encompassing several of the Civil
Engineering disciplines. Discussion and consideration
of constraints such as economic factors, safety, reliability, aesthetics, ethics, and social impact are incorporated as a normal part of most design courses. Aesthetics
and social impact are stressed in the Sanitary
Engineering course; and ethics, safety, social impact,
and professional issues are covered in the Civil
Engineering Seminar course. In addition to design,
the Projects course includes principles of project
and/or civil engineering, cost analysis and estimating,
and scheduling. Therefore, highlighting the significant importance of developing well-prepared civil
engineering professionals especially within the context
of Malaysia, hereby, we demonstrate the essential need
for preparation of the respective academic program.
Programme structure
YEAR 1
Semester 1
• Mathematics-1
• Engineering Physics-I & LAB
• Engineering Chemistry &
LAB
• Computer Application LAB
• Introduction to Built
Environment
• Malaysian Studies (Degree)
Semester 2
• Engineering Calculation
• Mathematics-1I
• Engineering Physics-II &
LAB
• Engineering Drawing
• Construction Materials
DIP/DEG(Local)
• Bahasa Kebangsaan B
DIP/DEG(International)
YEAR 2
Semester 3
• Engineering Mechanics
& LAB
• Structure Elements
• Surveying 1 & LAB
• CAD in Civil
Engineering LAB 1
• Islamic Studies/ Moral
Studies
Semester 4
• Structural Engineering
Design 1(Concrete)
• Transportation
Engineering
• Fluid Mechanics
• Water Resource
Management
• Surveying 2 & LAB
YEAR 3
Semester 5
• Structural Engineering
Design 2 (Steel)
• Quantity Surveying
• Concrete Technology
and Construction
• Water and Wastewater
Management
• CAD in Civil
Engineering LAB 2
• Construction LAB
Semester 6
• Construction Management
• Building Interior Design
• Urban Planning
• Final Project
19
LICT [KPT/BPP(K) (KR11782) 10/15 LUCT [JPT/BPP (R/540/4/0002) 11/16
Diploma in Architectural Technology
to prepare students for a career that supports the
building design industry. It equips students with the
necessary technological skills and knowledge that
range from building services, building construction
and materials, technical and CAD drawings and
office practice.
Entry Requirement
• Pass SPM /O Levels with 3 credits including
English; OR
Programme structure
YEAR 1
Semester 1
• Building Construction 1
• Building Structure 1
• Architecture Drawing 1
• Architecture Design 1
Semester 2
• Architecture
Construction 2
• Building Services 1
• Building Materials 2
Semester 4
• Working Drawing
• Architecture Science
YEAR 2
Semester 3
• Architecture Computing
YEAR 3
Semester 5
• Architecture Techniques
• Architecture Theory &
Practice
• Technical Report
Writing
Semester 6
• Architecture & Culture
• Architecture Office
Practice
• Architecture Option
Where will it lead?
A Diploma in Architectural Technology will provide
Universiy Degree offered at Limkokwing.
• Architectural Assistant
• Architectural Draftperson or Technical Assistant
• Site Supervisor
• Project Executive/ Coordinator
• CAD Draftperson
• Landscape Project Executive
20
The architect as a practicing professional has the
creative responsibility of designing the building that
shapes the physical environment. To understand the
diverse technological, humanistic and economical
nature of environmental problems, the architect must
have a sound general education. More importantly,
the knowledge learnt must prepare him or her for
a life of continuing change in which problems to
be solved will be large and small, for every sort of
function, in every type of climate and for every
budget. The curriculum of this program is designed
LICT [JPT/BPP(K) (R/214/40023) 9/16
LUCT [JPT/BPP (R/214/4/0019) 4/16
Diploma in Interior Design
FACULTY OF ARCHITECTURE& THE BUILT ENVIRONMENT
Interior Design is a professional discipline. It exists
in the overall framework of the building industry
with its own area of specialty and considerations
primarily for the interior environment. Interior
Design takes into consideration basic human needs
and aspirations for living through its expressions
of style, structure, function and form. It is a highly
respected profession that responds to the needs of
the building industry and corresponds to the social
development, economic growth and prosperity of
a country.
training in the basic principles of building and
design, then move on to explore various areas
of specialisation.
Modules of study are centered on creating interior
spaces and environments utilising knowledge of human
behavior, psychology, environmental science and
technology. Color, texture, rendering skills, computeraided design, pattern, fabric and design trends are
also studied within this field.
Entry Requirement
While responding to changes in the design environ- • Pass SPM / O Levels with 3 credits including
ment, interior design also plays a vital role in ensuring
English; OR
the continual preservation of a country’s identity • Any other equivalent qualifications recognized by
and heritage. Students will begin with a thorough
Programme structure
YEAR 1
Semester 1
• Drawing 1
• History & Culture 1
• Measurement &
Application 152
• General English
Semester 2
• Design 2
• Drawing 2
• Intro to Building Science
& Construction
• Building Materials 152
YEAR 2
Semester 3
• Design 3
• Drawing 3
• Building Construction
• CADD 1
Semester 4
• Design 4
• Drawing 4
• Technical Studies 1
• CADD 2
• Professional Practice 221
YEAR 3
Semester 5
• Practicuum Experience
Semester 6
• Communication
Principles 111
• Design 5
• Furniture Design 5
• Professional
Practice 222
Where will it lead?
A Diploma in Interior Design will provide you
Universiy Degree offered at Limkokwing.
• Advanced Standing into an overseas Degree
programme from our Partner Universities.
• Interior Designer
• Interior Design Assistant
• Project Manager Assistant
• Business Marketing Assistant
• Specialist Designer
• Light and Acoustic Consultant
• Site Supervisor
• Freelance Designer
• Columnist
• Retail Designer
• Visual Merchandizing Consultant
• Colour Consultant
21
KPT/JPS(KR10529) 06/14
Diploma in Fashion& Retail Design
In the program, the students are introduced to the
skills of construction in sewing, flat pattern drafting
and illustration. Field trips to showrooms, museums
and factories help to broaden the knowledge of the
fashion industry, as do special projects and lectures
by guest speakers. In the final year, students begin to
specialise and develop an area of expertise. Whilst
most of the graduates go on to become fashion
designers, others have decided to move into fashion
management and merchandising.
The programme is very hands-on and students are
expected to make their own garments collection. This
includes all designs worn to create a statement about
the individual. It incorporates all the production activities which include the manipulation and experimentation of textiles and trims to generate ideas that will
then be translated into three-dimensional form
through pattern drafting and/or draping and sewing.
Entry Requirement
Programme structure
YEAR 1
Semester 1
• Life Drawing 1
• Analytical Drawing 1
Semester 2
• Pattern Drafting & Sewing
Technique 1
• Fashion Design 1
• Fashion History
• Photography 1
• Figure Drawing
YEAR 2
Semester 3
Technique 2
• Fashion Illustration
• Business & Management
Studies
Semester 4
• Retail Design
• Pattern Drafting &
Sewing Technique 3
• Presentation Techniques 1
YEAR 3
Semester 5
• Event Management
Sewing Technique 4
• Garment Drapping
• Presentation Techniques 2
• Industrial Placement
Semester 6
Sewing Technique 5
Where will it lead?
A Diploma in Fashion & Retail Design will provide
A graduate with the Diploma in Fashion & Retail
Design can work as:
• Fashion Designer
• Costume Designer
• Fashion Merchandiser
• Fashion Buyer
• Fashion Illustrator
• Fashion Promoter
• Marketing Consultant
• Retail Manager
22
FACULTY OF FASHION & LIFESTYLE CREATIVITY
The Diploma in Fashion & Retail Design is a programme
that develops students’ capability in international fashion
and retail industry. Fashion is an international industry
which demands talented fashion designers who are
able to innovate and develop creative designs that can
compete in the global market.
The Fashion & Retail Design programme responds
to the direct needs of the global industry. The diploma
emphasises innovation and creativity in Fashion &
Retail Design while providing students the technical
knowledge necessary for a successful entry into the
fashion industry. That is, to produce graduates who
have an all-round talent in the fashion industry – from
fashion design, manufacturing and retail design to
merchandising and fashion management. Students are
also exposed to fashion photography and journalism
as an extra advantage.
The three-year programme ensures students will obtain
a firm foundation in research, design methods and
practical skills in drawing, communications and fashion
photography. In the 2nd year of the programme, students work with industry on live projects and are
exposed to fashion management and merchandising.
KPT/JPS(KA8597) 7/13 (LICT)
Diploma in Fashion & Apparel Design
The Diploma in Fashion & Apparel Design
emphasizes the innovation and creativity in fashion
design while providing students the technical
knowledge necessary for a successful entry into the
fashion industry. In the program, the students are
introduced to the basic skills of construction in
sewing, flat pattern drafting and illustration.
drafting and/or draping and sewing.
Field trips to showrooms, museums that help to
broaden the knowledge of the fashion industry
(special projects and lectures by guest speakers).
By examining their own work and the work of their
peers students learn to think critically about design.
Students move on to the development of collections
in fashion shows and competitions. Business practices, marketing, and client relations are studied to
provide students with a realistic view of the world of
business.
Fashion design is the applied art dedicated to the
design of apparel and lifestyle accessories. Fashion
and Apparel Design incorporates all the production
activities involved in the development and manufacture of apparel items for men, women and children.
These include the manipulation and experimentation Entry Requirement
of textiles to generate ideas that will then be trans- • SPM with 3 credits or its equivalent and pass the
lated into three-dimensional form through pattern Art Subject or drawing test/ colour blind test
Programme structure
YEAR 1
Semester 1
Studies
• Drawing 1
• Introduction to
Computer Skill
Study Skills
Proficiency 1
Semester 2
• Intro to Fashion &
Apparel Design
• Introduction to Fashion &
Apparel Industry
• Figure Drawing, Fashion
& Apparel Design
• Textile Studies
Proficiency 2
• Moral/ Islamic Studies
Semester 4
Techniques 1
• Fashion & Apparel Design 1
• Fashion & Apparel
Illustration
• Fashion & Apparel History
Proficiency 3
YEAR 2
Semester 3
• Principles of
Entrepreneurship
• Business Planning
YEAR 3
Semester 5
Sewing Techniques 2
Design 2
Marketing
Production
Proficiency 4
Semester 6
• Industrial Training
• Project Report
Where will it lead?
A Diploma in Fashion & Apparel Design will provide
Fashion & Retailing Design, Cyberjaya Campus.
•
•
•
•
•
•
•
•
23
Patternmaker
Product Developer
Fashion & Production Supervisor
Quality Supervisor
Design Room Assistant
Sample Hand
Assistant Designer
Fashion Designer and Entrepreneur
KPT/JPS (KR9394) 10/13
The Bachelor of Design (Hons) in Professional Design
is a three-year honours degree designed to progressively
develop students’ creative potential in conceptualising
and innovative technical skills as they progress. In
the first two years students will acquire the necessary
fundamental knowledge and skills of a graphic designer
with direct exposure to the industry in the areas of
corporate communications, multimedia and illustration. In the second half of Year 2, students will
gain eleven weeks of practical industry experience.
In the final year, students will specialise and develop
deeper knowledge in an area of their choice, which
includes advertising and multimedia with supporting
subjects in animation, Web technology and marketing.
Equipped with entrepreneurship and design management knowledge, our graduates will enter into
the industry with confidence to succeed. They will
take on the challenge to develop their careers at a
global level.
Entry requirement
• Pass STPM /A Levels withminimum 2 principals; OR
• Pass Foundation/Matriculation programme in related
field; OR
Students with a recognised Diploma in the relevant field
will be given credit exemptions based on past results and
portfolio review (where applicable).
Programme structure
Year 1
Semester 1
• Design Heritage 1
• Visual Problem Solving
• Illustration 1
• Photography 1
• Design Principles 1
Select One:
• Co-Curriculum 1
Semester 2
• Design Heritage 2
• Typography 1
• Illustration 2
• Photography 2
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
Year 2
Semester 3
• Typography 2
• Illustration 3
• Screen Design
• Directed Elective 1
Select One:
• Co-Curriculum 3
Semester 4
• Design Management
Principles 1
• Typography 3
• Marketing
• Free Elective
• Global Classroom
Year 3
Semester 5
Principles 2
• Design Analysis
• Internship
Semester 6
• Final Project
• Design Cultures &
Ideas
As the communications industry continues to expand,
there are tremendous opportunities for graphic design
graduates. Graduates typically work as:
• Art Director
• Design manager
• Illustrator, photographer
• Desktop publishing specialist
• Image touch-up designer
• Advertising manager
• Graphic designer
• Packaging designer
• Event production manager
• Communications designer
• Stationery designer
• Set designer
• Magazine or newspaper designer
• Web page designer
• Exhibition designer
• Multimedia designer.
24
Bachelor of Design(Hons)in
Professional Design (Visual Communication)
JPT/BPP(U) 1000-801/4/Jld 6(30)
Bachelor of Design(Hons)in Transport Design
The Bachelor of Design (Hons) in Transport Design
is the only Transport Design course in the Malaysia so
far. The program develops individuals who are able
introduce new innovations and creative approach to
all forms of transportation including air, rail, road and sea.
This program focuses on practical issues that will enable
you to create desirable yet efficient transportation of the
future. You can enroll and focus on different streams
that cover personal use or public transportation design.
In the syllabus, students will address current major
issues that will shape the future in transportation design.
There are various specializations from motorcycles, cars,
and even design for public transport as well as commercial vehicles and custom vehicles.
This program is set for 3 years with a compulsory
Foundation in Design. As this is an art and design
based program, the Foundation year is vital to imbed
strong introductory visual skills such as manual drawing, sketching; technical aspects such as form and
color; then theory components such as history and
creative thinking.
In the first year students will be exposed to sufficient
basics about both 2D and 3D design skills, as well as
how to work with scaled models derived from transportation design concepts. Theory and analysis skills
will also strengthen design work. Also, students will be
exposed to packaging and ergonomic requirements
for the best design solutions. In the second year, students will focus on their special interests projects. The
delivery will be conducted in such a way that it is
directly related to ergonomics and knowledge of engineering construction. In the final year students will be
exposed to collaborative projects with industry. There
is the opportunity to apply for a professional experience that may include an industry internship.
This program will be taught through conventional
teaching and learning approach; there will theory
classes in forms of lectures and paper assignments,
practical demonstrations and 3D work submissions.
There will also be tutorials and coaching for most studio based projects. Students will be engaged with individual as well as group work. At any point of time
required, students will be required to do presentations
in critic sessions.
Entry requirement
• 5 Passes (Credit) in Sijil Pelajaran Malaysia
(SPM/SPMV) or 2 principles STPM/ ‘A’ levels or
equivalent with credit in art subject or equivalent
qualification recognized by Malaysian Government.
• Portfolio/ drawings in transportation design (for student without Art Subject).
• Foundation in Art & Design
Programme structure
Year 1
Semester 1
• Experimental Construction
• Workshop Technology 1
• Transport Design 1
• History of Design
• 2D Computer Aided
Design
• Form and Color Studies
• Ethnic Relations (Local
student)
Malaysian Studies
(International student)
Semester 2
• Transport Innovation
• Workshop Technology 2
• Transport Design 2
• Rendering Techniques
• 3D Computer Aided
Design
• Islamic Civilization and
Asian Civilization (Local
student)
Communication Malay
Language 3
Year 2
Semester 3
• Vehicle Interiors 1
• Digital Modeling 1
• Integrated Transport
Design 1
• Human Factors in Design
• Automotive Design History
or Creative & Innovation
Skills (local student)
• Creative & Innovation Skills
Semester 4
• Vehicle Interiors 2
• Digital Modeling 2
• Integrated Transport
Design 2
• Transport Engineering
• Professional Practice
(Transport)
• Work Sociology and
Malaysian Industry
Year 3
Semester 5
• Internship
• Academic Writing
All student - Choose one
• Community Services
• Co-curricular
Semester 6
• BDes Transport Design
Project
• Self-Selected Transport
Project
• Thesis
• Design & Business
Strategy
Graduates will have the ability to be absorbed into
a wide range of positions in the transport industry
all over the world. They would fit well in custom
designs industry if not in mainstream mass production facilities. The program is designed to give
you the expertise and understanding to work as a
25
designer in the wider creative transport industry
that include new areas of transportation such as
hybrids and personal mobility devices. Apart from
that, conventional transportation such as motorcycles, off-roads, trucks, vehicles for construction
and interior designs would still be the main focus.
JPT/BPP(R/214/6/0021) 4/2016
Bachelor of Arts (Hons)in Industrial Design
solutions and convey final ideas through sketches,
computer renderings and prototypes. They are also
encouraged to engage in live projects for better
understanding of the actual industry practice. Such
experiences are vital towards a seamless transition
from learning institution to working environment.
Entry requirement
• Pass STPM /A Levels with minimum 2 principals; OR
field; OR
Programme structure
Year 1
Semester 1
• Visual Culture
• Creative Development
• Computer Aided
Design 1
• Models & Prototypes
• Technical Drawing
• Industrial Design 1
Select One:
• Co-Curriculum 1
Semester 2
• Multimedia Presentation 1
• Computer Aided
Design 2
• Digital Visualization
• Elective 1
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
Year 2
Semester 3
• Multimedia
Presentation 2
• Computer Aided
Design 3
Select One:
• Co-Curriculum 3
Semester 4
• Ergonomic Studies
• Design Technology
• Design Research
• Elective 2
Year 3
Semester 5
• Design in Global
Context
• Design Reflective
Practice
• Manufacturing Technology
• Elective 3
• Internship
Semester 6
• Exhibition Design
• Innovative Technology
• Portfolio Review
The evolution off time, and demand for new innovation
and rapid development of new technology have
resulted in the necessity for business expansion. The
need for research and development, and innovation
has seen increasing demand for people with industrial
background. A graduate can work as:
• Consumer Product Designer
• Automotive Designer
• Toy Designer
• CAD Designer
• Set Designer
• Environmental Designer
• Researcher
• R&D Manager
• Jewellery Designer
• Signage Designer
26
The field of industrial design covers mainly the areas
of product design, furniture and transportation
design. The BA (Hons) in Industrial Design offers a
strong curriculum that will give students an opportunity
to explore and meet the demands for innovation for
a better living. The programme also enables graduates
to contribute and support the development of the
manufacturing industry. Industrial Design students
develop their creative and technical skills by employing
the current technology through a programme supported by business studies, professional practice,
consumer knowledge and ethics. Students are introduced to the design process in the earlier semesters
and get to learn studio practices through set projects.
They conduct research, identify problems, propose
JPT/BPP (N/213/6/0008) 3/16
Bachelor of Arts (Hons) of Creative Imaging in
Digital Photography
Creative technology is all about combining modern
theory with relevant practical skills. Through advance
technique this program is designed to the critical
thinking process, as well as visual literacy in evaluating
and understanding images and their implementations.
In addition to this, it equips students aesthetically,
technically and professionally for a future in photography. In other words, this program will develop
your understanding of contemporary skills,
methodologies and processes relevant to producing
creative work across the disciplines of visual arts,
contemporary editorial art and journalism, digital
imaging, visual communication techniques and
integrating areas that are particularly valuable to those
considering a professional photographic career.
BA (Hons) of Creative Imaging in Digital Photography will prepare you to becomes a successful
creative thinker, business people and highly valued
employees. In this course it also emphasizes on the
originality of photography, self-expression, creative
thinking and experimentation within the discipline of
photography. Therefore, it focuses on creative image
making while also exposing and experimenting technical skills, which can be applied in the commercial
field. The aims are structured to provide students
with the skill and understanding to enable them to
create images that will stand out among the abundance of photographs in the commercial, editorial
or fine art arenas.
Entry Requirement
• Pass STPM/ A-Levels with 2 principal or a minimum
CGPA of 2.0 or
• Pass Foundation / Matriculation programme (recognized by Malaysian Government) in related field or
• Pass Unified Examination Certificate (UEC) with an
average of grade B in 5 subjects or
• Diploma in related field or
• Any other equivalent qualification recognized by
Malaysian Government.
Programme structure
YEAR 1
Semester 1
• History of Photography
• Introduction to Image
Media
• Element of Photography
• Moral / Islamic Studies* or
• Co-curriculum 1
Semester 2
• Advanced Creative
Image Media
• Advertising Photography 1
• Advertising Principles
• Bahasa Malaysia A / B or
• Co-curriculum 2
YEAR 2
Semester 3
• Architectural & Interior
Photography
• Advertising Photography 2
• Malaysian Studies or
• Co-curriculum 3
Semester 4
• Fine Art Photography 1
• Creative Motion Graphics
• Digital Video 1
• Nature Photography
YEAR 3
Semester 5
• Fine Art Photography 2
• Industry Training
• Digital Video 2
Semester 6
• Final Project
• Research Method
• Wildlife Photographer
• Stock Photographer
• Archaeological Photographer
• Commercial Photographer
• Food Photographer
• Architectural Photographer
• Landscape Photographer and Videographer
• Travel Photographer
• Entrepreneur Photographer
• Photojournalist
• Advertising Photographer
• Editorial Photographer
• Media & Publication House Photographer
• Art Director
• Wedding Photographer
• Portrait Photographer
• Fashion Photographer
27
KPT/JPS (KA7687)06/12
Bachelor of Arts (Hons) in Games Art Development
The BA (Hons) in Games Art Development is a
programme specially developed with a comprehensive
approach to developing the right mindsets for a
job in the global games industry, specifically in the
area of arts. The games art graduate will take away
with them the right skill-set to develop world-class
art and game assets that programmers will be able
to seamlessly integrate into their proprietary game
engines. The programme is designed to be highly
practical and industry-oriented. Students explore
their own creative vision within the context of this
diverse, multi-disciplinary medium with the aim
of shaping and developing the promising regional
industry. Their understanding of industry will be
enhanced through involvement in the semester
long internship, improving their potential for eventual
employment upon graduation.
The outline of the programme concentrates on all
stages of the production process similar to the workflow
practiced by professionals from related industries.
Students will undergo a series of hands-on professional training to develop their skills in an industrybased learning system.
Entry requirement
• Pass STPM /A Levels with minimum 2 principals;OR
• Pass Foundation / Pre-university / Matriculation
programme in related field; OR
• Pass Diploma in related field; OR
Students with a recognized Diploma in related field will
be given advanced standing into the Degree programme.
Programme structure
YEAR 1
Semester 1
• 3D Modeling for Games 1
• Visual Narrative Studies
• Critical Game Studies 1
• Conceptual Studies
Select One:
• Co-Curriculum 1
Semester 2
• Animation Studies 1
• 3D Modeling for Games 2
• Games Assets
Development 1
• Casual Games
• Critical Games Studies 2
• Concept Art for Games
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Free Elective
• Games Assets
Development 2
• 3D for Games 1
• Introduction to Games
Scripting
Development 1
Select One:
• Co-Curriculum 3
Semester 4
• 3D for Games 2
• Casual Games
Development 2
• Games Assets
Development 3
• Games Engine Studies
• Games Portfolio
Management
• Research Methodology
YEAR 3
Semester 5
• Dissertation for Games
• Cinematography for
Games
• Pre-Production for
Games
• Entrepreneurship for
Games
• Directed Elective (Stream
based)
• Internship
Semester 6
• Final Project
• Games Production
• Games Futures
Their options are limitless with many of the US
Graduates will be able to work in the Games and UK-based games companies setting up proDevelopment Industry as:
duction studios in South-East Asia.
• Games Artist
Graduates will also be skilled enough to work even
• Games Modelers
• Texture Artists
in the Post-Production Industry doing special effects
• 3D Animators
and 3D animation for Television Commercials.
• 3D Modelers
28
Computer games have become mainstream media,
with nett earnings even surpassing that of the film
industry. Production values are very high and costs of
development are rising partly due to heavy demand,
lack of specialised and qualified skilled workers, and
the pressure to deliver more within an increasingly
shorter amount of time. Hence, there is a need for
people who are trained and competent in the workflow
of game development with very specialized fields
of studies. The games industry spans even to other
areas like serious games, casual games, mobile games,
simulations and virtual reality. It comes as no surprise
then that more companies are now outsourcing their
work to countries like Malaysia due to lower costs
and a competitive standard of quality.
KP/JPS (KR11359)03/15
Bachelor of Arts (Hons) in Creative Multimedia
Creative Multimedia is the vehicle in which emerging
technologies drive home the concept of multimedia
communications in business, art and design, entertainment and education.
