July 2013 - Morris County Chamber of Commerce

Transcription

July 2013 - Morris County Chamber of Commerce
Inside this issue...
Articles
Telecom technology opens
new business opportunities
1
E-newsletters really work 1
Health and Wellness
Watch your step this summer 2
In the Trenches…
Ride the wave of social media 7
July 2013 • Issue 7 / Volume 5
Telecom technology opens new business opportunities
By Michael Daigle
Reading one sentence online can produce a smidgen of information about the reader
that is loaded into the cyber mill known as big data, where it is recorded, analyzed and
returned in the form of advertisements on Facebook or Google that suggest products and
services appropriate for the reader of that sentence.
Doubt it? Don’t.
In the technological blink of an eye we have gone from “You’ve got mail!” to
“Uv gt ml!” and from researching a new refrigerator purchase online to being instantly
offered an alternate model, all supported by faster, more secure telecom networks.
John Daddario, vice president of technology for Havas Media, a global advertising
company, said the firm advises clients how to best capture such data and employ it in
marketing strategies across multiple technological platforms and devices.
Daddario himself is proof of the process. After Superstorm Sandy he was searching
online for a home generator and when he returned to his computer later his search
engine was filled with advertisements for generators.
“It was once print, television and radio,” he said.
Now businesses, especially retailers, must refine their message to a device, network
or platform, Daddario explained. It is no longer just about network TV but rather about
streaming TV and music, about Facebook and Twitter and YouTube – and doing all that
nearly at the same time.
Supporting and enabling all this data-mining and other critical business functions are
faster, more secure telecom networks and the development of and improvements to
specific devices that increase reliability and adaptability, according to Anthony Varro, vice
president of sales for Integration Partners, with local offices in Parsippany. The company
will soon be known as Inter-Cloud through a merger.
It is a world of “virtual networking,” he said.
But it is a tricky world, as well.
For example, mobility creates a set of risks about connectivity and security and recent
storms, especially Superstorm Sandy, raised concerns about the need for crash-resistant,
redundant networks that protect corporate data, experts say.
Integration’s clients include the fields of education, health care, government, retail,
services and manufacturing. Among their key concerns are network speed; storage
volume; accessibility and conductivity for the multitude of available devices; redundancy;
and security, according to Frank Jadevaia, a partner in the company.
Varro said the company’s cloud computing solutions offer centralized, cost-effective
ways to meet these needs. For example, as data centers become virtual there is less need
for a company to make large computer purchases to create a local server, he said.
As a result, network costs are no longer a capital expense but an operational expense,
Varro explained. In addition, the absence of an on-site data center reduces a company’s
Businesses are using the latest telecom technologies to stay connected to customers,
promote their products and services and improve operational efficiencies.
utility bill. Cloud services also are supported by professional staff, eliminating the need for
a client to maintain such personnel, Varro added.
Increasing network speed is at the heart of this evolution, according to both Jadevaia
and Mark Bocchieri, director of external affairs for Verizon-NJ, who cited the ongoing
installation of a 4G LTE network in New Jersey, the fourth generation of wireless network
technology featuring greater bandwidth and faster speeds than earlier generations.
(Continued on page 4)
E-newsletters really work
By Rod Hirsch
Trillions of electronic messages have been transmitted through cyberspace since
computer engineer Ray Tomlinson invented internet-based e-mail in late 1971.
The platform has since spawned a broad spectrum of competitive social media –
Facebook, Twitter and others.
However, from a business standpoint, e-mail and e-newsletters still prevail and remain
an effective tool to communicate with customers and prospective customers, according
to marketing experts whose job it is to help their clients generate business online.
“I don’t think there is a business that can’t benefit from an e-newsletter,” said Mark
Barron, Sr., vice president, sales and new business development for Eclipse Marketing
Services.
Steven Lauterback of Lauterback Marketing Consultants agrees.
(Continued on page 3)
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Health and Wellness
Watch your step this summer
By David Cunic
Hey Ladies…Calling all Ladies…
It is that time of the year again. The sun
is shining, the flowers are growing, it’s time
to take out all the summer clothes.
And what does that mean? Flip flops,
flats, summer heals and shoes, shoes and
more shoes.
Yet what happens with all this nice
weather is we see some of the worst
footwear and apparel options out there –
in terms of supporting your feet, knees
and back.
Every summer I personally see at least
75-plus new patients who all hurt their
foot and/or rolled their ankle while wearing
those “really cute summer shoes.” At
DMC we see more than 100 new patients
every summer who complain of low back
pain.
They tell us, “I have never had low back
pain before. Why all of a sudden does it
hurt now?”
The answer: your shoes! Or in other
words, your lack of foot support.
I understand that it is hot outside, you
want your feet to breath and you hate to
wear socks in the summer heat. But be
smart about it, as well.
So this month let’s lay out some details
on what to do and not to do:
•As a general rule of thumb, if your feet
hurt, knees hurt or back hurts all from
wearing a certain type of sandal – don’t
wear them. Or if you decide you “must’
then don’t be surprised by what happens
to you after a day of grilling and drinking.
•Know the situation you are going to put
yourself in. For example, if you are going
to a ball game or a concert there will
be lots of people. Thus, your foot can be
stepped on very easily. Protect your feet.
Another example is attending a
barbeque. There might be sports and
games so keep a pair of sneakers in the
car just in case.
•The minute you roll or sprain your ankle:
ice, ice, ice! Be proactive and take care
of it right away. The first 72 hours is the
most important time to get care for your
foot or ankle after you roll it, sprain it or
drop something on it. By waiting longer,
your recovery will be longer.
