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MEDIA KIT 2012
Herausgeber: Alfred G. Kropfeld B 14130 ISSN 1861-7689 http://www.spielzeuginternational.de Herausgeber: Alfred G. Kropfeld B 14130 ISSN 1861-7689 http://www.spielzeuginternational.de Herausgeber: Alfred G. Kropfeld B 14130 ISSN 1861-7689 http://www.spielzeuginternational.de Herausgeber: Alfred G. Kropfeld B 14130 ISSN 1861-7689 http://www.spielzeuginternational.de 01/2011 Januar 02/2011 Februar 03/2011 März 04/2011 April Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment BEN 10 ULTIMATE ALIEN NEU bei Herausgeber: Alfred G. Kropfeld B 14130 ISSN 1861-7689 http://www.spielzeuginternational.de Herausgeber: Alfred G. Kropfeld B 14130 ISSN 1861-7689 http://www.spielzeuginternational.de Herausgeber: Alfred G. Kropfeld B 14130 ISSN 1861-7689 TM & © 2011 Cartoon Network. Herausgeber: Alfred G. Kropfeld http://www.spielzeuginternational.de B 14130 ISSN 1861-7689 http://www.spielzeuginternational.de 05/2011 Mai 06-07/2011 Juni /Juli 08/2011 August 09/2011 September Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment Nr. Alfred Herausgeber: 1 Aktuell ra e Sonde S p i e l wa z u r 62 . u sg a b e WAR E NMES re n m e s se Deu tsch /En Acts“ – der sch „Walking Kick Messechef Ernst ANZEIG 4 ............. 5 zurück ! ............. arkts............. will Barbie Spielwarenm Mattel: Ken .................. 6 wachsenden .......................... eines stark ......7 .......................... Lego: Motor Kategorien ler..................... 2011 in fünf arenwelt schnel 8, 10 ToyAward die Spielw ........................ dreht sich ............. .............3. - 8.2.20 11 Mit Spin Master iten-Schau .................. 9 C35 .......................... von der Neuhe STAND 32 Euro............. Impressionen Mrd. ............11 – halbe .............6............. Umsatz über .............HALL Playmobil: .............34 .......................... iten ............. zugelegt ............. derzahlen . .36 Produktneuhe angepeilt.. und Mitglie 600 Mio. € Bei Umsatz Zukäufe die idee+spiel: ohne RRARIå Group: Auch EåPROPERTYåOFå&E CTIVEåDESIGNSåAR Simba Dickie SPIEL Mattel: Yes, we are all Kens .................................................................................... 3 + Vertrieb Marketing SE In dieser Ausg abe lesen Sie... Größter Verband der SpielwarenBranche! Vedes: Ergebnissteigerung um 30 Prozent auf 2,5 Mio. €......................... 4 Schmidt Spiele spielt auch ohne Preisträger weiter vorne mit................5 Besuchen Messe-Impressionen ............................................................................................6, 8 Sie uns: Giochi Preziosi: Cicciobello und Jewelpet ....................................................... 9 Halle 12-0 D-10 Stadlbauer: Carrera Stand RC – Wir können nur schnell ....................................... 15 idee+spiel: Sales and membership on the rise...................................26 npdgroup: Positiver Ausblick ..............................................................................27 l-Business -Center, CCN Playmobil: Playmobil sales top half a billion Euros ...........................28 Ost, 1. Etage ds 1/2011 SPIELZEUG NMES sg a b e z u r 62 . S p i e l wa re n m e s al · messetren internation 3 Deu tsch /En glis h Spin Master International S.a.r.l. www.spinmaster.com idee+spiel-Business-Center, CCN Ost, 1. Etage SPIELZEUG international · messetrends 2/2011 3 EK: Branch enübergreifen de Kompe DVSI: Kindertenz .............. und Gesells ............................ chaftsspiele Messe-Impres ......................4 im stabilen sionen .............. Umsatzhoch... ............................ Rolly Toys: ... .............5 Luftbereifung ............................ für Farmtrac ............................ Spin Master ............................ .6, 8 : Eine phanta ............................ sievolle Welt Giochi Prezios ............. 9 ............................ i: ZhuZhu-Pets............................ Schleich: Hochze Kollektion ............. 7 ............................ it in der Elfenw ............................ Blue Box: Kindge elt ............................ .......11 rechte Förder ............................ RC2 / Learnin ung .............. .................14 ............................ g Curve: Neuhe ............................ iten zu The Amigo: World ...15 First Years of Warcraft und Trading Card Lamaze........... Game .............. ....17 ............................ .........21 ANZEIG E Größter Verband der Spielwar enBranche! idee+spie l-Business -Center, CCN Ost, 1. Etage GmbH · Rennbah carr .com era- toys se Toy Night Mit alten Raubr was aber passie ittern machten die Nürnberger rt mit den früher kurzen ten“? Vertre Piraten, die ter beider Prozess, unblutig die Geschlechte den finster Toy Night r hätten sich en Gesellen „enteroder Piraten nur bräuten entfüh allzugerne von ren lassen . ANZEIGE In dieser Ausgabe lesen Sie... Branche! idee+spie WAR E G. Kropfeld e Sonde ra u Von li. nach re.: Bryan Stockton, Chief Operation Officer, Peter Broegger, Vice President & General Manager Mattel Central North & Southeast Europe, Middle East & Africa, Julia Jensen, Vice President International Communication, und Tim Kilpin, Senior Vice President Mattel Brands E Größter der Verband enSpielwar AT HO ME SP OR T S OGOSåANDåDISTIN RESSåREGULATIONS åALLåASSOCIATEDåL ARKåANDåTRADEåD å(/23%åDEVICE RåDESIGNåTRADEM åTHEå02!.#).' RIåPROPERTYåUNDE · Austria RIå3PAå&%22!2) OTECTEDåASå&ERRA ⁄ Salzburg åLICENSEåOFå&ERRA RRARIåCARSåAREåPR 5412 Puch 0RODUCEDåUNDER ESIGNSåOFåTHEå&E n Allee 1 · 3PAå4HEåBODYåD Aktuell Piraten „en tern“ Deutsch/English Die neuen Favoriten aller Mädchen. Zum Sammeln und Spielen! neudeut inzwischen mit – sie heißen roten Teppich „Hauptdarsteller“ gsfoto auf dem und kleinen Die großen h beim Erinnerun am Mittwoc Neuheiten-Schau abe lesen Sie... ......... .......................... In dieser Ausg .......................... Herausgeber: Alfred 3 5. Februar 2011 A k t u e l l e S o n d e ra u s g a b e z u r 62 . S p i e l wa re n m e s s e Der Mattel-Chief und seine Vice-Presidenten hatten offensichtlich riesigen Spaß auf dem Mattel-Stand, als sie Jackets und Krawatten sowie Kostüm ablegten und in die Rolle des Barbie-Verehrers Ken schlüpften. Julia Jensen – mit Ken auf dem Arm – konnte sich ganz als Barbie fühlen. glis h ID E W OR LD W AR I IV E FE RR EX CL US E NC LI CE NG CI RA FO R SL OT Stadlbauer Nr. 4. Februar 2011 M AT T E L SE MO T OR Herausgeber: Alfred G. Kropfeld Yes, we are all Kens y Stars“ ftritt für „To Großer Au en Teppich auf dem rot SPIEL 2 G. Kropfeld Nr. 3. Februar 2011 ## " "! WHO‘S YOUR HERO? SPIELZEUG internation al · messetren ds 3/2011 3 MEDIA KIT 2012 2 GENERAL INFORMATION / ABOUT US Brief characteristic: 1 The international trade journal SPIELZEUGinternational aims at promoting communication between industry and trade on an international level. SPIELZEUGinternational reports about novelties and comments on new developments of various forms of trade and sales changes. MO T O R SPO R T F ÜR Z UHAUSE SPIELZEUGinternational reaches top executives and decision makers in the toy business and related branches. Besides monthly news from organisations and companies SPIELZEUGinternational supplies reports on international trade fairs, a fair calendar, monthly TopSeller-Top10 lists Germany from npd/eurotoys and several pages in English. Editorial features include classic toys, games, models, creative design and hobby/handycrafts, stationery/school products, gifts, multimedia/ entertainment, carnival and festive, toys for babies and toddlers, electronic toys and licences. Herausgeber: Alfred G. Kropfeld B 14130 ISSN 1861-7689 5 ITM Verlags GmbH & Co. KG 6 Das unabhängige Fachmagazin für Spielwaren, Hobby, Geschenkartikel und Entertainment 7 8 The up-to-date special issues “messetrends“ are published on the fi rst three Großer Auftritt für „Toy Stars“ days of Spielwarenmesse auf dem roten Teppich International Toy Fair WORLDWIDE EXCLUSIVE FERRARI Nürnberg. LICENCE “messetrends” will be FOR SLOT RACING available at the fairground e.g. at the booth of SPIELZEUGinternational MO T ORSPOR T S AT HOME in the foyer of hall 12 during the whole fair. They include information on new products as well as news from press conferences of groups and organisations. 9 Postal address / contact: Debert 32 91320 Ebermannstadt Deutschland/Germany Phone: Fax: E-Mail: Internet: 10 A k t u e l l e S o n d e ra u s g a b e z u r 62 . S p i e l wa re n m e s s e Subscription rates: No compensation entitlement will be granted in case of delay or failure of delivery for reasons outside the publishing house‘s sphere of influence. S PI E LWA R E N M E S S E Deutsch/English 11 Die großen und kleinen „Hauptdarsteller“ – sie heißen inzwischen neudeutsch „Walking Acts“ – der Neuheiten-Schau am Mittwoch beim Erinnerungsfoto auf dem roten Teppich mit Messechef Ernst Kick ISSN: 1861-7689 ANZEIGE Mattel: Ken will Barbie zurück ! .......................................................................... 