Issue 22 York Ink - York Wallcoverings

Issue 22
York , Ink .
Print Press Coverage
Better Homes and Gardens
November 2009
Circulation 8,100,000
Wallpaper – York Wallcoverings; yorkwall.com.
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Better Homes and Gardens, continued
Wallpaper – York Wallcoverings; yorkwall.com.
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Better Homes and Gardens, continued
Wallpaper – York Wallcoverings; yorkwall.com.
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Better Homes and Gardens, continued
Wallpaper – York Wallcoverings; yorkwall.com.
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Better Homes and Gardens, continued
Wallpaper – #SBK16276, Carey Lind Riviera Collection – Seabrook
Wallcoverings; seabrookwallpaper.com.
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
A wild Thursday night! (not really)
By Stephanie Kaplan and Windsor Hanger
Hercampus.com
October 30, 2009
Readership 11,000
The week is finally winding down, and this weekend should be
fun with Halloween parties, and Windsor’s family is in town
visiting. So tonight we took a little time to relax!
We watched Grey’s Anatomy and then decorated the HC office!
We fell in LOVE with these wall decals sent to us by www.
roommatespeelandstick.com -we used the “Growing Flowers”
design in our office.
Stay tuned for an upcoming post in our HC-Approved! blog
showcasing even more of these products.
Here is one of the peel and stick flowers:
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Paper your walls with fun new
looks and retro thinking
Rooms can gain new personality with right idea
By Gillian Drummond
Special to the Arizona Daily Star
faux-painting business but soon switched to
Tucson, Arizona | Published: 11.22.2009
wallpaper when the owners realized it was
Arizona Daily Star
November 22, 2009
Circulation: 168,861
less messy to reproduce the same effects on
Sand, lace, beads — even Swarovksi crystals,
paper.
are making their way onto our walls thanks
to a growing demand for sumptuous
For the last 12 years, Caryn Outwater and
wallpaper.
Ariane Stein have produced hand-painted
wallpaper for clients all over the U.S. and
Tired of faux finishes and plain old paint,
abroad, using the likes of lace, hemp and
homeowners are turning to wall coverings
tissue, all on 100 percent recycled paper.
— and they want something that pops, not
only in color and design, but in texture,
Their product isn’t cheap – Outwater
too. While some of the more exotic ones
estimates wallpapering a powder room
are pricey, homeowners have options in all
could run you up to $2,000. Until last
price ranges.
year’s economic downturn, sales were
increasing by 20 percent a year.
“They want depth of color and of texture,”
says Ron Redding, vice president of design
“People are looking for something that’s
with York Wallcoverings, a Pennsylvania-
unique,” says Outwater, who predicts more
based wallpaper manufacturer since 1895 .
wall coverings with natural fibers and
His company has machines that are gluing
“creating textures from nature”.
on sand and glass beads to paper, plus a
line that has Swarovski crystals applied to it
When Tucson designer Cynthia O’Rourke
by hand.
Sands redid a family room for Foothills
homeowner Janis Gasch, she chose a gray/
“People have been utilizing faux finishes for
taupe Avignon wallcovering made with
quite a long time, and the consumer is
hemp lace.
Boxwood in Off White Non-Woven with Sand (design
TA7028) from Designer Resource, Third Edition, runs $84.99
per single roll. A 10-by-10-foot wall needs six rolls, a Tucson
installer says.
getting a little tired of what’s available,”
explains Redding. “Also, it’s very costly and
O’Rourke said interest in wallpaper has
time-consuming to have it done, whereas we
increased because of its resemblance to faux
can manufacture that product in pretty
painting.
much any design, and it can be replaced.”
Technology leaps have meant companies
The wallpaper occupies just one wall of
like York now sell wallpaper that can be
Gasch’s contemporary room, which is
attached to a pre-pasted wall (rather than
mostly done out in black and white. “I was
having to paste the wallpaper first), and that
really tired of looking at the four same
can be easily removed.
walls,” she said. “I think the wallpaper
really softens the room, but it’s very classy.
Phoenix-based Avignon Specialty &
It pulls the whole room together for me.”
Contract Wallcoverings started out as a
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Arizona Daily Star, continued
British artist Deborah Bowness makes
prints, especially flowers — like giant
hand-printed wallpaper with images of fake
versions of the sorts of flowered
bookshelves and hanging dresses, and also
wallpaper our parents or grandparents
old-fashioned prints and floral patterns,
favored.
with prices starting at around $250 per roll.
