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l o c a l
i n s p i r e d
n i n e t o fiv e
M ee t th e I c o n
A F G A N S YA H R E Z A
#34
fe at u re d brand
AMBLE
EDITOR'S
LETTER
What we thought when we started 2015, Lo-
Afghan Syahreza is Local’s guest artist in
calBrand.co.id is properly finishing the old
issue 34, and since then we’ve been spend-
web; and welcoming minimalist layout on
ing time creating classy mood, naming all
the whole nook website. Our new web defi-
the preppy stuff to be highlighted to in Cur-
nitely become a highlight in our third year.
rent Trend, and whatever else you do when
Pevita
Argyle&Oxford,
you’re start your 9 to 5 life. Sleek shirt and
Loveliness, Spiffy x Freak, under their label
Pearce,
Amble,
a pair of black skirts are definitely come
we’ve been busy creating the exclusive col-
to mind.
CONTENTS
P. 2
............
E d i t o r ’s L e t t e r
P. 3
............
Contents
P. 4
............
Cover Story
P. 6 - 1 1
............
Meet the Icon ~
A F G A N S YA H R E Z A
P. 1 2 - 1 4
............
C u r r e n t Tr e n d ~
H E L L O M O N D AY &
F R I D AY I ’ M I N L O V E
P. 1 5 - 1 7
............
Mix & Match ~
BY GAUZAN DWIPUTRA &
lection for a whole season, and many upcoming collaborations are heating for this
year.
The words ‘festive’ is a definition of 2014,
bring to mind culinary road show with LocalTaste, LocalFest 2.0, 3rd Anniversary
LocalBrand, and it’s time to stay classy, preparing for many resolutions ahead, LocalBrand.co.id, with a more subdued aesthetic. Silky hair, oxford shoes and soft-hued
attire call in the season in this gorgeous
shoot by our team.
JASMINE AFRA
Cheers,
Dwimayu Budinastiti
Editor in Chief
P. 1 8 - 2 3
............
The Select
P. 2 4 - 2 7
............
Featured brand ~
AMBLE
ARTICLE
MAGAZINE
Cover Story
PAGES
january 2015
4
Cover Stor y.
IN STYLE
MAKE UP
Afgan Syahreza
Aldis Setiadi
PHOTOGRAPHER
LOCATION
Tito Van
Conclave Building
Jl. Wijaya 1 No. 5C
STYLIST
12170 - Jakarta Selatan
Tatiana Anggita
Te a m
EDITOR IN CHIEF
Dwimayu Budinastiti
FOLLOW US ON
is published by
Twitter : @LocalBrandID
PT. Local Intech Solution
Facebook : LocalBrand.co.id
ART DIRECTOR
Jl. Haji Salim II No. 54
Instagram : LocalBrandID
Krishna Pradana
RT 001 / RW 015
Kel. Gandaria Utara
CONTACT US
STYLIST
Kec. Kebayoran Baru,
SMS/WA +62 858 3015 3333
Tatiana Anggita
Jakarta Selatan - 12140
LINE LocalBrandID
Phone. (021) 3025 3333
[email protected]
GRAPHIC DESIGNER
Ridwan Hadinata
Ilyas Rivani
www.localbrand.co.id
ARTICLE
Meet the Icon
MAGAZINE
January 2015
PAGES
6
ARTICLE
MAGAZINE
Meet the Icon
PAGES
January 2015
7
Meet THE icon
A F G A N S YA H R E Z A
He is been preparing his self for something spectacular for years. His concert is a dream come true and completed
with Erwin Gutawa orchestra. Style is one of his most essential part and with his own cool style, he will rocks the
stage.
PHOTOGRAPH BY Tito Van MAKEUP BY Aldis Setiadi
STYLING BY Tatiana Anggita STYLING ASSISTANT Nadia Ratna INTERVIEW BY Tatiana Anggita
Clint Shirt KOMMA IDR 239,000
Navy Royal Sweater GRAVEL IDR 275,000
ARTICLE
MAGAZINE
Meet the Icon
PAGES
January 2015
Clint Shirt KOMMA IDR 239,000
Navy Royal Sweater GRAVEL IDR 275,000
HOW ARE YOU? WHAT HAVE YOU BEEN
DOING LATELY?
