national report - bulgaria
Transcription
national report - bulgaria
FANS AGAINST VIOLENCE NATIONAL REPORT BULGARIA DECEMBER 2015, SOFIA BULGARIAN BASKETBALL FEDERATION Co-funded by the Erasmus + Programme of the European Union Disclaimer The content of this report does not reflect the official opinion of the European Union or of its Member States. Responsibility for the information and views expressed in the report lies entirely with the authors. 2 The Fans Against Violence project related research was conducted and this National Report prepared by: Associate Professor Ivan Sandanski, PhD Senior lecturer Georgi Draganov, PhD Senior lecturer Ivan Slavchev, PhD The research team is with the Department of Management & History of Sport National Sports Academy, Sofia The National Report was commissioned by the Bulgarian Basketball Federation as a part of Fans against Violence project activities. 3 Contents 1. Short history of the development of basketball in Bulgaria..................................................6 2. Structural picture of the Bulgarian basketball............................................................................8 3. Fans’ behaviour as an academic and an institutional interest in the country…...........11 4. Research methodology………………....................................................................................................14 5. Data from the fan survey…...………………………..............................................................................19 6. Data from the interviews with fan leaders and club representatives…….......................42 7. Findings and recommendations for further action………………..…..………...………...….....46 Bibliography…………………………………………………………………………………………………….….....50 4 List of Abbreviations BFB – Bulgarian Basketball Federation FIBA – International Basketball Federation MIA – Ministry of Interior Affairs MYS – Ministry of Youth and Sport NBL – National Basketball League NSA – National Sports Academy 5 NATIONAL REPORT - BULGARIA The current national report was prepared in relation to the implementation of the project „Fans against Violence” in accordance with the initially agreed and accepted from all partners methodological frame, instructions, and templates and is structured in the following sections: i) A short history of the basketball development in Bulgaria. ii) Structural picture of Bulgarian basketball. iii) The fan’s behaviour as academic and institutional interest in the country. The methodology of the research. iv) Presentation of the results of the fans’ survey. v) Presentation of the results of the interviews with fan leaders and basketball club’s representatives. vi) Main results and recommendations. 1. Short history of the basketball development in Bulgaria Basketball entered in Bulgaria back in 1906. The photographic materials from this year prove that girls from The Girls’ High School in Rousse tried to play basketball although it hadn’t come into organized official games. The interest in the game grew over the years and in 1919, the first public courts appeared in Sofia. “Athletic” – Sofia was the first bigger club which had its own basketball section. In the beginning, in our country, mainly students had practiced basketball as most of them were women. The popularity grew rapidly among men too, and in 1924, the first organized tournament was conducted in Sofia, in which 11 female and 10 male teams participated. Ten years later, the first international basketball match was played in Bulgaria, in May 1934. “Athletic-Slava” 23 won 22-16 against student sports’ club “Bucharest”. Bulgarian basketball federation was established in 1935 and immediately became a member of FIBA, and in the same year, the male national team participated in the first European Basketball Championship. The greatest success of our male’s basketball team 6 was in 1957 when Sofia was the home of the European Championship and the Bulgarian team won silver medals. A year earlier, at the Olympics in Melbourne, our men’s national team finished at fifth place, which is the best achievement for the Bulgarian male players in the Olympic Games. Bulgaria has generally four participations at Olympic Games with men’s basketball team. Bulgaria also won a bronze medal at the European Championship for men in 1961. The only gold medal at the European Championship was due to the women’s national team which won the European title in 1958 after five consecutive wins. Women generally won 14 medals, including a second and third place in the Olympics and a second and third place in the world championships. At club level, “Slavia” Sofia won the first edition of the European Champions Cup (ECC), which is the forerunner of the modern female Euro league, and in 1959 the team won the exchanged visits against the team of Dynamo Moscow. “The white” reached the finals three more times, winning again in 1963. “Levski-Spartak” is the second Bulgarian team with European title – in 1984. “The blues” won the best elite female club championship – the European Champions Cup and in 1978 and 1979 won the European club tournament “Lilyana Ronketi”. Nowadays the most successful men’s club team is “Lukoil Akademik”, which since 2003 has had in its account 11 champion titles and has won the Cup of Bulgaria eight times. The team is also a regular participant in European club competitions, participating consistently in the ULEB Cup, the Euro Cup, the FIBA Cup and in 2003 won the trophy in the Southern Conference of FIBA tournament. Regarding women, “Dunav 8806” is a Bulgarian champion for 2008, 2012, 2013 and 2014, vice champion of Bulgaria for 2009 and 2010 and bronze medalist in 2011. The team is the winner of the Bulgarian Cup for 2010, 2011, 2012 and 2013 and two times a finalist in the tournament – in 2008 and 2009. The team has also been the only Bulgarian participant in the European club competitions for women, as it regularly participates in the tournament FIBA Euro Cup. 7 2. Structural picture of Bulgarian basketball Administration, management, development of the basketball game, in all its forms and varieties, is performed by the Bulgarian Basketball Federation (BBF) as the only officially recognized by the Мinistry of Youth and Sports and FIBA institution in the country. Structurally basketball is developed and practiced within the framework of the 139 clubs, members of BBF, under the guidance of 496 licensed coaches. Matches in the public sports calendar are administered by 245 referees, 56 commissioners, 245 table officials and 99 statisticians. Table 1 presents current data for the registered and organized practicing basketball players in Bulgaria up to December 31, 2015. Table 1. Number of registered players within the BBF Age groups National Basketball League – Men (I division) Nat’l championship ‘A’ group – Men (II division) Nat’l championship – Men (amateurs) Nat’l championship – Women Nat’l championship – Women (amateurs) Boys U 10 Boys U 12 Boys U 14 Cadets U 16 Senior boys U 19 Girls U 10 Girls U 12 Girls U 14 Cadets 16 Senior girls U 19 Numbers 134 189 226 125 72 262 723 616 558 421 149 306 283 315 205 According to the data from an authoritative national survey about the attitude to sport and sports activity of Bulgarian citizens aged over 15, conducted by Dimitrov, Tonchev & Tsonev (2011), it turns out that in terms of awareness among the population, from the indicated 49 sports, basketball ranks third (5.8%) after football (21.7%) and volleyball (9.5%). Among the most widespread motive and sports activities