display guide - Delta Faucet

Transcription

A MASCO COMPANY
Delta Faucet Company
55 E. 111th St., P.O. Box 40980
Indianapolis, IN 46280
Masco Canada Limited
350 S. Edgeware Rd.
St. Thomas, Ontario N5P 4L1
deltafaucet.com
800.345.DELTA (3358)
©2015 Delta Faucet Company
DL-1897 12/15
SHOWROOM
DISPLAY
MERCHANDISING
GUIDE
1
Table of Contents
Introduction
Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Showroom Appeal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Merchandising matters. The way in which products are organized and
displayed in a showroom makes a difference in whether or not they are
seen and purchased. Similarly, the ways in which customers are treated
makes a difference in whether they leave empty-handed—or whether
they make a purchase, share news of their great experience with others,
and come back again.
Displays & Planograms . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6–11
4 Ft. Wall (Kitchen and Universal Showering/Décor Assist™) . . . . . . 6
12 Ft. Wall (Bath) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Top 50 Repair Parts Planogram . . . . . . . . . . . . . . . . . . . . . . . 10
Universal Showering Planogram . . . . . . . . . . . . . . . . . . . . . . . . 11
Display Components . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12–21
Black Pods & Other Components . . . . . . . . . . . . . . . . . . . . . . 12
Cherry Pods & Other Components . . . . . . . . . . . . . . . . . . . . . . 17
How to Order Display Components . . . . . . . . . . . . . . . . . . . . . . 17
Product Display Guidelines . . . . . . . . . . . . . . . . . . . . . . . . . . 19
Point-of-Sale Components . . . . . . . . . . . . . . . . . . . . . . . . . . 21
Events . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22–24
Consumer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
Trade . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
CEU Courses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
Other Resources & Support Materials . . . . . . . . . . . . . . . . . 25–26
Product Display Assets Catalog . . . . . . . . . . . . . . . . . . . . . . . 25
Dual-Branded Showroom Event In A Box . . . . . . . . . . . . . . . . . 25
Literature . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
Hints for Mounting Product . . . . . . . . . . . . . . . . . . . . . . . . . . 25
Co-Op Advertising . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
Videos . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Catalog App . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Delta® Vision App . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Water Savings Calculator . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
YouTube ® . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Inspired Pro . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Third-party trademarks throughout this brochure are the property
of their respective owners.
Before we do anything else, we’d like to say thank you for making this
segment of our business one of the most exciting and fast-growing. To
keep that momentum rolling, we’ve put together this guide (which we’ve
thoughtfully filled with tools and resources that can make any showroom
more engaging and successful).
In the pages that follow, you’ll find tips designed to improve any showroom
experience, to display products in more attention-getting ways, and to
create events calculated to pull even more customers into a business.
Along the way, you’ll also see quite a few planograms: suggestions on
showing wares in their best light.
If you have any questions about the contents of this book, we’ll do
our best to answer them. And if you have any suggestions for us, we’d
love to know what techniques are working for you. Email us anytime
at [email protected]—and thanks again for keeping our
business growing.
3
Showroom Appeal
Creating a Better Environment
Besides being a collection of manufacturers’
brands, a showroom is a brand in itself.
Creating and maintaining that brand is the key
to retaining and growing a customer base.
•B
egin at the beginning. People get their first impression of
a showroom from the outside. Make sure exterior signage is
attractive, has a strong visual appeal, and sets the tone for
what customers will find inside.
•O
rganize the room. A cluttered, unfocused room can frustrate
patrons. Make sure products are grouped together in categories.
• Include focal points. When you want customers to focus on
a particular product (or product collection), create a small,
stand-alone display to highlight it.
•K
eep your showroom current. A full 60% of Delta® kitchen
and bath collections have received style updates within the
last five years. Does your wall reflect that change with
brand enhancements?
•C
reate a pleasant sensory experience. Put customers at
ease with soft music, plush seating, snacks, pleasant
public restrooms, or even aromatherapy. The more time
people spend in the showroom,
the more likely they are to buy.
•P
rovide literature and/or videos. Some customers (especially
those who would rather not talk to a sales associate right away)
like to educate themselves on products and technologies first,
before engaging in conversation.