I’ve been busy preparing my own upcoming
concert. Developing the concept and the flow
to get things done right on time and satisfy. My
concert will be held on the next February. So
excited!
9
Cropped Silver Blouse
NOSLAB IDR
255,000 / The Found
One Skirt VANISHING
AND VOUND IDR
289,000 / Sleeveless Back Cotton Stripe
SOLO IDR 375,000
/ Tie VANISHING
AND VOUND
a whole new experience for our audience and
setting the bar higher with this innovation.
“ For concert or special
occasion, i usually wear
formal or follow the
occasion theme. For daily,
i prefer casual look. “
A CONCERT? WOW! THIS IS LIKE A DREAM
COME TRUE RIGHT?
Exactly! This has been my dream. Thank god
with the assistance of my promoter and a great
team, my dream becomes reality!
WHAT MAKES THIS CONCERT DIFFERENT THAN
YOUR OTHER PREVIOUS CONCERTS?
We are working with Erwin Gutawa orchestra
along with 70 musicians. We are making a very
unique concept for the stage simply to provide
White Clean Dope LUDGER IDR 230,000 / Koco Jogger Ar my
KOTONE IDR 299,000 / Carter Dark Brown LB X AMBLE
IDR 599,000 / Model’s Own HAT
ARE YOU ALSO PLANNING TO MAKE A NEW
ALBUM OR SINGLE AFTERWARD?
Well technically yes. I’m planning to make my
4th album, but the concert is my priority for now
so i’m not really focusing on that right now.
SINCE IT IS ALMOST 2015, IS THIS UPCOMING
CONCERT IS ONE OF YOUR RESOLUTION? OR
DO YOU HAVE ANY OTHER RESOLUTION?
Well i’ve been wondering to continue my study
in London, you know... looking for new vibe and
learning to take care of myself and stand alone.
AND HOW ABOUT YOUR MUSICAL CAREER?
I think i’ll go easy after the concert.
ARTICLE
Meet the Icon
MAGAZINE
January 2015
PAGES
10
ARTICLE
Meet the Icon
“Style plays a huge role in
showbiz industr y.”
WHAT’S YOUR BIGGEST ACHIEVEMENT
DURING 2014?
Representing Indonesia at Asia Songs Festival
in South Korea, and directing my own short-film
“Cinta dan Jiwa” for a film festival that will be
held next year.
WHO INSPIRES YOU IN YOUR MUSICAL
CAREER?
My Mom and my fans.
SINCE YOU’VE BEEN WORKING AND PERFORMING IN MUSIC INDUSTRY FOR 7 YEARS, STYLE
IS ONE OF THE MOST ESSENTIAL ELEMENT IN
ORDER TO PRESENT A GREAT PERFORMANCE.
IS THERE ANY TRANSITION IN YOUR FASHION
APPEARANCE?
Yes i’ve had my transition, back then i didn’t
hire a personal fashion stylist and didn’t have
any references for my appearance matters,
but as you said that style plays a huge role in
showbiz industry, so i’ve been hiring my own
personal fashion stylist to fit my performance
concept accordingly.
Stretch Mini Skirt Electric Blue SIN IDR 113,400
Sinatra Blazer V BY SILVY IDR 599,000
Lego Dress ASK IDR 485,000
Tree Shirt HVALA IDR 259,000 / Koco Jogger Ar my
KOTONE IDR 299,000 / Carter Dark Brown
LB X AMBLE IDR 599,000
WHAT IS CONSIDERED TO BE YOUR FASHION
TRADEMARK EITHER FOR YOUR GIG OR DAILYLOOK?
For concert or special occasion, i usually wear
formal or follow the occasion theme. For my
daily-look, i prefer casual look.
MAGAZINE
January 2015
PAGES
11
DESCRIBE YOUR FASHION STYLE IN 3 WORDS?
Casual, youthful, and street style.
WHO’S YOUR FASHION INSPIRATION?
Justin Timberlake, Mark Ronson, and UK street
style also giving me a big influence.
