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downtown dc shopping district
DOWNTOWN DC SHOPPING DISTRICT 5th St. 6th St. 10th St. 11th St. Thomas Circle 12th St. 13th St. Scott Circle N St. M St. Shaw Mt. Vernon Square Mount Vernon Triangle Franklin Square Eye St. NoMa K S T. Eye St. Chinatown CityCenterDC H St. ork wY Ne White House L St. N. Capitol St. K S T. McPherson Square Pierce St. . Ave H St. Shopping District Gallery Place G St. G St. H St. Ma ssa chu set ts A ve. G St. Verizon Center Georgetown Law School Union Station Ronald Reagan Buiding D St. Ave . 1st St. 2nd St. . Ave ana Indi C St. Federal Triangle a an isi u Lo e. Av Dela ware Ave. The Ellipse Pen nsyl van ia 3rd St. 4th St. 5th St. 6th St. 9th St. 10th St. 12th St. 13th St. 11th St. E St. Penn Quarter 395 e. y Av Jerse New U.S. Treasury Department 14th St. F St. Old Executive Office Building 1st S t. NE L St. 395 K St. Lafayette Square Northwest One ve. kA Yor w Ne 1st St. NW Ver mo nt A ve. Ma ssa chu set ts A ve. e. y Av Jerse New L St. 16th St. Midtown Walter E. Washington Convention Center Capitol Hill Constitution Ave. DOWNTOWN BID BOUNDARY Shopping District Metro Exits SOURCE: Downtown BID National Mall U.S. Capitol 0 N FEET 1000 INTRODUCTION TABLE OF CONTENTS Downtown DC is the region’s commercial, arts, culture and entertainment epicenter, surrounded by the area’s largest daytime office population, a growing residential community and world-class restaurants. Here you’ll find a walkable retail destination complemented by iconic attractions such as the Smithsonian American Art Museum and National Portrait Gallery, the Verizon Center, the International Spy Museum, the Newseum and a thriving Theatre District with six performing arts venues. With more than 500,000 square feet (SF) of existing shoppers' goods retail, 90,000 SF of retail space available today, and another 600,000 planned, Downtown DC’s shopping district is poised to become a regional shopping destination. RETAIL OPPORTUNITY KEY RETAIL 3 RETAIL DEMAND AND SUPPLY 5 F STREET SHOPPING 7 CITYCENTERDC 9 What is emerging is a new Downtown shopping district, bounded by F Street on the south. DC’s oldest retail street has had a facelift, as new construction has created a lively, captivating and welcoming environment for pedestrians and shoppers. Slowly but surely, the street is returning to the luster of yesteryear when it was home to Washington’s most venerable department stores (Garfinckel’s, Hecht’s, Woodward & Lothrop). RETAIL DEMAND DRIVERS EMPLOYMENT AND OFFICE MARKET 11 POPULATION AND HOUSING MARKET 13 CULTURE AND ENTERTAINMENT 15 HOTELS AND CONVENTION CENTER 17 RESTAURANTS 19 TRANSPORTATION 21 Seventh Street forms the eastern border, along which one can find a wide variety of shopping, dining, cultural and entertainment options. Macy’s anchors the western edge at 13th and G Streets, where several nationally known retailers such as Johnston & Murphy, Ann Taylor, Banana Republic and others are nearby. As new retail finds its way along H Street from 7th to 11th Streets, CityCenterDC will anchor 325,000 SF of destination shoppers’ goods at the northern border, which also will encompass planned retail development at 7th Street and New York Avenue. This new shopping district will have the capacity for 1.2 million SF of shoppers’ goods retail once the planned development projects are completed. Downtown retail will once again attract residents, workers and tourists looking for more shopping options and a remarkable urban experience. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 1 N St. Douglas Development L St. ve. kA Yor w Ne L St. Mt. Vernon Square K St. 1st St. NW Ver mo nt A ve. L St. Walter E. Washington Convention Center ve. ey A Jers New Ma ssa chu set ts A ve. 395 K St. Franklin Square Eye St. Eye St. CityCenterDC 15th St. H St. Lafayette Square UNION STATION MAJOR RETAIL • Aerosoles • Appalachian Spring • Ann Taylor • Barnes & Noble • Chico’s • Comfort One • Express • FYE • Johnston & Murphy • Jos. A. Bank • L’Occitane • Origins • shooWoo • Swarovski Crystal • Swatch • Taxco Sterling Co. • The Body Shop • Victoria’s Secret • White House/ Black Market M St. White House w Ne Ecco and Comfort One Forever 21 (2010) Shoes ve. kA Yor Johnston & Macy’s Murphy and Ann Taylor Borders G St. Zara H&M Verizon Center Mia Gemma GALLERY PLACE RETAIL • Ann Taylor Loft • Aveda • Bed Bath & Beyond • City Sports • Urban Outfitters Ma ssa chu set ts A ve. Georgetown Law School Union Station 10th St. Downtown Retail TIF (Tax Increment Financing) District SOURCE: Downtown BID 2 a an isi u Lo e. Av 3rd St. Constitution Ave. DOWNTOWN BID BOUNDARY New Grocery Stores Metro Exits Dept. of Labor C St. 12th St. Shopping District 14th St. Future Destination Retail Space D St. . Ave ana Indi Pua Naturally Ronald Reagan Buiding Existing Destination Retail Illuminations E St. 1st St. Pen Coup de nsyl vani Foudre a Av e. 395 2nd St. Noble 7th St. Bandolino Jos. A. Bank and Peruvian American Apparel Connection 9th St. Department • L’Occitane • I-Doc Optical • Alden Shoes • Cowgirl Creamery e. y Av Jerse New Old Executive Office Building Banana Guess Dress Republic Barn Barnes & 4th St. F St. Filene’s U.S. Treasury Basement 1st S t. NE 5th St. 6th St. 10th St. 11th St. 12th St. Thomas Circle CONNECTICUT AVENUE MAJOR RETAIL • Benetton • Betsy Fisher • Brooks Brothers • Burberry • Filene’s Basement • Gap • Men’s Warehouse • New Balance • Nine West • Proper Topper • Rizik Brothers McPherson Square • Talbots • Thomas Pink • Tiny Jewel Box • Victoria’s Secret 13th St. Scott Circle National Mall U.S. Capitol 0 N FEET 1000 KEY RETAIL ■ CityCenterDC will have approximately 325,000 SF of retail space ■ 185,000 SF south of Eye Street (2013) ■ ■ ■ 140,000 SF north of Eye Street (2014–15) Other Proposed Retail ■ 2011: 20,000 SF (Gallery Place/Chinatown at 600 Massachusetts Ave) ■ 2012: 8,000 SF (1000 F Street) Downtown BID area currently has the following destination shoppers’ goods retail ■ Alden Shoes ■ Dress Barn ■ American Apparel ■ Filene’s Basement ■ Ann Taylor ■ Guess ■ Ann Taylor Loft ■ H&M ■ Aveda ■ Ida’s Idea ■ Bandolino ■ Johnston & Murphy ■ Banana Republic ■ Jos. A. Bank ■ Barnes & Noble ■ Macy’s ■ Bed Bath & Beyond ■ Mia Gemma ■ Borders ■ Peruvian Connection ■ Capitol Hemp ■ Pua Naturally ■ City Sports ■ Urban Outfitters ■ Coup de Foudre ■ Zara NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 3 MARKET DATA AND PROJECTIONS 2000 2009 2014 CHANGE 2000–2009 CHANGE 2009–2014 Within 5 Blocks of 9th and G Streets 30 Million SF 39 Million SF 41 Million SF 9 Million SF 2 Million SF Within 15 Blocks of 9th and G Streets 102 Million SF 122 Million SF 133 Million SF 20 Million SF 20 Million SF Within 5 Blocks of 9th and G Streets 103,636 125,915 131,610 22,279 5,695 Within 15 Blocks of 9th and G Streets 366,505 416,916 453,848 50,411 36,932 OFFICE WORKER MARKET OFFICE SPACE OFFICE WORKERS RESIDENTIAL MARKET (POPULATION) Within 5 Blocks of 9th and G Streets 1,470 6,992 8,070 5,522 1,078 Within 15 Blocks of 9th and G Streets 49,990 64,384 79,648 14,394 15,264 Within 5 Blocks of 9th and G Streets 2,875 4,474 5,968 509 1,494 Within 15 Blocks of 9th and G Streets 14,831 15,923 18,760 1,782 2,837 