for regular 8 practice are independent physical exercises at home (11.9%), cycling (7.7%), football, basketball, volleyball (6.5%), fitness, and bodybuilding (5%). Structurally the basketball championship in Bulgaria consists of two divisions for men and one for women (Table 2). The first 10 teams in the male direction (No 1-10) compete in the National Basketball League (NBL), which is essentially First division, and the remaining 11 (No 11-21) - in group "A" (Second division). Regarding women at the professional level, 8 teams compete. The absence of objective, systematic empirical data for watching live sports events in Bulgaria makes impossible any comparisons in terms of measuring the social significance of sports in this indicator and of basketball in particular. According to data of BBF, the only reliable statistics are presented in Table 2 from which it appears that for the 2015/16 season the male teams enjoyed the most crowded audiences as follows: "Balkan – Botevgrad” (an average of 850 people in the matches as home and as a guest) "Lukoil Academic" (an average of 580 people) and "Black Sea Port Varna" (an average of 500 people). Leaders among women’s teams are the following: "Haskovo 2012" (an average of 450 people) "Dunav 8860" (an average of 410 people) and "Montana 2003" (an average of 400 people). 9 Table 2. Spectator attendance in the NBL and the ‘A’ group – Men and Women during 2015/16 season. Men № Teams 1 Balkan Botevgrad 2 Lukoil Akademik 3 Cherno more Port Varna 4 Akademik Bultex 99 5 Rilski sportist 6 Yambol 7 Spartak Pleven 8 Beroe 9 Levski 10 Chernomorets 11 Shumen 12 Vidabasket 13 ИУ 14 Dunav Rouse 15 Chavdar Troyan 16 Delphin 17 Akademik Varna 18 Akademik Blagoevgrad 19 Akademik Sofia 20 Levski -2 21 Rilski sportist -2 Women 1 Haskovo 2012 2 Dunav 8806 3 Montanа 2003 4 Beroe 5 Neftohimik 2010 6 NSA 7 Levski 8 Septemvri 97 Games 7 6 6 7 6 7 6 7 7 6 5 4 5 4 4 4 5 3 4 3 4 5 5 5 5 5 5 5 5 Home Total Average 6300 1050 1350 225 4900 817 2250 375 800 267 1200 300 1250 313 1950 325 1522 217 900 150 2510 502 2000 500 850 170 700 175 600 150 300 75 950 190 140 70 270 90 325 108 500 125 Home 2820 564 2900 580 2000 400 410 82 650 163 226 45 360 90 300 60 Games 6 7 7 6 7 6 7 6 6 7 4 3 4 5 5 5 4 4 4 4 3 5 5 5 5 5 5 5 5 Away Total Average 2220 555 5000 1000 1550 221 2115 423 2730 455 1950 390 2537 362 1800 360 1500 300 1020 204 650 163 370 123 1100 275 1150 230 1070 214 1300 260 640 160 707 236 898 225 650 217 610 203 Away 1620 324 1210 242 1595 399 1500 375 777 155 1250 250 955 191 759 152 Games 13 13 13 13 13 13 13 13 13 13 9 7 9 9 9 9 9 7 8 7 7 10 10 10 10 10 10 10 10 Total Total 8520 6350 6450 4365 3530 3150 3787 3750 3022 1920 3160 2370 1950 1850 1670 1600 1590 847 1168 975 1110 Total 4440 4110 3595 1910 1427 1476 1315 1059 Average 852 577 496 397 392 350 344 341 252 175 351 339 217 206 186 178 177 169 167 163 159 444 411 399 212 159 148 146 106 10 3. Fans’ behaviour as an academic and an institutional interest in the country The only available and public published sources on the problem of violence among fans, and only in football at that, are the reports of the Third, scientific and practical conference "Sport and Security" organized in 2014 by the National Sports Academy, the Academy of the Ministry of Interior, the Bulgarian Football Union (BFU) and Sofia Municipality, in the partnership with the National Association of companies for trading security and protection. The subject of the reports is orientated towards security at sports events, the psychology, and roots of football hooliganism, as well as its prevention. This is not a surprise considering the general boost of the widespread understanding of football transformation into “preserved territory” of fan violence and the attempts for "transferring" such practices during volleyball and basketball matches from the so-called “migrating" fans of football supporters of certain teams. Indications of the growing importance of the problem with violence and hooliganism in Bulgarian football were the organized in 2007 round table by the Professional Football League and the BFU with participation of presidents of leading professional football clubs in the country, representatives of the largest fan clubs, of the police, of the local government and of the Ministry of Youth and Sports (MYS). As a final product of the discussion, a memorandum has been prepared for the adoption of measures and proposals in reaction against football hooliganism, in which specific commitments to all the parties concerned were fixed. Another similar initiative was the Balkan conference held in 2012 on the topic – “Media influence on combating against violence and hooliganism outside the football pitches and against match fixing", organizers of which were the Association of sports journalists, the BFU and MOTO-PFOHE. Last but not least, these events have been provoked to some extent by the protest and the threat of the football referees’ boycott against growing incidents of violence at football stadiums. By official publications it becomes clear that although tension on many occasions is inspired by the football presidents themselves and the referees are most often the target of aggression, acts of violence increase and become more frequent (fights, 11 vandalism, throwing objects and bombs) in and outside the stadiums, caused by fans of several leading teams in the country. As in the other four countries involved in this project, Bulgaria does not make an exception from the limitation of academic publications and reliable empirical data on fans' aggression and violence in basketball. Also, any quantitative or qualitative research are absent to explore and explain the fans’ behaviour. Here is the point we should clarify. Despite the abundance of foundational and specialized scientific literature, by competent international authors about the violence among fans in sports, especially football hooliganism, presenting a discussion on these sources is beyond the scope and purpose of the following national report. Such presentation will be done in the international report. The lack of academic and institutional interest is partly explained by the absence of serious incidents of violence among basketball fans in our country and the registered more often repeated actions of violent behaviour during some games are dictated mainly by various situational conditions and moments in a particular match. They are mostly expressed in offensive scansions, threatening, entering the field, throwing no health dangerous for the participants objects on the field. For such kind of fans’ disciplinary acts in season 2014-2015, there were 7 cases of men and women’s basketball clubs punished by NBL. The fact that acts of aggression on behalf of parents do exist during matches between adolescents (mostly provocations, insults and making threats to referees, athletes, coaches) should not be passed by. Moreover, as it turns out, major players and a major reason for that is not always the audience, but also coaches and athletes of particular teams (see presented below in the box three examples (case studies) for aggression and violent behaviour in Bulgarian basketball). Basketball in Bulgaria has the image of "intellectual" sport. The lack of serious incidents of violence among fans in the National championship is the reason for the absence of a definition of the phenomenon as an important issue on the political agenda of the institutions, accompanied by the development of subsequent policies, mechanisms