Overall, rolled ankles, ankle sprains and
foot bruises are one of my biggest pet
peeves when I treat someone, as most
people wait almost a full week before they
get help. That’s seven days before they
do something about it – which slows their
healing process and puts them out of action
longer – versus coming in sooner for care,
whether to their chiropractor, physical
therapist or doctor.
Get care right away for these issues
and you will see the difference
immediately, as well as be back in those
sexy summertime shoes!
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E-newsletters really work (Continued from page 1)
“I can’t think of any business where an
e-newsletter would not be an important
component of any communication or sales
initiative,” he said.
“Anybody can leverage a newsletter if
done right,” added Eric Brody, president
of branding and marketing firm Trajectory.
“That’s if you write to what your audience
is passionate about.”
Constant Contact, an online marketing
company that specializes in e-mail
marketing, social media marketing and
online surveys, offers some compelling
statistics:
•82.6 billion consumer e-mails were sent/
received per day in 2013, according to
the Radicati Group.
•The total number of worldwide e-mail
accounts is expected to increase from
nearly 3.9 billion accounts in 2013 to
more than 4.9 billion accounts by the
end of 2017.
•57 percent of small businesses are
actively trying to grow their e-mail lists
at all times.
•E-mail continues to be one of the
biggest drivers of consumer conversions,
or actions, for businesses with an
e-commerce presence, according to
new data from Monetate; the study
of more than 500 million shopping
experiences in the first quarter of 2013
found the conversion rate for e-mail
was 3.19 percent, compared to 1.95
percent for searches and just .71 percent
for social media.
Understand that people are
overwhelmed and have little time to
spare, they advise.
“Too many e-newsletters have too
much content,” Barron said. “No
one is going to scroll down 22 page
lengths.”
“There is so much collateral
information out there and we are
limited in the amount of time we
have to read all this stuff,” Lauterback
added. “Like anything else, you’ve
got seven seconds to make your
case, whether they will read the next
paragraph or the whole piece.”
The local experts offer some do’s and
don’ts, common sense tips for an effective
e-newsletter, starting with the subject line.
“You have to separate the clutter, make
it stand out,” Barron said. “It’s the same
with radio or print. If there is interest in
the headline, they will listen or watch. If it’s
not compelling when first opened, it’s of no
interest.”
“It used to be, ‘Content is King,’
but there is so much stuff out
there,” Brody said. “Content is still
important. (But) it must have value
to the reader, helping them move
forward, otherwise you will have a
reader who hits the opt-out button
at the bottom of the newsletter. It is
all about the value you bring to the
customer.”
A good e-newsletter will be strategically
planned and clearly articulated, the experts
say. It will have value to the recipient.
The message should be directed more at
the recipient than be about the sender.
Avoid being indulgent and overexposed.
Tommy Hilcken (top) of Tommy’s Toolbox
was the event sponsor at the Morris
County Chamber of Commerce’s June
More than Lunch networking event. Also
attending were (bottom, left to right)
Brad Bolnick, Andrea Ruchelman, Debbie
Wolpov, Bill Olderman, Nicole Barrone
and Vicki Harte.
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Telecom technology opens opportunities
(Continued from page 1)
For example, increased network speed
and capacity will allow medical clients to
more easily share health records such as
X-rays, according to Jadevaia. The practice
is a key cost-savings element of the federal
health care reform act.
Educational clients can connect multiple
campuses for all communication needs and
increase students’ access to research data
and their teachers.
Bocchieri said the faster network also
supports a company’s ability to hold
virtual meetings, including all required data
displays, reducing travel costs and time.
According to Daddario of Havas, fully
leveraging today’s telecom technology is
also about event planning and media tie-ins
and taking advantage of real-life situations
like storms. For example, targeting ads for
specific products related to a storm means
Havas customers must be able to place
notices that highlight their products on
smart phones, tablets and web sites and in
email files.
Jadevaia said that principal is behind
those customized coupons shoppers get at
the supermarket with their receipt: instant
data analysis.
In addition, improvements to specific
devices such as routers and modems
provide additional reliability and
adaptability, he said.
Verizon spokeswoman Esmeralda
Cameron Diaz said the company offers
technology that enables business to
be more responsive to customers and
more competitive, such as the new Intuit
GoPayment product, which lets business
owners process credit cards with their
smart phone or tablet.
Verizon also offers technology that allows
individual customers and business owners
to reach anyone when phone networks and
power are knocked out, according to Diaz.
For connections, Verizon offers Jetpack,
a mobile wireless hotspot that can handle
up to 10 Wi-Fi-enabled devices at once,
and the Cradlepoint Wireless Router, which
will work when landlines are down, she
said.
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Paul Boudreau (top left), president of the Morris County Chamber of Commerce,
presents the 2013 Community Service Award to Walter Van Brunt, CEO of Delta
Dental of NJ, at the chamber’s annual golf outing. Chamber members enjoyed a
reception after the outing (below). See page 11 for more outing photos.
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MORRIS COUNTY
CHAMBER OF COMMERCE
Don’t miss these exciting and valuable events coming in September
Good Morning, Morris!
Women in Business Networking Breakfast
September 13
September 27
Featuring guest speaker
Featuring guest speaker
Al Kelly
Val Palange
President and Chief Executive Officer
Regional VP and Chief Procurement Officer,
VP, Global Packaging Category - Johnson & Johnson
2014 NY/NJ Super Bowl Host Company
The Westin, Morristown, NJ
Park Avenue Club, Florham Park, NJ
To register visit our Events page at www.morrischamber.org
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The Cutting Edge ...
