Enjoy Fitzrovia

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Enjoy Fitzrovia
March 2015
A QUESTION
OF TASTE
WE ASK FIVE OF
THE AREA’S
RESTAURANTEURS
WHAT MAKES
THEM TICK
BOOKS & BARS
JOIN A LITERARY PUB CRAWL
AND TOAST THE AREA’S
THINKERS AND DRINKERS
FABULOUS
FURNITURE
IDEAL
HOMEWARES,
YOU’LL FIND
EVERYTHING
YOU NEED ON
TOTTENHAM
COURT ROAD
FACES OF FITZROVIA
DISCOVER A PROJECT
THAT CELEBRATES
OUR DISTRICT IN
140 CHARACTERS
Welcome to
Wake up your walls
Give them a floral makeover. Our cover
wallpaper is the Japanese-inspired
Geo Floral in sprout green and, on this
page, we have Stitch Leaf with a pattern
of pink and grey hibiscus leaves. Both cost
£15 a roll from Habitat (E7) who also
supplied the furniture and accessories.
At long last, it’s goodbye to winter. In Fitzrovia’s garden squares,
the buds are bursting on the trees, flowers are blooming and the
birds are showing off their vocal virtuosity. As for us, it’s time to
take a hint from nature, get out and about and enjoy the best that
this great London district has to offer.
Fancy feathering your own nest and need a little something for the home? Sensing love
in the air and looking for a romantic restaurant? Or just eager for a change? As you’ll
see, shopping and eating are what Fitzrovia does best. So, please, get with the season
and enjoy Fitzrovia!
Lee Lyons
The Fitzrovia Partnership, Business Improvement District
enjoyfitzrovia.co.uk
–2–
Fly on the wall
Add a little avian interest to your living room
with these chirpy little wall decorations in
pure white dolomite. This set of two
Bird Wall Decorations costs £29
from BoConcept (C6).
A bit on the side
It may look like a piece of concrete
modernism but the Mesa side table is
surprisingly lightweight on its delicate feet.
It costs £169 from West Elm (F7).
–3–
enjoyfitzrovia.co.uk
Pot luck!
Sometimes,
a spring clean
is not enough
This cheerful ceramic planter is a great little find.
With colourful glazed stripes on a plain unglazed
surface, Montana comes with its own integral
stand and costs £18 from Habitat (E7).
It’s perfectly natural. If we feel like giving our
nests a makeover, we’re only doing what your
average bird does at this time of year.
Teak chic
So, whether you’re an eager nester, a budding designer
or just want to freshen up the decor, Tottenham Court Road
is the place to start.
This hand-carved solid teak bowl looks
good inside or out. Use it in the garden in the
summer or to give your interior decor a rustic
look. It costs £45 from Lombok (E7).
Floating your boat?
Enthusiastic mariner or
dedicated landlubber, this
Nickel Boat will bring a breath
of fresh sea air to anyone’s
home. This large version costs
£49 from Multiyork (D6).
Say it with sculpture
Best cellar!
You can store five bottles of wine in this
metal rack but why stop there? Just add
others on top to accommodate even more.
The Napa stackable wine rack costs
£39.95 from Dwell (F7).
enjoyfitzrovia.co.uk
–4–
Spell out your message with these
wire letter sculptures with an antique
bronze finish. £39 a letter from
BoConcept (C6).
Look no legs!
The Lugano wall-mounted system offers you
flexible contemporary storage space in a variety
of colours and finishes. This combination costs
£1,319 from BoConcept (C6).
Make light conversation
These playful Seletti Lighthink boxes come with four
interchangeable, vibrantly coloured perspex sheets (each with a
different statement) plus one blank for your own words. Each box
costs £65 each from Heal’s (E7).
Just add flowers
Looking like something that has been worn
to perfect smoothness by the sea, the flat
Pebble Vase is £35 from Multiyork (D6).
A heart of stone
The perfect place to conceal your precious
secrets, this Heart Box, made from marble
and pierced by a brass-finished arrow, costs
£39 from West Elm (F7).
–5–
enjoyfitzrovia.co.uk
Designs on
tradition
Perch on this
Perfect for breakfast or
cocktail hour, the
elegant Vig barstool
is finished in black or
white lacquer
and walnut veneer and
costs £169 from
BoConcept (C6).
Patricia Urquiola’s
update of the classic
Windsor chair, the
Kartell Comback
Armchair marries a
single mould plastic
seat and back to
wooden legs and costs
£420 from Heal’s (E7).
Not any old iron bed
The Highgrove is a high quality but no
nonsense, iron bed with a beech sprung
slatted base. The double is £349 from
Feather & Black (D6).
Rest easy
Covered in a sleek woven fabric, the Evert Ottoman bed frame
combines comfort with good looks. Available in slate or oatmeal, this
stylish bed frame costs £399 from Dreams (D6).
Fit for a king (or superking)
The stuff of day dreams
With its swirling curves and hint of antique
French style, the Amy Day Bed will grace
any room as a sofa by day and comfortable
single bed at night. £199 from Dreams (D6).
enjoyfitzrovia.co.uk
–6–
The regal curves and subtly carved motifs
of the Versailles bedstead hail straight
from the court of Louis XV. Made from
weathered oak and with a solid rattancaned headboard, it costs £1,249 from
Feather & Black (D6).
Sitting pretty
Like something from the foyer of a boutique
hotel, the Atlas adds a touch of contemporary
chic to any home. Available in a wide range of
colours (this is Lime), it costs £879 from
Multiyork (D6).
Lie back and think of
nothing
They call it the world’s first performance
recliner, a seat that moves with you to offer
perfect comfort and relaxation. Available in
a variety of sizes and styles, this is the
Re-vive Tailored and costs £1,760 from
Natuzzi Italia (D6).
