THE GARDENS MALL - The Forbes Company

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THE GARDENS MALL - The Forbes Company
T H E
PA L M
G A R D E N S
B E A C H
G A R D E N S ,
M A L L
f l o r i d a
THE
FORBES
COMPANY
The Forbes Company is a nationally recognized
owner, developer and manager of iconic regional
shopping
centers, that are known throughout their
respective
fashion
markets
leadership,
for
their
distinctive
retail
innovation,
architecture
and
luxury appointments. The Forbes Company creates
exceptional
THE MALL AT MILLENIA
Orlando, Florida
retail
destinations
SOMERSET COLLECTION
Troy, Michigan
with
no
equal.
WATERSIDE SHOPS
Naples, Florida
THE GARDENS MALL
Palm Beach Gardens, Florida
T H E
Nestled
Beach
in
the
County,
singular
more
G A R D E N S
heart
The
destination
than
150
of
of
beautiful
Gardens
for
the
Mall
luxury
world’s
M A L L
Northern
stands
shopping.
most
out
Palm
as
Home
iconic
a
to
brands
including Chanel, Gucci, Louis Vuitton, Tiffany & Co.,
Jimmy Choo, Salvatore Ferragamo, David Yurman and
Ralph Lauren, it is a destination of true magnificence,
where fashion is a state of mind, not just a necessity.
BEST
IN CLASS
RETAIL...
MORE
T H AT
THAN
ARE
150
LUXURY
U N D U P L I C AT E D
AND
IN
LIFESTYLE
THE
STORES,
MARKET
MANY
ANCHORED
BY
S A K S F I F T H AV E N U E • N O R D S T R O M • B LO O M I N G D A L E ’ S • M A C Y ’ S • S E A R S
ABERCROMBIE & FITCH •
ANTHROPOLOGIE •
APPLE •
CHANEL •
COACH
DAVID YURMAN • EILEEN FISHER • GODIVA • GUCCI • H&M • HAMILTON JEWELERS
HENRI BENDEL •
HUGO BOSS •
ILORI OPTICAL •
J.CREW •
J.MCLAUGHLIN
JIMMY CHOO • JOE MALONE • JOHNNY WAS • KATE SPADE NEW YORK • LACOSTE
LILLY PULITZER •
MADEWELL
•
LOUIS VUITTON •
MICHAEL
KORS
•
LULULEMON ATHLETICA •
MONTBLANC
•
NYX
•
LUSH •
POTTERY
M.A.C
BARN
POTTERY BARN BABY • POTTERY BARN KIDS • RALPH LAUREN • ROBERT GRAHAM
SAM EDELMAN • SALVATORE FERRAGAMO • SEPHORA • TIFFANY & CO. • TORY BURCH
TOURNEAU •
VICTORIA’S SECRET •
VINEYARD VINES •
WILLIAMS-SONOMA
EXCEPTIONAL
Dining
options
truly
CUISINE
complement
the
world-class
shopping, architecture and amenities of The Gardens
Mall.
The
delectable
numerous
cuisine,
outstanding
service
contemporary
beautifully
that
keep
eateries
designed
guests
offer
spaces
coming
and
back.
Selections include Brio Tuscan Grille, P.F. Chang’s
China Bistro, California Pizza Kitchen, Bloomingdale’s
B-Café,
Cooper’s
Hawk,
Nordstrom
Café
Bistro,
The Counter – Custom Built Burgers, and Garden Cafés.
ARCHITECTURAL
DRAMA
Polished limestone entry pavilions transport guests to
a lush, tropical ambiance. Skylights bathe the space
in rich, warm light. Cherry wood and natural stone
planters line walkways, offering verdant, floral life
at
every
and
while
turn.
custom
Breathtaking,
designed
providing
glass
hand-painted
art
picture-perfect
add
murals
dramatic
backdrops
to
flair
the
shopping center’s collection of fine, world-renowned
sculptures: Diana, Newborn, Maya and Leaping Gazelle.