4 + 49(0)9194 / 7378 - 0 + 49(0)9194 / 7378 - 20 [email protected] http://www.spielzeuginternational.de Annual subscription (11 issues): Germany: € 83.– (plus VAT) European countries: € 93.– Oversea countries / by airmail: € 159.– Single copy price: € 8.50 (plus VAT) Herausgeber: Alfred G. Kropfeld In dieser Ausgabe lesen Sie... Editorial office: SPIELZEUGinternational 1 3. Februar 2011 Directors: Alfred G. and Ingrid Kropfeld carrera-toys.com Nr. Publisher and editor-in-chief: Alfred G. Kropfeld http://www.spielzeuginternational.de 10/2011 Oktober Publishing house: Größter Verband der SpielwarenBranche! Lego: Motor eines stark wachsenden Spielwarenmarkts.......................... 5 ToyAward 2011 in fünf Kategorien ...................................................................... 6 Mit Spin Master dreht sich die Spielwarenwelt schneller...........................7 Impressionen von der Neuheiten-Schau .................................................. 8, 10 3. - 8.2.2011 Playmobil: Umsatz über halbe Mrd. Euro......................................................... 9 STAND C35 HALL 6 Produktneuheiten ..........................................................................................11 – 32 idee+spiel: Bei Umsatz und Mitgliederzahlen zugelegt ..........................34 Simba Dickie Group: Auch ohne Zukäufe die 600 Mio. € angepeilt.. . .36 12 Stadlbauer Marketing + Vertrieb GmbH · Rennbahn Allee 1 · 5412 Puch ⁄ Salzburg · Austria carrera-toys.com 2 SPIELZEUG international · messetrends 1/2011 The acceptance of an article attributes the exclusive rights for duplication and distribution on the publishing house. No liability will be assumed for unsolicited manuscripts. 3 Official organ: 13 T T T The Toy Traders, based in Stuttgart, including the European Association of the toy retail trade and the European Federation of the toy wholesale and foreign trade. 3 Year / Volume: 2012 / 18th year Place of jurisdiction: Ebermannstadt (industrial tribunal Forchheim and district court Bamberg). Moreover please refer to our General Terms of Business (see page 7). Terms of business differing from those of the principal will not be acknowledged. In this case, the rules of disposing law will apply. Frequency of publication: Monthly along with three special issues “messetrends“ on occasion of Spielwarenmesse International Toy Fair Nürnberg. 4 Publications: idee+spiel-Business-Center, CCN Ost, 1. Etage 0RODUCEDåUNDERåLICENSEåOFå&ERRARIå3PAå&%22!2)åTHEå02!.#).'å(/23%åDEVICEåALLåASSOCIATEDåLOGOSåANDåDISTINCTIVEåDESIGNSåAREåPROPERTYåOFå&ERRARIå 3PAå4HEåBODYåDESIGNSåOFåTHEå&ERRARIåCARSåAREåPROTECTEDåASå&ERRARIåPROPERTYåUNDERåDESIGNåTRADEMARKåANDåTRADEåDRESSåREGULATIONS 14 Content analysis: 2010: 12 issues (double issue June /July) Total pages: 910 pages = 100 % Editorial pages: 715.4 pages = 78.62 % Advertisements: 194.6 pages = 21.38 % Loose inserts: 8 PRINT-RUN AND DISTRIBUTION 15 Print-run controlled by: IVW 16 Circulation analysis: IVW I/2011 Distribution Germany Verbreitung Deutschland Print-run: 9,533 Verbreitung Ausland Distribution abroad Circulation: 9,426 thereof abroad: 1,927 Sold print-run: 1,026 194 Subscriptions: 520 127 Other sales: 506 67 8,400 1,733 Free copies: 17 Geographical distribution I/2011 total copies percent copies percent Trade: 7,672 81.39 1,459 75.70 Manufacturer: 1,073 11.38 296 15.36 Agents/other: 681 7.23 172 8.94 9,426 100.00 1,927 100.00 Distributed circulation: 18 thereof abroad Geographical distribution analysis I/2011 part of distributed circulation copies percent Germany: 7,499 79.56 Abroad: 1,927 20.44 Distributed circulation: 9,426 100.00 Germany Abroad Distribution in german postal code areas Distribution postal code country 0 percent copies 9.12 684 percent copies Austria/Switzerland 42.11 811 1 7.45 559 Benelux 30.47 587 2 10.40 780 Other Europe 22.14 427 3 10.74 805 Overseas 4 10.56 792 Total 5 8.91 668 6 9.02 676 7 9.79 734 8 11.25 844 9 12.76 957 100.00 7,499 Total 5.28 102 100.00 1,927 Austria A/CH / Switzerland Benelux Benelux Other Europe Übriges Europa Overseas Übersee 3 4 EDITORIAL CALENDAR, DEADLINES/PUBLICATION DATES 2012 Editorial deadline: one week before ad close date Issue Editorial Features / Fairs 01/2012 January 02/2012 February 1/2012 2/2012 3/2012 Ad close date Date of publication Preview of the international toy shows Fairs: Paperworld/Christmasworld/ Creativeworld, Frankfurt 2011 - 12 - 07 2011 - 12 - 28 Fair issue – 63th Spielwarenmesse International Toy Fair Nürnberg 2012 - 01 - 09 2012 - 01 - 24 2012 - 01 - 16 2012 - 02 - 01 2012 - 02 - 02 2012 - 02 - 03 Special issues with top news from the 63th Spielwarenmesse International Toy Fair Nürnberg YYYY - MM - DD YYYY - MM - DD 03/2012 March Highlights from the international toy fairs, children‘s books, rc models, halloween 2012 - 02 - 13 2012 - 02 - 29 04/2012 April Toys for babies and toddlers, wooden toys, educational toys, home entertainment 2012 - 03 - 12 2012 - 03 - 28 05/2012 May Model construction, models, construction toys, summer trends/outdoor, back to school 2012 - 04 - 10 2012 - 04 - 25 06-07/2012 June/July Dolls, plush, soft toys, girl‘s toys, play figures, carnival and festive articles 2012 - 05 - 07 2012 - 05 - 30 08/2012 August Licence toys, electronic toys, educational computers Fairs: Tendence, Frankfurt; Gamescom, Cologne 2012 - 07 - 09 2012 - 07 - 25 09/2012 September Children‘s vehicles, toys for summer 2013/outdoor, games, puzzles, children‘s books, home entertainment Fair: Kind+Jugend, Cologne 2012 - 08 - 13 2012 - 08 - 29 10/2012 October Multimedia/edutainment, model railways and accessories, diecast/rc models, creative design/hobby and handycrafts Fair: Spiel '12, Essen 2012 - 09 - 10 2012 - 09 - 26 11/2012 November Wooden toys, displays, decoration and shop construction, shop concepts 2012 - 10 - 15 2012 - 10 - 31 12/2012 December Licences, Preview of 2013 2012 - 11 - 12 2012 -11 - 28 AD RATES AND FORMATS SPIELZEUGinternational 5 pricelist No. 7 – valid from 5th October 2011 – all prices are in EUR per advert 1 3 6 9 12 times placement (5%) times placement (10% ) times placement (15%) times placement (20%) Size colour time placement 2/1 1c 4,158.– 3,950.– 3,742.– 3,534.– 3,326.– 4c 7,277.– 6,913.– 6,549.– 6,185.– 5,822.– 1c 2,361.– 2,243.– 2,125.– 2,007.– 1,889.– 4c 4,133.– 3,926.– 3,720.– 3,513.– 3,306.– 1c 1,299.– 1,234.– 1,169.– 1,104.– 1,039.– 4c 2,273.– 2,159.– 2,046.– 1,932.– 1,818.– 1c 919.– 873.– 827.– 781.– 735.– 4c 1,611.– 1,530.– 1,450.– 1,369.– 1,289.– 1c 709.– 674.– 638.– 603.– 567.– 4c 1,240.– 1,178.– 1,116.– 1,054.– 992.– 1c 460.– 437.– 414.– 391.– 368.– 4c 805.– 765.– 725.– 684.– 644.– 1c 354.– 336.– 319.– 301.– 283.– 4c 621.– 590.– 559.– 528.– 497.– 1c 181.– 172.– 163.– 154.– 145.– 4c 314.– 298.– 283.– 267.– 251.– doublepage 1/1 page 1/2 page 1/3 page 1/4 page 1/6 page 1/8 page 1/16 page Formats (Bleed adverts pls. see below) width x height in mm 420 x 297 175 x 267 210 x 297 175 x 131 85 x 267 175 x 86 55 x 267 175 x 63 115 x 86 175 x 40 115 x 63 55 x 131 175 x 29 115 x 51 55 x 85 115 x 24 55 x 51 Formats for bleed advertisements: Please add 3 mm for all bleed edges Type or illustrative material not intend to bleed must be kept 5 mm from each bleed edge 1/1 page: 1/2 page vertical: 1/2 page horizontal: 1/3 page vertical: 1/3 page horizontal: 1/4 page horizontal: trim: 210 wide x 297 mm heigh (plus 3 mm bleed at all edges) trim: 100 wide x 297 mm heigh (plus 3 mm bleed at all edges) trim: 210 wide x 141 mm heigh (plus 3 mm bleed right, left and bottom) trim: 70 wide x 297 mm heigh (plus 3 mm bleed at all edges) trim: 210 wide x 96 mm heigh (plus 3 mm bleed right, left and bottom) trim: 210 wide x 73 mm heigh (plus 3 mm bleed right, left and bottom) No extra charge for bleed Technical specifications: please see page 6 Contact advertising department: phone: +49(0)9194 73 78-0, E-Mail: [email protected] 6 AD RATES Formats: please see page 5 Technical Specifications Size Color 1x 2x 3x 5% discount 10% discount 1c 3,069.– 2,916.– 2,762.– page 4c 5,372.– 5,103.– 4,835.– 1/1 1c 1,733.– 1,646.– 1,560.– page 4c 3,030.– 2,879.– 2,727.– 1/2 1c 952.– 904.– 857.– 4c 1,666.– 1,583.– 1,499.– 2/1 page 1c 665.– 632.– 599.– page 4c 1,163.– 1,105.– 1,047.– 1/4 1c 520.– 494.– 468.– page 4c 910.– 865.– 819.– 1/6 1c 337.– 320.– 303.– page 4c 591.– 561.– 532.– 1/8 1c 259.– 246.– 233.– page 4c 456.– 433.– 410.– 1/16 1c 130.– 124.– 117.– 4c 229.– 218.– 206.– 1/3 page Format of the magazine: 210 mm wide x 297 mm high Type area: 175 mm wide x 267 mm high Columns: 3 columns, 55 mm width Print: Offset print on paper of 90g/sq.m in colours of the European ink Chart CEI 12-66 / DIN 16539 in the sequence Cyan, Magenta, Yellow, Black Screen ruling: 60er grid pattern Binding: Glue binding Printing material: Adobe PDF format required, high quality printing, preferable in PDF/X3-standard, made with Adobe Distiller Control fax and proofs: Please send us a control fax of your advert to fax no. + 49(0)91 94 / 73 78 20 For colour adverts please send us a proof, otherwise we can‘t garantee correct colour reproduction Digital photos: CMYK mode, high res. print quality, 300 dpi Data transfer: On CD to our postal address: please see page 2 or by E-Mail (up to 20 MB): [email protected] Please name the advert like this: issueXX_client name Extra charge for special colours: Prices for special and lumnious colours upon request Prefered positions in SPIELZEUGinternational: 2nd cover page: € 4,841.