The creative media and information businesses have
always been a crucial sector of the economy. Together,
the creative and media business sectors invest, produce
and disseminate a huge array of content that educates,
informs and entertains the public. It is this creative
content that people are looking for when they are connecting to the Internet, activating their broadband
connection, switching on their mobile phone or
choosing a channel on their TV service. The creative
and media sector is thus the true heart of the
Information Society, as it represents the segment that
is the most accessed, and most accessible by the masses.
The emerging content provider in the Information
Society will be a professional who understands the
authoring process, and who is an expert in graphics,
sound, video and text content production.
The BA (Hons) in Creative Multimedia is a 3-year
programme that provides the students with an allrounded knowledge on the four major components
of Creative Multimedia; 2D Animation and Imaging,
3D Modeling & Animation, Video and MotionGraphics, and Interactive Web Design. This is a highly
versatile, multi-disciplinary programme that provides
the students with a comprehensive education in the
principles and practices of multimedia design, production, management and evaluation.
This degree also focuses on the integration of theory
and technology, and their practical application to
current and emerging industry trends. An important
feature is practical problem solving in multi-disciplinary teams using current and emerging technologies.
The programme simulates the practice in the multimedia industry and allows students to develop more
specialised skills in their chosen areas of interest
and professional development.
Entry requirement
• Pass STPM/A Levels with minimum 3 principals;OR
Programme structure
YEAR 1
Semester 1
• Typography Design
• History of Multimedia
• Drawing
Select One:
• Co-Curriculum 1
Semester 2
• Conceptual Studies
• 3D Design 1
• Film Language
• Illustration
Select One:
Select One:
•
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Free Elective
• Multimedia Imaging 1
• Web Design 1
Co-Curriculum 3
Semester 4
• Multimedia Imaging 2
• Web Design 2
• 3D Design 2
Management
• Global classroom
YEAR 3
Semester 5
• Multimedia Production
• Interactive Design
• Dissertation for
Multimedia
• Visual Effects Production
• Directed Elective
(Stream based)
• Internship
Semester 6
• Final Project
• Media Law
Graduates will gain a broader sense of concept
development and art direction in creative multimedia through the theoretical understanding of the
impact, meaning and implications of multimedia
and its associated technology. Thus, the graduate's
skill-set is honed not only in the usage and understanding of technology but to train the graduates to be
future visionaries, creative directors and innovators
of the creative multimedia industries.
They will be able to work in almost all the key areas
29
of the Creative Multimedia Industry ranging from
Post-Production Companies, Web Design Studios,
Animation Houses and Games Production Companies.
Graduates will work as:
• 3D Animators
• 2D Artists
• Web Designers
• Interactive Web Specialists
• 3D Texture Artists
• Video Editors
• Motion-Graphic Artists
KP/JPS (KR11670)08/15
Bachelor of Arts (Hons)in Animation
will also explore digital animation techniques using
3D and vector-graphics software, video and special
effects techniques for creating stunning visuals for
their animated projects and the necessary writing skills
for the research and development of animation.
The outline of the programme concentrates on all stages
of the production process similar to the workflow
practiced by professionals from related industries.
Students will undergo a series of hands-on professional training to develop their skills in an industrybased learning system.
Entry requirement
• Pass STPM /A Levels with minimum 2 principals;OR
Programme structure
YEAR 1
Semester 1
• Animation Practice 1
• Film Structure
• Conceptual Studies 1
• Drawing
Select One:
• Co-Curriculum 1
Semester 2
• History of Animation
• Video Production
• Conceptual Studies 2
• Typography Design
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Film Appreciation
• Free Elective
• Multimedia Imaging
• 3D Modeling
• Pre-Production Studies 1
• Animation
Select One:
• Co-Curriculum 3
Semester 4
• 3D Animation 1
• 3D Environment & FX
• Pre-Production Studies 2
YEAR 3
Semester 5
• 3D Animation 2
Project
Management
• Dissertation for
Animation
(Stream based)
• Internship
Semester 6
• 3D
Animation 3
• Final Project
Animation is one of the fastest-growing industries
in the world, which will potentially play an active role in
our everyday lives. With technological developments
at the stage they are today, it has become increasingly
difficult to differentiate reality from fiction. Animators
can be responsible for one or all aspects of feature
film production from the creation of models, photo
sets, computer-generated images, art direction,
commercial material, even till that of advertisements.
Graduates will be able to work as:
• Animation Supervisors
• Character Animators
• 3D Animators
• 3D Modelers
• Digital matte Artists
• Texture Artists
30
The world of animation has diversified from film, TV,
games and entertainment sectors to many other industries. Digital animation is used for advanced training,
simulation and planning programmes, medical diagnosis, interactive learning and architectural virtual
walkthrough. Increasingly works from advanced countries are being outsourced to countries like Malaysia.
The evergrowing animation industry has made headway
into markets represented by the various fields of research
such as behavioral analysis, architectural visualisation,
and now, even in digital filmmaking. These are among
the areas covered in the design practice.
The BA (Hons) in Animation explores the fundamental aspects of animation using contemporary
approaches. This course will equip the graduates with
the fundamentals and principles of classical animation,
which will serve as a solid foundation for every type,
kind and style of animation. They will learn of the
history, style and culture of animation as well as the
scriptwriting, narrative and storytelling skills required
throughout an industry production pipeline. Students
JPT/BPP (KA11059)10/15
Bachelor of Arts (Hons)in Games Design
The BA (Hons) in Games Design is a programme
specially developed with a comprehensive approach to
developing the right mindsets for a job in the global
games industry, specifically in the area of games design.
The games design graduate will take away with them the
right skill-set to design, project-manage and produce
world-class games on top of attainingvaluable skills as a
project manager for a team of artists and programmers.
The programme is designed to be highly practical and
industry-oriented. Students explore their own creative
vision within the context of this diverse,multi-disciplinary
medium with the aim of shaping and developing the
promising regional industry. Their understanding of
industry will be enhanced through involvement in the
semester long internship, improving their potential for
eventual employment upon graduation.
At the end of the programme, students will be able to:
• To be able to comprehend moral, cultural and ethical
issues and responsibilities and related inter-cultural
communication within a global environment
• To be able to practice and conform to positive work
attitudes and to develop the work ethics as important
requirements in the digital content creation and
creative industries
• To be able to confidently deliver a theoretical and
technical information in an appropriate form for a
specific audience. To be able to work with others
who possesses various attitude, knowledge and skills
to achieve a common goal.
• To be able to demonstrate the ability to plan, implement
and manage a game development project and to analyze
situations and recognize the opportunityand potential
for business
• To be able to functionally work in a variety of situations
and role and to learn and adopt critical knowledgeof the
development processes and concepts related to game
development and other content creation industries.
• To be able to learn independently and to identify
problems and provide creative and innovative solutions
to design problems
Entry requirement
• Pass STPM/ A-Levels with a minimum CGPA of 2.0
• Pass Foundation (recognized by Malaysian
Government) in related field or
• Pass Unified Examination Certificate (UEC) with
an average of grade B in 5 subjects or
• Diploma in related field or
Programme structure
YEAR 1
Semester 1
• Fundamentals of Games
Design 1
Art 1
Technology 1
• Games System and
Architecture
• Casual Games Studies
Select One:
• Co-curriculum 1
Semester 2
• Game
Design 2
Art 2
Technology 2
• Games Design Project 1
• Game World Creation
• Game Genre Studies 1
Select One:
• Islamic / Moral Studies
• Co-curriculum 2
YEAR 2
Semester 3
• 2D Games Project 1
Level Design
Genre Studies 2
• Database Design for
Games
Select One:
• Bahasa Malaysia A / B
• Co-curriculum 3
• Game
Semester 4
• 2D Games Project 2
• Game Genre Studies 3
• Game Assets
Development
• Story Telling in Games
• Game Platform Studies
YEAR 3
Semester 5
• Dissertation for Games
• Social Networks in Games
• Games Business
Knowledge
• Multiplayer Games Design
Semester 6
• Final Project
• Games Project
Management
• Game Quality Control
and Testing
• Games Localization
Graduates will be able to work in the Games
Development Industry as Game Designers, Level
Designers, Production Managers, Project Managers and
Game Testers in either the local Games Industry,
31
which comprises International Games Developers such
as Codemasters and Ubisoft, or in local games companies such as e-One Studios. Their options are limitless
with many of the US and UK-based games companies
setting up production studios in South-East Asia.
JPT/BPP (KA10650)01/16
Bachelor of Arts in Mobile Media Production
animation, web development, video, image manipulation and assorted development tools. Classes are
student-centered, interactive, collaborative and
multi-disciplinary; giving students multiple avenues
in their respective areas of specialization from iphone
Development tools to Windows Mobile. The course
also develops practical skills to become a mobile
application developer, as well as general knowledge
of computing and experience of programming.
At the end of the programme, students will be able to:
Entry requirement
• 2 principals in STPM / 'A' Levels; OR
• Pass any foundation / Matriculation (recognised
by Ministry of Higher Education of Malaysia)
from related field ; OR
• Pass Unified Examination Certificate (UEC) with
average grade B in 5 subjects; OR
• Diploma from related field with CGPA at least 2.50
• OR other equivalent qualification recognized by
Programme structure
YEAR 1
Semester 1
• Mobile Media Studies 1
• Interactive Web Studies 1
• Web Design
• Concept Development
Select One:
• Moral / Islamic Studies
• Co-curriculum 1
Semester 2
• Mobile Media Studies 2
• Interactive Web Studies 2
• Web Scripting 1
• Screen Design
Select One:
• Bahasa Kebangsaan A / B
•
Co-curriculum 2
YEAR 2
Semester 3
• Human Computer Interface
• Database Management
• Web Scripting 2
• Application Development 1
• Mobile Media Production 1
Select One:
Malaysian Studies or
•
•
Co-curriculum 3
Semester 4
• Introduction to Java
Programming
• Information Architecture
• Application
Development 2
• Mobile Media
Production 2
YEAR 3
Semester 5
• Dissertation for Mobile
Content Development
• Mobile Device
Programming 1
• Mobile Application
Development Project
• Free Elective 1
Semester 6
• Final Project
• Mobile Device
Programming 2
• Free Elective 2
Graduates will be able to work in the Mobile
Applications Industry as a Mobile Application
Developer, Mobile Programmer, iphone Developer
and Software Designers in either the local Mobile
Applications Industry, which comprises International
Mobile Developers such as 3gwirelessjobs.com,
Mobile Development Business, Telecom Wireless
Jobs and Jobisin. Their options are limitless with
many of the US and UK-based Mobile companies
setting up production studios in South-East Asia.
32
The growth in usage and application of all kinds of • To be able to design, manipulate or build content or
mobile electronic devices has caused a change in the application that relate directly to the mobile
way some companies develop and distribute software. development process including documentation,
Users are increasingly looking for high-speed access, asset creation, scripting, programming and use of
dynamic, entertaining and diverse content in all design-based methodology and skills.
types of media on mobile and hand held devices: • To be able to demonstrate the ability to plan, implement
music, video, Internet, movies, games, medical, and manage a mobile application and content
mobile learning and many other applications. In fact, development project and to analyze situations and
the business of Mobile Applications now feature in recognize the opportunity and potential for business.
the top ten world companies, with forecasts of sector • To be able functionally work in a variety of situations
growth and employment prospects being very and role to learn and adopt critical knowledge of the
encouraging.
development processes and concepts related to Mobile
Students are taught key content technologies and Content and Application Development Industry as
elements in the creation of mobile applications such as well as other content creation industries.
KP/JPS (KR11180)03/15
FACULTY OF COMMUNICATION, MEDIA & BROADCASTING
Bachelor of Arts (Hons)in
Professional Communication
The importance of communication as an integral
part of individual success is recognized in this programme as it strives to equip students with the ability
to communicate at all levels of society. Students
are exposed to the varied skills of communication,
advertising, public relations, writing and marketing
as well as the soft skills of interacting well with
people to enhance communication effectiveness.
Entry requirement
• Pass STPM/A Levels with minimum 2 principals; OR
field; OR
• Pass Diploma in related field
Programme structure
YEAR 1
Semester 1
• Writing Skills for
Communicators
• Communication Theories
• Public Speaking &
Presentation Skills
• Fundamentals of
Organisational
Behaviour
• Introduction to Web
Technology
Select One:
• Co-Curriculum 1
Semester 2
Writing for Mass Media
Communication in the
New Economy
• Principles of Public
Relations
• Digital Imaging
•
•
Select One:
Semester 4
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
• Media Audience Studies
• Communication
YEAR 2
Semester 3
• Writing for Creative
Industries
• Media Law & Ethics
• Global Marketing
Major: Select One
• Copywriting
Elective: Select One
Communications
• Advertising Agency
Management
Select One:
• Co-Curriculum 3
Technology
Major: Select Two
• Corporate Communication
• Managing Publicity &
Media Relations
• Media Planning
• Strategic Advertising
• Consumer Behaviour
• Dynamics of Small
Business
• Principles of Business Law
YEAR 3
Semester 5
• Communication
Research Methods
• Strategic Marketing
Communication
Select One:
Campaign
• Advertising Regulations,
Issues & Ethics
Management
• Internship
Semester 6
• Dissertation
• Innovative Problem
Solving Skills
Major: Select One
• International Public
Relations
• Global Advertising
• Internet Marketing
• Digital Advertising
A graduate can enter industries involved in advertising, public relations, journalism, marketing, publishing and education. He or she can be employed as:
• Communication manager
• Senior writer
• Editor
33
• Copy editor
• Copywriter
• Freelance writer
• Columnist
• Public relations officer
JPT/BPP (R/321/6/0036) 11/16
Broadcasting and Journalism demands a combination set of skills and knowledge both in print and
broadcasting. Broadcast copy is written to be read
out loud by newscaster with more accurate words
and sentences which compliments picture, video and
audio leading to a perfect story. Print journalist must
prepare themselves to write, report and deliver the
content for print to be parallel with the emergence
of new media. The television, radio and new media
industry including cable TV systems, continues to
evolve in exciting ways. As the news business moves
more rapidly from the printed newspaper to electronic
news, demands will grow for students equipped for
broadcasting and journalism is politics, investigative,
talk show, science and technology, entertainment
and sports. The programme will equip students not
only to hone their writing and editing skills in broadcasting and journalism but also to be more enterprising,
inquisitive in order to stand out from the crowd.
Entry requirement
• Pass STPM / A Levels with minimum 2 principals; OR
• Pass Foundation / Matriculation programme in related
field; OR
Programme structure
YEAR 1
Semester 1
Communicators
• History of Journalism
• News Media Institutions
• Principles to Broadcasting
Technology
Select One:
• Co-Curriculum 1
Semester 2
Reporting 1
• Feature Writing
• Screen Production
Techniques
Relations
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
Reporting 2
• Media Law and Ethics
• Broadcast Scriptwriting
• Graphic and Publication
Design
• Corporate
Communication
Select One
• Co-Curriculum 3
Semester 4
• Media Audience
Studies
• Online and Mobile
Journalism
• TV News
• Political News Analysis
• Documentary Studies
• Investigative Journalism
• Corporate Production
YEAR 3
Semester 5
• Communication
Research Methodology
• Current Affairs & Talk
Shows
• Radio News
• Newspaper Production
• Social Psychology
• Fundamentals of
Organizational Behaviour
• Internship
Semester 6
• Dissertation
• Broadcast Production
Project
• International Relations
Studies
Relations
A Limkokwing degree enables graduates to be versatile and provides them skills to a variety of fields
including print media, electronic media, multimedia,
design, advertising and public relation consultancies.
They can be employed as:
• Reporter
• Journalist
• News Editor
• News Producer
• News Anchorperson
• International Correspondent
• TV Producer
• Broadcast Journalist
• Corporate Producer
• Scriptwriter
• Public Relations Manager
34
Broadcasting & Journalism
KP/JPS (A6165) 8/16
Digital Film & Television
Students who have a passion to be outstanding
filmmakers will find this exciting course exactly
right for them. This course is set to dominate the
international world of filmmaking whether in
Hollywood, Bollywood, Hong Kong, France, Italy
and other emerging markets. The endless technical
possibilities and flexibility of digital technology
makes the digital format the preferred choice of
some of the top filmmakers of the world. This is
the opportune time for students to prepare themselves
for the endless opportunities to come as they are
thought how to conceptualize, write scripts, direct,
produce and edit films in the digital format.
Entry requirement
field; OR
Programme structure
YEAR 1
Semester 1
Communicators
• Film Studies
• Public Speaking &
Presentation Skills
• Screen Production
Techniques
• Video for Web
Select One:
• Co-Curriculum 1
Semester 2
• Principles of Scriptwriting
• Aesthetics of
Documentary
• Principles of Broadcasting
• Digital Imaging
• Co-Curriculum 3
Semester 4
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
• Creative
Multimedia
• Communication
Technology: Policy and
Planning
• Sound Technology
• Media Audience
Studies
YEAR 2
Semester 3
• Creative Interactive
Design
• Digital Post
Select One:
Studies
• Studio Production
• Production
Management
• Director’s
Select One:
Film Genre
Studio Directing
The Art of Producing
•
•
•
YEAR 3
Semester 5
• Communication
Research Methods
• Corporate Screenwriting
• Commercial and Music
Video Production
• Asian Cinema
• Internship
Semester 6
• Corporate Video
Production
• Exposition / Dissertation
• Entrepreneurship for
Screen Media
A Limkowking degree programme enables the graduate
to be versatile. They can apply their knowledge and
skills to a variety of fields, including multimedia,
broadcasting, directing, producing, and art direction
for film and television.
A graduate can enter such industries as advertising,
broadcasting, filmmaking and multimedia. They
can be employed as:
35
• Director
• Producer
• Screen Writer
• Editor
• Production Manager
• Digital Camera Operator
• Feature Film and Television Writer
• Script Supervisor
• Assistant Editor
• Assistant Producer
JPT/BPP (R/321/7/0035) 10/16
Bachelor of Arts (Hons) in Event Management
career in this exciting world of event management.
Entry requirement
field; OR
The emergence of event management as a professional
skill is now recognised and needed by the fast growing Students with a recognized Diploma in related field will
service industry. Now is the time to explore an excellent be given advanced standing into the Degree programme.
Programme structure
YEAR 1
Semester 1
Communicators
• Event Operations and
Industry
• Accounting for
Managerial Decision
Technology
Principles
Select One:
• Co-Curriculum 1
Semester 2
• Corporate Event
Management
• Public Speaking and
Presentation Skills
• Communication
in the
New Economy
• Corporate
Communication
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Venue Concept and
Operations
• Digital Imaging
• Dynamics of Small
Business
Select One:
• Co-Curriculum 3
Semester 4
on Media
Audiences
• Event Consultancy
• Innovative Problem
Solving Skills
Manangement
• Studies
YEAR 3
Semester 5
• Entertainment and
Leisure Event
Management
• Event Impact Analysis
• Sound and Video
Production
Campaign
• Internship
• Advertising Process
• Copywriting
Semester 6
• Conference and
Exhibition Management
• Dissertation
Relations
A Limkokwing degree programme enables the
graduate to be versatile and to apply skills to meet
a variety of challenges in event management.
They can be employed as:
• Accountant Manager
• Campaign Manager
• PR Manager
• Media Manager
• On-site Team Leader
• Talent Vault Manager
• Resource Manager
• Market Researcher
• Corporate Writer
36
For students who enjoy making things happen, event
management can be the most satisfying career. Events
happen everyday and the professionally trained event
manager is in high demand at all levels. A wide range
of exciting and challenging activities awaits for those
who choose this career - celebrity events, rock concerts,
sports tournaments, corporate functions, exhibitions,
product launches, marketing promotions and road shows.
JPT/BPP (N/090/6/0002)03/16
Bachelor of Communication(Hons)in
Digital Media
This programme will cover aspects in new media,
internet technology, digital media and how it can
be used to enhance communication in the digital era
of technology. The digital era of information and
technology has created a strong demand for young techsavvy individuals who are capable in using the latest
and most advanced media tools in getting the message
through. Students will be exposed to multimedia and
how it plays an important role in the information age,
digital technologies, theory of communication, new
media communication methodologies and the digital
society. Material is presented in the form of readings,
practical applications and self-assessments. This
programme is for the tech-savvy and young communicators that would like to have an edge in using
the latest technology as a tool in communicating.
Graduates will not only be able to manage, produce
and design multimedia content such as web sites, DVDs
and other interactive media, but also have a broad
enough capability to allow them to join any organization
and perform in the media industry and beyond.
When you graduate you will be able to:
• exhibit extensive theoretical and practical knowledge
of digital media communications;
• demonstrate capacities for creativity, transformation
and interpretation;
• demonstrate a flexible and innovative approach towards
new media communication methodologies and the digital
society; and understand their relationship with and
responsibility to their cultural environment and society.
On a more practical level, you will be able to:
• exhibit the capacity to design, conduct and present
original ideas via digital media communications;
• critically and creatively engage with digital media
of cultural significance across communities;
• contribute at an advanced level as collaborators,
designers and writers; and
• demonstrate an entrepreneurial approach coupled
with an understanding of how to further innovate
digital media communications.
This course is in-line with the nation’s vision in moving
towards digital media and technology era. Graduateswill
be able to go straight into web design and web development,internet advertising, marketing and publishing
with a unique touch of communication skills.
Entry requirement
field; OR
Programme structure
YEAR 1
Semester 1
• Writing for Digital Media
• Introduction to New
Media
• Video for Web
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 1
Relations
• Principles of Advertising
Semester 2
• Communication in the
New Economy
• Internet Technology &
Web Design
• Media Convergence
• Creative Multimedia
Design
Select One:
• Co-Curriculum 2
• Principles of Journalism
YEAR 2
Semester 3
• Communication Research
Methods
Communicators
• Digital Media
Communication 1
Select One:
• Co-Curriculum 3
Management
Semester 4
• Communication
Management
• Animation Practice
• Radio & Television
Production
• Digital Media
Communication 2
• Publication Design
• Feature Writing
YEAR 3
Semester 5
• Internet Technology in
Communication
• Media Planning
• Digital Technology 1
• Internship
Semester 6
• Corporate
Communication
• Dissertation
• Communication Law,
Media & Ethics
• Digital Technology 2
Communication
There are many career opportunities that Bachelor of
Communication (Hons) in Digital Media will prepare
for you. Fields that fall into this category are as follows:
Account Directors, Advertising, Communications/PR,
37
Copy writing, E-Business/E-Commerce, E-mail
marketing, IT, Marketing, Media Buyer, E-Learning,
Project Management, Search Engine Optimization,
Interface Design, Web Design, Lecturer, Web
Management and Web Programming.
JPT/BPP(U)1000-801/36Jld.7(40)
Bachelor ofArts(Hons)Psychology Communication
viewed as occurring on a spectrum from the global or
large-scale to the interpersonal or small-scale level.
Together, this course will explore the foundations of
psychology, interpersonal communication, social psychology, personality, consumer behaviour, public
speaking, presentation skills, and communication and
psychological processes at work (within organizations).
Entry requirement
field; OR
The discipline of Psychology is a broad subject which
aims to understand human mental processes, feelings,
and behaviours. Psychologists explore topics such as
interpersonal relationships, perception, emotion, personality, leadership, language and culture, to name but Students with a recognized Diploma in related field will
a few. Communication is a discipline which can be be given advanced standing into the Degree programme.
Programme structure
YEAR 1
Semester 1
Communicators
• Introduction to
Psychology
• Introduction to
Sociology
• Intro to Web Technology
• Malaysian Studies or,
Co-Curriculum 1
(Performance, Community
Service, Sports or Event
Management)
Semester 2
• Communication in the
New Economy
• Fundamentals of
Organizational Behaviour
• Social Psychology
• Media Psychology
Research Methodology
Select One:
• Moral Studies
• Co-Curriculum 3
• Islamic Studies
Management)
Semester 4
• Communication
Technology
• Psychology of Personality
• Organizational Psychology
Media Relations
• News Writing &
Reporting 2
• Psychology
• Co-Curriculum 2
Management)
YEAR 2
Semester 3
• Cognitive Psychology of
Mass Communication
• Principles of Public Relations
• Public Relation
Communication, or
• News Writing &
Reporting 1
Select One:
YEAR 3
Semester 5
• Communication
of
Communication
• Personnel Psychology
Management, or
• Feature Writing
Semester 6
• Dissertation
• Community Psychology
• Internship
Relations, or
Studies
In today digitalised environment, communications
with customers have become a two-way communication. Therefore it is imperative to accurately profile the
target audience if a brand or an organisation is to succeed in engaging them. The study of Psychology and
Communication develops these specific skills and
knowledge which provide an advantage for employment opportunities in Public Relations, Business
Communications, Advertising and Marketing,
Broadcasting, the Media, Journalism, Publishing,
research and consultancy. Psychology also enhances
other job-related skills - such as skills in research, information processing, analysis evaluation, organization,
oral and written communication - equipping graduates for an increasingly dynamic job market in such
broad areas as administration, management, business
and the public service.