P R E M I E R
L O C A T I O N
The Gardens Mall is a 1.4 million square-foot shopping
center that caters to the discerning local market as well as
the seasonal visitor to southeast Florida. Not only is the
shopping center conveniently located one mile east of A1A
on PGA Boulevard. but it is also strategically positioned
in Palm Beach County, ranked number one in Florida in
terms of per capita income. The PGA corridor and PGA
Boulevard are the commercial engines of Northern Palm
Beach County; PGA Boulevard is home to PGA of America.
PG
A
BO
UL
EV
AR
D
A1A
A
WEALTH
OF
OPPORTUNITY
REMARKABLE GUESTS
POPULATION
OF
FLORIDA
POPULATION
OF
PALM
The
Gardens
Mall’s
U.S.
Benchmarks.
SHOPPER
PROFILE
BEACH
guests
Almost
20.271
of
Overall Shopper
% of Total Shoppers
COUNTY
exhibit
50%
MILLION
strong
our
|
1.4
LARGEST
MILLION
patronage
shoppers
3RD
have
patterns
a
STATE
WITH
570,800
across
the
household
IN
Trade Area
Shoppers
Seasonal
Resident
Shoppers
Area
Workers
Market
Visitors
51%
5.6%
12.4%
17%
of
U.S.
HOUSEHOLDS
board;
income
THE
exceeding
over
all
$100,000.
U.S. Benchmark
for all Shoppers
% Female
58.9%
72.2%
73.5%
41%
44%
65.8%
Average Age
41
40.9
51.7
41.4
43.9
38.8
Average HH Income
$124,070
$117,858
$190,556
$120,074
$142,973
$85,027
Average Expenditure
$190.66
$189.22
$231.40
$137.14
$356.86
$100.74
Length of Visit
84.5
76.6
87.7
43.3
102.3
80.3
# Stores Visited
2.6
3.3
2.1
1.1
2.4
1.8
Walk Out Rate
8.2%
9.3%
11.8%
6.4%
6.4%
19%
MARKET FACTS
Palm Beach County ranks number one among the 67
counties in Florida with regard to per capita income,
with the North County corridor being the strongest.
The PGA corridor and PGA Boulevard are the
commercial engines of North Palm Beach County;
PGA Boulevard is home to PGA of America.
Palm Beach County is one of the wealthiest and
charitable communities in the country; giving
an average of $300 million annually back to our
marketplace. Palm Beach County has more than
3,600 501(c)3’s registered, with over 1,600 of them
active public charities.
Over 6 million visitors come to Palm Beach County
annually and the market is primed for significant
growth with the addition of a Convention Center
Hotel, the All Aboard Florida passenger train and
increased flights coming in direct to PBIA.
The Trade Area population grows by nearly 30%
with the influx of seasonal residents that stay from
November through April and contribute more than
triple the industry benchmark expenditure to the
shopping center.
New domestic travel markets are emerging from
metropolitan cities like Washington, D.C., Los Angeles
and Chicago. These are in addition to the already
strong Northeast.
In nearby Jupiter, a biomedical cluster has been
formed, which is anchored by world-renowned The
Scripps Research Institute and Max Planck Florida
Institute, which will generate in excess of $2 billion in
economic activity while bringing over 50,000 jobs to
the market. Spin off jobs/companies are expected to
continue for the next ten years.
The luxury housing market in Palm Beach County in
2015 set a new record of price per square foot for
residential sales. There was a 164% increase in luxury
market sales from 2011-2015 and this trend continues
to strengthen.
15 new companies moved into Northern Palm Beach
County in 2015. Additional growth is happening at
an above average pace.
More than 6% of trade area shopper households
have an average household income of more than
$100,000.
The Trade Area is projected to grow by 5.5% by 2019.
Palm Beach County is in the top 10 in Growth and
Occupancy for the visitor market in Florida and
is consistently experiencing new travelers from
international destinations such as South America and
Europe, excedding 6 million visitors in 2015.
The trade area consists of 785,000 households with
the permanent residents’ average household income
of $125,634.
The Gardens Mall’s average sale per visit is more than
double the industry benchmark.
