Eastwood City - Balikbayan Magazine

Transcription

JUNE & JULY 2014
THE ASIAN JOURNAL TRAVEL & LIFESTYLE MAGAZINE
Eastwood City
A pioneering township and the country’s first cyberpark
DOT SPREAD AD
june / july 2014
BALIKBAYANMAGAZINE.COM
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PROFILE
At the Helm
Megaworld International’s Marivic Acosta shares her leadership style
and her plans for the property giant’s overseas presence.
Words by Rodel Ambas
I
t is often said that the chairman of Megaworld Corp., Dr. Andrew Tan, leads a life
of humility and hard work. Story has it that when he was a student of accountancy
at the University of the East, he refused to take public transport and instead chose
to walk to school to save money. His sacrifice will eventually pay off, of course. Now
the Philippines’ third richest man, Dr. Tan is the tycoon behind the pioneering
“live-work-play” concept of real estate in the Philippines, in addition to his other
businesses comprising the Philippine franchise of McDonald’s, Emperador Distillers,
and the popular Resorts World Manila.
But the one thing that Tan was passionate about is building homes. Having grown
up in a small apartment in Hong Kong, he painstakingly built his real estate empire
with the purpose of building quality houses to Filipinos. Now his company is one of
the Philippines’ largest residential real estate companies and the number 1 BPO office
space provider and landlord.
This is just the sort of philosophy that Marivic Acosta, Managing Director
Megaworld International, adheres to. Tasked to helm the real estate giant’s presence
abroad, Acosta started with a lean team of in-house agents selling and marketing
Megaworld properties to overseas Filipinos in the United States, the Middle East,
Hong Kong, and Singapore.
Ms. Maria Victoria M. Acosta has been the Managing Director of International
Sales at Megaworld Corp., since September 1999. Ms. Acosta had twenty years of
marketing experience in real estate and consumer products, Prior to her appointment
in Megaworld Corp. She served as Executive Vice President and Chief Operating
Officer of Empire East Land Holdings Inc. from 1997 to 1998 and served as Executive
Director for Marketing from 1996 to 1997. Earlier, she also served as Senior Vice
President and General Manager of Raffles & Co. Inc. Ms. Acosta graduated from
the University of the Philippines with the degree of Bachelor of Science in Business
Administration major in Marketing & Finance.
“Now we have over 80 satellite offices in the world’s major cities, accredited by
Megaworld to promote, market, and sell our Philippine projects,” Acosta enthused.
“And we are the first Philippine developer to do that, which is why we are very
successful in tapping into the overseas Filipino market.”
So far Megaworld International has already set up marketing offices in key cities
where there’s a sizeable Filipino community, according to Acosta. “We have offices in
Singapore, Tokyo, Los Angeles, San Francisco, Toronto, Dubai, London, Rome, and
Madrid. And this year Megaworld is planning to open new offices in Dublin, Oslo,
Zurich, and major Australian cities.
“What’s unique about these international sales offices is that when a buyer goes
there, it’s not just about the buying itself but also for the after-sales service,” said
Acosta. “Basically they are a one-stop shop for everything these buyers need to know
if they’re looking into buying a property from Megaworld.”
But banking more than just the strength of its sales and marketing team as global
marketing specialists, Acosta attributes most of Megaworld International’s success to
the quality of the product they sell. “I think it’s mainly because of our unique township
developments,” she shares. “The ‘live-work-play’ concept, which we have now extended
to ‘live-work-play-learn,’ is what Filipino buyers are aspiring for.”
Acosta adds that since most Filipinos will buy properties to be used as a home,
they’re looking into lifestyle, comfort, and convenience—all of which Megaworld
projects can offer.
Foreign Investors
However, thanks to Megaworld’s portfolio of well-located properties, foreign
buyers are also looking into cashing in on the Philippines’ buoyant real estate market,
said Acosta.
“We have developed this unique township concept in the Philippines, and we have
turned this concept into a [master plan], and this master plan into a [master piece]. It’s
gaining popularity among foreign buyers.”
Helping them market Philippine real estate a great deal is the fact that residential
properties in Metro Manila offer year-on-year capital growth of 9–13 percent, much
higher than Singapore’s and Hong Kong’s, making us very attractive to foreign buyers.
“Add to this fact that we’re a predominantly Catholic country and we speak English.”
Although the Philippines as of yet do not allow foreigners to own land in the
country, Megaworld is not too concerned, as foreigners are allowed to own up to 40
percent of any condominium projects. “We also offer long-term lease for beachfront
properties in our Boracay Newcoast project, where foreigners can lease land and
build on it,” said Acosta. “In fact, the project has proven quite attractive to Filipinos
and foreigners alike, Boracay being one of the world’s best islands, according to U.S.
magazine Travel + Leisure and website TripAdvisor.
Although Filipinos as homebuyers are emotional when it comes to buying
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BALIKBAYANMAGAZINE.COM june / july 2014
properties, we’re turning into savvy investors as well, said Acosta. This is the reason
they came up with their condotel properties, a time-share concept in which investors
can buy into a hotel development, which will then be managed by Megaworld for
them. In return, these buyers will get 30 room-nights per year in their investment
property and a hefty annual rental yield of about 9–13 percent, depending on the
location of the property.
“We started this option in the Savoy Hotel in Newport City in Pasay, which has
been selling like hotcakes, then in the Savoy Mactan in late 2013,” enthused Acosta.
As of the interview for this article, there were only 67 units left in the Mactan property.
“For 2014, I think the market will remain buoyant and very vibrant,” said Acosta.
“In fact, according to global real estate consulting firms CBRE and Jones Lang
LaSalle, the next two years will be the best time for Philippine real estate.” Add to
this the fact that the great majority of Megaworld’s customers are end-users, meaning
people buying properties to use as homes, and the Philippines still have a huge housing
backlog to fill.
But the one thing that Acosta is most proud of with Megaworld is that they’re able
to provide Filipinos plenty of options when it comes to owning homes. “I’m excited
with all of the company’s projects because each one of them are unique.”
Indeed, Megaworld International caters to a very wide market because it’s been
mandated by Dr. Tan himself to represent all of the company’s brands abroad.
“We market all the projects of the group of companies—Suntrust, Empire East,
Megaworld, and Global Estate because we cover a very wide market. Each product is
interesting and caters to specific customers.”
“Our goal is to be able to satisfy our customers. If a buyer wants something like
a leisure-oriented property beside the beach, I can offer them Boracay Newcoast. If
a buyer wants an affordable project in Quezon City, then I can offer them Shanata,
which is developed by our Suntrust brand.
Last January 28, at the Marriott Hotel in Manila, Megaworld International held
a Foreign Investor’s Night, which welcomed a delegation of more than 50 foreign
investors. Delegates from Switzerland, Austria, Norway, Germany, Japan, Korea,
Singapore, Israel, Jordan, and the United States listened to key leaders from the BOI,
DOT, and PRA who spoke about the tremendous growth of the economy and the
many investment and retirement opportunities in the Philippines.
With the powerful presentations of guest speakers, Megaworld International
was able to provide insights to its clients about the Philippine real estate industry
and the viability of investing in the country through world-class, high-end property
developments, the widest choice of homes, office developments, including townships
that have office, residential and commercial components and integrated tourism in the
best locations.
Megaworld International is sponsoring an even bigger, grander Foreign Investor’s
Summit on June 23 where over 200 investors from all over the world are expected to
attend.
Leadership Style
All of her achievements would have been meaningless without her team, shares
Acosta. And she has a very simple yet effective way of leading them.
“First of all, I communicate with them the mission, vision, and goals of the company.
I explain to them what their role is in light of these, and I share with them the story
of our chairman Dr. Tan—how he has painstakingly built this company over a number
of years, how he started, his humble beginnings, his leadership style, and his vision.”
And, of course, she leads example, following that of Dr. Tan. “I took in a lot of hard
work, dedication, and commitment, and I always tell [my team] that in Megaworld
you have to be faithful to the vision and mission of the company.”
In fact, for them at Megaworld International, faithful not only means showing a
constant and true support and loyalty; it’s also an acronym that stands for familyoriented, assertiveness, integrity, trustworthiness, honesty, focus on customers, unity,
and loyalty. Acosta also shares that her leadership style involves giving recognition to
those who perform well and being able to mentor them when it’s needed.
But she said that the most important thing to maintain motivation is prayer. “That’s
very important,” said Acosta. “Every day in the morning we hold prayer vigils here in
the office. In a way, ours is also a missionary work because we’re enabling Filipinos own
quality homes. And we are able to promote our properties to foreign investors, which
in turn helps uplift the quality of life of Filipinos. Therefore for me I think they’re
motivated not just by the promise of money, commissions, or hitting sales target, but
being able to help.”
Megaworld International will continue to make a difference and lead the way to a
brighter and modern future for the Philippines. And you can be sure that this vision
will be realized with the leadership and drive of Ms. Marivic Acosta at the helm.
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JUNE & JULY 2014
“Once a year, go someplace
you’ve never been before.”
— Dalailama
TRAVEL
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Boracay
c h o os e
pa r a d i s e !
Who hasn’t been to Boracay?
A vivid vision of bustling lights
and sounds, this island is the
quintessential of a holiday-toremember. From the pristine, white
sand to the maddening festivity,
you will marvel in the cultureextravaganza of a life time.
Start your own adventure!
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Palawan
Imagine a quiet beach with the
a subdued festivity in one city.
Puerto Princesa is the place to find
utmost solace and that sought-after
moment of reflection. Experience
the breathtaking sight of one of
the New 7 Wonders of Nature, the
underground river, and lose yourself
on an exhilarating drop from the
Sabang X Zipline.
Your paradise starts here. Take it.
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TAPAS BARS AND MICHELIN STARS
WITH TRAVELS AND TAPAS
Explore the world with
travels and tapas
90
Banaue
The Perfect Shot:
finding inspiration
through a relaxing
escape by the beach.
Photograph
by 10 BALIKBAYANMAGAZINE.COM
Jaime Cumagun
june / july 2014
One of the iconic landmarks in the
country, this man-made landscape
is not just a beguiling sight, but also
a reflection of the rich culture and
exceptional craftsmanship of the
Ifugaos. Find your inspiration and pay
tribute to local artistry.
june / july 2014
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FEATURES
24
42
The Makings of an Economic
Powerhouse
Philippine retirement authority
The perfect piece
Retiring in the Philippines is now
a lot easier with the help of PRA, a
government owned and controlled
corporation and an attached agency
of the Department of Tourism (DOT)
under the supervision of Secretary
Ramon R. Jimenez Jr.
Chairman of PRA Board of Trustees.
Step into the lives of 10 of the most
accomplished Filipinos in the country.
Is the Philippines ready to be the next
Asian Miracle?
Start your own adventure!
36
RAMON ANG: MAN ON A MISSION
After reinvigorating the country’s
flag-carrier, Mr. Ang is training his
sights on the gateway to the country,
the airport.
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PHILIPPINES: A RETIREMENT HAVEN
Professor Soriano, author of Kite
Runner and Ensuring the Family
Business Legacy, talks about how the
Philippines is the best place to retire.