38
TThe Bachelor of Communication (Hons) with
Psychology is a three-year honours degree designed to
progressively equip students to master the role that
communication plays in creating, maintaining, and
changing human behaviour through major disciplines, especially in the field of Public Relations,
Professional Communication, Journalism, Interpersonal
Communication, Advertising, Marketing, Business
and Corporate Communication, Management and
Leadership roles, and general personal development
and effectiveness.
JPT/BPP(U)1000-801/35/Jld5(17)
Bachelor of Arts (Hons) Media Innovation
& Globalisation
A new age requires new demands in learning. Alvin
Toffler, a renowned futurist calls this age as the third
wave, where changes in the way we communicate and
the tools we use are so fast paced that we have to learn
the ability to adapt to steep learning curves. Looking
at today’s media landscape many of the most relevant
and widely used media are the ones innovated recently. This course will equip students with the ability to
adapt to technologies of the future while at the same
time understanding the essence of the way we communicate. This is even more important considering
that media and communication are more pivotal to
today’s society and cultures
Students will have hands-on exposure to different
technologies of new and traditional media and also
produce their own contents and shows, or creating
new applications and platforms,giving them an overall knowledge and practice of the industry. This course
enables the students to tap into the potentially lucrative market created by the rise of such new technologies in the field of communication by equipping them
with skills to handle and manage the technologies that
is so vital in this sector, namely digital communication, wireless devices, broadband, media design and
other emerging media and telecommunication tech-
nologies. With its "hands-on minds-on" approach,
this programme covers the many premises in communication, understanding the workings of communication technology with a dedicated focus on new media.
A set of wide range of skills is imbued to give graduates the ability to write different kinds of contents, creating the latest digital applications or innovating cutting edge methods in traditional media. They will be
able to conceptualize and create content for the latest
media products as well as being proficient in the technological aspects of media. Projects will include computer-based activities such as creating videos, editing
photos, working with audio, cartooning, developing
animations, and designing web pages.
Entry requirement
field; OR
Programme structure
YEAR 1
Semester 1
• Introduction to New Media
• Computers & Digital
Technology
• Writing Skills for Mass
Media
Select One:
• Co-Curriculum 1
Management)
Semester 2
• Internet Technology &
Communication Network
• Media Convergence
• Culture & Globalization
• Communication in New
Economy
• Publication Design
Select One:
• Moral Studies, or
• Islamic Studies, or
• Co-Curriculum 2
Management)
YEAR 2
Semester 3
• Communication Law &
Media Ethics
• Digital Technology
• Digital Media
Communication
Select One:
• BahasaKebangsaan A, or
• BahasaKebangsaan B, or
• Co-Curriculum 3
Management)
• Web Journalism
Semester 4
• Media Audiences Study
• Global Media Markets &
Policies
• Media Planning
• Communication
Management
• Mobile System &
Application
• Production Design
• Conceptual Design
YEAR 3
Semester 5
• Communication
Research Method
and Global Activism
• Advertising Management
• Information Systems
Analysis & Design
• Radio & TV Production
• Creative Multimedia Design
Semester 6
• Dissertation
• Innovation in
Communication
• E-commerce Tools &
Applications
• Internship
• Digital Post
• Animation Practice
With the convergence of communication technology
and proliferation of digital media, graduates are
expected to be internationally-minded and sensitive to
global cultures in their approach to solving communi39
cation problems.
Students will work as content creators in the areas of
TV/video and movie production, radio and audio
production, print and graphic communications, photography, and animation.
KPT/JPS (KR10394) 06/14
Bachelor of Arts in Interior Architecture
Entry requirement
field; OR
Programme structure
YEAR 1
Semester 1
• Architectural Graphic 141
• Architecture Culture & History 141
• Interior Architecture 141
• Theory & Practice of Design 141
• Building Science 141
• Building Construction &
Materials 141
• Environmental Psychology
• Select One:
• Co-Curriculum 1
Semester 2
• Digital Communication142
• Design Communication 142
Materials 142
• Seminar/Workshop
Select One:
• Co-Curriculum 2
YEAR 2
Semester 3
• Digital Communication 241
• Building Technology 241
• Furniture Design Workshop 241
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 3
Semester 4
• Furniture Design Workshop 242
• Furniture, Furnishing, Fitting &
Equipment 242
• Environmental Study & Services 242
YEAR 3
Semester 5
• Research Methodology 341
• Practical Training & Report 341
• Design Management &
Bye Law 341
Semester 6
• Directed Research 342
• Project Management 342
• Leadership in Energy &
Environmental Design (LEED) 342
Career prospects await graduates in areas such as:
• Interior Architect/Designer
• Exhibition Design & Event Management
• Public Space Planner
• Commercial Space Planner
• Set Designer for the Entertainment Industry
• Residential Designer
• Retail Designer
• Visualizer
• CAD Designer
• Information Designer
• Project Management Consultant
• Colour Consultant
• Arbitrator for Interior Design Profession
40
FACULTY OF ARCHITECTURE & THEBUILT ENVIRONMENT
develop an understanding of the relationship between
architecture, interiors, engineering and project management. Students will also learn to solve pragmatic problems related to interior spaces and build up a sound
knowledge of construction as well as technical issues.
The scope of work in interior design has expanded
tremendously. As the built environment of the
present day has grown in complexity and diversity,
the realm of the interior has become a profession
in its own right. While an interior designer works
alongside other consultant such as architects, engineers and construction managers, in many cases today
projects are handled independently by a new breed
of professionals: interior architects. These are creative professionals who do not only plan and design
public, commercial, recreational, institutional and
domestic buildings, but are also responsible for and
qualified in the management of the implementation
of such projects.
These projects help Interior Architecture students to
KPT/JPS (KA 7666) 12/12
Bachelor of Arts (Hons)in Urban Planning & Design
Urban planning and design is a professional discipline
that explores several aspects of the built and social
environments of cities and communities anticipating
how the city will function and how it will look as it
develops (or redevelops) in the future. Urban planning aspects takes into consideration the technical
and political process concerned with the welfare of
people, control of the use of land, transportation
and communication networks, and protection and
enhancement of the city environment. The design
aspects responds to changes of the technology as
well as construction that deals with the look and
aesthetic details of urban places and spaces. These
designed spaces creates sense of place, character and
give meanings to the city as well as becomes the
platform for social interactions that enriches the quality
of life for the people, vital not only for the growth
of the nation, but also in making a livable and sustainable nation. The student's journey in this course
starts with the fundamentals on Urban Planning as
well as fundamentals of design principles followed
by a thorough training on every discipline involved
in this field. Modules of study are centered on the
planning, conservation and heritage, policy and planning law as well as landscape. Ultimately, the student
will be equipped with a holistic understanding of
the basic knowledge and operational skills necessary
for achieving sustainable urban planning and design,
their environments, facilities and support services.
Entry requirement
field; OR
Programme structure
YEAR 1
Semester 1
• Planning Studio 1
• Evolution of
Planning Ideas
• City in History
• Introduction to Planning
• Communication Principal
Select One:
• Bahasa Kebangsaan A/B
• Co-Curriculum 1
Semester 2
• Site Planning
• Malaysian Society
• Option 142 Plant Material
• Communication 112
YEAR 2
Semester 3
• Land-use Planning 1
• Development &
Urban Environment
• Quantitative Technique
& Computer
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
Semester 4
• Land-use
Planning 2
Planning &
Highway Engineering
• Urban Economic
Geography
• Transport
• Urban
Engineering
Classroom
• Select One:
• Co-Curriculum 3
• Global
YEAR 3
Semester 5
• Public Policy Making 1 Structure Plan
• Planning Law
(Malaysian Context)
• Community &
Housing Diversity
• Shaping the Metropolis
• Seminar
Semester 6
• Public Policy Making 2 -
Local Plan
Environmental
Sustainable Studies
• GIS in Planning
• Government & Politics
in Planning
•
YEAR 4
Semester 7
Report & Logbook
• Planning Theory
Semester 8
• Research Project
• Planning Practice
• Development Control
& Management
• Option 143 Project Management
• Transportation planner
• Urban Landscape Designer
• Consultant Planner
• Urban Planner
• Urban Designer
41
KPT/JPS (KA 7667) 12/12
Bachelor of Arts (Hons)in Landscape Architecture
tects work in environmental remediation, such as
preservation and restoration of wetlands. Historic
landscape preservation and restoration is another area
where landscape architects increasingly play a role.
Lastly, landscape architects never stop learning. They
seek constant improvement in knowledge, abilities,
and skills to more effectively achieve sustainable development. As they learn, landscape architects actively
engage in creating awareness of sustainable development among clients, government, academia, students,
and the public at large.
Entry requirement
field; OR
Programme structure
YEAR 1
Semester 1
• Landscape Design
Studio 1
• Design Theory 1
• Landscape Drawing 1
• English for
Communication
• Select One:
• Co-Curriculum 1
Semester 2
Studio 2
• Plant Material
• Design Theory 2
• Landscape Drawing 2
• Co-Curriculum 3
Select One:
Semester 4
• Moral Studies
• Landscape Design Studio 4
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
Studio 3
• Material & Technology
• History & Philosophy in
Landscape
Select One
• Landscape Construction 1
• Forestry in Tropical
Climate
Science
• Soil
YEAR 3
Semester 5
• Landscape Construction 2
• Asia Landscape
Semester 6
• Softscape Maintenance
• Malaysia Landscape
YEAR 4
Semester 7
• Office Practise & Report
• Logbook & portfolios
Semester 8
• Project Management
• Housing Law
• Landscape Seminar &
Conference
• Landscape Architect
• Landscape Designer
• Park and Recreation Managers
• Golf course Designer
• Theme Park Designer/Conceptualiser
• Project Manager
• Landscape Consultant
• Nursery Manager
42
A recent report by a national publication called
landscape architecture a "hot-track profession." Not
only is nearly every landscape architecture student
assured of a job when he or she graduates, it is likely
that several offers might be on the table.
The best landscape architects care deeply about the
health and well-being of people and cultures. They
want to ensure that development does not damage
environmental and cultural integrity. They like to
use products and materials that will have as few
impacts on the environment as possible. Landscape
architects take steps to forecast what the long-term
impacts of a project will be.
There is a wide range of opportunities for landscape
architects. Landscape architects work on a variety
of projects such as the development of open spaces,
waterfront improvement projects, recreation areas like
golf courses, theme parks and public playgrounds, or
such of preservation project like wildlife refuges,
zoos, and transportation systems such as street and
highway beautification. Increasingly, landscape archi-
KPT/JPS (KA 7668) 08/12
Bachelor of Science(Hons)of Facilities Management
Facilities Management is a multi-disciplinary profes- agement of facilities, human resource, finance, safety
sion that ensures functionality of the built environment and security, digital communication, and organisational
by integrating people, place, process and technology. behaviour. Ultimately, the student will be equipped
with a holistic understanding of the basic knowledge
Facilities Management takes into account the impact
and operational skills necessary for the effective manof the buildings’ use, performance, and support agement of buildings, their environments, facilities,
services upon people and the workplace. It ensures and support services.
that everything is available and operating properly for
building occupants to do their work conveniently Entry requirement
and efficiently. Concerned with the effective planning, • Pass STPM/A Levels with minimum 2 principals; OR
design, management, maintenance and adaptation • Pass Foundation/Matriculation programme in related
of building stock, facilities management is a highly
field; OR
regarded profession that responds to the needs of
institutions and as such, it contributes hugely to
the growth of a nation.
The student’s journey in this course starts with the
fundamentals on facility management, followed by Students with a recognised Diploma in the relevant field
a thorough training on every discipline involved in will be given credit exemptions based on past results and
this field. Modules of study are centered on the man- portfolio review (where applicable).
Programme structure
YEAR 1
Semester 1
• Introduction to
Construction
Management
• Facilities Management 1
• Building Structure &
Measurement
• Introduction to Building
Science
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 1
Semester 2
• Quantity & Estimating
• Building Science &
Material 142
• Building Science &
Service 142
• Building Economics
Service 241
• Building System &
Maintenance
Integration
Select One:
• Co-Curriculum 3
Select One:
• Co-Curriculum 2
YEAR 2
Semester 3
& Communication
• Directed Option 241Procurement
• Value Management
Semester 4
• Directed Option 242-
Contract Administration
• Maintainbility of
Facilities 242
YEAR 3
Semester 5
• Organisational Behaviour
• Financial Management
• Directed Research
• Practical (Office
Curriculum)
• Safety, Health & Risk
Management
• Seminar
Semester 6
• Human Resource
Management
• Facilities Thesis
• Case Studies in Facilities
Management
• Facility Manager
• Operations Manager
• Building Manager
• Administrative Manager
43
• Facility Management Supplier
• Building Maintenance Manager
• IT Manager
• Human Resource Manager
• Project Manager
• Resource Manager
KPT/JPS (KA 7669) 08/12
Construction Management is a professional discipline
that exists within the overall framework of the building
industry with its own area of specialty and considerations
primarily for the effective and efficient management
construction as to meet the costs and deadline.
Construction Management takes into consideration
basic issues such as time frame, availability of material,
labour and human resource, financial constraint. It is
a profession that responds to the needs of the building industry and contributes to the success of the
construction projects, hence economic growth and
prosperity of a country.
While responding to changes of the technology, construction plays a vital role in ensuring the quality of
the built environment.
Student will begin with a thorough training in construc-
tionand its process, the basic principles of management
then move on to explore various construction related
areas. Modules of study are centered on building
management knowledge and skill. Contract management, building economies, management software
are also studied within this field.
Entry requirement
field; OR
Programme structure
YEAR 1
Semester 1
• Construction Technology 1
• Site Surveying
& Communication
• Construction Materials 1
• Co-Curriculum 1
(Performance)
Semester 2
• Building Quantities
• Building Science
• Islamic Studies
• Construction Materials 2
• Moral Studies
• Co-Curriculum 3 (Event
(Dip or Degree) Local
• Co-Curriculum 2 (Sports)
YEAR 2
Semester 3
• Construction
Management 1
• Construction Law
• Procurement System
• Construction Economics
• Production Management
• CAD-Computer Aided
Design
Management)
Semester 4
• Construction
Management 2
• Sustainable & Green
Construction
• Contract Management
• Professional Practice &
Management
• Facilities and Maintenance
Management
• Construction Health &
Safety
Semester 5
• Construction Industry
Attachment
Semester 6
• Construction
Management 3
• Project Evaluation &
Development
• Construction Business
Management
• Management Theory &
Practice
• Research Project
A graduate in the Bachelor of Science (Hons) of Construction Management can take up a job position as:
• Construction Manager
• Project Co-ordinator
• Project Manager
• Site Manager
• Site Supervisor
44
Bachelor of Science(Hons) of
Construction Management
KPT/JPS/(KA8626) 08/13
Bachelor of Science (Architectural Studies)
The Bachelor of Science (Architectural Studies) is
the first part of the Architect’s training. The three
years delivered in this programme precedes the final
two years available in the Bachelor of Architecture.
Professionally, architectural training requires a
minimum of seven years and consists of three parts.
The first two parts, comprising of 5 years of study is
completed in an academic institutions. It consists of
a three year Bachelor of Science degree (for Part I)
followed by a two year study that confers a Bachelor
of Architecture degree that is recognised professionally as Part II. Between the two parts, the
University requires student to undertake a period of
practical training ranging from 6 months to one
year. The two parts, though conferring two different
Bachelors degree, at the end of the third and fifth
study year maybe one continuous process. The
curriculum is designed as one; meaning that many
of the things taught in the fourth year through the
Bachelor of Architecture are developments of
things learnt in the third year. The third part is a
two year period of practical training or working
experience that enables a candidate to sit for the
professional Part III Examination.
Entry requirement
• Pass STPM / A Levels with minimum 2 principals
and pass in Arts subject; OR
field; OR
• Pass Diploma in Architecture Or Diploma in
Architecture with LAM Part 1 form any recognized
institution; OR
Programme structure
YEAR 1
Semester 1
• Architectural Design &
Theory 1
& Materials 1
• Computer Aided Design1
• Communication
Principles
Materials 2
• Structures 1
• Ecologically
Sustainable Design
Select One:
YEAR 2
Semester 3
• Architectural Design 3
Material 3
• Structures 2
• Moral Studies
• Islamic Studies
• Co-Curriculum 1
Semester 2
Select One:
• Co-Curriculum
2
• Landscape
Select One:
• Co-Curriculum 3
Semester 4
Materials 4
• Structures 3
• Architecture History &
Theory 1
• Introduction to
Planning
YEAR 3
Semester 5
& Materials 5
• Architectural
Communication Project
Theory 2
Semester 6
• Working Drawing
• Environmental Design
• Architecture History
& Theory 3
• Elective
• Specification
• 3D Visualiser
For a graduate with a Bachelor of Science (Architectural • Architectural Model Specialist
• Tutor
Studies), job opportunities bound as:
• Architectural Draftsman
• Assistant Designer
• CAD/3D Visualiser
• Project Manager
• Project Coordinator
• Theme Park Conceptual Architect
• Site Supervisor
• Architectural Structure Specialist
• Design Consultant
• Residential/Commercial Architect
• Interior Designer/Interior Architect
• Resort/Hotel Architectural Conceptualiser
• Town Planning Conceptual Architect
45
JPT/BPP(U)1000-801/36/Jld8(9)
Bachelor of Civil Engineering
Entry requirement
field; OR
• Pass Diploma in Architecture OR
Programme structure
YEAR 3
Semester 5
(Differential Equations)
• Hydraulics
• Fluid Mechanics
• Environmental Engineering • Construction Methods and
Technologies
• CAD in Civil Engineering
• Structural Design I
• Engineers and Society
(Reinforced Concrete)
• Islamic Studies/Moral
• Foundation Engineering
Studies
• Highway and Traffic
Semester 2
Engineering
• Engineering Mathematics II Semester 4
(Algebra)
• Engineering Mathematics IV Semester 6
• Structural Analysis I
(Statistics)
• Sustainable Urban
• Strength of Materials
• Waste water Engineering
Planning
• Stormwater Management
• Structural Analysis II
• Civil Engineering Materials
• Site Investigation
• Soil Mechanics
• Professional Ethics and
• Hydrology and Water
YEAR 2
Law
Semester 3
Resources
• Structural Design II
YEAR 1
Semester 1
• Engineering Mathematics I
(Vector Calculus)
• Statics and Dynamics
• Computer Programming
• Engineering Surney
• Engineering Mathematics III
(Structural Steel)
Intersession
YEAR 4
Semester 7
• Engineering Management
• Capstone Project I
• Structural Design III
(Prestressed Concrete)
• Elective I
• Elective II
• Final Year Project I
Semester 8
• Capstone Project II
• Elective III
• Final Year Project II
A career in civil engineering can be diverse and exciting, touching on everything from geology to surveying to risk management. There are a number of technical specialities within the scope of civil engineering.
These include:
Structural Engineering: Creating structural elements
of design for a wide range of structures.
Geotechnical Engineering: Concerns rock and soil
that support the structures that other civil engineers
design.
Environmental Engineering: Designing systems for
the treatment of chemical, biological and thermal
wastes.
Materials Engineering: Experts of the various materials which other civil engineers use for their projects.
Water Resource Engineering: Experts of the various
materials which other civil engineers use for their projects.
Earthquake Engineering: A specialty dealing with
creating buildings and other structures that can withstand the stresses of earthquakes without falling.
Coastal Engineering: managing the coastal areas of a
country including marshlands. Creating defences
against flooding and erosion.
46
Over the next decade the landscape of the world
will be hugely transformed as new and exciting
engineering projects materialize, such as the
world’s first shipping tunnel, a space age underwater hotel and the world’s biggest shopping mall. At
the heart of these projects are civil engineers who
plan and build structures as wide training as
bridges, buildings, transport systems and dams.
The majority of civil engineering careers are with
architectural firms or construction companies and
the largest percentage of civil engineering careers
are as structural engineers.
KPT/JPS/(KA8612) 08/13
Bachelor of Architecture
The Bachelor of Architecture programme is the second
part of the Architect's training. It continues from the
Bachelor of Science (Architectural Studies) program.
Generally there are four streams of studies; design,
technology, practice and special interest. Design studies
expand in terms of scale and complexity, from multi
storey housing to urban design and design thesis.
The design thesis is the most comprehensive, in terms
of thought development and exploration of ideas.
Technology classes explore advance systems (such as
integrated systems design and large span structures) and
specialised constructions such as prefabricated system,
modular system and industrialised building system.
The students are also taught professional practice and
project management, in line with the expectations
of the Professional Part III Examination.
Specialised studies are introduced to provide special
skills to enhance their study and work skills and to
provide additional career opportunities. The subject
Research Methods provides the skill to use in the
Topical Studies which can be a background or preliminary study to their thesis and at the same time
sharpen their ability to develop their thesis. In the
Directed Elective that student must complete but
with a choice of areas of study, either in design theory,
project management, business studies or technology.
The 8 credits bring the student enough to be initial
practitioners in these four fields.
Entry requirement
field; OR
• Pass Diploma in Architecture OR
Programme structure
• Co-Curriculum 2
YEAR 1
YEAR 3
Semester 1
Semester 5
YEAR 2
• Architectural Design &
Semester 3
Theory 1
Materials 5
& Materials 1
• Architectural Drawing 1
• Architecture
Materials 3
• Computer - Aided Design 1
Communication Project
• Structures 2
• Communication
•
Architecture History &
Principles
Theory 2
• Landscape
Semester 6
Select One:
Select One:
• Moral Studies
• Working Drawing
• Bahasa Kebangsaan A / B
• Islamic Studies
• Environmental Design
• Co-Curriculum 1
• Co-Curriculum 3
Semester 2
Semester 4
Theory 3
• Elective
• Specification
Materials 2
Materials 4
YEAR 4
• Structures 1
• Structures 3
Semester 7
• Ecologically Sustainable
• Practical Training
Design
• Architecture History
• Architectural Drawing 2
Semester 8
• Computer - Aided Design 2 & Theory 1
• Housing Design Studio
• Introduction to Planning • Advanced Construction
Select One:
• Environment Behaviour
• Introduction
to Urban
Planning
• Design Seminar
• Design Practice 1
YEAR 5
Semester 9
• Urban Design Studio
• Integrated Buiding
System
• Building Economics
Semester 10
Part 1
• Topical Studies
• Thesis
YEAR 6
Semester 11
Part 2
• Thesis
47
The architectural profession continues to grow and
evolve. As population grows, more and more people
continue to want more housing, schools, office spaces,
commercial spaces. The profession continues to be in
demand. Currently only buildings in urban areas use
architects. However as nations develop and the standard
of living and system of government improve, rural
housing too will need architects. Developing countries
will also need architects. The demand for architect
and career opportunities, either as employees in the
pubic sector or as practitioners, continuously increase.
Opportunities for self expression, innovation and
development are endless. The process of designing,
documenting and building is a very long and involved
process. The design process, legal, financial, contractual
and statutory process are also becoming more complex.
Many young graduates are opting to specialised say
in project management, or specialist to provide design
or documentation services. IT is playing an increasingly
important role in education and practice of architects.
At Limkokwing we provide the opportunity to blend
with animation, design, graphics and art.
48
JPT/BPP (R/214/6/0020)4/2016
Bachelor of Arts (Hons) in Fashion & Retailing
The course is specially designed to upgrade skills
and knowledge that will enable graduates to excel
in the fashion business by being more creative and
progressive. They are able to evaluate and respond to
fast-changing fashion trends. Skills and knowledge
in the fashion field are important elements because
they determine placement for industrial training that
can lead to career openings in the high-end market.