and allocating resources to solve it. In the history of Bulgarian basketball the so-called "risky" matches, pursued by large - scale, resembling of mass revolt incidents, are missing. Moreover - the term "risky" is not 12 defined and may not be necessarily related to actual physical or mental violence (such as fights, serious injuries, insults) and may cover other problems such as property damage or riots. In confirmation of the above mentioned arguments is the interpretation on behalf of the representatives of the key interested parties (stakeholders) on the issues, participated in the Fact Finding Conference in July 2015 - the Bulgarian Basketball Federation (BBF), the National Basketball League (NBL), basketball clubs, fan clubs, the Ministry of Interior (MI) (police), The Ministry of Youth and Sports (MYS), The National Sports Academy (NSA), media. They give an interpretation to aggression as a social phenomenon bound up with aggressive actions caused by provocation; mainly verbal threats, insults, throwing of nonhealth dangerous objects that have single-minded, spontaneous nature. On the other hand, the term violence is understood as purposeful (planned or unplanned) actions in order to cause intentional physical or psychological damage to someone else. From the discussion it also becomes clear that most frequently object of aggression are definite persons: competitors; coaches; referees; fans of the opposing team; and even the police. Examples of acts of aggression and violent behaviour in Bulgarian basketball "Levski" Sofia - "Partisan" Belgrade (14th November 2014) The match between "Levski" and "Partisan" from the Adriatic League was interrupted due to the invasion of fans after the first part at score 14:21. The Ultras from the football supporters of the "Blues" looked for assault with a scanty group of "Partisan" supporters which came to support their team. The lack of police presence led to chaos in "Universiade" hall, as a large part of the home side's supporters rushed into the pitch after a fan of the "Blues" tried to pull a scarf from one of the visiting fans, who stroke back and a mix – up had been formed. Things calm down right after the arrival of the squad for the fight against mass disorders. One of the Serbian fans was seriously injured and taken to hospital by ambulance. The match was played out without audience and "Partisan" team won with 98:66. 13 "Levski" Sofia - "Rilski Sportist" Samokov (2nd of March 2014) After the game, both coaches had to give interviews, but the coach of "Levski" team provoked the fans of the Samokov team, wearing a T-shirt with an inscription "Heath" - the new addition to the "Blues" Brandon Heath. He was accused by his colleague from "Rilski Sportist" in provocation and in the next moment it hardly did not come to a fight between the sports director of the guest team and the "Levski" coach. Both had been separated by journalists and policemen. "Rilski Sportist" Samokov - "Cherno More Port Varna" (9th of May 2011) Teams of "Rilski Sportist" and "Evroins Cherno More" formed an unprecedented for the basketball championship fight. In the fight for a jump ball, a brutal mix-up came on, in which most of the athletes and coaches took part. 16 players altogether were expelled and the homes from Samokov scored a victory with 102:101 after the overtime. In the overtime on the field generally only seven players took part. 4. Research methodology Parameters of the study, methods for collecting empirical data, criteria for structuring the sample of the respondents, processing the results. The essence of the study related to identification, analysis and explanation of the impact dynamics of a set of factors on the development of aggressive forms of collective behaviour in sport (basketball) context, requires the use of a combination of methods and sources of information. This approach is also known as triangulation (Merriam, 1998; Stake, 2005; Yin, 2003). The characteristics of the study imply a process of open interpretation of empirical data. It is premised on the understanding that different variables cannot be controlled or manipulated, and the phenomenon under scrutiny is analyzed in its natural settings. Gratton & Jones (2004) and Yin (2003) pointed out that the main emphasis in choosing 14 such an approach is the stab to understand and explain the actions and behaviour of the participants by analyzing their development in specific contextual conditions. Yin (2003) proposed three criteria that must be observed when examining the dynamics of development of the phenomenon, such as the aggression among basketball fans. The first criteria are defining the research questions - in our case they are focused on processes, factors and understanding the perceptions by a wide range of stakeholders and behaviour acts of fan communities, according to different social situations. The second criteria concern on how the researcher has control over the real environment of the manifestation of aggression. And in this sense - the smaller that control is, the appropriate is the interpretive case study approach, more so, the problem of interest with aggressive and violent forms of fans’ behaviour does not require direct involvement. Thirdly, this approach is more appropriate for understanding present rather than past events. Considering the actuality of the issue of overcoming the acts of aggressive behaviour in basketball, its usage is completely appropriate. Due to the fact that specific events as Laumann & Knoke (1987, рp. 30-31) put it “are embedded in the context of other previous, current and future, the analysis must have a holistic orientation, rather than focusing narrowly on selected situations, which is typical of most case studies”. The entire research, connected with the objectives of the project and the preparation of the national report, consists of four interconnected elements: 1. Conducting a day Fact Finding Conference (July 15th, 2015) with the participation of the key interested on the issues parties: BBF, NBL, professional basketball clubs, fan clubs, police, MYS, NSA, media. The topics of the conference were related to: i) Analyzing the current situation with acts of aggression in basketball including defining the parameters and manifestations of such behaviour. ii) Discussing good practices, proposals, and recommendations for improving the interactions between the interested parties in relation to the work with fans. iii) Formulation of proposals for the creation of maximum appropriate conditions and good organization for carrying out project activities with the participation of the fans. 15 The most significant opinions, interpretations, conclusions, recommendations and suggestions made by various stakeholders have found room as a support material in the sections of this report. 