5
PW-5200BL
Pot Filler
Traditional
1177LF-RB
PW-1501BL
PW-7000POTLBL
In2ition®
Display
Victorian®
155-SS-DST
PW-1100BL, PW-1130BL
PW-7000VICBL
SD-3011A-DIS
58064
58480-SS-PK
POP-DSPELBOW (2)
RP6183 (2)
PW-3003BL
PW-7000IN2LBL
Pot Filler
Contemporary
1165LF
PW-1501BL
PW-7000POTLBL
Linden™
Pull-Out
4353-RB-DST
PW-1000BL
PW-1010BL
PW-7000LINBL
Cassidy™ Pull-Down
+Traditional Beverage
9197-RB-DST
1914-RB-DST
PW-1000BL
PW-1020BL
PW-7000CASBL
Cassidy™
Pull-Out
4197-AR-DST
PW-1000BL
PW-1010BL
PW-7000CASBL
Victorian®
Pull-Down
955-RB-DST
PW-1000BL
PW-1020BL
PW-7000VICBL
In2ition®
Display
SD-3011B-DIS
58466-SS
58065-SS
POP-DSPELBOW (2)
RP6183 (2)
PW-3003BL
PW-7000IN2LBL
Cassidy™
Bar/Prep
1997LF
PW-1000BL
PW-1010BL
PW-7000CASBL
Addison™
Touch2O ®
Trinsic ®
Pull-Down
9159-DST
PW-1000BL
PW-1010BL
PW-7000TRILBL
Trinsic ® Pull-Out
4159-DST, 4159-BL-DST
PW-1100BL
PW-1120BL
PW-7000TRILBL
Single Handle
Bar/Preps
In2ition®
Display
9192T-AR-DST
PW-EKIT
SD-1012-DIS
58471-SS-PK
58472
POP-DSPELBOW (2)
RP6183 (2)
PW-3003BL
PW-7000IN2LBL
1959LF, 1953LF-AR
PW-1000BL
PW-1020BL
PW-7000BARBL
Touch2O
Kitchen
Brochure
Soap Dispenser Display
RP1002,
RP50781AR
RP47280
RP37039RB
PW-1101BL, PW-7000DELBL
1980-DST
PW-1000BL
PW-1020BL
PW-7000PILBL
Pilar ® Touch
980T-AR-DST
PW-1000BL
PW-1020BL
PW-7000PILBL
Allora®
Pull-Down
989-DST
PW-1000BL
PW-1010BL
PW-7000ALLBL
H20kinetic®
Showerhead
Display
SD-1014-DIS
52687
52637-15-PK
POP-DSPELBOW (2)
RP6183 (2)
PW-3003BL
PW-7000SHLBL
H2Okinetic®
Handshowers
SD-2012-DIS
55433-CZ
54421-SS-PK
54445-PK
POP-SSHOSE
POP-PCHOSE
POP-CZHOSE
RP6183 (2)
POP-DSPELBOW (3)
PW-3003BL
PW-7000HSLBL
PW-5200BL
Showerhead
Display
Misc. Shower
Components
54456-PK
U4920-PK
52689-SS
52634-20-PK
RP70173
RP6183 (3)
POP-PCHOSE
POP-DSPELBOW (2)
PW-3003BL
PW-7000SHLBL
SD-4011-DIS
59424-SS-PK
U4985-SS-PK
U4985-PK, U4005-PK
59425-PK, 52660-PK
POP-SSHOSE
POP-PCHOSE
RP6183 (4)
POP-DSPELBOW (3)
PW-3003BL
PW-7000SHOBL
Temp20 ®
Display
PW-TEM20-ENGF
52646-PK
54446-PK
POP-PCHOSE
RP73642
Custom Pod
PW-7000TEMBL
Curved Shower Rod
42205-ST-DSP, PW-3004BL
POP-1001
DL-1856
Coming Soon
Essa™ Display
Pilar ®
Waterfall® Bar/Prep
PW-5000BL
Traditional Handshower Display
9158-SB-DST
RP70703SR
RP70703SW
PW-3180BL
PW-7000FUSBL
PW-5200BL
POP-1001
DL-1847A
Fuse
™
PW-5000BL
Temp2O ®
Shower Brochure
PW-5200BL
Universal Showering & Décor Assist™ Accessories 4' Wall Display Planogram
SD-1011-DIS, 56302-RB, 59478-RB-PK, U4980-RB-PK,
U495D-RB60-PK, PW-3000BL
Kitchen 4' Wall Display Planogram
Décor Assist™
Décor Assist™
CP-DECORBAR-DIS
41618, 41718, 41818, 41918
PW-3005BL
PW-7000DECBL
CP-DECORTRD-DIS
41319-SS, 41316-SS, 41550-SS
PW-3005BL
PW-7000DECBL
Leland® Integrated
Pull-Down
+Transitional Bev.
9178-AR-DST
1977-AR-DST
1977T-AR-DST
PW-1000BL
PW-1020BL
PW-7000LNDBL
Q3 2015
To view the latest planograms, please visit www.deltafaucet.biz/marketing-sales/displays/delta.html.
To order, please see the instructions on page 17 of this guide. To get help mounting products, please visit: https://www.deltafaucet.biz/marketing-sales/displays/delta/mounting-tips.html.