These insights will be conveyed to students, stressing
and emphasizing the basic structure and principles
important to the fashion industry Skills and knowledge gained will equip students with the ability to
engage in display design (merchandising, retailing
and display) using their individual expertise and
creativity. The main objective of this programme is
to ensure graduates excel in the fashion design busi-
ness and industries related to it. Due to fashion trend
changes, technical skills are always needed to upgrade
the productivity of industries. Those in possession
of the skills and knowledge will always be in demand.
Their creative talent and capability to assess industry
requirements will ensure that they are successful in
their careers.
Entry requirement
• Pass STPM /ALevels with minimum 2 principals; OR
field; OR
Programme structure
Year 1
Semester 1
• Fundamentals of
Sociology
• Principles of Retailing
Principles 1
• Introduction to
Management
• English 1
Select One:
• Co-Curriculum 1
Semester 2
• Principles of Fashion
Marketing
• Fashion Marketing
• Retail & Logistics
• Creative Development
• English 2
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
Year 2
Semester 3
• Fashion Design &
Visualization: Design 1
Visualization: Production 1
• Textile Design
• Hair & Face Design
• Fashion Styling &
Coordination: Red
Carpet Glamour
• English Language 3
Select One:
• Thinking Skills
• Leadership Skill &
Human Relations
Skills
• Writing Skills
• EQ Management Skills
• Decision Making Skills
(Local students)
Semester 4
Visualization: Design 2
Visualization:
Production 2
• Product
Commercialization
• Branding & E-commerce:
Build your Brand
• English Language 4
• Malaysian Economy
• Government & Public
Policy of Malaysia
• Organisational
Behaviour in the
Multi-Ethnic Society of
Malaysia
• Work Sociology &
Malaysian Industry
• Constitution & Society
in Malaysia
• Comparison of
Religions
• Comparison of Ethnics
• Banking & Finance in
Malaysia
Year 3
Semester 5
• Human Resource
Management
• Electronic Commerce
• Brand Management
• Fashion Event
Management
• English 5
• Internship
Semester 6
• International
Marketing
• Marketing Research
• Product Development
• Retail Operation
• Merchandizing &
Technology
As the retail industry continues to expand so will
the demand for innovative fashion and retail
designers. Whether you are interested in fashion
designing, fashion journalism, photography or
retail management, there is a world of opportunities
for talent and skills. A graduate can work as:
• Fashion Merchandiser
49
• Fashion Buyer
• Fashion Writer Editor
• Fashion Promoter
• Retail Manager
• Retail Display Artist
KPT/JPS (KR10396) 06/14
Bachelor of Business Administration (Hons)
products of this programme. In a business organization, without the right touch of excellent managers, it
will definitely lead to many unsolved problems.
Entry Requirement
• Pass STPM/ A Level with minimum 3 principals; OR
• Pass Foundation/Pre-University/Matriculation in
related field and pass SPM with 5 credits excluding
religious and moral studies; OR
Programme structure
YEAR 1
Semester 1
• Introduction to
Management
• Financial Accounting
Fundamentals
• Business Mathematics
• Computer Application
for Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
• Organizational Behavior
• Principles of Marketing
• Microeconomics
• Business Statistics
Skills 2
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Human Resource
Management
• Fundamental of
Entrepreneurship
• Financial Management 1
• Macroeconomics for
Business Analysis
• Commercial Law
Select One:
• Co-Curriculum 3
Semester 4
• Operations
Management
• Managerial Accounting
• Business Ethics
• Corporate Governance
(Stream based)
YEAR 3
Semester 5
• Management
Information System
• Service Operation
Management
• Research Methods
• Malaysian Taxation
• Open Elective
• Internship
Semester 6
• Global Human Resource
Management
• Creativity and
Innovation in Business
• Investment Analysis
for Business
• Strategic Management
• Corporate Law
• Banker
• Operation Management Executive
• Business Planning Consultant
• Office Administrator/ Manager
• Office Administrator/ Manager Business
• Planning Consultant
• Purchaser
50
FACULTY OF BUSINESS MANAGEMENT & GLOBALISATION
This programme is essential for today’s challenging
business environment. These will include analysis of
business problems, formulation and implementation of
business strategies and understanding of its function on:
• Business strategies: concrete knowledge and skills
in business disciplines and knowledge concepts as
tools of analysis for business situations;
• Operations: acquire thorough understanding of various
business environment, functions, and operations;
• Skills & knowledge: learn & adapt the analytical,
planning, communication, and operating skills, which
can be applied to various complex business situations.
Confident leaders who are superb problem-solvers plus
skilled in analysis and critical thinking are the main
KPT/JPS (KR10398) 06/14
Bachelor of Business (Hons) in Marketing
This programme aims to equip students with a
solid foundation for various business disciplines,
which focuses on marketing and communication
concepts in the following areas:
• Business tools: exposure to communication &
presentations skills, statistics, accounting, organisational behavior, human resource management,
and economics;
• Marketing: adapting techniques of marketing to
enable them to discover opportunities and develop
strategies to exploit them; and
• Individual development: exposure to practical marketing problems, and developing the skills in solving
practical marketing problems.
Our graduates are well equipped with both theoretical
and practical knowledge in the specialised area of
marketing. Apart from this, they are competent in
IT as well. The business world cannot function
without the right marketing executive. With our
graduates who have all the right ingredients i.e.
specialiseed knowledge, skills and behaviour, any
employer can be assured of high quality experts.
Entry Requirement
• Pass STPM/ A Level with minimum 3 principals; OR
Programme structure
YEAR 1
Semester 1
• Introduction to
Management
Fundamental
for Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
• Microeconomics
Skills 2
• Organizational
Behaviour
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Money and Banking
• Macroeconomics
Analysis for Business
• Fundamental of
Entrepreneurship
Select One:
• Co-Curriculum 3
Semester 4
• Sales Management
• International
Marketing
• Quantitative Methods
• Business Ethics
(Stream based)
YEAR 3
Semester 5
• Service Marketing
• Retail Management
• Management
Information System
• Service Operation
Management
• Open Elective
• Internship
Semester 6
• Product & Brand
Management
Management
• Academic Paper
• Integrated Marketing
Communication
• Electronic Commerce
• Supply Chain
Management
Career prospects abound in marketing. A graduate
can work in a small firm to establish its brand, help
a multinational firm to maintain its brand image or
climb the corporate ladder in an advertising agency.
He or she can be:
• Marketing Executive
• Brand Management Consultant
51
• Market Researcher
• Promotions Manager
• Account Manager
• Media Executive
• Advertising Production Manager
• Brand Manager
• Creative Team Director
KPT/JPS (KR10393) 06/14
Bachelor of Business(Hons)in International Business
exciting & fast-paced environment. He/she would
possess adequate knowledge plus the extra value in
having the ability to speak in public; no doubt,
our graduates would be highly sought after.
Strong focus on the area of knowledge and being
able to provide solutions to the practical business
problems are a few of our up-front abilities.
Entry Requirement
• PassSTPM/A Level with minimum in 3 principals;OR
Programme structure
YEAR 1
Semester 1
• Introduction to
Business Management
Fundamentals
for Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
• Introduction to
International Business
• Principles of
Marketing
• Microeconomics
Skills 2
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• International Business
Strategy
• Macroeconomic
Decisions
• Commercial Law
• Fundamental of
Entrepreneurship
Select One:
• Co-Curriculum 3
Semester 4
• Managerial
Accounting
• International
Marketing
• Operations
Management
(Stream based)
YEAR 3
Semester 5
• International Business
Environment
• Global Human
Resource Management
• International
Management
• International Finance
• Open Elective
• Internship
Semester 6
• Risk Management
•International Banking
• Global
Entrepreneurship
• International Economics
• Company Law
This programme opens doors to business and
management, but more than that, graduates from
this programme will be well-placed for international
careers in multi-national firms, international aid agencies,
government departments, banks and organizations
seeking a wider, more international clientele.
A graduate can work as:
• Import & Export Executive
• International Business Consultant
• International Public Relations Executive
52
This programme aims to expose students to interdisciplinary skills and knowledge of the international business environment, with opportunities
to develop functional expertise in various areas:
• Business: concrete knowledge & skills in international
business disciplines, used as tools of analysis in various
business environments;
• Operations: technical understanding of various
international business environments, functions
and operations;
• Knowledge & skills: sound & concrete understanding
in the importance of knowledge & skills acquired
to understand the role of international business
in varying contexts.
Today, our world is getting smaller due to the new
technology age (borderless world), international
business can be created with a click of the mouse.
Our graduates are being trained for this type of
KPT/JPS (KR10395) 06/14
Bachelor of Business(Hons)in Entrepreneurship
Programme aims to expose students to the concepts
and theories of business and management. These will
include analysis of business problems, formulation
and implementation of business strategies and
understanding of its function on:
• Business strategies: concrete knowledge and skills
in business disciplines and knowledge concepts
as tools of analysis for business situations;
• Operations: acquire thorough understanding of various
business environment, functions, and operations;
• Skills & knowledge: learn & adapt the analytical, planning, communication, and operating
skills, which can be applied to various complex
business situations.
Confident leaders who are superb problem-solvers
plus skilled in analysis and critical thinking are the
main product of this programme. In a business organisation, without the right touch of excellent managers,
it will definitely lead to many unsolved problems.
Entry Requirement
• Pass STPM/A Level with minimum 3 principals; OR
Programme structure
YEAR 1
Semester 1
Management
Fundamentals
for Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
• Microeconomics
Skills 2
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Fundamental of
Entrepreneurship
• Macroeconomics Analysis
for Business Decisions
• Commercial Law
• Money & Banking
Select One:
• Co-Curriculum 3
Semester 4
• Small Business
Management
• Business Ethics
• Finance for
Entrepreneur
• International Marketing
(Stream based)
YEAR 3
Semester 5
• Consumer Behavior
• Family and Business
Entrepreneurship
• Entrepreneurship &
New Venture
• Marketing for
Entrepreneur
• Open Elective
• Internship
Semester 6
• Creativity and
Innovation in Business
• Global
Entrepreneurship
for Business
• Financial Statement
Analysis
• Company Law
A graduate can work in his or her family business or
in any small business needing big business skills.
Alternatively, he or she can be a consultant for larger
organisations trying to harness the new ideas that usually come out of small business. Career opportunities
53
also exist in banks targeting small and medium sized
enterprises, and government departments or agencies.
• Project Manager
• Entrepreneur
KP/JPS (KR10897) 09/14
Bachelor of Business (Hons) in Accounting
graduates would have a list of special skills such as
having the ability of interpreting and using financial
information in managerial decision making.
Accounting and finance would be an excellent
match for our students to go into a wide range of
business disciplines i.e. ranging from a general
business career to more specified areas such as
financial departments and professional bodies.
Entry Requirement
related field; OR
Programme structure
YEAR 1
Semester 1
• Introduction to
Business Management
Fundamentals
for Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
and Reporting 1
• Microeconomics
Skills 2
• Management Accounting
Fundamentals
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Fundamental of
Entrepreneurship
• Commercial Law
• Financial Accounting &
Reporting 2
• Macroeconomic
Decision
• Select One:
• Co-Curriculum 3
Semester 4
• Accounting Information
Systems
• Management
Accounting
Reporting 3
(Stream based)
YEAR 3
Semester 5
• Risk Management
• Research Method
• Accounting Theory &
Practice
• Malaysian Taxation
• Audit I
• Open Elective
• Internship
Semester 6
• Audit 2
• International Accounting
Analysis
• Corporate Taxation
• Company Law
Students who follow an accounting degree usually
do so with the intention of going into professional
accounting. However, this degree programme,
while opening up the opportunity to follow a
career in accounting or finance, does not by any
means, limit choices to just this area. Students who
follow this pathway will have a good grounding
in some of the general principles of management,
but with a focus on the skills and knowledge
which are crucial to project management, financial
management, consultancy work as well as the
potential for a career as a professional accountant
or working with financial institutions.
• Finance Analyst
• Accountant
• Financial Controller
54
Programme aims to provide solid understanding
of the accounting & financial concepts, modern
accounting, and the ability to apply to real-life
situations:
• Knowledge & skill: understand the concepts of
accounting, acquire the analytical & numerical
skills, preparation of accounts, book-keeping
techniques, and interpretation of financial statements;
• Management perspective: adapt & apply the
knowledge and skills in making financing decisions;
• Nature of work: participation in group and team
activities designed to simulate the work environment;
• Economics & law: economics theory & its applications, the law that applies to businesses, both
from contract and company perspectives.
This is an exquisite programme where we are giving
equal importance to accounting and finance. Our
KP/JPS (KA7410) (5/12)
Bachelor of Business(Hons)in
Human Resource Management
This course is ideal for students who are interested
in business but would like to focus your studies on
human resource management. The increased realization that human resources are a vital organisational capability has given human resource
management a critical role in the achievement of
organisational effectiveness. In order to achieve
competitive advantage, organisations are increasingly
looking at human resource management at the
operational and strategic levels. Students will study
core business and HR disciplines and will also gain
an insight into: how people work in organisations –
their motivation, group dynamics and leadership
qualities; the management of human resources –
development, reward, resourcing and employee
relations; contextual influences such as employment
legislation; plus the role human resources play in
meeting organisations’ strategic goals.
Entry Requirement
• Pass STPM /A Level with minimum 3 principals
including general studies or recognized equivalent
qualification; OR
• Pass Foundation in related filed or other qualification
recognized by Senate; OR
• Diploma in Business field or related from any
institution recognized by Government
Programme structure
YEAR 1
Semester 1
Management
Fundamental
for Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
• Operational Management
• Microeconomics
Skills 2
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Human Resource
Management
• Macroeconomics
• Commercial Law
• Fundamental of
Entrepreneurship
Select One:
• Co-Curriculum 3
Semester 4
• Human Resource
Development
• Human Capital Training
• Business Ethics
(Stream based)
YEAR 3
Semester 5
• Compensation
Management
• Performance
Management
• Strategic Human
Resource Planning
• Information System
for Human Resource
Management
• Research Method
(Stream based)
• Internship
Semester 6
• Current Issues in
Human Resource
Management
• Safety & Health
Management
• Academic Paper
• Labour & Industrial Law
• Globalisation Of
Human Resource
International Human
Resource Management
• Cross-Cultural
Management
• Banker
As well as more general management roles, graduates • Compensation Executive / Manager
can find rewarding careers in human resource man- • Employee Assistance or Benefits Executive / Manager
• Equal Employment Opportunity (EE0) or Affirmative
agement, personnel or training, such as:
Action Coordinator
• Labor Relations Executive / Manager
• Office Administrator
• Recruitment Executive / Manager
• Office Manager
• Human Resources Information System Executive
/Manager
• Purchaser
55
JPT/BPP (KA6451) 5/12
Bachelor of Public Management (Hons)
public sector management, urban planning design
and urban development.
This programme will also enhance students’ personal
confidence and career prospects by widening your
portfolio of skills and deepening your insights of current public policy issues.
Entry Requirement
related field; OR
Programme structure
YEAR 1
Semester 1
Management
Fundamentals
Administration
for Business
• Effective Communication
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
Policy
• Personal Development
• Microeconomics
• Effective Communication
Skills 2
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Politics and
Organization
• Fundamental of
Entrepreneurship
• Administrative Law
• Macroeconomics
Decision
• Select One:
• Co-Curriculum 3
Semester 4
• ICT in Public Sector
• Human Resource in
Public Sector
• Local and State
Government
• Leadership in Public
Sector
(Stream based)
YEAR 3
Semester 5
• Public Sector Strategy
• Constitutional Law
• Criminal Justice
Management
• Non-Government
Organization
Management
• Open elective
• Internship
Semester 6
in Public Sector
• Sustainability and
Planning Policy
Development
Relations
• Public Finance
• Immigration and
Public Policy
• International Politics
On successful completion students will enter a variety
of challenging careers, such as public or private sectors
of any industries. These positions include economist,
current affairs executive, diplomat officer, and adminis-
trative officer. Graduates will be able to seek employment
in many roles in the public sector such as education
health and policy authorities, local government,
charities, environmental agencies and civil service
agencies, as well as in private sector management.
56
The Bachelor of Public Management (Hons) allows
students to address the challenges of governance,
public administration and international relations in
national and regional contexts. The programme also
focuses on the fundamental principles, practises and
techniques of organisational management related
to public institutions.
The course exposes students to significant theories,
and their application in research in multidisciplinary
fields such as public administration, political economy,
human resources management, international relations
and town management. The emphasis is on linking
theory to research, experimental and professional
analysis of a wide range of issues, analytical and
professional activities in the areas of policy analysis,
JPT/BPP(R/345/6/0131) 1/17
BA (Hons)inSports,Health & Fitness Management
This degree is designed to provide you with an
understanding of the skills and knowledge required for
efficient and successful management of sport and fitness
provision. Students will also consider the importance
of sport and fitness for the welfare of individuals and
groups in society and how management can respond
effectively to their needs. Emphasis is placed upon
an understanding of how sports, health and fitness
resources are effectively and efficiently managed in
order to satisfy participation and profit. Management
topics include: marketing, human resources, finance,
economics, legal issues and strategy.
Entry Requirement
related field; OR
Programme structure
Year 1
Semester 1
• Introduction to
Business Management
Fundamentals
• Introduction to Fitness
Management
for Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
• Introduction to Sport
Management
• Microeconomics
Skills 2
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
Year 2
Semester 3
• Human Resource
Management
• Fundamental of
Entrepreneurship
• Event Management
• Resort &
Fitness Centre
Management
• Web Design
Select One:
• Co-Curriculum 3
Semester 4
• Operations
Management
• Personal and
Professional
Development
• Introduction to
Wellness
• Customer & Service
Marketing
• Diet & Nutrition
(Stream based)
Year 3
Semester 5
• Sport Facility
Management
Management
• Sports and Fitness
Psychology
• Excercise & Sports
• Open elective
• Internship
Semester 6
• Physiology of Health
• Future Trends & Issues
• Coaching Techniques
• Sports Marketing &
Sponsorship
• Sports Risk
Management
• Talent Development
sports tourism, corporate sports hospitality, health
Career opportunities exist in sport development and fitness, the marketing of sports service and
and administration, sports events management, products and education.
57
KPT/JPS (KA7645) 06/12
This degree prepares you for this by covering food and
beverage management, accommodation management
and business studies.
This programme will develop your understanding
of front office procedures, enhanced by a working
knowledge of essential behind-the-scenes operations.
The strength of this program lies in combining business management. The program will cover a broad
range of business and management topics including
economics, financial administration, law, personnel
management and marketing.
Entry Requirement
including general studies or recognized equivalent
qualification; OR
• Pass Foundation in related field or other qualification recognized by Senate; OR
• Diploma in Business field from any institution
recognized by government
Programme structure
Year 1
Semester 1
• Introduction to
Tourism Management
Fundamentals
for Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
• Introduction to
Hospitality Management
• Microeconomics
• Communication
Theory & Study Skills
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
Year 2
Semester 3
• Planning & Design of
Food Service Facilities
• Fundamental of
Entrepreneurship
• Macroeconomics
Decision
• Food & Beverage Cost
Control
• Select One:
• Co-Curriculum 3
Semester 4
• Dining Room Operations
• Food & Beverage
Management &
Operations
• Customer Service
• Human Resource
Management in
Hospitality
• Marketing for
Hospitality & Tourism
(Stream based)
Year 3
Semester 5
• Legal Aspects in
Hospitality
• Dining Room
Management
• Hospitality
Management
Information System
• Accommodation
Management
• Open Elective
• Internship
Semester 6
• International
Hospitality Industry
• Hospitality Policy and
Planning
• Trend and Challenges
in Hospitality
in Hospitality
• Environmental
Management in
Hospitality Industry
• Economics and
Hospitality
Many career opportunities await graduates in the
tourism and leisure industries. They can work in
tourism marketing, hotel marketing, travel marketing,
airline operations, government tourism departments,
travel firms' research departments, tour agencies,
hotels, leisure complexes and tourism-promoting
industries such as medical tourism, eco-tourism
and rain-forest tourism.
58
Bachelor of Business(Hons)in
Hospitality Management
KPT/JPS (KR10397) 06/14
Bachelor of Arts(Hons)in Tourism Management
Many economists and economies estimate that
tourism is the world’s single biggest industry both
in monetary and employment terms. Tourism
has become a lifestyle choice for many of the
population in the developed world. Tourism is one
of largest industrial sectors in these economies. It
can be the single largest industrial sector for less
well-developed economies.
Malaysia, in recognizing the revenue potential of
Tourism, has made the successful development
of Tourism an economic goal. This is designed to
build on the success to date of the Tourism industry
in Malaysia.
Entry Requirement
Programme structure
YEAR 1
Semester 1
for Business
• Introduction to
Tourism Management
• Effective
Communication 1
Fundamentals
Select One:
• Co-Curriculum 1
Semester 2
• Effective
Communication 2
• Tourism Geography
• Fundamental of
Entrepreneurship
• Foreign Language 1
Select One:
• Co-Curriculum 3
• Tourism Marketing
• Microeconomics
• Introduction to
Hospitality
Management
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
YEAR 2
Semester 3
• Meeting Incentives
Concepts & Tourism
Management
• Ecotourism
• Hotel & Resort
Management
• Service Management
Semester 4
• Cultural Tourism
• Tour Operation
Management
• Ticketing & Reservation
• Sustainable Tourism
• Tourism Policy &
Planning
YEAR 3
Semester 5
• Current Issues in
Tourism
• Tourism & Hospitality
Research Method
in Tourism
• Tourism Ethics
• Internship
Semester 6
• Tourism &
Transportation
• Tourism Economics
• Food & Catering
Services
• Tourism Product
Management
• Tourism Research
Project
Career opportunities await graduates in the tourism
and leisure industries. They can work in tourism
marketing, hotel marketing, travel marketing, airline
operations, government tourism departments, travel
firms’ research departments, tour agencies, hotels, leisure
complexes and tourism-promoting industries such as
59
medical tourism, eco-tourism and rain-forest tourism, as:
• Tourism Marketing Executive
• Travel Marketing Executive
• Tour Agency Operator
• Tour Agency Consultant
• Front-desk Manager
• Public Relations Officer
JPT/BPP (KA 10903) 01/15
The BA (Hons) in Business and Quality Management
would be one of its kind in Malaysia. While BA
programmes in management is common nowdays,
quality elements more embedded in needs of globalization. Many short courses or certification in quality
management is offered by several professional training
institutions such as SIRIM of Malaysia and International Standards for Organization (ISO). Not many
institution of higher learning currently offers a Bachelor
Degree that combines these two increasingly important
aspects of management. The increasing role of globalization and international competition means that it
is not sufficient just to manage businesses in a
conventional way. Managers today must manage
quality in a continuous fashion if their businesses
are to survive in future. In the globalized era of
intense competition, producing products and services
in the name of quality was something to ponder and
this alone is not enough. Management need to
ensure that the quality is managed effectively and
efficiently to ensure continuous market dominance
and customer focused strategies.
At the end of this programme, students will be able to:
• Demonstrate the acquisition of a philosophical,
analytical and statistical framework that facilitates
organization successfully making a transition to
Total Quality Management (TQM)
• Synthesize the historical framework under which quality
and quality assessment has evolved internationally
• Implement an integrated approach to the management
of quality systems which includes leadership, strategic
planning and human resources management
• Evaluate and apply various statistical process control
techniques used in manufacturing and services
and effectively apply the tools and techniques of
quality improvement
• Synthesize an understanding of how marketing,
technology, people and information can be utilized
to satisfy customer requirements in the services sector
• Demonstrate the importance of quality assurance in TQM and evaluate the approaches to
quality assurance.