2. Realization of a structured thematic survey among fans through a questionnaire for self-filling. The survey was conducted between May and June 2015 during the playoff phase of the basketball championship in eight cities of the country (Sofia, Yambol, Ruse, Botevgrad, Stara Zagora, Varna, Pravets, Samokov). The main objectives of the empirical study are as follows: i) Composing a socio-behavioural profile of basketball fans. ii) Identifying the main factors and causes of incitement to acts of aggressive and violent behaviour during the national championship games. iii)Revealing the mechanisms and forms of bad behaviour from the perspective of context, time and reasons for the manifestation of aggressive / violent behaviour. The object of the study were male teams’ supporters from the NBL and the female team of "Dunav – Rousse”, which is a team with the most organized fans in the women's division. The main criterion for respondent selection in the survey sample is he or she to has attended at least 30 per cent of the home games of the team they support. That minimum threshold has been determined after making a deductive analysis of the total number of games during the last competition season. The fan sample was constituted randomly depending on resource, time and logistical opportunities of the BBF. In this regard, Merriam (1998) states that the strength of this type of extract lies in the possibility of general conclusions, but that's not the goal here, it’s rather social facts to be extracted by the naturally formed groups (Creswell, 2009). Survey questionnaires were handed out and completed usually in the basketball halls before the start of the games. From originally distributed questionnaires to 800 persons, 704 (n = 704) or response rate of 88% were filled in and returned in a condition that allowed for processing and analysis. The developed self-administering questionnaire contains a set of operationalised quality parameters. These correspond to the components of the theoretical model of the research enabling thus the making of further comparative 16 analysis. Each of the questions is structured with pre-defined options to mark, according to the real situation of the respondent. Such a type of questionnaires, according to Zhelev (1995), are commonly used tool for collecting information, given that spectators are there primarily to watch the game and will have limited time to get familiar with and fill it in. The received responses were coded and processed with SPSS software product, and the results were presented in the form of Frequencies analysis. 3. Semi-structured interviews with fan leaders and representatives of basketball clubs. The main merit of the interview, as Flick (1998) suggested, is that it allows for focusing on the specific object under scrutiny and his/her own interpretation of processes, events, actions and context through preliminary chosen topics, hypotheses or questions. May (1997) highlighted another advantage of this kind of "face to face" interview, namely, the ability to understand in its own way, the meaning that interviewees attach to events and relationships. Besides, quality information on a given topic can be clarified and elaborated by asking additional questions. Interviews were conducted with 7 fan leaders (”Levski” Sofia, “Cherno more Port” Varna, “Tunja” Yambol, “Rilski sportist” Samokov, “Beroe” St. Zagora, “Balkan” Botevgrad, “Dunav” Rousse) of the largest groups of basketball supporters and 4 representatives of basketball clubs (“Levski” Sofia, “Cherno more Port” Varna, “Tunja” Yambol, “Rilski sportiest” Samokov), with the biggest audience. All interviews were recorded on tape after obtaining the prior consent of the interviewed and subsequently transcripted in text format on computer files. An open process of data reduction was accomplished including systematization of the information (coding), as it was described by Creswell (2009). However, the focus of this method for analyzing qualitative data is more on finding unusual and rare practices that are not less important or informative than generic ones (Biddle et al, 2001). The results from the interviews were presented in the form of a qualitative analysis as for this purpose were extracted and grouped the most common topics and questions in the responses, which allowed subsequently to interpret and compare them (for the purposes of triangulation) to the responses of the fans. In coding and analyzing data from the interviews the four principles as identified by Yin (2003, p. 136) were observed: 17 i) taking into account all the facts; ii) incorporating all relevant conflicting interpretations; iii) the development of the most important aspects of the topics raised; and iv) use of previous experience and expert knowledge. 4. Triangulation. The meaning of application of this approach for checking the empirical data was to verify the data authenticity from the other three sources (survey among fans, interviews with fan leaders and representatives of the basketball clubs, and discussion with other stakeholders of Fact Finding Conference), by their detection and comparison. Triangulation is widely used research method in studying aggressive fans behaviour and especially, as Lewis (2007, p. 23) stated, when investigating such a difficult complex problem and the researcher rarely presents or generally is absent from the scenе of the event. 18 5. Data from the fan survey. The analysis of the survey covers a total of 704 basketball fans from nine of the top basketball teams in Bulgaria, as from which predominant are: “Balkan” Botevgrad, “Rilski sportist” Samokov, “Cherno more Port Varna” and “Yambol” (Fig. 1). 93.2% of the included in the sample are fans of male teams from the NBL and 6.8 percent sympathize with the female team of “Dunav” Rousse, which is the team with the most organized fans in women's division. The main criterion for respondent selection in the survey sample is he or she to has attended at least 30 per cent of the home games of the team they support. In its significant part, these are young people aged between 16 and 39 years (Fig. 2). The relatively large percentage of women among basketball fans (37.9%) makes an impression (is noteworthy) in comparison with the social profile of supporters in other team sports (Fig. 3). Similar social configuration, with the presence of serious female interest, could be considered as a deterrent factor to serious incidents of violence. On the other hand, the presence of a considerable number of fans in adolescence and female audience can be seen as a resource with serious social and marketing potential, requiring targeted policy on behalf of the basketball clubs and the management of the NBL and the Federation. 19 The profile of basketball fans in Bulgaria is complemented by their high level of education, where 44.8 percent are university graduates (Fig. 4). 20 The majority of fans are labor involved (62.4%), mainly in the private sector, but the percentage of students - 30.5% is also not small (Fig. 5). However, nearly half of them claim (44.9%) that they are experiencing financial difficulties, in which up to a point we can also seek an explanation for the limitations of the forms of support of the favorite basketball team (Fig. 6). It turns out that factors associated with aggression / violence are not structural in nature (i.e. prone to such behaviour do not come from the working class, and practically are from all social strata, as typical for them is that usually their reactions are not conditioned by adverse structural influences on their social status, such as lack of work). This means that the resulting from the social structure class differences of fans are not so decisive, making their movement between the separated social classes more easily feasible. There are also significant social inequalities. Differences are remaining in the socioeconomic status and in the cultural capital of the parents. 