• Damasks and brocades are no longer
She says people don’t just want different:
the stuff of Indian restaurants. Anything
They want familiar. “Hand-printed
with texture is in demand.
wallpaper offers a personal touch. Our
• Metallic gold and silver are popular,
particular papers appeal to the nostalgic
but the more high-end wallcoverings
memory.”
are subtle, says Redding of York
Wallcoverings — “softer, with more
The choice in wallpaper now is “massive,”
of a sheen.”
says Bowness, and so its appeal is wide.
• Color is in, the brighter the better, says
Outwater. “There was a long time when
In Tucson, Tuscan patterns, bronzes, and
everything was beige and brown and
dark greens and reds are all selling, say the
Tuscan and terra cotta.” Now people
small number of stores now dealing in
want more colorful and slightly more
wallpaper. Internet sales have meant limited
contemporary walls, she says.
store supplies, if anything at all, and even
• Ceilings are being covered with paper,
sample books can be hard to find, says
particularly coverings that resemble old
Chris Davidson, a Tucson wallpaper
tin tiles. “It’s so easy and less expensive,
installer who calls herself The Wallpaper
and it doesn’t bounce,” says Outwater,
Lady (See resources box).
referring to the movement or bowing
you can get with real tin tiles.
And there are other drawbacks, say
designers. Textured and stuccoed walls
Murals grow up
mean liner paper has to be attached before
When you think of murals you tend to
the wallpaper goes on, to create a smooth
think beach and aquarium scenes, and
base. Interior designer Diana Patterson says
nothing too sophisticated.
Dahlia Blossom GC0781 from Stacy Garcia Luxury
Wallpapers.
high-priced, high-end wallpaper also deters
people.
But murals have not only grown up —
they’re going custom.
“They’d rather have the faux finish or the
paint.”
Murals Your Way, the country’s leader in
murals and manufacturing, says
But Patterson loves it. “It’s instantaneous.
homeowners today want murals with their
You have a new look in the time it takes to
own chosen color, personalized messages or
put it up.
added photos. They can also customize
them to the size they want, or obtain a
Texture, bling and big: that’s where
mirror image of their chosen design.
wallpaper’s headed
• Custom is where it’s at; manufacturers
“You might have an image that has a ‘50s
big and small report homeowners
diner theme and a car, and people will
wanting customized colors and designs
change the license plate to theirs, or change
for a unique look.
the diner to their family name,” says Todd
• Demand is big for bright, oversized
Imholte, president of Murals Your Way,
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Arizona Daily Star, continued
which has been featured on a number of
Q: Where can I buy wallpaper in Tucson?
episodes of “Extreme Makeover: Home
A: It’s very limited, thanks to the rise of
Edition.”
the Internet. Lowe’s has a handful in
stock plus book samples with more.
What’s popular right now? “Nature and
Sherwin-Williams on North Oracle
feng shui stuff,” says Imholte. “Also beaches
Road has book samples. Otherwise, you
and tropical scenes, and for kids, it’s still
can buy online, and www.homedepot.
jungles, rain forests and underwater
com sells samples online, too.
scenes.”
Contact freelance reporter Gillian
Your wallpaper questions answered
Drummond at [email protected]. You
Q: I can’t afford handmade. How much
can read her blog at go.azstarnet.com/home
does a regular roll of wallpaper cost?
A: It varies – $20 a roll on average and up
Resources
to $50 for the likes of grass cloth (a
• York Wallcoverings, 1-717-846-4456 or
highly textured wallpaper made of
woven natural fibers from plants like
• Avignon Specialty and Contract
grass, jute and hemp). A typical powder
Wallcoverings, 1-877-800-2278 or
room or a 10-foot-by-10-foot wall works
www.avignonwall coverings.com
out at six rolls, says Chris Davidson, a
• Deborah Bowness,
wallpaper installer in Tucson, and takes
one day’s labor. She charges $150 in
• Murals Your Way, 1-888-235-1318
labor to install six rolls.
www.yorkwall.com
www.deborahbowness.com
or www.muralsyourway.com
• Cynthia O’Rourke Sands, Skyline
Q: I notice a lot of wallpaper now is
pre-pasted. Does that make it easier
• Diana Patterson, Patterson House
Design Studio, 296-8079.
to apply?