– 3rd cover page: € 4,604.– 4th cover page/back cover: € 5,313.– Special positions (e.g. right hand page, or on certain pages): 10% of the b/w rate Box number fee: € 6.– Bound inserts and folders (per issue): 1 sheet = 2 pages € 2,537.– (2 – 5 sheets: each additional sheet € 648.–; further sheets upon request) in the size of the magazine (DIN A4) and with a paper weight from minimum 110 g/sq. m. up to 150 g/sq.m; for heigher paper weight plus € 112.– for each additional 25 g/sq.m. Please supply bound inserts folded and trimmed to size in a format of 216 mm wide x 303 heigh mm two weeks prior to the publication date Nr. Loose inserts: Inserted loose, maximum size DIN A4, price up to 25 g total weight inclusive postal fees € 2,684.– Herausgeber: Alfred G. Kropfeld 2 4. Februar 2011 A k t u e l l e S o n d e ra u s g a b e z u r 62 . S p i e l wa re n m e s s e M AT T E L ber: Alfred Herausge Nr. 1 r 3. Februa 2011 Aktuell e Sonde . S p i e l wa e z u r 62 ra u sg a b y Stars“ tritt für „To Großer Auf n Teppich auf dem rote SPIEL WAR E NMES re n m e s SE Deu tsch /Eng Der Mattel-Chief und seine Vice-Presidenten hatten offensichtlich riesigen Spaß auf dem Mattel-Stand, als sie Jackets und Krawatten sowie Kostüm ablegten und in die Rolle des Barbie-Verehrers Ken schlüpften. Julia Jensen – mit Ken auf dem Arm – konnte sich ganz als Barbie fühlen. se EVICEåALLåASSOCIAT RADEMARKåANDåTRAD RTYåUNDERåDESIGNåT 2!.#).'å(/23%åD DåASå&ERRARIåPROPE PAå&%22!2)åTHEå0 åCARSåAREåPROTECTE Allee 1 · 5412 · Puch ⁄ Salzburg e Sonde ra u sg a b e SE z u r 62 . S p i e l wa se lish Austria Größter Verband der SpielwarenBranche! D-10 Stadlbauer: Carrera Stand RC – Wir können nur schnell ....................................... 15 idee+spiel: Sales and membership on the rise...................................26 npdgroup: Positiver Ausblick ..............................................................................27 Größter der Verband nSpielware Playmobil: Playmobil sales top half a billion Euros ...........................28 In dieser Ausga be lesen Sie... idee+spiel-Business-Center, CCN Ost, 1. Etage Branche! Spin Master International S.a.r.l. www.spinmaster.com idee+spiel- Business-C SPIELZEUG enter, CCN Ost, 1. Etage l · messetrends internationa 1/2011 3 SPIELZEUG international · messetrends 2/2011 3 EK: Branche nübergreifende Kompetenz DVSI: Kinder................................ und Gesellsc haftsspiele ................................ Messe-Impressi im stabilen 4 onen ................ Umsatzhoch...... ................................ Rolly Toys: .............5 Luftbereifung ................................ für Farmtra Spin Master: ...................6, c ................................ Eine phantas 8 ................................ ievolle Welt Giochi Preziosi: ................................ .....9 ZhuZhu-Pets-Ko ................................ Schleich: Hochzei llektion................ .....7 t in der Elfenwe ................................ Blue Box: Kindger lt ................................ ...............11 echte Förderu ................................ RC2 / Learning ng ................ .........14 ................................ Curve: Neuheit .........................15 Amigo: World en zu The First Years of Warcraf und Lamaze t Trading Card ...............17 Game ................ ................................ ...21 ANZEIGE Größter Verband der Spielware nBranche! idee+spiel- Business-C ys.co m GmbH · Rennbahn re n m e s Deu tsch /Eng Besuchen Messe-Impressionen ............................................................................................6, 8 Sie uns: Giochi Preziosi: Cicciobello und Jewelpet ....................................................... 9 Halle 12-0 ME T S AT HO carre ra-to NMES Vedes: Ergebnissteigerung um 30 Prozent auf 2,5 Mio. €......................... 4 Schmidt Spiele spielt auch ohne Preisträger weiter vorne mit................5 ANZEIGE 4 ........... 5 zurück ! ............... kts............... will Barbie Spielwarenmar .......... 