Facilities Brochure - US Cellular Center

U.S. Cellular Center
ExploreAsheville.com Arena
Thomas Wolfe Auditorium
Banquet Hall
Information
The newly renovated banquet hall is the perfect setting for pre-functionary events related to either facility. It is also a great place for unique
receptions or special conference room needs. The banquet hall is 5159 sq. ft. which includes a pre-function area for your guests to enjoy
while waiting for your event to begin. This are also is equiped with all A/V amenities and can accomodate up to 500 guests based on setup.
U.S. Cellular Center
Information
The U.S. Cellular Center is Western North Carolina’s preeminent multi-purpose event facility and is managed by the City of Asheville. The
facility first opened to the public in 1974 and has since hosted thousands of concerts, sporting events, trade and consumer shows,
graduations, speeches and other types of events over the years. The U.S. Cellular Center primarily consists of four venues and has the
ability to host a variety of events. The ExploreAsheville.com Arena with seating for 7,200, the Thomas Wolfe Auditorium with seating for
2,431, the Exhibit Hall with capacity for up to 1,500 and the Banquet Hall with capacity for up to 500 (Depending on Set Up).
In recent years the U.S. Cellular Center has acquired a solid reputation as a quality venue that hosts events in an appealing destination with
appreciative fans. Leveraging the burgeoning reputation of Asheville as a center of creativity and the awareness of the city as a great place
to live and visit, the U.S. Cellular Center hosts sold-out shows by a diverse range of artists. With over 200 days of events and drawing well
over 200,000 people annually the facility serves as a major economic engine supporting the vitality of the region as a whole and vibrant
downtown Asheville in particular.
With support from the Buncombe County Tourism Development Authority and additional proceeds from a naming rights agreement with
U.S. Cellular the City of Asheville began executing a master plan of improvements to the facility in 2010. These renovations provided new
lower bowl seating in the arena, upgraded concourse and concessions areas, updates to restrooms, the lobby & ticket office areas, meeting
rooms, Banquet Hall and added club level amenities. Refurbished upper bowl seating, new scoreboards and electronic displays as well as
sound and lighting updates are also on the list of improvements.
Thanks in large part to the renovations and community support the facility hosted the return of the Southern Conference Basketball
Tournament in 2012. Asheville was host to the tournament from 1984 through 1995 and is very proud to have this prestigious and exciting
event call its current home the newly remodeled ExploreAsheville.com Arena.
With these renovations the U.S. Cellular Center seeks to remain a vital component in the destination experience with events often being a
primary motivator for people to visit Asheville. Drawing out of town visitors and locals alike, the updated facility can host events for years to
come.
Google Look Inside
To get an in depth understanding of the venues, visit our Google page at www.goo.gl/fPG0Jq. You can see the Thomas Wolfe Auditorium,
ExploreAsheville.com Arena and the U.S. Cellular Center Banquet Hall from inside with a full 360 degree view. You can also move around
in each venue to get a great idea of the view each particular section gives you.
Meeting Space Breakdown
Function Room
Main Lobby
Dimensions
Sq. Ft. Ceiling Ht. Theater Cap. Classroom Cap. Banquet Cap. Reception Cap.
72’ x 40’ & 98’ x 45’
7290
36’ & 13’
NA
NA
88
360
Outdoor Plaza
85’ x 51’
4335
NA
NA
NA
152
310
Thomas Wolfe Lobby
35’ x 98’
3430
11’
NA
NA
NA
240
Back Patio
67’ x 56’
3752
NA
314
NA
96
280
60’
2431
NA
NA
NA
Thomas Wolfe Auditorium
Thomas Wolfe Stage
70’ x 40’
2800
50’
218
96
112
234
Banquet Hall
58’ x 53’
3074
14’
344
160
200
420
Banquet Hall Pre-function
37’ x 29’
1073
14’
74
48
28
86
Meeting Room 1
44’ x 56’
2464
11’
206
87
104
218
Meeting Room 2
28.5’ x 56’
1568
11’
140
60
72
156
Meeting Room 1 & 2 Pre-function
26’ x 82’
2132
11’
NA
NA
NA
160
Thomas Wolfe Lower Lobby
20’ x 43’
860
15’
NA
NA
NA
60
Meeting Room 3
23’ x 39’
897
7’ to 8’ 6”
86
36
36
100
Meeting Room 4
16’ x 39’
624
7’ to 8’ 6“
67
28
24
75
Meeting Room 5
16’ x 39’
624
7’ to 8’ 6”
67
28
24
75
Meeting Room 4/5 (combined)
16’ x 79’
1264
7’ to 8’ 6”
136
60
48
150
Meeting Room 6
16’ x 20’
320
7’ to 8’ 6”
36
12
8
40
Meeting Room 7
16’ x 39’
642
7’ to 8’ 6”
47
23
24
54
Meeting Room 8
16’ x 25’
400
7’ to 8’ 6”
43
20
24
48
Meeting Room 9
16’ x 25’
400
7’ to 8’ 6”
43
20
24
48
Meeting Room 8/9 (combined)
16’ x 51’