Chamber looks to re-invigorate BET
The Morris County Chamber of Commerce’s Business Education Together
(BET) Foundation has a long history of providing opportunities for students
to learn about the business world directly from business owners.
In recent years our Understanding American Business (UAB) Program
brought many of our members together with high school students. They provided advice
and counsel to students who were required to draft a business plan for a product or service
they created and present it to a panel of judges from chamber companies.
As we work to keep and attract jobs in Morris County the quality of our workforce is
a strong competitive advantage for us. Companies need employees with a strong sense of
personal responsibility, ethics and functional skills to serve customers. They also need to
know how our economy works.
As we move into the next few years we are looking at a new chamber focus around financial
literacy. We want to reach greater numbers of students at different grade levels and include
a more diverse group of students than we could accommodate in the UAB program.
The basic of financial literacy is information all of us need as we navigate the myriad
responsibilities in our lives. It reminds me of the polio vaccine of the 1950s. We were all
inoculated at school to keep us safe. In the complex world we live in today getting a dose of
financial reality can help us optimize our financial decisions and save us pain in the future.
Learning to save is critical. It provides the saver with many more options in the future as
they consider education, family and career choices. Delayed gratification can result in future
purchases without debt. Credit cards are loans that must be repaid. Credit can give us the
needed resources to finish school or start a business but students need to understand the
implications of long-term payments for personal budgets and for their future.
Students don’t usually have an understanding of these important life choices and how their
lives can be negatively impacted for decades when they make uninformed financial decisions.
We are seeing the college loan problem splashed onto newspapers daily. It takes a very long
time to repay $100,000 in student loans and many other financial decisions must go to the
back burner for years.
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Inside Edge...
Lauren Kaplan, president of ThinkingKap, LLC, has been named Marketing Executive of
the Year by the Community Builders & Remodelers Association for her
work with Morris Habitat for Humanity ReStore. Habitat for Humanity
ReStores are nonprofit home improvement stores and donation centers
owned by the local Habitat affiliate that sell new and gently used
furniture, home accessories, building materials and appliances to the
public at a fraction of the retail price.
Together, Kaplan and Restore also won Best Special Event for the
Annual Green Event and Best Billboard for the ReStore grand reopening. ThinkingKap has been working with Morris ReStore for four
years.
............................................................
Kim Luthy of Langdon Ford Financial has launched a campaign for financial awareness
to mark her 25th anniversary of service. She is focusing on empowering individuals,
women, families and business owners to take control of their own destiny. To kick off her
campaign, twice in June Luthy instructed at Millburn High School through the Financial
Educators Network, which specializes in courses for adults aged 50-70 in the areas of life
planning and retirement planning.
............................................................
The Boy Scouts of America Patriots’ Path Council recently honored Distinguished
Citizens at the annual Spring Benefit at the Trump National Golf Club in Bedminster. B.J.
Agugliaro, Val Palange, and Thomas Pepe each were honored with the 2013 Distinguished
Citizen Award for serving as exemplary role models for youth in the area.
The chamber has a number of members who sponsor financial literacy educational
programs, including TD Bank and PWC, which just recently introduced some of our local
schools to their “Earn Your Future” curriculum. TD Bank’s “Wow Zone” program has taught
money skills to more than 1 million American students since 1990.
We have the opportunity to support these efforts. The chamber will recruit and organize
volunteers from member companies who will be trained to go into the classroom and engage
teachers and students on financial literacy. When you think about important life lessons we
can share with young people, money management is essential to their long-term financial
health. Establishing a sound credit history can be of immense value to them, as well as having
an understanding of risk, mortgages and other financial tools.
Since schools are required by the state to teach financial literacy we can be of significant
assistance to our educators. We can bring the experience of business people to the table
in discussing real life examples of how financial decisions are made and their impact on
companies, people and communities. If you are interested in helping please let me know.
Children will often listen to others before their parents on financial issues. Perhaps our
volunteers could have an impact. Creating a financially literate community of citizens will pay
dividends for many years to come.
Paul Boudreau President Morris County Chamber of Commerce
Angela Kubisky, executive vice president of the Morris County Chamber of
Commerce, and scouts from Boy Scout Troop 4 and Cub Scout Pack 4 in
Elizabeth, congratulate the Distinguished Citizens of 2013 (left to right)
Thomas Pepe, Val Palange and B.J. Agugliaro. Kubisky served as chairman and
master of ceremonies for the spring gala.
Publisher: Paul Boudreau
Editor: Chris Reardon
Director of Advertising: Joanne Vero
Director of Graphics: John Tirpak
325 Columbia Turnpike, Florham Park, NJ 07932
Telephone: (973) 539-3882 Fax: (973) 377-0859
www.morrischamber.org
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In the Trenches…
Ride the wave of social media
Hackettstown Regional Medical Center Foundation (HRMCF)
has named Gregory Stewart, owner and principal of NexGen
Management and president of the Mt. Olive Area Chamber of
Commerce, to the foundation’s board of directors. The HRMCF is
the fundraising arm of the medical center.
By Angela Kubisky
The numbers speak for themselves.
Facebook has 800 million active monthly
users. LinkedIn has more than 200 million
members. And by the end of this year
there will be more than 21 million Twitter
users in the United States.
............................................................
Above & Beyond has expanded the company’s shared office and
business support services with the opening of a new co-working
and shared office facility in Sparta. The new location carries the
new, rebranded company name of C3Workplace, reflecting the company’s focus and
mission to provide services and support that allow the three Cs: connect, collaborate
and community.