Nearly half of all The Gardens Mall shoppers consider
themselves “Brand” name shoppers with another 40%
considering themselves “Designer” shoppers.
2015 Average Household Income
§
¨
¦
95
In
di
an
Ri
ve
r
Legend
^
_
2
The Gardens Mall
16
The Gardens Mall 45 Minute Drive Time
The Gardens Mall 60 Minute Drive Time
10
2015 Average Household Income
§
¨
¦
95
19
11
Lak e
Okeec hobee
^
_
17
18
4
95
15
5
13
7
9
12
3
20
8
§
¨
¦
95
§
¨
¦
75
^
_
§
¨
¦
595
§
¨
¦
595
$30,000 -
$39,999
$40,000 -
$49,999
$50,000 -
$59,999
$60,000 -
$69,999
$70,000 -
$79,999
$80,000 -
$89,999
Above
1
6
$30,000
$90,000 - $100,000
§
¨
¦
14
Below
$100,000
Selected Communities
by Average Household Income
1 - $217,477 - Manalapan
2 - $196,562 - Sewall's Point
3 - $176,862 - Parkland
4 - $173,440 - Palm Beach
5 - $132,520 - Ocean Ridge
6 - $130,613 - Golf
7 - $121,954 - Gulf Stream
8 - $119,722 - Lighthouse Point
9 - $118,522 - Highland Beach
10 - $116,840 - Jupiter Island
11 - $115,870 - Jupiter Farms
12 - $114,208 - Boca Raton
13 - $112,687 - Briny Breezes
14 - $111,868 - Wellington
15 - $109,600 - Atlantis
16 - $105,323 - Palm
17 - $104,689 - Juno Beach
18 - $103,927 - Palm Beach Gardens
19 - $101,608 - Jupiter
20 - $100,948 - Hillsboro Beach
.
0
5
10
Miles
20
2015 Average Household Net Worth
§
¨
¦
95
In
di
an
Legend
Ri
12
ve
^
_
r
3
14
The Gardens Mall
The Gardens Mall 45 Minute Drive Time
27
The Gardens Mall 60 Minute Drive Time
2015 Average Household Net Worth
10
Below
23
§
¨
¦
95
24
$200,000 - $399,999
7
25
$400,000 - $599,999
^
_
$600,000 - $799,999
15
Lak e
Okeec hobee
20
$800,000 - $999,999
22
Above
26
§
¨
¦
8
6 95
1
4
11
13
17
5
21
9
18
16
19
75
^
_
¨
¦
§
¨
¦ §
¨
¦ §
595
595
$1,000,000
Selected Communities
by Average Household Net Worth
2
§
¨
¦
$200,000
1 - $3,837,377 - Manalapan
2 - $2,889,312 - Palm Beach
3 - $2,757,762 - Sewall's Point
4 - $2,635,742 - Golf
5 - $2,408,442 - Highland Beach
6 - $2,280,184 - Atlantis
7 - $2,140,726 - Jupiter Inlet Colony
8 - $2,132,166 - South Palm Beach
9 - $2,067,427 - Hillsboro Beach
10 - $1,954,950 - Jupiter Island
11 - $1,900,131 - Ocean Ridge
12 - $1,711,779 - Hutchinson Island South
13 - $1,653,953 - Briny Breezes
14 - $1,621,235 - Palm
15 - $1,516,494 - Juno Beach
16 - $1,453,342 - Parkland
17 - $1,444,601 - Gulf Stream
18 - $1,314,466 - Lighthouse Point
19 - $1,287,594 - Lauderdale-by-the-Sea
20 - $1,235,481 - Palm Beach Gardens
21 - $1,208,106 - Boca Raton
22 - $1,207,091 - North Palm Beach
23 - $1,162,842 - Tequesta
24 - $1,135,563 - Jupiter Farms
25 - $1,096,927 - Jupiter
26 - $1,045,457 - Lake Clarke Shores
27 - $1,003,871 - Port Salerno
595
.
0
5
10
Miles
20
SUCCESSFUL
MARKETING
PROGRAMS
DESIGNED
FOR YOU...