21 Major roles in their development as fans have parents (30, 4%), the circle of friends (23.6%) and the media - 17.1% (Fig. 7). In significant part (75.5%) the closest circle of friends of respondents generally have a positive attitude towards sport, but they are not among the people of the core fan group (Fig. 8). Members of supporters are among the closest friends only by 16.4 percent of the fans. 22 The main form of support for the favorite team is visiting the home games (Fig. 9). In the maintenance of this opinion are the responses in Fig. 10, where it becomes obvious that 63.3% do not miss games, while other 20.4% support the team with their presence one or two times a month. Analysis of the results of this indicator should be done by stating that the survey is conducted during basketball games, among supporters of the teams, which explains the relatively high parts of the mentioned results. The second most popular form 23 of support is through watching matches on television - 39.4% yet the weak manifestation of other established ways of demonstrating fans culture and a level of loyalty makes an impression. On the other hand, this is indicative of poor marketing policy on behalf of the basketball clubs. 24 Among the leading reasons for visiting basketball games of the favorite team stand out: meeting the needs of leisure and entertainment (65.9%), the love of basketball (56.2%), building up and maintaining social relationships with friends (45.4 %), the attractive team play (40.9%) (Fig. 11). As it becomes clear, visits to basketball games are dictated by social and cultural reasons (mostly value- and consumer orientated). 25 Membership in an official fan club is another major form of support for the favorite team (Fig. 12). According to BBF data our country has registered only one basketball fan club (“Rilski sportist” Samokov). This explains the small percentage of members in official 26 fan clubs (13.7%) as opposed to membership in fan clubs of the eponymous football team. It is precise that due to this fact is the higher percentage of members compared to 7.6% as an expression of a form of support in Fig. 10. On the other hand, half of the fans (49.7%) are willing to formalizing its support, opening up significant potential for development of a specific fans culture and passing to a higher stage of the development of a psychological relationship with your favorite team - affection and devotion. Not accidentally, as it becomes clear from fig. 13, 69.1% state as the main benefit from being fans socializing and psychological effects - a sense of pride and ownership, increased self-confidence from the support of club with traditions, creating new acquaintances. Fans associate the support of the team with the following significant benefits (Fig. 13): pride and commitment (69.1%); socialization by creating new social contacts (27.2%); personal satisfaction of supporting a club with wide traditions (22%). However, the low percentage of possible forms of closer integration of the fans in club life makes an impression. The results of this indicator confirm the need for better communication policy and implementation of fan marketing on behalf of the basketball clubs, which was also expressed by other key stakeholders. 27 Another direction of the analysis aims clarification of the profile of aggressive / violent behaviour on behalf of the fans (fig. 14-17). Survey data in this regard show that 14.6% of the respondents were involved in clashes with police or fans of other teams while the majority (85.4%) indicated that they weren’t involved in such incidents. This is more pronounced by the fans of the home team (Fig. 14) and is mostly associated with such events before (40%) or during matches (35%). The very similar picture in terms of time and place (situational context) of a manifestation of aggressive behaviour is also found in the visiting team (Fig. 15). 28 An important stage in the study was the forms of aggression and violent behaviour to be identified (Fig. 16). The most frequently aggressive behaviour appears by making insulting chants (26.5%), while various forms of classical violent behaviour, accompanied by 29 physical collision, are relative to a much smaller share. They are most closely associated with attempts to attack referees and other technical persons (5%), participation in fights with other fans (4.3%) entering the field (3.2%) and throwing objects on the field (3.1%). The reaction of the security authorities to fans with aggressive / violent behaviour (Fig. 17) is mainly confined to detention by the police (2.5%), expulsion from the hall (2.2%) and non-admission to the hall (1%). At the same time, in the majority of cases (94.3%), normal fan behaviour is observed, which confirms the argument for the absence of serious incidents of violence among basketball fans in our country. However, the fact that in some games repetitive acts of violent behaviour are registered (abusive chants, throwing nondangerous for the health objects at the participants and down the field) 30 should not be ignored. All of them are dictated primarily by various situational conditions and moments from a particular game, as most often “the irritant” is: referee judgments; behaviour of opposing players and / or coaches; opposing fans; the reaction of the police. Fans perceptions of that the federation / league tolerates certain teams, what is the opinion of 28.2%, followed by defending contrary to their favorite team ideology and values of other fans (23.4%), existence of historical enmity between fans of some teams (16.6%) and the deployment of greater financial resources than other teams, are the main reasons for the determination of other fans as opponents (Fig. 18). There is also a certain percentage of fans with xenophobic conceptions (11.9%), in which the presence of foreigners in the opponent team is irritating. Large is the percentage of the respondents answered “other” - 39% without, however, to have made concrete examples. 31 Similarly a practice that can be used on basketball games for a demonstration of community sense and self-determination is absent, by supporting separatist sentiments and aspirations as forms of manifestation of deep-rooted political and cultural identities. Some of the manifestations of aggressive behaviour, however, can be explained by subcultural and historical conditioning. Examples include: • the phenomenon of "inherited memory" in the audience, where certain athletes and coaches of the opponent team result as key irritants to unlock the aggressive behaviour; • intolerance between supporters (a form of “inherited” hate) such as “Levski” Sofia and “Beroe” Stara Zagora; • confrontation based on Sofia - other cities localism. 32 Similar situations can be explained by the new trend known as „localism“, which is a direct consequence of the globalization processes. In this case, the hegemonic role of the capital is questioned and challenged by provincial towns, which manifests aspirations for more serious political, economic and cultural role. Leading causes for the manifestation of aggressive / violent behaviour on behalf of the fans most often are sought in external factors such as (Fig. 19): referees’ decisions (68.2%); provocations by rival fans (51.5%) and excessive alcohol use (45%). The identified causes fall among the group of situational, related to the specific context of the match, and not related to structural, political or cultural-determining factors. In a number of situations, aggressive behaviour of fans shows as a form of social interpretation and reaction to what is happening in the surrounding social environment. In this occasion, the basketball match is interpreted precisely as an opportunity to transfer personalized social „guilt“ and a form of prosecution of “punishment” on referees, athletes or police. Thus, the „ritual“ aggression is transformed into real when a suitable situation arises out of a basketball game. Practice shows that most often this can be: • disagreement with the referees’ decisions (deposits of judgments perceived as biased) because of the fan addiction or the ignorance of the details of the competition rules, leading to misinterpretation of controversial situations; • the provocative behaviour of coaches, athletes, managers; • the importance of the match and negative result, which effects lead to the appearance of a feeling of helplessness; seek "culprit" and the corresponding transfer of blame to referees; planned actions even for ruining the matches where one team is weaker than the other; • police reactions. 