Pretty Pregnant Kings Road

Pretty Pregnant opened its Kings Road, Chelsea branch!
Pretty Pregnant prides itself on having luxurious fabrics and beautiful prints to jazz up your new
maternity wardrobe. The main Summer collection has a mixture of classic cuts with great basics,
wraps and dresses not to mention a fantastic choice of evening wear and swimwear. The
extensive range of jeans combine fashion, variety and comfort.
Manager Claire Watson says “Women don’t stop loving clothes just because they’re expecting.
At five months pregnant myself I can’t wait to start wearing the Spring/Summer ranges,
especially the fantastic denims!”
Pretty Pregnant also offer specialised bra fitting, there is a great choice of comfortable and
supportive underwear with Anita, HOTmilk, Elle McPherson and Noppies having a great range
of maternity and nursing bras and all types of briefs from thongs to shorts. Pretty Pregnant also
stocks swimwear all year round after recognising that many pregnant ladies wish to swim as
part of their exercise regime. If that were not enough, Mama Mio has a fabulous range of
skincare products for Mum and Baby. Mama Mio's tummy rub stretch mark oil & cream is an
absolute must-have and the lovely boxed packaging makes it a perfect gift!
Pretty Pregnant's customer service policy is very simple, honest, professional and friendly. Instore you can expect warm and friendly one to one help and advice. They are a small team
which have expert knowledge of every aspect of maternity and nursing wear. The staff are
sensitive and when needed show the upmost discretion when dealing with delicate issues.
“Pretty Pregnant offers a personal shopping experience for every customer” says owner
Evelyne Callens 'We have never needed to offer a personal shopping service to our customers,
as I don't know what my staff would do any differently! Every customer who walks through our
door is met with friendly and knowledgeable customer service from girls who really know the
products and brands, they offer all the advise and support that a customer could need. Pretty
Pregnant makes shopping for maternity wear very easy, the staff are honest and are fantastic
at helping women pick out styles that are going to suit their shape, whether it's something to
wear to lunch with a friend on the weekend, an important meeting at work or an evening party
or wedding!"
For those who can’t get to the boutique shopping online at www.prettypregnant.co.uk is just as
easy, you will receive the same level of support and advise ''We are always happy to receive
phone calls and emails from customers who are not able to get to the store, we want our
customers to feel they still get the same advise on picking out pieces from our website as they
would in-store" says shop manager Claire Watson
Notes for editors
Pretty Pregnant’s first boutique opened its doors in May 2005 on Northcote Road in the heart of
'Nappy valley' (Wandsworth/Clapham), followed two years later by the opening of a second
boutique on North Cross Road in East Dulwich and then their Chiltern Street branch in 2008. The
launch of the fourth branch on the King Road, Chelsea in March 2009 and the much-awaited
opening in April 09 in Edinburgh city centre this month mark the continuation of the steady
expansion of the innovative Pretty Pregnant concept.
After the huge success of the first London store their website www.prettypregnant.co.uk
launched in 2006 offering the same fantastic collection that is stocked in their boutiques to the
rest of the UK!
186 Kings Road
Chelsea
SW3 5XP
0207 739 7450
Mon-Sat 10-6.30
Sunday 11-5
For further information about Pretty Pregnant, high-resolution images or sample loans please
contact:
Dani Knapp - Need to Know PR
T: 0208 812 4791 - M: 07917 764081 - E: [email protected]