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7.35 billion
Additional amount to be released
to the Department of Public Works
and Highways for the construction
of more classrooms for public
elementary and highschools
nationwide.
I AM TOMASINO
A Thomasian’s perspective on one
of the oldest and most historic
universities in the world.
96
UFC: ULtimate fighting chief
Ferdie Munsayac’s advocacy on
uplifting the lives of Mixed Martial
Artists in the country.
350,000
Number of incoming Grade 7
students that will receive tuition
subsidies, who will be able
to continue their secondary
education in private schools this
school year. The number of slots
for the DepEd’s Government
Assistance to Students and
Teachers in Private Education
(GASTPE) program has increased
from 257,365 in school year 20132014 to 352,328 this school year.
Designing Solutions To Disruption:
Civic Engagement as a Way Forward,
capture during the World Economic
Forum on East Asia in Metro Manila,
Philippines, May 23, 2014.
Photograph courtesy of World
Economic Forum 2014
“For the longest time, it has
been the patriotism, the
willpower, and the wisdom of
the Filipino people that has
rescued our country from its
darkest moments. And now
that they have public servants
in government fully committed
to harnessing their power for
good—for the betterment of the
nation—our country has the
social and economic momentum
to go from success to success,
and truly make waves
throughout our archipelago, in
the international community,
and in the vast, immeasurable
ocean of history.”
— President Benigno S. Aquino
III, in a speech at the opening
plenary of the 23rd World
Economic Forum on East Asia,
May 22, 2014
june / july 2014
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ADVERTORIAL
COME HOME TO YOUR OWN PLACE OF QUIET
LUXURY IN COSMOPOLITAN CEBU
WHY CEBU?
Perhaps the more appropriate question is, why not Cebu?
Let us count the ways…
Cebu is the second largest city and the fastest growing economy in the
country with a revenue growth rate consistently averaging close to 20 percent
over the past 5 years.
Cosmopolitan yet still relatively laid back, Cebu is home to both economic
zones and leisure destinations. It is naturally blessed with both mountainous
terrains and ocean get-aways just minutes from the bustling metropolis. In
2011, Cebu was named the 8th Best Island Destination in Asia by Conde Nast
Magazine.
“It’s more fun in the Philippines!” is not just a tagline in Cebu. It is a promise
fulfilled. From the concrete cityscape to natural landscapes of both the refreshing
sea and the tranquil mountains, Cebu has it all. Literally.
Cebu is clearly at the forefront of becoming a global city, and the mushrooming
of world-class residential units are an indication of the improvement in lifestyle
and economic capacity of its residents and both local and foreign investors. It is
no longer just a promise or potential, the fact remains that Cebu has become the
better choice for both business and recreation.
SUNDANCE RESIDENCES
Attune to this economic boom and addressing the steadily growing demand
for real estate is homegrown developer Worldwide Central Properties with its
flagship project, Sundance Residences, Cebu’s first child and family friendly
residential development.
Conveniently located along Banawa, Cebu, where every modern convenience
is within easy reach, Sundance Residences takes pride in being a first for Cebu’s
residential landscape, offering world class facilities geared towards young families,
retirees and individuals wanting their own piece of quiet luxury in Cebu.
It is a premier residential development where internationally-acclaimed
Cebuano furniture designer Kenneth Cobonpue lends his expertise as interior
design consultant. Quality and construction materials are backed by the parent
company Worldwide Steel Group Inc, with over 37 years of experience in the
construction industry.
Sundance Residences is proposed to include a Day Care Center and a commercial strip featuring various Retail and Food establishments as well as
schools for Language, Music, and the Arts so everything from the basic daily
needs to fostering a child’s holistic development is available within the community.
Sundance Residences will also feature an Entertainment Area where residents
can entertain bigger groups of family and friends and indulge in wholesome
group activities for the whole family to enjoy! For the fitness buffs, there will
be a jogging trail lined with fresh greenery and a fitness center complete with
top-of-the-line facilities.
For all these and so much in more in the heritage-rich, bustling city of Cebu,
take your own place in the sun! Come home to your own place of quiet luxury. Come home to Sundance Residences.
For rates and room availability, call (032) 260-0872 / 0917-6500100
For more information, visit www.sundanceresidencescebu.com
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june / july 2014
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PUBLISHER & CEO
Roger L. Oriel
PRESIDENT & CO-PUBLISHER
Cora M. Oriel
EDITOR-IN-CHIEF
Vice President for Sales
Raphael John C. Oriel
Sharon Ann Bathan-San Pedro
Vice President for Marketing
and Special Events, Philippines
Vince F. Samson
Vice President for Advertising
Noel O. Godinez
EDITORIAL CONSULTANT
FEATURES EDITORs
Contributing editor
Contributing Writers
CHIEF PHOTOGRAPHER
Contributing Photographers
Advertising Executives
DIGITAL MEDIA STRATEGIST
Multimedia Developers
ROD CORNEJO
CHRISTINA M. ORIEL, MARY MAY PORTEZ
momar visaya
enrique soriano, kaye salao, Marie monique recato,
chrissie walker, steno padilla,
RODEL BALAGTAS, Prosy Dela Cruz
NOEL TY
JAMES CHRISTER C. FRANCISCO, jaime cumagun,
vince f. samson, tony villanueva,
ALLEN ALIGam, arnel lagarejos
NOEL TY, Kimberly T. delos Santos,
KAT DELA CRUZ, Mary Perl s. Abucejo
CHRISTINA M. ORIEL
TONI rose m. PADUA
graphic artist
james christler c. francisco
Admin and finance officer
Circulation Managers
ON THE COVER
Image Courtesy of
Megaworld International
Desiderata M. Pasion, kenno m. samulde
layout artist
Accounting Managers
VOLUME V NO.III
gemma c. fabro, joseph mark t. camiring
geralou sagun
Arthur Sibulangcao, ROLANDo Manese
the asian journal publications, inc
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june / july 2014
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pUBLISHER’S NOTE
VOLUME 5 / NUMBER 3, JUNE & JULY 2014
Keeping a Journal
I
t’s June, and just like that, we are halfway through 2014.
It’s a cliché we love to use—‘Time flies when you’re having fun,’ they
say. It’s something that we know to be true because it happens to us
almost on a daily basis, especially while traveling to new places and
revisiting old haunts.
As if traveling to the Philippines was not exciting enough, it just got a
little more colorful within the past few weeks. We are honored to be at the
forefront witnessing these economic and infrastructural changes that will
make the country more accessible and inviting. First, the Federal Aviation Authority upgraded the Philippines to Category
1. This would boost tourism and trade and open up new and exciting
opportunities for the country’s flag carrier—Philippine Airlines.
In fact, when Asian Journal/Balikbayan Magazine met with San Miguel
Corporation President and Chief Operating Officer, Ramon S. Ang, in his
office last month, our conversation centered on this recent development.
With the upgrade, the Philippines rejoins the ranks of select countries that
meet the US’ strict standards of aviation safety. Following the re-classification,
Mr. Ang told us that they will immediately deploy a fleet of newly-acquired
Boeing 777-300ER aircraft for its long-haul flights to the US. Passengers can
now enjoy non-stop flights to Los Angeles and San Francisco aboard new
aircraft equipped with the most modern cabin and state-of the-art amenities,
including lie-flat beds in business class.
I was one of the lucky ones who experienced this when I flew back to the
US from Manila on May 12, the first day that one of the Boeing 777-300ER
aircrafts flew to Los Angeles. On this same day, PAL retired the four aging
fleet of Boeing 747-400s. Currently, PAL operates a total of 26 weekly flights
to the US, with frequencies to Los Angeles, San Francisco, Honolulu and
Guam. Beyond the new fleet of planes, Mr. Ang was passionate in sharing his
$10 billion airport project. He showed us a scale model of the dream modern
airport that the Philippines has long been dreaming of. He just requested that
we hold off on writing about it yet because he was scheduled to present the
project to President Benigno Aquino III five days after our meeting.
If the project comes to a fruition, we will be able to see a gleaming airport
with four runways that can accommodate as many as 250 plane landings and
take-offs per hour and be at par with (or maybe even better than) our richer
Asian neighbors. We can’t wait for that to happen.
We are also excited to distribute Balikbayan Magazine in Europe at the
Barrio Fiesta in London on July 19 and 20. This annual two-day event is now
in its 30th year and will feature Filipino celebrities, talents and businesses. It truly is an exciting time to invest in, revisit and eventually retire in the
Philippines. We hope these following pages will show you how global the
Philippines is becoming, just like the globally-minded Filipinos dispersed
around the world. (Left) President of San Miguel Corporation and
Chief Operating Officer of Philippine Airlines, Ramon Ang
Roger Lagmay Oriel
Publisher and CEO
Asian Journal Publications, Inc.
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june / july 2014
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EDITOR’S letter
PHILIPPINES: THE NEXT ASIAN MIRACLE?
“ Mi r ac l e t e n ds t o i mp ly
s ometh i n g t h at h a p p e ne d t hat
i s unex p l a i n e d. P e o ple re fe r t o
i t a s th e P h i l i p p i n e miracle only
bec a us e s o m e t h i n g hap p e ne d
w hen t h e y w e re n ’ t looking...The
log i c a l e x p l a n at i o n is t he re was
a r es to rat i o n o f fait h in t he
lea d ers h i p, c o n s e qu e nt ly t he re
follow s a re s t o rat ion of fait h
i n the sys t e m , a n d w hat w e are
s eei n g t o day i s a rest orat ion of
fa i th i n t h e f u t u re . ”
—RAMON JIMENEZ JR.,
SECRETARY, DEPARTMENT OF TOURISM
WORLD ECONOMIC FORUM ON EAST ASIA, 2014
With the Nation’s emerging economy and modernization, we
cannot forget about our beautiful culture and rich history.
REVERSE MIGRATION
M
ore than 10 million Filipinos now live and work outside of the Philippines. From North
America, to Europe, the Middle East, Australia, and throughout Asia, Filipinos play a pivotal role in shaping society and the global economy. We are doctors, nurses, accountants, caretakers, construction workers, engineers, scientists, teachers, entrepreneurs…You name it, we do it, and we
do it well—as evidenced by the continuous demand for the skills of Filipinos all over the world.
For well over four decades, Filipinos abroad have poured their hard-earned money back into
the Philippines for the pure betterment of loved ones. In 2013, remittance reached a record high
of $26 Billion—many economists estimate the number to actually be upwards of $80 Billion. For 2014, it is estimated that Philippine remittance will surpass 2013’s landmark well before the
end of the year.
With the growing economy and emergence of the Philippines on the global stage, we are fast
approaching a time when people would prefer to stay in or return home to the Philippines. A new phenomenon is unfolding—reverse migration. More and more each week I am seeing and meeting with newly arrived, young Filipino-Americans exploring not just their roots, but also
the opportunities to live and work in the Philippines. And this is not simply limited to young
adults. The baby boom generation is primed for retirement.
