2015 breaks all previous records!

SUMMER 2015 ● NEWS, VIEWS & UPDATES ● WWW.LGFB.CO.UK
2015 breaks all
previous records!
Confidence Kit &
make-up brushes
From Professor
Margaret Spittle
A message from the
EXECUTIVE DIRECTOR
In this issue...
Programme
Update
Points of View
An oncologist
& a beneficiary
Bold is Beautiful
New Partnerships
Feel Better
Week
Confidence
Kit Update
New Products
Industry
Events
& Thank You!
Design: pws-design.com Editor: Anne Klahn
Cover photo: L’Oréal team at the Color Run
No sooner had we finished our 20th
Anniversary celebrations than we were,
of course, straight into what is an equally
successful and busy 21st year! It is
so rewarding to announce that the
LGFB Programme is now available in
80 hospital and cancer care centres
nationwide, with four new locations
launched in the first six months. Our
Masterclass programme has gone from
strength to strength with a target of
2,000 additional beneficiaries in 2015;
plus we have re-launched our self-help
Confidence Kit and forged some very
important new partnerships.
I had the privilege of attending the LGFB
International Conference in South Africa
in February, with representatives from
19 of our 26 countries. It is incredible
what some of the teams achieve and it
certainly gave me new inspiration and
motivation to continue to grow and
evolve LGFB in the UK.
One thing that particularly struck me was
the close relationship that other LGFB
teams have with medical professionals,
such as oncologists, cancer nurse
specialists and radiographers. We have
tremendous support from some leading
oncologists in the UK – see our interview
with Professor Margaret Spittle on
page 6 – and from the hospital teams
where we have workshops – but as
Professor Spittle says, perhaps we
need more general ‘visibility’ within
the medical world.
Cosmetic Toiletry
& Perfumery Foundation
Programme Title:
Look Good Feel Better
Registered charity: 1031728
Address: West Hill House,
32 West Hill, Epsom,
Surrey, KT19 8JD
Email: [email protected]
I would like to take this opportunity to
thank our outgoing Chairman, Susan
Taylor, for her support over the past
seven years, during which we have seen
remarkable developments in the charity.
Susan is staying on the Board and
I am delighted to welcome our new
Chairman, Robin Linklater.
As always, I would like to thank everyone
for their much needed support – from
Industry Associations, COPRA and
the Fragrance Foundation; all our
long-standing and new members;
our Regional Co-ordinators and beauty
volunteers and everyone who goes the
extra mile to raise vital funds for us. As
you will see on Pages 10 & 11, this year’s
Feel Better Week has broken all records
and many more activities are planned
for the rest of the year. Last, but by no
means least, my thanks to our incredibly
hard-working Head Office team, who
continue to work closely together to
drive our vision for the charity forwards
to new heights.
I hope you enjoy our redesigned
‘magazine’ and reading all our news.
With my thanks and best wishes,
Sarahjane Robertson
LGFB executive director
LookGoodFeelBetterUK
@lgfbuk
lgfbuk
Telephone: 01372 747500
Website: www.lgfb.co.uk
lgfbuk
| LGFB News
LGFB WELCOMES NEW CHAIRMAN
At the end of March, Look Good Feel Better
Chairman, Susan Taylor, handed over the reins
to new Chairman, Robin Linklater.
Robin has spent most of his working
life in retail, holding the role of Divisional
Director of Debenhams Cosmetics. He
was also Managing Director of Lancaster
before becoming Chairman of the
Fragrance & Beauty Association.
Susan has been an integral part of the
charity since its inception in 1993, firstly
as Vice Chair and then as Chairman
since 2007. In that time, she has worked
with the charity to identify an ambitious
vision and enjoyed seeing its significant
growth to a nationwide network of
hospital and cancer care centres.
Susan, who will remain on the LGFB
Board, comments: “I am delighted to
be handing over to such a consummate
professional as Robin; we are most
fortunate that he can undertake the
Chairman’s role for this next key stage
of the charity’s development.” In taking
over the baton, Robin says: “I am very
honoured to be considered suitable to
be the next Chairman following on from
the previous incumbents Richard Bradley,
Peter Norman and Susan. I hope to
do my best to keep up their incredible
standards in the remarkable 21 years
of the charity.”
1
INTERNATIONAL CONFERENCE
The 6th LGFB International Conference was a
wonderful opportunity to exchange views, news,
issues and ideas with the international LGFB network.
Held at the Cullinan Southern Star hotel in Cape Town, there were 19 delegates
representing all but seven of the countries in which LGFB operates. The USA,
Canada, Australia, New Zealand and the UK are the ‘oldest’ countries and we
have 12 countries across Europe.
