Com d`habitude publicité

Com d’habitude publicité
Advertising sales agency
A wide range
of materials
Expertise and marketing of advertising space in the education and research sector
www.comdhabitude.fr

PRESS partners in the agency
Access to the best educational
PRESS partners
OVER 40 PRESS PUBLICATIONS
TED
OVER 5 MILLION COPIES DISTRIBU

JOURNAL: EDUCATION
MAGAZINE
JOURNALS : SNESUP ; FORMER
DES MAÎTRES
EDUCATION COMMUNITY,
PARENTS, TEACHERS
COLLEGE TEACHERS
JOURNAL : ÉQUIPE DE
DIRECTION
JOURNAL : VRS
HEAD TEACHERS (HIGH SCHOOLS,
COLLEGES)
JOURNALS : CONVERGENCES +
MEMENTO
BURSARS BUYING EDUCATION
MATERIAL
JOURNAL : POUR
L’ENSEIGNEMENT
PROFESSIONNEL PUBLIC
HEAD TEACHERS, HEADS OF
DEPARTMENT, TEACHERS IN
TECHNICAL COLLEGE
JOURNAL : INSPECTEUR
AUJOURD’HUI
National education
inspectors
JOURNALS : GUIDE DES
CARRIÈRES DE LA FONCTION
PUBLIQUE TERRITORIALE ;
SYNDICALEMENT VÔTRE
SCIENTISTS AND RESEARCHERS
JOURNALS : US TABLOID; US
MAG + SUPPLEMENTS
SECONDARY EDUCATION
TEACHERS, CPE, COPSY,
LIBRARIANS, ETC.
JOURNAL : POUR
Also target th
e
disciplines ta
ught
NURSERY SCHOOL TO
COLLEGE TEACHERS
JOURNAL : SNEP
PHYSICAL EDUCATION AND
SPORT TEACHERS
JOURNALS : GUIDE DU JEUNE
PROF, MEMO STAGIAIRES
OBJECTIF CONCOURS... (over 10)
FUTURE AND YOUNG TEACHERS
Regional authorities’ staff
Alternative advertising
Advertising packs
COM D’HABITUDE also gives advertisers the
opportunity to be represented on stands during
publishing conferences and conventions:
Contact us.
Check out our press packs and advertising rates
on our website: www.comdhabitude.fr or by phone :
To make your life easier,
discounts on pairs:
contact us.
05 55 24 14 03
WEBSITES available
The largest range of sites to communicate
with education professionals (civil servants)