6 Mattel: Ken wachsenden .............................. eines stark .............................. Lego: Motor r...........................7 Kategorien 2011 in fünf renwelt schnelle ToyAward ..... 8, 10 die Spielwa .............................. dreht sich 11 9 3. - 8.2.20 Mit Spin Master en-Schau ............... ........................... C35 ............... von der Neuheit STAND 32 Euro............... Impressionen halbe Mrd. ...............11 – 6 HALL............... Umsatz über .............................. Playmobil: t ..........................34 en .............................. erzahlen zugeleg . .36 Produktneuheit Mitglied und € angepeilt.. Bei Umsatz die 600 Mio. idee+spiel: ohne Zukäufe Iå Group: Auch åPROPERTYåOFå&ERRAR S NCTIVEåDESIGNSåARE Simba Dickie EDåLOGOSåANDåDISTI EåDRESSåREGULATION + Vertrieb Aktuell WAR E Piraten „en tern“ Toy Nig ht ANZEIGE In dieser Ausgabe lesen Sie... be lesen Sie... ............................. In dieser Ausga .............................. CENSEåOFå&ERRARIå3 IGNSåOFåTHEå&ERRARI 0RODUCEDåUNDERåLI 3PAå4HEåBODYåDES SPIEL G. Kropfeld Von li. nach re.: Bryan Stockton, Chief Operation Officer, Peter Broegger, Vice President & General Manager Mattel Central North & Southeast Europe, Middle East & Africa, Julia Jensen, Vice President International Communication, und Tim Kilpin, Senior Vice President Mattel Brands Mattel: Yes, we are all Kens .................................................................................... 3 r Marketing Herausge ber: Alfred 5. Februa r 2011 Mit alten Raubrit was aber passier tern machten die t mit den Piraten Nürnberger früher ten“? Vertret kurzen Prozess er beider Geschle , die unblutig , die Toy Night den finstere chter hätten n Gesellen „entersich nur oder Piraten bräuten entführ allzugerne von en lassen. – der „Walking Acts“ neudeutsch Ernst Kick inzwischen mit Messechef – sie heißen roten Teppich „Hauptdarsteller“ sfoto auf dem und kleinen beim Erinnerung Die großen am Mittwoch Neuheiten-Schau OR MO T OR SP Deutsch/English Die neuen Favoriten aller Mädchen. Zum Sammeln und Spielen! lish ID E WO RL DW AR I IVE FE RR EX CL US LIC EN CE RA CIN G OT SL R FO Stadlbaue Nr. 3 Yes, we are all Kens G. Kropfeld SPIELZEUG enter, CCN Ost, 1. Etage internationa l · messetrends 3/2011 3 : The up-to-date special issues “messetrends“ are published on the fi rst three days of Spielwarenmesse International Toy Fair Nürnberg in English and German. These issues will be available at the fairground, e.g. at the booth of SPIELZEUGinternational in the foyer of hall 12.0 in Nuremberg. Stickers and special ads: e.g. cover-gatefold oder back-gatefold prices upon request Terms of payment: Advance payment until the date of publication: 3 % discount within 8 days after invoice date: 2 % discount within 14 days after invoice date: strictly net Bank details: Bank name: Dresdner Bank, branch Forchheim Bank code: 760 800 40 Account no. 725 046 000 IBAN: DE 35 7608 0040 0725 046 000 SWIFT-BIC: DRES DE FF or Bank name: Sparkasse Ebermannstadt Bank code: 763 510 40 Account no.: 44 3 88 IBAN: DE 27 7635 1040 0000 0443 88 SWIFT-BIC: BYLADE M1 FOR Right of cancellation: Six weeks prior to the date of publication GENERAL TERMS AND CONDITIONS 1. “Advertising“ order as defined by the following General Terms and Conditions is the contract for the publication of one or more advertisements by an advertiser or other interested party in a publication for the purpose of circulation. 2. In cases of doubt, advertisements have to be called up for publication within a year after signing of the contract. If the right to call up individual advertisements has been granted in the framework of a contract, the order must be carried out within 12 months after signing of the contract. 3. When a contract is concluded, the customer is entitled to call further advertisements within the period agreed or the period stated in clause 2, even beyond the advertisement quantity stated in the order. 4. If an order is not performed for reasons for which the publisher is not responsible, the customer has to reimburse the publisher the difference between the rebate granted and the rebate corresponding to the actual number of orders called, notwithstanding any legal obligations. Reimbursement is not payable if non-performance is due to acts of God within the publisher‘s area of risk. 5. Advertisements which are not recognisable as advertisements due to their design are marked as such by the publisher with the word “advertisement“. 