brochures from Austria
Transcription
brochures from Austria
Austria A JOURNEY THROUGH AUSTRIA • TRAVEL MAGAZINE Geographically, artistically and culturally, all roads have led to Austria for centuries. Come and discover for yourself... Austria. A singular journey, a lifetime of memories. austria.info/journeys A u s t r i a Tr a v e l M a g a z i n e 1 Business Class DELIGHT On long-haul flights in the myAustrian Business Class, the Flying Chef personally prepares my gourmet menu. It’s better than visiting a restaurant! the charming way to fly 2 A u s t r i a Tr a v e l M a g a z i n e Dear Reader, Our times are characterised by technological development and social change. Increased pressures to perform, the rigidness of daily schedules, and other stress factors can trigger an unconscious feeling of helplessness. In Austria’s richly-varied areas, where nature and culture thrive, transform any sense of self-estrangement through the natural rhythm of the landscape and rediscover your own pace of being. On your travels, allow yourself time for these encounters. And, reacquaint with yourself again. Best wishes, Petra Stolba Managing Director, Austrian National Tourist Office What awaits you P. 04, 0 5 Austria at a Glance Map of Austria P. 06, 07 Get to know Austria’s special view of life. From everyday small celebrations to masters of Gemütlichkeit, Austrians know how to savor the beautiful side of life. An overview of Austria and how to get there. P. 10, 1 1 Power of Tradition An ode to local heritage P. 16, 17 Austria offers surprising diversity, preserving and celebrating their craftsmanship and creativity. P. 22, 2 3 , 2 4 , 2 5 Out of a Zest for Life Cherish little pleasures Inspiration: Cuisine & Wine A blend of cultures Vienna’s Banquet of Art A culture lover’s paradise Vienna’s superlative museums are the ingenious bridge betwen glorious history and modernity. P. 28, 29 Austria’s culinary scene is a cultural melting pot. Close to the Source Discover infinite freedom Confucius said “The way is the goal.” You could not feel this to be more true when hiking in the Alps and letting their impression transform you. Publishing details Editor and publisher: Austrian National Tourist Office, Vordere Zollamtsstraße 13, 1030 Vienna; Project management: Marsa Kindl-Omuse; Editorial: Margit Turac, Andreas Kerschbaumer, Ursula Schiller; Graphics: CZA Design; Date: October 2016; ZVR no.: 075857630. No liability can be accepted for the information given. A u s t r i a Tr a v e l M a g a z i n e 3 A JOURNEY THROUGH AUSTRIA Austria at a Glance 4 A u s t r i a Tr a v e l M a g a z i n e Getting there & around BY AIR From the U.S.: Austrian Airlines offers six non-stop flights from North America to Vienna International Airport: New York, Newark, Washington DC, Chicago, Toronto, Miami, and LA (starting April 2017). www.austrian.com. Another option is to fly to Munich or Zurich with Lufthansa or Sweiss, with convenient and frequent train connections to Western Austria. Other international airports in Austria: Graz, Innsbruck, Linz, Klagenfurt, Salzburg. www.swiss.com, www.lufthansa.com From Australia: With twice daily services to Vienna, Emirates offers the most frequent connections between Australia and Austria from major cities such as Sydney, Melbourne, Brisbane, Perth and Adelaide. The middle eastern hub is Dubai. www.emirates.com Austrian Airlines flies daily code-share services with Star Alliance Partners. www.aua.com Etihad & FlyNiki offer flights to Vienna via Abu Dhabi. www.etihad.com. BY TRAIN From Austria’s neighboring countries there are frequent, convenient train connections to Vienna as well as to all major cities and towns. The comfortable and environmentally friendly train is also recommended for connections to and from airports. More information for travel by train: www.oebb.at WATER HIGHWAY AIRPORT STATE CAPITAL A u s t r i a Tr a v e l M a g a z i n e BY CAR Austria’s autobahn and highway networks are very well developed and well-suited for those traveling by car. Please note: The highway network comprises toll roads that may not be driven without a Vignette (a toll sticker that has to be affixed to the windshield). You can pick up a Vignette in Austria at the automobile clubs ÖAMTC and ARBÖ, at newspaper stands and at gas stations. When driving into Austria from a neighboring country, be sure to get a vignette at a gas station close to the border before you enter the country. www.vignette.at 5 A JOURNEY THROUGH AUSTRIA Out of a Zest for Life BY SWISS AUTHOR GABRIELLE ALLIOTH, ON HER FIRST VISIT TO AUSTRIA Waltzes, Empress Sisi, apple strudel, idyllic mountain meadows—understandably, certain clichés come to mind when you think of Austria. “But one leaves you with much more,” Jan, from Hamburg, writes in the guestbook. By “one”, he means the people who live here. He means Austrians and their way of life. “One gets the feeling that you don’t distinguish between the normal everyday and a love of life.” Austrians certainly have a special view of life. That doesn’t mean the obvious clichés, but a state of mind that bonds the country. This perspective has developed over time. The former imperial Austria was a large multiethnic state, in which Germans, Czechs, Hungarians, Slovakians and Bosnians were united. Austria today is indeed a small country, but continues to be a multiethnic state—perhaps the smallest in the world. Over centuries of multicultural diversity, Austrians have developed a special ability: Namely, to negotiate compromise and then go on to live well next to those with whom they’ve made compromises. Such unmistakable characteristics are what link the people here. The casualness with which people tackle difficult situations is reflected with the typical “... it will somehow resolve itself ” or “... it won’t get to be that bad.” Austrians approach things that are chronically bad with self-deprecation. A case in point 6 is soccer. In a quote that has become legendary, an Austrian soccer coach said: “Today we have worked on our strengths, therefore we were done in 15 minutes.” When something has actually gone wrong, they calmly say: “It could have been worse.” Austrians understand that by putting life’s hardships in perspective, they can fully enjoy more pleasant times. It can also be that Austrians simply are good at repressing things. Satirist Heinrich Steinfest thinks Austrians are masters of forgetfulness, who at the very least repress negative things— and better yet, forget them. That draws from the ordinary and inartistic