Citywide 25,514 26,635 30,647 2,072 4,012 Within 5 Blocks of 9th and G Streets 0.8 1.0 1.4 0.2 0.4 Within 15 Blocks of 9th and G Streets 3.9 4.4 5.4 0.5 1.0 Citywide 6.7 7.2 8.4 0.5 1.2 7.3 10.7 12.5 3.4 1.8 VISITOR MARKET HOTEL ROOMS HOTEL ROOM NIGHTS (MILLIONS) VISITORS TO DOWNTOWN (MILLIONS) Within 5 Blocks of 9th and G Streets 4 RETAIL DEMAND AND SUPPLY CURRENT DOWNTOWN RETAIL DEMAND FOR SHOPPERS' GOODS 2000 2009 2014 CHANGE 2000–2009 CHANGE 2009–2014 $390 $500 $574 $110 $74 Residential Market $96 $263 $342 $167 $79 Hotel Visitor Market $78 $87 $108 $9 $21 $565 $851 $1,024 $286 $173 $150 $247 $414 $97 $167 $485 $604 $610 $189 $6 DOLLARS OF RETAIL DEMAND (IN MILLIONS; 15 BLOCKS) Office Worker Market TOTAL DOLLARS OF RETAIL SUPPLY (IN MILLIONS; 15 BLOCKS) TOTAL RETAIL OPPORTUNITY (CURRENT DOWNTOWN RETAIL DEMAND IN EXCESS OF RETAIL SUPPLY) TOTAL DOWNTOWN DC SHOPPING DISTRICT MAY 2010 5 Ultra Bar McCormick & Schmick’s (Lower Level 15,000 sf) 8,000 sf Marriott 6,230 sf Courtyard 8,342 sf Hotel Potbelly Bistro D’Oc Fitness Center Ford’s Center for Education and Leadership Gordon Biersch Bank Peruvian Connection 1,000 sf Ristorante Tosca American Apparel Celadon Day Spa Jos. A. Bank F Street (Lower Level 4,500 sf) Ford’s Theatre (opens 2011) Lincoln House Restaurant & Bar Occupied Retail: Shoppers’ Goods 6 Washington Welcome Ctr. Sprint E Street Store Cinema McDonald’s Gifford’s ESPN Zone Qdoba Barnes & Noble Subway Lincoln Souvenir Hard Rock Cafe Retail Space Available Other Occupied Retail: Restaurants, Services, etc. Below Street Level Retail Availability Street Level Non-Retail Use Metro Exit Asia Nine Bar and Lounge Restaurant E Street Weschler’s Auction House 3,000 sf Starbucks 9th Street Co Co Sala Central Liquors 4,852 sf Mia Gemma Museum of Arts & Sciences Zara Cowgirl Creamery Pret a Manger H&M L’Occitane Alden Shoes Available 2009 Ella’s Wood Fired Pizza I-Doc Optical 2,140 3,280sfsf (opens 2010) 10th Street 4,900 sf 4,900 f Guess Available 2009 Forever 21 (Lower Level 19,850 sf) ower Level1,590 sf Available ((Low 2009 19,,850 sf ) 7,300 sf Sandwich Shop Madame Tussauds Radio Shack Bank 11th Street Payless Payless Shoe Shoe Source Source F STREET SHOPPING Complementing the retail at Gallery Place on 7th Street, as well as that at Macy’s and nearby on 13th Street, F Street is a major spine of the Downtown Shopping District. The four blocks between 8th and 12th Streets have 100,000 SF of existing destination retail today, with another 51,000 SF of space presently available or scheduled to deliver in the near future (as shown on the map on the opposite page). Since 2007, F Street has had an influx of new national and local retail tenants, as Guess, Alden Shoes, Zara, Peruvian Connection and Mia Gemma (jewelry) joined veterans such as H&M, Jos. A. Bank, American Apparel and the International Spy Museum store. NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 7 Office Renaissance Washington, DC Hotel Office Office Embassy Suites Hotel Office ue w Ne ven A k r Yo 112,000 sf Park Office 28,000 sf Park TOTAL 148,000 sf 16,000 sf H Street 8 9th Street 21,000 sf 10th Street Office 11th Street Eye Street Office CITYCENTERDC The largest cluster of planned Downtown destination retail will open at the now vacant, 10-acre area contained within 9th, H and 11th Streets and New York Avenue. CityCenterDC plans call for a unique blend of local and national retailers focusing on a broad range of distinctive fashion and specialty retail accompanied by restaurants, cafes and specialty food stores. ■ ■ CityCenterDC will have approximately 325,000 SF of retail space ■ 185,000 SF south of Eye Street (2013) ■ 140,000 SF north of Eye Street (2015) Parking dedicated to retail/public ■ 638 spaces for 185,000 SF retail (3.4 per 1,000 SF) ■ 420 spaces for 140,000 SF retail (3.0 per 1,000 SF) NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 9 5th St. N St. M St. Walter E. Washington Convention Center Shaw w Ne L St. ve. kA Yor L St. 395 Mount Vernon Triangle Mt. Vernon Square K St. McPherson Square K S T. General Accounting Office G St. G St. G St. Verizon Center Georgetown Law School The Ellipse Office Buildings Ronald Reagan Buiding Pen nsyl van ia 2nd St. Penn Quarter Union Station E St. D St. . Ave ana Indi Ave . Federal Triangle Planned Office Buildings Dept. of Labor C St. Zoned for Office Building (but plans not yet announced) na sia ui o L e. Av Capitol Hill Constitution Ave. DOWNTOWN BID BOUNDARY Shopping District 10 4th St. 5th St. 6th St. 7th St. 9th St. 10th St. 12th St. FBI 7th St. 15th St. E St. 395 e. y Av Jerse New F St. U.S. Treasury Department H St. Ma ssa chu set ts A ve. Dela ware Ave. White House H St. 1st St. Chinatown . Ave 1st S t. NE CityCenterDC ork wY Ne Lafayette Square Metro Exits Northwest One Eye St. H St. SOURCE: Downtown BID NoMa Franklin Square Eye St. Old Executive Office Building 1st St. Nw Ma ssa chu set ts A ve. Midtown e. y Av Jerse New 16th St. Thomas Circle North Capitol St. 6th St. 10th St. 11th St. 12th St. 13th St. Ver mo nt A ve. Scott Circle National Mall U.S. Capitol 0 N FEET 1000 EMPLOYMENT AND OFFICE MARKET ■ DC Employment: 705,300 ■ Total Downtown Employment: 376,200 ■ ■ Downtown BID Area Employment: 180,000 jobs ■ ■ 311,100 Office Jobs 155,000 Office Jobs DC Employment: ■ 600 jobs lost in 2009 ■ 53,100 jobs added (2003–2009) ■ 46% of this growth was in Downtown BID area ■ DC adds 5,000 to 8,000 jobs per year ■ Average Downtown BID area office worker makes $79,600 per year (4Q 2008) ■ ■ 49,000 earn more than $90,000 ■ 37,800 earn between $75,000 and $90,000 ■ 60,700 earn between $50,000 and $75,000 ■ 29,600 earn less than $50,000 Downtown BID Office Space: ■ 66 million SF of office space ■ 48 million SF privately owned ■ 18 million SF government owned (16 million SF federal) ■ Rents: Full Service Class A of $61.59 per SF ($55.77 per SF all classes) ■ Vacancy: 11.4% all classes NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. Downtown is defined as the area between the Potomac River and Rock Creek Park to the west, Florida Avenue to the north, 3rd Street, NE to the east and Constitution Avenue to the south. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 11 Dunbar High School Scott Circle N St. w Ne ve. kA Yor Chinatown 8th St. 9th St. 11th St. 12th St. General Accounting Office G St. G St. G St. Verizon Center Georgetown Law School Penn Quarter High-Rise Apartments or Condominiums The Ellipse Row House and Garden Apartments Planned Row House and Garden Apartments Ronald Reagan Buiding Pen nsyl van ia Ave . Federal Triangle Zoned for High-Rise Housing (to be planned) SOURCE: Downtown BID 12 C St. na sia ui o L e. Av Capitol Hill DOWNTOWN BID BOUNDARY New Grocery Stores Metro Exits Dept. of Labor Constitution Ave. Shopping District G 395 D St. . Ave ana Indi 7th St. Planned High-Rise Housing 6th St. FBI E St. 5th St. E St. Union Station e. y Av Jerse New U.S. Treasury Department 4th St. F St. Old Executive Office Building H St. Ma ssa chu set ts A ve. Dela ware Ave. White House H St. 1st St. 15th St. ork wY Ne K St. Eye St. CityCenterDC H St. Lafayette Square NoMa Mount Vernon Triangle Eye St. . Ave L St. 1st S t. NE 5th St. Mt. Vernon Square 2nd St. Franklin