If you think all that liking, linking and
tweeting is about birthdays and funny
stories, think again. Seventy-seven
percent of consumers say they interact
with brands on Facebook, primarily by
reading posts and updates. Fifty percent of
LinkedIn users say they use it to build new
networking relationships with individuals
who may influence customers and 44
percent say it increases their face-toface effectiveness. And 78 percent of
engagements with a brand’s tweets are retweeted, making Twitter a highly effective
means of spreading the word about a
business.
............................................................
SportsCare Institute, Inc. recently opened its SportsCare Performance Institute
in Whippany. The 22,000-square-foot facility boasts the latest in cutting-edge sports
performance training and adult fitness programs and an additional 1,300-square-foot
turf space for sport-specific skills training, including two batting cages and an indoor
synthetic hockey rink.
............................................................
The New York State Society of Certified Public Accountants has
elected Michael Milisits, CPA, of Hunter Group CPA LLC to serve a
three-year term on their board of directors. Milisits has been with the
firm since 2004 and holds a bachelor of science degree in accounting
from St. Thomas Aquinas College in New York.
Here is another thought. There are 79
million millennials in the United States,
versus 48 million Generation Xers.
Millennials have an estimated purchasing
power of $170 billion. This increasingly
important block of consumers uses social
media and the companies hoping to do
business with them should, as well.
............................................................
Wolff & Samson has announced the firm recently was recognized
in two published rankings of top bond counsel. On the national level, The Bond
Buyer ranked Wolff & Samson among the top 10 law firms in its listing of “Top Bond
Counsel: Negotiated Issues” for the first quarter of 2013. In New Jersey, Wolff &
Samson was ranked second among counsel for New Jersey public financings for the
first quarter of 2013 by the New Jersey Law Journal.
Let’s face it, social media is a wave that
is getting bigger and better and will never
crash. Are you riding it or resisting the tide?
............................................................
The Morris County Chamber of
Commerce is atop the crest and has made
social media an integral part of our strategy
for serving our members and growing
the chamber. We regularly hold seminars
to help members learn about and better
use social media, including Twitter 101,
Maximizing LinkedIn, Using Facebook for
Business and Maximizing Web Video Traffic.
We teach our members how to leverage
social media and use it to promote their
companies.
At the same time we believe the
chamber has an obligation to use the skills
we teach and to be an example of how
social media can impact an organization.
Toward that end, the Morris County
Chamber of Commerce is active on
Facebook, LinkedIn, Twitter, You Tube and
Google Plus.
Family First HomeCare earlier this month marked its fifth anniversary with a
barbecue for friends, family and colleagues. Attendees included Morris Plains
Mayor Frank Druetzler and Councilwoman Suzanne McCluskey (not pictured).
............................................................
We use these media in a systematic
fashion designed to maximize their impact
(Continued on page 9)
7
and our visibility. For example, we promote
upcoming events to members in the
morning, engage in online conversations
such as sharing articles in the afternoon and
welcome new members in the evening.
It is working. Social media has become
an effective recruitment and retention tool
for the chamber. For example, people see
photos of chamber events on Facebook,
recognize clients and decide they want to
be where their clients are.
Our success can be yours. You can
use social media to make and build
relationships with other members via social
media and then reinforce those ties at faceto-face meetings. Comment on a chamber
event you attend and watch as you
establish connections to others who had a
similar experience – or wish they had.
Here are some general tips for making
social media work for you.
First, create a strategy. You would not
launch a marketing campaign without a
strategy. You need one for social media, as
well.
Engage, don’t sell. When you attend a
face-to-face networking event you do not
try to sell something as soon as you meet
someone. You chat and get to know each
other. Do that through social media, as
well.
Quite simply, do not become a social
media pest. Use it when you have
something valuable to offer others.
Finally, be responsive. If a customer
or contact asks a question or makes a
comment through social media, respond
to them. Conversations beget more
conversations – and strengthen ties.
Social media is a powerful tool for
today’s businesses. The Morris County
Chamber of Commerce is using this tool
and you should, as well.
Start now. If you have not already, visit
our web site at www.morrischamber.
org and like us on Facebook, follow us on
Twitter, join us on LinkedIn and subscribe
to our You Tube channel.
Angela Kubisky is executive vice president of
the Morris County Chamber of Commerce.
Contact her at [email protected]
or 973.539.3882, ext. 225. Follow her
at @AngelaKubisky.
M orris
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Accounting and Consulting
Citrin Cooperman
290 W. Mt. Pleasant Ave., Suite 3210, Livingston, NJ 07039
Phone: Sharon Zsoldos, 973-218-0500
Fax: 973-218-7154 www.citrincooperman.com
We are a tax, accounting and consulting firm
helping entrepreneurs find smart solutions. We’ll help examine your financial
structure, providing new perspectives to help you succeed.
CohnReznick LLP
4 Becker Farm Road, Roseland, NJ 07068
Phone: Sari Gluckman, 973-228-3500
Fax: 973-364-6674 www.cohnreznick.com
CohnReznick LLP provides clients with forward thinking advice that helps
them navigate complex business and financial issues. With more than 2,000
employees nationwide, we provide the resources, technical skills and deep
industry knowledge to help them succeed.
Giordano Cohen Fastiggi Luciano and Company, PA
147 Columbia Turnpike, Suite 100 Florham Park, NJ 07932
Phone: Fred Bachmann, 973-377-2009 Fax: 973-377-5335
Focused, personal attention to meeting the tax and accounting needs of
small businesses and their owners.
Hunter Group CPA LLC
17-17 Route 208, Fair Lawn, NJ 07410
Phone: Larry Feld, 201-261-4030
Fax: 201-261-8588 www.TheHunterGroup.com
Hunter Group CPA LLC helps businesses fulfill their lifelong business and
personal financial goals. From tax planning and auditing to consulting, closely
held businesses trust Hunter’s advice.