Over 20 websites allowing you to access 1.4 million education professionals,
with an audience of nearly 14 million pupils, students and their parents.
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www.pass-education.fr
www.snepfsu.net
WEBSITE FOR GOOD TEACHING PLANS FOR
TEACHERS ONLY
PHYSICAL EDUCATION AND SPORT TEACHER
WEBSITE
www.planete-enseignant.com
www.snupden.fsu.fr
N°1 UNOFFICIAL TEACHING PORTAL
WEBSITE FOR HEAD TEACHERS AND THEIR
DEPUTIES
www.lamaisondesenseignants.com
EDUCATIONAL RESOURCES WEBSITE
www.education-developpement-durable.fr
WEBSITE DEDICATED TO THE EDUCATION OF
SUSTAINABLE DEVELOPMENT
www.fonctionnairplus.com
CIVIL SERVANTS CLUB
www.snics.org
SCHOOL NURSE WEBSITE
www.ludovia.com
www.snuep.com
TECHNOLOGY AND USE OF ICT WEBSITE
WEBSITE FOR TECHNICAL COLLEGE TEACHERS
AND HEADS OF DEPARTMENT
www.infobourg.com
INFORMATION ABOUT ICT AT SCHOOL
www.boivigny.com
THEMED WEBSITE FOR FURTHER EDUCATION
www.snes.edu
THE MOST VISITED TEACHING WEBSITE
(SECONDARY EDUCATION)
Find all our other available sites on
www.comdhabitude.fr
A wide range
of customised materials for
your online campaigns
• BANNERS • SQUARES • SKYSCRAPERS
• NEWSLETTERS • SPONSORSHIP OF
COLUMNS • SPECIAL OFFERS • DESIGN ...
A specialised advertising sales agency,
a coherent reader profile
Readers of our press and website partners are
education workers. Communicate effectively by accessing
an impressive readership whose interest is threefold :
1. A readership which influences and
takes part in decisions regarding the
purchase of equipment and services
for their schools and universities :
• Computer equipment, new technology
• Software applications and packages
2. A readership in touch with
culture, new technology and leisure
activities.
With a high socio-cultural level, teachers and
education staff are civil servants.
Their income is guaranteed and they are opinion
leaders.
They have many hobbies : reading, cultural
outings (museum and exhibition visits, cinema,
theatre, festivals etc.), travel, music, interior design,
gastronomy, research, new technology, computers
etc.
• Office and desktop equipment, school
textbooks, books
• Equipment and public transport, insurance,
banks
• Food, school and university canteen equipment
• Language, cultural and teaching trips etc.
3. A readership with access to almost
14 million students and their parents. 
Advertisers who communicate through our partners in the agency
(a sample list)
Insurance, banks,
insurance companies
CASDEN, GMF, MAE, MAIF, MGEN, MFP, MNH,
MNT, MNFCT …
Regional authorities
CONSEILS RÉGIONAUX, CDT ...
Publishing, media
School textbooks, books, journals,
encyclopaedias, dictionaries
ADP PARTNER, BAMBOO, BELIN, DE BOECK,
CNDP-SCEREN, DILA, GALLIMARD, FATON,
FLAMMARION, FRANCE 5, NATHAN, PRESSES
UNIVERSITAIRES (BORDEAUX, MIRAIL, SORBONNE
NOUVELLE, etc.), ARTE,
UNIVERS POCHE, VUIBERT …
Energy, sustainable development,
transport
EDF, GDF, TOTAL, SCRELEC, SNCF…
Hobbies, culture
PARC ASTERIX, GAUMONT, PATHE, ALLIBERT,
ARVEL, ATHENA, CHÂTEAU DE CHENONCEAU,
GCU, INTERMÈDES, MUSÉE DU LOUVRE, POINT
AFRIQUE, SNCF …
Office stationery and equipment
APLI AGIPA, CAMIF COLLECTIVITÉS, CLAIREFONTAINE, QUO VADIS, PAPETERIE HAMELIN …
Computer equipment,
new technology, telecom
APPLE, CANON, EDUTICE, ELMO, IBM, PANASONIC, PROMETHEAN, HP, NETOP SCHOOL,
MICROSOFT, QUADRIA, SONY, ADESOFT, INDEX
EDUCATION,
FILEMAKER, MAPLESOFT, LA POSTE …
Health, hygiene, prevention
BOIRON, LABORATOIRE MEDA (PRIODERM),
SEPIA SANTE, EFC, Fed. Française de Cardiologie,
PROCTER and GAMBLE, SANOFI PASTEUR…
Food, nutrition, school and university
canteen equipment
EVIAN, NESTLE, CNIEL …
Research, industry
CNRS, HACH LANGE, IFP, IFREMER, INRA, IRD,
SADE, SDEC, SLB WATER …
Universities,
grandes écoles, training courses,
extra tuition, language holidays
CNED, IECS, IPGP, ISAB,
UNIVERSITÉS IUT …
A collaboration of trust with media
agencies and advertising space
broking agencies
ANACROUSE, CARAT, ECRAN MEDIA,
HAVAS MEDIA, MEDIA EDGE : CIA, INITIATIVE
MEDIA, MPG, SEREC, UNIVERSAL MCCANN,
ZENITHOPTIMEDIA, MEDIABYDESIGN,
MEDIABRANDS, MINDSHARE, PROMOPRESSE
...
Com d’habitude publicité
The only agency specialising
in education
A wide range of partners
To really target
24 major education and research publishers
have put us in charge of over 20 websites and
over 40 publications, for a range of unique
materials for all professions, all levels (from
nursery to university) and all disciplines in
education and research.
Advertisers and media agencies, our
renowned team, equipped with unique
know-how, will analyse and listen carefully
to your needs to work with you in putting a
clear media plan together adapted to your
projects and budget
.
www.comdhabitude.fr 
All the agency and par tner information on our
website :
Our 2010 prices
online :
Advertising prices/calendars
e
All our advertising prices and calendars onlin
on our website :
www.comdhabitude.fr/
tarifs.html
News page
Our 2010
pr
online ices
:
A news column: all the
agency’s and its partners’
news on our site. New
publications and special
offers.
Download our press packs in PDF format
Newsletters
rtunities,
Keep up to date with our news and oppo
editorial content etc.
Register: [email protected]
Advertising contact
Clotilde POITEVIN-AMADIEU
Advertising director
COM D’HABITUDE PUBLICITE
25 rue Fernand DELMAS
19100 BRIVE
Terms and conditions at : www.comdhabitude.fr