Q3 2015
7
Bath 12' Wall Display Planogram
T17T453
R10000-UNBX
PW-1600BL
PW-7000VERLBL
T17T451-SS
R10000-UNBX
PW-1600BL
PW-70000DRYBL
T17497
R10000-UNBX
PW-1400BL
PW-7000CASBL
POP-1036
T17492
R10000-UNBX
PW-1400BL
PW-7000ADDBL
POP-1036
Touch2O.xt®
Brochure
Tesla® Wall Mount
T552LF-PNWL
R3510-WL
PW-1502BL
PW-7000TESBL
Compel®
17 Series
Tub/Shower
Linden™
17 Series
Tub/Shower
T17461
R10000-UNBX
PW-1400BL
PW-7000COMBL
POP-1036
Ara® Wall Mount
T17494-SS-I
R10000-UNBX
PW-1600BL
PW-7000LINBL
PW-4000BL
DL-1805
Linden™
Single-Handle
Lahara®
Single-Handle
Trinsic®
Wall Mount
T3567LF-WL
R3500-WL
PW-1500BL
PW-7000ARABL
T14003SST20-LHP
RP71023SS
PW-3003BL
PW-7000TEMBL
3597LF-WL
PW-1500BL
PW-7000CASBL
HydraChoice
Body Spray
Display
T14467
R10000-UNBX
PW-1400BL
PW-7000ARABL
POP-1036
Temp20 ®
Shower Display
Cassidy™
Wall Mount
™
Ara®
14 Series
Tub/Shower
Slide Bar Handshower
Addison™
17 Series
Tub/Shower
PW-5200BL
57021-RB, 50560-RB, PW-3000BL
Cassidy™
17 Series
Tub/Shower
PW-5100BL
57923, 50560, PW-3001BL
Dryden™
17T Series
Tub/Shower
PW-5100BL
Wall Mount Handshower
T17T452-SS
R10000-UNBX
PW-1600BL
PW-7000TESBL
PW-5000BL
Vero ®
17T Series
Tub/Shower
POP-1001
DL-1713
Tesla®
17T Series
Tub/Shower
PW-5100BL
55567, 50570, PW-3001BL
PW-5100BL
Wall Mount Handshower
PW-5200BL
Lit Holder
3559LF-RBWL
PW-1502BL
PW-7000TRILBL
Cassidy™
SH Channel
Vero ®
Dryden™
Single-Handle Single-Handle
552TLF-MPU
Touch Pod
553LF-SS
PW-1000SBL
551-CZ-DST
PW-1000SBL
Finish Chip Display
Tesla®
Widespread
Vero ®
Widespread
3552-SSMPU-DST
PW-1100SBL
Victorian
SH Channel
754LF-RB
PW-1000SBL
597LF-SSMPU
PW-1000SBL
COMING SOON
PW-6000BL
PW-ELAV-2
®
598LF-CZMPU
PW-1000SBL
Cassidy™
Single-Handle
Victorian
Widespread
®
3555LFRB-216RB
PW-1100SBL
Dryden™
Widespread
3553LF
PW-1100SBL
Victorian
Centerset
®
2555-CZMPU-DST
PW-1000SBL
Cassidy™ Low-Arc
Widespread
3551LF-PN
PW-1100SBL
Dryden
Centerset
™
2551-MPU-DST
PW-1000SBL
3595LF-PNMPU-LHP/
H295PN, PW-1100SBL
Addison
Centerset
™
2592-MPU-DST
PW-1000SBL
Linden
Centerset
™
2594-RBMPU-DST
PW-1000SBL
PW-4100BL
Tesla®
Single-Handle
Touch2O.xt®
Happimess
Cards
PW-2100BL
Addison™
Single-Handle
Ara®
Single-Handle
592-CZ-DST
PW-1000SBL
568LF-SSMPU
PW-1000SBL
Cassidy™ High-Arc
Widespread
3597LF-RBMPU
PW-1100SBL
Cassidy
Handle Display
™
H295, H297, H298
PW-1100SBL
Compel®
Single-Handle
561LF-SSMPU
PW-1000SBL
Addison™
Widespread
3592LF-RB
PW-1100SBL
Ashlyn
Widespread
®
3564-MPU-DST
PW-1100SBL
Trinsic®
Single-Handle
High-Arc
559HA-DST
PW-1000SBL
Ara®
Widespread
3567-MPU-DST
PW-1100SBL
Linden
Widespread
™
3594LF-CZMPU
PW-1100SBL
Trinsic®
Single-Handle
559LF-MPU
PW-1000SBL
594-SSMPU-DST
PW-1000SBL
Compel®
Widespread
3561-MPU-DST
PW-1100SBL
538-RBMPU-DST
PW-1000SBL
Trinsic®
Widespread
3559-RBMPU-DST
PW-1100SBL
Linden™
Accessories
3538-MPU-DST
PW-1100SBL
Lahara
Widespread
79446
79450
79435
PW-3100BL
PW-7000LINBL
®
Tesla®
Accessories
Vero ®
Accessories
Victorian®
Accessories
Dryden™
Accessories
Cassidy™
Accessories
Addison™
Accessories
Ara®
Accessories
Compel®
Accessories
Trinsic®
Accessories
75270
752500
75235
75260
PW-3100BL
PW-7000TESBL
77750
77736
77746
77760
PW-3100BL
PW-7000VERLBL
75035
75046
75050
75060
PW-3100BL
PW-7000VICBL
75135-SS
75146-SS
75150-SS
75160-SS
PW-3100BL
PW-7000DRYBL
79735-PN
79860-PN
79746-PN
79750-PN
PW-3100BL
PW-7000CASBL
79235-SS
79246-SS
79250-SS
79260-SS
PW-3100BL
PW-7000ADDBL
77546
77550
77535
77560
PW-3100BL
PW-7000ARABL
77135-SS
77146-SS
77150-SS
77160-SS
PW-3100BL
PW-7000COMBL
759460
75935
75950
75960
PW-3100BL
PW-7000TRILBL
Q3 2015
Q3 2015
9
Top 50 Repair Parts Planogram
Universal Showering Planogram
Ref.
GENUINE PARTS
A
B
O
C
D
E
Q
P
F
R
G
H
S
I
J
T
K
U
L
M
N
V
W
Y
Z
AA
CC
BB
X
EE
FF
GG
HH
DD
JJ
KK
LL
MM
NN
II
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
AA
BB
CC
DD
EE
FF
GG
HH
II
JJ
KK
LL
MM
NN
Item #
Description
RP50587
RP1740
RP25513
RP70
RP212
RP61
RP330
RP3614
RP4993
RP2055
RP32522
RP196
RP50
RP72402
RP17453
RP5833
RP2411
RP19659
RP19804
RP32104
RP46463
RP46074
RP54870
RP5834
RP17449
RP17451
RP5649
RP5651
RP1991
RP54870SS
RP2392
RP2389
RP23498
RP5648
RP54870RB
RP1001
RP1001SS
RP31612
RP44647
RP2393
Item #
POP-98001
POP-98004
POP-0116LG
POP-0116
POP-PEGTILE
POP-2788
Case Qty. Refill Qty.