2
Whether large or small, we all have very similar programmes with the resultant issues,
challenges and successes. It is very beneficial to have the opportunity to discuss
global opportunities; global research studies; international cause-related marketing
and corporate social responsibility initiatives, alongside practical issues such as
volunteer engagement, product donations and fundraising. Preparation for the meeting
had entailed many months of communication by the International Steering Committee
(USA, Canada, UK, France, Netherlands and Australia) and detailed country profiles
were prepared by each organisation to enable a full picture of LGFB worldwide.
1.7 million women internationally have been supported since 1989. As the only
international cancer support charity, Look Good Feel Better is uniquely positioned
to undertake worldwide research into the positive benefits of our services and we
plan for the results of that research to be released in 2016.
3
LGFB Worldwide...
women reached to
date, supported by...
volunteer beauty
consultants, which equals...
patients
supported annually.
1: Margaret, Glenda and Charmaine
– LGFB’s hosts in Cape Town
2: The LGFB meeting in progress
3: The team visit Signal Point
overlooking Table Mountain
Summer 2015 | 3
Look Good Feel Better Magazine | LGFB News
LGFB NEWS >>
programme update
WORKSHOPS REACH 80 locations
1
In the first half of our 21st
year, we have launched the
LGFB Programme in four
new locations, bringing the
total number of hospitals and
cancer care centres offering
workshops to 80.
In March, we launched at St. Richard’s
Hospital, Chichester and at the Robert
Horrell Macmillan Centre at Peterborough
Hospital. In April the LGFB Programme
was introduced at Maggie’s Merseyside
at Clatterbridge in Wirral, Cheshire and
May saw the launch at Solihull Hospital.
2
Jane Lucas, Deputy Manager, Macmillan
Information Service, Western Sussex
Hospitals, commented after the first
few sessions: “Our ladies love the
workshops. They really enjoy themselves
having an afternoon of pampering, and
they look amazing and clearly feel great
afterwards!”
Kathy Wright, Centre Head at Maggie’s
Merseyside at Clatterbridge, said:
“I am really excited that we are working
collaboratively with Look Good Feel
Better. Having attended a session and
recommended the LGFB workshops to
people, I have witnessed their experiences
and found them to be outstanding.”
1: Beneficiaries at a LGFB workshop
2: Clatterbridge Cancer Centre, Cheshire
a big Thank you to Procter & Gamble
Procter & Gamble’s Distribution Centre
in Bournemouth has offered logistics
support almost since LGFB was founded.
All 266,000 of the donated products
from different companies are stored,
data-captured and then picked and
packed into around 14,000 highly
valued patient gift bags, each year.
4|
P&G’s Bournemouth Site Leader,
Ewan Forsyth says: “We are proud to
make this donation of storage space,
personnel time and logistics support
for such an important cause.” P&G
Bournemouth was recently presented
with a LGFB Outstanding Supporter
Award. Our photo shows some of the
fantastic team pictured with their award.
The UK Programme
in 2015
workshop
locations
LGFB
masterclasses
volunteer
beauty consultants
donated
products
patient beneficiaries will be reached
| LGFB News
MASTERCLASSES
Our Masterclass programme is
going from strength to strength,
with beneficiary numbers doubling each month
and a target this year of 200 individual sessions.
To date, we have reached almost 2,300 extra women through the Masterclass
service, which has expanded to cover new areas across the UK, most notably
Winchester, Ayrshire, Wigan, Crewe, Dorchester and Cheshire. We have organised
Masterclasses at Boots, Tesco community spaces, Liberty’s London, Champneys,
Bannatyne Health Clubs and within the very welcoming offices of new member
company, Dermalogica (pictured above).
Dermalogica joined LGFB in January and will be hosting Masterclasses through
support from their national team, for whom a series of regional training sessions
was held in April. Dermalogica’s Marketing Manager, Jade Harris, has been
appointed a LGFB Ambassador, acting as the company’s key liaison for the
Masterclass programme as well as fundraising support. Shannan Walls, LGFB
Masterclass Co-ordinator, says: “Masterclasses are completely flexible and can be
tied in with other activities and services, making it a more holistic experience for the
women who attend. Services such as hair and wig styling, massages, spa facilities
and lunch can all be added into the mix. The flexibility also means that we can host
in unusual venues such as the St. James Park football stadium in Newcastle and
the historic venue of Liberty’s 140 year old Heritage Suite.”
REGIONAL
CO-ORDINATORS
meeting
Held in Stratford-upon-Avon in
February, 34 Regional Co-ordinators
attended our annual conference,
along with the Head Office team.
Executive Director Sarahjane Robertson
gave an overview of the 20th Anniversary
year and strategy for 2015 and beyond,
followed by presentations from Lisa
Curtis, Head of Programme Services
and Ian Daniels, Head of Fundraising.
Sarah Emerson, Regional Manager for
the North and each of the regional teams
presented different aspects, ideas and
issues. Outgoing Chairman, Susan Taylor
and incoming Chairman, Robin Linklater
were guest speakers after dinner.