After decades of working, balikbayans, including my own family and friends, are investing
in property in preparation for their upcoming retirement in the Philippines. Be prepared—
plan ahead—purchase ahead. Franchising, for example, has proven to be an advisable means for
sustaining a comfortable retirement. Furthermore, investment in the food industry, health and
wellness sector, and even agriculture has seen rapid growth in the past few years within the balikbayan community. For your complete guide on retirement, read well-respected Professor of
the Ateneo Graduate School of Business, Eric Soriano’s article Philippines: A Retirement Haven
(46). To further expand your retirement guide, we have provided vital information from the
Philippine Retirement Authority (42-44).
In this issue, you will also read the remarkable story of retired US Navy veteran, Ferdie
Munsayac (creator of Team Goat Locker) and his vision of returning to the Philippines to
enrich the lives of today’s underprivileged youth through mixed martial arts and boxing (96).
The great business leader and visionary, Ramon Ang, sits down with Asian Journal’s New York
based Executive Editor, Momar Visaya, to discuss the proposal of the $10 Billion International
Airport and begins to reveal just why Mr. Ang is indeed a man on a mission (36). Finally, Mary
May Portez explores Boracay and Palawan (both for the first time) and sees first hand why
these immaculate islands are indeed the Philippines’ best selling point to prospective retirees and
investors (50–87).
In keeping with the enormous shifts that are occurring within the country and our community, we at
Balikbayan Magazine are in the midst of many changes as well. First, you will begin to see a new look emerging
in this issue and beyond. In the next few months we will roll-out a brand new website that will cater to the
global balikbayan community’s needs in fresh and innovative ways with even more features in real estate,
travel, food, and entertainment. We are always looking to improve how we deliver the stories and information
that matter to you. Consider us your link to home until you return.
Until then,
Raphael John Carbonell Oriel
Editor-in-Chief
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DUTY FREE PHILIPPINES EXPANDS SERVICES
TO OFWs, TOURISTS AND BALIKBAYANS
Duty Free Philippines (DFP) has expanded its services to Overseas
Filipino Workers (OFWs), Tourists and Balikbayans, the state-owned
firm’s main market, in support of the Department of Tourism’s campaign
to give warm welcome to passengers arriving at the NAIA Terminals.
DFP Chief Operating Officer Lorenzo C. Formoso said they have
started giving refreshing ice-cold drinks and breezy hand-held fans to
arriving Tourists, Balikbayans and OFWs to help alleviate the effects of
the scorching summer heat.
“This effort is anchored on the strategically located airport arrival outlets
of DFP. Similarly, DFP’s airport departure outlets are exerting parallel
efforts for the benefit and convenience of departing passengers”,
Formoso said.
The Fiestamall, Formoso added, is also opening new boutiques to give
returning and visiting Overseas Filipino Professionals and their loved
ones wider choices when shopping.
Duty Free Philippines Fiestamall offers top of the line fashion brands
such as Dunhill and Ferragamo and popular brands which include
Guess, Lacoste and The Body Shop.
22
Recently, its fashion category opened boutiques of Victoria’ s Secret,
French luxury brand Chloe, the popular American brand Kiehl’s and
the world renowned brand Coach.
It also houses staple Duty Free merchandise by world renowned
brands such as Johnnie Walker, Chivas Regal, Hennessy, Ballantines
and Remy Martin for liquor; Hershey’s Cadbury, M&M’s, Toblerone,
Lindt and Nestle for Chocolates; Christian Dior, Lancome, Mac, Giorgio
Armani and Bulgari to name a few for cosmetics and perfumes.
State-owned DFP, an attached agency of the Department of Tourism
(DOT), is mandated to satisfy the duty free shopping needs of the
international travelers. The agency is a vital component of the DOT’s
efforts in the development of the country’s tourism infrastructure,
programs and projects.
“Duty Free shops are among the first places that our Balikbayans visit
and usually they come back with their families and loved ones. We
want to make sure we are giving them a very warm welcome and
make their bonding moments with their families truly worthwhile and
memorable,” Formoso added.
june / july 2014
23
FEATURE
ECONOMY
May 8, 2014: The
Philippines received a
credit ratings upgrade
from international credit
rating agency Standard &
Poor’s (S&P). The country’s
long-term sovereign credit
rating was upgraded from
from “BBB-” to “BBB” with
a stable outlook.
IS THE PHILIPPINES READY TO BE
THE NEXT ASIAN MIRACLE?
Words by Raphael John Oriel / Illustrations by Kenno M. Samulde
O
nce known as “The Paris of Asia,” Manila was home to a flourishing trade
industry having the strategic entry point into China and other emerging
lands. In 1905, hired to produce the blueprint of this vibrant, capital city was
Daniel Burnham, the grandmaster of Chicago. His grand vision included
present day Roxas Blvd, which echoes the esteemed Lake Shore Drive in
Chicago. Intramuros and the surrounding districts were bustling with business,
enthralled with entertainment, and the streets were lined with structures reflecting
the very best of Art Deco design.
24
49%
The leap of infrastructure and capital
outlay spending year-on-year, as of
end-February 2014. According to Budget
and Management Secretary Florencio
B. Abad, the increase of infrastructure
spending boosted overall government
disbursements to P313 billion. This
is 11% higher than the P282 billion
recorded during the previous period.
11.2%
Annual growth of merchandise
exports. According to the National
Economic and Development Authority
(NEDA), this is the second consecutive
month of double-digit growth after the
revised figure of 11.6% last month.
june / july 2014
25
FEATURE
Innovating for Global
Citizenship Forum:
What strategies can help
ASEAN businesses benefit
from engaging in corporate
global citizenship?
The Makings of an Economic Powerhouse
Asia’s Next Tiger Economy, the Philippines
T
he rich history of the Philippines has been colored by foreign influences. The Spanish and American
colonization had a powerful hand in shaping a population that was largely left to its own devices
for many years. As a result, the Philippines is arguably the most westernized country in the region.
The command of the English language among the entire population is a testament to the degree
of westernization. This feature has provided Filipinos with a thriving and booming Information
Technology-Business Process Outsourcing (IT-BPO) industry, high rates of migration and assimilation
to more developed countries, relatively high levels of education, and a wonderful reputation as one of the
friendliest countries in the world according to Forbes Magazine.
The Philippines is the fastest growing economy in Asia, second only to China. With average growth rates
of 7.2% in the past 3 years and its highest credit rating in history as determined by the S&P (Standard &
Poor’s), the Philippines has emerged as the economic bright spot of Asia. As a result, foreign investors and
large corporations have begun to set their sights on the Philippines as the next and best place for long-term
business. In keeping with this favorable outlook on the future of the Philippines, Manila was selected to host
the 23rd World Economic Forum (WEF) on East Asia, which took place on May 21-23, 2014 at the ShangriLa Hotel in Makati.
During this three-day affair, leading policy-makers, businessmen, academics, global leaders, and journalists
from around the world gathered to discuss the most pressing issues for the Philippines to address in order to
sustain the economic growth and achieve its potential.
Participants included: President Benigno Aquino, Department of Tourism Secretary—Ramon Jimenez,
President of San Miguel Corporation (SMC) and Chief Operating Officer of Philippine Airlines—Ramon
Ang, Chairman of the Ayala Corporation—Jaime Zobel de Ayala, Chairman of Philippine Long Distance
Telephone Company—Manuel Pangilinan, and Chief Executive Officer of International Container Terminal
Services—Enrique Razon, among over 600 others from the world over. Having received the honor of hosting
the WEF, the Philippines has effectively cemented its status as the new, prospective Asian Tiger among
leading foreign industry executives.
26
According to PPP Center Executive
Director,
Cosette Canilao, the administration
plans the following undertakings:
I. Awards since the onset of the Aquino
administration:
P2.0w1 billion for Daang Hari-SLEX Link
Road
P15.52 billion NAIA Expressway
P16.42 billion PPP for School
Infrastructure Phase 1
P8.80 billion PPP for School
Infrastructure Phase 2
P5.69 billion Modernization of Philippine
Orthopedic Center
II. PPP contracts to be awarded by 2016:
1. Daang Hari-SLEX Link Road;
2. PPP for School Infrastructure Phase 1;
3. NAIA Expressway Phase 2;
4. PPP for School Infrastructure Phase 2;
5. Modernization of the Philippine
Orthopedic Center;
6. Automatic Fare Collection System;
7. Mactan Cebu International Airport New
Passenger Terminal Building;
8. Cavite-Laguna Expressway;
9. LRT Line 1 Cavite Extension and O&M;
10. Integrated Transport System;
11. Bulacan Bulk Water Supply;
12. Enhanced O&M of the New Bohol
(Panglao) Airport;
...
june / july 2014
27
FEATURE
Trillion-Dollar Economic Forecast
In a report discussed at the WEF, Mr. Rajiv Biswas, Senior Director and Asia
Pacific Chief Economist at the IHS—the leading source of information, insight,
and analytics for businesses and governments—speculates that the Philippines
will be a trillion-dollar economy by the year 2030. He states:
The Philippines economy has the capacity for robust long-term economic
growth of around 4.5 per cent to 5.0 per cent per year over the 2016 to 2030
time horizon. This will transform the Philippines economy from its current $280
billion economy to a $680 billion economy by 2024, with a projected GDP of
$1.2 trillion by 2030. IHS forecasts that total GDP per person in the Philippines
will rise from around $2,800 in 2014 to around $5,800 by 2024.
These significant increases in per capita GDP will create one of the Association
of Southeast Asian Nations’ (ASEAN) largest consumer markets of the future,
as the middle class will expand rapidly within the next 15 years. For added
perspective, according to the World Bank, Japan’s GDP per person is $46,731
whereas China is $6,091.
Battling Poverty and Unemployment
Despite the positive outlook, the Philippines remains leaps and bounds away
from being the developed nation that so many hope for. For one, poverty and
unemployment remain extremely high. According to government estimates,
around 28 percent of the population live in poverty and the total number of
unemployed or underemployed workers exceeds 10 million. Making matters the
ever more urgent is the fact that around 1.1 million new workers will join the
labour force each year between 2014 and 2016.
According to the World Development Bank, the Philippines ranks last
in unemployment and infrastructure development amongst its ASEAN
constituents. The gap between the rich and poor continues to widen as the
top 40 families own 76% of gross domestic product (GDP). Without creating
well-paying employment opportunities for all segments of society, the living
standards of its citizens cannot advance and, in turn, the country’s ambitions
will not be realized. Hence, the importance to spur development in areas such as
manufacturing proves vital for inclusive growth.
Growing Pains
The Philippines’ growing population and job shortage has forced many to
move to bigger cities to find work. This population shift has made the already
outmoded and inadequate infrastructure increasingly problematic in MetroManila, which is now home to nearly 25 million residents—roughly 25 percent
of the country’s entire population. From morning to night, traffic clogs the roads.
During peak hours, it can take commuters an hour and a half or more to drive
across distances as short as 3 kilometers and lines to board Jeepneys and trains
can reach hundreds of meters long.
In addition to the many deflating infrastructure problems, such as the
numerous unfinished road projects and inefficient public transportation system,
the Philippines ranks as one of the slowest countries in internet speed despite
Ramon Jimenez
Secretary of Tourism in the Philippines
“Miracle tends to imply something that
happened that is unexplained. People refer
to it as the Philippine miracle only because
something happened when they weren’t
looking...The logical explanation is there
was a restoration of faith in the leadership,
consequently there follows a restoration of
faith in the system, and what we are seeing
today is a restoration of faith in the future.”