Sweets for your suite
The Vitra Marshmallow Sofa is an inspired
classic from American designer, George
Nelson. Imaginative, colourful and good
enough to eat. £4,192 from Heal’s (E7).
And stretch!
Long and low, the architect-designed
Trevi sofa, with its wood and metal open
base, offers ample room for relaxation.
Just create the combination that fits,
from £2,250 at Natuzzi Italia (D6).
–7–
enjoyfitzrovia.co.uk
Breaking up is good to
do
Carve new spaces out of your existing
rooms with this Palisade room
divider. Made from mahogany,
it’s also available in black at £199
from Dwell (F7).
Avast that door!
Made from white marble and mango
wood, with a handy jute handle when
you’re ready to cast off, this Nautical
Marble Doorstop costs £54 from
West Elm (F7).
Fifty shades
of grey?
With its play of
abstract shapes,
textures and colours,
Visconti is one of a
range of rugs
sourced from Turkey
and India.
It costs £1,070 from
Natuzzi Italia (D6).
enjoyfitzrovia.co.uk
–8–
Flower power
Add a touch of natural freshness to
your decor with this pretty, floralpatterned Sakura scatter cushion.
£12 from Habitat (E7).
Topsy turvy
Whatever way you look at it, these
Topsy cushions with their yellow
elephant and red bird patterns, make a
playful addition to any sofa. £12 from
Habitat (E7).
Clock this!
With its eye-catching design of stylised Dandelion
Clocks, this duck feather filled scatter cushion is
available from Multiyork (D6) for £40.
A real benchmark
This is how a bench should be –
sturdy, practical and unpretentious. Made
from reclaimed and waxed teak floorboards.
the Padang bench costs £295
from Lombok (E7).
The rough with the smooth
What do you get if you cross recycled
wooden pallets and elegant white lacquer?
This very stylish Reclaimed Wood &
Lacquer Buffet for £999 from
West Elm (F7).
–9–
enjoyfitzrovia.co.uk
The lean storage solution
Just prop the Finn Ladder Bookcase up
against the wall and hey presto, you have
that extra shelving you were looking for. It
costs £295 from Lombok (E7).
Green, green glasses
Made from recycled glass in shades of
bottle-green, using traditional blowing techniques,
these Jesper Jensen glasses carry his
trademark hand-pinched decorations. Packed in
their own wooden crate, a set of four costs £57
from Heal’s (E7).
Dapper
Happer!
With a delicate
palette of colours
that range from
linen all the way to
anthracite, the
thick-piled,
hand-tufted, soft
wool Happer rug
costs £350 from
Habitat (E7).
enjoyfitzrovia.co.uk
– 10 –
enjoyfitzrovia.co.uk
Name
Address Number
The home of
everything for the
home and more
TOTTENHAM COURT ROAD
Argos ✪
216-217
Use our map and directory to explore what Tottenham
Court Road has to offer. And don’t forget, it’s not all
furniture and items for the home. Computers to
cosmetics, gifts to greeting cards, you’ll find it all here.
Boots ❋
Grid
Name
F8
Ladbrokes ▼
248
H9
Little Waitrose ✤
Lloyds Bank ■
Lombok ✜
158
C6
Beautiful, handmade, eastern-inspired furniture
6-17
211-212
Maplin ◆
F7
M&S Simply Food ✤
Metro Bank ■
Milano Premium Design ✜
120-122 B5
The pharmacy-led health and beauty store
D6
115
C5
A captivating light
Much more than newspapers and magazines
The shade of the Modo floor lamp is
held in a painted iron cage and costs
£199 from Dwell (F7).
Greetings cards for every possible occasion
Cards Galore ▲
Cards Galore ▲
61
179
F7
D6
Greetings cards for every possible occasion
CEX ◆
70
E7
The Original Tottenham Court Road Computer Exchange
Coral ▼
262
H9
One of Europe’s top betting and gaming shops
Crystal Casino ✪
69
E7
147-149
B5
The drop-in gaming machine arcade
Currys/PC World ◆
The latest technology, the best possible prices
Designer Sofas ✜
82
D6
A family business selling fabulous Italian sofas
DFS ✜
220-224
F8
Inspiration from Europe’s largest sofa company
Dianetics & Scientology ✪
Dominion Theatre ✸
68
E7
268-269 I9
One of the West End’s largest theatres
Dreams ✜
180-182 D6
The bed specialist with a passion for sleep
Dwell ✜
200-204
F7
Contemporary furniture and home accessories
DZD ✜
145
B5
Everything for display and visual merchandising
EE ❖
4-5
I9
Mobile phone shop serving the EE network
Epsilon Computers ◆
47
F8
The computer and peripherals specialist
Feather & Black ✜
83
D6
179A
D6
■
▼
▲
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◆
✤
★
❋
✜
✸
❖
❂
✪
Bank
Bookmakers
Card & Gift
Clothing
Electronics
Groceries
Hairdresser
Health
Homeware
Leisure & Entertainment
Mobile Phone
Opticians
Other
Futon Company ✜
69
C6
132
B5
Plus film developing, toiletries and baby products
Grosvenor Casino ✸
262
H9
191-199
E7
118
185-186 D6
Maker of sofas, sofa beds and corner sofas
Holland & Barrett ❋
C6
6-17
H9
Natural, simple design for today’s lifestyle
Multiyork Furniture ✜
95
D6
Sofas designed and made to order in the UK
Natuzzi Italia ✜
80-81
D6
Bringing Italian style to your living room
NatWest Bank ■
O2 ❖
45
229
G8
G8
Choose from pay & go, pay monthly or SIM only
Odeon Cinema ✸