orderliness of other peoples. As the cabaret performer Hugo Wiener once said so well: “Life is a tragedy—made up of many comedies.” “In the realm of conversation, Austrians are the European masters,” says renowned cultural analyst Roland Girtler. Perhaps because of that, you feel so happy and accepted with these hosts. “Austria was a stranger with whom you could feel at home,” wrote Swiss author Gabrielle Allioth about her first visit to Austria. See here for memorable activities A u s t r i a Tr a v e l M a g a z i n e PH OTO Ös ter rei ch Wer b un g , Pe ter B u rg s t a l ler Everyday life is a small celebration—because Austrians savor the beautiful side of life and are masters of Gemütlichkeit. A u s t r i a Tr a v e l M a g a z i n e 7 L E F T – C L O C K W I S E : I N N S B R U C K O L D TO W N AT N I G H T ; S A L Z B U R G E R L A N D A N D T H E H O C H K Ö N I G M O U N TA I N ; B R E A K FA S T AT A V I E N N E S E C O F F E E H O U S E AUS T R I A Austria packs a lot of geographic and cultural diversity for such a small country. We have put together some suggestions for a truly in-depth exploration, covering many hidden treasures along the way. Divided into nine stages, our road trip starts in Bregenz, on the shores of beautiful Lake Constance. Austria’s westernmost province, Vorarlberg, is one of striking contrasts: the rolling hills of Bregenzerwald soon give way to rugged Alpine peaks, and many beautiful historic villages. Travel from Bregenz to Innsbruck and take your time to explore Tirol’s capital city, from medieval Ambras castle to the cutting-edge design of Zaha Hadid’s funicular stations. Then take the Grossglockner High-Alpine Road on your way from Zell am See to one of Austria’s lesser known provinces: Carinthia. Carinthia’s lakes and pastoral landscapes might tempt you to linger. From here it is only a short distance to Graz, Austria’s second largest city and self-proclaimed culinary capital. Discover the beauty of the surrounding province, Styria, as you cross the Alps to reach Salzburg, the city of Mozart. Finally, on your way to Vienna, stop in the Wachau Valley, a stretch along the Danube River famous for its wines 8 and picture-postcard villages. You’ll need several days to explore Vienna in all its imperial splendor and creative ingenuity. Do take the time, however, for a day-trip to Burgenland: with a sprawling steppe lake and National Park, award winning red- and sweet-wine producers, and numerous slow-food restaurants, it is the embodiment of Austrian Gemütlichkeit. Click here to see the full itinerary, along with tips for driving on Austrian roads, places to stay, as well as restaurant tips. TOP TIP The Austrian Tourist Office has curated a range of itinerary suggestions. To name a few; Vienna 3-Day Discovery, Tirol in 5 Days and Salzburgland and its baroque capital 3-Day Journey. A u s t r i a Tr a v e l M a g a z i n e C O N TA C T Austrian Tourist Office E [email protected] W www.austria.info/journeys P H OTOS S LTG / W ie n To u ri s m u s, C hr is t i an Ste m p er / Ös ter re ich We rbu n g , I l g n e r Journey Through Austria Discover Austria’s beauty from Lake Constance to Vienna. T H E Ö B B H I G H - S P E E D R A I L J E T T R AV E R S E S A U S T R I A I N S T Y L E A N D C O M F O R T ÖB B A U S TR I AN RAILWAYS P HOTOS Ö BB , Ph il ip p H ora k, H a ral d Ei s en be rg er / To ur i sm us S a lz bu rg GmbH . From air to rail Explore Austria’s most beautiful landscapes and cities. ÖBB trains offer direct connections from Vienna airport to Salzburg and Innsbruck – explore some of Austria’s most beautiful landscapes and vibrant cities. GET OFF THE PLANE, GET ON A TRAIN From Vienna airport, ÖBB Railjets and ÖBB Intercity trains take you twice hourly to Salzburg, and once every hour to Innsbruck during daytime. Lean back, order your first Austrian coffee and marvel at lush valleys, mountain peaks and lakes passing by your window. From vibrant cities to the mountains ÖBB Railjet connects Vienna airport to Salzburg in as little as 2hrs 49min. SALZBURG Romantic alleys connect the historic city center with wide open spaces, while the beautiful mountain panorama offers an impressive backdrop. The birthplace of Wolfgang Amadeus Mozart has a lot to offer, not least the Hohensalzburg Fortress, the cathedral district (Domquartier), the Mirabell Gardens, the Mozart museums and the Salzburg Festival. An absolute must for any visit to Austria! ÖBB PLUS: MOZART MUSEUMS Combine your ticket purchases to save money! When purchasing a ticket at the ÖBB ticket counter, book your admission ticket to Mozart’s birthplace and the Mozart family’s residence at the same time, and save money! TOP TIP ROUND TRIP OPTION From Vienna’s Hauptbahnhof, ÖBB Railjet takes you on a stunning trip on the Semmering Railway (a UNESCO World Heritage Site) to Graz. Then, hop on the scenic Eurocity Transalpin route to Schladming, Zell am See, Kitzbühel or Innsbruck, seated in a first class panoramic car. A u s t r i a Tr a v e l M a g a z i n e C O N TA C T Austrian Federal Railways (ÖBB) T +43 5 1717 E [email protected] W www.oebb.at 9 A JOURNEY THROUGH AUSTRIA Power of Tradition Austria offers surprising diversity, extending across the most charming expanse. The one reason for that is Austria’s openmindedness and curiosity; the other is its passion for tradition. VORARLBERG Many young artisans, craftsmen and architects here are using local wood in their projects. A handed-down tradition that is well respected. They’re captivated by this building material from the region, because it’s the successful answer to so many pressing questions in our life – from forest conservation to creating a cozy, sensuous living environment. BURGENLAND In the past, Blaudruckerei Koó made everyday clothing by hand and dyed it with indigo. Today they’re using the same process and tools that have been passed down to create clothing that makes young creative types and design lovers happy. SALZBURG With your spirits high and both feet firmly planted on the ground – that’s how you feel in an Alpine meadow. In June, herdsmen drive their cattle into the lush high mountain meadows and repair to their alpine huts, where they make rich milk, butter, cheese and other specialties. They gladly give samples to hungry hikers. In CARINTHIA there’s a craft that’s still alive and well today that you might think belongs in a museum – rifle making. In fact, the hunting rifles from Ferlach are very highly regarded worldwide because of their handcrafted precision. The