Cathy Birkinhead, Luton Regional
Co-ordinator, commented: “It was
great to hear all about LGFB’s fantastic
achievements and plans for the future
and to hear everyone’s ideas. The
conference showed me how much
LGFB not only values our role as Regional
Co-ordinators, but also the volunteers.
That recognition and appreciation is
extremely motivating and I came away
inspired to continue the good work and
share it with my volunteer team back
in my area.”
NEWS FROM THE NORTH
Sarah Emerson, Regional Manager for the North
of England, Scotland and Northern Ireland, has
hit the ground running in her first nine months,
attending one or two workshops a week across
the region and meeting up with hospital contacts
and Regional Co-ordinators, visiting retailers,
recruiting around 200 new volunteers and
setting up training and induction events.
Travelling as far north as Inverness and as far south as
Chester, means that two or three days a week are field-based. Sarah has recently held
her first Training & Induction event, with 22 volunteers, for the launch of the Programme
at Maggie’s Merseyside at Clatterbridge and more are planned across the region.
Sarah comments: “I feel really at home in this new role and believe that I’m now starting
to make a real difference, helping LGFB support many more women going through
cancer treatment, whilst ensuring the quality and consistency of our services.”
If you would like to help, or
become a LGFB volunteer,
email us at [email protected]
or call us on 01372 747500.
Summer 2015 | 5
Look Good Feel Better Magazine | Points of View
POINTS OF VIEW:
an
oncologist
Margaret Spittle
Sarahjane Robertson, Executive
Director of Look Good Feel Better,
recently met up with Professor
Margaret Spittle, OBE, FRCP, FRCR,
AKC, to discuss her views on the
LGFB Programme from a medical
perspective. A Consultant Oncologist
since 1971, Professor Spittle spent
many years at what was then the
Middlesex Hospital, now University
College Hospital (UCH), as well as
in Harley Street.
Professor Spittle is a keen supporter
of LGFB and endorses the whole
philosophy of what she describes as a
“wonderful, unique brand”. She explains:
“Anything that improves confidence
during a very difficult time for a patient
has to be a marvellous thing. It’s not just
about the aesthetic or facial aspects, but
it’s also about feeling lethargic, gaining
weight, yet having a loss of appetite and
feeling unworthy.”
SO THE PSYCHO-SOCIAL ELEMENTS
OF CANCER TREATMENT ARE
WIDELY RECOGNISED BY THE
MEDICAL PROFESSION?
The medical profession is hugely aware
and trained in all elements relating to
the side effects of treatment. It’s not
just about hair loss – which we know can
include brows and lashes – but mouth
ulcers, nails splitting, lethargy, depression
and other debilitating things. These are
all very important to a patient and yet, in
the majority of cases, the patient will not
want to worry her doctor about what they
think the doctor may perceive as ‘touchy/
feely’ or less important aspects of their
treatment. Patients should talk to medical
professionals about how they are
6|
feeling – depressed, reclusive, lacking
in confidence. If a female patient is
accompanied by a husband or partner,
I will sometimes ask them – is she telling
the truth? And quite often it’s from the
husband that I hear that the patient is not
coping at all well - that perhaps she is so
lethargic or depressed, that she may not
get out of bed all morning.
DO DOCTORS ACTIVELY BRING UP
THE SUBJECT OF SIDE-EFFECTS
AND WHAT CAN BE DONE TO
HELP SUPPORT WOMEN?
A patient will usually ask if the treatment
will cause hair loss and doctors will
confirm that a specific treatment could
have this side effect, but perhaps not to
the extent that it will include loss of brows
and lashes, which most patients find very
difficult to cope with. Every patient has
an oncology support team and they will
speak to patients about supplementary
or complementary ‘therapies’, so this
team and, in particular, the Cancer Nurse
Specialist are key in communicating
support services such as the LGFB
workshops and masterclasses.
WHAT DO YOU FEEL ARE THE
KEY BENEFITS OF THE LGFB
PROGRAMME AND THE MAIN
EFFECTS ON BENEFICIARIES?
I believe that LGFB actually addresses
the things that really worry patients a lot
– the aspects that they sometimes don’t
feel able to talk to their doctor about.
After a LGFB workshop, I’ve witnessed
that patients become less depressed and
more able to get on with a ‘normal’ life.
DO YOU BELIEVE THAT THE LGFB
PROGRAMME SHOULD BECOME
AN INTEGRAL PART OF A
PATIENT’S TREATMENT?
Most definitely. There are enormous
positive benefits to wearing make-up and
being shown how to look your best during
treatment. Drawing a brow back on or
highlighting eyes with missing lashes is a
vital skill. The group dynamic of a workshop
is also incredibly beneficial – meeting
other women in the same situation, making
new friends and having that support
network. The problem is how do you
quantify the benefits? Attitude does make
a difference, but it’s difficult to quantify
the effect. So, taking the common sense
and personal experience approach – if
people look good, they do feel better and
if you can restore someone’s confidence
– that has to be a wonderful thing.