Square 395 3rd St. McPherson Square 13th St. K St. Northwest One L St. 6th St. Ver mo nt A ve. Shaw North Capitol St. Ma ssa chu set ts A ve. Midtown L St. M St. Walter E. Washington Convention Center e. y Av Jerse New 16th St. Thomas Circle National Mall U.S. Capitol 0 N FEET 1000 POPULATION AND HOUSING MARKET Population is Growing ■ ■ ■ Citywide ■ From 572,000 in 2000 to 600,000 in December 2009 ■ Projected to grow to 627,000 by 2015 Downtown BID area plus 10 blocks ■ From 34,100 in 2000 to 47,800 in 2009 ■ Projected to grow to 59,500 by 2014 Downtown BID area ■ From 4,200 in 2000 to 8,700 in 2009 ■ Projected to grow to 9,700 by 2014 ■ Average income of new Downtown BID area households: $120,000 ■ Average Downtown BID area rent: $2,170 monthly ■ Average Downtown BID area condominium price: $400,000 NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 13 Franklin Square National Portrait Gallery & American Art Museum Madame Tussauds National Museum of Crime & Punishment Warner Theatre Corcoran Gallery of Art Verizon Center Landmark E Street Cinema White House Visitor Center Ford’s Theatre Spy Museum National Building Museum Movie Theaters Theaters Postal Museum Georgetown Law School Union Station Koshland Science Museum National Law Enforcement Museum (2011) Harman Center C St. National Archives G St. 395 Shakespeare Theatre Woolly Mammoth Theatre Pen nsyl van Naval Heritage Center ia A ve. Old Post Office Pavillion and Tower K S T. H St. Ma ssa chu set ts A ve. Newseum e. y Av Jerse New National Theatre Regal Cinemas Gallery Place German-American Heritage Museum 3rd St. 9th St. H St. Martin Luther King Library G St. U.S. Treasury Department Convention Center and Sports Arena CityCenterDC 4th St. w Ne 11th St. H St. 12th St. 15th St. Eye St. National Museum of Women in Arts ve. A k Yor Armenian Genocide Museum (TBD) Old Executive Office Building North Capitol St. Carnegie Library Mt. Vernon Square 1st St. White House L St. 395 5th St. Renwick Gallery Pierce St. . Ave ork wY e N Eye St. Lafayette Square M St. 1st S t. Ne L St. K St. McPherson Square 5th St. 6th St. 10th St. Walter E. Washington Convention Center DOWNTOWN BID BOUNDARY a an isi u Lo E St. e. Av Dela ware Ave. 14th St. Ver mo nt A ve. 16th St. 11th St. Ma ssa chu set ts A ve. National Geographic L St. 12th St. Thomas Circle N St. e. y Av Jerse New 13th St. Scott Circle Constitution Ave. Smithsonian Museums Other Museums Shopping District African American Museum (2015) National Museum of American History National Museum of Natural History Metro Exits SOURCE: Downtown BID 14 National Mall Sculpture Garden National Gallery of Art West Wing East Wing U.S. Capitol 0 N FEET 1000 CULTURE AND ENTERTAINMENT ■ ■ ■ Annual Attendance ■ Sports Arena: 2,600,000 ■ 15 Museums: 4,900,000 ■ 6 Performance Stages: 773,000 ■ 2 Cinemas: 1,335,000 Visitors to Downtown BID Area Attractions ■ 10.7 million visitors ■ Projected to grow to 12.5 million by 2014 ■ 29 million visitors to National Mall museums New Attractions ■ ■ National Law Enforcement Museum (opens 2011) Nightlife and Entertainment ■ Downtown has a variety of after work and nighttime activities ■ 7th Street corridor offers nightclubs, bars and lounges, billiards and bowling ■ In 2009, Recess and Reserve joined the list of trendy new nightspots that have opened in the 14th & K Streets vicinity NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 15 5th St. 6th St. 10th St. 11th St. N St. e. y Av Jerse New Scott Circle Thomas Circle The Madison L St. Donovan Westin House City Center Residence Inn L St. 395 Henley Park W Hotel Inside of the BID The