artistry of their products also makes them valuable, rare pieces, which have become collectibles. Bad Goisern in UPPER AUSTRIA – this picturesque place on Lake Hallstatt is the home of the world famous “Goiserer”. Here they make hiking boots, low shoes, or brogue shoes exclusively by hand and according to ageold tradition: custom-made and hand-sewn. 10 A u s t r i a Tr a v e l M a g a z i n e PH OTO S A u s t r ia n N a t io na l To ur i st O ff ic e, Pete r B urg s t a lle r, Pete r R i g a u d In the Ausseerland in STYRIA, a particularly picturesque stretch of Austria, the idyllic beauty of the landscape is reflected in the Tracht, or traditional costume. Still handmade today, as it has been for centuries, each Tracht can be customized with a distinctive combination of colorful fabrics. Especially sensuous are the hand-printed silks that make it all the more flattering. Many cities in TIROL celebrate Fasnacht with masked processions that are so elaborate that they take place – in alternating towns – only every few years. The enjoyment of the masquerade is so great that maskmakers can prosper and continue to ply their craft. Wine is at home in LOWER AUSTRIA. Wine cellars, Heurigen and fine wines delight the conoisseur. It’s a culture in and of itself, which every November, Perchtoldsdorf near Vienna celebrates with the so-called Hiata procession. A harvest festival dedicated to wine – and at the same time a celebration that brings the town together. And then VIENNA – cosmopolitan and international, modern and elegant – the capital city is especially musical and full of exquisite pleasures: it all comes together during Ball season, the height of Viennese enjoyment. If you find yourself at one of the more than 400 balls that take place every year in Vienna, and you’re waltzing over gleaming floors in historical ballrooms, then you’ll know what it is to experience the exciting joy of this romantic celebratory event. For more examples of Austria’s tradition click here A u s t r i a Tr a v e l M a g a z i n e 11 P E R F E C T H A R M O N Y O F N AT U R E A N D C U LT U R E , T R A D I T I O N A N D M O D E R N I T Y, N E S T L E D I N T H E S O F T G R E E N M O U N TA I N S O F T H E A L P S S A L ZB U R G Salzburg and Beyond Austria’s epicenter of music, culture and natural wonders. Salzburgerland also stands for “superlatives”. You can find the biggest Ice Caves in the world in Werfen, the tallest waterfalls of Europe in Krimml with a height of over 1,200 feet as well as one of the most fascinating panoramic roads “The Großglockner High Alpine Road”. The Großglockner is one of the tallest mountains in the Alps and the drive on the road will make it an unforgettable experience. SALZBURG – STAGE OF THE WORLD As the birthplace of W. A. Mozart, the stage for the famous Salzburg Festival and the film location for “The Sound of Music”, Salzburg is known all over the world. On a closer look, you will find the perfect harmony of nature and architecture, art and culture, tradition and modernity, nestled in the soft green mountains. A walk along these mountains allow for impressive views on the skyline of Salzburg. 12 The baroque city captivates with narrow passageways, grand squares, and its Old Town. In 2017, Salzburg celebrates the 20th anniversary as a UNESCO World Heritage Site. The Salzburg Card is your key to the city of Salzburg. It provides free admission to all sights and museums in Salzburg and serves as your ticket for all public transportation in the city. TOP TIP “Sound of Music Weddings” – get married against a magically beautiful (movie) backdrop: starting 2017, those who wish to “tie the knot” can do so at five original shooting locations from the movie “The Sound of Music”. A u s t r i a Tr a v e l M a g a z i n e C O N TA C T Salzburg State Board of Tourism T +43 662 6688 44 E [email protected] W www.salzburgerland.com Salzburg City Tourist Office T +43 662 88987-0 E [email protected] W www.salzburg.info PH OTOS S a lz bu rg er L an d To u r is m u s , G ro ha The province around the city of Salzburg is called Salzburgerland and boasts a large number of lakes, rivers, waterfalls, charming alpine mountain valleys, and some of Austria’s most authentic restaurants and inns. Enjoy a stay in this breathtaking region and don’t forget to taste of one of Austria’s most vibrant culinary scenes. T I R O L I S A PA R A D I S E F O R O U T D O O R , A S W E L L A S C U LT U R E A N D C U L I N A R Y E N T H U S I A S T S T I R OL The Heart of the Alps An enchanting landscape sure to touch your soul. SUMMER BLISS Whether you are a serious hiker or casual walker: you are bound to find a trail that suits you among the 9,300 miles of marked trails. Some of the best tips include hiking the longdistance trail “Eagle Walk”. The perfect place for outdoor adventurers is the AREA 47 in the Ötztal valley. PH OTOS T i ro l We r bu ng HERITAGE MEETS CONTEMPORARY Sites of significant historical importance such as the Imperial Palace can be found in the capital city Innsbruck as well as masterpieces of modern architecture of Zaha Hadid. The iceQ restaurant on the top of the mountain in Sölden was even a shooting location for the current James Bond movie “Spectre”. CULINARY PLEASURES Gourmets find a rich variety of culinary delights from more than 80 award winning restaurants to small local distilleries. One of the most authentic culinary experiences: Schnapps tasting at a farm along the Tirolean Schnapps Route. TRADITIONS AND FESTIVITIES Tirol preserves traditions and customs through their festivals and celebrations all year round. During Christmas time the atmospheric Christmas Markets are taking place; particularly worth to visit are the ones in Innsbruck, Kufstein and Kitzbühel. WINTER PARADISE Home to over 80 ski areas with state of the art ski lifts, Tirol offers some of the most epic trails and thrilling rides you’ll ever find. Having so many world-famous ski resorts makes Tirol the number one ski destination in the Alps. The top list includes St. Anton, the cradle of Alpine skiing; Kitzbühel, one of the world’s most exclusive destinations; ski-in, ski-out resorts such as Kühtai; and seven months of skiing a year in the glacier ski resort Sölden. TOP TIP Tirol is a natural wonderland, but don’t forget this region’s cultural experiences. Two must-see highlights are the Swarovski Crystal Worlds only 20 minutes outside of Innsbruck and the Tirol Festival Erl taking place each summer near Kufstein, in the midst of the Austrian Alps. A u s t r i a Tr a v