6. All orders for advertisements and inserts from external firms, which in accordance with statements received are only to be published in certain issues, certain editions or in certain places in the publication, must have been received by the publisher five working days before the advertising deadline so that the customer can be informed before the advertising deadline if the order cannot be executed in this way. 7. The publisher reserves the right to reject advertising orders – including individual calls within the framework of a contract – and insert orders on account of the content, the origin or the technical form in accordance with uniform, objectively justified principles of the publisher, if the content breaches the law or official regulations, or if publication is unacceptable for the publisher. Loose and bound-in inserts are only binding for the publisher after a sample of the loose or bound-in insert has been submitted and approved. Loose and bound-in inserts containing external advertisements or giving the impression that they are editorial sections through their make-up will not be accepted. The customer is informed immediately of the rejection of an order. 8. The customer holds sole responsibility for the timely supply and unobjectionable condition of suitable printing material or other promotional means. When supplying digital printing material, the customer is obliged to supply correct artwork for advertisements, which must comply with the format and/or technical specifications of the publishers. The material must have arrived in due time before publication of the advertisement. The customer must bear all expenses incurred by the publishers arising for desired or possible amendments to the artwork. The standard condition of the advertisements in the framework of the opportunities offered by the artwork is agreed upon for the title ordered in line with the stipulations given in the rate card and the order confi rmation. This only applies for the case that the customer respects the publishers’ specifications regarding the production and transmission of printing material. 9. If the print of the advertisement is wholly or partly illegible, incorrect or incomplete,the customer has a claim to reduction of the price or a correct replacement advertisement, but only to the extent that the purpose of the advertisement was not fulfilled. To this extent, the customer has no right to rescind the contract. If the publisher allows a reasonable deadline to pass, or if the replacement advertisement is again not correct, the customer has the right to claim a reduction in price or cancellation of the order. Claims for damages based on positive violation of claims, culpa in contrahendo and unlawful act shall not be accepted, even if the order is placed by telephone. Claims for damages based on impossibility of performance and delay in performance are restricted to compensation for the fore-seeable damage and to the amountpayable for the advertisement or insert in question. This does not apply in case of intent or gross negligence on the part of the publisher, the publisher‘s legal representative and vicarious agent. Liability of the publisher for damages due to the absence of warranted qualities is not affected. Furthermore, in commercially organised business, the publisher accepts no liability for gross negligence on the part of vicarious agents either. In other cases. the liability towards business-persons for gross negligence is restricted in scope to the foreseeable damage up to the amount payable for the advertisement in question. Except in the case of apparent defects, complaints must be submitted within four weeks after receipt of the invoice or record. 10. Proofs are supplied exclusively upon the explicit request of the customer against cost refund; also, the advertisement must be 7 guaranteed to arrive by the deadline stated for printing material. The customer holds responsible for the correctness of the proofs returned to us. If the customer fails to return the proof sent to him/ her in due time, we assume that the approval for print has been granted. 11. If no particular size stipulations have been given, charges are based on the usual actual print height in accordance with the type of advertisement. 