Design Group, 577-3187.
A: In theory, yes – you can just add water.
• Sherwin-Williams, 5757 N. Oracle
But experts suggest applying adhesive
too, either onto the paper or to the wall.
• Chris Davidson, The Wallpaper Lady,
This stops the paper from drying out
quickly and buys you more hanging
time, says A.J. Lindquist at Sherwin-
Williams, 5757 N. Oracle Road.
Q: Is today’s wallpaper still a pain to strip?
A: If it’s under 10 years old, it should be
easy, with no steaming equipment
required, just “hot water and patience,”
says Lindquist.
Road, 293-2151.
749-2985.
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
THE KANSAS CITY STAR.
WWW.KANSASCITY.COM
SUNDAY, MAY 31, 2009
D5
Kansas City Star
May 31, 2009
Circulation 359,477
LATEST IN LUXURY
The Stacy Garcia line (left and above) from York’s Designer
Series includes several flocked (raised velvet) designs, which is a
subtle way to infuse texture in a room. The Ronald Redding
“Bronze Age” collection from York reflects a trend in metallics
that is expected to remain strong this year.
❙ Stacy Garcia collection: Linework floral (yellow), Fern and
Boccaccio Damask (black/gray)
❙ Ronald Redding collection: Bolero, Pharaoh (below)
www.yorkwall.com
WALLPAPER: Today’s
coverings have dimension
FROM D1
feature wall is also a less costly
way to bring interest to a room.
Sophisticated finishes
Texture adds a third dimension to many of today’s wallpapers.
Thibaut’s Allan says improvements in manufacturing
technology allow wallpaper to
have raised textures and embellishments that weren’t possible earlier.
As a result, many of the new
wallpapers enhance rather
than dominate a room. “Wallpaper used to be really ‘pay attention to me,’ ” she says. Now
it tends to play a supporting yet
glamorous role.
Sand and tiny bead accents
are popular, as are bits of bling
such as crystals and pearls. Metallics are big, too, but don’t be
scared away by bad memories
of disco-era Mylar. Metallics
now are more subtle, often
used just for accents.
“It’s directly related to couture,” says LeRue Brown of
York Wallcoverings. “Wallpaper today is much closer to
runway fashion than ever before.”
You can find papers that resemble crinkled silk or pleats,
and Brewster even has an embroidered paper coming out
this year, Berberian says.
Eco chic
and York’s RoomMates.
The world is wearing its
Earth obsession on its walls.
That means grass and leaf
designs are popular, as is grass
cloth, a classic look that’s making a comeback. It’s made of
reeds, bamboo and other natural grasses, Berberian says, so it
fits right in with people’s desire
to decorate with renewable
materials.
From a color standpoint,
Shaw says spa blues and greens
are strong, as are other Earthinspired shades. Brown remains popular, often paired
with brighter colors.
Handcrafting
’60s flashbacks
It’s a mod, mod world, at
least for the people who
missed the ’60s.
The bold geometrics, pop art
and bright colors that exemplified that groovy decade are in
big demand among younger
consumers, and that’s translating to wallpaper design. “It’s a
new look to them,” Berberian
notes.
Because many of the fans of
’60s design are young enough
to be decorating dorm rooms
or first apartments — or even
their tween or teen bedrooms
— the look is strong in lowerpriced, repositionable decals
such as Brewster’s Wall Pops
The renewed interest in
handmade goods is apparent in
wallpapers, too. Shaw thinks
it’s a result of the uncertain
economy, an appreciation for
things that are crafted thoughtfully and made to last.
Handmade wallpaper can be
pricey, but more mass-produced wallcoverings have the
look and feel of hand-crafting.
Berberian says many have
raised inks, which give the illusion of hand-printing. Asianinspired designs and line drawings or other simple motifs are
common, too.
Such wallcoverings often include layered colors and small
mistakes that make them appear handcrafted, Allan says.
Global influences
Our well-traveled society has
shrunk the planet and brought
the colors and designs of other
cultures to Western walls. African countries and India are
particularly strong influences
in wallcovering design and in
home decor in general, Berberian says.