AS A SUPPORTER OF THE WORK
OF LGFB, HOW WOULD YOU
INFLUENCE OTHER ONCOLOGISTS
AND MEDICAL PROFESSIONALS
TO RECOGNISE THE VALUE OF
THE PROGRAMME?
I am a keen supporter of LGFB but I think
there are many of my colleagues who don’t
know the extent of your services and the
profound effect they have on patients. For
example, the number of hospitals, cancer
care centres and support groups in the UK
offering the Programme; the fact that LGFB
operates in 26 countries around the world.
As I said before, you have a wonderful,
unique brand, which has grown so much.
Maybe you need to have much greater
visibility as an adjunct at medical and
nursing conferences, for example, or
having articles published in leading medical
journals. Let me know how I can help!
| Points of View
POINTS OF VIEW:
a lgfb
beneficiary
Marzena Taylor
LGFB interviewed beneficiary Marzena
Taylor during the filming for the
new Confidence Kit (see page 12).
Marzena was diagnosed with breast
cancer and has had her right breast
removed, as well as undergoing
reconstructive surgery.
She is incredibly matter-of-fact about
her story and told her two young children
that cancer was like a kind of ‘flu’, that
the doctors were going to make her
better, but that she may not look or
feel very good while she was having her
treatment. Thankfully, she now says:
“I feel great and I’m returning back to
my old self. My journey wouldn’t have
been so easy without the help of LGFB.”
Now she has overcome her treatment’s
visible and non-visible side-effects, which
included short-term memory problems
and, after a second reconstructive
operation, Polish-born Marzena is planning
to return to her job as an Accountant.
WHAT DO YOU THINK ARE THE
MAIN BENEFITS OF THE LGFB
PROGRAMME?
There are many, many benefits, but I
think the main one is that it distracts you
from thinking about your cancer. The
LGFB Programme has a therapeutic
effect because you are doing something
that helps your skin and you are looking
after yourself, so it helps the process
of healing. There’s also a psychological
benefit in that you meet other women in
the same situation and see how they are
coping and can exchange tips and advice
– I’ve stayed in touch with a couple of
women I met at the workshop. Then
there is the educational benefit – you’re
learning how to use make-up effectively,
which is a life skill.
HOW WOULD YOU DESCRIBE
HOW YOU FELT BEFORE, AND
THEN AFTER, ATTENDING A
LGFB WORKSHOP?
I was very depressed, then puzzled, then
shocked and very scared about the side
effects of treatment. When you think you
are going to lose all your hair, even the
hair in your nostrils, as well as brows and
lashes, it just makes you very frightened.
Consciously, you blame yourself and I
didn’t want to go anywhere or see anyone.
You feel you have a stigma. I was angry
and unhappy. After the workshop, I felt
back in control. I felt empowered and
transformed. You think: ‘I feel good,
very positive; I can beat it.’
WHAT WAS THE REACTION OF
YOUR FAMILY AND FRIENDS TO
YOUR LGFB ‘TRANSFORMATION’?
My husband and children were all very
supportive from the beginning and I
tried not to make a big deal of it. After
I came home from the workshop, they
said ‘Mummy, you look gorgeous.’ So
they are happy, and Mummy is happy!
My husband loved the styling of my wig
and said he’d love me to have my hair
like that. Friends told me ‘you look so
good’ and I even got compliments from
strangers in the street – something I’d
never had before! I felt that I was
receiving such positive energy from
others.
DID YOU FEEL ABLE TO TALK TO
YOUR ONCOLOGIST AND CANCER
SUPPORT TEAM ABOUT THE
SIDE-EFFECTS OF TREATMENT?
I was fortunate to have a very good doctor
and team and developed a trust with
them from the beginning. They all make
sure that you retain your dignity. Patients
need to be open with their doctor and
talk about everything that concerns them.
I asked my Macmillan Nurse how I was
going to cope with my blotchy, red, dry
skin and loss of brows. She was the one
who told me about LGFB. I think it should
be offered to everyone who is undergoing
treatment – it should be mentioned during
consultations, so there’s a big role for
medical professionals to play in ensuring
their patients know about LGFB. I cannot
praise the Programme enough, it creates
such positive energy and the icing on
the cake is the wonderful gift bag, with
its great selection of products, some of
which I will definitely buy in the future!
Marzena receiving a makeover as part
of the LGFB Confidence Kit DVD
– read more about this on page 12.
Summer 2015 | 7
Look Good Feel Better Magazine | Events
EVENTS >>
Bold is beautiful
in aid of LGFB
Following the amazing success of the
Brow Arch March in 2014, Benefit Cosmetics
has this year embarked on its boldest move
yet, by launching its first global philanthropy
programme, “Bold is Beautiful”, in aid of
Look Good Feel Better and Refuge.
In May, Benefit Cosmetics donated 100%
of its profits from its brow wax services
to the two charities, whilst also offering
customers who purchased a brow wax
service during the month, a complimentary
full size Gimme Brow product, worth £18.50.