KPMG LLP
150 John F Kennedy Parkway, Short Hills, NJ 07078
Phone: Scot Guempel, 973-912-6208
Fax: 973-215-2928 [email protected]
KPMG LLP, the audit, tax and advisory firm, has 140,000 professionals in 146
countries. KPMG has three offices in New Jersey: Short Hills, Princeton and
Montvale, with over 2,000 employees.
PricewaterhouseCoopers LLP
P.O. Box 988, 400 Campus Drive, Florham Park, NJ 07932
Phone: B.J. Agugliaro, 973-236-4000 www.pwc.com
Through PwC’s global network of firms, including
1,200 people in New Jersey, we provide assurance,
tax and advisory services to many of the world’s most successful companies.
Ross, Rosenthal & Company, LLP
87 Washington Street, Morristown, NJ 07960
Phone: Joseph C. Graff, 973-538-7071
www.rossrosenthal.com
CPA firm serving the region from Morristown for 60 years.
Trusted advisors to business entrepreneurs, professionals
and executives. Audit, tax, litigation, and valuation services.
WithumSmith+Brown, Certified Public Accountants and Consultants
465 South Street, Suite 200, Morristown, NJ 07960
Phone: Thomas A. Basilo, 973-898-9494
Fax: 973-532-8812 www.withum.com
Full-service regional public accounting and consulting
firm serving public and privately held businesses in over a dozen major
industries. Ranked a Top 10 firm in NJ and Top 40 in the U.S.
Architects/Engineers
H2M Architects + Engineers
119 Cherry Hill Road, Suite 200, Parsippany, NJ 07054
Phone: Sui Y. Leong, 862-207-5900
Fax: 973-334-0507 www.h2m.com
H2M provides architectural, engineering and environmental
testing laboratory services for both the private and public sectors
in New Jersey, Long Island and the Tri-State Areas.
Attorneys
(continued)
Law Office of Jane M. Coviello, LLC
PO Box 746, 1 Old Fort Road, Bernardsville, NJ 07924
Phone: Jane Coviello, 908–502-5080
Fax: 866–834-8552
www.janecoviellolaw.com
The firm serves businesses throughout their life cycles – from entity formation
through all manner of transactions related to sales, licensing, marketing, and use
of technology and the Internet.
Resnick Law Group, P.C.
5 Becker Farm Road, 4th Floor, Roseland, NJ 07068
Phone: Gerald Jay Resnick, 973-781-1204
Fax: 973-781-1205
www.thenjemploymentlawfirm.com
Employment law firm serving NJ and NY employees in workplace disputes against
their employers, including matters involving wrongful termination, harassment,
discrimination, retaliation, wage and hour, employment contracts, non-compete
agreements, and more.
Riker Danzig Scherer Hyland & Perretti LLP
One Speedwell Avenue
P.O. Box 1981, Morristown, New Jersey 07962
Phone: Glenn A. Clark, 973-538-0800 www.riker.com
Strong practices in litigation, insurance law, corporate law,
bankruptcy, employment law, public utilities, environmental
law, real estate, tax and trusts & estates and governmental affairs.
Schenck, Price, Smith & King, LLP
220 Park Avenue, PO Box 991, Florham Park, NJ 07932
Phone: Edward W. Ahart, 973-539-1000
Fax: 973-540-7300 www.spsk.com
Schenck, Price, Smith & King, LLP is a full-service law firm
located in northern New Jersey, whose attorneys serve businesses and
individual clients throughout the state and region.
Banks/Credit Unions
Fulton Bank of New Jersey
425 Main Street, Chester, NJ 07930
Phone: Dan Marcmann, 908-955-8111
Fax: 908-879-5535
www.fultonbanknj.com
Fulton Bank of New Jersey, with its regional headquarters in Chester, NJ,
provides an array of financial services to customers throughout the state of NJ
with 73 conveniently located branches and ATM’s.
Garden Savings Federal Credit Union 129 Littleton Road, Parsippany NJ 07054
Phone: Michael Powers, Chief Sales Officer
Phone: 973-576-2000 Fax: 973-316-0317
www.GardenSavings.org
Garden Savings is a full-service financial institution headquartered in
Parsippany, NJ. Enhance your employee benefits by providing credit union
services from Garden Savings.
The Provident Bank Administrative Offices
100 Wood Avenue South, Iselin, NJ 08830
Phone: 1.800.448.PROV
www.ProvidentNJ.com
Provident offers a full suite of financial products for
businesses of all sizes with 75+ convenient branches, online
banking, cash management and customized lending solutions.
XCEL Federal Credit Union (See our ad on page back cover)
1460 Broad Street, Bloomfield, NJ 07003
Phone: Tom Quigley, 800-284-8663 x3041
Fax: 201-714-5741
www.XCELfcu.org
XCEL Federal Credit Union was founded in 1964 by the
employees of the NY/NJ Port Authority. Today, ANY local
company can join—and it’s FREE. Call today 201-499-1656.
Attorneys
Bressler, Amery & Ross, P.C.
325 Columbia Turnpike
Suite 301, Florham Park, NJ 07932
Phone: Michael T. Hensley, 973-514-1200
Fax: 973-514-1660 www. bressler.com
Bressler, Amery & Ross, P.C. provides results-oriented, cost-effective legal services
to Fortune 500 corporations, privately held companies, brokerage firms, banks,
franchises, insurance companies, non-profit institutions and individuals.