30
G8
Three-screen cinema showing the latest releases
Paolo Marchetti Interiors ✜
230
G8
Vintage classic to ultra-modern Italian furniture
Paperchase ✜
213-215
F8
Design-led stationery, gift wrap and gifts
Primark ●
3
I9
Four floors of fast fashion at fabulous prices
RAFT Furniture ✜
184
D6
Solid and affordable handmade furniture
Robert Dyas ✜
123
B5
171
105
C6
C6
Just about everything for your home
Royal Bank Of Scotland ■
Rush Hair ★
For stunningly beautiful, wearable hairstyles
Ryman ✪
66
F8
For stationery and home and office essentials
Sainsbury’s Local ✤
Sainsbury’s Local ✤
Santander Bank ■
Shyamtronics ◆
Sofa Workshop ✜
Space.NK.apothecary ❋
Specsavers ❂
Spectrum ◆
Sunrise Digital ◆
65
Superdrug ❋
15-17
145
164-167
246
H9
B5
C6
H9
84
D6
101-106 C6
6-17
H9
127-129
B5
48
G8
43
G8
260
H9
The beauty and health store
Sweets from Heaven ✪
C5
Alternative and complementary remedies
Highly Sprung ✜
Muji ✜
Everything from camcorders to home cinema
110-113 C5
191-199 E7
For modern and contemporary designer furniture
Health ❋
160
Cut & dry haircutting for adults and children
Photography accessories, phones and film processing
The shop that restyled Britain’s homes
Halifax Bank ■
Heal’s ✜
Mr Topper’s ★
Outstanding eyecare and a great choice of frames
Gaming for all tastes, from roulette to slot machines
Habitat ✜
F8
The place for must-have, cult beauty products
Futons, sofa beds and much, much more
Grafton Pharmacy ❋
60
The specialist in men’s hair and beards
A huge range of sofas, handmade in Britain
The world’s largest gym, health and fitness group
SHOP KEY:
F8
F7
G8
F7
Specialists in laptops and computer products
Helping you to furnish your ideal bedroom
Fitness First ✸
55
227
52
High quality, Italian designer sofas at affordable prices
Mr Leo Barber Shop ★
177-178
Beautiful Italian designed furniture
Capital Newsagents ✪
218-219
The UK’s biggest consumer electronics specialist
The pharmacy-led health and beauty store
Calligaris ✜
F8
231-233 G8
88
D6
204-208 E7
H9
The pharmacy-led health and beauty store
Boots ❋
51
H9
G8
Modern design furniture for the urban-minded
Boots ❋
Laptop Outlet ◆
6-17
49
The Buy And Sell Electronics Outlet
BoConcept ✜
C5
Laptops to feel, touch and try for yourself
The leading retailer of consumer electronics
Barclays Bank ■
Baseo ◆
116
Grid
The place for a flutter on Tottenham Court Road
The nation’s favourite catalogue store
Ask Electronics ◆
Address Number
A paradise for the confectionery-crazy
Tesco Express ✤
Tiger ✪
124-125 B5
241
H9
All your funny, useful things for all year round
F8
West Elm ✜
209-210
F7
For vitamins, minerals and herbal supplements
The only UK store for this leading US homeware brand
HSBC Bank Plc ■
HSBC Bank Plc ■
Joy ●
West End Cameras ◆
The unique fashion and lifestyle brand
39-41
G8
156-157 C6
101-106 C6
160A
C6
Cameras by Holga and Lomo, and film processing
William Hill ▼
175-176
One of the betting world’s best-known names
D6
A
Making light work for you
Fruitfully, fruitlessly perfect
Use it as a compact upright lamp or fully
extended to provide overhead illumination.
Either way, with its black metal shade and
walnut-stained solid wood stem, the flexible
Bip makes a striking statement at £200
from Habitat (E7).
You can use it for fruit or salad but why not
simply let its rainbow glazes bring a splash
of colour to your life? The medium-size Iris
Bowl costs £35 from Heal’s (E7).
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Name
Address Number
BAYLEY STREET
Gail’s Artisan Bakery ✪
11
Grid
G8
Fresh bread, made by hand the time-honoured way
CHARLOTTE PLACE
Da Paolo Restaurant ■
3
5
13
1
10
D4
Eat in or takeaway curries, with good vegetarian options
G6
G6
Olives Indian Café ✤
Oriental Dragon ●
Ragam ✤
The Four Lanterns ❋
G6
40
F6
18
F6
Organically produced comfort food from top chefs
BiBimBap ✪
10
G7
Fresh and traditional Korean food
Bobo Social ✪
95
E5
Small plates, succulent burgers and cocktails
Brasserie Blanc ▲
8
G7
70
2
The Babylon Tower Café ✪
57
90b
96
124
The Remedy ❖
124
Trattoria Montebianco ■
86
2
G7
The Old Dairy Café ✜
35
Côte Brasserie ▲
EUSTON ROAD
Double J’s ✜
5
H7
Freshly prepared, value-for-money French food
32
G7
Popular oriental dishes and refreshing Chinese teas
Elena’s L’Etoile ▲
30
G7
Legendary French bistro with great food and hospitality
Fino ◆
33
G6
16
G7
Modern & traditional Spanish tapas
Fitzroy Tavern ❖
The traditional pub that gave Fitzrovia its name
Gaucho ✪
60
F6
Herman Ze German ✧
43
GOODGE STREET
Barrica ◆
E5
Benitos Hat ✪
H7
Delancey & Co ✢
A variety of homemade German sausages
Italia Uno ■
91
Family-run sandwich shop with a taste of Italy
Josephine’s ✪
4
A genuine taste of the Philippines
Navarro’s ◆
67
F6
Serving some of the best tapas in town
Nizuni ★
Obicà ■
Oscar ❂ (at Charlotte Street Hotel)
Palms of Goa ✤
Pescatori ■
15
G7
ICCo ■
12
57
34
Pizza Express ■
F6
G6
Nonno Lino Italiano ✜
7-9
Reynolds ✜
53
Roka ★
37
Siam Central ▼