Key to the initiative was a fundraising
march through the streets of Central
London on Sunday 10th May. Launched
by TV and radio presenter Sarah-Jane
Crawford, she joined over 500 hundred
women of all ages to take part in the
5k march, which started and finished
in Cavendish Square and took walkers
past some of London’s most iconic
attractions, including Marble Arch,
Wellington Arch and Piccadilly Circus.
Participants were encouraged to start
with minimal make-up, stopping at
checkpoints throughout the route to
receive beauty ‘touch-ups’ to their skin,
lips, eyes and, of course, eyebrows,
courtesy of the Benefit team.
Carly Boyt
Sarah-Jane Crawford, as Campaign
Ambassador, said: “Empowering women
to have big dreams and to take bold
moves is something I passionately
believe in! Both Look Good Feel Better
and Refuge undertake such incredible
work within the UK. The charities
support women experiencing very
different challenges; however, their goal
to regain a sense of self and wellbeing
is ultimately the same.”
Benefit Cosmetics Managing Directors,
Ian Marshall & Gail Bojarski, explain the
thinking behind Bold is Beautiful: “Brows
have the ability to completely transform
someone’s appearance. They frame your
face, draw attention to your eyes and
can even take years off your look. Taking
the proceeds from a service that creates
such a remarkable change on the surface
and donating them to charities that ignite
a deeper change in the lives of women
is the easiest way to look good and feel
good doing it.”
LGFB’s PR & Comms Manager:
“We’re proud to have been supported by Benefit for
a number of years and we are so pleased to be a part
of Bold is Beautiful. In addition to brow waxing and the
fantastic march, it’s been incredible to see so many of the
Benefit teams really backing the campaign and going above
and beyond by holding regional fundraising events such
as cake bakes, fashion shows, sponsored walks, runs,
raffles and cocktail parties – to name just a few.”
Carly (2nd from right) with
Sarah-Jane Crawford
& the LGFB team
amount raised
Over £260,000!
Benefit teams around the country have undertaken over 45,000 brow treatments
and created numerous local events – raising this stunning total, which will be shared
equally between LGFB and Refuge.
8|
| New Partnerships
NEW PARTNERSHIPS >>
M&S BEAUTY
1
2
Look Good Feel Better is incredibly proud to
have been selected as the official charity partner
for M&S Beauty, a partnership that will help us
increase our reach and enable us to support many
more women and teenagers living with cancer.
The partnership launched officially at the beginning of June as part of this year’s
Feel Better Week, with a range of exciting in-store awareness activities and Head
Office fundraising. M&S Beauty will be donating 10% of sales from their Autograph
and Formula ranges to LGFB during the week and the partnership is also boosted
by the recruitment of a number of M&S Beauty Advisors who will be able to use
their day per year volunteering time in support of LGFB.
In launching the partnership, Sarahjane Robertson, Executive Director of LGFB,
says: “We are thrilled to be welcoming M&S Beauty as a new member company.
Their support will not only allow us to raise considerable awareness and funds for
Look Good Feel Better but will also enable us to develop a more personal one-on-one
service between M&S expert Beauty Advisors and women and teenagers needing our
support. Initially, advisors from M&S’s top 45 stores will be invited to train to signpost
patients to LGFB services in their local area and we hope to extend this to over 200
stores within the next 12 months. We look forward to a long and mutually beneficial
partnership with this exciting new member company.”
Jo Jenkins
Director of Lingerie
and Beauty at M&S
“Supporting LGFB really links with
our core M&S values. The latest
statistics indicate that 1 in 2
people are likely to be diagnosed
with cancer at some stage in
their life, hence it is a cause that
touches so many of us as M&S
employees, and our customers.”
Pictured above: 1: (Left) The M&S team at Marble Arch, London with LGFB
Patient Ambassador Rachel Walker (right) 2: A member of the M&S Cardiff team
Summer 2015 | 9
Look Good Feel Better Magazine | Feel Better Week
The first week in June saw thousands of Look
Good Feel Better supporters coming together
across the country to raise funds and awareness
of LGFB as part of our 3rd annual fundraising
event Feel Better Week.
In the run up to the week over 1,000
fundraising packs were dispatched,
which included more than 10,000
balloons and 2,500 metres of bunting.
In addition, over 700 t-shirts and 75
raffle boxes were sent out for various
events. From the ever-popular cake
bakes and pink dress-down days, raffles
and tombolas at work, to pamper parties
in salons and coffee mornings, or wine
evenings with friends at home – everyone
got involved.
This year we heard of some more ingenious
ways of raising money including, a pop-up
pink lemonade stand, smoothie stations,
male waxing at various Bannatyne Health
Clubs, a Tan-a-thon at Heaven Scent
Beauty Salon and a 24 hour non-stop
Spin-a-thon at L’Oréal’s head office.