Business Process Outsourcing
Solix, Inc.
30 Lanidex Plaza West
P.O. Box 685, Parsippany, NJ 07054
Phone: 800-200-0818 [email protected] www.solixinc.com
Smart, cost-effective and compliant outsourcing solutions including
eligibility determination, qualification program management and customer
care services for government, telecommunications, broadband, utility and
healthcare organizations.
Country Club
Basking Ridge Country Club
185 Madisonville Road, Basking Ridge, NJ 07920
Phone: Kelly Pantone, 908-766-8200 x116
Fax: 908-953-8097 www.baskingridgecc.com
Basking Ridge Country Club is a private, family-oriented golf
and swim club. Affordable membership opportunities are
available that do not require a bond or initiation fee.
Electronics Recycling
Donjon Electronics Recycling
106 Richards Ave, Dover, NJ 07801
ELECTRONICS RECYCLING
Phone: Shannon Flannery, 973-620-9754
Electronic Scrap Recycling Solutions
Fax: 973-620-9757 www.donjonrecycling.com
Conveniently located in Dover, NJ. With over 50 years of experience, Donjon
Electronics Recycling offers Data Destruction and Electronics Recycling
Solutions to residents and businesses.
Employee Benefits - Insurance
Block Vision
325 Columbia Tpke., Suite 303, Florham Park, NJ 07932
Phone: Stacey Fiorina, 866-246-9589 Fax: 866-246-9590 www.blockvision.com
Managing vision benefits for more than 20 years,
Block Vision offers a complete line of benefit designs and vision plan options.
Broad Reach Benefits, Inc.
30 Cook Plaza Suite 200, P.O. Box 545, Madison, NJ 07940
Phone: Philip Cohen, 973-377-8222
Fax: 973-377-8334
www.BroadReachBenefits.com
Good advice is at a premium in today’s economy. See what
you’re not getting from your current employee benefits broker. You’ll be surprised!
Financial Services
MACRO Consulting Group
1639 Route 10 East, First Floor, Parsippany, NJ 07054
Phone: Heidi Heath, 973-451-9400
Fax: 973-451-9401
www.macroconsultinggroup.com
Retirement planning, wealth distribution, pension/401(k) distribution, portfolio
review, charitable giving, long-term care planning and investment management.
Each client receives unsurpassed personal and professional attention.
Stifel, Nicolaus & Company, Inc.
18 Columbia Turnpike, Florham Park NJ 07932
Phone: Mark Serby, 973-549-4150
Fax: 973-549-4184 www.stifel.com
Stifel Nicolaus, one of the nation’s premier
brokerage and investment banking firms, provides brokerage, trading, investment
advice and financial services to individuals and institutional investors.
Higher Education/University
Centenary College
School of Professional Studies 300 Littleton Road, Parsippany, NJ 07054
Phone: Donna Williams, 973-257-5190
Fax: 973-257-8960
www.centenarycollege.edu/mccc
Convenient, flexible, accelerated business degree
programs for working and professional adults. On-ground, online and blended
delivery available with classes starting several times a year for immediate
program entry. Locations in Parsippany, Edison and Hackettstown.
Fairleigh Dickinson University 285 Madison Avenue, M-R10-01, Madison, NJ 07940
Phone: Susan Brooman, 973-443-8905 [email protected] / www.fdu.edu/grad
More than 60 doctoral, masters & graduate certificates on campus, off-site &
online. New: Saturday MBA@FDU (blended MBA is less than 21 months);
New & fully online: Communicating for Professional Success and
Gaming Development & Programming.
The College of Saint Elizabeth
2 Convent Road, Morristown, NJ 07960-6989
Phone: 800-210-790
Fax: 973-290-4710
www.cse.edu
Established in 1899, the College of Saint Elizabeth enrolls more than
1,700 full- and part-time students, both men and women, in more than
25 undergraduate, 10 graduate and two doctoral degree programs.
O R R I C Sounty
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MMorris
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Physical Therapy
Hotel / Meeting & Catering Venue
Sheraton Parsippany Hotel
199 Smith Road, Parsippany, NJ 07054
Phone: Scott Behm, 973-515-2000
Fax: 973-515-9798
www.SheratonParsippany.com
Combining medieval architecture, modernized décor,
expansive Fitness Center/Spa, exclusive Club Level and flexible, yet elegant,
function space we are ideal for groups, meetings, galas and weddings.
Senior Care Services/Home Care
DMC Athletics & Rehabilitation
(See our column on page 2)
15A Saddle Rd., Cedar Knolls, NJ 07927
Phone: 973-984-0200 Fax: 973-984-0210
www.dmcrehab.com
DMC Rehab has been voted the #1 Physical
Therapy and Fitness Facility of Morris County 2006-2011.
All insurance plans accepted.
Real Estate
Insurance
Gerrity, Baker, Williams Inc. (See our ad on page 4)
3 Gold Mine Road, Flanders, NJ 07836
Phone: Glenn K. Tippy, 800-548-2329
Fax: 973-426-9546
www.GBWinsurance.com
GBW Insurance works with small and mid-size
usinesses and their owners, using risk management and insurance products
to protect them.
Plymouth Rock
1 Madison Avenue, Suite W-105
Morristown, NJ 07960
Phone: John E. Hickey, 973-267-4970
Fax: 973-267-4876
www.prudential.com/us/j.hickey
As a financial professional with 21 years of experience, I am licensed to offer
life, health, long-term care, auto and home insurance.