Pure Made for You ✜
G6
Reverend JW Simpson ❖
Thai Metro ▼
Caffé Nero ✜
187
239
G6
56
34
44
55
31B
46
40
57-59
45
27
G6
F7
G6
G6
F7
F6
F7
G6
G6
F7
G6
Tasty, fresh, healthy meals, made on site every day
32
F7
Bar serving high quality cocktails
Eat ✜
15
62
94
13
43
174
61
F7
G6
F7
Friendly staff, cool décor and banging cocktails
58-60
Friendly local serving real ales and an all-day bar menu
Trattoria Mondello ■
36
C6
98
D6
267
I9
F6
92
D6
Jack Horner ❖
An Ale and Pie pub with a traditional British menu
KFC ✧
71
E7
Still serving their famous original recipe chicken
Kamps ✜
154/155 B5
Germany’s premium bakery
Lal Qila ✤
117
Leon ✪
101
Le Pain Quotidien ▲
64
F7
Loaf ✜
McDonald’s ✧
93
134
D6
Home of the 100% beef ‘Big Mac’ and more
TAP Coffee No. 114 ✜
114
C5
Coffee treated with respect, sandwiches and salads
Northumberland Arms ❖
119
C5
Buzzy traditional local with all-day, fresh food
Pret A Manger ✜
Pret A Manger ✜
259
100
237
H9
C6
G8
Handmade, natural, fast food and no additives
Rising Sun ❖
Subway ✜
Submarine sandwiches, great tastes and healthier choices
46
Starbucks ✜
77
Starbucks ✜
175
109
82
D4
Ben’s House ■
An store with everything Cured, Created, Crafted in London
An oasis of calm, comfort and quality pub food
C3
Café Rio ✜
The Japanese Canteen ★
66
C5
TCR Lounge Bar ❖
C5
The Court Pub ❖
C5
D6
Another outpost of the global coffee chain
A4
Small and cosy café serving the best of Brazilian food
E7
Another outpost of the global coffee chain
72
151
G8
Local serving cask ales and traditional pub food
GRAFTON WAY
Ask ■
Small owner-managed pub serving great food and drinks
Café Rive Gauche ✜
20
B4
Sandwiches, salads, meals, patisserie – taste ‘la différence’
Coffee Cake & Kisses ✜
54
Health Food Centre ✪
Honey & Co. ✜
B4
Nyonya ✪
Pret A Manger ✜
10
B5
25a
B4
11
B4
14
B5
Smugglers Tavern ✢
8
B5
28
B3
Diner and bar serving fine American cuisine
Steak & Lobster ✪
6-7
B5
A menu that delivers the best quality ingredients
Warren’s Sandwich Bar ✜
13
B4
68-70
D6
Family-run sandwich and pasta bar
WHITFIELD STREET
Carpenter’s Arms ❖
Trusty, upbeat local serving fresh, seasonal pub food
Crazy Bear ❖
26-28
F7
Crazy Bear cocktails, modern Thai, Chinese & Japanese food
183
C5
C6
Lively lounge bar that specialises in parties
108A
162
Inexpensive, accessible, canteen-style food
Del’ish ❂
39
F7
161
B4
112
C5
The unique taste of Sardinia in an informal style
The Agra ✤
135
C4
Indian dishes delicately spiced and freshly prepared
WINDMILL STREET
Boopshi’s ❂
Café Metro Express ✜
13
Drakes Tabanco ◆
6
3
G8
C6
C6
G7
G7
A typical Jerez tavern serving classic drinks and food
Sharps Coffee Bar ✜
9
You don’t need to get a haircut to enjoy great coffee
B5
An authentic Japanese izakaya (pub-style) restaurant
64
Ideal for a morning coffee and fresh sandwiches and pizza
Serving sandwiches, salads, hot meals and refreshments
C3
A passion for Italy and a continually evolving menu
B3
C6
Healthy Mediterranean Food
126
48
B4
23
Traditional Viennese dishes plus drinks and cocktails
Fresh, tasty Indian food in a wrap
F7
Café Le Midi ✜
C5
Traditional dishes from India’s regional cuisines
E4
33
53
Vietnamese serving healthy salads to summer rolls and hot dishes
Sardo Cucina ■
234-236 G8
59
Yoi Sho ★
E7
Freshly prepared Persian and Mediterranean food
103
Sixty-two dishes, light, green and good for you
Gourmet wraps from around the world
F7
WARREN STREET
Bang Bang ✪
C6
Itsu ★
D4
F6
9-11
A Chinese tea shop for tea, cake and spending time
Light, innovative cooking. Clean flavours, seasonal produce
70
19
A great little pub with a good range of beers and food
F8
53-54
Sixty-two dishes, light, green and good for you
Old-style Italian home cooking
48
E6
Itsu ★
C2
Wrapchic ✤
15
Dabbous ❂
145
Wrap It Up ✪
The Hope ❖
Tasty sandwiches, legendary sausage rolls and pasties
A cross between New York coffee shop and British caff
A pub that takes beer seriously, plus good food
18
E7
D6
F7
Submarine sandwiches, great tastes and healthier choices
E7
Fresh, seasonal, healthy food in compostable packaging
Prince of Wales Feathers ❖
Simple, elegant boulangerie fare. Take out or dine in
Family-owned restaurant serving traditional Italian food
E7
5-7
Handmade, natural, fast food and no additives
F7
Specialising in the cuisine of central China
Pod ✪
Freshly prepared food and fine drinks in stylish surroundings
Handmade, natural, fast food and no additives
29
10
Offering a selection of sandwiches, snacks and coffee
D6
G6
G6
Award-winning tapas inspired by the flavours of Spain and Italy
The One Tun ❖
E4
G6
Perugino Coffee House ✜
C6
Tasty French sandwiches, salads and hot dishes
54
Delicious fish and chips or tasty Cypriot meze
190
Pomme de Pain ✜
51
Deli, café and wine bar specialising in the produce of Puglia
E6
100
Serving breakfast, lunch and dinner since 1979
Greggs ✪
12
Delicious Singaporean food
Serving slow-cooked sourdough pizza
Garfunkel’s ✢
Gigs ❂
H9
A pub in which to socialise, dine, drink and work