Classic Box Black RANKONE IDR 220,000
Native Parka Ar my NOSTA IDR 385,000
Wingtip Leather Black PASSO IDR 1,249,000
ARTICLE
Current Trend
60’s
MAGAZINE
January 2015
PAGES
13
80’s
90’s
Pouch 401 Orange
TAYLOR FINE
GOODS
IDR 120,000
Current
Trend
60’s
Jogger Pants in
Grey
LABEL EIGHT
IDR 289,000
Pouch 401 Brown
TAYLOR FINE
GOODS
IDR 120,000
Snapback Cowdow
Brown
WEARMUSTACHE
IDR 225,000
Navy Brown
ZYK
IDR 339,000
The
Current
Trend
in
this
issue
is
inspired
by
the
Earth Green
RANKONE
IDR 225,000
color
transferred from the passion of inspired people such as brown, navy,
Adriel Shirt
KOMMA
IDR 263,200
red, and grey. These color reflects casual and formal in a good way.
STYLIST Tatiana Anggita
2000’s
PHOTOGRAPHER Achmad Iqbal
Wingtip Suede
Grey
PASSO
IDR 1,149,000
All Wardrobes by LocalBrand.co.id
40’s
Maroon Parachute
Varsity
CARNIVAL
IDR 385,000
Carter Blue
LB X AMBLE
IDR 549,000
50’s
70’s
Hello, Monday!
ARTICLE
Current Trend
MAGAZINE
January 2015
PAGES
14
Casual Navy
Journal
AKUSARA
IDR 249,000
Ludwina
AYUNAN
IDR 115,000
Banana Jumper 01
LB X ARGYLE &
OXFORD
IDR 399,000
Casual Pink Journal
AKUSARA
IDR 249,000
Black Friday
Margarita Pouch
BLACK FRIDAY
IDR 249,000
Toohey Clutch Red
BLACK FRIDAY
IDR 249,000
Mix
&
Match
Our inspiration for this edition comes from College Student and also Fashion Enthusiast, Gauzan Dwiputra and Jasmine Afra. Their remarkable signature of easy casual style and simplicity look dominate one
of their best creations as follows.
Posh and Piel
BRIANNA TOP
IDR 147,000
Black Stelmuze 01
ESCO
IDR 300,000
STYLIST Tatiana Anggita / PHOTOGRAPHER Achmad Iqbal
Biaus Black
MOTH JEWELRY
IDR 125,000
Kamna Necklace
AYUNAN
IDR 135,000
Navy Blue
ST FEBIAN
IDR 250,250
Lego Cloud Short
ARGYLE &
OXFORD
IDR 299,000
Friday, I’m in love!
MAGAZINE
ARTICLE
Mix & Match
PAGES
January 2015
Mix
&
Match
16
MAGAZINE
ARTICLE
Mix & Match
Mix
1
PAGES
January 2015
&
17
Match
1
2
3
Gauzan Dwiputra
Jasmine Afra
2
4
COMIC OR NOVEL?
Comic.
COMIC OR NOVEL?
Novel.
NEW YORK OR TOKYO?
Tokyo.
NEW YORK OR TOKYO?
Tokyo.
COFFEE OR TEA?
Tea.
5
BOOTS OR SNEAKERS?
Tough choice, sneakers.
OUTDOOR OR INDOOR?
Outdoor.
OUTDOOR OR INDOOR?
Outdoor.
EDGY OR PREPPY?
Edgy.
DAY OR NIGHT?
Day,
INSTAGRAM : @G4UZAN
3
COFFEE OR TEA?
Tea.
BOOTS OR SNEAKERS?
Boots.
6
4
5
EDGY OR PREPPY?
Edgy.
1.
Sake
MONGO
IDR 225,000
4.
Tilapia Skin Brown
EDME
IDR 199,000
2.
St Lucia II Olive
RAFHEOO
IDR 250,000
5.
606 Short Cargo
MONGO
IDR 375,000
3.
Maluku
DUDS
IDR 50,000
6.
Moustache Nubuck
TXTURE
IDR 385,000
DAY OR NIGHT?
Day,
INSTAGRAM : @JASMINAFRA
1.