Ellipse Existing Ronald Reagan Buiding Hotel Monaco E St. Hotel Harrington FBI Pen nsyl vani a 9th St. Willard InterContinental 395 F St. E St. 12th St. U.S. Treasury Department Courtyard Marriott JW Marriot G St. Verizon Center National Portrait Gallery Ave . Planned Existing Hotel George Liason Capitol Hill Hyatt Regency a an isi u Lo e. Av Constitution Ave. Planned DOWNTOWN BID BOUNDARY Shopping District SOURCE: Downtown BID Washington Court Hotel Dept. Of Labor C St. Union Station Phoenix Park D St. . Ave ana Indi Outside of the BID Metro Exits G St. Georgetown Law School 2nd St. G St. General Accounting Office Ma ssa chu set ts A ve. 1st S t. NE Grand Hyatt White House Old Executive Office Building Red Roof Inn H St. Marriott at Metro Center 5th St. . Ave ork wY e N te Planned Hotel (400 Rooms)) 6th St. Lafayette Square CityCenterDC Eye St. 3rd St. Hilton Garden Inn K St. North Capitol St. Renaissance sa Washington, DC g Eye St. Sofitel K St. 7th St. Franklin Square e. y Av Jerse New St. Regis McPherson Square Mt. Vernon Square Embassy Suites Four Points Sheraton 4th St. Crowne Plaza K St. 16 Pierce St. ve. kA Yor w Ne L St. Dela ware Ave. Capitol Hilton Walter E. Washington Convention Center Under Construction M St. National Mall U.S. Capitol 0 N FEET 1000 HOTELS AND CONVENTION CENTER ■ 26 hotels and 9,210 rooms (December 2009) ■ ■ ■ ■ ■ 27 hotels and 9,485 rooms in 2014 2.6 million hotel room nights Hotel performance ranked among the best in the U.S. ■ Occupancy rates of 77% (72% in 2006) ■ Room rate per night of $211 ($201 in 2006) ■ Revenue per available room of $163 ($143 in 2006) New hotels in Downtown ■ Room Nights Generated by the Washington Convention Center ■ 2003: 315,307 ■ 2004: 460,221 ■ 2005: 614,552 ■ 2006: 473,037 ■ 2007: 423,427 ■ 2008: 545,045 ■ 2009: 356,767 Top Conventions/Trade Shows in 2009 ■ Association of the United States Army: 22,000 ■ Islamic Society of North America: 22,000 ■ National Association for the Education of Young Children: 20,000 ■ FOSE: 19,112 ■ Kimpton Hotel Monaco – 2002 ■ American Chemical Society: 14,319 ■ Sofitel – 2002 ■ National Council of Teachers of Mathematics: 12,099 ■ Hampton Inn – 2005 ■ National Cable and Telecommunications Association: 12,209 ■ Embassy Suites – 2005 ■ American Academy of Pediatrics: 12,036 ■ St. Regis (Renovation) – 2007 ■ Congressional Black Caucus Foundation: 12,000 ■ Donovan House – 2008 (managed by the Thompson Hotels, NYC) ■ W – 2009 ■ Headquarters Hotel (1,150 rooms) – 2012 NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 17 5th St. 6th St. 10th St. 11th St. Thomas Circle 12th St. 13th St. Scott Circle N St. M St. Pierce St. L St. NoMa K S T. Eye St. CityCenterDC Chinatown H St. 10th St. G St. 11th St. Gallery Place 12th St. ork wY Ne . Ave H St. Ma ssa chu set ts A ve. G St. G St. Verizon Center Georgetown Law School Union Station Existing Restaurants Ronald Reagan Buiding D St. Ave . C St. Federal Triangle Restaurants Slated to Open SOURCE: Downtown BID 18 a an isi u Lo e. Av Capitol Hill Constitution Ave. DOWNTOWN BID BOUNDARY Shopping District Metro Exits 1st St. . Ave ana Indi Dela ware Ave. The Ellipse Pen nsyl van ia 395 2nd St. E St. Penn Quarter 3rd St. 4th St. 5th St. 6th St. U.S. Treasury Department e. y Av Jerse New 9th St. F St. Old Executive Office Building 1st S t. NE N. Capitol St. Mount Vernon Triangle Franklin Square H St. White House L St. Mt. Vernon Square K S T. Lafayette Square Northwest One ve. kA Yor w Ne 395 K St. McPherson Square Eye St. Shaw 1st St. NW Ver mo nt A ve. 14th St. Ma ssa chu set ts A ve. e. y Av Jerse New L St. 16th St. Midtown