Glorious gardens were opened up to be
admired and enjoyed in the early summer
sunshine. Many companies turned their
meeting rooms and receptions into mini
beauty salons for colleagues to enjoy
some pampering in return for a donation.
The classic film ‘Pretty in Pink’ was
featured in a number of pop-up cinemas
which, together with delicious snacks,
helped boost funds raised.
Our friends at Mint Velvet created a
wonderful LGFB playlist on Spotify with
a donation being made every time it was
downloaded and Member Companies
Dermalogica, Elizabeth Arden and
M&S Beauty all created sales promotions
in-store for the week, with donations on
certain products.
In addition we had a number of celebrities
endorsing our events. Manchester United
and England player Chris Smalling
supported the fundraising efforts at
Bannatyne’s in Manchester and comedian
Peter Kay enjoyed a cupcake or two
with the Beauty advisors at Tesco Beauty
World in Horwich. Meanwhile, The Pink
Panther himself dropped into KGA’s
offices in Weybridge.
And of course there was our fantastic 93
strong LGFB Color Run Team who, under
sunshine and blue skies, completed the
London Color Run to mark the end of
this year’s Feel Better Week. Everyone
had a colourful and fun time and we have
already received requests for a bigger
Color Run in 2016 – watch this space!
Feel Better Week would not be the
success it is without you. Since we started
the event in 2012 we have raised over
£400,000 and in doing so your funds
have enabled us to provide much needed
support to over 8,000 women and
teenagers living with cancer.
A huge thank you for your support
and enthusiasm for Feel Better Week
this year. We hope you will mark it
on your calendar for next year (6th
– 12th June), so we can continue
to grow the event and in doing so
increase our reach even further.
LGFB Team hug pre-colour!
amount raised
Over £160,000!
At the time of writing, we have
already exceeded our ambitious
target of £150,000, enabling LGFB
to provide support to over 3,000
women and teenagers at one of
our confidence boosting Workshops.
10 |
LGFB Regional Coordinator Wendy
Remnant and daughter Michelle
Sunshine and colour
= a fantastic event
| Feel Better Week
A 24 hour Spin-a-thon
at L’Oréal head office
LGFB supporter Lorraine McClellan
created a wonderful pink raffle
A Kick-a-thon with Titan
Taekwondo Club
X Factor star Chico drops in
to Bannatyne’s in Darlington!
A 12 hour Tan-a-thon at
Heaven Sent in Sutton Coldfield
The L’Oréal LUXE VM team on their
15 mile Thames Sponsored Walk
Scrumptious cakes on sale at
Dermalogica in Leatherhead
The Pink Panther dropped
into KGA in Weybridge
Footballer Chris Smalling supported
Bannatyne’s in Manchester
LGFB Regional Coordinator Louise Willis
and her colleagues turned Boots
Southampton pink for the week
Pink wigs essential head wear at
the Philip Kingsley product sale
LGFB Supporter Joanna Neil raised
£2,000 from her glorious garden party
Summer 2015 | 11
Look Good Feel Better Magazine | Confidence Kit Update
CONFIDENCE KIT UPDATE >>
NEW DVD & BOOKLET
Originally created in 2009,
the Look Good Feel Better
Confidence Kit has been a
great success, enabling us
to reach out to women who,
for reasons of location or
because they are too poorly,
are unable to attend a
LGFB workshop.
Kreena
The Confidence Kit provides them with
comprehensive information and tips in an
easy-to-follow DVD and booklet, in the
comfort of their own home. It’s also been
an excellent tool in raising awareness
for the charity.
Six years on, it’s time to make the
Confidence Kit look even better.
Generously sponsored by member
company Avon, the new Confidence
Kit features the transformation of four
‘models’, recruited via a social media
call-out. Two of them, Kreena and Maria,
have already been seen in our excellent
‘#Warpaint4life’ campaign and joining
them for this project are Marzena and Alix.
You can read more about Marzena’s
transformation on page 7.
The two days of filming were, according
to LGFB Executive Director Sarahjane
Robertson, “amazing – hard work but
filled with fun, laughter and great
camaraderie, with Kreena and Maria,
as the ‘old hands’ chatting to and
advising Marzena and Alix on being
models. We are so grateful to Caroline
Barnes who undertook four very detailed
skincare and make-up ‘transformations’;
Charles Worthington for giving up two
days of his time to support us with wig
selection, styling and haircare; Nicky
Smetham and Jenny Nippard for the
head-coverings and nail care elements.
What an amazingly talented team!”
Maria
Wigs were generously supplied by
Trendco, with three being donated
at the end of filming. Before her cancer
treatment, Maria had dreadlocks.
“I had every intention of having
my head shaved for this filming,
as my hair had grown back so curly,
I looked like my Dad!” With Charles’s
help she was persuaded to try a long
black wig, which looked fabulous. She
told us that when she got home her
husband almost didn’t recognise her!