• Demonstrate an appreciation for learning as a lifelong process
Entry Requirement
and pass Mathematics at SPM; OR
• Pass Matriculation /Pre-University in related field;
and pass SPM/ SPVM or O Level with 5 credits
Programme structure
Year 1
Semester 1
Management
Fundamentals
• Introduction to Quality
Management
• Computer Application for
Business
Skills 1
Select One:
• Co-Curriculum 1
Semester 2
• Principle of Team Work
• Microeconomics
Skills 2
• Select One:
• Co-Curriculum 3
Semester 4
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
Year 2
Semester 3
• Leadership in Quality
• TQM Implementation
• Business Process
Management
(Stream based)
• Quality Planning
• Fundamental of
Entrepreneurship
Business Analysis
• Commercial Law
Year 3
Semester 5
• Service Quality
• Performance
Measurement
• Quality Management
Tools & Techniques
• Management
Information System
• Open elective
• Internship
Semester 6
• Continuous
Improvement
• Creativity and Innovation in
Business
• Quality Culture
• Knowledge Management
• Project Management for
Business
supervisors, production quality executives, production
Graduates of the programme will be sufficiently planners, business development executives, inventory
equipped with knowledge to take up jobs and build control managers, quality control officers and lecturers
careers as quality management executives, project in quality management.
60
Bachelor of Arts(Hons)in
Business & Quality Management
JPT/BPP (N/340/6/0028)03/16
Global Business Communication
The Bachelor of Arts (Hons) in Global Business
Communication is designed to produce graduates
with comprehensive knowledge that informs, moves,
creates and shapes the world of communication
from business perspectives. Students will be exposed
to a broad-based learning experience encompassing
nearly all major aspects of communication such as
journalism, advertising, broadcasting, corporate
communication and public relations. The programme
will also develop learners’ ability to apply communication techniques critically and objectively in real
life situations of the world of business.
In this programme, student will be:
• Guided to recognize, within a global economic order,
the humanist perspective of the human resources
that will occupy diverse positions in global business.
• Taught with the planning, organizing, and control
and leadership skills used in the global business
environment.
• Exposed to the importance of acquiring diverse
skills in the global environment. They will analyze
and synthesize, specifically, innovation experimentation
and design skills that will allow them to operate
in diverse organizations within global business.
• Guided to participate in innovating and creating
a global market.
At the end of this course, student will be able to:
• Explain the communication process from the
positions of “receiver” and “sender”in business
contexts, including faxes and email.
• Apply reasoned, practical, and ethical communication
principles when writing business messages.
• Recognize the nuances of written and oral communication practices in a global context
• Demonstrate business communication skills in
independent and collaborative situations.
• Analyze various business communications employing
communication theory.
• Design and deliver an effective oral presentation
on a business topic
Entry Requirement
related field; OR
Programme structure
Year 1
Semester 1
Management
• Computer Application in
Business
Skills
Fundamental
Select One:
• Co-Curriculum 1
Semester 2
• Principle of Marketing
• Principle of Public
Relations
• Microeconomics
• Public Speaking
• Select One:
• Co-Curriculum 3
Semester 4
Select One:
• Moral Studies
• Islamic Studies
• Co-Curriculum 2
Year 2
Semester 3
• Commercial Law
Business Analysis
• PR Communication
• Communication Research
Methodology
• International Marketing
Media Relations
(Stream based)
Year 3
Semester 5
• Advertising Agency
Management
Communication
• Advertising Regulations
Issues & Ethics
• Open elective
• Practical Internship
Semester 6
Relations
Management
• Global Strategic
Management
• Project Paper
• Knowledge
Management
• Public Relations Manager/Executive
• Public Affair Manager/Executive
• International Business Development Manager/
Executive
Expected areas of graduate employment:
• Corporate Liaison Manager/Executive
• Advertising Manager/Executive
• Journalist
61
JPT/BPP(N/343/6/0022) 09/16
Bachelor (Hons) in Islamic Banking and Finance
Programme structure
Year 1
Semester 1
Skills 1
Management
Fundamentals
for Business
Semester 2
• Microeconomics
• Fiqh Muamalat
• Principles of Islamic Banking
• Fundamental of
Entrepreneurship
Select One:
• Moral Studies
• Islamic Studies
Year 2
Semester 3
• Usul-al-Fiqh
• Islamic Banking: Theory &
Practice
• Islamic Economics
• Commercial Law
• Macroeconomics Analysis
for Business
• Islamic Financial
Management
Semester 4
• Zakat and Public Finance
• Commercial Bank
Management
• Corporate Governance &
Finance
• Islamic Corporate Finance
• Islamic Financial Services
• Quantitative Method
Year 3
Semester 5
• Insurance & Takaful
Management
• Islamic Contracts & Modes
of Financing
• Islamic Law of Business
Contract
• Risk Management in
Islamic Banking
• Open Elective
• Internship
Semester 6
• Project Paper
• Open Elective
• Islamic Funds and Equity
Investments
• Islamic Capital Market
• Advanced Islamic
Economics and Finance
• Islamic bank executive
• Islamic finance officer
• Islamic financial consultant
• Financial planner
• Insurance/Takaful officer
• Entrepreneur
62
This Islamic Banking & Finance degree program, At the end of this course, students will be able to:
aims at enabling the candidate to deeply understand • Explain the importance of religion and economic
the Islamic Banking operating system and the con- factors in Islamic finance and banking.
cepts of Islamic Finance through participation in • Define the concepts underlying Islamic finance and
class discussions and activities. Market participant banking
candidates are to be well-equipped with an excellent • Discuss the legal maxims and main underlying
background about Islamic Finance and its innovative Islamic principles related to Islamic financing
products. An introductory background on the related instruments which are Shariah compliant
Islamic concepts is offered linking them to the • Identify the structure of a modern Islamic financial
emerging banking and financial issues. Islamic system
Banking & Finance is a growing industry and will Entry Requirement
hold a market value of USD$8 Trillion by 2015.
• Pass Sijil Tinggi Persekolahan Malaysia (STPM)
OR “A” Level with 3 principals or CGPA 2.00;
In this programme, students will be:
• Exposed to the basic concepts of Islamic Banking • Pass Foundation course, Pre-University, related
Matriculation Course or other qualification
and Finance
from any public or private higher institution
• Able to gain knowledge on Islamic Finance especially
recognized by the Government of Malaysia and
on Banking and Takaful
pass Sijil Pelajaran Malaysia (SPM/SPVM) OR
• Able to effectively contribute to their organisation's
“O” Level with 5 credits in any subjects; OR
business strategies to gain competitive advantage • Other equivalent qualifications recognized by the
• Able to conduct research in this field
Malaysian Government
JPT/BPP(U)1000-801/36/Jld.8(11)
Bachelor of Business (Hons)in
Logistics Management
The complex world of logistics, supply chain and
trade industries is becoming increasingly specialised
and challenging, with strong demand for graduates
who are business savvy, sensitive to different cultures,
and who have strong project management and negotiation skills. Logistics and supply chain management
involve purchasing, materials management, inventory
control, warehousing, transport and distribution to
provide the market with access to products and effectively managing end-user stakeholder expectations.
Graduates will be able to understand the interdependence of contemporary global and localised logistics
and regional logistics issues, and be able to apply and
adapt to manage business problems in the global marketplace. The program is designed to prepare the grad-
uate for a professional career and to develop his or her
confidence to tackle the evolving challenges of a rapidly globalised logistics and supply chain industry.
Excellent opportunities exist both in Malaysia and
overseas for well-trained professionals.
Entry Requirement
related field; OR
Programme structure
Year 1
Semester 1
Management
Fundamentals
Business
Skills 1
• Ethnic Relation, or
(Local Student)
Malaysian Studies 3
(International Students)
Semester 2
Reporting 1
• Microeconomics
Skills 2
• Islamic Civilization &
Asian Civilisation, or
Communication-Malay
Language 2
Year 2
Semester 3
• Fundamental of
Entrepreneurship
• Introduction To
Transportation Mgt
Business Analysis
• Commercial Law
• Bahasa Kebangsaan A, or
• Creative & Innovative Skills
Semester 4
• Warehouse &
Distribution Channel
• Supply Chain management
• Constitution and Society
in Malaysia
Year 3
Semester 5
• Risk Management
• Packaging
• Transportation &
Distribution System
• Transportation & Cargo
Security
• Co-Curricular OR
• Internship
Semester 6
Analysis
• Supply Chain Analysis
• Purchasing & Vendor
Management
• Logistic Management
• Business policy
• Warehouse Manager
Graduates from this programme will be equipped • Distribution Centre Manager
• Transportation Manager
with knowledge to work in areas as such:
• Inventory Planning Manager
• Logistic Manager
• Freight Forwarder
• Supply Chain Manager
• Entrepreneur
63
JPT/BPP(U)1000-801/36/Jld.8(11)
Bachelor of Business (Hons)in Real Estate Finance
program focuses on providing the analytical and conceptual framework necessary to make informed decisions regarding real estate investment, financing,
development, and valuation.
Entry Requirement
•
•
•
Pass Sijil Tinggi Persekolahan Malaysia (STPM)
OR “A” Level with 3 principals or CGPA 2.00;
Pass Foundation course, Pre-University, related
Matriculation Course or other qualification
from any public or private higher institution
recognized by the Government of Malaysia and
pass Sijil Pelajaran Malaysia (SPM/SPVM) OR
“O” Level with 5 credits in any subjects; OR
Other equivalent qualifications recognized by the
Programme structure
Year 1
Semester 1
Management
Fundamentals
Business
Skills 1
• Ethnic Relation, or
(Local Student)
Malaysian Studies 3
(International Students)
Semester 2
Reporting 1
• Principles of Real Estate
Skills 2
• Microeconomics
• Islamic Civilization &
Asian Civilisation, or
Communication-Malay
Language 2
Year 2
Semester 3
• Fundamental of
Entrepreneurship
• Commercial Law
Business Analysis
• Essentials of Banking
• Bahasa Kebangsaan A, or
Creative & Innovative Skills
Semester 4
• Real Estate development
Process 1
• Real Property Valuation
in Malaysia
Year 3
Semester 5
• Real Estate Investment
• Mortgage Financing
• Co-Curricular OR
Community Services
• Internship
Semester 6
Analysis
• Forecasting in Real Estate
• The Laws and regulation
Governing Real Estates
• Real Estate Investment
Strategies
• Income Property
Appraisal
• Risk Management
• Real Estate Development 2
• Mortgage Lender
Graduates from this programme will be equipped • Real Estate Developer
• Investment Advisor / Consultant
with knowledge to work in areas such as:
• Market Analyst / Consultant
• Appraiser
• Asset Manager / Property Manager
• Residential / Commercial Sales Agent
• Site Selector / Acquisitions
• Residential / Commercial Broker
• Corporate Real Estate Manager
• Leasing Agent
64
The undergraduate Real Estate Finance (REF) program at Limkokwing University provides students
with an analytical foundation and firm understanding
of the areas of real estate finance, investment, and valuation. A number of courses also qualify for statemandated continuing education requirements for
local real estate professionals. As a result, the undergraduate classes in real estate provide considerable
interaction between faculty, traditional undergraduate
students, and active real estate professionals.
The primary objective of the Real Estate Finance
major is to provide the knowledge and skills required
to compete successfully in the real estate industry,
while contributing to the community and the professional advancement of the industry. Specifically, the
JPT/BPP (KR11535) 06/15
FACULTYOF INFORMATION & COMMUNICATION TECHNOLOGY
Bachelor of Computer Science
(Hons)in Mobile Computing
The course aims to provide students with an under- building software systems, and also apply knowledge
standing of mobile/wireless technologies and how in mobile game design.
these technologies are utilized and integrated to
meet specific business needs.
Entry Requirement
The course builds a solid foundation of software • STPM/A Level with minimum 2 principals or
CGPA 2.0 ; OR
development skills and introduces the specific skills
needed for developing mobile/wireless applications.
related field and pass SPM/SPVM with 5 credits
Students will also gain the necessary understanding
including Mathematic ; OR
of current technologies and architectures that provide • Pass Diploma in related field with minimum
the network and communications infrastructure for
CGPA 2.5. Candidates with CGPA below 2.5
mobile enabled enterprise computer systems. Students
and above 2.0 , thorough internal evaluation will
will also develop skills in the design of modern
be carried out; OR
distributed software systems, using appropriate • Pass Diploma in other fields with minimum
technologies, architectures and techniques, and in the
CGPA 2.5; OR
advanced network technologies supporting the upper • Any other equivalent qualifications recognized by
layers, together with their planning, management
and security. The structure of the course allows Students with a recognized Diploma in related field will
students to gain valuable practical experience in be given advanced standing into the Degree programme.
Programme structure
YEAR 1
Semester 1
• Communication
• Fundamental of
Computer Systems
• Mathematics for
Computing
• C++ Programming 1
• Multimedia technology
Select One:
• Co-Curriculum 1
Semester 2
• JAVA Programming 1
• Introduction to
Information Systems
• Multimedia Authoring
• Database System
• Probability & Statistics
• Data Structures &
Algorithm Analysis
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
Skills
• Computer Architecture
• Mobile System
• Wireless Internet
Programming
• Discrete Structures
• Select One:
• Co-Curriculum 3
Semester 4
• Data Communication
& Networking
• Human Computer
Interface Design
• Mobile Device
Programming 2
• System Analysis & Design
• Information
Technology Law
• Mobile Electronic
Commerce
YEAR 3
Semester 5
• Major Project 1
• Software Project
Management
• Wireless Network
• Ethics &
Professional Conduct
• Database Design &
Management
• Interactive
Multimedia Design
Semester 6
• Distributed
Operating System
• Wireless
Network Security
• Global Information
System Management
• Major Project 2
On successful completion students will enter a
variety of challenging careers, such as mobile business
application development; user-support management
in networked organisations, and information
analysis in decentralised businesses.
Working opportunities:
65
• Mobile Solution Specialist
• Mobile Application Developer
• Software Engineer
• M-Commerce Consultant
• Software Architect
• Visual User Interface Designer
• Lead Programmer
JPT/BPP(R/482/6/0006)02/16
Bachelor of Science(Hons)in Games Technology
elements students will learn and use software applications Students with a recognized Diploma in related field will
to apply their understanding of games technology. be given advanced standing into the Degree programme.
Programme structure
YEAR 1
Semester 1
• Comm. Theory &
Study Skills
• Fund. of Computer
Systems
• Mathematics for
Computing
• Fundamental of Game
Select One:
• Co-Curriculum 1
Semester 2
• Game Technology 1
• Database System
• Mathematics for Game
• Business Comm. Skills
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
• Object-Oriented
Techniques
• Computer Graphics
• Game Technology 2
• Computer Game
Design 1
• Interaction Design
• Select One:
• Co-Curriculum 3
Semester 4
• System Development
Methods & Tools
& Networking
• Data Structure &
Algorithm Analysis
• Interactive Multimedia
• Object-Oriented Game
Implementation
• Computer Game
Design 2
YEAR 3
Semester 5
• Major Project 1
Management
• Game Programming 1
• Ethics & Professional
Conduct
• Artificial Intelligence
• Digital Modeling &
Animation
Semester 6
• Game Programming 2
• Operating System
• Virtual Reality
• Major Project 2
• Game Business & Market
Within this context, graduates entering the industry
need to be from multi-displinary background and
yet be masters of current technology so as to be able
to take advantage of opportunities afforded by
future technological advance and transferable skills
to enable them to seek employment. They can be
employed as:
• Computer Games Developer
• Graphics and Visualiser
• Games Programmer
• Console Programmer
• AI Programmer
• Virtual Reality Specialist
• Lead Programmer
• Software Product Planner
66
The computer Games Industry is a significant and Entry Requirement
developing contributor to the national economy.
Games creation requires the collaboration of • STPM/A Level with minimum 2 principals or
CGPA 2.0 ; OR
experts from a diversity of fields: from visual and
audio design, programming, project management • Pass Foundation/Pre-University/Matriculation in
and entrepreneurship.
This highly interactive course, taught by a leading
game designer, is an excellent primer on all topics • Pass Diploma in related field with minimum
surrounding the computer gaming industry. This
CGPA 2.5. Candidates with CGPA below 2.5
course is academically challenging and will develop
and above 2.0 , thorough internal evaluation will
students skills in mathematics, real-time graphics,
be carried out; OR
console game development and hardware architecture.
The Games Technology programme offers students • Pass Diploma in other fields with minimum
CGPA 2.5; OR
an opportunity to study the interactive design process
and theories underpinning the design and development • Any other equivalent qualifications recognized by
of computer game engines. In addition to the theoretical
KPT/JPS (KR 10528) 06/14
Bachelor of Science (Hons) in
Information Technology
A broad-based programme of studies, which aims to
acquaint students with a wide range of problems
that arise in computing & information technology,
together with various methods & technologies
available as solutions:
• Programming skills: high level languages – C++
& JAVA
• Multimedia: awareness of multimedia use in
computer programming;
• Theoretical & technical knowledge: importance of
data and telecommunications to information systems,
the emergence of the Internet, to understanding
the principals of underlying operating systems
and their continued development;
• Individual development: acquiring analytical and
numerical skills for computer programming,
presentation & PR skills for various working
environments.
Entry Requirement
• STPM/A Level with minimum 2 principals ; OR
including English and Mathematic (excluding other
language, religious and moral studies) ; OR
• Pass Diploma in related field); OR
Programme structure
YEAR 1
Semester 1
• Communication
• Fundamental of
Computer Systems
• Digital Design
Fundamentals
• Multimedia Technology
Select One:
• Co-Curriculum 1
Semester 2
• Intro to Information
Systems
• Database System
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
• Business
Communications Skills
• E-Commerce Theories
& Practices
• Management
Information Systems
• Discrete Mathematics
• Select One:
• Co-Curriculum 3
Semester 4
& Networking
• Web Programming
with JAVA
Methods & Tools
• Information
Technology Law
• Human Computer
Interaction
YEAR 3
Semester 5
• Major Project 1
Management
Algorithm Analysis
Conduct
• Distributed System
Management
Semester 6
• Computer Network
• Major Project 2
One who will be responsible to implement, analyse,
design, manage and evaluate system solutions.
Equipped with sound skills and knowledge in application & tools usage to provide recommendations
to improve design cycle time, keeping abreast with
the speed of change with IT technologies or tools
available. Graduates can be employed as:
67
• IT Specialist
• System Analyst
• System Engineer
• Lead Programmer
• Database Analyst
• MIS Manager
KPT/JPS (KR10531) 06/14
This programmer is designed to equip and provide
students with a thorough grounding in the area of
modern business approaches with the use of
information technology and knowledge:
• Theoretical foundation of IT: ground concepts
of IT, emphasising the importance of techniques
and tools used;
• Current IT system: changes & converging technologies with their potential for increased organisation efficiency;
• Management perspective: understanding of the
role of information flow system in various
organizations, how new systems are conceived,
designed, developed, implemented and evaluated;
• Socio-economic, political & legislative perspec-
tives: insight into IT and into its impact on
people & organizations
Entry Requirement
language, religious and moral studies); OR
• Pass Diploma in related field); OR
Programme structure
YEAR 1
Semester 1
• Communication
• Fundamental of
Computer Systems
• Mathematics for
Computing
• Introduction to
Management
• Multimedia
Technology
Select One:
• Co-Curriculum 1
Semester 2
• Introduction to
Information Systems
• Business Accounting
• Database System
• Business
Communication Skills
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
• Management Science
Model
• Computer
Architecture
& Practices
• Management
Information System
• Select One:
• Co-Curriculum 3
Semester 4
& Networking
• Managerial
Accounting
Methods Tools
• Information
Technology Law
YEAR 3
Semester 5
• Major Project 1
Management
• Information System
Planning
Conduct
System
• Fundamental of
Entrepreneurship
Semester 6
• Decision Support
System
Management
• Major Project 2
• Knowledge
Management
One who is responsible to maintain strong rapport
for user support; which includes profile creation, system
& hardware maintenance, strong save/restore skills,
critical, creative and analytical thinking abilities in system
problem solving. Job will require sound capabilities
in technical support to Application Development
staff, installation, system configurations and exposure to Reflection/Client Access client-side Software.
• IT Consultant
• E-Business Consultant
• Information System Analyst
• Database Adminisrator
• MIS Manager
• Software Project Manager
• IT Business Analyst
• Lead Programmer
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Business Information Technology
KPT/JPS (KR 10532) 06/14
Software Engineering with Multimedia
This programme will direct students to the development and use of multimedia systems. Students
are exposed and trained in the relevant programming skills with use of multimedia applications:
• Theoretical & Technical: understanding the role
of communication technology & tools as
applied to distributed multimedia;
• Programming Skills: developing skills and in-depth
understanding and use of multimedia tools
(application) with programming languages for
Internet and World Wide Web applications;
• Design: to appreciate the importance of interactive design in computer programming.
Entry Requirement
language, religious and moral studies) ; OR
Programme structure
YEAR 1
Semester 1
• Communication
• Fundamental of
Computer Systems
• Mathematics for
Computing
Select One:
• Co-Curriculum 1
Semester 2
• Principles of Software
Engineering
• Database System
• Business
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
• Object Oriented
Analysis & Design
• Computer Graphics
• Software Requirements
Engineering
• Select One:
• Co-Curriculum 3
Semester 4
• Software Design
& Networking
• Digital Production
• Digital Modelling &
Animation
• Information
Technology Law
YEAR 3
Semester 5
• Major Project 1
Management
Algorithm Analysis
Conduct
• Formal Methods
• Concept of Modelling
Semester 6
• Character Animation
• Software Testing &
Reliability
• Virtual Reality
• Major Project 2
Management
One has to be able to keep abreast with the needs
of production of software(s) and programmes for
computers; which revolve around the importance of
information and content creation, content presentation;
and animation and graphics usage in a particular
website. Keeping up with the speed of change
within the technologies is vital. Graduates can be
69
employed as:
• Web Designer
• Web Content Developer
• Software Engineer
• Animator
• Software Tester
• Lead Programmer
• Software Project Manager
KPT/JPS (KR10527) 06/14
Programme aims to equip students with updated
knowledge and skills in both the technical and
business aspects of electronic commerce. The syllabi
will equip students with:
• Business Strategies: develop knowledge and skills
in making decisions on e-commerce projects on the
basis of sound market analysis;
• Change Preparation Skills: ability to take into account
the organisational consequences and regulatory
constraints when moving into electronic commerce;
• Technical Skills: adapting to the knowledge and skills
needed to implement e-commerce application.
Entry Requirement
• STPM/A Level with minimum 3 principals including
general studies ; OR
including English and Mathematic and excluding
other language, religious and moral studies; OR
Programme structure
YEAR 1
Semester 1
• Communication
• Fundamental of
Computer System
• Basis of e-Commerce
System
• Visual Basic
• Business Economics
Select One:
• Co-Curriculum 1
Semester 2
• Introduction to
Information Systems
• Web Design
• Database Systems
• Business
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
Management
• E-Business Application
• Management
Information System
• E-Commerce Theory &
Practice
• E-Marketing
• Select One:
• Co-Curriculum 3
Semester 4
& Networking
• E-Advertising
Methods & Tools
Law
YEAR 3
Semester 5
• Major Project 1
Management
• Internet Payment
Conduct
System
• Supply Chain
Management
Semester 6
• Decision Support System
• Internet Security
Management
• Major Project 2
• Knowledge
Management
One must have excellent communication skills as to
generate leads, prepare and give corporate presentations to board level clients, performance driven,
strong maintenance of rapport, and sound knowledge
& skills in Internet solutions within a corporate
environment. One should also have strong analytical
and business development skills, capable to develop
and execute sales plans/strategies.
• Web Developer
• E-Commerce/Business Consultant
• Internet Research Analyst
• Web Policy Maker
• Cyber Law Consultant
• Database Designer
• Internet Security Analyst
• Procurement Manager
• Project Manager
• E-Marketier
70
Bachelor of Science(Hons)in
Electronic Commerce
JPT/BPP (R/523/6/0066) 11/16
Information & Communication Technology
Like the internet, network applications have made
a tremendous impact on industry, commerce, education and society. The students will have the
opportunity to develop skills in analysis, design,
implementation and evaluation of many aspects of
network computing using new and established
techniques and software tools. This is a programme
that provides the student with a solid foundation in
internetworking, telecommunication systems and
mathematical principles. Students are equipped
with the knowledge of setting up, troubleshooting,
and maintaining a network. They learn hands-on
skill such as configuring a switch. This programme
will develop their skills in information communication technology principles and design to
enable them to specify and develop network
communications systems solutions. Students will
become familiar with the different technologies
currently available, and upon completion of this
programme, they will be able to specify and
manage the implementation of a range of networking systems.