STRATEGIC PROGRAMMING AND PARTNERSHIPS, COUPLED WITH CUSTOMIZED CENTER INITIATIVES, PROVIDE
THE
GARDENS
MALL
RETAILERS
WITH
THE
OUTSTANDING
• Increase average time spent at property:
42% greater than national average
• Increase average expenditure at property:
2.7 x the national average
BRANDING INITIATIVE
TIFFANY
&
CO.
:
SALVATORE
FERRAGAMO
JIMMY CHOO : HAMILTON JEWELERS : HUGO BOSS
:
SALVATORE
KATE SPADE NEW YORK : LULULEMON ATHLETICA
FERRAGAMO
VINEYARD VINES : DAVID YURMAN : J.MCLAUGHLIN
JIMMY CHOO : HAMILTON JEWELERS : HUGO BOSS
S A K S
KATE SPADE NEW YORK : LULULEMON ATHLETICA
F I F T H
N O R D S T R O M
A V E N U E
:
:
F I F T H
N O R D S T R O M
VINEYARD VINES : DAVID YURMAN : J.MCLAUGHLIN
S A K S
A V E N U E
:
:
M A C Y ’ S
B L O O M I N G D A L E ’ S
THEGARDENSMALL.COM
M A C Y ’ S
B L O O M I N G D A L E ’ S
THEGARDENSMALL.COM
the gardens maLL
the gardens maLL
LUXURY RETAIL WITH NO EQUAL
LUXURY RETAIL WITH NO EQUAL
3101 PGA BOULEVARD | PALM BEACH GARDENS, FLORIDA 33410 | 561.775.7750
SOCIAL MEDIA
Social media presence through
multiple channels engages
c o n s u m e r s t h r o u g h Fa c e b o o k ,
Instagram and our targeted digital
advertising. Engagement of The
G a r d e n s M a l l ’ s Fa c e b o o k p a g e i s
some of the best in the world; with
our fans constantly supporting
b r a n d i n g i n i t i a t i v e s . Fa s h i o n
blogs and ongoing editorial on
the website and within our special
events support these initiatives.
DESERVE.
The Gardens Mall boasts many customer-centric
p r o g r a m s s u c h a s t h e V I P P l a t i n u m C a r d , M a l l Wa l k e r
P r o g r a m s , a n d N e w M o v e r – W e l c o m e To T h e
Neighborhood gifts. Philanthropic endeavors
THE GARDENS MALL
include creating long lasting, multiple touch
point partnerships, creating a loyalty to
The Gardens Mall and our community that is
second to none.
CHANEL : GUCCI : RALPH LAUREN : LOUIS VUITTON
CO.
THEY
LOYALTY PROGRAMS
CHANEL : GUCCI : RALPH LAUREN : LOUIS VUITTON
&
THAT
Fro m o u r a n n u a l D r . O z p e r s o n a l
appearances to hosting the Grand
Ta s t i n g f o r P a l m B e a c h Fo o d & W i n e ,
as well as showcasing the legendary
Dr. Seuss Exhibit, The Gardens Mall
creates iconic, unique and unprecedented
experiences for our guests and our retailers.
• Increase drive time to property:
50% greater than national average
TIFFANY
SUPPORT
SIGNATURE EVENTS
BRANDING EFFORT RESULTS
The Gardens Mall has created
several campaigns to showcase
the lifestyle of Northern
Palm Beach County. These
campaigns include print, video
and billboards, as well as a
robust website which offers
rich editorial content about our
retailers.
MARKETING
MEDIA PARTNERSHIPS
The Gardens Mall boasts incredible partnerships
that dovetail into our strategic initiatives to
support our retailers through editorial and visibility.
Included in this are multiple media partners who
sponsor many of our on-mall signature events.
RETAILER EXPOSURE
Multiple opportunities exist for
retailers to be featured in our direct
mail initiatives, website home page, social
media posts and e-blasts, merchandise
displays throughout the mall, partnership
in signature “hallmark” holiday promotions,
to name a few.
the Forbes company
theforbescompany.com