DIAMOND™ Seal Technology Single-Handle Cartridge
Delta® Stem Unit Assembly, Two-Handle
Delta Stem Unit Assembly, Two-Handle, Brass Stem
Delta Ball Assembly, Single-Handle Lever
Delta Ball Assembly, Single-Handle Knob
Delta Cam & Packing
Delta Aerator
Delta Internal Parts Repair Kit
Delta Seats and Springs
Delta O-Rings
Delta Quick Connect Clip
Delta Tub/Shower Escutcheon Screws
Delta Cap with Adjusting Ring
Grab Bar Wall Anchor
Delta Pull-Down Diverter Tub Spout
Delta Non-Diverter Tub Spout
Delta Button for Single-Knob Handle
Delta Button Set for Two-Handle
Delta Cartridge for 1300 & 1400 Series Tub/Shower Valves
Delta Cartridge for 1700 Series Tub/Shower Valves
Delta Cartridge for 17 Series Tub/Shower Valves
Delta Cartridge for 13 & 14 Series Tub/Shower Valves
600 Series Renovation Kit, Chrome
Delta Diverter Tub Spout
Delta Replacement Knob Handle, Button & Screw, Single-Handle
Delta Replacement Knob Handle, Single-Handle
Delta Push-Button Diverter Assembly
Delta Pop-Up Drain Assembly, Chrome
Delta Stem Unit
600 Series Renovation Kit, Brilliance® Stainless
Delta Replacement Knob Handle, Button & Screw, Single-Handle (lav, basin, bidet)
Delta Replacement Knob Handle, Button & Screw, Single-Handle (kitchen, bar, lav, basin, bidet)
Delta Replacement Knobs, Buttons & Screws, Two-Handle
Delta Drain Stopper
600 Series Renovation Kit, Venetian Bronze®
Delta Soap/Lotion Dispenser, Chrome
Delta Soap/Lotion Dispenser, Brilliance® Stainless
Delta Universal Spray & Hose Replacement Kit
Delta Pull-Down & Pull-Out Kitchen Hose Replacement for Most Non-DST Models
Delta Replacement Lever Handle for Single-Handle Kitchen Faucets
Display Items
Description
4" Black Peg Hook
12" Black Peg Hook
Delta Header, 24" x 12"
Peg Tiles, 12" x 12"
RP Trade Label Hang Tag Complete Set
Qty. Needed
40
40
1
1
16
1
3
12
6
12
12
12
12
12
12
12
6
12
12
6
6
6
12
12
6
3
3
3
3
6
6
6
6
3
12
3
6
6
6
6
3
6
6
6
3
6
2
4
4
4
4
3
4
3
4
4
4
4
3
2
2
2
4
4
3
2
2
3
2
2
2
2
2
2
3
2
2
2
2
2
2
2
2
3
3
2
Order one or the other, if needed.
A
B
C
G
H
I
D
K
J
N
W
O
X
E
F
L
M
Q
R
S
T
U
V
AA
BB
CC
DD
EE
FF
P
Y
Z
Ref.
Item #
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
AA
BB
CC
DD
EE
FF
55435-SS-PK
55435-PK
54445-PK
58471-PK
58469-PK
58469-SS-PK
52634-SS20-PK
52634-20-PK
52667-PK
55041-PK
52653-PK
52637-20-PK
52658-SS-PK
54424-SS20-PK
54424-20-PK
59456-PK
U4920-PK
U4929-PK
U4929-SS-PK
U4993-PK
U4005-PK
U4005-SS-PK
U495D-SS60-PK
U495D-60-PK
59462-B-PK
U1010-PK
U5002-PK
U3401-PK
U3401-SS-PK
U4900-PK
U4980-PK
U4980-SS-PK
Description
5-Setting Wall Mount Handshower, Brilliance® Stainless
5-Setting Wall Mount Handshower, Chrome
H2Okinetic® 5-Setting Shower Mount Handshower, Chrome
H2Okinetic 4-Setting In2ition® Shower, Chrome
H2Okinetic 5-Setting In2ition Shower, Chrome
H2Okinetic 5-Setting In2ition Shower, Brilliance® Stainless
5-Setting Showerhead, Brilliance® Stainless
5-Setting Showerhead, Chrome
Adjustable Setting Showerhead, Chrome
Adjustable Wall Bar, Chrome
Single-Setting Showerhead, Chrome
H2Okinetic 5-Setting Showerhead, Chrome
H2Okinetic Single-Setting Showerhead, Chrome
ActivTouch® 9-Setting Shower Mount Handshower, Brilliance® Stainless
ActivTouch 9-Setting Shower Mount Handshower, Chrome
Palm® 4-Setting Handshower, Chrome
3-Way Shower Arm Diverter for Handshower, Chrome
3-Way Shower Arm Diverter for Handshower, Chrome
3-Way Shower Arm Diverter for Handshower, Brilliance® Stainless
Shower Arm & Flange
Adjustable Wall Mount for Handshower, Chrome
Adjustable Wall Mount for Handshower, Brilliance® Stainless
Stretchable Metal Hose, Brilliance® Stainless
Stretchable Metal Hose, Chrome
Two-Setting Handshower, Chrome
Diverter Tub Spout with Handshower Outlet
Pin Mount Swivel Connector for Handshower, Chrome
Adjustable Shower Arm Mount for Handshower, Chrome
Adjustable Shower Arm Mount for Handshower, Brilliance® Stainless
Vacuum Breaker, Chrome
Wall Elbow for Handshower, Chrome
Wall Elbow for Handshower, Brilliance® Stainless
Display Items
Item #
POP-2787
POP-98001
POP-98004
POP-1021
POP-1022
Description
Complete Counter Reorder Tags
4" Black Peg Hook
12" Black Peg Hook
Universal Showering Header, In2ition Graphic
Universal Showering Header, Palm Graphic
Qty. Needed
29
3
1
1
Order one or the other.