Mack-Cali Realty Corporation
343 Thornall Street, 8th Floor, Edison, NJ 08837
Phone: Diane Chayes, 732-590-1000
Fax: 732-205-8237 www.mack-cali.com
Mack-Cali Realty Corporation is among the country’s largest real estate
investment trusts (REITs). Mack-Cali owns and manages premier office
buildings and multi-family communities throughout the northeast.
Schools
Morris County Vocational School District
400 East Main Street, Denville, NJ 07834
Phone: Gina DiDomenico, 973-627-4600 ext. 277
Fax: 973-627-6979 www.mcvts.org
Programs for Morris County high school students, including
career academies, share time programs and share time programs
for special needs students, and adult education programs.
Schools; Special
Personnel Services
Prime Time Personnel
129 Littleton Road, Parsippany, NJ 07054
Phone: Laura DeRose, 973-334-9600
Fax: 973-334-5175
www.primetimepersonnel.com
Prime Time Personnel provides professional staffing services on a temporary,
temporary to hire, and direct hire basis in Office Support, Management, HR,
Marketing, Accounting/Finance, and Technical.
Inside Edge...
Montgomery Academy 188 Mount Airy Road, Basking Ridge, NJ 07920
Phone: Anthony Gebbia, Principal, 908-766-0362
Fax: 908-766-0936
www.montgomeryacademyonline.org
For over 40 years, Montgomery Academy has served
students ages 5 - 21 with special needs not met in conventional
public school settings. Montgomery Academy - Where You Can Be Yourself!
Synergy HomeCare
115 US Highway 46 West
Building F, Mountain Lakes, NJ 07046
Phone: Antonio Podias, 973-394-5638
Fax: 888-860-8275 www.synergyhomecare.com
Caring for your aging parent or family member can be
exhausting, lonely work – but you are not alone. Synergy
HomeCare is an affordable, compassionate choice for family caregivers and our attentive, dependable careTEAM can offer comfort and relief.
Technology Solutions
Micro Strategies, Inc.
85 Bloomfield Avenue, Denville, NJ 07834
Phone: Susan Angelo, 973-625-7721
Fax: 973-328-1248 www.microstrat.com
Micro Strategies is at the forefront of architecting
and implementing quality technology solutions centered in the following
areas: System Analysis, Infrastructure, Content Management, Database
Application Development, Security, Remediation and Digital Voice Recording.
Utility
New Jersey Natural Gas
P.O. Box 1464, 1415 Wyckoff Road, Wall, NJ 07719
Phone: 732-938-1000 www.njng.com
New Jersey Natural Gas serves nearly half-a-million
customers in Monmouth, Ocean, Middlesex and Morris counties, meeting
customers’ expectations for value and reliability every day.
Wireless Communications
Communications Service Integrators
45 Perry Street, Chester, NJ 07930
Phone: Sandy Drysdale, 908-879-2525
Fax: 908-879-2322 www.csiradio.com
Communications Service Integrators provides an integration of the most progressive communications technology available in the industry— two-way radio,
wireless network, system design, system consultation, FCC assistance for on-site
facilities communications as well as wide area communications coverage.
(Continued from page 7)
Nick Sarinelli, CPA and partner leader of the construction
contractors segment at Nisivoccia LLP, an accounting and
business advisory firm, was selected by the Community Builders &
Remodelers Association of New Jersey for their Associate Spotlight
feature for May.
Fifth Room Creative has been awarded two 2013 Graphic Design USA American Web
Design Awards. The awards were for the new web site Fifth Room Creative designed
and built for Picatinny Federal Credit Union and for a custom Facebook page the firm
designed for the 2012 Somerset County Business Partnership Nonprofit Symposium
event. This is the sixth consecutive year Fifth Room Creative has won graphic design
awards for web design.
............................................................
............................................................
Paul Boudrea, president of the Morris County Chamber of
Commerce, recently spoke to about 30 unemployed people at the Jewish Vocational
Services to let them know about employment opportunities in Morris County. Boudreau
spoke in particular about the importance and effectiveness of networking.
TransOptions recently announced the Inter-County Final winners of the 12th Annual
Junior Solar Sprints Competition (JSS) held in May at Ridgedale Middle School. A team of
students from Mt. Pleasant Middle School was the overall winner.
...........................................................
JSS is an environmental education program hosted by TransOptions at no cost to
middle school students, teachers or schools, with support from primary sponsor Alcoa
Foundation and additional sponsors Jersey Central Power & Light-First Energy
Foundation, Thorlabs, the New Jersey Herald and the Avis-Budget Group. More
than 3,500 students from 52 middle schools participated this year.
Suicide prevention and crisis intervention hotline CONTACT We Care has opened a
listening hub in Morristown and is recruiting volunteers from the Morris County area to
staff the lines. The hotline will hold its next round of training for volunteers beginning
September 18 at the Summit YMCA. The 12-week course begins with a three-hour
orientation that is followed by three-hour evening classes once per week for 12 weeks,
with a one-week break. The only expense is $75 to cover the cost of training materials.
............................................................
Fifty-three Picatinny Arsenal researchers, scientists and engineers recently were
selected to receive Army Research and Development Awards, placing them in the top
1 percent among their Army peers. The annual recognition highlights the best in Army
science and technology. This year, 149 Army scientists and engineers were recognized from
among the 13,000 civilian scientists, researchers and engineers employed by the Army.
CONTACT We Care serves Central and Northern New Jersey and is a primary
responder to calls to the national suicide prevention line (1-800-273-TALK or
1-800-SUICIDE) that originate in New Jersey. Callers also reach CONTACT by dialing
908-232-2880 or texting “CWC” to 839863. The hotline relies on more than 140
volunteer trained listeners and texters to respond to people feeling suicidal or in crisis
with an empathetic ear and help them see they have options.