33 Other Discontentment of the management of the club Insufficient security before, during or after the game Part of a deliberate plan of the fan leaders 9.3% 5.0% 7.2% 5.3% 14.5% Provocative behavior of the opposing players Demonstration of solidarity with the rest of the fans Just for fun and as a source for emotions Historical feud between our towns/ districts Historical feud between the fans of some teams Desire to prove yourself / to defend your honor Opportunity to get media exposure Extreme, fanatical attitude of some fans Desire to provoke the fans of the other team Opportunity to release negative energy Doubts for simulative play and fixed result of the game 2.8% 5.9% 4.3% 9.2% 4.9% 2.4% 11.5% 13.8% 10.2% 13.9% 68.2% Referees calls 24.4% Consumption of drugs 45.0% Consumption of alcohol 15.2% Poor performance of your team 51.5% Offensive chants of the opponent fans The behavior of the police/security/stewards 7.5% Fig. 19. Common reasons for aggressive and violent behaviour of the fans during the basketball game 34 Typical for basketball fans in Bulgaria is their interest mainly to team sports, as only 56.1% attend basketball games (Fig. 20). The percentage of fans who are members of other fan clubs is also small as in priority these are the organizations of football teams’ supporters - 7.8% (Fig. 21). From the so-called “migrating” football fans in basketball in our country most famous are those of “Levski” Sofia and “Beroe” St. Zagora. The data are indicative of forming a typical basketball audience. More than 1/3 of them attend football and volleyball matches, which can be perceived also as a form of support of the favored club. 35 Reasons for the manifestation of aggressive behaviour we could seek in the family and social environment of the fans included in the survey. The role of parents in the formation of values and attitudes is fundamental, which is why the family environment in which fans grew up is of interest (Fig. 22). A significant part (84.9%) grew up with two parents, in 9.7% of the cases, parents have been separated, about 4.6% of the respondents grew up with one parent, and 0.9% of them have been raised by others. The school environment is another important institution for valuable personality shaping. Therefore, the analysis seeks relationships connected with the behaviour display that led to problems at school (Fig. 23). The majority of respondents (71.8%) had no problems at school, and only 4% said they had such. 36 Acts of aggression are associated with hegemonic values and dilemmas in contemporary Bulgarian society in which there is the first fully Internet generation. Moreover, the net is not only a source of information, but it becomes a way of life (annual survey “Young people in European Bulgaria”, 2015). Not a small part of the fans' activity that does not require financial resources and is easily accessible to all, is organized through the social network. Changes in the value system are in a direction for postmodern consumer culture and increasing competition on behalf of other alternative forms of leisure activities. It becomes increasingly difficult to motivate someone for sports participation by adhering to a specific fans culture, as a form of social life rationalization and making informed choices. A hybrid structure of the traditional and liberal type emerges among the values that fans considered important. They give high marks for taking personal responsibility (58.8%), tolerance to others (50.3%), adherence to traditions (47.3%), helping others (43.5%), contracting a marriage (43.4%), self-reliance as a form of independence (38.5%). Success in life increasingly associates with personal efforts to adapt to a particular environment. Humility, sympathy, and solidarity to others remain way behind in the classification. 37 Trust in others and in the institutions of democratic societies is important for the social stuff and the people themselves. The results in fig. 25 confirm the findings of other studies in the country that there is low trust in the government, the political parties, the judiciary and in the society as a whole (for example "Young people in European Bulgaria", 2015). The fans believe most in institutions such as family (90%), friends (56.7%) and a favorite club (39.3%). It is limited to their immediate surroundings and does not go out. This shows significant social capital, however, it is limited mainly to family form. 38 The contemporary Bulgarian society is characterized by profound social change, where the construction of an identity becomes constantly more difficult. Fan communities and their accompanying subcultures contribute to the expression of social reaction towards these ups and downs providing a platform for social expression of group solidarity and social identification. Upbringing and family background in some fans, the expectations and the realities in life realization are often a catalyst for seeking alternative ways for “success” by receiving recognition from the members of the fan community. In addition to the above-mentioned arguments, we can add the problem with the socialization of the young people in our country, who are the vast majority of basketball 39 fans. In particular, the processes of change lead to the formation of perceptions that traditional institutions disintegrate and social values lose their meaning. One of these examples is the limited capacity of the parents to devote sufficient time to the process of education and building sustainable relationships with their children. Not coincidentally in some adolescents’ basketball matches, it is the parents’ behaviour that becomes a source of aggression and indecent acts. In the context of new realities and the transformation of values especially in younger basketball fans, an instability of internal forces to counter external provocations is observed (for example loss of the favorite team, provocations by enemy players, coaches, fans, referee judgments) and they are more vulnerable to aggressive behaviour. Manifestations of aggressive behaviour in basketball environment in our country as a whole have no connection with political factors, as for division on party affiliations and support. In Bulgaria, there is no phenomenon of politicization of basketball games, expressed by raising political slogans, chants, clashes between fans of teams traditionally identified with left-wing and right-wing ideologies, parties, settlements or social groups. Thus, for example, 2/3 of the participating in the survey fans have no party orientation (fig. 26), in contrast to the data for conditioned connection between violence and certain political bias in the profile of football fans in Cyprus (Loizou, 2003). 