28
Cherrie Atilano
Co-Founder, President and Social
Entrepreneur, Gawad Kalinga
Enchanted Farm Agricool
“We cannot really feel it especially from the
farmers level, its so hard to feel how 7.2
percent is streaming to the grassroots.”
having the fastest growing online population in the world.
In other words, the city’s infrastructure has not kept pace with its economic
growth. Manila is outgrowing itself.
Good Governance
It may or may not come as a surprise that many, if not all, discussions on
the dynamics of the Philippine economy circled back to the painfully lackluster
Ninoy Aquino International Airport and the widespread infrastructure deficit
described above. An entrepreneur from Switzerland astutely observed: “The
airport is the first and last impression of a country.” It taints a visitor’s memories
of the Philippines’ delicious food, pristine beaches and natural wonders.
Mr. Enrique Razon, Filipino shipping magnate, asserts: “It’s government’s
responsibility to build roads, trains, and airports.” The general consensus is that
the ultimate driving force to a country’s growth and esteem is ‘good governance’.
‘Good governance’ is the responsible management of public resources and
activities. Unfortunately, the political history of the Philippines is riddled with
examples of just the opposite. However the Aquino administration has led to a
renewed hope in the Philippine government. The many reforms undertaken by
the Aquino administration are directly related to the Philippines’ highest credit
rating as approved by the S&P. Furthermore, it is clear that, among other things,
continued economic reforms are required in order to improve the business
climate in the Philippines and sustain the rapid growth described above.
Rebuilding a Nation
As the Philippines grows into its new economic identity there are distinct
opportunities for both the private and public sector to invest in making a
difference. Mr. Razon notes:
I believe [the government is] allocating more and more of the budget [to
improving infrastructure]. They can certainly afford it now—although sometimes
we still have the mentality from the past that we can’t afford [improved]
infrastructure when in fact we can. Nowadays, it’s almost the golden age for
financing—especially for governments. And our government in particular is
investment grade. Cost of funding is very cheap at the moment. We can do
it—we just have to be patient. [It] takes time.
As such, the Aquino administration has lined up a myriad of PrivatePublic-Partnership (PPP) projects to fix the infrastructure in the country (see
side panel). It even promises to double infrastructure spending. The current
administration is clearly keen on investing in the country’s infrastructure and
laying the physical and economical foundations required to maintain growth. It
concedes that all projects will not be completed by the end of the term, making
the 2016 Presidential election even more critical.
What’s more, Mr. Ramon Ang unveiled an unsolicited $10 billion international
airport proposal to President Aquino this past May. Mr. Razon describes the
sense of urgency he feels for building a new international airport: “We haven’t
been asked, but I think if SMC [asks] for partners, people should join because
we really need the airport.” Mr. Razon adds that a more capable airport “is
Jamie Zobel de Ayala
Chairman and Chief Executive Officer,
Ayala Corporation
“There is something about critical mass,
there is something about psychology,
something about momentum that when
people gather in one place, the feeling
is good. It does have a geometric effect
on the way people look at a country,
the way people share information, that
concentration of dialogue and feeling,
has it’s own effect on the way a country
is perceived.”
13. Establishment of Cold Chain
Systems covering strategic areas in the
Philippines;
14. O&M of Laguidingan Airport;
15. O&M of LRT Line 2.
III. To be completed by 2016:
1. Daang Hari-SLEX Link Road;
2. PPP for School Infrastructure Phase
1;
4. PPP for School Infrastructure Phase
2;
5. Modernization of the Philippine
Orthopedic Center;
6. Automatic Fare Collection System;
and
7. Integrated Transport System.
...
june / july 2014
29
FEATURE
22 May2014 - World Economic Forum
Designing Solutions for Climate and
Resource Risks.
synergistic with our tourism business. It’s synergistic with everything.” Even
SMC rival Gokongwei group is interested in partnering on the construction
of a new airport. JG Summit President and Chief Operating Officer Lance
Gokongwei states, “Any plan that would increase access to the capital city like
Manila should be thoroughly considered. We will certainly consider that if we’re
approached.”
Entering the Global Stage
Historically, emerging countries boldly launch their arrival on the world stage
by developing a massive infrastructure project and/or hosting major sporting
events such as the Olympics. Recent examples of this tradition include China’s
2008 Summer Olympics, South Africa’s 2010 World Cup, and Malaysia’s
Petronas Towers. All garnered mixed reviews, but the goal was clear: demonstrate
your country’s newfound ability to host and entertain scores of foreign visitors
and showcase the beauty of the nation and the abilities of your people to a world
audience.
Manuel Pangilinan
Chairman, Philippine Long Distance
Telephone Company (PLDT)
Enrique Razon
Chairman & CEO of International
Container Terminal Services, Inc.
“Theres no reason why the Philippines
cannot sustain growth levels like the past
three to four years. To really drive the
economy on a sustained basis, growth
must go by a minimum of six percent for
about 10 years.”
“The government is spending more and
more, but they can spend more in roads
in Metro Manila than they are. Of course,
the 800 lb. gorilla in the room is the new
airport.”
30
As DOT Secretary Ramon Jimenez observes: “America has been developing
for [hundreds of ] years, the Philippines for 70 years. We are the most successful
foreign direct investment in people for the BPO, healthcare, maritime, hospitality
industries, [among others].” Perhaps what is unfolding before our very eyes is
indeed the makings of an economic powerhouse. The Philippines’ big entrance to
the global stage is seemingly upon us. Is the country ready? It would appear that
the answer is a resounding yes. The Philippines is ready and willing.
The vast array of assets in itself, rival that of any country in the world. Having
unique, natural wonders such as the Chocolate Hills of Bohol, the Underground
River Cave in Palawan, to the pristine white sand beaches of Boracay, the
Philippines truly has all of the ingredients to attract tourists and private investors
for the short and long term. Combine that with a welcoming populous, worldclass hotels and resorts, restaurants, malls, and luxury high-rise condominiums,
the outlook is quite warming particularly with a keen public and private sector
geared for growth.
Marife Zamora
Chairman, Convergys Philippines
“Where can you find a business that has
grown into 55,000 (employees) in 10
years?...We cannot leave everything to
government. The private sector also has
to lend a hand.”
IV. Infrastructure projects released to the
private sector for O&M:
1. Dang Hari-SLEX Link Road;
3. Cavite-Laguna Expressway;
4. LRT Line I Cavite Extension;
5. Mactan Cebu International Airport;
6. LRT Line 2;
7. Integrated Transport System;
8. Laguindingan Airport;
9. Automated Fare Collection System; and
10. New Bohol (Panglao) Airport.
* Photos courtesy of the World Economic
Forum 2014
june / july 2014
31
23 May2014 - World Economic Forum
Designing Solutions for Sustainable
Health Systems
32
june / july 2014
33
FEATURE
SOUND BITES
“Where there is no corruption, there will be no poverty.”
“The Philippines reworked the formula for success in business – from
one that required connections with influential people, to one that gives
value to hard work and innovation above all else.”
“We have to invest in our greatest asset – the Filipino people.”
“Our people are the be all and end all, and we are not content with
waiting for the benefits of growth to just trickle down the social pyramid.”
“We pursued all those who committed wrongdoing – regardless
of their power or influence.”
“We have always said that good governance is good economics, and the
results of our reforms on the economic end are proving us right.”
“The power behind all our efforts – whether in pursuing inclusive economic
growth, improving competitiveness, food security or disaster risk management –
comes not from any individual, but from the people.”
“Inclusive growth is not just a mantra for us; it is the yardstick
by which we measure any government undertaking.”
“It has been the patriotism, the willpower and the wisdom of the Filipino people
that has rescued our country from its darkest moments.”
“Our country has the social and economic momentum to go from success
to success, and truly make waves throughout our archipelago, in the
international community, and in the vast, immeasurable ocean of history.”
These quotes are taken from a speech
delivered by Benigno Simeon Aquino,
President of the Philippines, at the
opening of the World Economic Forum
on East Asia 2014.
34
The National Economic and Development
Authority (NEDA) Board, during its meeting
chaired by President Benigno S. Aquino III,
approved the following projects:
“These crucial projects will greatly help
facilitate and fast-track the needed
infrastructure-support of the economy. These
are vital in ensuring interconnectedness within
the Philippine archipelago for ease of trade
movement of goods and people, promotion of
tourism, and improvement of competitiveness,” according to Socioeconomic Planning Secretary
Arsenio M. Balisacan.
LRT Line 2 Operations and Maintenance (O&M)
Project
Cost: PhP14.34 billion
Proponent: Department of Transportation and
Communications
Description: Involves an O&M concession
contract of the following components for: (i) the
existing Line 2 System, and (ii) any expansion
of the existing Line 2 System including, but not
limited to, any extension to be constructed by
the government such as the Masinag Extension.
Cebu Bus Rapid Transit (BRT) Project
Proponent: Department of Transportation and
Communications
Description: Project will establish a BRT
System in Cebu City
Water District Development Sector Project
Proponent: Local Water Utilities Administration
Description: Proposed relending facility
under LWUA, aimed at targeting pre-credit
worthy to semi-credit worthy Water Districts
for the rehabilitation and expansion of their
distribution networks, development of raw
water supply, and enhancement of the
sustainability of operations through capacity
development.
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35
36
ICONS
Ramon S. Ang: Man on a mission
Words by Momar G. Visaya / Photographs by James Christler Francisco
M
uch has been written about Mr. Ramon S. Ang, focusing on his
storied career that started with his love of cars. The journey has
been quite tedious, something that makes him all the more alert and
conscious about the things and issues that surround him. As an astute
businessman, Mr. Ang strongly believes that Southeast Asia is where it
is, and to be quite specific, the Philippines.
In 2012, he placed a multi-billion dollar bet that he can help Philippine
Airlines, Asia’s oldest air carrier, regain its old glory. His initial strategy was
simple: modernize its fleet of aging aircrafts, increase flight frequency and
destinations and deliver a great customer experience. Less than two years later,
all signs seem to be pointing that there is nowhere to go for PAL but up. PAL
got a much-needed boost last month when the Federal Aviation Administration
(FAA) upgraded the Philippines’ aviation status to Category 1, allowing local
carriers to mount direct flights and expand their operations in the US.
“Now that we are under category 1, we will be flying all 777-300 ER, the
brand new aircrafts. We were forced to use the 747s before because we were
under category 2,” Ang said, referring to the Boeing 747s, most of which, he said
are about 20 years old. Also under consideration, Ang said, are flights to New
York and other destinations.
“Hopefully around September or October, we will be flying from Manila to
New York, via Vancouver,” he said. He has so much belief in the growth of the
Philippines as a country that he is encouraging Filipino-Americans to return
to the homeland and invest there, whether in stocks, bonds or small businesses.
“I think most of the Filipinos working in the States are in need of opportunity.
You are all spending so much time working. I have a lot of friends and relatives
in the States and most of them seem to be working just to pay off the mortgage,
cars, credit card bills and the like,” Ang said in an interview with Asian Journal
& Balikbayan Magazine.