Franco Manca ■
F6
Private dining club with good food and atmosphere
Food from the middle east with an impressive pedigree
The real food company. Sandwiches, soups, salads & more
Fitzrovia Belle ❖
E6
29
D6
The real food company. Sandwiches, soups, salads and more
Eat ✜
Fitzrovia Restaurant ■
Health products, supplements and fresh juice bar
Aiming to save the world from mediocre coffee
Thai curries and stir fries all at affordable prices
47
Costa ✜
19
Friendly, family owned café serving honest, home-made food
An artisan coffee/bakehouse & lifestyle store
Premium Italian coffee, great food, friendly service
Ca’puccino ✜
G8
E7
Great coffee, snacks and cakes
62
37
B5
Premium Italian coffee, great food, friendly service
G6
Great British fish and chips (and mushy peas)
George & Dragon ❖
F5
126
The London Cocktail Club ❖
53
I9
Premium Italian coffee, great food, friendly service
Caffé Nero ✜
1
79
Traditional London pub serving great freshly cooked food
An authentic Italian restaurant
Fish Bone ❂
Caffé Nero ✜
G6
33-41
E7
Premium Italian coffee, great food, friendly service
The Fitzrovia ❖
Freshly made sandwiches, pasta, burritos and more
Da Beppe ■
B4
Caffé Nero ✜
G6
Famed for their ‘Executive Breakfast’
Café Zilly ✜
264
The Draft House ❖
Brazilian home cooking with changing daily specials
Café Macchiato ✜
76
Friendly and good value for breakfast and lunches
Subway ✜
Delicious Northern Chinese cuisine
Brazilian Gourmet ✪
Café Fresco ✜
G7
45
I9
B5
Sushi, sashimi, California rolls. Authentically Japanese
Yumchaa ✜
H8
The home of ‘The Whopper’ and some
G7
25
Tantalising global cuisine for a sensory dining adventure
Bamboo Flute ●
TOTTENHAM COURT ROAD
Burger King ✧
1A-1B
Spaghetti House ■
19-23
G8
Quality breakfast, lunch, dinner and a Saturday brunch menu
E5
Affordable Italian food from fresh, local ingredients
CLEVELAND STREET
Archipelago ✪
21
Sanxia Renjia ●
Frozen, probiotic yoghurt. Refreshingly different
Zizzi ■
17a
F6
Delicious, freshly prepared, Mexican market food
Yog ✪
STEPHEN STREET
Stephen Street Kitchen ❂
G6
93
G8
Ground-breaking South Indian vegetarian restaurant
38
An independent wine shop and wine bar
Wahaca & Wahacito ✪
13
37
Modern Japanese restaurant that’s a tranquil haven
Vagabond ❖
G8
G8
Salt Yard ❂
Fresh homemade Thai food direct to your door
Tsunami ★
19
16
Salento Green Life ■
Cocktails and Japanese cuisine
H7
H9
127
TOTTENHAM STREET
Bay Leaf Café ✜
London’s oldest Greek restaurant restyled for today
Sagar Vegetarian ✤
6-17
Handmade sushi from the freshest local ingredients
Specialising in the flavours of southern India
Elysée ❋
Wasabi ★
D4
1
Grid
Sushi, sashimi, California rolls. Authentically Japanese
D4
G7
14
Perfect for a tasty Thai meal and a beer
Shochu Lounge ★
339
Great value breakfasts and Italian pasta and sandwiches
Papaya ▼
Award-winning Japanese robatayaki cuisine
B4
The place for tasty, happy and healthy chicken
F6
From deli pots to mini muffins, great for grazing
327
Hawaiian, serves burgers and succulent chargrilled sandwiches
G7
Great pizzas with meat-free and pasta options
B4
Great quality, good value pizza made daily by experienced chefs
Nando’s ❂
Chettinad Restaurant ✤
Wasabi ★
28
Traditional Greek and Mediterranean dishes, freshly prepared
Big Fernand ▲
Address Number
56
A late night bar specialising in cocktails
Vasis ❋
Name
YouMeSushi ★
Classic French dishes with a contemporary twist
333
Award-winning independent coffee shop
Kua ’Aina ✢
MAPLE STREET
Simmons ❖
Café Rouge ▲
Lobster dishes direct from New England, USA
G7
Michelin-starred and one of London’s finest
B3
The real food company. Sandwiches, soups, salads and more
Goodge Street Espresso ■
Specialising in the finest, freshest seafood
Pied A Terre ▲
EAT ✜
Fraq’s Lobster Shack ✜
The original east-meets-west cuisine from Goa
D4
Offering traditional NYC deli food in a modern upmarket setting
G7
Vibrant bar and restaurant that’s open all day
E2
Deliciously authentic burritos, tacos, soups and salads
G7
The contemporary style mozzarella bar
D3
Authentic tapas bar with a Michelin Bib Gourmand
11
22
Sit at the ‘tapas’ style bar or relax and dine
C3
Victorian pub with cask ales and traditional grub
G6
The authentic essence of Argentine cuisine
D4
Handmade sushi in traditional Japanese surroundings
FOLEY STREET
King & Queen ❖
C5
A full range of beers, wines and spirits, and a roof garden
Gourmet French burgers
Inspired, spice-rich food from Kerala
Sushi-So ★
72
C3
Freshly cooked food at incredible prices
Rasa Express ✤
C5
The Grafton Arms ❖
Chinese, Thai & Vietnamese restaurant with a great cocktail bar
Small owner-managed pub with some great food
Sandwiches, salads, cakes and teas and coffees
45
Sardo ■
D3
Contemporary London pub serving traditional food
4
Grid
PERCY STREET
Bam-Bou ✪
Good no-nonsense Italian food, served with a smile
CLIPSTONE STREET
Tower Tavern ❖
Address Number
E4
Intimate and convivial wine bar and restaurant
