media kit 2016

Transcription

media kit 2016
MEDIA KIT 2016
PT Navigasi Informasi Sibertama
PT Navigator Informasi Sibermedia
BEYOND BUSINES NEWS
Bisnis.com is known as the world largest business portal in Bahasa
Indonesia, member of Bisnis Indonesia Group of Media (BIG Media);
a trusted business navigator from Indonesia. Now days, Bisnis.com
transformed into super portal, where it will not just cover business news
but also political news, sports, soccer, traveling and lifestyle
(infotainment, showbiz, health, parenting, etc.) by integrated with
Kabar24.com.
The Super Portal Bisnis.com also continues to strengthen and enriches
the content related to economic, market, financial, industrial, property,
gadgets, as well as automotive in attempt to be a reliable navigator for
readers. Now, readers can enjoy the content of Bisnis.com in a more
comfortable way, because the display is more intuitive and equipped by
user friendly features. In terms of technology, Bisnis.com applies
concept of a responsive layout that can adjust the display when it is
accessed by mobile devices.
With this new concept, the Super Portal Bisnis.com is aimed at
providing contents that are more suitable for wider audience segments.
For business partners and advertisers, Portal Bisnis.com is increasingly
attractive to reach a wider market.
01
PT Navigator Informasi Sibermedia
TOP CHANNELS
Lifestyle
Industri
Last year, Bisnis.com and Kabar24.com
sessions are 105.277.951 with 64.265.406
users and 179.797.479 page views (PV).
(Dekstop and mobile apps)
K
The time on site increased as well, almost 3
minutes and 2.25 pages/visit.
Jakarta Raya
travelog.jakpost.travel
www.jakpost.travel
Market
Finansial
Top 10 channels in bisnis.com, are:
1. Kabar24
2. Lifestyle
3. Industri
4. Market
5. Jakarta Raya
Properti
Otomotif
Bola
Entrepreneur
k Kabar24
6. Bola
7. Finansial
8. Traveller
9. Entrepreneur
10. Otomotif
Bisnis.com users come from worldwide with
some of the top countries such as
Indonesia, USA, India, Singapore, Malaysia,
Netherlands, Canada, Hongkong, Kenya,
Russia, Japan, Taiwan, German, Australia,
China, South Korea, Estonia, Saudi Arabia,
United Kingdom, etc.
Source: Google Analytics, 2015
02
PT Navigator Informasi Sibermedia
AUDIENCE PROFILE
GENDER
MALE
FEMALE
55,46%
44,54%
AGE
25 - 34
28%
35 - 44
44%
45 - 54
16%
03
PT Navigasi Informasi Sibermedia
NEWS SITE :: DEMOGRAPHY
EDUCATION
OCCUPATION
INDUSTRY
Professional
Advertising, Art & Media
40%
Senior Manager
40%
Agriculture, Forestry & Fishing
15%
90 %
Associate Professional and Technical
10%
Professional, and Scientific & Technical
15%
Middle Manager
10%
Manufacturing
10%
University Graduate
Executive / Other White Collar
10%
Information Technology & Telecommunication
10%
10%
Director, CEO, COO, CFO, Large Company Owner
Financial & Insurance Service
5%
Full Student
10%
Others
5%
10%
Source: Effective Measure, 2015
04
PT Navigator Informasi Sibermedia
OVERVIEW
The Digital Post offers the full
printed version of the newspaper
online with frequent news updates
and plenty of other information
about Indonesia.
Focusing on up-to-date, accurate
analysis and in-depth stories,
www.bisnis.com is
one-stop reference for both local
and international audiences.
www.bisnis.com
Page Views:
9.000.000 /month
m.bisnis.com
Social Media
Unique Visitor:
3.200.000 /month
(Source: Google Analytics 2015)
05
PT Navigator Informasi Sibermedia
RATE CARD :: ALL PAGE & HOME PAGE
*All rates in IDR, excluded VAT 10 %
All Page
1000x50 px
No.