40 One of the key factors contributing to violence identified also in the authoritative international study of Carnibella et al. (1996), is alcohol abuse, despite the lack of clear and ambiguous conclusions about a direct link. Moreover - the authors describe several cases of "drunk, happy and friendly tuned fans," contributing significantly to the good atmosphere around the match, but they emphasize that such cases vary depending on the cultural context of the parties. Not accidentally excessive use of alcohol was identified among the three leading causes of aggression - 45% (see fig. 19). At the same time, the majority of Bulgarian fans (83.2%) exhibited a tolerant attitude towards alcohol use, as only 16.8% are strongly against its consumption (fig. 27). At the other pole is the respondents‘ attitude to drugs, where 87.2% are strongly against their use (fig. 28), but as it turns out from data in fig. 19, according to 24.4% of fans drug use is among the causes of aggressive behaviour. In this sense, the conclusion in the report of Carnibella et al. (1996, p. 108) is of great interest. It says that restrictions on selling alcohol sometimes may even have a negative impact as it can make some fans replace alcohol with substances such as cannabis and ecstasy. 41 6. Data from the interviews with fan leaders and club representatives. 6.1. Fan leaders. What fan leaders have in common in their answers is that they define their love for the game and for their favorite team as a leading feature of the supporters. In terms of how they perceive the supported team, comparing the support to religion and shrine, strong emotional ties are most often pointed out as a major factor in lives of supporters. Many of them say that the basketball team they support is actually the pride of the town which they represent. According to fan leaders, to be called a fan it means primarily a responsibility, an obligation to support the team no matter the sports performance, which for many of them distinguishes fans from ordinary viewers. According to interviewed fans, they are part of the team and are obliged to assist not only with the support from the stands. As fan leaders have estimated, 800 and 1,300 spectators support their teams in home games and the number of fans supporters is from 20 to 70. The main actions through which fans express 42 their support are choreography, chants, and songs from the stands. Additionally, communication with the club and the players, conducting periodic gatherings of supporters, voluntary work for the benefit of the club can be identified as good practices. Most of the fan leaders do not identify specific rituals and traditions associated with the visits of the games, except meetings before and after matches without a pre-planned program. In two of the interviews, it is mentioned that there are certain specific seats kept for each fan in the hall, which can be understood as a kind of superstition (a form of specific cultural practice). Another unifying element identified by the fan leaders is that supporters of their team are composed of people with different social, demographic and professional profile. However, it is noticed that a kind of "age asymmetry" is formed in some teams, as adolescent and youth supporters are absent, and either children or adults mostly present at matches. In terms of the isolated practices for adoption of new fans, all respondents point out that they don’t have any certain requirements as long as they express their support for the team. In three of the interviews, it is indicated that this is a fundamental difference between basketball fans and football supporters, where there are a hierarchical structure and acceptance criteria. This situation is observed among fan communities of “Levski” Sofia, “Cherno more Port” Varna and “Beroe” St. Zagora, where normally football fans have a strong presence. Radically different is the cultural image among supporters of “Balkan” Botevgrad and “Dunav” Rousse who socially are identified mostly with the basketball team. The general reason for support among fans is love for the team and the game. Some respondents consider that positively tuned supporters contribute to the common mood in the hall and influence positive to the audience interest also. The majority of the fan leaders haven’t indicated distinguish aggressive and violent behaviour, but they all believe that aggression and violence should not be present in the hall. A few, who have distinguished the two terms, have set a definition of aggression insulting chants, obscene language and other non-physical attacks at players, referees, managers, and supporters, and as violence - physical assault, fighting and other forms of physical actions bringing harm to other people. In this respect, clear similarities with the interpretation of the two terms are observed on behalf of other stakeholders. The presence 43 of physical violence is especially the overlap between the two definitions, in contrast to the prosecution of psychological impact, which is not identified as a violent act by fan leaders. As a whole fan leaders indicate bad referee decisions and provocations by opposing players and audience as the main reason for acts of aggression. In one of the cases, it becomes clear that such cases are provoked by the use of alcohol, causing higher emotionality and irritability. When this is combined with a bad result and / or provocative behaviour it is an important precondition for negative events. The specified cases of acts of aggression are associated with the fan leaders mostly with obscenities and insults. In some severe cases, the cause is not well-organized security, combined with the provocative behaviour of opposing fans or players. This allows an interpretation to be made that the most frequent causes of aggressive / violent behaviour are dictated by the typical situational factors in the basketball hall associated with the match. The source is basically the immediate social environment in which the event occurs. Thus, the actions and the own collective organization of fans create a form of analogy and reproduction of what is happening on the pitch. As a basic technique for dealing with violent fans and those prone to violence, respondents indicate mostly their isolation from supporters and distancing them from the social life of the supporters. This is usually preceded by verbal warnings on behalf of the fan leaders’ to preserve a good form of behaviour. The majority of the fan leaders declare that they have good cooperation with the clubs, mainly organizing discussions about security, choreography, etc ., concerning derby matches, about home games discussing the organization of transport, etc. Few are the respondents indicating wider communication between clubs and fans, including also an opportunity for the supporters to share their opinion on various aspects of the club management. This is to some extend indicative for the limited involvement of the fans as an important subject in management and club life. In this sense, the main recommendations for improving the communication with fans are namely more transparent control and providing better information on behalf of the club management. In addition, some of them claim that not only good communication with the club is required, but also enhanced interaction between the fans of basketball in general. 