“What happens to our kababayans who do this? They tend to get sick early,
some die early because there’s too much pressure.” Not that it is going to be less
hard work in the homeland. In fact, it is going to be as tough, if not tougher,
but the point is, Filipinos will not be toiling hard on foreign land. “The future
is much, much brighter in Asia, especially here in the Philippines,” Mr. Ang
exclaimed.
After reinvigorating the country’s flag-carrier, Mr. Ang is training his sights
on the gateway to the country, the airport. A week before his scheduled meeting
with President Benigno Aquino III to discuss his proposed $10 billion airport
project, Mr. Ang sat down with us to talk about the specifics of his master plan.
The proposal includes building four runways and an elevated toll road to connect
the airport to the Makati financial district. Ang said in the meeting that he will
offer a few solutions to President Aquino.
“A solution is to add a new runway in the existing old airport. We can build
that runway within 18 months if he approves it,” Ang said. “Adding a runway
to the old airport is just an interim solution good for five to seven years max.”
“We also have a proposal to build a completely new airport with four runways
that can do simultaneous take-off and landing,” Ang added. The first phase of
this airport can be available in the fifth year and the rest of the four runways can
be available after seven years.
“This new airport will be world-class and it can handle 150 million passengers,”
Ang added. It is through these projects that Ramon S. Ang continues to build
his legacy. From diversifying San Miguel Corporation into a highly-successful
and powerful conglomerate that it is right now to an almost-impossible task of
averting the downfall of Philippine Airlines and now, to embark on an ambitious
billion dollar venture that would eventually place the Philippines in a list of
countries with modern and efficient airports, Mr. Ang - the man at the helm is
a man on a mission.
june / july 2014
37
38
june / july 2014
39
40
june / july 2014
41
RETIREMENT
L APPLI
C
ANT
SPECIAL RESIDENT RETIREE’S VISA
CIPA
PRIN
CLASSIC
REGULAR SRRV
SMILE
COURTESY
ACTIVE RETIREES
FORMER DIPLOMATS
AILING RETIREES
HUMAN TOUCH
STEP 1: LODGE APPLICATION TOGETHER
WITH REQUIRED DOCUMENTS
CHILD
21 YEARS OLD AND BELOW
SPOUSE
STEP 2: PRA OFFICE PREPARES
Philippine Retirement Authority (PRA)
T
he Philippine Retirement Authority is a
government and controlled corporation
created by virtue of Executive Order No.
1037 signed by the former President
Ferdinand E. Marcos on the 4th of July
1985. Its control and supervision was transferred
to the Board of Investment (BOI) - Department of
Trade and Industry from the Office of the President,
on the 31st of August 2001. And on the 12th of
May 2009, Republic Act No. 9593, also known as
Tourism Act of 2009, it became an attached agency
of the Department of Tourism and was placed
under the supervision of the Secretary of the said
department.
Special Resident Retiree’s Visa (SRRV) program
What
The Special Resident Retiree’s Visa (SRRV) is a
special non-immigrant resident visa that provides its
holders with multiple-entry and indefinite stay status
in the Philippines. It also grants tax-free incentives
and privileges as well as value-added services and
benefits from PRA’s partner establishments such as
hotels, resorts, retirement facilities, and restaurants.
It is a lifestyle visa for those who enjoy perks and
privileges. It is a hassle-free visa for the frequent
business traveler. And it is a retirement visa for the
elderly who need special care.
Who may apply
By Citizenship
All foreign national, except those from countries
which the Philippines does not have a diplomatic
relations with and those nationals considered
restricted by the Department of Foreign Affairs
(DFA).
42
Overseas Filipino workers who are immigrants or
under a visa category allowing them legally to stay
abroad and have resided therein continuously for at
least seven (7) years, prior to their application for
the enrollment in the program and should not have
stayed a maximum total of sixty (60) days in a year in
the Philippines.
ENDORSEMENT LETTER AND CHECKS
DOCUMENTS & PAYMENTS
STEP 3: IMMIGRATION-MAKATI OFFICE
> PAYMENT CHECK
>DOCUMENT CHECK
Applicant’s spouse and the unmarried children under
21 years of age may also be issued the SRRV
By Age | Deposit Requirements
All foreign nationals below 35-50 years of age are
required to deposit the amount USD75’000.00 with
any PRA short-listed bank. Those aged 50 and above
are required to deposit the amount of USD50’000.00.
Former Filipinos who are now holders of foreign
passports are required to deposit USD1’500.00.
The deposit amount of USD50’000.00 shall be
required from an applicant who is at least 35 years of
age and belongs to any of the following:
1.Retired military personnel of governments
recognized by the Philippines
2.Former members of foreign diplomatic corps who
have served for at least three years in their respective
posts
3.Retired officer and employees of international
organizations such as the United Nations and its
affiliate agencies, the World Health Organization,
World Bank, International Labor Organization and
other similar organizations
STEP 4: BUREAU OF IMMIGRATION
FURNISHES A COPY OF THE APPROVED ORDER
PRA PREPARES SRRV STICKER FOR IMPLEMENTATION
STEP 5: PRA-RRSC LAMINATES THE SRRV STICKER
ON RETIREE’S PASSPORT
PREPARATION OF PRA ID CARD
ADMINISTRATION OF “OATH OF AFFIRMATION”
STEP 6: PRA-RRSC RELEASES THE PASSPORT AND ID CARD
all information courtesy of the philippine embassy & the philippine retirement authority
for more information, visit www.pra.gov.ph
june / july 2014
43
RETIREMENT
Benefits and Privileges
•
•
•
•
•
•
•
•
•
•
•
•
•
Special, non-immigrant status with multipleentry privileges
Exemption from customs duties and taxes
for one-time importation of personal effects,
appliances, and household furniture worth
USD7’000.00 which should not be of commercial quantity and must be availed of within 90
days issuance of the SRRV
Exemption from the Bureau of Immigration
ACR I-Card
Exemption from payment of travel tax provided
the retiree has not stayed in the Philippines for
more than one (1) year from date of last entry
in the country
Conversion of the requisite deposit into active
investment such as the purchase of condominium units
Pensions and annuities remitted to the Philippines are tax-free
Exemption from securing the Student’s Visa/
Study Permit
Free assistance in securing documents from the
government agencies
LTO - Land Transportation Office
DOLE - Department of Labor and Employment
DOF - Department of Finance
BIR - Bureau of Internal Revenue
NBI - National Bureau of Investigation
Availment of the Greet and Assist Program at
selected ports of entry
Participation in PRA Social Dynamics
Availment of the 5% discount at selected Duty
Free Philippines outlets during scheduled
Family Days
Permission to work and start a business
Prerogative to bring two (2) dependents
possibly a spouse and an unmarried child below
SRRV CLASSIC
35 - 49 years old:
USD50’000.00
•
•
•
•
•
20 years of age
Easy access to Quality Education for your
children no need for a Special Study Permit
or Student’s Visa
Right to purchase and own a condominium
unit or lease a parcel of land anywhere in the
Philippines
Tax-free importation of household goods/
personal effects worth USD7’000.00
Tax-free remittance of annuities and pensions
Guaranteed repatriation of the deposit/
investment
Requirements
Principal applicant
•
Duly accomplished Philippine Retirement
Authority Application Form
•
Original passport with Valid Entry Status
•
Marriage Contract
•
Medical Examination Clearance
•
National Bureau of Investigation (NBI)
Clearance from the Philippines or Police
Clearance from the applicant’s country of
origin
•
6 copies of 1”x1” 2”x2” pictures
•
Bank Certification of Dollar Time Deposit
•
Fees One-time only
•
USD1’500.00 processing and service fee
•
USD10.00 Annual PRA ID Card fee waived
for the first year
If the resident retiree wishes to terminate his/
her membership in the Program, he/she has to
accomplish the Exit Interview Form, surrender
his/her original, valid passport with the stamped
SRRV for the cancellation of the visa and his
PRA Identification ID Card. He/she has to pay all
taxes and duties due if he/she availed of the tax-
SRRV SMILE
35 years old and
above: USD20’000.00
SRRV Courtesy
free importation privilege, if he was a member of
the program for less than three (3) years, and other
financial obligations, if any.
In accordance with the Naturalization Law of the
Philippines, an SRRV holder can also apply for a
Philippine Citizenship.
4 Types of SRRV options
SRRV Classic
For active/healthy principal retirees who would
opt to use their Visa deposit of USD10’000.00
or USD20’000.00 (50 years old and above) or
USD50’000.00 (35 to 49 years old) to purchase
condominium units or use for long term lease of
house and lot (both of which are ready for occupancy).
SRRV Smile
For active/healthy principal retirees 35 years old and
above who would like to maintain their Visa deposit
of USD20’000.00 in any of the PRA designated
banks.
SRRV Courtesy
For former FIlipinos (35 years old and above), and
foreign nationals (50 years old and above) who have
served in the Philippines as diplomats, ambassadors,
officers/staff of international organizations. The visa
deposit is USD1’500.00
SRRV Human Touch
For ailing principal retirees, 35 years old and above,
who are shown to have medical/clinical needs and
services. Under this option, the retiree only needs
to have a Visa deposit of USD10’000.00, a monthly
pension of at least USD1’500.00 and a Health
Insurance Policy.
Philippine Retirement Authority
29/F Citibank Tower
8741 Paseo de Roxas
Makati City, Philippines
SRRV Human Touch
35 years old and
35 years old and
above: USD1’500.00 above: USD10’000.00
50 years old and above:
A. With pension USD10’000.00
B. Without pension USD20’000.00
SRRV CLASSIC
SRRV SMILE
SRRV Courtesy
SRRV Human Touch
Principal
= USD1’400.00
Principal
= USD1’400.00
Principal
= USD1’400.00
Principal
= USD1’400.00
Dependent = USD300.00 For each dependent
44
june / july 2014
45
RETIREMENT
Philippines: A Retirement Haven
Words by Professor Enrique Soriano
T
he Philippines is a retirement haven. There
is no doubt that this country has a lot
to offer for foreign nationals and former
Filipino citizens who want to spend the
remaining period of their lives in enjoyment
and comfort.
The International Living, the Annual Global
Retirement Index 2014 (which enlists top countries
highlighted as best places to retire), puts the
Philippines at the seventeenth (17th) spot among
twenty-four (24) countries. The said index evaluates
the countries in many areas: real estate, special benefits,
cost of living, ease of integration, entertainment and
amenities, health, retirement infrastructure and
climate. The Philippines’ total score for all of these is
80.80 which is higher compared to Honduras (79.6),
Guatemala (78.8), Brazil (77.3), Chile (77.1), Belize
(76.4), Dominican Republic (74.4) and Cambodia
(73.2). Panama (91.2) is the highest, followed by
Ecuador (91.1), Malaysia (88.5), Costa Rica (86.8),
Spain (85.8), Colombia (84.2), Mexico (84.2), Malta
(84.1), Uruguay (83.7), Thailand (83.5), Ireland
(83.0), New Zealand (83.0), Nicaragua (82.6), Italy
(82.5), Portugal (82.4), and France (81.5).