Walter E. Washington Convention Center National Mall U.S. Capitol 0 N FEET 1000 RESTAURANTS ■ 131 destination restaurants in Downtown BID Area (December 2009) ■ Average of 6 net new restaurants open per year YEAR NET NEW OPENED/ OPENING 2009 9 17 2008 9 15 2007 13 14 2006 -2 6 2005 6 11 2004 6 11 2003 2 9 2002 7 13 2001 0 6 2000 11 16 TOTAL 61 118 ■ Restaurant Sales Estimates ■ Old Ebbitt Grill: $23 million ■ Clyde’s at Gallery Place: $17 million ■ Another 20–30 restaurants are estimated to have annual sales of $5–6 million ■ Others are in the $1–5 million range NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 19 Rock Creek Park Columbia Heights IRVING ST. ROAD COLUMBIA McMillan Reservoir EUCLID ST. Howard University Q ST. PROSPECT ST. AV E. P ST. MA SS. AV E. 22ND ST. O ST. ShawHoward University VE. EY A JERS NEW Dupont Circle 9TH ST. R ST. NORTH CAPITOL ST. FL OR IDA 14TH ST. 16TH ST. AV E. HA M PS HI RE NE W AV E. E. . AV NN CO VE. IN A NS CO WIS M AS S. VE. DA LAN E IS D O RH U StreetCardozo U ST. O ST. Farragut North E. AV RK YO W NE Mt. Vernon Square 1ST ST. NE Naval Observatory M ST. K ST. George Foggy Bottom- Washington University GWU E ST. EXPWY. Gallery PlaceChinatown McPherson Square White House 18TH ST. Kennedy Center Farragut West Archives-Navy Memorial-Penn Quarter Federal Triangle 66 Union Station Judiciary Square Metro Center H ST. Union Station CONSTITUTION AVE. NATIONAL 395 MALL US Capitol Smithsonian EAST CAPITOL ST. NE INDEPENDENCE AVE. Po t om ac 4TH ST. SW Sources: WMATA, Downtown BID SW R. D Circulator Routes Ri ve r 0 N MILE 20 1/2 395 Waterfront Capitol South Navy Yard Eastern Market 7TH ST. SE Tidal Basin IO H O Metro Lines Federal Center 3RD ST. SE L’Enfant Plaza SOUTH CAPITOL ST. SE Metro Exits 295 Navy Yard TRANSPORTATION ■ Circulator bus ■ Began service in July 2005 ■ Current monthly ridership of more than 300,000 ■ Ridership growth rate of 90% since 2006 ■ ■ Precursor of streetcar on K Street Parking in Downtown BID area (2006) ■ 96 parking garages ■ 23,252 parking spaces ■ Metrorail ridership (exits only; top 10 stations; Downtown BID stations highlighted) AVERAGE WEEKDAY AVERAGE SATURDAY Union Station 32,668 11,212 Metro Center 30,019 13,297 Farragut North 23,985 5,015 Farragut West 23,617 4,240 Dupont Circle 23,526 14,678 Gallery Place 26,868 22,835 Foggy Bottom 21,767 11,862 L’Enfant Plaza 21,085 5,472 McPherson Square 17,826 4,408 Rossyln 16,351 6,663 ■ Average weekday ridership growth (exits only) 1997 2009 % GROWTH Gallery Place 7,286 26,868 269% Metro Center 23,638 30,019 27% 2009 % GROWTH ■ Average Saturday ridership growth (exits only) 2004* Gallery Place 8,144 22,835 180% Metro Center 7,565 13,297 76% * Gallery Place retail and cinema opened in 2004 NOTE: All data is for 2009 calendar year or as of December 2009 unless otherwise indicated. DOWNTOWN DC SHOPPING DISTRICT MAY 2010 21 Downtown DC Business Improvement District 1250 H Street, NW Suite 1000 Washington, DC 20005 202-638-3232 PHONE 202-661-7599 FAX www.downtowndc.org ABOUT THE DOWNTOWN DC BID The Downtown DC Business Improvement District (BID) is a private, non-profit organization that provides safety, hospitality, maintenance and beautification, homeless, economic development, transportation, streetscape and marketing services to Washington’s center city. Property owners agree to tax themselves to provide services to the Downtown BID area, which covers 138 blocks from Massachusetts Avenue on the north to Constitution Avenue on the south, and from Louisiana Avenue on the east to 16th Street on the west. For more information, visit www.downtowndc.org.