11
Black Pods & Other Components
Small Deck Pod
PW-1000BL
Small Slab Pod
PW-1000SBL
Tall Small Deck Pod
PW-1000TBL
1-Hole Small Insert Plate
PW-1010BL
PW-1020BL
Wall Mount Pod
PW-1500BL
Pot Filler Pod
PW-1501BL
Single-Handle Wall Mount Pod
PW-1502BL
Large Tub/Shower Pod
PW-1600BL
Handshower Grab Bar Pod
PW-3000BL
PW-1030BL
Medium Deck Pod
PW-1100BL
Medium Slab Pod
PW-1100SBL
Soap Dispenser Pod
PW-1101BL
2-Hole Medium Insert Plate
PW-1120BL
Handshower Wall Mount Pod
PW-3001BL
Miscellaneous Shower Pod
PW-3003BL
Deep Shower Pod
PW-3006BL
Accessory Pod
PW-3100BL
Special Kitchen Pod (For Fuse™)
PW-3180BL
3-Hole Medium Insert Plate
PW-1130BL
Large Deck Pod
PW-1200BL
3-Hole Large Insert Plate
PW-1230BL
4-Hole Large Insert Plate
PW-1240BL
Extra-Large Deck Pod
PW-1300BL
Small Brochure Holder
PW-4000BL
Mini Brochure Holder
PW-4100BL
2' Delta Logo Sign With
2' Bottom Footer
PW-5000BL
2' Extension Top & Bottom Kit
PW-5100BL
1' Extension Top & Bottom Kit
PW-5200BL
To view Delta® products, banners and other display materials, please see our Product Display Assets Catalog at deltafaucet.com/displayassets.
13
Black Pods & Other Components (continued)
Collins™
Finish Chip Displayer—Base
PW-6000BL
Addison™
Addison™ Family Plaque
PW-7000ADDBL
Finish Chip Displayer—Extension
PW-6100BL
Allora®
Allora® Family Plaque
PW-7000ALLBL
Beverage
Beverage Family Plaque
PW-7000BEVBL
Finish Cap Displayer—Cap Holder
PW-6200BL
Ara®
Ara® Family Plaque
PW-7000ARABL
Bath Safety
Blank Family Plaque
PW-7000BL
Bath Safety Plaque
PW-7000BSBL
Collins™ Family Plaque
PW-7000COLBL
Finish Cap Displayer—Label Holder
PW-6300BL
Ashlyn®
Ashlyn® Family Plaque
PW-7000ASHBL
Cassidy™
Cassidy™ Family Plaque
PW-7000CASBL
Bar
Bar Family Plaque
PW-7000BARBL
Classic
Classic Family Plaque
PW-7000CLSBL
Dryden™
Dryden™ Family Plaque
PW-7000DRYBL
Lahara®
Lahara® Family Plaque
PW-7000LHRBL
Compel®
Compel® Family Plaque
PW-7000COMBL
Fuse™
Fuse™ Family Plaque
PW-7000FUSBL
Linden™
Linden™ Family Plaque
PW-7000LINBL
Core
Core Family Plaque
PW-7000CORLBL
Handshower
Handshower Plaque
PW-7000HSLBL
Leland®
Leland® Family Plaque
PW-7000LNDBL
Décor Assist™
Décor Assist™ Plaque
PW-7000DECBL
In2ition®
In2ition® Family Plaque
PW-7000IN2LBL
Palo®
Palo® Family Plaque
PW-7000PALBL
Delta Family Plaque
PW-7000DELBL
Innovations®
Innovations® Family Plaque
PW-7000INNBL
Pilar ®
Pilar® Family Plaque
PW-7000PILBL
15
Black Pods & Other Components (continued)
Potfiller
Pot Filler Family Plaque
PW-7000POTLBL
Showerhead
Showerhead Family Plaque
PW-7000SHLBL
Shower
Shower Family Plaque
PW-7000SHOBL
Cherry Pods & Other Components
Signature®
Signature® Family Plaque
PW-7000SIGBL
Temp2O®
Temp2O ® Family Plaque
PW-7000TEMBL
Showroom Small Deck Pod
w/3-Hole Insert—4" Center
CP-1000CH
Showroom Pod
1-Hole Insert
CP-1010CH
Showroom Pod
2-Hole Insert
CP-1020CH
Showroom Medium Deck Pod
w/3-Hole Insert Plate
CP-1100CH
Showroom Pod
3-Hole Insert
CP-1130CH
Showroom Large Deck Pod
w/4-Hole Insert Plate
CP-1200CH
How to order display components
through JDE:
•Use only Doc Type SM to order free displays (PC 61).