Premium Italian coffee, great food, friendly service
Dim T ●
C3
Great value middle-eastern food that’s a hit with locals
E6
The Champagne bar that serves hot dogs
Caffé Nero ✜
F5
100
Small and friendly neighbourhood sandwich bar
CONWAY STREET
The Lukin ❖
Simple, hearty, seasonally-based French cuisine
Bubbledogs ✪
20
Unpretentious Greek cuisine and a friendly welcome
A huge choice of traditional Greek/Mediterranean dishes
Barnyard ✢
E4
Popular and authentic dishes from the south of India
Salumeria Dino ✜
A family run deli and sandwich shop
55
A proper Chinese restaurant with an adventurous menu
Sensations Sandwich Bar ✜
15
E4
Moroccan small dishes, tagines and sweets
Owners from Parma in Italy, serving top quality products
CHARLOTTE STREET
Andreas ❋
61
G6
Le Menara ✪
Name
A little taste of Sardinia using the finest, freshest ingredients
Traditional and modern middle-eastern dishes
G6
Handmade, natural, fast food and no additives
In Parma by Food Roots ■
80
Go Go Lebanese ✪
G6
Café serving excellent coffee and an interesting menu
Pret A Manger ✜
Grid
Snacks and refreshments with a middle-eastern touch
Freshly prepared Mexican food and grocery store
Lantana ✜
Address Number
Ishta’s Café ✜
A neighbourhood Italian serving authentic dishes
El Buritto ✪
Name
RESTAURANT KEY:
✢
✜
●
✧
▲
❋
✤
■
★
❂
❖
◆
▼
✪
American
Café/Sandwich Bar
Chinese
Fast Food
French
Greek
Indian
Italian
Japanese
Modern European
Pub/Bar
Spanish
Thai
Other
G7
It’s London’s hottest foodie
destination and the menu’s
changing all the time.
Charlotte Street is home to a wider range of
eating places than anywhere else in London and,
if you add in the surrounding streets, the choice
is virtually endless.
The Wild Game Co. classic Venison burger
The core of the culinary offering may come from long-established
favourites but there are always new kids on the block bringing their
own fresh ideas to the table.
On the following pages, we’re profiling just four of them – one
Scottish, one Spanish, one Hawaiian and one Vietnamese – and that
gives you a pretty good idea of the sheer variety of choice you can
expect when eating in Fitzrovia.
There’s something for pretty much every budget too. You can have
it Michelin-starred if the occasion demands, but if you want a simple
lunch, a quick pizza or a coffee and a sandwich, that’s on offer here as
well. And, if all you fancy is a drink, you can always slake your thirst in
a multitude of local pubs and bars.
Taste buds at the ready for this annual celebration of
everything culinary in Fitzrovia! Events start in July, so
keep checking at enjoyfitzrovia.co.uk to find out what’s
on the menu.
– 15 –
enjoyfitzrovia.co.uk
On the rocks
We said ‘aloha’ to one of the proprietors of the Kua ’Aina restaurant Ed Bardos in Goodge Street and
discovered the secret that gives their food that distinctive Hawaiian flavour.
So how do we pronounce the name and what does it mean?
It’s pronounced ‘Koo-a-EYE-na’ and it’s Hawaiian for ‘country bumpkin’.
Who’s behind the restaurant and where did you get your
inspiration?
My best mate Paul and I were in Hawaii and just loved the Kua ’Aina
grilled sandwiches and burgers. There was nothing like them, or as
tasty, in the UK, so we persuaded the owner Terry, who still runs three
restaurants there, to train us, give us his recipes and let us use the
name. Then we gave up our City jobs and started Kua ’Aina as a
unique, independent addition to London’s fast/casual restaurant scene.
What Hawaiian specialities are on the menu?
We chargrill almost everything over lava rocks which is what gives our
sandwiches, burgers & salads that special taste – along with our
original and secret seasonings, all homemade from scratch. The
cuisine is not Hawaiian as such but we import a great selection of
craft beers from Kona Brewing Company and aim to serve everyone
with the warmth and Aloha spirit you get in Hawaii.
Anything interesting coming up?
We have rotating monthly specials and love to run ‘surprise’ offers, so
stay tuned @KuaAinaUK (or on Facebook). And look out for our food
truck at festivals/events near you. kua-aina.co.uk/on-tour
enjoyfitzrovia.co.uk
– 16 –
Why did you choose Fitzrovia?
We had our eye on it for a while. It’s such a vibrant area with a great
‘village’ feel and changing rapidly. We thought our fast/casual food
and price point would fit in very well.
What are your favourite local places to eat, drink and shop?
So many to choose from! On the rare occasion we escape from our
own restaurant, we love the Bulletproof coffee at BlackSheep and a
quick lunch ramen in the basement of Roka. No time for shopping!
Describe Fitzrovia in three words
Thriving, quirky, fast-changing.
kua-aina.co.uk
Ed Bardos
Bang, Bang,
you’re fed!
Vietnamese chefs and restaurateurs, David Le and
Jimmy Yeung, owners of Bang Bang Vietnamese
Canteen, introduced us to the story behind their
‘FiIm Noir Noodle Bar’ in Warren Street.