The Picatinny recipients are with the U.S. Army Armament Research Development
and Engineering Center, known as ARDEC, a subordinate organization of the Army
Research, Development and Engineering Command. It employs 2,500 scientists and
engineers and is headquartered at the arsenal.
Anyone interested in becoming a volunteer listener or seeking additional information
should contact Sue Fasano at 908.301.1899 or [email protected].
9
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Edge into Small Businesses...
BROWN
EXECUTIVE
REALTY,
LLC
VANESSA BROWN
Broker/Owner
Office: 973-538-2500
Fax: 973-538-2542
Cell: 973-960-1480
[email protected]
www.berhomes.org
31 South St., Suite 211
Morristown, NJ 07960
RESIDENTIAL & COMMERCIAL
BROKERAGE
Barry Meister MBA, CPC, ICF
Business Coach
908-277-3453
TM
Improving Your Business's Performance
[email protected]
www.enhancedbusinesscoaching.com
THE STICKLEY MUSEUM
AT CRAFTSMAN FARMS
A NATIONAL HISTORIC LANDMARK
2352 Rt. 10 W., Morris Plains, NJ 07950
Voice: 973.540.0311 fax: 973.540.1167
[email protected]
®
StickleyMuseum.Org
The country estate of internationally known home designer, Gustav
Stickley, offering year round tours, lectures, and family programs.
®
Moving Forward. Together.
John F.X. Keane | [email protected]
NATIONWIDE UNLIMITED
4G DATA FOR YOUR BUSINESS
Contact us at [email protected]
t-mobile.com/smallbusiness
4G network not available everywhere. See T-Mobile.com for details.
Edge into Small
Businesses...
to place your business card
in the “Edge into Small Businesses”
section, call 732-303-5981
EAST ORANGE GOLF COURSE
440 Parsonage Hill Road
Short Hills, New Jersey
105 Fieldcrest Avenue, 5th FL
Edison, NJ 08837
o: 732.417.4308 | c: 201.637.4827
Lou Ruina Golf Professional
High Quality Instruction Since 1980
Private Lessons • Group Lessons • Jr. Camps • Playing Lessons • Gift Certificates
[email protected]
cell: (201) 213-1844
www.louisruina.com
To join in and advertise in
contact Joanne Vero at 732-303-5981
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Welcome New Members
AFLAC
Lake Hiawatha, 07034
The Bianchi Law Group, LLC
West Caldwell, 07006
www.bianchilawgroup.com
Caring Choices
Mountain Lakes, 07046
www.caringchoicesgcm.com
CertaPro Painting
Morristown, 07960
CipherSpace, LLC
Morristown, 07960
www.cipherspace.com
Cloud Desks
Millington, 07946
www.clouddesks.com
Morris Tap & Grill
Randolph, 07869
www.morristapandgrill.com
New Perspectives Communication, LLC
Morristown, 07960
www.newperspectivescommunication.com
OME Caterers
Whippany, 07981
www.omecaterers.com
The Road Code.com
Sparta, 07871
www.theroadcode.com
The Rose House
Cedar Knolls, 07927
www.therosehouse.org
Rx Review Service, LLC
East Hanover, 07936
www.rxreview.com
Contact We Care
Westfield, 07091
www.contactwecare.org
Sedita
Wayne, 07470
www.scclegal.com
Hamilton Park Hotel
Florham Park, 07932
www.hamiltonparkhotel.com
Skyline Staffing
Springfield, 07081
www.skylinestaffing.net
Informa Energy, Inc.
River Edge, 07661
www.informany.com
Vistage International
Elizabeth, 07202
www.vistage.com
Attending the Morris County Chamber of Commerce 2013 Golf Outing were (left to
right) Jason Shaffer of Millies Old World Meatballs; Michael Lupton of Wells Fargo;
and James Farinella and David Cunic DMC Athletics and Rehabilitation.
For more information about joining the Morris County Chamber of Commerce, please contact
Angela Kubisky at 973.210.6079 or email [email protected].
Calendar of Events
Date
Event/Location/Time
July 11 Seminar: What Makes you Unique?
Morris County Chamber of Commerce, Florham Park
$55 until June 27 / after $99
8:00 a.m. - 12:00 p.m.
July 16 Women in Business: Meet & Mingle
Hamilton Park Hotel & Conference Center, Florham Park $25 Members / $45 Non-Members 5:30 p.m. - 7:30 p.m.
July 19 Business Connections
The Villa at Mountain Lakes, Mountain Lakes
Free - registration required 7:15 a.m. - 9:30 a.m.
July 26 More Than Lunch
The Villa at Mountain Lakes, Mountain Lakes
$30 Members / $50 Non-members
12:00 p.m. - 1:30 p.m.
Chamber members enjoyed a reception after the outing.
11
Offer your
employees this
FREE benefit!
e opportunity to join a credit union.
Higher dividends on savings accounts • Lower interest rates on loans • Very low fees
XCEL is a New Jersey-headquartered credit union that has been competently serving our members since 1964. We offer
outstanding rates on vehicle, home equity and mortgage loans. No minimum balance checking. Attractive rates on money
markets and certificates. See our complete product and rate listings at www.XCELfcu.org. We are members of a network
with 28,000 surcharge-free ATMs and over 4,900 shared branch service centers across the U.S.
For more information about how to offer this free benefit, call today.
Your employees will thank you.
Tom Quigley, 800.284.8663 x 3041
www.XCELfcu.org
Established in 1964. Originally located in the World Trade Center, now headquartered in Bloomfield, N.J.

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