960x220 px
300x250 px
Inventory
Top Ad
Size
Weekly
Monthly
1.
Top Ad
1000 x 50
41.500.000
123.000.000
2.
Med Rectangle A1
300 x 250
54.000.000
161.000.000
3.
Med Rectangle A2
300 x 250
52.000.000
155.000.000
4.
Leaderboard A1
728 x 90
27.500.000
82.500.000
5.
Mini Banner A1
300 x 50
34.000.000
100.000.000
6.
Leaderboard A2
728 x 90
27.500.000
82.500.000
7.
Bottom Frame
1000 x 50
46.000.000
138.000.000
Home Page
300x250 px
No.
Inventory
Top Ad
Size
Weekly
Monthly
1.
Med Rectangle B1
300 x 250
21.500.000
64.000.000
2.
Mini Banner B1
300 x 50
19.000.000
55.000.000
3.
Mini Banner B2
300 x 50
16.500.000
49.500.000
4.
Full Banner B1
468 x 60
19.000.000
55.000.000
5.
Full Banner B2
468 x 60
15.000.000
44.000.000
6.
Leaderboard B1
728 x 90
22.000.000
66.000.000
7.
Leaderboard B2
728 x 90
20.500.000
60.500.000
8.
Leaderboard B3
728 x 90
15.000.000
44.000.000
9.
Billboard
960 x 220
55.000.000
160.000.000
06
PT Navigator Informasi Sibermedia
RATE CARD :: CHANNEL & SUB KANAL
*All rates in IDR, excluded VAT 10 %
Channel + Sub Kanal
No.
Inventory
Market + Finansial
Industri + *
Size
Top Ad
Weekly
Monthly
Weekly
Monthly
Weekly
Monthly
11.000.000
33.000.000
1.
Med Rectangle C1
300 x 250
27.500.000
82.500.000
27.500.000
82.500.000
2.
Med Rectangle C2
300 x 250
26.000.000
77.000.000
26.000.000
77.000.000
3.
Full Banner C1
468 x 60
11.000.000
33.000.000
11.000.000
33.000.000
4.
Full Banner C2
468 x 60
9.500.000
27.500.000
9.500.000
27.500.000
Channel + Sub Kanal
No.
Inventory
Sport + Bola
Kabar24 + **
6 Channel (Rate/channel) + ***
Size
Top Ad
Weekly
Monthly
Weekly
Monthly
16.500.000
49.500.000
3.000.000
9.000.000
1000x50 px
300x250 px
Foto + Video
Weekly
Monthly
1.
Med Rectangle C1
300 x 250
16.500.000
49.500.000
2.
Med Rectangle C2
300 x 250
11.000.000
33.000.000
3.
SkyScrapper
160 X 600
4.
Full Banner C1
468 x 60
5.500.000
16.500.000
3.000.000
9.000.000
5.
Full Banner C2
468 x 60
4.000.000
12.000.000
2.000.000
6.000.000
6.
Leaderboard Kabar1
728 x 90
16.500.000
49.500.000
7.
Leaderboard Kabar2
728 x 90
12.000.000
33.000.000
300x250 px
*Channel Industri, Properti, Otomotif & Gadget
**Channel Kabar24, Lifestyle, Traveling, Jakarta Raya
***Channel Koran.bisnis.com, Bisnis Syariah, Manajemen, Entrepreneurship, Info, Inforial
07
PT Navigator Informasi Sibermedia
RATE CARD :: MOBILE
In 2015, 36.807.305 people are visited m.bisnis.com
(bisnis.com mobile site) with 35.106.830 absolute unique visitors
*All rates in IDR, excluded VAT 10 %
All Page
No.
Inventory
Top Ad
Size
Weekly
Monthly
1.
Top Banner
320 x 50
10.000.000
30.000.000
2.
Middle Banner
320 x 50
9.000.000
27.000.000
3.