e l M a g a z i n e C O N TA C T Tirol Tourist Board T +43 512 7272 0 E [email protected] W www.tyrol.com 13 WAT T ENS / I N N S B R U C K Swarovski Crystal Worlds Daniel Swarovski, who founded his crystal-cutting company in Wattens, Tyrol, in 1895, had a vision from the very outset – to view crystal not merely as a material, but as an inspiration. With this vision in mind, Swarovski Kristallwelten (Swarovski Crystal Worlds) was opened in 1995 for the one hundredth anniversary of Swarovski as an homage to customers and fans of crystal. Originally conceived by multimedia artist André Heller, many famous artists from the worlds of art and design have interpreted crystal here – each in their own particular way. Using this sparkling material, they have created spatial and experiential concepts in a space that provides visitors of all age groups with fascinating impressions all year round both indoors and outside. TOP TIP Swarovski Crystal Worlds host many exciting events and festivities throughout the year. Join for example the ‘Winter Wonderland’ with atmospheric light installations, or ‘Festival of Light in the Giant’ where the garden begins to sparkle and shine. C O N TA C T Swarovski Kristallwelten Kristallweltenstraße 1, 6112 Wattens T +43 5224 51080 E [email protected] W www.swarovski.com/kristallwelten S W A R O V S K I K R I S TA L LW E LT E N ERL/T IROL Tirol Festival Erl TOP TIP The whole festival started with Wagner’s “Ring des Nibelungen” – now it will be on show in summer 2017, July 13th till 17th, for the 20th anniversary of Tirol Festival Erl – with German and English subtitles. C O N TA C T Tiroler Festspiele Erl Mühlgraben 56a, 6343 Erl T +43 53 73 / 81 000 20 E [email protected] W www.tiroler-festspiele.at T H E O N LY F E S T I VA L I N T H E W O R L D W I T H A N O W N W I N T E R S E A S O N 14 A u s t r i a Tr a v e l M a g a z i n e P H OTOS S w aro v s k i / Pe te r K it z b ic hl er Founded in 1997 in a charming village in midst Austria’s Alps, the Tirol Festival Erl has taken place since 1998 every year in July in the renowned Passionsspielhaus. The internationally recognized artistic achievements were one of the decisive reasons for Hans Peter Haselsteiner, president of the Tirol Festival Erl, to build a new festival hall with an impressive architecture and fantastic acoustics. The Tirol Festival Erl has become an economically viable and artistically renowned fixture in cultural life not only in Tirol but also internationally. In summer, work focuses on Wagner, Strauss and Rossini. During the winter season the unique acoustics of the Festspielhaus enhance works by Mozart, Bach, Rossini as well as Bel Canto. L E F T – C L O C K W I S E : R E D B A R AT H OT E L S A C H E R I N V I E N N A ; A R T H OT E L B L A U E G A N S I N S A L Z B U R G ; O U T D O O R P O O L AT I N T E R A L P E N - H OT E L T Y R O L A US TR I A P H OTOS H o tel S ac he r W ien / B la u e G an s , I n g o Pe r t ram er / I nte ra lpe n -H o te l Ty ro l The Austria Hotel Collection A family of hand-selected Austrian hotels. Choose from a hand-picked group of premier hotels that offer an uniquely Austrian travel experience and exemplify the best in Austrian hospitality. The properties of the Austria Hotel Collection all provide exceptional service to their guests, are architecturally interesting, showcase culinary artistry, and last but not least feel like a home away from home by the congeniality of the owner and hosts. HOTELS IN VIENNA Austria’s imperial capital has it all. Grand deluxe, stylish boutique, and family run hotels with flair. For example the Ritz-Carlton stands for legendary service and sophistication while the Sofitel Vienna Stephansdom boasts a rooftop bar with a phenomenal view over Vienna’s Old Town. If you want to sleep like royalty, you can do so at the Schloss Schönbrunn Grand Suite at Schönbrunn Palace. HOTELS IN SALZBURG The baroque city of Salzburg offers many sophisticated hotel options in the Old Town such as the arthotel Blaue Gans which melds modern art with timeless classics in their historic boutique hotel or the Hotel Sacher Salzburg which brings their guests classic, old world luxury in Mozart’s hometown to name a few. HOTELS IN TIROL Tirol not only offers top hotels in Innsbruck. It also surprises with off the beaten path spa hotels. Choose between sweeping views over the city at the aDLERS Design Hotel or over the Alps in the luxurious Interalpen-Hotel Tyrol. HOTELS IN THE ARLBERG REGION Looking for an unforgettable stay in one of Austria’s bestknown mountain regions, the Arlberg? Hotel Gasthof Post or the Sporthotel Lorünser offer alpine getaways replete with stylish, five-star comforts, for instance. TOP TIP Download your own personal copy of the Austria Collection and find hotel information, concierge recommendations paired with insider tips on what to eat, see or do. Download here. A u s t r i a Tr a v e l M a g a z i n e C O N TA C T Austrian Tourist Office [email protected] W www.austria.info/ austriacollection www.austria.info/journeys 15 A JOURNEY THROUGH AUSTRIA Vienna’s Banquet of Art Vienna’s museums, which can only be described with superlatives, are the ingenious bridge between glorious history and modernity. Granted, in Austria, people rarely talk in superlatives. When it comes to Vienna’s museum scene, however, exceptions must be made. Here you’ll find the world’s greatest Bruegel collection, the world’s best Klimt collection and the most important graphic arts collection in Europe. Vienna shines with many cultural beacons. As Karl Kraus, the famous and very skeptical author and satirist, aptly put it, “In Vienna, the streets are paved with culture; in other cities, with asphalt.” Here, certainly, the much noted Austrian Gemütlichkeit is a characteristic of its people. The city itself, however, is not as cozy as it is exciting. Especially thrilling is the great variety of styles and art periods that beckon right next to each other. That’s what makes Vienna’s museum scene so vibrant. Stately imperial buildings like the Kunsthistorisches Museum Vienna and the Museum of Natural History, with their extensive collections, are a stone’s throw from extraordinary modern museums like the MUMOK that, together with the Leopold Museum and the Kunsthalle, make up Vienna’s MuseumsQuartier. Europe’s largest museum district is integrated into the baroque imperial stables. The center of the MuseumsQuartier is the expansive courtyard, filled with numerous eateries where people of all generations and