Xzibit A Young Enterprise Company

Transcription

Xzibit A Young Enterprise Company
Xzibit A Young
Enterprise Company
Now You Know!
www.xzibitmalta.com
Introduction and Essence of the company
Vision:
Gateway for amateur artists.
Promote Maltese culture.
Mission:
To fulfill our aim as a social enterprise.
To expose talent that would otherwise go unnoticed.
Objectives:
To create a sustainable business beyond the competition.
To help promising artists further their career.
To increase artistic social awareness in the public.
2
Business Management
Clear
structure
of the
business
An active
relationship
with the
public.
Good
communic
-ation
among
team
members
Background & History
• Art is not given enough importance.
• Social mission is driven by a lack of
opportunities.
Maintaining
and
updating
the website.
3
Market research
Marketing Strategy
1. Do you think artists have enough
exposure and are appreciated locally?
23%
Replied Yes
Replied No
77%
2.Would you be able to mention 3
local artists?
Promotion:
Facebook
Twitter
YouTube Press Releases
TV Appearances
Trade Fair
Interviews
Replied Yes
Replied No
66%
Flyers
Exhibitions
Advertisements
34%
Pinterest
Business Cards
E-mail
Niche markets: Aim website at people willing to buy online
Target market: range 16 to 60
Market research:Based our final service idea on public
feedback
4
Service Specifications
Website components:
•
•
•
•
•
•
•
•
Theme
Word Press
Server & Hosting
E-mail and Website domain
Database
Electronic banking
Links to social networks
PayPal utilized for all ecommerce transactions
Other components:
• Customer Care
• Delivery Service
• Organisation of live events
5
Service Mapping
Artist encounters Xzbit
Application form filled in
Quality Department
A
Form Declined
Form Accepted
Xzibit take a
commission
Intrested
customer
Artwork is uploaded
Artists are paid
Artwork is
exhibited
Artwork is
delivered to
client
B
6
Service Benefits
Customer Benefits:
Free Sign Up
10% Commission on sales
Delivery within 7 days guaranteed
Free participation in organised exhibitions and showcases
Help artists kickstart their career
Professional
7
Quality Management
User interface:
User friendly.
Customer satisfaction.
Routine checks.
Website faults:
What could go wrong?
“We aim to provide
a high service quality
to all our clients.”
Fault prevention
Uptime.
High quality in company = high quality of service
8
Data
organisation
Quality of
uploaded
material
Updating
track records
and cash
flows
Quality
Control
Data
privacy
Quality of
the work
force
Quality of
promotion
and
advertisment
9
Financial Summary
Income Statement for the month ending
Statement of Financial Position for the month ending
10
Results and Future Potential
11
12
13

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