Shirt Cotton Silk
NIKICIO
IDR 489,300
3.
Lapon 2.2
KELANA
IDR 250,000
2.
Summer Blaze Khaki
PATROON GOODS
IDR 229,900
4.
Martel Clutch Tan
BLACK FRIDAY
IDR 269,000
5.
Becko Glitter
BELLA LUNA
IDR 193,500
T H E
S E L E C T
PHOTOGRAPH BY Achmad Iqbal STYLING BY Tatiana Anggita
MODEL Nadia Ratna & Arsha Yuditha Amiranti
Blue Hepburn Dress V BY SILVY IDR 350,000 / Stripes Black
LB X PEVITA PEARCE IDR 249,000 / Dakini Fuchsia HOUSE
OF JEALOUXY IDR 380,000 / Janna Pink Bracelet AYUNAN IDR
125,000 / Lagoon Pouch Ivory BLACK FRIDAY IDR 139,300 /
Margarita Small Pouch 01 BLACK FRIDAY IDR 69,300
Stripe Long Sleeve Shirt SPOTLIGHT IDR 255,000 / Wool Sweater &
Long Shirt DAY AND NIGHT IDR 729,000 / Monroe Skirt Blue V
BY SILVY IDR 350,000 / Rice Ring ENVIRONMENTAL
JEWELRY IDR 150,000 / Janna Turquoise Bracelet AYUNAN IDR
125,000 / Arabelle Pink STOFFE INDUSTRIE IDR 265,000
Yellow Stripes Jumper MODERN AGE IDR 179,000 /
Stripe Skirt DAY AND NIGHT IDR 299,000 / Rice Ring
Gold ENVIRONMENTAL JEWELRY IDR 350,000 /
Margarita Pouch BLACK FRIDAY IDR 290,000 / Margarita
Pouch BLACK FRIDAY IDR 290,000 / Eleanor HOUSE
OF JEALOUXY IDR 380,000
Madrid Crop Pants FYLO IDR 250,000 / Blue Africa
VECHEN IDR 176,000 / El Amigo Bracelet DJERAT IDR 248,000
/ Candies Pink ST FEBIAN IDR 210,000
Her mion Skirt SWANKKI IDR 229,000 / Louina HVALA
IDR 299,000 / Fringe Bag Black MANIKAN IDR 250,000
/ Silver Ring Wolf GREEDY SASSY IDR 85,000 / Marichi
Neon Green AYUNAN IDR 120,000
LEFT: Sandy Green ANONIM IDR 206,100 / Stripe Skirt
DAY & NIGHT IDR 299,000 / Janna Black Bracelet AYUNAN
IDR 125,000 / Marichi Neon Green HOUSE OF JEALOUXY IDR
120,000 / Rice Ring ENVIRONMENTAL JEWELRY IDR 150,000
RIGHT: Finny Set SWANKKI IDR 360,000 / Chain Brittany Green
SABS IDR 85,000 / Eye Bag Silver MANIKAN IDR 195,000 /
Marichi Turquoise and Red HOUSE OF JEALOUXY IDR 120,000 /
Spinx Jacket SWANKKI IDR 220,000
AMBLE
Collection expel the characteristic of the brand which also known for its fashionable shoes, comfortable
to wear and a good quality shoes. The design reflects simplicity and vintage that fits for daily wear.
Navy Blue and brown gives the warm color to your outfit and the leather that gives a complete touch.
The price range is from IDR 449,000 to IDR 599,000 and exclusively available at LocalBrand.co.id.
PHOTOGRAPH BY Dimas Nalendra STYLING BY Tatiana Anggita
STYLING ASSISTANT Nadia Ratna
PHOTO EDITING BY Krishna Pradana
Fringe Kara Dark Brown AMBLE IDR 499,000 / Carter Dark Brown
AMBLE IDR 599,000 / Kara Blue AMBLE IDR 449,000 /
Carter Blue LB X AMBLE IDR 549,000
Fringe Kara Dark Brown AMBLE IDR 499,000
Carter Blue LB X AMBLE IDR 549,000
l o c a l
i n s p i r e d