What exactly is the Bang Bang concept?
The restaurant is at the centre of a multi-platform back story. The first
part of a hard-boiled Film Noir narrative, involving mobsters, double
crosses and a few signature Vietnamese dishes, is told on one wall of
the restaurant and in fragments across the menus and napkins, with
additional scenes, clues and new plot developments to be revealed on
social media. The menu introduces the story and characters and the
restaurant itself features in several key scenes. The inspiration comes
from theatre company Punch Drunk’s work, as well as 1940s Film Noir.
And what about the food?
There’s a menu of amazing Vietnamese street food The overriding
theme is real Vietnamese flavours, presented with a cool inner city
edge, selected from recipes passed down through David and Jimmy’s
family and encounters on their travels. With an amazing wine list from
trendy independent wine merchants, Vagabond.
What makes Vietnamese cuisine stand out from other
Asian cuisines?
It fits with current health-conscious trends, and has fresh, punchy,
banging flavours. As Vietnam is becoming more popular as a
destination for travellers, more and more people are aware of the
cuisine and its amazing tastes.
What specialities should we try?
Our Bang Bang Baos, steamed buns with pork belly and bang spicy
wings, are a firm favourite. And, of course, our 18-hour Pho broth is
synonymous with Vietnamese cuisine and with Bang Bang, since it’s a
recipe that’s been passed down through the Le Family.
Why did you choose Fitzrovia?
With its diverse mix of cool people and businesses, it’s the perfect
area to showcase what we have on offer.
What are your favourite local places to eat, drink and shop?
Honey and Co on Warren Street does amazing food and is a favourite.
Describe Fitzrovia in three words.
Bang, bang, banging!
bangbangcanteen.co.uk
David Le and Jimmy Yeung
– 17 –
enjoyfitzrovia.co.uk
Tapas but not
as you know it
Nigel Howell and Tim Luther explain how a
passion for perfection has created Drakes
Tabanco, one of the best places to enjoy Spanish
food outside Spain, in Windmill Street.
What’s the story behind the business?
Tim worked in the wine industry for seven years selling predominantly
Spanish wines before going into business with Nigel. After many visits
to the Bodegas of Jerez and Sanlucar in Andalucia, it was clear what
sort of place he was going to open.
Tell us about tapas.
The word tapa literally means lid and what we now call tapas is said to
have been created in Andalucia. A lid was put over a customer’s drink
to keep out the flies. In time, a slice of jamon or a piece of bread with
a small morsel on top replaced the lid and doubled as a snack. Now
tapas means pretty much anything on a small plate and it’s no longer
just Spanish!
So what can we expect on your menu?
Not your average tapas fare. We have stayed away from the usual
comfort food of patatas bravas etc. to offer a more fulfilling culinary
experience. Think smoked scallop, garlic purée & beetroot, octopus
with chickpea & chorizo, deep fried cauliflower, Manchego & pine nut
salad, lamb carpaccio, rosemary yoghurt & brown garlic or braised pig
cheeks with Oloroso. Classic ingredients with an inventive twist.
You’re passionate about sherry aren’t you?
We believe we’re the only place outside Spain that serves ‘en Rama’
sherry from the barrel. None of our sherries have gone through
industrial filtering or stabilisation. The result is a more rewarding,
complex and tasty wine. Our sherries are from the outstanding
Bodegas Rey Fernando de Castilla. Think the equivalent of 1st growth
Bordeaux. Sherry is the best wine in the world for pairing with food.
Just try one of our two sherry flights served with tapitas in our bar!
Why did you choose Fitzrovia?
The creative bunch who live and work here appreciate good food and
service and we want to exceed their expectations with a unique
setting and experience.
Do you have any favourite local places to eat and drink?
There are so many great places, from casual to fine dining. The quality
has been going up and up and we are delighted to be a part of it.
Describe Fitzrovia in three words.
Creative, savvy, community.
drakestabanco.com
enjoyfitzrovia.co.uk
– 18 –
If you find yourself hankering for a taste of the highlands in the
heart of London, just head for the Wild Game Co. on Charlotte
Street. We talked to the people behind it to find out more.
Game on!
Who are the Wild Game team?
Head Chef: Mikkel Greggersen Toftgaard; Sous Chef: Jonathon Cox;
CDP: Rob Malone. Directors: Andy Waugh & Calum Mackinnon; GM:
Adam Pinder; and Assistant Manager: Samia Jessie Ahmed.
Tell us about the history of the Wild Game Co.
Andy comes from a family of game butchers in the Highlands. He grew
up fishing, shooting and helping in the family business – Ardgay Game
– where all of our meat comes from. We started in 2010 as a butcher
stall on Broadway Market, then moved into street food and pop-up
restaurants before opening full time in Charlotte Street in October
2014.
Does the decor reflect the food you serve?
We’ve chosen a very rustic and informal look. Long wooden tables,
wooden floorboards, a meat rail and a couple of deer skins to warm
the place up.
Why did you choose Fitzrovia?
Charlotte Street is one of the best foodie destinations in London, and
the people here are the people we want to cook for. We’ve also been
pleasantly surprised at the sense of community and how welcoming
everyone has been.
Do you have any favourite local places to eat and drink?
You can’t beat a cheeky Bubbledogs hot dog. Then it’s off to see
Jamie and Jim and Rev. JW for incredible cocktails.
Describe Fitzrovia in three words
West End, foodie, heaven
OK, four then.
wildgameco.co.uk
And what can we expect on the menu?
Venison straight from the highlands, burgers, steaks, and seasonal
sides.
Is there anything for vegetarians?
Yes. We’re currently really excited about a Vegan Chateaubriand that
is in the works, and a couple of new veggie dishes are on their way this
spring.
Anything special happening soon?
We have a whisky night coming up: four courses with matching whiskies.