816
7’ to 8’ 6”
88
42
48
102
Facility Services & Equipment
Event Staffing
Event Coordinator
Ticket Takers
Ticket Seller
Ticket Seller Supervisor
Door Guards
Ushers
Services
Wireless Internet
Water Hookup
Basketball Floor
Staging (4’ x 8’ sections)
Stage Risers (6’ x 8’ sections)
Easel
Follow Spots
Stage Staffing
Forklift
Stagehand
Hand Towels
Spotlight
Bath Towels
Sound
Iron/Ironing Board
Flyman
Lectern
Job Steward(required on calls of 6 or greater) Lighting Gels
Riggers and Truss spot operators
Cove Lighting
Washer/Dryer
Emergency/Safety Staffing
Orchestra Shell
EMT
Piano - Upright
Police Officer Supervisor
Steinway Concert Grand
Police Officer
Tables (8’ rectangular or 60” round)
Cloth Linen for Tables
Paper Linen for Tables
Table Skirting
Chairs
Audio Equipment
TV/VCR/DVD Player
Portable CD Player
Projector
Microphone
Wireless Microphone
Decorating Services
Exhibit Booth
Perimeter Drape
3’ Pipe & Drape
ExploreAsheville.com Arena
Information
The ExploreAsheville.com Arena is Western North Carolina’s largest arena, with the seating capacity of up to 7,200. The
ExploreAsheville.com Arena consists of 29,532 sq. ft on the arena floor with additional 12,670 sq. ft of concourse space. The arena is the
perfect space for concerts, sporting events and trade shows of any kind or size. The ExploreAsheville.com Arena annually hosts events
such as: The Warren Haynes Christmas Jam, The Southern Conference Basketball Tournament, The WNC Home Garden & Green Living
Show and the Craft Fair of The Southern Highlands.
Amenities
Club Level Suites
Outdoor Patio
Meeting Rooms
The Outdoor Patio is a great space for outdoor receptions and
celebrations with its outstanding view of downtown Asheville and
the surrounding Blue Ridge Mountains. The patio has 3752 sq. ft
of space with a capacity of 280 people.
Within the ExploreAsheville.com Arena there are 10 meeting
rooms of different dimensions ranging from 24’ x 16’ to 39’ x 22’.
These spaces are perfect for VIP rooms or staging rooms during
events and also great to use for company meetings.
The arena offers state of the art scoreboards, ribbon boards,
lockerooms and concession stands. The concourse is a great
place for guests to get a bite to eat without missing out on the
action inside by watching the concourse TVs. Guests can also
take in the panoramic views of the Blue Ridge Mountains from
the concourse.
The arena features a brand new Club Level. The club offers a
great perspective of the action on the basketball court or stage
while also providing a cozy atmosphere. The Club Level consists
of two seperate rooms that can be combined into one large room
based on what the guest needs.
226
225
224
223
222
221
220
9
21
22
7
ExploreAsheville.com Arena
12
12
8
109
10
202
10
5
214
3
215
130
108
216
101
107
114
230
122
117
201
123
217
229
6
22
8
8
21
124
20
209
210
211
7
226
225
224
223
222
221
220
12
6
123
122
107
108
109
130
101
10
202
5
10
214
3
215
230
216
STAGE
201
12
8
124
217
229
8
22
21
8
22
208
21
4
3
20
3
21
207
9
206
2
21
205
4
20
3
20
3
21
207
208
209
210
211
2
206
21
205
Thomas Wolfe Auditorium
Information
The intersection of Haywood Street & Flint Street has a tradition of hosting events that dates back over 100 years. The Thomas Wolfe
Auditorium opened in 1975. The auditorium has a seating capacity 2,431. The Thomas Wolfe Auditorium lobby offers a place for patrons to
congregate and socialize while enjoying something to eat or drink from the concessions stand. The auditorium is the annual home of the
Asheville Symphony Orchestra. The auditorium has hosted acts such as: BB King, Willie Nelson and Jerry Seinfeld.
Main Lobby
The main lobby of the building, which connects the auditorium
lobby and arena concourse, makes a great upscale dining area
that could play host to anything from a business luncheon to a
catered wedding reception. This venue has 7290 sq. ft. of space
and can seat up to 200 for dining and 250 for standing
receptions. The lobby is available for use by community groups
and individuals.
Thomas Wolfe Auditorium
Balcony
H
J
I
Left
Right
Mezzanine
L
M
Center
E
Left
Center
N
D
C
Right
B
A
Orchestra
STAGE
Balcony
Balcony
K
G
F
Banquet Hall
Information
The newly renovated banquet hall is the perfect setting for pre-functionary events related to either facility. It is also a great place for unique
receptions or special conference room needs. The banquet hall is 5159 sq. ft. which includes a pre-function area for your guests to enjoy
while waiting for your event to begin. This are also is equiped with all A/V amenities and can accomodate up to 500 guests based on setup.
Banquet Hall
Stairs
Pantry
Banquet Hall
Pre-function
37’ x 29’
58’ x 53’
Mechanical
Elevator