Top Mid Rectangle
300 x 250
11.500.000
34.500.000
320x50 px
320x50 px
Detail
No.
Inventory
Top Ad
Size
Weekly
Monthly
1.
Top Banner
320 x 50
30.000.000
90.000.000
2.
Middle Banner
320 x 50
25.000.000
75.000.000
3.
Med Rectangle
300 x 250
34.500.000
92.000.000
4.
Bottom Banner
320 x 50
20.500.000
62.000.000
Advertorial
No.
1.
Inventory
Headline
Top Ad
Weekly
13.500.000
08
PT Navigator Informasi Sibermedia
RATE CARD :: e-PAPER
Bisnis Indonesia Epaper is digital format of Bisnis Indonesia newspaper
published daily at http://epaper.bisnis.com as well as Apple Store,
Google Play, PressReader, and Scoop newsstand.
*All rates in IDR, excluded VAT 10 %
ePaper Ad
No.
Inventory
Top Ad
Size
Weekly
Monthly
1.
Med. Rectangle 1
300 x 250
15.000.000
45.000.000
2.
Med. Rectangle 2
300 x 250
15.000.000
45.000.000
3.
ePaper Cover
One Page
5.000.000/terbit
4.
Insert (Page)
One Page
3.000.000/tertib
5.
Special Edition
Rectangle 1
Cover Ad
Rectangle 2
by Request
Extended Feature
No.
Feature
Top Ad
Note
Spec
1.
Email Direct Marketing
Database Bisnis
per 1.000 email
1.000.000
2.
Bizz Twit (min 10 Twit)
@Bisniscom
per twit/follower
10
3.
Facebook Fanpage
per post/like fanpage
10
Bisnis.com
Insert
09
PT Navigator Informasi Sibermedia
RATE CARD :: ADVERTORIAL
*All rates in IDR, excluded VAT 10%
All Page
No.
Home Inventory
Top Ad
Weekly
1.
Home Headline A1
35.000.000
2.
Editor Choice A2
35.000.000
3.
Latest News A3
22.000.000
4.
Inforial A4
8.500.000
5.
Widget Exclusive
44.000.000
132.000.000
Kanal Inventory
Market + Finansial
Industri + *
Sport + Bola
Kabar24 + **
6 Kanal + ***
Foto + Video
6.
Headline Kanal C1
22.000.000
16.500.000
11.000.000
16.500.000
16.500.000
11.000.000
7.
Latest News - 3 C2
16.500.000
11.000.000
9.000.000
11.000.000
11.000.000
6.000.000
8.
Latest News - 5 C3
11.000.000
9.000.000
1000x50 px
Article Page
No.
Inventory
Size
1.
Large Rectangle
336 x 280
Weekly
Top Ad
44.000.000
Monthly
1000x50 px
132.000.000
*Channel Industri, Properti, Otomotif & Gadget
**Channel Kabar24, Lifestyle, Traveling, Jakarta Raya
***Channel Koran.bisnis.com, Bisnis Syariah, Manajemen, Entrepreneurship, Info, Inforial
960x220 px
Advertorial:
1. Advertorial is advertising editorial contains text max 3.000 characters and 2 photos
2. The text and photos that received by Bisnis.com ready to be published. Bisnis.com reserves the
right to change the text to optimize keyword so that article will be better in search engine (SEO)
3. If the writing is done by Bisnis.com, it will be charged an additional cost of Rp 2.000.000 / article.
Therefore, order and payment must be received by Bisnis.com no later than 10 working days prior
to the date of broadcast. Please be informed time to interview with the informant. This cost is not
including operational cost if the interview is done outside of the city.
300x250 px
10
PT Navigator Informasi Sibermedia
SOCIAL MEDIA
TWITTER FOLLOWERS
FACEBOOK FANPAGE
TWITTER FOLLOWERS
FACEBOOK FANPAGE
723.035
53.475
18.878
20.587
@bisniscom
@bisniscom
@kabar24
kabar24com
EDM
25.000
11

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