To those who are unfamiliar about the Pearl of
the Orient, the Philippines, here are some great
reasons why retiring in this country is an option you
can consider:
Cost of living
The cost of living in the Philippines is way
cheaper than other countries. Are you the type of
person who prefers life in the city or the kind who
loves simple living in rural areas? Whichever case
you want, the expenses here are relatively cheaper if
you are willing to explore.
In terms of electricity bill, you can expect to
pay up Php9.10/kwh for the generation cost plus
Php4.15/kwh to cover transmission, VAT and other
taxes. This is true as of the prevailing rate announced
46
in the news last December 9, 2013. You can do the
math according to whatever kinds of appliances you
plan to have.
If you prefer to purchase purified water, there are
a lot of retailers that sell empty containers at Php
200.00 to Php 250.00 each. Then you will only
have to order it to be filled up and delivered at Php
25.00 to Php 40.00 per container. Depending on
the amount of your consumption, probably two (2)
to three (3) of these will be enough for a couple of
people.
Tap water costs approximately Php400.00 in a
month’s time based on November 2013 Maynilad
Water Services Inc.’s billing for two (2) consumers
who are used to washing their clothes by hand. So, if
you go for having your clothes washed at the laundry
shops, you might as well spend about Php40.00 to
Php50.00 per kilo, but your water billing will of
course be lessened.
Budget meals start from Php39.00 (the lowest
I know). Middle class restaurants charge around
Php 200.00 to Php500.00 per order which is good
for at least two (2) or three (3) persons. High-end
restaurants can cost thousands. Sky is the limit!
Clothes, bags, footwear can be incredibly cheap
especially during sale periods. You can find items at
Php100.00 each (even Php50.00. really)! Again, we
have goods here that are really reasonably priced at
Php300.00 to Php1, 000.00 and items that are made
by designers which cost thousands or hundreds of
thousands of pesos.
If you plan to rent apartments or condominium
units in Metro Manila, reasonable ones are priced at
Php20, 000.00 per month. To be safe. Depending
on your taste and lifestyle, you can rent a beautiful
house in an exclusive village at Php60, 000.00 and up
per month. A condominium unit in Taguig Global
City costs around Php6, 000,000.00 and up if you
opt to buy a property (depends on the location, size
and time of selling).
Special Resident Retiree’s Visa (SRRV)
issued by the Philippine Retirement
Authority (PRA)
Retiring in the Philippines is now a lot easier
with the help of PRA, a government owned and
controlled corporation and an attached agency of
the Department of Tourism (DOT) under the
supervision of Secretary Ramon R. Jimenez Jr.
Chairman of PRA Board of Trustees.
With SRRV, retirees have the option to
permanently retire and it does not have to be
renewed, so it is very convenient. They can work or
study in the Philippines as much as the retirees want.
Moreover, multiple entries is allowed, and retirees
enjoy exemptions from
income tax over pension and annuities, Permits
from the Bureau of Immigration for Exit and Reentry, Bureau of Immigration’s yearly registration
requirement, Customs Duties and Taxes on
importation of household goods and personal effects
(up to US$7,000.00), Travel tax, if they stay in the
Philippines is less than one year from the previous
entry date, and I-Card. What is even more helpful is
that retirees can seek for assistance when they need to
gather necessary documents like Alien Employment
Permit, Driver’s License, Tax Exemption/Extension
Certificate, Tax Identification Number, and National
Bureau of Investigation (NBI) Clearance and others.
If they want to do business, retirees are encouraged
and provided guidance. [To know more information,
check the PRA website at http://www.pra.gov.ph/]
Health care
Ailing retirees can be assured that access to worldclass health care services in the Philippines is possible.
Recently, St. Luke’s Medical Center (SLMC) with
branches in Quezon City and Bonifacio Global City
was included in the list of top twenty (20) world’s best
hospitals for 2014 which was selected by a group of
experts based in The Hague, Netherlands; such title
is the highest in the health care industry. Moreover,
based on the Health Service Delivery Profile 2012
compiled by the World Health Organization
(WHO) and Department of Health (DOH), there
are one thousand eight hundred (1800) hospitals in
the Philippines approximately seven hundred twenty
one (721), 40% are public hospitals and seventy (70)
are DOH hospitals.
Professor Soriano is an ASEAN
Family Business Advisor and Chair of
the Marketing Cluster of the Ateneo
Graduate School of Business. He is
a National Agora Awardee and book
author of Kite Runner, a book on Family
Business Governance and Succession.
For comments, you may email the writer
at [email protected].
june / july 2014
47
48
june / july 2014
49
Choose
Paradise
“A journey of a thousand miles begins with a single step.”
— Lao-Tsu
50
Photograph by Allen Aligam
Do you want to wake up every morning to the tranquil symphony of nature?
Don’t you wish you could have that breathtaking sight of the cerulean sea from
your breezy window rather than on your computer? Are your toes itching to be
buried in fine, gold, damp sand? Does a sip of cold, fresh coconut juice adorned
with a tiny, colorful, paper umbrella sounds inviting? And would life be better if
you could live each day with all these in endless déjà vu?
The Philippines boasts a breadth of idyllic destinations paired with a plethora
of distinctive splendor, all get-at-able from the metro. Deciding on your very own
paradise might be a lot less easier than choosing, say, a blend of coffee at your
local coffee shop. Lending a hand, Mary May Portez, Balikbayan’s Features Editor,
travels to two of the most best-loved locations in the country to experience how
Boracay and Palawan continue to beguile many. And why these two scenes
remain the favorite of tourists and retirees to plant their roots and bask on life.
Paradise awaits.
june / july 2014
51
TRAVEL
want
“One day, you're 17 and you're planning for
someday. And then quietly, without you ever really
noticing, someday is today. And then someday is
yesterday. And this your life.” — John Green
Book your accommodation in one of Boracay
Island’s luxurious and functional hotels, Boracay
SandCastles The Apartments at Station 1, White
Beach Path. Call +63 36 2883207and look for Miss
Viveca Hutchinson; or check out their website at
www.boracaysandcastles.com. Start your day with a
healthy breakfast at Toast Breakfast Bar of Boracay
SandCastles The Apartments. For the gastronomical
experience of a lifetime, try Tito’s Restaurant in
Station 2 and get the Hunghang Chicken, Carbonara
Pizza, Adobo with Kesong Puti, and Bistek FilAm for a
fusion of local and international dish. Satisfy your food
grub over at Sea Breeze Cafe, also in Station 2, and
feast on their sumptuous dinner buffet while enjoying
their chefs’ musical performance [visit www.facebook.
com/pages/Boracay-Regency-Sea-Breeze-DancingChefs/ for a preview of the chefs’ presentation].
Experience authentic Spanish cuisine and learn about
Spain’s culinary culture from Chef Jordi Pacheco
at Cozina Authentic Spanish Restaurant in Station
1, White Beach Path. Let Chef Jordi prepare you a
lavish Chicken Chorizo Paella. Their Grilled Seafood
Platter and Spicy Salmon Tartar are also not to be
missed out. And don’t forget to order their famous,
almost sinful, dessert, Mati Sin complemented with
chocolate or vanilla ice cream [visit www.facebook.
com/cozinaauthenticspanish to check out their menu].
Start your own adventure with these exciting sports
activities: go parasailing and glide through the waves
with a jet ski courtesy of Diamond Water Sports. Visit
the different islets and go on an island hopping tour
care of Masboi Sailboat Service Cooperative. When you
reach Crystal Cove Island Resort, make sure to take a
dip in one of the two caves in the island [call +63 918
9118134 for more information]. For that unforgettable
mermaid experience, meet Caroline Shoenenberger of
Philippine Mermaid Swimming Academy in Station 1;
For more information, call +63 36 2881479. View their
gallery at www.philippinemermaidswimmingacademy.
com or like their Facebook page www.facebook.com/
PhilippineMermaidSwimmingAcademy to be posted
on their updates and offers.
Experience the vibrant party scenes in Boracay and
sample the island’s best concoctions. For that perfect
night-out, check out Epic Bar’s Flaming Lamborghini,
Mango Mojito and Cosmopolitan. Located at Station 1,
White Beach Path, this is the place to party and have
a great time [visit www.epicboracay.com for more
information]. After a sumptuous buffet dinner at Sea
Breeze Cafe, you can lounge and enjoy a refreshing
drink over at Wave Bar & Lounge. And for the ultimate
Boracay experience, sign up with PubCrawl and turn
strangers into friends. For a copy of your photos during
the event, like their Facebook page www.facebook.
com/boracaypubcrawl, or follow their account on
instagram@pubcrawl [Call +63 928 9820398 and look
for Mikay for more information].
End your day with a relaxing foot massage courtesy
of Island Foot Spa in Station 1, beside Hawaiian
Barbecue. Call +63 919 9376396 and look for Butch.
Stay at Sheridan Beach Resort & Spa at Sabang
Beach, Puerto Princesa City and experience an
exceptional holiday. For inquiries, call +63 908
8808509 / +63 917 6313479, or email reservations@
sheridanbeachresort.com for room availability. Visit
their website www.sheridanbeachresort.com to know
more about the exclusive packages and offers.
All prices are subject to change without prior notice*
(Special thanks to Delbert Pagayona for arranging the
Palawan activities and making the experience truly
memorable, and Rey Tereza for accommodating the
Organic Farm tour and sharing the significance of
agriculture in our modern day economy.)
I
f your answer to the latter question is not a palpable, screaming YES, it’s either you’re already living the life
or there’s seriously something unusual in your perspective—or how you regard happiness, in general. I’m
not saying you’re wrong though, as happiness is as subjective as any other intuitive sentiment, but I believe
the majority would agree that an ideal life is a life bereft of stress, pressure, and regret. A good, preferable
life is a life of beautiful things, delightful company, and an enduring optimism.
Where do you see yourself twenty, say fifty, years from now?
To tell you the truth, I’ve been asked this question many times. Too often I start to feel the gravity of the
question’s in-depth essence. Indeed, it’s prudent to know exactly what you want and where you want to be
decades from now, but really...is there a definite (or a correct one, for that matter) answer? Ideally, it’s better
if you have, at least, an outlook of the life you want to achieve. Personally, my own is a lot less vague than my
personal goal of finishing a major degree in foreign language, which to this point is tentative as I have not
even completed the twenty-four units requirement. But my point is, most people (including myself—and
probably even you) want things they believe they deserve. Our innate self-consciousness (and occasional
self-doubt) usually impedes us to want for things we are capable of—and are equally deserving. That’s why
I’m quite grateful for doing this feature as it made me realize, more
than anything—more than the natural magnificence of our country, its
subdued festivity, and its nonpareil setting as a place to put your roots
down—that life only gets better when we start wanting it to be.
Through the maddening revelry I experienced every night in
Boracay, I recognize the difference between the pressing hysteria
in the city from the self-consuming, inspirational, and sometimes
addictive frenzy in the island: that almost surreal unrest of having
conversations (both insightful and senseless) with complete strangers
and surrendering to the blurring embers of varying, intangible lights.