Tesla®
Tesla® Family Plaque
PW-7000TESBL
Trinsic®
Trinsic® Family Plaque
PW-7000TRILBL
Vero®
Vero ® Family Plaque
PW-7000VERLBL
Victorian®
Victorian® Family Plaque
PW-7000VICBL
•Use only Doc Type SO for chargeable displays.
—Even if the order is to receive 50% display
(PC code DP), the order must be placed under
Doc Type SO.
Windemere®
Windemere® Family Plaque
PW-7000WINLBL
Showroom Pod
3-Hole Insert
CP-1230CH
Showroom Pod
4-Hole Insert
CP-1240CH
Showroom Pod
Single-Handle Tub/Shower
CP-1400CH
Showroom Pod
Single-Handle
Tub/Shower Insert
CP-1410CH
•Display orders cannot be EDI’d into JDE.
•The following scenarios will cause an order to go
to hold and kick out to Customer Solutions:*
—Faucet on SM Doc Type with no display
—Display on SO Doc Type with no faucet
Contact information:
Phone: 800-509-2680
Fax: 800-551-1509
Email: [email protected]
Delta® Small Accessory Panel
CP-3160CH
Delta Overhead Logo
CP-5000
Showroom Slatwall
CP-8000
*In these situations, the Customer Solutions Analyst team
will notify the transaction originator of both the error, and
the steps necessary to correct it.
17
Product Display Guidelines
•D
on’t overcrowd displays. Make sure all models are clearly visible, and
not jammed together.
•P
lace products strategically. Be sure products are placed at a level
where people can see and touch them. Customers come to a showroom
to get an experience they can’t get online—a physical interaction with
the actual product.
•G
raphics add interest. If space permits, use graphic displays
(found on pages 17–30 of the Delta® Product Display Assets
Catalog) to attract consumers’ attention.
•M
ake sure all product is well-lit. If the room has adjustable
overhead lighting, place it so that products are attractively
highlighted. If there is no overhead lighting, consider lighting
product from below, with spotlights—or at least moving it
nearer to an existing light source—even if it’s a window.
•G
roup collections together. If the showroom has more than one product
from a certain collection, the collection should be placed together.
It helps sell matching products, and saves customers the trouble of
searching the showroom for them.
• Dust. Often.
•S
traighten displays. After a day of activity, be sure that all collections
are together.
•H
ighlight new products. New and impressive products should be given
a place of honor, in a display area near the front door.
•H
elp customers visualize the product in use. When possible, create
“lifestyle vignettes” that resemble actual home environments (and
include coordinating accessories to promote product suites and add-on
sales opportunities).
• Check the pods. Be sure to replace any components that may have
disappeared (such as handles, lift rods, showerheads, etc.)
•K
eep the visual environment fresh. If displays never change, customers
will begin to overlook them—and the showroom itself.
19
Point-of-Sale Components
Item #
Marketing materials at the point of sale
can highlight the Delta brand, as well as
®
new and featured products—driving both
customer engagement and sales.
Description
Item #
Description
Item #
Description
POP-0116
POP-1142
Delta Truck Magnet
POP-39828RB-B
Brizo Finish Sample Disc, Venetian Bronze®
POP-0116LG
POP-241DP
Special Order Display Blank
POP-39828SS
D/DS Finish Sample Disc, Brilliance® Stainless
POP-0801
DIAMOND™ Seal Technology Disc Tin
POP-242
Freestanding Slatwall Without Header
POP-39828SS-B
Brizo Finish Sample Disc, Brilliance® Stainless
POP-0806
Delta Brand Gift Bag 12" Handle
POP-2787
Complete Counter Reorder Tags, PLAN 1104
POP-39828WH
D/DS Finish Sample Disc, White
POP-0818
Small Delta Static Cling Sticker
POP-2788
RP Trade Label Hang Tag Complete Set
POP-39828WH-B
Brizo Finish Sample Disc, White
POP-0819
MagnaTite® Stickers (5 per envelope)
POP-39828
D/DS Finish Sample Disc
POP-9038
Single-Handle Tub & Shower Pod Mounting Kit
POP-1001
Literature Holder
POP-39828-B
Brizo ® Finish Sample Disc, Chrome
POP-98001
4" Black Peg Hook
POP-1018
Peerless® Countermat
POP-39828AR
Finish Sample Disc, Arctic™ Stainless
POP-98004
12" Black Peg Hook
POP-1021
Universal Showering Header, In2ition Graphic
POP-39828BL
D/DS Finish Sample Disc, Matte Black
POP-BNHOSE
17.5" Display Hose
POP-1022
Universal Showering Header, Palm® Graphic
POP-39828BL-B
Brizo Finish Sample Disc, Matte Black
POP-BSSRKIT
Body Spray Showroom Sales Kit
POP-1025
Core Lavatory Display
POP-39828BN-B
Brizo Finish Sample Disc, Brushed Nickel
POP-CZHOSE
17" Champagne Bronze™ Display Hose
POP-1027
Delta Header for POP-242, 11-1/2" x 30"
POP-39828BZ-B
Brizo Finish Sample Disc, Brilliance® Brushed Bronze
POP-DPSPECIAL
Labels for Special Order Unit, POP-241DP
POP-1028
Peerless Header for POP-242, 11-1/2" x 30"
POP-39828CO
Finish Sample Disc, Cocoa Bronze
POP-DSPELBOW
Display Elbow
POP-1032
Delta Pod Label, 3" x 1-1/2"
POP-39828CZ
Finish Sample Disc, Champagne Bronze™
POP-DSPPF
Plastic Pipe Fitting 1-1/2" (15 per kit)
POP-1033
POP-39828MR
POP-DSTRIP
Delta RPC Shelf Strip
POP-1034
Peerless Header, 48" x 8"
POP-39828MW