Alix
The New DVD & Booklet
The DVD is easy to navigate and includes tutorials covering make-up and skincare; wig selection and styling; haircare; headwear;
and nail care and is supported by a detailed printed booklet. There is an interview with each of the ‘models’ about their ‘transformation’.
The Confidence Kit will be promoted on the LGFB website, LGFB UK Youtube channel, as well as through leaflets and media activity.
To obtain a copy of the Confidence Kit, please visit www.lgfb.co.uk
12 |
| New Products
NEW PRODUCTS >>
MAKE-UP BRUSHES launched
to benefit LGFB
About the brushes
The super-soft bristles
are cruelty free
& suitable for
sensitive skin
Initially six of the 12 brush range
will be available from larger Boots
stores. These are:
Powder, Blush, Angled Contour,
Foundation, Angled Blending
brushes and our Mini Masterclass
set of 3 ‘essential’ brushes.
Caroline Barnes
International Make-up Artist
In addition to these, Multi-Tasking,
Retractable Bronzer, Concealer,
Detail Eyeliner brushes, a
Makeover Brush Set and Flawless
Complexion Sponge are available
via www.feelunique.com,
www.lookfantastic.com and
www.beautyexpert.com.
A range of professional make-up brushes, created through
the expertise of brush specialists, Bespoke Europe, was
launched in May in over 200 Boots stores nationwide and
via leading beauty websites.
An 8% - 12% donation will be made from the sale of each brush and Sarahjane
Robertson says: “This is an exciting new opportunity for the charity and one we’ve
been working towards for the past couple of years. The brushes will boost awareness
and funds and the money raised will help us expand our reach to thousands more
patients – please visit a larger Boots store or go online to try them!”
The brushes have sleek black wooden handles and each precision-cut brush head
has been hand-made using super-soft taklon bristles, making them allergy-free,
environmentally-friendly and suitable for sensitive skin. The range has weighted
handles and chrome ferrules to give the ultimate professional feel.
Scan the code below to
watch Caroline show how
to use each brush
International Make-up Artist, Caroline Barnes, was filmed showing exactly how
each brush should be used and these tutorials can be accessed via the QR code
on the packaging and on the LGFB website. Caroline comments: “These brushes are
of an exceptional quality and the breadth of the range is excellent. They are affordable
too, making them appealing to both professionals and non-professionals. Make-up
can have a huge impact on women’s confidence and I’m a big supporter of the
wonderful work that Look Good Feel Better does to help cancer patients regain
a sense of normality.”
Summer 2015 | 13
Look Good Feel Better Magazine | Industry Events
INDUSTRY EVENTS >>
on the red carpet
2
1
We are indebted to two of the
industry’s key associations,
COPRA (Cosmetic & Perfumery
Retailers’ Association) and
the Fragrance Foundation
for their continued and
most generous support.
FRAGRANCE FOUNDATION
3
4
The 23rd Annual Fragrance Foundation
Awards ceremony, known as the ‘Oscars’
of the Fragrance Industry, was held on
14th May at The Brewery in the City of
London. Compèred by TV news presenter
Natasha Kaplinsky, this glittering event
was attended by over 500 Industry guests
and a host of celebrities, including Paris
Hilton, Richard E. Grant and Baroness
Karren Brady. We were delighted that over
£27,000 was raised from the evening’s
auction and raffle prizes and very grateful
to CEO, Linda Key, the Fragrance
Foundation Board, their guests and
generous donors.
1: Paris Hilton on the red carpet
2: Clockwise from top Roja Dove,
Janette Green (Aston Martin),
Lucia van der Post & Richard E. Grant
3: Natasha Kaplinsky & Linda Key
(The Fragrance Foundation)
4: Olivier Marret & Annalise Fard
(The Fragrance Foundation)
5
6
7
COPRA
COPRA holds two major events each year,
a lunch in May and a spectacular ball in
November, both of which raise funds for
LGFB. The lunch was held on 6th May at
The Dorchester in London with over 300 guests
from leading retailers and key cosmetic and
fragrance brands. Hosted by Chairman Debbie
Trumper, with Awards presented by fellow
COPRA Board members, Sandra Vallow of
QVC and Julia Simpson of Boots, for the first
time the luncheon raised £5,500 through a raffle
and a supporting donation from Look Magazine.
This year’s COPRA Ball will be held on 5th
November and this very popular long-standing
occasion has previously raised over £30,000.
Our sincere thanks to all involved.
5: Left to right Suzie Abel (Jarrolds),
Sandra Vallow (QVC), Debbie Trumper
(COPRA) & Amanda Gulliver (Jarrolds)
6: Debbie Trumper (COPRA) & Kenneth Green
(Kenneth Green Associates)
7: Debbie Trumper (COPRA), Brian Riddick
(Coty UK) & Julie Lavington (Look Magazine)
14 |
| LGFB Fundraising
LGFB FUNDRAISING >>
£500
funds a LGFB
Workshop helping
restore confidence
and self-esteem
thank you!