– 19 –
Adam Pinder
enjoyfitzrovia.co.uk
Aristos Papasavva and Christopher Jordan
Fish and
chips
and Greek
No district would be complete without its own great
fish and chip shop, but Fitzrovia goes one better
with an excellent ‘chippy’ in Tottenham Street that
also serves superlative Greek cuisine.
Who are the team behind Gigs?
Aristos Papasavva and Christopher Jordan.
Tell us a little of the history
Gigs was opened in 1958 by a Cypriot émigré called Gyriaokos (‘Gigs’
to his friends). He was training to be a priest at the time and went on to
serve at the main Greek Orthodox church in Pratt Street, Camden, but
still ran the business. In the mid-60s, he had the idea of introducing fish
and chips to complement the traditional Greek Cypriot cuisine. It was
probably the first time it had ever been done but it worked.
And has very much changed?
Since we took over in 2006, we have kept true to the original menu
with a few tweaks. We also renovated the premises in 2010 to bring
them into the 21st century.
So what can we expect on today’s menu?
Our fish is from sustainable sources and delivered fresh from
Billingsgate every day. The fish and chips are fried in high quality
ground nut oil (not cheap vegetable oil) and the souvlaki (kebab) is
cooked in the traditional way over real wood charcoal, to give that
distinctive flavour.
Greek cuisine is healthy and Mediterranean with a hint of the middle
east. Fresh grilled meats and fish (sea bass and bream), healthy salads
and regional dips such as taramasalata, hummus and tzatziki. Plus
Cypriot dishes – halloumi, loukanico, pastirma and calamari. Specials
include kleftico and sheftalia and, on the British side, salmon and tuna.
Is there anything for vegetarians?
Yes, we do really healthy Greek salads, vegetable kebabs and grilled
halloumi platters which are very tasty!
What’s coming up over the next few months?
More of the same! We continually refresh our specials and introduce
seasonal fish throughout the year. As soon as summer arrives, we love
opening up our concertina windows and doors and bringing a real al
fresco dining feel to Fitzrovia.
Why are you still in Fitzrovia?
We love the village feel, the creative atmosphere and the friendly spirit.
And what are your favourite local places?
The Hope for its traditional ales, Montello’s in Goodge Street for the
fantastic marinara and we love shopping in the independent furniture
and electrical shops in Tottenham Court Road.
Describe Fitzrovia in three words
Vibrant, community, unique.
gigsfishandchips.com
enjoyfitzrovia.co.uk
– 20 –
Drink
in
a little
local
culture
Join a free Fitzrovia Literary Pub Crawl
and discover some great pubs, whilst
imbibing the spirit of the writers who
lived and drank here.
Wind your way through Fitzrovia’s watering holes to learn where Dylan
Thomas met his wife Caitlin, visit the home of the young Dickens and
the workhouse that inspired Oliver Twist, see the house which Virginia
Woolf and George Bernard Shaw shared (at different times), follow in
the footsteps of Jerome K Jerome and hear where literary giants,
such as T.S. Eliot and George Orwell, met, drank, argued and wrote.
The walks start with a quick literary pub quiz in the Fitzroy Tavern, then
visit the Duke of York, Newman Arms (unfortunately now closed so
you will have to go thirsty here), and Marquess of Granby before
ending at The Wheatsheaf. There are also stops at The Grafton Arms
and The King & Queen where Bob Dylan gave his first public
performance outside the USA.
Dates:
Every last Tuesday of each month
Start time:
6.00pm
Meeting place: The downstairs Writers & Artists Bar
at the Fitzroy Tavern
Tour length:
1.5 hours
To reserve a free space, email [email protected]
or call 020 7755 3380
– 21 –
enjoyfitzrovia.co.uk
enjoyfitzrovia.co.uk
– 22 –
Fitzrovia
Faces
on the
Street
We may live in an increasingly digital
world, but it’s the real people behind
the tweets who bring a place to life.
As a celebration of the fascinatingly diverse characters who give
Fitzrovia its unique flavour, this project will exhibit photographs of
up to 140 people who live and work locally. You’ll be able to see
them exhibited this Spring, for further details please email
[email protected] The 12 that most capture the public
imagination, as voted for by visitors, will then be transformed into
semi-permanent street paintings by artists working with pupils from
All Souls Primary School.
Photographs are by Doralba Picerno and the project is curated
by Fitzrovia Noir and funded by Derwent London and supported by
The Fitzrovia Partnership.
– 23 –
enjoyfitzrovia.co.uk
Free and in Fitzrovia.
A more rewarding loyalty card
Have you ever found a small, local shop which will fly you across the
world for free? How about get you into exclusive events, or let you
name a sandwich on their menu?
Swipii lets you use one card or app across lots of local places, and gets you rewards you actually
like, from free coffees and dinners to unique experiences. Pick up a free card at participating outlets
or download the Swipii app for iOS and Android at enjoyfitzrovia.co.uk/fitzrovia-loyalty-app and
find out what’s on offer round your corner.
Love Fitzrovia? Then get in touch
Visit our website: enjoyfitzrovia.co.uk
‘Like’ @Fitzrovia on Facebook or follow us on Twitter to make sure you’re up-to-speed
with the latest news and events as well as offers, discounts and giveaways from the
district’s restaurants and retailers.
[email protected] is published by The FitzroviaPartnership, 13 Fitzroy Street, London W1T 4BQ. Telephone: 020 7755 3192. Email: [email protected]
Whilst we have endeavoured to ensure all details are correct at time of press (February 2015), The Fitzrovia Partnership does not accept any liability for any information contained in this leaflet which may be incorrect.
This publication cannot be reproduced, copied, or distributed in any format without express permission in writing from The Fitzrovia Partnership. ©The Fitzrovia Partnership 2015.