TEL : 05 55 24 14 03
FAX : 05 55 18 03 73
[email protected]
www.comdhabitude.fr
Network of 24 major
education publishers (a sample list)
To keep up to date about publishers
joining us, check out our site:
www.comdhabitude.fr
EDITIONS FABERT
SNUPDEN
Éditions Fabert edit several guides and books
in the field of education
1 publication available : Education magazine
+ 1 website : www.educationmagazine.fr
Syndicat National Unitaire des Personnels de
Direction de l’Éducation Nationale
1 publication available + 1 website : Équipe
de Direction Unitaire, www.snupden.fsu.fr
FSU
SNICS
Leading Federation in Education
Leading Federation for the State Departments
www.fsu.fr 1 publication available : Pour
Syndicat National des Infirmièr(e)s
et Conseillèr(e)s de Santé
2 publications + 1 website available : But en
Blanc éducation, But en Blanc toute profession,
www.snics.org
FONCTIONN’AIR+
Leading leisure activities incentives club for civil
servants 2 websites available : www.fonctionnairplus.com
www.pass-education.fr
SNCS
Syndicat National des Chercheurs Scientifiques Leading union group for researchers
and research teachers.
1 publication available : VRS www.sncs.fr
SNES
National Teaching Union for secondary education
(leading teachers’ union in France)
8 – 10 publications available : US Mag, US
Tabloid, Snes.edu website, GUIDES including
Guide du Jeune Prof, Memo Stagiaires, Objectif
Concours etc.
+ 1 website : www.snes.edu
Supplements for specific categories and disciplines
DE MARQUE EUROPE
Editor of teaching materials
1 site available : www.infobourg.com
UNATOS
Union Nationale des Agents Techniques,
Ouvriers, Service de l’Education Nationale
et de l’enseignement supérieur
1 publication available + 1 website : Régions
ATOS, www.unatos.fr
SNASUB
Syndicat National de l’Administration Scolaire,
Universitaire et des Bibliothèques
1 publication + 1 website available :
Convergences, www.snasub.fr
SNPIFSU
Syndicat National des Personnels
d’Inspection de l’Éducation Nationale
1 publication available : Inspecteur
Aujourd’hui,
http://syndicat.snpi-fsu.org
SNEP
Syndicat National de l’Éducation Physique
4 publications + 1 website + equipment
brochures + sport events sponsorship/
partnership : SNEP, swimming pool brochure, halls, SnepAtout,
www.snepfsu.net
SNU PÔLE EMPLOI
Syndicat National Unitaire Travail
Emploi Formation Insertion www.snutefifsu.org
1 publication available : Modes D’emplois
SNU-CLIAS
Union Nationale Unitaire des Collectivités Locales,
Intérieur et Affaires Sociales
www.sdu-clias93.org
2 publications available : Guide des Carrières de la
Fonction publique territoriale, Syndicalement vôtre
SNESUP
Syndicat National de l’Enseignement Supérieur
2 publications available + 1 website : Snesup,
Former des Maîtres, www.snesup.fr
TERRA PROJECT
Multimedia editor specialising in sustainable development
1 website available :
www.education-developpement-durable.fr
LA MAISON DES ENSEIGNANTS
Non-profit organisation accredited
by National Education
2 websites available :
www.lamaisondesenseignants.com,
www.cineduc.org
PLANETE ENSEIGNANT
Groupement d’Enseignants
1 website available : www.planete-enseignant.com
Observatoire BOIVIGNY 
Electronic publishing house
1 website available + special files
www.boivigny.com
SNUEP
Syndicat National Unitaire de l’Enseignement Professionnel 2 publications available +1 website :
For state technical college education, Special
IUFM (teacher training) interns, www.snuep.com
WOOMEET
Educational content producers
1 website available : www.ludovia.com
OBSERVATOIRE
BOIVIGNY