£100
We are always extremely grateful to all our supporters
who raise funds to enable us to help more women and
teenagers living with cancer. We have picked some of
the more unusual fundraising stories to share with
you below...
funds a LGFB
Masterclass providing
skincare and
make-up tips
Churchers College
Junior School
Angie Adams,
KGA Consultant
Suzanne Wright,
LGFB Beneficiary
Churchers College Junior School in
Liphook, Hampshire, took part in a
fundraising walk to raise funds for LGFB,
a charity close to the school’s heart, as
teacher Sarah Roberts had previously
benefitted from our services. The children
raised an impressive £1,496. Pictured
above: Sarah with pupil Freya Davey,
who came up with the idea of the walk.
KGA Consultant in Fenwick York, LGFB
Volunteer and star fundraiser, Angie
Adams has been using sewing skills,
taught by her late mother, to create
beautiful bunting and cushions which
she has been selling in aid of LGFB.
Not only have they proved very popular
but they have boosted the excellent sum
of £1,025 raised alongside Angie giving
hand and arm massages to clients at her
local hair salon.
One of our #warpaintforlife cover stars
Suzanne Wright (pictured on the left)
held a ‘Legends of Soul’ fundraising
evening, with attendees enjoying an
evening of soul and Motown music from
the ‘70’s, ‘80’s and ‘90’s. Suzanne and
her volunteers raised £1,500 through
ticket sales and a raffle.
amount raised
amount raised
£1,496
£1,025
amount raised
£1,500
Best of the best!
Fabulous LGFB Volunteers Thelma Stables and Lena
Salter are now award winners! Thelma was recently the
recipient of the Estée Lauder Companies’ ‘Volunteer of the
Year’ Award and kindly donated some of her prize money
to LGFB. Meanwhile, Elizabeth Arden Consultant Lena
Salter (pictured left) was presented with a ‘Best of the
Best’ Award, having been nominated for her charity work
and fundraising efforts for LGFB.
£50
e
funds a plac
g
tin
lif
up
at an
LGFB
Workshop
Summer 2015 | 15
Look Good Feel Better is fortunate to have an experienced but small fundraising team,
so we can provide plenty of support and ideas centrally but can’t always attend community
fundraising events and initiatives around the country. So we have created a new voluntary
role – Community Fundraising Champion – which will help increase awareness and
fundraising at a local level. These ‘Champions’ will essentially be the eyes and ears for
LGFB’s fundraising team in the identification of potential fundraising initiatives, especially
‘charity of the year’ opportunities with local companies, groups and associations.
They will also promote LGFB’s annual fundraiser ‘Feel Better Week’ to local communities,
companies, organisations, schools and colleges. Pictured above: A local fundraising
event with cheque presentation at Mercedes Benz, Southend.
OUTSTANDING SUPPORT
A LGFB Outstanding Supporter
Award was presented to Charles
Worthington MBE and his team for
their long-standing support. As one
of our Honorary Life Presidents,
Charles has worked with LGFB for
most of our 21 years and really
appreciates and endorses the
positive effect of our services.
A more detailed role description can be downloaded from the fundraising
pages on our website or if you are interested in finding out more either call
Ian on 01372 747500 or email [email protected].
BEAUTY UNBOUND
We are delighted to have teamed up with member company,
Hearst Magazines for their Beauty Unbound Campaign which
was launched in the UK in April (May editions), to help raise
awareness of Look Good Feel Better.
This unique multi-platform ‘beauty takeover’ encompassed
editorial and advertising across Hearst’s different magazines.
All relevant titles included a #Warpaint4Life advert in their
May editions and we’ve also been supported editorially
with articles in print and online in Best, Red, ELLE, Prima,
Cosmopolitan, Good Housekeeping, Reveal, Sugarscape and Women’s Health.
This has been a fantastic opportunity for us, resulting in increased website visits and
social engagement. It has also strengthened our relationship with all the Hearst titles
and we look forward to continuing to work with them on this annual activity.
dates for
your diary
SEPT 5 TH
OCTOBER
DEC 14 TH
Up at the
O2 Climb
Girls
Night In!
Annual
Carol Concert
Annette Finlay-Price
Our incredibly dedicated and much-loved
volunteer and Regional Co-ordinator,
Annette Finlay-Price, supported LGFB
since we launched at Maggie’s Centre
in Edinburgh in 1996. She helped at
over 500 workshops, reaching at least
5,000 women.
She also started the Teen sessions at
Edinburgh’s Sick Children’s Hospital
– becoming known as the ‘Brow Lady’.
Head of Programme Services, Lisa Curtis
says: “Annette made an outstanding
contribution to the charity, firmly
establishing the service in Edinburgh
and, over the years, also creating some
exceptional fundraising events. She built
a very close and dedicated team who
will continue her legacy. Annette will be
greatly missed by everyone associated
with LGFB.”