nationalities come together. The Viennese call it their urban living room. The Albertina embodies the brilliant symbiosis of history and the spirit of the times. The venerable palace, home to one of the most significant graphic arts collection, boasts a futuristic flying-roof designed by starchitect Hans Hollein. Only a few minutes away, the goldenleaf dome of the Vienna Secession building gleams from a distance. The Jugendstil structure houses Gustav Klimt’s magnificent Beethoven Frieze. Even more intertwined with Vienna is the aptly named Vienna Museum on Karlsplatz. With a blend of art and historical collections, it traces Vienna’s path through the centuries. Other historic museums include the former homes of Beethoven, Schubert and Mozart. That there’s a Museum of Coffee in a city like Vienna should come as no surprise. It’s also worth visiting a classic Viennese coffeehouse, where you can see the real thing, even touch original pieces— as close as the table next to you. Find information on Vienna’s museums and various exhibitions here 16 A u s t r i a Tr a v e l M a g a z i n e A u s t r i a Tr a v e l M a g a z i n e 17 PH OTO S W ie n To u ri s m u s , G ün t he r E z sö l / Mu s eu m s Q ua r t i er, Pe te r R i g a u d / Ku n st h i sto ri sc h e s M u se u m W i e n A B C V I E NN A Rhythm of Vienna Celebrate numerous anniversaries in 2017. The Viennese attitude towards life is unique. It arises out of the rhythm to which the city and its people move. The focus in 2017 is on the city’s musical and imperial heritage as well as on the vibrancy of Vienna today. People have been dancing to Johann Strauss’ world-famous Blue Danube Waltz for 150 years already. Dancing is always on the program in Vienna, whether at a waltz dance class or doing the Lindy Hop. Jazz sounds, club sounds and electronic music ensure lively nights of partying. The Vienna Philharmonic, which has been enchanting its audiences for 175 years, and the Vienna Boys’ Choir, which has been performing at its new MuTh concert hall for five years now, are the classic flagships of the city. Festivals such as Wien Modern, Resonanzen, Voice Mania and the Gürtel Nightwalk prove that music from all epochs and in a variety of styles can be experienced in Vienna. The imperial attitude towards life can still be sensed today in Schönbrunn Palace. Exhibitions will draw visitors for Archduchess Maria Theresia’s 300th birthday to the Imperial 18 Coach Collection Vienna at Schönbrunn, to the Imperial Furniture Collection and outside Vienna to Schloss Hof and Niederweiden Palace. A show is also dedicated to Maria Theresia in the ceremonial room of the Austrian National Library. Empress Elisabeth, better known as Sisi would have turned 180 years old in 2017 – a fact that is acknowledged by an exhibition in the Sisi Museum in the Imperial Palace. TOP TIP Vienna Card – Now also available for 24 hours. Enjoy more than 210 discounts at museums and sights, theaters and concerts, in shops, cafés, restaurants, the ‘Heurige’ wine taverns, and free travel on Vienna’s public transport system. €13,90 for 24 hours or €18,90 for 48 hours or €21,90 for 72 hours A u s t r i a Tr a v e l M a g a z i n e C O N TA C T Vienna Tourist Office Albertinaplatz, 1010 Vienna T +43 24 555 E [email protected] W www.vienna.info P H OTO S ( A ) W ie nTo ur i s m us , Peter R ig a u d / ( B) W i en Tou r is m u s , Ch ri st i a n Ste mpe r / (C ) W i e n To u ri smu s, M A XU M T H E G I A N T F E R R I S W H E E L H A S B E E N T U R N I N G R H Y T H M I C A L LY I N T H E P R AT E R F O R 1 2 0 Y E A R S A N D I S A R E M I N D E R O F T H E T I M E A R O U N D 1 9 0 0 VIENN A Kunsthistorisches Museum Vienna The Kunsthistorisches Museum Vienna, built by Emperor Franz Joseph is one of the most important museums in the world and houses a number of world-renowned collections. Artefacts from five millennia document the patronage and connoisseurship of the art-loving emperors and archdukes of the House of Habsburg. Celebrated masterpieces by Rubens, Rembrandt, Vermeer and Dürer, as well as the world’s largest collection of works by Bruegel, make a visit to the Kunsthistorisches Museum Vienna an unforgettable experience. The Kunstkammer Vienna is a collection of artworks and artifacts commissioned by kings and emperors as status-symbols of their day. With over 2,200 artworks, including Benvenuto Cellini’s famous Saliera, the Kunstkammer Vienna reflects the history of art collection in Europe. Exhibition Highlights 2017/2018: Rubens, October 2017 – January 2018. Bruegel, October 2018 – January 2019. TOP TIP Get the combined ticket ‘Treasures of the Habsburgs’ which includes entry to the Imperial Treasury Vienna. C O N TA C T Kunsthistorisches Museum Vienna Maria-Theresien-Platz, 1010 Vienna T +43 525 24 2500 E [email protected] W www.khm.at www.tourism.khm.at P I E T E R B R U E G E L’ S TO W E R O F B A B E L VIEN N A P H OTO S K H M / M us e um s Qu ar t i er W ie n , H er t ha H ur n au s MuseumsQuartier Wien (MQ) MuseumsQuartier Wien is not just one of the world’s largest art and cultural complexes, but also serves as an oasis of culture and recreation in the center of Vienna with a combination of richly varied programs, spacious recreation and relaxation zones, interior courtyards, cafés and shops. Historic buildings from the 18th and 19th century and contemporary architecture form a unique ensemble and create a special ambience. In addition to big museums, like the LEOPOLD MUSEUM and the mumok, exhibition halls, and event venues, the Q21 creative cluster is home to 50 smaller institutions dedicated to art and culture. Plus, innumerable cultural events take place free of charge in the courtyards of the MQ, featuring everything from dance performances, exhibition projects, film festivals, and literary readings to DJ lineups. TOP TIP In winter the MuseumsQuartier Wien is synonymous with a pre-Christmas atmosphere of a slightly different kind with ice pavilions, artistic light installations, DJ sounds and sophisticated punch variations. C O N TA C T I N N E R C O U R T YA R D O F T H E M U S E U M S Q U A R T I E R I N V I E N N A MuseumsQuartier Wien Museumsplatz 1, 1070 Vienna T +43 523 58 81 E [email protected] W www.mqw.at A u s t r i a Tr a v e l M a g a z i n e 19 VIENNA House of Music Set in the historic palace of Archduke Charles in Vienna’s city center, the House of Music lets you explore Austria’s musical heritage at every level. On five floors, discover the fascinating world of music and