Photobucket - Hitachi Data Systems

CUSTOMER SUCCESS
Photobucket Pictures Better
Business Efficiencies With Hitachi
Cloud Services
Rather than facing recurrent storage capital outlays, Photobucket Corporation focuses on
an optimized consumption model for greater business agility and innovation.
“ We must always be ready to transform and align in this fast-moving market.
Flexibility and rapidly being able to make changes are essential to our success. The
partnership with Hitachi Data Systems enables us to focus on the customer, keep our
data center footprint to a minimum, and move to an operational, expenditure-based cost
model. These are extremely important priorities for us.”
Tom Munro, CEO, Photobucket
CHALLENGES
Wanted to archive original photos off-site and keep Web copies
on-site for faster retrieval
Needed to move from capital outlay model
to operational, expenditure-based model
Continue providing innovative services,
performance and capacity to customers
Difficulty adequately forecasting and
budgeting storage capacity purchases
Required greater agility and lower
IT costs
$
?
$
Actionable
Actionable
Technology
Actionable
Actionable
Innovation
Legacy architecture hampered technology decisions
and product innovation
Volume of content being uploaded exceeding
supportable ingestion rates
RESULTS
Straightforward API for easy development and deployment
Optimized performance for customers
Optimize
for customers
Improvedperformance
business agility
Cost-effective
consumption model
Extensive cloud mobility
and application integration
Dual replication of
original images are
Provisioning of terabytes
of storage in minutes
Instant replication
to tenant or namespace
Fully managed
cloud service
SOLUTIONS
Cloud
Hitachi Cloud Services with Hitachi Content Platform
Single vendor, all-cloud and object-based storage solution
www.HDS.com
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