And as I get lost in the indistinct allure of Palawan, with the turquoise
waters constantly pulling me, I begin to appreciate the serene and
barefoot perfection of a quiet life: afternoons spent on a hammock
shaded by towering coconut trees while reading a good book with the
ambient sound of waves crashing nearby; effortless comforts yielded by
an uncomplicated lifestyle; and a hushed gaiety achieved only in places
An island of diversity and unexpectedness.
of tranquility. All these remind you that your personal paradise is yours
A rare moment of pure candidness and raw
alone and yours to seize.
rapture, captured in this delightful shot.
So where do you see yourself years from now?
Hopefully, with this feature, with the breathtaking photos and stirring accounts I have shared, you will be
inspired to want for better things. That our country, the Philippines, is the best place to settle down and live.
Although my adventures (and revelations) in both Boracay and Palawan are brief and may even be scarce to
those with a more extensive understanding of both places, I hope they offer a sufficient lure to urge you to
choose paradise and live the life you have always wanted but is often too skeptic to pursue.
It’s nearly self-consuming to idealize of the good life. For instance, as I write this I am in my office in
Taguig City, hundred miles and an hour flight away from Boracay or Palawan. Yet in my mind, I am resting
on a rattan hammock with both my bare feet buried in gold, warm sand; the humid wind feeling warmer than
usual against my skin; a vision of
uncertainty and calmness of the
ocean; and the gentle breathing
of a stray dog catnapping
beside me suggesting gestures
of affection. Blissful scenes
that challenge your present
and coerce your future as you
fathom that your life is quickly
passing by, imploring you to ask
yourself, are you living the life
you want?
— Mary May Portez
Is it real?
A moment of miracle along
the rich mangrove preserve.
52
Top photograph by: Mary May Portez, Bottom Photograph by Jaime Cumagun
YOUR TRAVEL PLAN:
WHERE TO STAY, EAT, DRINK,
RELAX, AND PARTY
LIFE as we know it
june / july 2014
53
TRAVEL
Discover | rediscover one of the most charming, friendly,
captivating, exhausting, and memorable beaches in the country
O
King Of The Road: ubiquitous in the
streets of Boracay, the tricyle is your
main means of transportation.
Photograph by Tony Villanueva / Illustrations by Kenno Samulde
mnipresent in many conversations throughout the world, Boracay remains to be a perennial favorite
for its stunning beaches and vibrant party scenes. Known for its powder-like sand and turquoise
waters, it’s no wonder why so many tourists flock this island to escape the insistent mores in the city.
Time stops when you’re in this paradise—metaphorically speaking, of course. Perhaps it’s the absence
of modern day pressures or the alluring coast that constantly pull you in, that you shun all forms of
worry and submit to the blissful reverie offered at your feet. But for whatever reasons, this is surely a place to
reconnect with nature and appreciate its beauty.
Many have visited / revisited Boracay, some, even made it their home. If you’re traveling to this island for
the first time, the first thing to remember is to pack light. If you’re willing to sacrifice a sartorial palette over a
few pairs of functional clothing, much better. If not, manage to chuck all your stuff in one carry-on luggage
suitable to bear occasional rain, sea water, and rare hostile boatmen. Keep a handful of small bills to pay for
additional fees at the terminal and for transportation.
When you reach the island, succumb to the rapture completely. Relish the experience and let it inspire you
about the beauty of life and the significance of travel in a modern day hysteria.
Ma adto tasa Boracay!
Brace the waves and let the wind guide you
to the diffrent islands near Boracay. A sail
boat adventure is definitely not one to miss.
What to pack
Travel light as the trip going to Boracay
would entail crossing steep, makeshift
bridges to embark on boats. Make sure you
have ample supply of sunscreen because
most merchandise in the island costs
more than their price in the city. Swimsuits
and coveralls aren’t cheap either. Stash
a few resealable, plastic bags to store
your laundry and wet flip-flop. Pack cool,
breathable wardrobe especially if you’re
visiting in the months of April to early
June—toss in a hat and a pair of sunnies
to brace the hot, summer sun. And don’t
forget to bring your trusted medicine, bug
spray, sanitizing wet wipes and tissue
paper. It’s always best to be prepared.
Getting there
From the Caticlan Jetty Port, you will need
to take a Php25 boat ride that will take you
to Boracay.
The port runs from 5:00A.M. - 6:00P.M.
By plane
Caticlan Airport (Godofredo P. Ramos
Airport)
This is the most convenient and fastest way
to get to Boracay.
1 hour and 5 minutes flight from Manila,
this airport is 5 minutes away from the
Caticlan Jetty Port.
It’s a Php50 tricycle ride from this airport to
Caticlan Jetty port.
Kalibo International Airport
Used by most international flights, this
airport is 90 minutes away from Caticlan
Jetty Port and is less than an hour flight
from Manila. Transport services are
available to take you to and from Caticlan
Jetty Port.
By Sea
Budget cruises depart from Batangas Port
and sail to Caticlan Jetty Port for roughly
9-10 hours.
54
june / july 2014
55
56
Photograph by Mary May Portez
A local vendor selling souvenirs of
handmade trinkets usually made from
indigenous materials.
june / july 2014
57
Boracay is known for its long
stretch of powdery, white sand.
58
59
Photograph by Tony Villanueva
june / july 2014
Did you know?
It is said that the name Boracay was
derived form the word “borac” which
means white cotton, describing the
characteristic of the beach’s white,
powder-like sand; while others claim
that the name originated from the
local words, “bora” meaning bubbles
and “bocay” meaning white. It was
around the year 1970s when tourists
started to come to this island.
NEED TO KNOW
When to go
WHAT TO PAY
Visa Extensions
PEAK SEASON
Upon reaching Caticlan Jetty Port, visitors need to pay the
following amount before entering the island:
Php75 - Environmental & Admission Fee
Php100 - Terminal Fee
The Bureau of Immigrations can extend Visitors Visa and
process other changes in visa status. They have two offices:
one located at the main road next to Nirvana Resort and
the other near the airport in Kalibo. Office hours are from
Monday-Friday 8:00 A.M. - 12 noon and 1:00 P.M. - 5:30 P.M.
Safety
Always be wary of your personal belongings. Visitors are
advised to leave valuables inside their hotels. As much as
possible, take nothing with you when going to the beach.
Transportation
The main public transport on Boracay is the tricycle. Getting
from one station to another costs Php20 per person.
Health
Although there are a number of pharmacies on the island,
hard-to-find prescriptions can sometimes be unavailable so
it’s best that you bring your own medication.
Tap water on the island may not be preferable for a
sensitive stomach.
60
October - May
The best time to visit if you want to experience Boracay as
the ultimate party scene. Holidays like Christmas, New Year,
Chinese New Year, Easter Week, and mostly in the months
of April-May, the beach is packed with tourists from all
over the world. Some resorts have an additional 10-25%
charge for the rooms and services. Book in advance as
accommodations are often fully booked.
OFF SEASON
June - September
Typically a rainy season, goods and services are cheaper.
There are fewer tourists, so if you prefer a quieter beach,
visit during these months. Kiteboarding and other sports
requiring strong winds are popular during this season.
WHAT THEY SPEAK
Boracay is an island of diverse tongue and culture. Aside
from Tagalog and English, you will hear most of these
dialects being spoken by the locals:
Ilonggo, Aklanon, Bisaya, Karay-a.
*
This dog bone-shaped island is 7km long and 1km wide
The White Beach where the majority of the accommodations,
bars, restaurants, and activity centers are located, is 4km long
and is divided into Stations 1, 2, and 3.
The highest point on the island is the Ocean Tower on Mt. Luho.
This is a great spot for a bird’s-eye view of the island. You can
ride a Php150 tricycle ride to reach this point or by an hour and a
half trek using Lapus-Lapus Road from Bulabog Beach.
june / july 2014
61
ADVERTORIAL
Boracay SandCastles The Apartments
Beachfront Living at its Finest
I
t was a short flight and you are overwhelmed with excitement as you
impatiently wait for your check-in luggage on the conveyor. You have
been wanting to take this trip for quite a while and the anticipation is
almost unbearable. Soon as you step out of Caticlan Airport, you are
greeted with a group of people offering transportation to the Jetty Port.
The local tricycles here are bigger than those in the city and you will find it
easier to load your luggages in—or on the top load, if you’re squeezing in
with a few other passengers. It’s almost 9A.M. and the raw, morning breeze
is slowly being routed by the afternoon heat. Getting to your hotel, Boracay
SandCastles The Apartments in Station 1, takes less than 10 minutes.
You know you’re near the beach soon as you get a whiff of that salty, rustic
smell of the ocean. The humid gust of wind invites you to plunge into the
azure water peeping from the horizon.
A throng of people greet you with cordial pleasantries and you return the
civility with a warm smile. There are a number of peddlers wooing you to avail
locally-made knickknacks and sports activities like island hopping, parasailing,
helmet diving, etc.. But as tempting as all that sound, you will need to settle
in and change into those bathers you have personally handpicked for this trip.
Boracay SandCastles The Apartments is your home away from home.
This is the ultimate beachfront apartment with the beautiful White Beach
of Boracay at your doorstep. Combining comfort with vibrant tribal feature,
each from the seven units boasts a subdued luxury you can expect from a
high-class hotel.
Today, and in the days that will follow, you will stay in one of their
beachfront units, Aeta: Your room is at the ground level where the glass wall
leaning beside your inviting bed overlooks the nearby shore. With one of
the sliding panels ajar, a gentle breeze drifts your almost translucent curtain
painting a serene likeness of anything you will see on a travel postcard.
Looking around, you are delighted to know that some of the rooms (Ibaloi
and Hanuno’o) have a laundry area and an actual washing machine for use.
The kitchens also boast a line of functional utensils and a working counter.
Seemingly, it’s like you’ve never left home. But you are here in this spectacular
paradise. You slab on a layer of sunblock and saunter your way toward the
bright, inviting blue beginning your own piece of paradise.
For rates and room availability, call +63 36 288-3207.
For more information, visit www.boracaysandcastles.com
62
“To live is the rarest thing in the world. Most
people just exist, that is all.” —Oscar Wilde
Get
Inspired
Adventure awaits you. Pack your bags, leave the conventional travel
guide behind and seize every moment in its unorthodox rawness. Let
Greg Hutchinson inspire you to embark on a journey of a lifetime.
Go and travel with a fearless soul and an open mind.
T
raveling demands courage and a hunger to explore infinite
possibilities; the world is never too small nor too big for a curious
wanderer. And for Greg Hutchinson, the globe is an exciting
playground where adrenaline is as intrinsic as the air around us.
Born in Australia, Greg is a veteran traveler, tour operator,
hotelier, and foreign correspondent. As a member of the Foreign
Correspondents Association of the Philippines, he occasionally
contributes to the Sydney Morning Herald, Inflight (inflight magazine of
South East Asian Airlines), and Oceania (magazine of Australian-New
Zealand Chamber of Commerce). From 1985-1999, he was a journalist
to some of the most prestigious news agencies in the world: Reuters,
South China Morning Post, The Australian, Financial Times, Sydney
Morning Herald, Travel Trade Gazette, Knight-Ridder, Financial News.