You’ll see that in paisleys and
ikat designs, elongated geometric patterns originally used in
fabrics that have the appearance of having been stretched.
CREATIVE CONTEMPORARY
Designer Sondra Alexander’s architectural style is evident in her papers and fabrics. These
offerings in the Studios line from Koroseal Interior Products range from the earthy to the
heights of sophistication.
❙ Vagabond, Dressage (above) and Excess, koroseal.com
GOUGES BE GONE
New materials are making it easier than
ever to put up wallpaper — and perhaps
even more important, take it down. If
you’ve struggled to peel off stubborn paper
that comes off in half-inch-wide strips, you
know the feeling.
Nonwoven materials are now being used as
substrates in many wallpapers, providing a
strong backing that comes off the wall in
one piece. It expands and contracts less
than traditional papers, so it’s also easier to
put up, says LeRue Brown of York
Wallcoverings.
Essentially the nonwoven products are
made of paper with a cloth backing, but
they’re lighter in weight and smoother than
older cloth-backed papers, says Ron
Baumberger, director of marketing,
applicators and decorative products at
Sherwin-Williams.
You can go to wallpaper manufacturers’
Web sites to search papers by theme or
design and narrow your choices, but before
you choose, experts say, request samples to
appreciate texture and color subtleties.
GORGEOUS GRAPHICS
Bring out your fun side with bold colors and patterns from Jonathan Adler.
❙ Brocade in Green and Garland in Orange (printed on gold foil paper), $195, 27-inch roll
(45 feet long), www.jonathanadler.com
Fern (GC0718) from Stacy Garcia Luxury Wallpapers; Linework Floral (GC0788)
from Stacy Garcia Luxury Wallpapers; Boccacio Damask (GC0734) from Stacy Garcia
Luxury Wallpapers; Pharoah (RZ3282) from Ronald Redding Designs
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
58 KidsToday September 2009 KidsTodayOnline.com
ShowBiz: ABC
Kids Today
September 2009
Circulation: 30,000
DECOR
Nostalgic handmade frames in Ribbit-Ribbit’s Modern Mix collection feature mix-and-match sizes for the desk or wall. Available
in four patterns and seven colorways, $32 to $42, 972-429-9324,
www.ribbit-ribbit.com.
Animal Silhouettes is a set of wall appliqués from RoomMates featuring safari
animals, $70, 800-236-4520, roommatespeelandstick.com.
Artists Thrive by Marisa Haedike for Oopsy Daisy, Fine
Art for Kids, is 28x14 inches, stretched canvas over a
wood frame, $127, 619-640-6649, oopsydaisy.com.
Doodle Decor from
PlaSmart is a wall
sticker that houses a
20x30-inch chalkboard
or whiteboard writing
surface, $20, 877-2890730, plasmarttoys.com.
Goodnite Moon Kids introduces the exclusive 16x20inch Ballerina from artist Rachelle Miller, $90, 415-4826678, goodnitemoonkids.com.
Animal Silhouettes (RMK1324SLG) from RoomMates
KT054_068 Decor 58
9/3/2009 11:11:49 AM
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Pop-Up Design: The Bon Appétit Supper Club
By Eugenia Santiesteban
AOL ShelterPop Blog
October 28, 2009
Readership: 5 million
The dining room with Natural Leaves
wallpaper
Clouds by Seabrook Wallpaper in the
bathrooms.
When you think of pop-up dining, a
Riley chose a magnolia-leaf wallpaper (yes,
And though the pop-up dining space was
thrown-together space may seem like the
they’re actual leaves!) by Ronald Redding in
open only from September 21st through
easiest thing. Not the case at last month’s
the dining room in a soft green. And what a
September 25th, you can get a taste of it
Bon Appétit Supper Club and Cafe in
perfect complement to say, mint, fig and
and try out some of the recipes. And we’re
midtown Manhattan. The restaurant,
Chianti-glazed lamb?
excited about the next incarnation of this
similar to a pop-up shop, was a temporary
well-designed temporary space -- stay tuned!
week-long extravaganza that showcased
At night, the space became home to
some of the country’s top chefs and
food-industry events and private parties.
seasonal ingredients.