Entry Requirement
• STPM/A Level with minimum 3 principals including
general studies ; OR
Programme structure
YEAR 1
Semester 1
• Comm. Theory &
Study Skills
• Fund. of Computer
Systems
• Mathematics for
Computing
Select One:
• Co-Curriculum 1
Semester 2
• Intro to Information
Systems
• Database System
• Business Comm. Skills
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
• Sys. Dev Methods &
Tools
• Mobile Systems
• Select One:
• Co-Curriculum 3
Semester 4
• Wireless Network
• Web Programming
with JAVA
• Network Design &
Management
• Wireless Internet
Application
• Information
Technology Law
• Principles of Software
Engineering
YEAR 3
Semester 5
• Major Project 1
Management
• Client / Server
Architecture
Conduct
Management
Semester 6
• Network Security &
Testing
• LAN Technology
• High Speed Networks
• Major Project 2
• Knowledge
Management
Graduates of BSc (Hons) in Information
Communication Technology can be employed as:
• Network Designer
• Network Administrator
• Security Analyst
• Telecommunication Engineer
71
• Information Security Engineer
• Network Consultant
• Security Policy Maker (Network)
• Project Manager
• Client/Server Specialist
• Lead Programmer
JPT/BPP (KA 10904) 11/15
Bachelor of Science(Hons)in Technopreneurship
and critical thinking skills in problem solving
• Apply skills and principles of lifelong learning in
academic and career development
• Communicate effectively with peers, clients, superiors and society at large
• Demonstrate teamwork, interpersonal and social skills
• Demonstrate professionalism and social and ethical
considerations in accordance with ethical and legal
principles
• Apply broad business and real world perspective in
workplace and everyday activities and demon-strate
entrepreneurial skills
Entry Requirement
• STPM/A Level with minimum 3 principals or
CGPA 2.0 ; OR
• Pass Diploma in related field with minimum CGPA
2.5. Candidates with CGPA below 2.5 and above 2.0,
thorough internal evaluation will be carried out; OR
• Pass Diploma in other fields with minimum
CGPA 2.5; OR
Programme structure
YEAR 1
Semester 1
• Comm. Theory & Study
Skills
• Fundamental Of
Computer Systems
• Mathematics for
Computing
• Introduction to
Management
• Principles of Economics
Select One:
• Co-Curriculum 1
Semester 2
• Database System
Fundamental
Skills
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
• Information Security
• Management
Information Systems
• Introduction to
Finance
& Practices
• Select One:
• Co-Curriculum 3
Semester 4
• Buss. Planning & Idea
Generation
• System Analysis & Design
& Networking
• Small Business
Management
• IT Law
YEAR 3
Semester 5
• Major Project 1
• Strategic Information
System
Management
Conducts
• Web Programming
with JAVA
Management
Semester 6
• Major Project 2
• Technology &
Innovation
• Emerging Technologies
• Entrepreneurial Finance
• Technology Evaluator
Graduates of the programme will be sufficiently • Project Manager
Development Manager
equipped with knowledge to start their own •• Business
E-Commerce Consultant
business or take up jobs and build careers in the • Web Designer
following areas:
• Web Content Developer
• Technopreneur
• Information Security Analyst
• Technology Evangelist
• Database Designer
72
This programme provides a combination of the study
of IT with business modules designed to enable you
to exploit your technical innovations commercially. It
gives students the ability to program and use multimedia
to develop innovative business solutions. Students will
also be exposed to the implementation of commercial
development opportunities whether in start-up, small
or large businesses. Students will also be given an awareness of market research, finance and management
underpinning the development of entrepreneurial
capabilities The programs also provides students with
an understanding of the context, nature, role and
significance of management activities as undertaken
by managers in a range of organizations. Students
will also be exposed to well-researched, logical and
integrated solutions to multi-faceted problems in
uncertain and dynamic context.
• Demonstrate knowledge and understanding of
essential facts, concepts, principles, and theories
relating to information technology
• Apply theoretical principles of technology and
entrepreneurship in relevant areas
• Demonstrate understanding of business functions
and be able to plan, design and manage technology
based enterprise
• Integrate various technology solutions
• Utilize relevant techniques and demonstrate anlytical
JPT/BPP (KA 10905) 11/15
Business Intelligence System
Business intelligence (BI) is a broad category of
applications and technologies for gathering, storing,
analyzing, and providing access to data to help
enterprise users make better business decisions. BI
applications include the activities of decision support systems, query and reporting, online analytical processing, statistical analysis, forecasting, and
data mining. Data analysis, reporting, and query tools
can help business users wade through a sea of data to
synthesize valuable information from it.
essential facts, concepts, principles, and theories
relating to information technology.
• Apply theoretical principles of technology and
entrepreneurship in relevant areas.
• Demonstrate a critical and practical understanding of
business intelligence systems and the role they play in
providing a competitive advantage to the organizations.
• Utilize relevant techniques and demonstrate analytical
and critical thinking skills in problem solving.
academic and career development.
• Communicate effectively with peers, clients, superiors and society at large.
• Demonstrate teamwork, interpersonal and social skills.
• Demonstrate professionalism and social and ethical
principles.
workplace and everyday activities and demonstrate
entrepreneurial and managerial skills
Entry Requirement
CGPA 2.0 ; OR
• Pass Diploma in other fields with minimum CGPA
2.5; OR
Programme structure
YEAR 1
Semester 1
• Communication
• Fundamental of
Computer System
• Mathematics for
Computing
• Introduction to
Business Management
• Principles of Economics
• Fundamental of
Internet Technologies
Select One:
• Co-Curriculum 1
Semester 2
• Database System
Skills
• Introduction to
Information System
Select One:
• Co-Curriculum 2
• Moral Studies
• Islamic Studies
YEAR 2
Semester 3
• Introduction to Finance
• Quantitative Method
Management
• Information Security
• System Analysis &
Design
• Select One:
• Co-Curriculum 3
Semester 4
& Networking
• Business Intelligence
Tools
• Web Programming
with JAVA
• Customer Relationship
Management
Conducts
YEAR 3
Semester 5
• Major Project 1
• Advanced Statistical
Method
• Decision Support System
• Market & Industry
Intelligence
Algorithm Analysis
Management
Semester 6
• Major Project 2
• Data Visualization and
Analysis
• Data Mining Techniques
• Business Technologist
Graduates of the programme will be sufficiently • Data Warehouse Designer
equipped with knowledge to take up jobs and build • Information System Analyst
• Information System Designer
careers in the following areas:
• Project Manager
• Business Analyst
• Lead Programmer
• Marketing Manager
73
JPT/BPP (U)1000-801/4/Jld.7(29)
Bachelor (Hons)in Recording Arts
At Sound & Music Design Academy, you have access
to well-equipped facilities, with professional sound
recording studios, analogue and digital equipment,
industry standard software and IT facilities, as well as
editing and post production facilities.
Entry Requirement
CGPA 2.0 ; OR
• Pass Diploma in other fields with minimum CGPA
2.5; OR
Programme structure
YEAR 1
Semester 1
• MIDI, Synthesis and
Sampling Techniques
• Advanced Digital Audio
Workstation
• Modern Harmony
• Fundamentals in Vocal
Technique
• Principles of Acoustics
• Ethnic Relations
(Local student)
Malaysian Studies 3
Semester 2
• Audio Mastering
Techniques
• Composition and
Arrangement for Music 1
• Sound Design & Audio
Post Production
• Live Sound Techniques
• Surround Sound
• Islamic Civilization and
Asian Civilization
(Local student)
Communication Malay
Language 2
YEAR 2
Semester 3
• Live Event Production
• Composition and
Arrangement for
Music 2
• Advanced Audio Post
Production
• Video Production
• English For Music 3
(local student without
BM Credit in SPM) or
• Select One:
Human Relations
• Writing Skills
• Thinking Skills
• Select One:
Human Relations
• Writing Skills
• Thinking Skills
Semester 4
• Mobile Recording
Technology
• Record Label
• Web Design &
Technology
• Music Production for Visuals
• Select One:
• Malaysian Economy
• Government and Public
Policy of Malaysia
• Organisational Behaviour
in the Multi-Ethnic Society
of Malaysia
• Work sociology and
Malaysian Industry
in Malaysia
• Comparison of Religions
• Comparison of Ethnics
• Banking and Finance in
Malaysia
YEAR 3
Semester 5
• Internship (During
Semester Break)
• Select One:
• Co-Curricular
Semester 6
• Creative Studies & Thesis
• Music Phychology &
Theraphy
• Music Industry Studies
This programme can help you become a:
• Music Producer
• Music Composer
• Music Arranger
• Studio Engineer
• Lyricist
• Vocalist
• Mastering Engineer
• Sound Designer
• Foley Artist
• Music Publisher
• Voice Over Talent
74
FACULTY OF SOUND & MUSIC ACADEMY
The Bachelor (Hons) in Recording Arts is designed to
develop a broad range of industry-specific skills for a
career in studio and live sound engineering, sound
design and audio for visual media.
The course includes the fundamentals of sound engineering; the scientific principles of sound; sound systems; studio techniques; sound for visual media, TV,
special effects, computer games; electronic music;
sound synthesis; audio post production; live sound for
events and music business.
The strong practical emphasis of the course is underpinned by a relevant amount of theoretical study. Our
degree has been developed in close partnership with
key industry partners, allowing for a mix of theoretical understanding and practical application
Designed to teach elements of music production and
sound engineering, from fundamental to advanced,
the course focuses these skills towards the specific
purpose of studio engineering and the live sound
industry.
JPT/BPP (KA9631)01/15
Postgraduate Diploma in Education
POSTGRADUATE
This programme aims to inculcate ethical value and right
mindset toward professional and leadership development
in education for sustaining societal and national development. It is designed to connect the teaching-learning to
the philosophy of teaching at any educational institution,
integrating ICT into teaching-learning. Each academic
teaching staff must ensure that learning is creative, innovative and enjoyable for the students. It is vital to develop
academic teaching skills for staff taking up their first
teaching post and focus on enhancing highest standards
of performance from the all academic teaching staff. By
taking this postgraduate diploma, you will be continuously
provided professional and career development opportunities for academic teaching staff. Academic teaching
staff undergoing this programme will graduate with
improved teaching and delivery quality which will contribute to improving quality of students’ performance.
• Apply the teaching skills as educators creatively
• Be knowledgeable to achieve highest standards of performance
• Be inspired to further continuing professional and career
development
• Be better quality in term of teaching and delivery
• Apply their knowledge in teaching and learning based
on theory and practice
• Have ICT skill and knowledge which integrate ICT
in teaching/lecturing
• Realize and solve problem
• Transform as valuable human asset with ability to adapt
future knowledge with life learning concept
• Be equipped with ethical value and right mindset toward
professional and leadership development in education
for sustaining societal and national development
• Communicate and work in a team in order to achieve
greater height in education
• Have the necessary skills and knowledge to bridge the
gap between the industrial needs and academia
• Value each diversified students in terms of culture, background, nationality, language (to promote global education) in education
Entry Requirement
• A minimum of a second class lower Bachelors degree
with honors with CGPA of not less than 2.50 from
any recognized public universities by Government; OR
• A good Bachelor Degree with honors with CGPA
not less than 2.50 from Limkokwing University of
Creative Technology (LUCT); OR
• A good Bachelor Degree or an equivalent professional
qualification with CGPA not less than 2.50 and working
experience minimum of 2 years in related fields
Including
• Two letters of reference / recommendation provided by
former or current employer or professor or Community
Leader
• Proficiency in English language or O Levels English
language and its equivalent.
Programme structure
Year 1
Semester 1
• Communication Skills & Classroom Interaction
• Teaching & Learning Resource
• Curriculum Development
• Induction & Orientation of Newly Recruited Staff
Semester 2
• Educational Measurement, Evaluation &
Assessment
• Integrated Teaching
• Academic Leadership Development
• University-Industry Interface
• Counseling & Cultural Perspectives
• Project Paper
As both an art and a science, professional teaching
requires both practical knowledge of a subject and the
ability to convey it to students in understandable ways.
The constant development of new technologies and
methods requires dedicated teachers to take an active
interest in their own education and growth as professionals.
A master's degree in education is not just for teachers,
75
however, it can apply to a range of careers that do not
involve either teaching or school administration such as:
• Counseling
• Educational technology
• Education policy
• Organizational leadership
• Special education
JPT/BPP (R/321/7/0035) 11/16
Master of Communication
Students will continue to understand how the new
media environment affects our economical growth,
political scene, and social system. Lastly, students
will explore how the information superhighway has
its effects on mass communication and its society.
The course aims to develop theoretical understanding
and practical vocational skills to facilitate the planning,
implementation and management of communications
strategies, in the local and international context.
Graduates benefit from exposure to the most advanced
mindset and practices, especially in terms of computer
mediated communications. It also includes practical
input from the top industry media professionals with
the involvement in ‘real’ case studies.
Entry Requirement
The objectives are firstly to expose students to the • A minimum of Bachelors Degree with honors or
changing media landscape, as a result of the rapid
any other equivalent and recognized qualification
development in the field of communication technology.
in related field.
Programme structure
Year 1
Semester 1
• Mass Communication
Theory
• Strategies for
Professional Writing
Select One
• Public Relations in
Organisation
• Advertising
Management
Semester 2
• Communication
Research Methods
• Intercultural
Communication
Select One
• Public Opinion
Research
Research
Select One
• Issue & Crisis
Management
• Account Planning
Management
Select One
Campaign
Planning
Year 2
Semester 3
• Professional
Communication Ethics
Semester 4
• Project Paper
Select One
• Negotiation & Conflict
Management
Select One
• Decision Making &
Problem Solving
• Seminar in Persuasion
& Attitude Change
• Audience Analysis
Graduates of this course will be able to seek the banking industries as managers where effective
employment in the corporate sectors, advertising, and communication is vital.
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POSTGRADUATE
This course focuses on the nature and functions of
communication (Advertisement and Public Relation).
It examines the role of communication in understanding currents changes and events, and explores
various advanced communication theories and research
tools as applied to professional communication. The
objectives are firstly to expose students to the changing
media landscape, as a result of the rapid development
in the field of communication technology. Students
will continue to understand how the media environment
affects our economical growth, political scene, law
and policy trends, and cultural and social system. Lastly,
students will explore how the information superhighway has its effects on mass communication
and its society.
KPT/JPS (A7788)03/12
POSTGRADUATE
Master of Art in International
Contemporary Art & Design Practice
This course provides the basis for a contemporary discourse
centred on the notions of internatioamlism in the Creative
Industry. Designers are enabled to pursue an MA while
being active and developing their work. The very core
of the programme is to enable Innovative in Action via
personalised research content and professional engagement
with industry. The students are encouraged to explore
new methods and techniques, discussing in an international
arena with professionals and public alike. Their new radical
ideas will fuel the development of the creative industry
and benefit the society at large changing the landscape of
Design business. The programme is based on individual
projects that can be researched on and developed anywhere,
with the completion in the advanced academic environment of the University.
Entry Requirement
• A minimum of a second class lower Bachelors Degree
with honors in related field OR
• Any other recognized qualification equivalent to a
Bachelors Degree in related field.
Programme structure
Year 1
Semester 1
• Locating Practice
• Practice Development
• Practice Management
Semester 2
• Advance Professional
Practice
Documentation
Seminar
Year 2
Semester 3
• Research Plan
Development
• Outline Proposal
Development
• Study Case Analysis
Semester 4
• Research & Practice
• Contextualisation &
Methodologies
• Project Realisation
• Final Project Execution
• Television
• Animation
• Advertising
• Research
• Artist or Designer
• Media and Creative Industries
• Commercial and Independent projects
• Film Industry Archive /documentation
• Communications
77
JPT/BPP (U)1000-801/36/Jld.7(39)
In this program you will gain an understanding of
how important continuous innovation processes are
for companies and how new products and services
can be developed and brought to the market.
continuous market-oriented development of innovative ideas and their implementation in the market.
The program focuses on
• Identifying and assessing innovation potential in
organizations, and also market potential.
• Developing new products and services and maintaining the balance between creativity, profitability
and market needs.
• Successful positioning and launching new products
and services on the market.
The MBI addresses all important aspects related to the
topic of innovation. The study program caters to the
precise needs of companies who either regard themselves as a leader in innovation or are on the way to
becoming one.
Organisations will continue to be successful in today's
globalized competitive environment by pursuing further development in line with market demands by Entry Requirement
practicing innovation. In order not to simultaneously • A minimum of Bachelors Degree with honors or
any other equivalent and recognized qualification
disrupt ongoing business, Masters in Business
in related field.
Innovation aims to provide an understanding of the
Programme structure
Year 1
Semester 1
• Management
• Marketing
Management
• Managerial
Accounting
Organisational
Change
• Innovative Sustainable
Decision Making
• Research
Methodology
Semester 2
• Managerial Economics
• Financial
Management
• Leading
Year 2
Semester 3
• Strategic
Management
• Innovation
Management
• Leveraging Innovation
• Dissertation
Specialists aiming to specialize in innovation manageGraduate from this course will be engaged as execu- ment, e.g. engineers, natural scientists, economists and
tives’ managers or directors within their respective field professionals in product marketing, product developsuch as Research and Development management, ment, research & development or legal professionals.
78
POSTGRADUATE
Master of Business Administration
(Business Innovation)
KPT/JPS (A7626)09/12
POSTGRADUATE
Master of Business Administration in
Human Resource Management
The MBA in HRM program is designed to meet
the needs of a broad but unique population for
fresh graduate or the working adult. Students will
learn concepts and skills for making the most of
the company's human resources. Topics covered
are such as training and development, strategic
staffing, labour and employment law, managing
organisational change, compensation and benefits,
and leadership and team building.
challenges that face global business and able to
develop the tools, competencies, and long-range
mindset needed to meet these challenges.
Entry Requirement
with honors from any recognized public / private
universities by Government; OR
• Any other equivalent recognized qualification
In addition, students will also learn the human Including
resource issues triggered by technology and the • Two letters of reference / recommendation provided
international business environment, how to apply
by former or current employer or professor or Comthe knowledge as a human resource manager or
munity Leader
personnel officer in business and public organisa- • International students shall posses a proficiency in
tions and help organisations to increase employee
English language with a minimum score of 500 for
efficiency and productivity with successful
TOEFL (paper based), 6.0 for IELTS or English
human resource programs.
language as mother tongue or minimum score of
500 in GMAT
This will help students to be more aware of the
Programme structure
Year 1
Semester 1
• Marketing Management
for Business
Semester 2
• Financial
Management
• Research
Methodology
• Communication &
Negotiation in Employee
Relations
• Organisational Behavior
Year 2
Semester 3
• International Human
Resource Management
• Human Resources
Development
• Dissertation
• Compensation &
Negotiation in
Employee Relations
• Labor & Industrial Law
An MBA in Human Resource Management can
be used to pursue a wide variety of career opportunities. This program will help prepare graduates
for senior or leadership positions in the Human
79
Resource Department. For example, as:
• Directors of Human Resources
• Director of Industrial Relations
• Compensation Managers
• HR and management consulting.
KPT/JPS (A7627)09/12
MBA in the finance specialisation helps students to
acquire the knowledge of financial management,
advanced skills in assessing financial risks and rewards,
so that you can direct organisations in ways that
optimise their value and enhances their skills and
business acumen. Students will study courses in areas
like portfolio management, global finance, financial
markets, corporate financial analysis, decision making
and learn to apply financial theories to real decisions.
Including
• Two letters of reference / recommendation provided
by former or current employer or professor or Community Leader
• International students shall posses a proficiency in
TOEFL
(paper based), 6.0 for IELTS or English
Entry Requirement
• A minimum of a second class lower Bachelors degree
500
in GMAT
Programme structure
Year 1
Semester 1
• Management
• Quantitative Methods for
Business
Semester 2
• Financial
Management
• Econometrics
• Bank Management
• Derivatives
Year 2
Semester 3
• Modern Security
Analysis
• Portfolio Management
• Fund Management &
Treasury Operations
• Project Paper
With an MBA and a specialisation in finance,
opportunities in the corporate world are greatly
enhanced. Graduates are typically found in the
following employment:
• Large and small sized industrial firms (which may
be manufacturers of automobiles, steel, household
appliances and electronic equipment)
• Service-oriented firms (electric power, real estate
and retail firms)
• Financial institutions (banks, state and federally
chartered savings and loan associations, and
insurance companies)
• Non-profit enterprises (universities, labor
unions and foundations) and private businesses
80
POSTGRADUATE
Finance & Banking
KPT/JPS (A7616)03/12
POSTGRADUATE
Leisure & Tourism Management
It combines the very best of a general MBA with
further specialist knowledge in the area of leisure
and tourism management. It is oriented towards key
qualifications required for management positions
in the tourism and leisure industry. It aims to convey
specialised knowledge, methods and skills on an
academic level still closely connected with practice.
The course is designed to bridge professional competencies with analytical and theoretical experience
to meet the strategic challenge facing business operations within the leisure and tourism industry
worldwide. The course has been developed in close
collaboration with business organisations and the
leisure and tourism industry.
Entry Requirement
with honors from any recognized public /private
Bachelors Degree with a minimum of 5 years of
working experience in the related field.
Including
500 in GMAT
Programme structure
Year 1
Semester 1
• Management
for Business
Semester 2
• Financial
Management
• Organisational
Behavior
• Recreational
Management
• Research
Methodology
Year 2
Semester 3
• Travel & Tourism
• Event Management in
Leisure & Tourism
• Management of
International Tourism
• Project Paper
• Government Tourism Departments
• Travel firms research departments
• Travel firms
• Hotels
• Leisure complexes
• Tourism Marketing
• Hotel Marketing
• Travel Marketing
• Airline Operations
81
KPT/JPS (KA7619)03/12
The MBA in Sports Management programme
provide non-business graduates who are in management positions, or who aspire to management
positions, with contemporary management skills
and knowledge in their areas of responsibility. The
MBA in Sports Management equips students with
the essential management knowledge and an appreciation of the latest technologies much broader
than their initial specialisation.
Bachelors Degree with honors
Including
Entry Requirement
500 in GMAT
Programme structure
Year 1
Semester 1
• Facilities & Events Management
• Quantitative Methods for
Business
Semester 2
• Finance & Accounting
• Human Resources
Management
• Sports Law
• Sponsorship & Fund Raising
• Organisational Behavior
Year 2
Semester 3
• Sports Marketing Management
• Sports Finance
• Sports Management
• Media Relations & Sports
• Project Paper
sports tourism, corporate sports hospitality, health
Career opportunities exist in sports development and fitness, the marketing of sports services and
and administration, sports events management, products and education.
82
POSTGRADUATE
Sports Management
KPT/JPS (A7618)09/12
POSTGRADUATE
Multimedia Management
The programme deals with various research topics
around the question how multimedia data can be
managed effectively and efficiently in information
systems. The Multimedia Management programme
provides non-business graduates who are in management positions, or who aspires to be in management positions, with contemporary management
skills and knowledge in their areas of responsibility.
The programme is designed for those who have a
passion for multimedia from variety of disciplines,
including art, computer science, film-making, entrepreneurship and engineering.
The MBA in Multimedia Management equips students
with the essential management knowledge and an
appreciation of the latest technologies much broader
than their initial specialization. Students undertaking
this programme will study on the creative aspects of
multimedia design, production and project management. This programme is aimed at students from a
variety of background and experience who wish to
further their understanding and skills in multimedia,
web design and production without concentrated
emphasis on technology – related issues. This degree
provides students with design and specialist skills
for digital media, underpinned by a thorough grounding in multimedia production. Graduates may typically
find employment in web and multimedia design and
development, digital media industries, consultancy,
teaching and research.
Entry Requirement
Including
500 in GMAT
Programme structure
Year 1
Semester 1
• Marketing
Management
for Business
• Human Resource
Management
Semester 2
• Financial
Management
• Research Methology
• Knowledge
Management
Year 2
Semester 3
Management
• Technology &
Innovation
• Multimedia Marketing
• Project Paper
• Director
Graduates may typically find employment in web and • Graphic Designer/Multimedia
multimedia design and development, digital media • Designer
industries, consultancy, teaching and research, such as: • Multimedia Developer
• Contents Developer
Project Manager,
• Instructional Designer
• Creative Director/Multimedia
83
KPT/JPS (A7617)05/12
Public Relation is one of the fastest growing professions in the world. The profession has experienced
an enhanced change in status over the years. The
MBA in Communication and Public Relations
programme, will provide students with the high
level of knowledge and the increased skills needed
to succeed in this dynamic and expanding profession.