12. If the customer does not pay in advance, the invoice will be mailed at the latest on the 5th day after the appearance of the advertisement. Advertisement invoices are payable with a cash discount of 2 percent for payment within eight days, after 14 days net. In case of delay in payment or respite, interest on arrears will be charged at 3 percent above the discount rate of the German Central Bank, and collecting fees will also be charged. In case of delay in payment, the publisher can defer further execution of the current order until payment of the advertisements that have already appeared,and can demand payment in advance for the remaining advertisements. If there is justified doubt about the customer‘s ability to pay, the publisher is entitled, even during the currency of an advertisement contract, to make the appearance of further advertisements dependent on the advance payment of the amount and on the settlement of outstanding invoice amounts, irrespective of any originally agreed credit. In case of delay in payment, the publisher is entitled to withdraw from the contract without allowing any period of grace and to charge all rebates granted. 13. If the advertising order is supplied with an agency acting as a purchaser, the purchaser cedes a security to the publishers amounting to that part of his/her claim to his/her customer at the date of signing of the order, which corresponds to the amount of the advertising invoice. If the claim ceded for security reasons in this way is distrained by a third party, the purchaser is obliged to inform the publishers by return enclosing copy of the distress and remittal warrant. The publishers are obliged to release the securities due to them at purchaser’s request and under reserve of selection in as far as the value of the securities exceeds the claims to be secured by more than 30 percent. 14. The customer has to bear the costs for the production of ordered printing documents as well as for considerable modifications to originally agreed versions if these modifications are desired by the customer or if the customer is responsible for such modifications. 15. If a contract has been concluded for several advertisements, a claim for price reduction can be inferred from a reduction in circulation if the average sold circulation for the total average of the year beginning with the first advertisement is less than the circulation stated in the price list or otherwise stated (with technical journals the average circulation actually achieved) of the previous calendar year. A reduction in circulation is only a deficiency allowing a price reduction if it is more than 20 percent (circulation of up to 50,000 copies). Beyond this, no price reduction claims can be accepted for contracts if the publisher has informed the customer of the drop in circulation in good time for the customer to be able to withdraw from the contract before the advertisement appears. 16. With box number advertisements, the publisher applies the due care and diligence of a prudent businessman for the safekeeping and timely forwarding of offers. No further liability is accepted. Registered letters and express letters in reply to box number advertisements are only forwarded by normal post. In the interests of and for the protection of the customer, the publisher reserves the right to open incoming offers for purposes of examination to eliminate abuse of the box number service. The publisher is not obliged to forward commercial recommendations or offers for negotiation. 17. Printed documents are only sent back to the customer on special request. The duty to preserve documents ends two months after expiry of the contract. 18. As long as the law makes no other provisions, place of fulfilment is the location of the main offices of the publisher (Ebermannstadt in the District of Forchheim Local Court and District of Bamberg Regional Court), In commercial business with businessmen, legal persons under public law or in the case of special assets under public law, Forchheim or Bamberg is the place of jurisdiction for legal action. Insofar as claims by the publisher cannot be put forward by means of dunning letters, the place of jurisdiction for non-businessmen is determined by their place of residence. If the placeof residence or customary place of abode of the customer is unknown at the time the action is brought forward, even for non-businessmen, or if the customer has transferred his/her place of residence or customary place of abode outside the area of applicability of the law, Bamberg is agreed on as the place of jurisdiction. SPIELZEUGinternational is published by the ITM publishing house ITM Verlags GmbH & Co. KG Contact: SPIELZEUGinternational Debert 32 91320 Ebermannstadt Deutschland / Germany Phone: +49(0)9194/7378-0 Fax: +49(0)9194/7378-20 E-mail: [email protected]