sound. Interactive, playful, fun, with extensive use of mixed media, computer simulation and audio recordings, the House of Music is perfect for the entire family. There are guided tours especially for children, which let them experiment with music on the computer, play gigantic instruments or record your very own CD. The first floor of the museum is dedicated entirely to the famous Vienna Philharmonic Orchestra. And with the “Virtual Conductor” your minutest movements control these virtual musicians. What might begin as an ordinary day ends with your conducting of the Blue Danube waltz, Mozart’s Little Night Music or many more. TOP TIP The interactive installation STAIRPLAY transforms the museum’s historical staircase into a piano with 13 movementsensitive steps as keys, each illuminating the activated note on the wall panel. C O N TA C T Haus der Musik Seilerstätte 30, 1010 Vienna T +43 513 48 50 E [email protected] W www.hdm.at V I R T U A L C O N D U C TO R AT T H E H O U S E O F M U S I C VIEN N A At the Mozarthaus Vienna, visitors can explore the only Vienna apartment of Mozart’s that has been preserved. Mozart and his family lived there from 1784 to 1787, during which time he wrote the world-famous opera “The Marriage of Figaro” and three of the six Haydn Quartets. It is the largest, most elegant and expensive apartment ever occupied by Mozart and the only one that is still intact today. Around this flat, a comprehensive presentation of the times in which Mozart lived and of his most important works, spread over three exhibition levels, awaits Mozart fans, young and old, from all over the world. With the aid of pictures, documents, furniture and other objects from Mozart’s time visitors can follow in the footsteps of Mozart and his family. The exhibition is focused on the great composer’s Vienna years, which represent the peak of his creative achievement. TOP TIP Get a free Audioguide (also available in a children’s version and discover the apartment where he composed “The Marriage of Figaro”. C O N TA C T M O Z A R T ’ S A PA R T M E N T – V I E W O F T H E P L AY R O O M 20 Mozarthaus Vienna Domgasse 5, 1010 Vienna T +43 512 1791 E [email protected] W www.mozarthausvienna.at A u s t r i a Tr a v e l M a g a z i n e PH OTO S H D M, I ng e Prad e r / M oz a r t ha u s Vie nn a, Peter s Mozarthaus Vienna VIENN A Viennese Art Nouveau Designs The esteemed company Österreichische Werkstätten (Austrian Arts) offers a wide range of products, from authentic Viennese Art Nouveau designs to regional handicrafts of the highest quality. Founded by the early 20th-century artist Josef Hoffmann, we are known for our excellent reproductions of original Wiener Werkstätte designs and valuable antiques, as well as new products inspired by the founder’s style and philosophy. As of this year, the company now offers upholstery and decorative fabrics produced by the famed textile manufacturer and interior design company Backhausen. Visitors may browse patterns designed by Hoffmann and other artists and buy fabric by the meter. TOP TIP The emporium features handmade leather bags and a well-curated jewelry department offering Art Nouveau works of gold, silver, pearls and gemstones. Plan your visit to find a souvenir you’ll keep forever at www.austrianarts.com/oew/ en/home. C O N TA C T Österreichische Werkstätten Kärntnerstraße 6, 1010 Vienna T +43 512 24 18 E [email protected] W www.austrianarts.com ÖSTERREICHISCHE WERKSTÄTTEN – SHOP EXTERIOR VIEN N A PH OTO S Ö s ter rei ch is c he Wer ks t ät ten / Mü nze Ös te r reic h AG Souvenirs of Substance Ever wondered where the coins in your pocket are actually made? Look no further than the Austrian Mint. Vienna’s oldest business establishment, founded in 1194, the Austrian Mint produces the Republic of Austria’s circulation Euro coins as well as the world-famous Vienna Philharmonic bullion coins, which are sought after by investors the world over. The Austrian Mint also produces some of the most valued gold and silver collector coins on the market, many of which have won awards for their craftsmanship and beauty. Whether you purchase one of Gustav Klimt’s golden masterpieces in miniature, or a silver coin dedicated to Wolfgang Amadeus Mozart, a visit to the Austrian Mint shop is a one-of-a-kind retail experience that will provide you with a souvenir of Austria like no other. TOP TIP The Austria coin is the crowning glory of the Austrian Mint’s educational ten-piece Austria Piece by Piece series. Featuring several of the country’s most celebrated icons, the coin is truly the perfect souvenir of Austria. C O N TA C T AUSTRIAN MINT SHOP Münze Österreich Am Heumarkt 1, 1030 Vienna T +43 717 15 200 E [email protected] W www.muenzeoesterreich.at A u s t r i a Tr a v e l M a g a z i n e 21 A JOURNEY THROUGH AUSTRIA Inspiration: Cuisine Austria’s specialties bring together various cultures.That’s why its menu is a cultural meeting point. The following are a compilation of some of Austria’s favorite dishes. Grießnockerlsuppe (semolina dumpling soup) PH OTO S Ös ter rei ch Wer b ung , Wo l fg a ng S c ha rd t Though not substantiated by serious linguists, it’s obvious to native gourmets who love Italian fare: there are similarities between Austrian dumplings and Italian gnocchi. Here, just as there, the small morsels of dough are refined with piquant herbs. But in Italy, it would be futile to look beyond the burner for gnocchi in a soup tureen. In the world of Austrian soups, however, you’d encounter them more often. 22 A u s t r i a Tr a v e l M a g a z i n e Trout Filet with Wild Mushrooms Carinthian Kasnudel Esterházy Rostbraten Fiaker Goulash Linzer Torte Kaiserschmarren The lake trout doesn’t recognize national borders and feels right at home where there are deep oxygen-rich lakes: in northern Russia, Scandinavia, the Baltic countries—and in Austria. The lake trout is truly a globetrotter, and in two Carinthian lakes it was once the main fish. Austrian gourmands love it, and lake trout with wild mushrooms is a dish enjoyed widely throughout the country. Long before the EU, there were culinary border crossings during the Austrian monarchy. In this case, we thank the famous Esterházy dynasty for the delectably tender roast. They were not only generous patrons of the arts and successful politicians, but also gifted gourmands. Today Esterhàzy Rostbraten by the slice or cutlet, recalls the dynasty from Hungary and today’s Burgenland. This torte is named after the capital city of Upper Austria: Linz. What makes it unique is that its