44 6.2. Club representatives. Interviewed representatives of the basketball clubs, as well as fan leaders, indicate that the audience of their team differs in terms of demographic, social and professional characteristics. Their estimation for the attendance of the matches is an average between 800 and 1,000 people, as it mainly depends on the nature of the game, the opponent and the location and timing. According to club representatives, the most common causes of acts of aggression appear as controversial referee decisions and provocations on behalf of the athletes and coaches of the opposing team. At the same time, they all deny coaches and players of their team to have caused such events, which is understandable, but extremely subjective reaction. Regarding the relationship between the club and its fans, respondents indicate that they hold up such kind of support, especially with fan leaders. Currently, in Bulgaria, there has been only one case of officially registered fan club of basketball fans (“Rilski sportist” Samokov). The main form of assistance to the fans on the behalf of the clubs is not financial, but primarily organizational and logistic. As for interactions between a club, fans, and police, club representatives indicate that they are limited to the standard procedure of notifying police for the conducted matches and providing security. Additionally, at more important and risky matches, communication with fan representatives is established. 45 7. Findings and recommendations for further action. 7.1. Conclusions: 7.1. In Bulgarian basketball reality, serious incidents of violence among fans are missing, and the registered more frequently repeated acts of aggressive behaviour (abusive chants, throwing non-health dangerous for the participants objects down the field) in some matches are dictated more by various situational factors of a certain game. 7.2. Main participants and a reason for aggressive behaviour are not always the traditional audience, but often this is due to parents of adolescent athletes, coaches, and players of certain teams. Other more important reasons are disagreement with the referees’ decisions (perceived as biased), because of fan addiction or ignorance of the competition rules details, leading to misinterpretation of controversial situations; biased media coverage; the presence of certain “migrating” from football supporters fans. 7.3. The profile of a Bulgarian basketball fan is a young person between 16 and 39 years; with a high level of education; professing traditional values and perceptions of the Bulgarian society and a pronounced interest in basketball and differences in socioeconomic status. Last but not least, the considerable fan interest on the behalf of women should be noted, which also contributes to the lack of serious acts of violence. On the other hand, this reveals a unique potential for attracting and creating sustainable relationships with the female audience by implementing a targeted marketing approach for the basketball clubs, the league and the federation with all the ensuing strategic, social, image-making and economic benefits. Part of such a strategy is turning basketball into an attractive and preferred family sport by offering good basketball product, comfortable conditions and secure environment in basketball halls. 7.4. Among the main reasons for self-determination as a fan stand out primarily those of valuable and customer character – love for basketball and the team; meeting the 46 needs of leisure activities and entertainment; socialization; attractive sports production of the team. 7.5. There is an ineffective communication between the clubs and fans, in particular, undeveloped potential for their full involvement in various aspects of club life as major stakeholders in the process of club fan culture, as well as enhanced interaction among basketball fans in general (inadequate fan oriented club marketing - fan marketing). 7.6. There is no sustainable inter-institutional partnership between key stakeholders for prevention of negative manifestations of aggression, fans education and formation of a specific fan culture. 7.2. Recommendations for improving communication and work with fans: 7.1. For control and prevention of violent behaviour of fans changes are needed at several levels, which require well-coordinated policies, actions, efforts and resources on behalf of all stakeholders: • building a system to assess the risk level of basketball games; • improving security during basketball games, and in particular adolescent games; • improving work organization in the fan clubs and stewards training during matches, with the idea of rolling out the police from basketball halls; • improving communication and coordination of actions between the clubs and the police before and after basketball games; • introducing a policy of internally oriented marketing and communication with fans on behalf of the clubs; • cultivating of new values and attitude to “fair play” culture in all aspects of social behaviour, also in particular in the basketball game, where precisely fair play is what is the most important, not sports results; • organizing fans training, including a development of tests with questions about basketball rules knowledge, the history of Bulgarian basketball and of their favorite club; 47 • due to limited financial resources, training and meetings between fans of the project should be organized in 4-5 Bulgarian cities where basketball is the most popular; • launching a competition for the best fan (Most Valuable Fan) through social media; • organizing meetings between local and visiting team fans; • involving fans in various volunteer initiatives of the clubs and the federation / league; • improving the communication, attitude changing and increasing the conscious responsibility of parents of adolescent basketball players by creating internal ethical rules for behaviour during matches of the adolescent championships. 2. Stakeholders contribution to improving the work with fans: Ministry of Youth and Sports Organizing training modules for basketball clubs concerning work with fans and attracting and training volunteers from the ranks of basketball fans in the role of stewards. Developing a proposal to the Parliament the position “steward of sporting event” to be included in the Bill of volunteering. Ministry of Interior To educate clubs about their commitments in cases of home and visits, according to Bulgarian legislation; effective ways for communication with the police and fans. Having a more effective dialogue with the National Basketball League in determining the risk level of potential acts of violence for each of the matches in the championship. Basketball clubs Not allowing their coaches intentional behaviour which creates prerequisites for provocations and fans reactions against referees’ decisions or against the opposing team. 48 Working closely with fans and especially with the club responsible persons for communication with fans, whose role is not performed with a real content at the moment. Better communication with parents of adolescent basketball players, because in many of the cases the biggest problems in these games come exactly from the parents’ behaviour. Enabling players to meet and communicate with fans of the opposing team after training on the day before the game when visiting (photos, autographs). The National Basketball League Organizing discussion for the commitments between all responsible persons for communication with the fans in the clubs before each upcoming season. 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