Sarpino`s New Franchise Kit.indd

Transcription

Sarpino`s New Franchise Kit.indd
franchise
guide
Italian Style
Restaurants
At SARPINO’S PIZZERIA we pride
ourselves on providing a variety of fresh
Italian-style dishes made the traditional
way using age old recipes. We have
answered the call of the busy consumer
who is demanding variety, freshness,
quality and healthy alternatives from
their convenience food choice. Through
out take-out and delivery restaurants,
SARPINO’S brings the Italian kitchen
into your home!
SARPINO’S Italian-style restaurants
are based on fresh thinking, innovative
business practices and fresh food ideas.
Our success comes from providing our
consumers with a variety of dishes of the
highest quality.
People from around the world will be
able to treat their families to the
SARPINO’S experience!
The Right Concept for Today’s Busy Family’s
Today’s consumers and families are busier than ever, and as a result are eating out
and ordering in more than ever before. As
their need for more convenience food is
growing their fresh alternatives appears
to be shrinking. At SARPINO’S PIZZERIA we are putting the fresh and home
style meals back into their busy lifestyle.
One of the key benefits SARPINO’S
offers over other fast food restaurants is
that we provide choice.
The average consumers will order in 2-3
times per week, and with SARPINO’S
they can have a different fresh authentic
dish every time! Consumers are demanding choice among their convenience food
alternative. Don’t sit by and watch this
concept flourish... be a part of it!
A Taste of Tradition
SARPINO’S PIZZERIA superior menu variety of traditional
Italian-style dishes provides you with an incredible edge
over other convenience food businesses.
Today our menu showcases gourmet pizza, delicious pasta, a
large variety of authentic Italian specialties. Our commitment
to quality is evident by our use of only fresh ingredients in
our authentic Italian style dishes made the traditional way
from age old recipes.
The recipes for our sauces have been slowly perfected in
the kitchens of our founder’s family for generations. These
sauces used in our pizzas and pastas have such authentic
tastes that it will take you back to Northern Italy.
We also feature a wide variety of delicious wings, in addition
to our main menu which is broad enough to satisfy any taste.
SARPINO’S also offers a variety of crisp salads, beverages
and delicious desserts.
In addition to authentic foods, SARPINO’S stands out from
competitors by its warm, inviting and friendly Italian looking
restaurants – our customers feel as though they have walked
straight into the heart of Italy!
Marketing for Total Support
To keep customers coming through your doors and
people calling you on the phone for take-out service, a
variety of sales promotions, public relations, and publicity programs and materials will be made available to you.
SARPINO’S PIZZERIA provides local store marketing
and grand opening training manuals that offer a stepby-step process to bringing new customers through your
door. You will also be supplied with professionally designed and printed take-out and delivery flyers and other
promotional materials.
Radio campaigns will also be provided for your grand
opening and ongoing events. On a national level, as market share grows, television campaigns will be available
to communicate the SARPINO’S concept and experience
in your area.
The SARPINO’S Marketing Department offers a variety
of turn-key promotions that can be easily implemented at
any store location to attract new customers and increase
the frequency of regular customer visits. We are constantly exploring new ways to improve your profitability
and pass those programs and materials along to you.
Store Selection The Process
Through the combination of our team’s extensive
experience and demographic research, the SARPINO’S PIZZERIA team will work with you to
select an optimal location for your SARPINO’S
concept, a location that will generate maximum
customer support. We will also assist you in negotiating the essential business terms of the lease.
Once the lease is in place, the owner/manager
will be trained during the construction phase of
their store. Each outlet will be 800-1000 square
feet or larger for optional dining area.
Our engineering and design teams are experts in
constructing every SARPINO’S quickly and efficiently. Their job is to ensure that all stores are
built to SARPINO’S standards of quality, on time
and on budget. SARPINO’S are designed to create a comfortable and inviting “at home” Italian
feel to customers, while maximizing productivity
and minimizing upkeep to you the owner.
Financing Assistance
Financing programs can be tailored to fit your business’ growth plans. SARPINO’S PIZZERIA has created arrangements to assist with developing financing
with Major Chartered Banks to help make the purchase of your store quick and easy.
Leasing programs for store equipment can be arranged in most cases through our preferred vendor
programs.
Franchisee Support
SARPINO’S PIZZERIA corporate staff has
more than 80 years combined experience and is
always available to help you. Every day you will
have a team of dedicated experts available to
answer your questions, listen to your recommendations, and provide assistance.
The SARPINO’S Corporation is organized into
two major groups: Franchise Development and
Support Services. Franchise Development is
focused on growing the chain, while Support
Services is dedicated solely to supporting our
franchisees. This means the SARPINO’S Corporation is committed not just to selling franchises,
but to building a strong company of individual
take-out and delivery restaurants as well.
Our Area Support Field Managers are very experienced partners who are dedicated to expanding
the network and ensuring the growth and prosperity of every individual franchise in the territory. These managers regularly visit each franchisee, offering detailed evaluations, feedback,
and operational suggestions.
Franchisee Support
Our state-of-the-art register and inventory management systems will
help to ensure that you are maximizing the profitability of your store.
Every fresh ingredient that goes into SARPINO’S PIZZERIA dishes
and every item necessary to run your business is available through
our simple ordering guide which can be processed by fax or online.
SARPINO’S owner/manager training is truly second to none. You will
receive training on business operations, food preparation, and marketing. You will learn hands on how to deal with the lunch and dinner
rushes, food preparation and more.
Getting Started Your New Sarpino’s Store
If you have not done so already, visit a SARPINO’S PIZZERIA
nearby and taste some of our traditional Italian style dishes. Feel
free to call or email us at anytime!
Complete the Franchise Application Form enclosed in this package. Your application remains confidential and you are under no
obligation to purchase.
You will have a response from SARPINO’S in 10 business days
regarding your eligibility. Upon acceptance, SARPINO’S will then
schedule a meeting for you with our Head Office team.
Final Review
Upon qualifying, you will receive a SARPINO’S Uniform Franchise Circular. This
document contains all of the business structure and operations, our financing partners
contact information and additional information about the SARPINO’S franchise.
Sign up and begin the training process and
construction for your new SARPINO’S
store!
Sarpino’s World
Franchise Opportunities
www.sarpinos.com
email: [email protected]