recipe was the first written torte recipe in the world. The delicacy was popularized by a Franconian baker: in 1822, Johann Konrad Vogel began working with the widowed confectioner Katherina Kreß. He began baking Linzer Torte in high-volume production and established them as souvenirs. He was so successful that the Linzer Torte enjoys as good a reputation as the Sachertorte. When it comes to culinary delight, the border between today’s Austria and its southern neighbor Slovenia blur in Carinthia. Take Kasnudel as a savory example. Particularly in southern Carinthia, you drizzle Kasnudel with melted “Sasaka” instead of butter. The word Sasaka stems from Slovenian and is nothing less than finely chopped or minced cured Speck. This goulash owes its name to the always hungry drivers of the famous Viennese Fiaker (horse-drawn carriage). The beef ragout is garnished with small sausages and a fried egg—and a rich sauce with a healthy dose of paprika. The latter comes from Austria’s neighbor, Hungary. The Austro-Hungarian Empire united so many different ethnic groups under its double-eagle crest, but when it came to culinary choices Emperor Franz Joseph showed a preference for regional home-cooked fare. He loved simple dishes made with eggs, flour, milk and a little bit of sugar—the basic ingredients of the fluffy Kaiserschmarren. If the origin of this dish was truly a mistaken attempt at a pancake or thanks to herdsmen preparing a hearty snack, we’ll never know. More recipes at www.austria.info/us/activities/food-wine A u s t r i a Tr a v e l M a g a z i n e 23 A JOURNEY THROUGH AUSTRIA Experience: Wine Culture In Austria’s wine regions and wine taverns, you get to know the zest for life of the entire country and the special humor of the vintner. If in wine there is truth, as the famous saying goes, what would Austrian wine say about its country of origin? About its creators, the vintners? And what about its consumers, the many Austrians? Lebenslust, a zest for life — that’s the main thing that connects people here. And the wine culture is an expression of the entire country’s Lebenslust. You feel that when you visit one of the many Heurigen (wine taverns). “If you want to feel what it’s like to be an Austrian for a moment, then going to a Heuriger is better than putting on Lederhosen,” wrote satirist Heinrich Steinfest. It’s true. Just as with the coffeehouses and Beisln (pubs), the Heurigen are often cited as institutions of Austrian “Gemütlichkeit”. It doesn’t matter whether you’re in Grinzing, the idyllic Heurigen quarter in Vienna, or in the wine regions of Lower Austria, Burgenland and Styria. The vintners here proudly serve not only their wine but also typical housemade specialties. They like to engage their guests in interesting conversation. “Austrians have learned over the centuries how to open their hearts to strangers,” said the cultural analyst Roland Girtler. This applies especially to the vintners, whose humor is often self-deprecating. You get the feeling that the vintners don’t take themselves too seriously. Or they’re very adept at suppressing everyday difficulties. By the way, the cliché that vintners break into folk tunes actually occurs very rarely, at least not spontaneously. It’s much more common that the vintner, on a mild summer evening, takes his guests into the depths of the wine cellar, where they proudly discuss the “precious drops” (that’s actually how they characterize the wine). Vintners are particularly eloquent chroniclers of their own product and their roots. You can see for yourself, for example, by standing in one of the steep vineyards in the Wachau and gazing downstream at the beautiful Danube valley, or hiking along the idyllic wine trails in Southern Styria. Perhaps then you’ll grasp the charm of the wine tradition—and the Austrian zest for life. Find more information at www.austria.info/us/activities/food-wine 24 A u s t r i a Tr a v e l M a g a z i n e A u s t r i a Tr a v e l M a g a z i n e 25 PH OTO S W ie nTo ur i s m u s , Pe ter R ig a ud / D o na u N ie d er ö s te r re ic h, Le h ma n n / LOI S I U M , R o be r t H e rbst / AW M B F U T U R I S T I C A R C H I T E C T U R E A L O N G S I D E M E D I E VA L H O U S E S – A N D A L L W I T H I N A F E W PA C E S O F E A C H OT H E R . T H AT ’ S G R A Z GRAZ Discovering Graz Word is out about the city’s culinary and architectural delights. The historic district is all tiny alleyways, quiet courtyards and grand, pastel-colored houses – a polar opposite from the more modern creations across the river. Around every corner is another postcard-worthy scene, and another fascinating nook to explore. Comfortable footwear is a godsend in this walker’s paradise. All that strolling builds a healthy appetite, and nowhere else is “Austria’s delicatessen” more apt. Foodies from around the world flock to this gourmet capital for its disproportionate number of high-end and innovative 26 dining options. Countless bars, coffeehouses, wine bars, inns and restaurants invite you to sample regional delicacies made with products from the nearby Styrian culinary regions. Not to miss: the culinary event like the “Long Table” in August where you will experience the vast culinary offer in a unique setting. TOP TIP S TAY O N E N I G H T F O R F R E E Experience the cultural and culinary life of Austria’s second biggest city and enjoy its variety of opera and classical music festivals next to contemporary art festivals and jazz concerts. Stretch your weekend in Graz and stay for three nights, but pay for only two. Offer starts from €94 per person in a double room. www.visitgraz.com/packages [email protected] A u s t r i a Tr a v e l M a g a z i n e C O N TA C T Graz Tourist Office Herrengasse 16, 8010 Graz T +43 316 8075 E [email protected] W www.visitgraz.com PH OTO S G ra z To ur is m us , We rn er K ru g , H a r r y S ch if fe r Despite being Austria’s second-largest city, Graz has remained relatively undiscovered as a holiday spot. That’s starting to change now, thanks to its burgeoning renown as a culinary destination. The southern city’s Mediterranean vibe and climate provide not only fabulous food but also some of Europe’s most inspired architecture. Cutting-edge modern design abounds, as with the otherworldly Kunsthaus and its curved and blobby exterior – against the sharp angular Medieval rooftops nearby, the building is breathtaking. The city’s history of creativity and inventiveness is built into the very foundation. Austria’s uncanny ability to merge modernity