In this programme, students will be able to explore
the concepts and principles of management and also
the roles of communication and public relation in
organization including strategies, skills and functions.
Besides that, the students will also look into the historical development, theoretical aspects and practical
applications of the managerial process in their respective
departments. They will be exposed to the ethical
dilemmas faced by managers and the social responsibilities of businesses, especially during the issue, risk
and crisis management.
Today’s public relations professional plays an important
role in helping organizations reach their overall goals
and objective. This course aims to further educate
individuals who have completed related degree pro-
grammes to incorporate principles of research in areas
of communications and public relations that will
help students to achieve professional results in aesthetic
design and cultural arts. These can be incorporated
into communication and public relations to reach
a broader audience.
Entry Requirement
with honors from any recognized public /private
Bachelors Degree with a minimum of 5 years of
working experience in the related industry.
Including
500 in GMAT
Programme structure
Year 1
Semester 1
• Management
• Managerial
Accounting
• Marketing
Management
• Quantitative Business
Methods
Semester 2
• Organizational
Behaviour
• Financial
Management
• Strategic
Management
Year 2
Semester 3
• Public Communication
• Organisational
Communication
• Practical Application
in Public Relations
• Public Relation
• Dissertation
Graduates of this course will find opportunities as
• Marketing Directors
• Advertising Agents
• Public Affair Advisor
• Managers
• Public Relations Directors
• Public Opinion Analysts
84
POSTGRADUATE
Communication & Public Relations
JPT/BPP (N/345/7/0055)05/16
POSTGRADUATE
General Management
In the fast changing business environment today,
leading organisations are demanding multi-skilled and
multi-talented workforce. Individuals must equip
themselves with a geed level of generalisation within
their respective field of specialisation. The MBA
General Management is designed to enhance individual’s competency to meet up with these challenges.
The programme provides students with creative and
innovative entrepreneurship skills they may use in
their future management activities. It equips them
with leading-edge management tools that they can
use to increase their competitive advantage.
Learning Outcomes
Upon completion of this programme, graduates are able
to develop an extensive and practical knowledge-base
of theory, tools, skills, practices, and researches related
to business and apply these to the problems and opportunities that are encountered in the business environment.
Through critical thinking, graduate can appraise and
select innovative and creative solutions to business problems
and opportunities while upholding strong ethical values
and behaviours by looking at the broader role the business
has in society and their own responsibilities as a member
of the business community and citizens in society.
Entry Requirement
• A minimum Bachelors Degree in related field; OR
• Any other equivalent qualification recognized by the
Including
• Two (2) supporting reference letters from the current
or previous employer, lecturer or supervisor from
previous University or Institution or Notary Public
Service from place of stay AND
• Have IELTS score of 6.0, or TOEFL score of 500,
or The first Degree is conducted and examined in
English language; OR applicants without English
Language certification must complete and pass English
program conducted by LUCT International House
during the tenure of study as part fulfilment of their
graduating requirement.
Programme structure
Year 1
Semester 1
• Management
• Marketing
Management
• Managerial
Accounting
for Business
Semester 2
• Financial
Management
• Research Methology
• Human Resources
Management
Year 2
Semester 3
• Strategic
Management
• Leading
Organisational
Change
• Operational
Management
• Dissertation
Graduate from this course may find themselves
engaged as general managers or directors within their
respective field such as Human Resource management,
Logistics and Distribution management, Production
85
management, Producer/Project Management, Quality
Assurance and Control management, Crisis and
Business Continuity management, risk management
and other functional unit management.
JPT/BPP (N/345/7/0103) 09/16
change is inevitable. Leading organisations are looking
for workforce that have strong business sense and to lead
change initiatives. Individuals must equip themselves with concrete business knowledge and change
management. The MBA Project Management is
designed to enhance individual's competency to meet
up with these challenges. The programme provides
students with creative and innovative entrepreneurial
project skills they may use in their future management
activities. It equips them with leading-edge management
tools that they can use to increase their competitive
advantage.
In this programme, graduate will be able to:
• Develop innovative entrepreneurial project management skills in the various industries.
• Demonstrate the body of knowledge in project
management within various functional areas of
business such as marketing, management, accounting,
finance, human resources and operations among others.
• Develop the capacity to adapt and innovate to
solve problems, to cope with unforeseen circum
stances, and to manage the uncertainties.
• Develop the ability to think strategically & critically;
and to lead, motivate and manage project teams
across borders.
• Apply the organisational skills for the effective
implementation of projects policy in the context
of the organisation.
• Apply the values of social responsibility, legal and
ethical principles, and corporate governance in projects.
• Develop an extensive and practical knowledge-base
of theory, tools, skills, practices, and researches related
to business projects and apply these to the problems
and opportunities that are encountered in the business
project environment.
• Appraise and select creative and innovative solutions
to business problems and opportunities.
• Develop a range of professional projects strategies that
promote effectiveness in a business environment.
• Demonstrate ethical, legal, and responsible
behaviour; and explain the broader role that business
has in society and their own responsibilities as a member of the business community and citizens in society.
• Communicate effectively and manage a creative
project team.
Entry Requirement
• Any degree recognised by the Senate from local or
overseas Universities with a minimum of second
class lower; OR
• Working applicants with any degree recognised by the
Senate from local or overseas Universities with CGPA
less 2.0 must have a minimum of 5 years working
experience at executive or managerial level, and
• Two (2) supporting reference letters from the current or
previous employer, lecturer or supervisor from previous
University or Institution or Notary Public Service
from place of stay and
or The first degree is conducted and examined in
English language; or applicants without English
Language certification must complete and pass
English program conducted by LUCT
Learning Outcomes
International House during the tenure of study as
Upon completion of this programme, graduates
part fulfilment of their graduating requirement.
are able to:
Programme structure
Year 1
Semester 1
• Management
Semester 2
• Leading
Organisational Change
• Project Scope, Time &
Cost Management
Year 2
Semester 3
• Project Quality Assurance,
Human Resources &
Communication
Management
• Project Risk, Procurement
& Integration
Management
• Dissertation
Management Office, or other functional areas such
Graduate from this course may find themselves as Human Resource, Operations Management,
engaged and leading the Programme Management Customer Services, Risk Management, Marketing,
Office, Project Management Office, Transformation Event, Creative Management to name a few.
86
POSTGRADUATE
Project Management
JPT/BPP (KA10486)05/15
Master of Science in Software Management
POSTGRADUATE
This program provides students with the most relevant,
practical, and applicable knowledge available in software
engineering and software management. With the
appropriate mix of technical and business skills, graduates of this program can systematically analyze
business situations and propose, plan, and manage
rigorous software development strategies and efforts to
fulfil organizational objectives.
This program aims at equipping industry practitioners
and academicians with advanced knowledge and skills
in Software Management. Among the main aims are:
• Prepare graduates who possess fundamental skills and
knowledge in design and implement software metrics
that align with business and stakeholder goals.
• Train graduates to manage software development
throughout its lifecycle and the resources needed to
finish projects.
• Equip graduates with advanced theoretical principles
and scientific methods to create effective solutions
to practical problems and to evaluate the solutions.
• Develop graduates' effective communication skills
in both written and oral form.
• Train graduates to work on a project in which they
propose, design, build, test, analyze, and deliver a
computing solution to meet appropriate computing
standards and realistic constraints.
• Instil graduates with to seek knowledge through lifelong learning.
• Equip graduates with the ability to supervise and
carry out research under supervision
• Inculcate graduates with professional and ethical responsibilities as well as understanding the possible social,
economic, cultural, legal and environment impact if
their computing solutions in the global context.
• Equip graduates to obtain an understanding of failed
projects and their root causes.
• Apply and integrate knowledge concerning current
research issues by offering specialized expertise at an
advanced level in business, financial and information systems disciplines in the domain of the programme of study.
• Ability to uses facts and data together with processoriented thinking and logic to ensure that software
management will meet organizational, financial,
market, and technical requirements.
• Evaluate and analyze ICT solutions in terms of their
usability, efficiency and effectiveness.
• Demonstrate an ability to integrate methods from
different areas of organization, management, information systems and communication technology to
analyze the performance.
• Apply existing techniques of research and enquiry to
acquire, extend, create and interpret knowledge in ICT.
• Communicate and function effectively in a group.
• Prepare, publish and present technical material to a
diverse audience.
• Demonstrate behaviour that is consistent with codes
of professional ethics and responsibility.
Entry Requirement
• A minimum Bachelors Degree in Computer Science
or Software Engineering with CGPA of 2.50 from
any recognized public / private universities by
Government; OR
Programme structure
Year 1
Semester 1
Information System
• Innovation & Entrepreneurship
• Decision Support & Intelligent
System
• Software Maintenance &
Configuration Management
Semester 2
• System and Software Requirement
Analysis and Specifications
• Software Metrics
• Software Marketing Management
• Human Resource Management For
Software Professionals
Year 2
Semester 3
• IT Policy & Strategy
• Software Quality Management
• Research Project Paper
• Management of Outsourced
Development
Graduates will be equipped to enter into business
or technical management roles within the software
industry and a wide variety of enterprises. Graduates
of this course will find opportunities as:
• Chief Technical Officers (CTO's) in International
Organizations.
87
• Senior Managers in Software industry
• Project Managers in Multinational Organizations
• Consultants and Trainers in Software Configuration
Management.
• Successful Academicians involved in the research
and development of Software Industry
JPT/BPP (KA10485)05/15
Master of Science in Software Engineering
lytical and critical thinking skills in problem solving.
academic and career development.
• Communicate effectively with peers, clients, superiors
and society at large.
• Demonstrate teamwork, interpersonal and social skills.
• Demonstrate Professionalism and social and ethical
considerations in accordance with ethical and
legal principles.
entrepreneurial and managerial skills.
Entry Requirement
any recognized public/private universities by Government; OR
• Any other equivalent qualification recognized by the
Programme structure
Year 1
Semester 1
Information System
• Software Maintenance &
Configuration Management
• Innovation & Entrepreneurship
• Decision Support & Intelligent
System
Semester 2
• Software Metrics
• Software Architecture
• Data Engineering
• Software Quality
Year 2
Semester 3
• Software Agents
• Data Warehousing & Data Mining
• Research Project Paper
• Management of Outsourced
Development
Graduates of this course will find opportunities as:
• Software Developers
• System Engineers
• Requirements Engineer
• Software Architect
• Quality Assurance Engineer
• User Interface Designer
• Project Leaders
• Business Analysts
• Other jobs in related fields
88
POSTGRADUATE
Focusing on current software engineering concepts
and methodologies, the Master of Science in Software
Engineering provides an opportunity for scientific,
technical and sophisticated commercial systems
developers to enhance their expertise in systems software development and applied research. The Master
of Science in Software Engineering is the preferred
program track for the hands-on developer.
essential facts, concepts, principles and theories
relating to Information Technology.
• Applying theoretical principles of technology and
entrepreneurship in relevant areas.
• Demonstrate a critical and practical understanding
of business intelligence systems and the role
they play in providing a competitive advantage
to the organizations.
• Integrate various technology solutions.
• Utilize relevant techniques and demonstrate ana-
JPT/BPP (KA10487)07/15
Master of Science in Computer Networking
POSTGRADUATE
This Program is intended for people who require not
simply an expertise in the area of computer science
and Internet applications but significant technical
knowledge in the area of networking.
Not only does this programme seek to provide you
with specialist networking knowledge and programming skills, but it also aims to address those key areas
in which there is a widely acknowledged skills gap in
what businesses are seeking.
In Short, MSc in Computer Networking is intended to
provide an in-depth understanding of the current and
future emerging technologies in computer networking
and to underpin the design, analysis and implementation of networks that suits a variety of businesses.
essential facts, concepts, principles and theories
relating to Information Technology
• Applying theoretical principles of technology and
entrepreneurship in relevant areas
• Demonstrate a critical and practical understanding
of business intelligence systems and the role they
play in providing a competitive advantage to the
organizations
• Utilize relevant techniques and demonstrate analytical and critical thinking skills in problem solving
academic and career development
• Communicate effectively with peers, clients, superiors
and society at large
• Demonstrate teamwork, interpersonal and social skills
• Demonstrate Professionalism and social and ethical
principles
entrepreneurial and managerial skills
Entry Requirement
any recognized public/private universities by Government; OR
Programme structure
Year 1
Semester 1
• Advanced Computer Network
• Advanced Operating System
• Real Time Systems
• Project Innovation &
Management
Semester 2
• Advanced Network Programming
• Network Security
• Mobile Distributed Computing
System
• Network Administration
Year 2
Semester 3
• Internet & Intranet Protocol
Application
• Network Design & Performance
• Project Paper
• Grid Computing
Businesses and organizations continue to adopt
increasingly complex and sophisticated technologies
in their network and broadband infrastructures.
This rapid change creates new jobs with responsibilities that reflect the changes in technology requiring
an increasing level of skills and education.
89
According to the latest statistics, the demand for
Network Specialists/Communications Analysts will
grow by 55% between now and 2014. Careers range
from the traditional telecommunication professionals
to Network design engineer, network developer
and in marketing and technical support.
JPT / BPP (KA11057)01/16
Master in Digital Film & Television
Entry Requirement
The Master in Digital Film & Television is for any- • A minimum Bachelors Degree in related field with
one wishing to advance their skills and knowledge
minimum CGPA of 2.50 from any recognized public /
in the production process of Film and TV as well as
private universities by Government; OR
those who are interested in research and advance • Any other equivalent qualification recognized by the
study of the global film culture.
Programme structure
Entertainment
Year 1
Semester 1
• Graduate Seminar
• Digital Media in Society
• World Cinema
Semester 2
• Advanced TV Production &
Animation
• Documentary in Digital Age
Year 2
Semester 3
• Satellite & Cable TV Operations
Electives : Select One
• Creative Screenwriting
• Screen Production Methods
• Entrepreneurship: Film & TV
• Exegesis
• Creative Project
Fields that fall into this category are as follows:
Film/TV Producer, Audio/Video Editor, Film/TV
Director, Cinematographer, Screenwriter, Copywriter,
Film Critic, Copy Editor, Interaction Designer,
Character Designer, Production Manager, Broadcaster,
Floor Manager, Talent Development, Director of
Photography, Casting Manager, Lecturer, Content
Developer, Animation Storywriter, Entertainment
Entrepreneur, Documentary Filmmaker and
Broadcast Journalist.
90
POSTGRADUATE
The phenomenal rise of Digital Film and Television When you graduate you will be able to:
(DFTV) is at the heart of the explosive growth of • Exhibit extensive theoretical and practical knowledge
of the digital film, television and allied industries,
the global Creative Industry.
including relevant professional knowledge, skills,
The Master in Digital Film & Television is designed
discipline and ethics at an advanced level as they
to fully equip students with the skills to produce
relate to these industries;
and understand moving images for digital film and • Demonstrate capacities for creativity, transformation
television; current and future production demands.
and interpretation;
The programme is strongly committed to nurtur- • Demonstrate a flexible and innovative approach
ing individual talents in digital film and television as
to the national and international challenges for the
students gain hands-on practical experience and
professional digital film and television producer
in the 21st century;
new skills in creative and technical areas.
• Understand and appreciate how filmmaking connects
This programme will include the many aspects of
with the broader society and contribute to social and
film and television skills in production along with
economic development.
an advanced knowledge and theoretical perspective
in film and television studies by way of film analy- On a more practical level, you will be able to:
• Exhibit a capacity to design, conduct and present
sis, writing project proposals and scripts, budgeting
original research outcomes;
and work flow planning. Students will learn • Demonstrate advanced skills in respect of digital film
methodology of production from conception to
and television creative production.
final presentation along with applied theories by • Demonstrate an entrepreneurial approach coupled
way of examining historical and contemporary
with an understanding of how to engage with key
world cinema and the international broadcasting
industry players;
industries. Course material will be presented in the • Work at various levels, both as an individual and as
form of readings, film screenings, practical produca team member, in a wide variety of environments
tion experience and self assessment projects.
JPT/BPP (N/345/7/0102)09/16
Master of Project Management
POSTGRADUATE
change is inevitable. Leading organisations are looking
for workforce that have strong project management
competency to manage and lead the change initiatives.
Individuals must be adaptive and equip themselves
with strong horizontal competencies through the use of
project management. The Master of Project Management is designed to enhance individual's cross-functional,
cross-border competency to meet up with these challenges.
The programme provides students with creative and
innovative entrepreneurial project skills they may use
in their future management activities. It equips them
with leading-edge management tools that they can use
to increase their competitive advantage.
In this programme, graduate will be able to:
• Develop innovative entrepreneurial project management skills in the various industries.
• Demonstrate the body of knowledge in project
management across and within various functional
areas of business such as marketing, management,
accounting, finance, human resources, creative
management and operations among others.
• Develop the capacity to adapt and innovate to solve
problems, to cope with unforeseen circumstances, and
to manage the uncertainties of project environment.
• Develop the ability to think strategically & critically;
and to lead, motivate and manage project teams
across borders creatively.
• Apply the organisational skills for the effective
implementation of projects policy in the context of
the organisation.
• Apply the values of social responsibility, legal and
ethical principles, and corporate governance in projects.
• Develop an extensive and practical knowledge-base of
theory, tools, skills, practices, and researches related to
management of projects and apply these to the
problems and opportunities that are encountered in
the project environment.
• Appraise and select creative and innovative solutions to
project problems and opportunities.
• Demonstrate effective professional and interpersonal
practices essential in managing projects.
• Develop a range of professional projects strategies that
promote effectiveness in project implementations.
• Apply integrative and critical thinking skills in
managing projects.
• Communicate effectively and manage a project
team creatively.
Entry Requirement
• Any degree recognised by the Senate from local or
overseas Universities with a minimum of second
class lower; OR
• Working applicants with any degree recognised by
the Senate from local or overseas Universities with
CGPA less 2.0 must have a minimum of 5 years
working experience at executive or managerial level, and
• Two (2) supporting reference letters from the current
or previous employer, lecturer or supervisor from
previous University or Institution or Notary Public
Service from place of stay and
or The first degree is conducted and examined in
English language; or applicants without English
Language certification must complete and pass
English program conducted by LUCT International
House during the tenure of study as part fulfilment
Upon completion of this programme, graduates are able to
of their graduating requirement.
Programme structure
Year 1
Semester 1
• Global Business & Management
• Sustainable Decision Making
• Leading Organisational Change
• Management Consulting
Semester 2
• Innovation Management
• Project Management Framework
Year 2
Semester 3
• Project Scope, Time & Cost
Management
• Project Quality Assurance,
Human Resources &
Communication Management
• Project Risk, Procurement &
Integration Management
Semester 4
• Dissertation
Graduate from this course may find themselves
engaged and leading the Programme Management
Office, Project Management Office, Transformation Management Office, Consultancy, or other
91
functional areas such as Human Resource,
Operations Management, Customer Services,
Risk Management, Marketing, Event, Creative
Management to name a few
JPT/BPP (KA10488)11/14
Doctor of Business Administration
and manage an organization effectively in a global
and rapidly changing environment.
• Appraise and select innovative and creative solutions
to business problems and opportunities.
• Apply relevant theoretical knowledge to contemporary
business problems.
• Critique contemporary organizational practice in
light of relevant theory.
• Assess business research studies in order to rate their
quality and applicability in improving the effective
handling of business management problems.
• Manage behavioral, policy and strategic issues to
improve the effectiveness of their own organizations.
• Identify, analyze and evaluate internal and external
environmental influences on organizations in order
to develop strategic plans for the management of
change and the development of their organizations.
• Compose superior written reports and skills relevant
to business organizations.
• Compare and link their educational experience
directly with their own workplace experience.
Entry Requirement
• MBA or any other equivalent qualification recognized
by the Malaysian Government with a minimum
of 2 years of working experience in executive or
managerial role
Including
by former or current employer or professor or
Community Leader
• International students shall posses a proficiency
in English language with a minimum score of
550 for TOEFL (paper based), 7.0 for IELTS or
English language as mother tongue.
Programme structure
Year 1
Semester 1
• Advance Management
• Advance Case Studies
• Advance Quantitative Methods
• Advance Research Methodology
Semester 2
• Consultancy & Applied
Project Management
• Global Marketing Strategy
• Information Systems for
Managers
• Strategic Finance
• Strategic Accounting
• Competitive Strategy &
Management
Year 2
Semester 3
• Thesis
Obtaining a “Doctorate Degree in Business” will
put you ahead and also differentiate you from the
competition in the market. It will enable successful
graduates to obtain lucrative careers in business
enterprises and also in the academic world. These
graduates will have the potential to become:
• Chief Executive Officers / Managing Directors
• Entrepreneurs
• Management, Training and Research Consultants
• Academicians
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POSTGRADUATE
This programme is a doctoral qualification that aims
to educate and nurture all types of business players
including top executives, managers, entrepreneurs,
consultants, industry leaders, researchers, and business
educators. The curriculum is designed to meet the
needs of the candidates to contribute to their fields and
also to respond to the needs of society particularly
in the management of various government, private
agencies, and NGOs. Graduates of this programme
will be “Doctors of Business” who are capable leaders
accountable for strategic sustainability whilst upholding
high moral and ethical values in their business practices as well as being able to manage change within
a dynamic business environment. You will be well
equipped with advanced skills in the teaching, research,
managerial, entrepreneurial, and strategic knowledge
in business, making you capable of examining any formalorganization and discern its strengths, weaknesses,
opportunities and threats; and use these findings to
make accurate business decisions and recommendations.
The learning outcomes for this programme includes
being able to:
• Explain and apply a range of quantitative and qualitative
research methods frequently used in business research
to solve current business management problems.
• Construct research questions that can be examined
empirically following the methods of social sciences
• Apply the state-of-the-art knowledge in the field of
the student's research.
• Demonstrate independent and critical thinking ability and appreciate the ethical issues and concerns
relevant to the discipline.
• Generate new and readily applicable knowledge in
a chosen area of business typically relevant to their
host organizations and their own career objectives,
leading to an improved understanding of how to lead
JPT/BPP (KA10541)03/15
Doctor of Philosophy(PhD)Management
POSTGRADUATE
This program aims to produce “Doctors of Philosophy” • Generate new and readily applicable knowledge in a
in Management with advanced knowledge, skills in
chosen area of management typically relevant to their host
management practices and research works.
organizations and their own career objectives, leading
to
an improved understanding of the management
This program aims at equipping industry practitioners
practices in a global and rapidly changing environment.
and academicians with advanced knowledge and skills
in business management. Among the main aims are: • Appraise and select innovative and creative solutions
to management problems and opportunities.
• To accomplish the country's objectives of developing
management professionals with doctoral qualifications. • Apply relevant theoretical knowledge to contemporary debates in the field.
• To produce high quality doctorates with advanced
•
Critique contemporary organizational practices in
skills in teaching, training, research works, managerial,
entrepreneurial and strategic knowledge for leading
•
Assess
management research studies in order to rate
and innovative contemporary organizations.
their quality and applicability in improving the effec• To provide doctorates sound knowledge in managerial
tiveness of business management.
functions such as marketing, accounting, finance,
•
Manage behavioural, policy and strategic issues to
information systems, human resources and operations.
improve the effectiveness of their own organizations.
• To produce doctors of philosophy with capabilities in
innovative leadership and change management in • Identify, analyze and evaluate internal and external
marketing, accounting, finance, information systems,
to develop strategic plans for the management of
human resources and operations..
change and development of their organizations.
• To improve professional practices through the application of research and case methodologies in market- • Compose superior written reports and skills relevant
to business organizations.
ing, accounting, finance, information systems, human
resources, the problems and issues.
Entry Requirement
At the end of this programme, students will be able to: • Master’s Degree or any other equivalent qualifica• Apply a range of quantitative and qualitative research
tion recognized by the Malaysian Government
methods frequently used in research works to solve
contemporary problems in management practices. Including
• Construct research questions that can be examined • Two letters of reference / recommendation provided
by former or current employer or professor or
empirically using scientific methods.
Community Leader
• Demonstrate an understanding of the state-of-theart knowledge in the field of the student's research. • International students shall posses a proficiency in
• Demonstrate independent and critical thinking ability
English language with a minimum score of 550
and appreciate the ethical issues and concerns relevant
for TOEFL (paper based), 7.0 for IELTS or English
to the discipline.
language as a national language.