POP-PCHOSE
17" Chrome Display Hose
POP-1035
Delta Bubble Pod Label, 2-1/4" x 3/4"
POP-39828NK-B
Finish Sample Disc NK
POP-PEGTILE
Peg Tiles, 12" x 12"
POP-1038
Peerless Bubble Pod Label, 2-1/4" x 3/4"
POP-39828OB
D/DS Finish Sample Disc, Oil Rubbed Bronze
POP-PNHOSE
17.5" Polished Nickel Display Hose
POP-1040
Slatwall Sign Holder, 8-1/2" x 11"
POP-39828PB
D/DS Finish Sample Disc, Brilliance® Polished Brass
POP-RBHOSE
17.5" Venetian Bronze® Display Hose
POP-1042
Pegboard Mat
POP-39828PN
D/DS Finish Sample Disc, Polished Nickel
POP-SSHOSE
17" Brilliance® Stainless Display Hose
POP-1044
Display Molded Shower Nut
POP-39828PN-B
Brizo Finish Sample Disc, Polished Nickel
POP-1052
Delta Banner, 48" x 36"
POP-39828RB
D/DS Finish Sample Disc, Venetian Bronze®
®
™
To view Delta® products, banners and other display materials, please visit: https://www.deltafaucet.biz/marketing-sales/displays/delta/pop.html.
To order, please see the instructions on page 17 of this guide.
21
Events
Consumer
•D
rive showroom traffic with special events. Consider using the space to
host casual community get-togethers, such as food tastings, cooking
demonstrations or even charity fundraisers. Encourage local media to
publicize such events (and promote the event on social media, such as
Twitter,® Facebook® and Instagram®).
•G
ather new leads. Consider offering random giveaways at events,
which require guests to provide their names and (at minimum)
email addresses. That information can then be used to notify
them of new products and future showroom events.
•S
pecial events should be a party, not a sales pitch. All a showroom needs
to do is create a fun event where people can relax with friends. If the room
is set up properly, it will sell quietly without help.
•E
ncourage guests to subscribe to e-newsletters.
Provide them with regular notifications of
new products and trends.
•E
ntice event guests to all parts of the showroom. Food and drink stations
placed strategically throughout the room can accomplish this.
Trade
•C
reate benefits for your audience. Showrooms may wish to invite
respected speakers to their business, to lecture on topics of interest
to designers, remodelers and trade professionals.
•A
mbience is everything. As with consumer
events, use music and refreshments to create
a fun, inviting atmosphere.
FPO
•O
ffer a constructive learning experience. Delta Faucet Company
offers many seminars and events that qualify for continuing
education credits. Email us at [email protected]
to explore the possibility of scheduling an in-person course at
your office location.
23
Other Resources & Support Materials
http://www.deltacommercialfaucets.com/us/customerservice/ceucourses.html
Delta Faucet Company provides
several AIA-approved Continuing
Education courses. Covering a wide
range of topics, the courses are
filled with interesting, relevant and
practical information.
ADA-Compliant Plumbing Products
for Accessible Kitchens and Baths
Provides an overview of how the
2010 ADA Standards for Accessible
Design apply to plumbing products,
and discusses how universal design
makes kitchens and baths more
accessible for all people.
Water Delivery Systems for Green Building
Provides a study of the benefits and increasing popularity of green building,
with a focus on green products in the kitchen and bath, and earning LEED®
certification for water efficiency.
The Evolution of Shower Systems: Creating Spa-Like Experiences
Provides an overview of standard and custom shower systems, including
the evolution of showers; design and installation considerations for custom
showers; and green programs that address showerhead requirements and
water conservation.
Innovative Water Delivery Solutions for Today’s Kitchen Designs
Provides an overview of kitchen design trends and how innovative water
delivery solutions meet the evolving needs and expectations of our
ever-changing population.
Delta® offers many tools to help showrooms succeed, and we encourage you
to make use of these valuable resources.
Delta Product Display Assets Catalog
Product Display
Assets
Catalog
Product Display Assets Catalog
Literature
Delta has developed a series of displays to assist
We make the difference
with product presentation
and
marketing. Each
for trade
professionals.
display contains Delta product, as well as banners
and other display materials.
Delta products and technologies are described by
a wealth of informative, engaging literature—which
benefits both consumers, and trade partners.
We start by studying the ways people interact with water, in order to discover
consumer needs that aren’t being met. Once we’ve identified those needs, we
meet them: crafting innovative solutions that transform users’ daily lives.
If you’re a designer or remodeler, our wide selection of Delta product styles will help
you realize your visions in bathrooms and kitchens. If you’re a showroom associate,
our online learning will help you assist your customers. And in every case, we’ll
help you to satisfy and delight your clients.