with tradition is on full display in Graz. Just a few minutes’ walk from the Kunsthaus is the UNESCO-listed historic Old Town. D I S C O V E R A U S T R I A’ S C H A R M I N G W I N E R E G I O N S I N V I E N N A , L O W E R A U S T R I A , S T Y R I A A N D B U R G E N L A N D A U S TR I A N W IN E RE GION S Cultured Vines A wine tradition dating back more than two millennia. Among Oenophiles the world over, a certain truism has arisen around Austrian wine: Small is beautiful. Compared to larger countries, Austria’s wine production is hardly epic in scale. As a result, winemakers have been free to focus on something other than quantity: quality, tradition and variety. The entire nation may be smaller than the state of Maine, but its wines make it onto every critic’s list. PH OTO S N TG, Mi ke R an z Austria’s winemaking tradition dates back thousands of years, and the legendary grapevines have grown in viticultural regions that have been cultivated since Roman times. Coupled with ideal geological and climatic elements, Austria’s assorted grape varieties enjoy ideal conditions for making authentic, distinctive wines with character and personality. Nowhere else are wines so synonymous with a country’s landscape, culture and daily life, from lively, light-bodied wines to monumental, opulent whites, from charming and fruity vintages to full-bodied reds with long aging potential. And of course a wide variety of elegant sweet wines rounds out any good list. As critics often note, Austrian wines pair wonderfully with food. This fact is owed largely to the nation’s vintners and producers, who have long grasped the virtues of combining traditional viticulture with modern vinification processes. The motto is, “quality without compromise”– and the result has been a success without exception. The provinces of Lower Austria, Burgenland and Styria are defined as distinct wine regions, and Vienna is the only metropolitan city in the world to produce a substanial amount of high-quality wines. TOP TIP C R E AT E Y O U R O W N T R I P C O N TA C T Discover Austrian wine, Austrian Wine Marketing Board from the sun-splashed E [email protected] vineyards to the cool W www.austrianwine.com cellars of every winemaker. www.winetravelsinaustria.com Create your individual journey through regions with an easy-to-use online wine travel tool. www.winetravelsinaustria.com A u s t r i a Tr a v e l M a g a z i n e 27 28 A u s t r i a Tr a v e l M a g a z i n e A JOURNEY THROUGH AUSTRIA Close to the Source P H OTO Ö s te r re ic h We r bu ng , Pete r B urg s t a lle r Hiking in the Alps is not only about going at your own pace, but also about discovering the infinite freedom of life. Up here, you get a sense of what summer in the mountains is all about. It’s in the mountain pasture, with its gentle meadows and grasslands bathed in the morning sun. It’s in the wooden shingles of the alpine huts glimmering in the sunlight, as a gentle breeze rustles the spruces and joins the jingling cowbells. It’s in the steep mountain peaks towering on the horizon. In the Alps hiking is not only about going at your own pace, but also feeling and sensing and hearing. Slow down, take it all in. You’ll experience your surroundings that much more intensely, memorably. This journey of discovery across awesome alpine hiking trails reveals so much of the history and culture of the country. The alpine trails are an expression of Austria as a meeting point of different cultures. Early on, thanks to these trails connecting villages, a lively exchange of alpine folk culture could take place and give rise to many traditions, customs and festivals that locals cherish and celebrate today. You experience all that when you meet up with friendly farmers, who bake their own rye bread on a walled hearth in the backyard — just as it was done 20,000 years ago in the Alps. A fascinating experience. You can’t help but feel the zest for life that is so deeply rooted here. Later, when your innkeeper serves homemade alpine cheese with the freshly baked bread, while volunteering stories about life in the Alps, you watch the sun go down on a fiery red horizon — then even you, the guest, will feel very close to the origin of this special place. See our walking and hiking guide here A u s t r i a Tr a v e l M a g a z i n e 29 T H E A R L B E R G , A U S T R I A’ S L A R G E S T C O N T I G U O U S S K I A R E A A R L BE R G The Cradle of Alpine Skiing Its reputation is legendary. The name stands for passion. Thanks to four new lift systems opening in December 2016, it will be Austria’s largest contiguous ski area. Skiers can now reach all resorts at the Arlberg on skis. THE ULTIMATE DEEP SNOW PARADISE Off-piste skiing is embedded in the DNA of the locals and worldwide fans, like no other winter destination. A fascination that seems to be highly infectious. Anyone who has experienced a deep snow ride from Schindlergrat or “Mehlsack“, rapidly understands what it means to be part of this special backcountry community. TOP TIP ARLBERG LIFT TICKET The Arlberg lift ticket is the non-plus-ultra emblem for incomparable skiing fun in all five towns on the Arlberg with 87 cable cars and lifts199 miles/304 km of marked ski runs 120 miles/200 km of open freeride-terrain Airports: Innsbruck 1 hour by car, Zurich 2.5 hours by car or Munich 3 hours by car. 30 A u s t r i a Tr a v e l M a g a z i n e C O N TA C T St. Anton am Arlberg St. Christoph am Arlberg T +43 5446 2269 0 E [email protected] W www.stantonamarlberg.com Lech Zürs am Arlberg T +43 5583 2161 0 E [email protected] W www.lechzuers.com Stuben am Arlberg T +43 5582 399 E [email protected] W www.stuben-arlberg.at P H OTOS S e p p Ma l la u n, Ch ri s to p h S c hö c h There is hardly another landscape throughout the Alps which is as highly varied, relentlessly challenging and enticingly charming at one and same time. The Arlberg is a hallmark and synonym for one of the world’s best skiing regions with its five destinations: Lech, Zürs, Stuben, St. Christoph and St. Anton am Arlberg. Yearning for a journey through Austria? Let us inspire you. Looking for assistance planning your trip to Austria? Our Austria Experts are here to help. Travel Information Center P H OTO T V B St . A nto n a m Ar lb e rg , J o s ef Ma l la un @ [email protected] www austria.info/journeys facebook.com/austriatravelinfo steller.co/visitaustria twitter.com/austriatravel youtube.com/austria instagram.com/visitaustria pinterest.com/austriatravel A u s t r i a Tr a v e l M a g a z i n e 31