Programme structure
1st Level
• Advanced Research Methodologies
• Advanced Quantitative Methods
2nd Level
• Thesis
• CEOs/MDs of companies.
Earning a PhD in Management can help 'Doctors • Consultants and Trainers in Management.
of Philosophy' to differentiate themselves as indus- • Successful faculty members of reputable Business
try leaders with remunerations. Graduates of this and Management Schools/ Faculties in Malaysia
course will find opportunities as:
and Overseas.
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JPT/BPP (KA10542) 01/15
This program aims to produce “Doctors of Philosophy”
in the creative industries, form fine art to applied
design specialisations. It equips creative practitioners
with the skills to exploit their specialist knowledge
in applied research and development within the creative
industries and creative academia.
• apply a range of quantitative and qualitative research
methods frequently used in Media, Arts and Design
research to solve current and contemporary problems,
providing innovative solutions to academia and the
Creative Industries.
• apply a range of theoretical knowledge and methods
frequently used in creative practice, research and
industry frameworks.
• construct research questions that can be examined
empirically using scientific methods.
• apply the state-of-the-art knowledge in the field of
the student's research.
• demonstrate independent and critical thinking ability
and appreciate the ethical issues and concerns relevant
to the discipline.
• generate new and readily applicable knowledge in
a chosen area of Media, Arts and Design typically
relevant to their host organizations and their own
career objectives, leading to an improved understanding of the Creative Industries and Art practices
in a global and rapidly changing environment.
• appraise and select innovative and creative solutions
to business problems and opportunities related to
the field.
• apply relevant theoretical knowledge to contemporary debates in the field.
• critique contemporary organizational practices in
• asses Media, Arts and Design research studies in order
to rate their quality and applicability in improving the effectiveness and creating innovations in
Craetive Industries.
• define a new art practices within a global context of
the contemporary media, arts and design industries.
• compose superior written reports and skills relevant
to creative practices.
• compare and link their educational experiences
directly with their own workplace experience.
Entry Requirement
• Master’s Degree in Graphic Design; OR
• Any other equivalent qualifications recognized by the
Course structure
1st Level
• Advanced Research Methodology
• Creative Research Methodology
2nd Level
• Thesis
Earning a PhD in Creative Industries and Art Practice,
will enable graduates to become industry leaders,
who are ahead of the competition, and who will
be leading innovation on the global stage within
their respective specialisations.
Graduates of this course will find opportunities as:
• CEOs/MDs of companies involved in creative
industry and art practices.
• Consultants and Trainers in creative industry and
art practices.
• Successful academicians in creative industry and
art practices.
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POSTGRADUATE
Doctor of Philosophy (PhD)
Creative Industries & Art Practice
JPT/BPP (KA10543)02/16
Doctor of Philosophy (PhD)Information Systems
POSTGRADUATE
will have developed a portfolio of personal, transferable
The PhD Information Systems provides Doctoral
competencies appropriate for their planned and
candidates with theoretical knowledge and methodprojected career objectives as a senior manager,
ological skills to enable them to become productive
educator and entrepreneur
researchers. Through a combination of coursework,
research seminars, and mentored research, Candidates • To engender an enjoyable educational experience
enrolled in PhD Information Systems study problems
responsive to the rapid rate of technological, organithat practicing IS professionals and manager’s face;
zational and global changes shaping modern day
as they design, use, and apply information systems
organizations
and technologies to solve business problems.
• To accomplish the country’s objectives of developing
professionals and managers with PhD doctoral
Candidates also acquire breadth of knowledge in the
qualifications
range of issues that define the field of IS, as well
• To facilitate in depth studies of particular aspects
as in-depth expertise in an area of their choice.
of information systems research
The objectives of the course are:
• To improve professional practice through the
• To provide students with fundamental knowledge
application of research and case methodologies to
about the various facets of information systems and
information systems problems and issues
operations among others
• To produce high quality doctorate candidates with At the end of this programme, students will be able to:
advanced skills in teaching, research, managerial, • Explain and apply a range of quantitative and qualitative research methods frequently used in research
entrepreneurial, strategic knowledge and skills
to solve current information systems problems
necessary for leading and managing all facets of
• Construct research questions that can be examined
contemporary organizations
empirically following the methods of social sciences
• To provide each candidate the expertise and skills
necessary to be an effective educator or practitioner • Demonstrate an understanding of the state-of-theart knowledge in the field of students research
in Information Systems
• To produce researchers who can advance Information • Demonstrate independent and critical thinking
ability and appreciate the ethical issues and concerns
Systems theory and practice and enhance the conrelevant to the discipline
tributions that business can make to the larger
• Generate new and readily applicable knowledge
community
in a chosen area of information systems typically rele• To produce graduates with advanced capabilities in
vant to their host organizations and their own career
leadership and managing change. Graduates will be
objectives, leading to an improved understanding
able to examine any formal organization and discern
of how to lead and manage an organization effectively
its strengths, weaknesses, opportunities and threats.
in a global and rapidly changing environment
In turn, they will be able to make assessments and
• Appraise and select innovative and creative solutions
prescriptions accordingly
to management problems and opportunities
• To advance the long term viability of candidates
employer organizations through the candidates high • Apply relevant theoretical knowledge to contemporary
information system problems
level intellectual contributions and innovative problem
• Critique contemporary organizational practice
solving abilities.
in light of relevant theory
• To provide for considerable personal development
such that the PhD graduates achieves a greater • Assess information systems research studies in order
to rate their quality and applicability in improving
level of effectiveness as a professional practitioner,
the
effective handling of organizational problems
educator or manager. Upon graduation , participants
95
JPT/BPP (KA10542) 01/15
Target Audience:
• Academicians, Researchers in IS industry, Entrepreneurs
in in IS Industry, IS Managers, IS Development
Professionals, IS Consultants
Entry Requirement
• Master’s Degree in related field with minimum
CGPA of 3.0; OR
Programme structure
1st Level
• Advanced Research Methodologies
• Advanced Quantitative Methods
2nd Level
• Thesis
Earning a PhD in Information Systems can help • CEOs/MD of companies
candidates to differentiate themselves as industry • Consultants and Trainers in Information Systems
leaders in the field of information systems with
excellent remunerations. Graduates of this course • Successful practitioners, Academicians and researchers
in the field of Information Systems
will find opportunities as:
96
POSTGRADUATE
• Manage behavioral , policy and strategic issues to
improve the effectiveness of their own organizations
• Identify, analyze and evaluate internal and external
to develop strategic plans via use of Information
Systems for the management of change and the
development of their organizations
• Compose superior written reports and skills relevant
to business organizations
Awarded by Curtin University of Technology, Australia • KPT/JPS (KR5166) 06/14
Bachelor of Arts (Design)
This programme is professional and academically
structured to produce graduates for the industry
who are able to conceptualise and execute creative
innovative design solutions. Through the study of
historical and contemporary theory students will
develop their ability to research, analyse and generate
intelligent design solutions that will be profitable
to their future clients in the world of graphic
design and advertising. Being versatile, industry savvy,
multi-skilled, multi-tasking individuals our graduates
will readily blend into the industry and succeed.
Through the course students will develop a broad
awareness of disciplines within the Graphic
Design field. These include Desktop Publishing,
Illustration and Photography. They will identify
their special skills and interests by engaging in a
wide range of design experiences which cover the
major fields of design practice. Studies in a relevant
design technology called Studio Technology and
an ongoing examination of critical, theoretical,
historical and contextual design issues called Design
in Context are also taken in these years.
Entry Requirement
• Pass STPM/A Level with minimum 2 principals;OR
• Pass Foundation in Design; OR
Programme structure
YEAR 1
Semester 1
• Communication Studies
• Design History
• Illustration 1
Semester 2
• Illustration 2
YEAR 2
Semester 3
• Typography Studies
• Marketing 100
• Design Research
Select One:
• Creative Advertising
Design Theory 291
Design
Introduction 291
Semester 4
Graphic Design Major:
• Typography Application
• Design In Context
• Internet
Advertising Major:
Animation
Design Copywriting & Art
Direction Workshop 292
Design Process 292
• Design in Context
Design Studio 391
Select One:
• Introduction to
Animation
• Introduction to
Internet
Introduction
• Introduction
Multimedia Major:
• Animation & Motions
Graphics
• Typography Application
• Design in Context
YEAR 3
Semester 5
• Design Management 391
• Creative Adv Design
Studio 391
Select One:
• Introduction to
Animation
• Introduction to
Internet
Introduction
Advertising Major:
Design Practice 391
• Design Management 391
Multimedia Major:
Intro 391
• Design Mannagement 391
• 3D Modeling & Rendering
Introduction 292
Select One:
• Introduction to
Animation
• Introduction to
Internet
Introduction
Semester 6
Practice 392
Practice 392
Select One:
• Introduction to
to
Internet
Introduction
Advertising Major:
Design Practice 392
Practice 392
Design Studio 392
Select One:
• Introduction to
Animation
• Introduction to
Internet
Introduction
Multimedia Major:
Practice 392
Select One:
• Introduction
to
Animation
• Introduction to
Internet
•Multimedia Design
Introduction
As the communications industry continues to expand, • Graphic Designer
there are tremendous opportunities for graphic design • Packaging Designer
graduates. A graduate of the Bachelor of Arts (Design) • Event Production Manager
• Communications Designer
programme typically works as:
• Stationery Designer
• Art Director
• Set Designer
• Design Manager
• Magazine or Newspaper Designer
• Illustrator
• Web Page Designer
• Photographer
• Desktop Publishing Specialist
• Multimedia Designer
• Image Touch-up Designer
97
Awarded by Curtin University Technology, Australia • JPT / BPP (KR11105) 12/14
BA in Mass Communication
relations, copywriting, film & television, photography
and multimedia.
Entry Requirement
• Pass STPM/A Levels with minimum2 principals;OR
• Pass Foundation in Communication; OR
Programme structure
YEAR 1
Semester 1
• FTV 121: Screen
Production Techniques
• JRN111: Introduction to
Print
• PR201: Public Relations
Principles
• MCCA102: Culture to
Cultures
• MCCA103: Making
Meanings
Semester 2
• FTV111: History of
Screen Language
• MCI 102: Research &
Presentation 2
• JRN 112: Introduction to
Broadcasting
• CAD291: Creative
Techniques
• MCCA101: Narrating
Selves
• MCCA104: Engaging
Media
• Brand Identity 271
• Digital Design Studio 271
YEAR 2
Semester 3
• JRN 210: Media Law
• FTV 212: Screen
Actualities
• MCI 216: Asia Media in
Transition
• FTV241: Introduction to
Screen Writing
• MDI291: Multimedia
Design Introduction
• FTV 233: Advertising &
Advertising Design
Theory
• Islamic / Moral Studies*
Semester 4
• FTV222: Documentary
Workshop
• JRN211: Media Ethics
• MCI 212: Consumers,
Audiences, Public &
Users
• IDI291: Internet Design
Introduction
Advertising Design
Process
YEAR 3
Semester 5
• JRN 212: Radio News
Professional
Music Video
• FTV 243: Corporate Script
Writing
• 3DAni292: 3D Animation
Advertising Design Practice
Semester 6
• JRN213: Print News
Reporting
International
• FTV334: Corporate
Video Production
• AMGI292: Animation &
Motion Graphics
Advertising Design
Copywriting & Art
Direction
** Elective Subject: Public Relations, Advertising, or Multimedia Design.
This degree programme enables the graduate to be versatile and apply his knowledge and skills to a variety of
fields, including international marketing, sales, services,
management, multimedia, healthcare, manufacturing
and biotechnology (consumer education).
Graduate from this programme will find tremendous
opportunities to gain employment in all businesses, the
government sector and international organisations. A
graduate of this discipline can enter the industry as:
• Copywriter
• Multimedia Producer
• Broadcast Producer
• Film Producer/Director
• Journalist
• Photographer
• Photojournalist
• Newscaster
• Creative Director
• Digital Designer
• Media Manager
• Research Manager
• Brand Manager
• Account Manager
• Public Relations Manager
• Marketing Manager
98
Communication is the most exciting and challenging
field in today’s world, where the need to interact
and communicate with people at all level happens
everyday. This is a high profile profession and the
uniquely wide range of programmes at Limkokwing
is particularly designed to equip students with excellent communication skills for their chosen careers.
Offered jointly with Curtin University of Technology,
Perth, Australia, this programme offers career-focus
areas of study that include creative advertising,
communication, broadcasting, journalism, public
Awarded by Curtin University of Technology, Australia • KPT/JPS (KR9237) 07/13
Bachelor of Applied Science (Architectural Science)
The degree programme is jointly offered by Limkokwing
University of Creative Technology and Curtin
University of Technology, one of the most comprehensive universities in Australia. The curriculum
of the programme is fully delivered by Limkokwing
University of Creative Technology and moderated
by Curtin University of Technology, Australia.
The curriculum of the Faculty of Architecture &
the Built Environment offers a broad education in
professional architectural subjects. An emphasis on
the solving of actual theoretical problems enhances
the knowledge and skills that link understanding to
experience, theory to practice and art to science in
ways that directly respond to human needs, aspirations and sensibilities. Through its consortium of
architects, interior designers, engineers, quantity
surveyors and lecturers, the faculty aims to provide a
service to society and the profession by enhancing
the state-of-the-art in architectural design, technology
and the urban environment.
The Bachelor of Applied Science (Architectural Science)
programme is a 3+0 degree course that leads to
Bachelor Degree in Applied Science in Architectural
Science awarded by Curtin University of Technology
and equivalent to the Part 1.
Entry Requirement
• Pass Foundation in Built Environment; OR
• Pass Diploma in Architecture / Architecture
Technology; OR
• Any other equivalent qualifications recognized
by the Malaysian Government; AND
• Pass Arts in SPM /O Level; OR pass portfolio
assessment portfolio assessment (for students without a pass in Art subject)
Programme structure
YEAR 1
Semester 1
• Architecture & Culture 101
• Design
Communications 101
• Communication
Principles 111
Semester 2
• Communication
• Architechture & Culture 301
Principles 112
• Ecologically Sustainable
Design 102
• Design Communications 102
DIP/DEG
YEAR 2
Semester 3
• Architecture &
Culture 201
• Computer Aided Design
Semester 4
• Architectural
Techniques 202
YEAR 3
Semester 5
• Architectural Option 302
Semester 6
• Architechture &
Culture 302
Working Drawing
• 3D Visualiser
Architectural Model Specialist
For a graduate with a Bachelor of Applied Science •• Tutor
in Architectural Science, job opportunities are:
• Architectural Draftsman
• Assistant Designer
• CAD/3D Visualiser
• Project Manager
• Project Coordinator
• Theme Park Conceptual Architect
• Site Supervisor
• Architectural Structure Specialist
• Architecture/ Design Consultant
• Residential/Commercial Architect
• Interior Designer/Interior Architect
• Resort/Hotel Architectural Conceptualiser
• Town Planning Conceptual Architect.
99
Awarded by Anglia Ruskin University, UK • JPT/BPP (KA9249) 11/16
BachelorofArts (Hons)in Graphic &Web Design
Programme structure
YEAR 1
Semester 1
• Communication Theory
& Study Skills
• Design Process
• Introduction to Type
Media
• Graphic Design:
Contextual Studies
Semester 2
Graphics
Video
Skills
• Introduction to Image
Media
Design
• Graphic Design of the
20th Century
• Motion Graphics
• Visual Theories
• Debates & Practices
• Writing for Images
YEAR 2
Semester 3
• Development of Web
• Censorship in Text and
• Printmaking: Materials
Processes
Semester 4
• Graphic Environments
image
• Contemporary Film and
YEAR 3
Semester 5
• Islamic /Moral Studies
• Advanced Web Graphics
• Research Seminar
Semester 6
• Major Project
Programmer, Web Developer, Motion Graphics Artist,
This degree enables you to pick a wide range of career Web Animator and also provides entry into a range of relaoptions as a Web Designer, Graphic Designer for web, tedfields such as art editorial design and arts marketing.
100
The worldwide web has become an inseparable and radical approaches to web communication.
element of our living. A growing medium that has
not only captivated the young and tech-savvy, it is now Entry Requirement
an essential tool in business and in day-to-day living. • Pass Foundation in Design with CGPA 2.00 And
• Pass SPM with 5 credits including Art Subject; OR
With the growth being so rapid, there is a constant
demand for skilled human capital with the right • Pass STPM with 3 principals and pass the Art test
knowledge and awareness to take up a range of roles which will be provided by the Institution; OR
• Pass Diploma in Graphic Design with CGPA of
within this field.
2.00 (maximum 30 credits) from institute recognised
The degree programme equips students with a sysby the Malaysian Government; OR
tematic grounding in the use of XHTML and CSS,
hand-coding and the preparation of images for the • Pass Bachelor of Arts in the relevant field from institution
web, moving image for the web, dynamic content, recognised by the Malaysian Government; OR
and the application of web design across a range of • Any other equivalent qualifications recognized by
professional and commercial contexts.
Advanced modules address the requirements of pro- Students with a recognised Diploma in the relevant field
fessional web design projects, and explore innovative will be given credit exemptions based on past results.
Awarded by Curtin University of Technology, Australia • KPT/JPS (KA9250) 11/13
Bachelor of Art (Hons) in Graphic Design
The aim is to provide a programme appropriate to
degree level study in graphic design that equips students for
employment/ self-employment in graphic design and
other related areas of professional practice in visual
communications. The first two years provide students
with the necessary fundamental knowledge and skills of a
graphic designer. In year two, students are trained to
develop the ability to generate and discuss ideas, concepts
and design solutions independently and collaboratively in
response to set briefs and self-proposed projects. This
includes the ability to source, analyze and evaluate design
research; to edit both text and visual image information,
select appropriate graphics media, and manage the design
process to successful conclusion.
awareness of the issues of communication arising from
the graphic designer's relationship with audience,
clients, markets and users - including cultural, ecological,
moral and ethical perspectives. With this knowledge,
students will be encouraged to formulate a self-initiative
major project.
The Major Project is the culmination of the Art and
Design undergraduate practice pathways which the
students will pursue individually. Students are expected
to display, in both preparatory and finished work, an
advanced understanding of the methods, techniques,
materials and processes appropriate to the chosen
media. Developmental work will be subject to peer and
tutor review and assessed with the finished work.
In Year 2, students will be taught how to reflect, identify
and respond to personal strengths and weaknesses
Entry Requirement
appropriate to graphic design practice and establish
familiarity with the major developments and emerging • 2 principles STPM/ A Levels or equivalent or
media technologies within the graphic design and • Credit in Art Subject for SPM or pass the interview/
drawing test/ or portfolio review (if do not have Art
related creative industries.
Subject or Engineering Drawing) or
In the final year, students will be trained to generate • Foundation in design or its equivalent
Programme structure
YEAR 1
Semester 1
• Design Process 1
• Introduction to Typography
• Graphic Design Contextual
studies
Semester 2
• Design Process 2
•
Introduction to Web Design
Graphic Design of the
20th century
• Bahasa Malaysia (A)
• Debate and practice
• Pengajian Malaysia
YEAR 2
Semester 3
• New Media Design
Semester 4
• Graphics Environments
Minor (choose one)
• Contemporary Film and
Video
• Graphic Design for Web
•
YEAR 3
Semester 5
• Graphic Futures
• Research Projects
Minor (choose one)
• Pengajian Islam
• Pendidikan Moral
Semester 6
• Major Project
Where will it lead?
A BA (Hons) in Graphic Design will provide you with
a number of options, such as:
• Entry the Limkokwing Masters Degree in International
Contemporary Art & Design Practice, Cyberjaya Campus.
On completion of the degree programme, a
Limkokwing graduate is well-equipped to apply his
learning and know-how to a wide range of fields,
including advertising, public relations, publishing,
journalism, marketing, sales, services, management,
healthcare and biotechnology (consumer education).
As the communications industry continues to expand,
there are tremendous opportunities for graphic design
graduates. Graduates typically work as:
101
• Art director
• Design manager
• Illustrator
• Photographer
• Desktop publishing specialist
• Image touch-up designer
• Graphic designer
• Packaging designer
• Event production manager
• Communications designer
• Stationery designer
• Set designer
• Magazine or newspaper designer
• Web page designer
• Exhibition designer
• Multimedia designer
Awarded by Curtin University of Technology, Australia • JPT/BPP (KR5167) 07/15
Bachelor of Arts (Hons) in Interior Architecture
nication and administrative skills.
Students can complete their whole duration of degree
studies at Limkokwing University with a BA (Hons)
in Interior Design, which is a degree recognised by the
Design Institute of Australia.
Entry Requirement
• Pass SPM /SPMV/O Levels with 5 credits including
English language and pass in Mathematics and Arts
or portfolio assessment (for students without a pass
in Art subject); AND
•Pass STPM / A Level with minimum 2 principal
or equivalent; OR
•Diploma in Interior Design recognized by the
Malaysian Government; OR
•Bachelors Degree in related field recognized by the
Programme structure
YEAR 1
Semester 1
• Design 3
• Drawing 3
• CADD 1
Semester 2
• Interior Design 4
• Drawing 4
• Technical Studies
• CADD 2
YEAR 2
Semester 3
• Practicum Experience
Semester 4
• Interior Design 5
• Furniture Design 5
• Communication
Principles 111
YEAR 3
Semester 5
• IA 20th Century Development in Interiors 321
• IA Design 321
• IA Research Methods 321
• IA Technical Studies 321
Semester 6
• IA Design
Architecture 322
• IA Technical Studies 322
• IA Design Career
Strategies 322
• Elective 1
YEAR 4
Semester 7
• Interior Architecture
Design 421
• IA Project
Development 421
• Architectural Law 421
Semester 8
• IA Management 422
• IA Dessertation 499
• IA Practice 422
Interior designers can secure employment in various
industries. Career prospects await graduates in areas
such as:
• Theme Park Designer
• Residential/Commercial Development
• Transport Facilities (Plane/Train Interiors)
• Project Manager
• Corporate Interior Designer
• Set/Stage Designer
• Retail Designer
• Exhibition/Display Designer
• Hotel/Resort Development Designer
• Museum Interior Designer
• Developer of Restaurants and other spaces.
• Corporate Interior Designer
• Arbitrator for Interior Design Profession
102
This degree programme is jointly offered by
Limkokwing University of Creative Technology
and Curtin University of Technology, Australia.
The curriculum of the programme is fully delivered
by Limkokwing University and moderated by
Curtin University.
Interior designers, as qualified professionals, find
creative solutions to problem relating to the function
and quality of people's built environment. Interior
designers coordinate the design and construction of
building interiors including commercial and retail
office space, laboratories, intensive care units, computing
areas, hotel and resort developments, theatres, as
well as presentation environments for boutique and
large scale retailing, trade fairs, exhibitions, museums
and gallery exhibition and displays.
Interior Designers require skills and understanding in
all aspect of design, combined with technical knowledge
of interior construction, equipment and building
systems. They must also exercise ability in commu-
JPT/BPP(K)1000-600/B284(54)
A Level (Arts)
The Limkokwing University, known for its leadership
worldwide in the field of creative education both in
Liberal Arts has responded to student’s call a worldwide pre-University qualification. In conjunction
with Edexcel International, the Limkokwing
University now offers the GCE A’ Level effective
September 2012. The GCE A’ Levels program is conducted by the prestigious London Examinations and
administered by Edexcel International. As delivering
institution, Edexcel International works closely with
the UK government, other governments and education ministries around the world, higher educational
institutions and professional organisations to ensure
high academic standards for their programmes. The
London Examinations, formerly known as the
University of London Examinations and Assessment
Council (ULEAC), are highly regarded, have an
equivalent standing to all other Advanced Level
examinations conducted by the different Examining
Boards in the United Kingdom and are recognized
world-wide. Edexcel A-Level programme is a globallyrecognized Pre-University qualification attracting
students in over 150 countries and helping the gain
entry into prestigious universities worldwide, including those in the UK, USA, Canada, Australia and
New Zealand.
The wide range of subjects offered
at Limkokwing University
• Mathematics
• Business Studies
• Applied Information and Communication Technology
• English Literature
• Art and Design
• Economics
103

Career Opportunities - Limkokwing University

Transcription

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