®
Keep reading to see how the qualities that set us apart can do the same for you.
All options are downloadable at:
Our ongoing commitment to environmental responsibility and green manufacturing
processes has made us a three-time EPA WaterSense® Partner of the Year in 2011,
2013 and 2014.
WaterSense® is a registered trademark of the Environmental Protection Agency.
Bathroom Design Trends and Water Delivery Solutions
Provides an overview of the demographic and societal trends influencing bath
design and the efficient water delivery solutions available to meet the trends,
address the aesthetic and personal needs of all users, and contribute to the
sustainable built environment.
You will be required to provide billing information for
the shipping and packing of each item you request,
and to protect these assets while they are in your care.
http://www.deltafaucet.com/literature
We make the difference for
trade professionals.
A MASCO COMPANY
Delta Faucet Company
55 E. 111th St., P.O. Box 40980
Indianapolis, IN 46280
deltafaucet.com
800.345.DELTA (3358)
©2015 Delta Faucet Company
DL-1891 04/15
DFS15011-WhyDeltaBrochure.indd 1-3
To see and order all product display assets, please visit:
http://www.deltafaucet.com/displayassets
5/1/15 10:23 AM
Hints for Mounting Product
Online instructions for the correct mounting of product may be found online, at:
Technology in the Home
Provides an overview of the impact technology has on our lives today, how it
is being used in water delivery throughout the home, and how to utilize water
delivery solutions that utilize technology to address a variety of needs.
Dual-Branded Showroom
Event in a Box
https://www.deltafaucet.biz/marketing-sales/displays/delta/mounting-tips.html
Co-Op Advertising
The dual-branded showroom event in a
box offers a ready-to-impress assortment
of Brizo® and Delta promotional
materials, including:
Plumbing 101
Provides an overview of residential plumbing systems and how fixture and
faucet function, operation, performance and placement affect water delivery
in the kitchen and bathroom.
Touch2O.xt Technology
®
Touch it on. Touch it off. Or go completely hands-free.
• Tap anywhere on spout or handle to start water flow
• Hands-free faucet also acts as sensor
• Water flow starts when hands come within 4"
• Available in styles and finishes to match any room
Tesla™ Bath Collection
•
•
•
•
•
Four pop-up banners (two per brand)
Eight inspiration boards (four per brand)
Four non-branded easels
Two stairsteps for product display
Two tables and two branded tablecloths
(one per brand)
• One shipping container
Materials may be ordered at:
for builders.
A technology activated by touch,
in styles that match homebuyers’ tastes.
© 2015 Delta Faucet Company
For current information, check this website:
Delta® Touch2O® Technology—the first of its kind—lets users start
and stop water flow simply, by tapping anywhere on a faucet’s
spout or handle. Available in more styles than ever, including our
modern, elegant Trinsic® Collection, it’s a breakthrough that helps
buyers upgrade their kitchens, and sets your homes apart. Learn
more about our innovative styles, technologies and support at
DeltaFaucet.com/Pro
Company name/Logo
https://www.deltafaucet.biz/marketing-sales/
delta/advertising-materials.html
for builders.
Touch2OAd_Builder_FullPage.indd 1
9/11/15 11:59 AM
Homebuyers want to see a bathroom that stands out.
Give them something to warm up to.
Our breakthrough Delta® Temp2O® Technology visually displays water
temperature, so users can see how warm their shower or bath is before
they get in—a feature that attracts buyers and sets your homes apart. Learn
more about Temp2O Technology (available in handshower, showerhead
and tub/shower options) and other innovative technologies, styles and
support at DeltaFaucet.com/Pro
http://www.deltafaucet.com/displayassets
Please order using the code: DBSEiaB
Showrooms wishing to advertise Delta
products and technologies in local media can
take advantage of affordable, professionallyproduced co-op advertising. To learn more,
email us at [email protected]
or see readily-available options at:
Phone/Web
© 2015 Delta Faucet Company
CEU Courses
Temp2OAd_Builder_HalfPage.indd 1
Company name/Logo
Phone/Web
9/11/15 1:00 PM
25
Other Resources & Support Materials (continued)
Videos
If the showroom has a video monitor,
promotional videos featuring Delta®
product and technologies can help engage
customers’ attention and assist in the
selling process.
Water Savings
Calculator
This helpful online tool may be used
to estimate water usage, compared
to North American averages or
LEED ® Baseline.
http://www.deltafaucet.com/shopping-tools/research/video-gallery
View the calculator online:
http://www.deltafaucet.com/tools-resources/buying-guides/
responsible-resourceful/green-tools.html
Catalog App
The free, downloadable Delta Catalog App for iOS and
Android™ offers connection to Delta product information,
in the form of online brochures, catalogs and more.
YouTube®
Follow Delta on YouTube to be notified of new video postings.
https://www.youtube.com/user/deltafaucet
Delta Vision App
If showroom customers are wondering
how a certain product would look
in their project’s kitchen or bath, the
Delta Vision app makes it easy to
find out. Once the app is downloaded
from your app store, a user can take a
picture of the room environment, use the
app to select a Delta product—and then
digitally merge the two images.
Inspired Pro
Visit the Delta Inspired Pro site for
content that will add value when
working with clients.
http://www.deltafaucet.com/inspiredpro
27

display guide - Delta Faucet

Transcription

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