And the atmosphere shifted, too. Dim
lighting transformed the feel into a clubbier
During the day, the restaurant was open to
one.
the public where one could feast on dishes
created by household names like Emeril
The Supper Club at night. Photo: Bon
Lagasse and Cat Cora (all dishes were under
Appétit Supper Club and Cafe
$11!) or attend book signings or cooking
A dreamy setting in the bathrooms.
demos.
Clouds by Seabrook Wallpaper in the
And the decor was well-considered, too.
bathrooms. Photo: Bon Appétit Supper
Designer Charles Riley outfitted the space
Club and Cafe
with tonal wallpapers with subtle patterns,
the perfect backdrop for lunching on fare
Expanding on the natural motifs, Riley
like a skirt steak salad by Chicago-based chef
chose a cloud pattern by Seabrook
Rick Bayless, for example.
wallpaper for the men’s and ladies rooms.
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
CLD Pure Wallcoverings
Visual Merchandising
and Store Design
November 2009
Circulation 27,000
Non-woven, non-PVC wallcoverings CLD Pure by Carey Lind Designs are
breathable and mold-resistant. Printed with low-VOC, water-based inks without
lead or cadmium. www.yorkwall.com.
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
YORK Wallcoverings Introduces CLD Pure
Window Fashions
August 6, 2009
Circulation: 30,000
Shown above: Zen in Gold Metallic on Red (NW6464). Width: 27” & 54”. Available in Butter
(NW6460); Gold Metallic on Bronze (NW6461); Cream on Off White (NW6462); White on
Beige (NW6463); Green (NW6465); Charcoal (NW6466); and Lavender on Champagne
(NW6467). 15-oz eco-friendly non-woven substrate which meets a number of Type I, Type II
and Type III requirements.
The newest innovation for walls, courtesy of
filters—in 54” width. All 69 designs are also
printed with low VOC water-based inks,
America’s oldest wallcoverings
offered in 27” width.
without lead or cadmium. The collection
manufacturer, offers designers an
has a Class A flame rating and meets a
environmentally responsible alternative to
Designs are screen-printed on an appealing
number of key Type I, Type II and Type III
commercial vinyl and unprecedented
fibrous texture whose tactile look and feel is
requirements.
flexibility for commercial and residential
entirely new to the commercial market.
spaces.
Organized by color, the collection’s hues
All CLD Pure patterns bear the Eco-Décor
range from straw, linen and flax to blue,
logo identifying products that meet York
With CLD Pure by Carey Lind Designs,
green and charcoal. Soft metallic and pearl
Wallcoverings’ standards for sustainability.
York Wallcoverings is the first to introduce
effects lend certain designs an uncommonly
York is a member of the U.S. Green
34 breathable, mold-resistant non-woven
beautiful shimmer.
Building Council. Visit www.yorkcontract.
wallcoverings—comprised of natural fibers
com.
harvested from managed forests and
Engineered for easy installation and
synthetic fibers used for tea bags and coffee
removal, these non-PVC wallcoverings are
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Coastal Living
October 2009
Circulation: 639,631
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Interior Design DesignWire
November 18, 2009
Audience: 100,000
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Peel, Stick, and Voila: RoomMates
Deco Appliques By Ashley Kang
I caught myself daydreaming the other day
flowers, ovals, butterflies, birds, stars,
as my eyes meandered about my dorm
bamboo, Chinese virtues, mirrors, and
room. After looking past the multiple
more. Each pack comes with multiple
posters, fashions ads, and photos, my
appliqués that are similar in pattern and
dreamlike state was rudely interrupted by a
together create a complementing look. In
stark, white patch on my wall. Already
just a few minutes, you can easily change
halfway through the term, you have to
the entire look and ambience of your room.
question yourself, is it worth taking the
These deco appliqués are perfect for anyone
time and effort to make or buy some
who wants to redecorate their room with
decorations that enhance and don’t clash
minimal effort. They stick so smoothly to
with the rest of your room?
the wall that they appear to be simply part
of the wallpaper or professionally painted
This is when RoomMates Deco Peel and
onto the surface of your wall.
Stick Appliques come in perfectly. The
deco appliqués are peel and stick appliqués
RoomMates Deco Peel and Stick Appliques
that come in different sizes, and are
are practical, pretty, and the perfect way to
reusable, removable, and repositionable.
add some personal charm and style to your
They come in a variety of designs, including
room.
Hercampus.com
November 2, 2009
Readership 11,000