Greg is also a lawyer admitted as a solicitor to the Supreme Court of New
South Wales back in 1984.
Proficient in both Bahasa Indonesia and Malay, he has wandered in
numerous countries, particularly the Philippines. His tour company
Tribal Adventures is the first ecotourism operator to win the Philippine
National Tourism Award: Kalakbay Award in 1999.
Greg has over twenty years of tourism experience in Boracay, Palawan,
Panay, Northern Luzon, and Mindanao.
Hung on the walls of Boracay SandCastles The Apartments, a resort
run by his wife, Viveca Hutchinson, are photos of Greg capturing his
intrepid journeys. A pioneer of river rafting, kayaking, mountain biking
tours, and photojournalism excursions, he has established a credible name
in the traveling realm. In fact, Greg is a proud member of the Philippine
Tour Operators Association, Australian-New Zealand Chamber of
Commerce, Boracay Foundation.
Greg came to Boracay in the year 1986 during the time when going to
the island was less convenient. 1989, he built the first Boracay SandCastles
with the help of the local Atis (a Negrito ethnic group in Panay); it took
them six months to put up four duplexes and three single cottages.The
present Boracay SandCastles The Apartments is the Hutchinsons’ pride
and joy. This resort is a reflection of Greg’s interesting and demanding
lifestyle. With a tribal touch that has been the hallmark of Greg, this
resort offers the convenience of a real, functional home in a 5-star tropical
luxury.
Greg has recently based himself in Cheey, Busuanga to complete the
re-building of Palawan SandCastles and Camp Calauit after typhoon
Yolanda; these and Dalara Mount and Sea View Inn are launchpads for
adventure trips around Northern Palawan.
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Mermaid Experience
You have done this before, for sure,
but probably with a pillow case or
an improvised mermaid tail. Today,
there will be no need for a sack as
you will experience putting on a
close-to-the-real thing mermaid
tail, thanks to the Philippine Mermaids Swimming
Academy.
Caroline Schoenenberger, your instructor, meets you
with a cheerful smile. She explains the basics and safety
precautions in putting on the tail and the fiberglass fin.
As a beginner, you will settle on a Mermaid Photo-Op,
a Php700-worth service, where you get to take as much
photos as you want wearing the mermaid tail for half
an hour.
Later, should you decide to take this adventure further,
you will join Caroline and the others for a scuba diving
and snorkeling exploit wearing, still, the artificial
mermaid tail.
Note: This experience suggests an open-mind and a
willingness to have your photo taken with random
tourists. There’s a waiver offered before any session,
stating a fine of Php1000 should the fins and tails be
damaged as they are all imported from Germany.
Parasailing
There are two things in your mind
right now: One, that rotating
one arm signals your instructor
to pull you down; Second, that
outstretching one arm on a lateral
position stops your guide from
releasing your harness and lifting you higher...way
higher.
From the shore, the people doing parasailing looked
fascinating. But now, as you are several feet above
the water, the feeling is almost intoxicating. There’s a
distinct calm and silence from high up. Part from the
breeze and hushed sound of waves, it’s nearly idyllic. The
wind comes and goes and you are occasionally blown
away in different directions resulting utmost thrill. Time
seems to stops from above, it would be a good place to
think, you would consider, but then again, you know
your laptop isn’t waterproof.
PubCrawl
You are indecisive on how
you would design your yellow,
PubCrawl shirt. You’d pull an
intricate touch with a criss-cross,
cut-out pattern on the sides, but
then again, you’re not entirely sure
how to do it. Eventually, you’ll settle for a snip in the
middle (for a V-neck effect) and a cropped bottom to
bare a hint of skin. You pencil in your name, wear the
shot-glass necklace, chuck the tiny, bar vouchers, and
make your way to join the crowd.
PubCrawl! You shout. PubCrawl!! You yell again.
In every huddle, you take a free shot of alcohol and stroll
along the beach hopping from one bar to another.
By the third bar, you’re profusely sweating—from the
heat or from the alcohol you’ve been drinking, you don’t
really care—but it doesn’t matter as almost everyone is
as clammy as you are. The guy next to you drops on the
ground and does ten push-ups. Apparently, you can’t
take a shot using your right hand.
You discover more consequences as you move along, but
tonight is a special night. There are almost a hundred
and fifty PubCrawlers like yourself and you find it easier
to slither your way from the Captain’s attention.
After four bars, one club, several new friends whose
names you mostly have forgotten, and countless shots of
different liquors, you wobble your way back to Boracay
SandCastles totally zonked and too tipsy to realize how
amazing the night was.
The PubCrawl experience has left you thirsty for more.
Satisfy your buzz with what we think are some of the
best, most explosive (literally), ingenious concoctions on
the island. Bottoms up!
64
WHEN
IN
BORACAY
Jetski
“It’s just like riding a motorcycle.
Make sure you throttle,” your
instructor tells you. This small, jetpropelled vehicle doesn’t look as
unnerving, you would reckon, but
despite your anxiety, the promise of
utter thrill and adventure persuade you to let go of your
hesitations. You put on your life vest and switch on the
jet ski. A grumble echoes from underneath your seat and
as you press down on the gas, you are swiftly swept away
from the dock.
There’s nothing exhilarating than doing a 60mph on
water. That adrenalin rush paired with a daring buzz
leaves you all pumped-up. You speed on through high
waters leaving ripples of adrenaline.
Toast Wine Bar
What: You can choose to lounge on
one of their outdoor couches on top
of the roof deck overlooking the
busy scene below and under a bright
moonlit sky counting the stars,
or by the beach coast. Who goes: Wine connoisseurs
wanting a glass of signature label wines. Or practically
anyone who wants a more peaceful ambiance. What to
drink: Start with a glass of Geoff Merrill’s 2007 Merlot.
Epic Bar
What: A roomy space encumbered
with glass walls and wide, open
walls, this bar boasts a beachfront
access. Who goes: Mostly crowded
by a younger crowd reveling in
the fresh, upbeat mixes. What to
drink: The Flaming Lamborghini, a spectacle on its
own, you will be mesmerized by the blazing (literally)
presentation and interesting taste. For a different twist
on the usual mojito, try the Mango Mojito and taste the
freshness of the mango against the rum. For the ladies,
try the Cosmopolitan, a delicate blend of Vodka, triple
sec, and cranberry juice.
Wave Bar
What: Just beside the Sea Breeze
cafe, is a two-floor lounge area with
a wide open space and comfortable
couches. Who goes: A mixture of
young and not-so-young longing
to grab a glass (or a bottle) of their
preferred beverage. What to drink: Get the 007, a classic
rendition of James Bond’s worldly-famous “shaken not
stirred” signature drink. Or try the Blue Wave that looks
like a blue Hawaiian shaved ice—but with a kick. And
end with a shot of Premium Weng-Weng that will put
all drinks to shame—just make sure you have someone
to escort you back to your hotel.
Island Hopping
Mang Boy assists you as you hop
on the makeshift net on the side of
the sail boat. You feel a mélange of
excitement and uneasiness as you try
to ponder on how the boat will sail
on deep waters against strong winds.
With a Herculean push, you are off shore and swiftly
glides through the current.
The first island you will reach is the Crystal Cove. There
is a Php200 entrance fee. As you explore the island, your
guide motions you to descend into the steep opening
leading to an underground cave. As you reach the
bottom, a cold breeze damps your face and any part of
your body exposed. You see people straddled against
rocks bracing strong waves, screaming in enjoyment as
they are washed away by the current.
Adjacent to the Crystal Cove is the Magic Island. As
the name suggest, this island is dependent on the tide:
when the water is high, it is barely visible. An alternative
to Ariel’s Point you see a number of thrill-seeking,
adrenaline junkies jumping off the cliff. You pant as you
ascend the highest point and brace yourself for the jump.
The current gets stronger as you reach Crocodile Island.
Here, Mang Boy anchors your boat and hands you a
handful of bread crumbs. And as if the fish could sense
it, they crowd near you eagerly anticipating the crumbs.
A school of fish in varying sizes and colors mesmerizes
you and you’ll notice that the crumbs you brought were
not enough.
Arguably at par with White Sand, Puka Beach is one of
the most favored islands. Here, you see a different, more
serene shoreline where the white sand is being washed
away from the azure. The coconut trees towers along
the coast, crowding the horizon. There’s definitely less
people here. As they set up your lunch, you are taken
away by visions of bliss and paradise you can only see on
postcards, but you’re here. All of it is real. And you feel
grateful that life truly is beautiful.
Rejuvenate
You have been walking along
the fine, powdery sand of White
Beach for a while now and you’re
starting to feel the strain. Your legs
are feeling heavier and the there’s
a slight throbbing sensation along
your calf. Looking down, you notice that your toes—or
rather your polish—are chapped and are looking less
presentable. Although it’s understandable to overlook
this vanity, there are a number of good and affordable
nail spas on the island, like the Island Foot Spa, for
example. This quaint boutique in Station 1 reminds you
a bit of Bali due to its color scheme of green, brown and
a touch of nature elements like stones and wood.
Today is a day of pampering and relaxation. Kuya Butch,
your accommodating attendant suggests you to try the 1
hour foot massage which includes a soft foot scrub and
a stone massage for your legs, hands, neck, shoulder, and
yes, including your back. This sounds more than inviting
and you eagerly settle on one of the couches and dip
your feet in warm, aromatic foot soak adorned with tiny
flower petals. You sit back, and spoil yourself in this
wonderful indulgence.
1. An explosive Flaming Lamborghini shot at Epic Bar. 2. The
Delos Santos Family posing with the waves over at Crystal Cove
Island. 3. Fin Up! A magical mermaid experience in the shores of
Boracay courtesy of Phillippine Mermaids Swimming Academy.
4. An intersting scene at one of PubCrawl’s Silent Club where
PubCrawlers dance to the beat of their own “silent” music.
Photo credits:
1. Mary May Portez
2. Kimberly Delos Santos
3. Pub crawl Boracay
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65
FOOD
Breakfast of Champions
From your sunlit window, the urge
to get up is less intolerable. After
freshening up, you make your way to
the roof deck of your hotel, Boracay
Sandcastles and order a filling but
healthy breakfast to start your day. As
your first meal, you will order two of
the best looking meals in the menu
at Toast Breakfast Bar: the Tribal
Healthy, which includes tea, wheat
bread, butter, jam, muesli, yogurt, fresh
milk, and mixed fresh fruit [Figure 1];
and Tribal Heavy, which serves a more
filling meal of beef tapa or tocino
or longanisa, egg (cooked to your
preference), rice (fried or steamed),
and a bowl of fresh fruits or fresh juice
[Figure 2].
1
Enjoy your meal
2
The Sea Breeze Cafe of Crown Regency Boracay feeds not just your hunger but also your senses. You
can enjoy the theatrical, song-and-dance performances of the chefs as they prepare your meal. This
is a nice way to end your day with a lovely dinner of authentic Angus beef with a plethora of other
cuisines from their buffet.
FRESH MEAT
Whenever you’re visiting a new place,
it’s a must to try the local delicacies
and popular dishes of the area. When
in Boracay, seafood is the one fare you
should not miss eating. The Butterfly
Prawns at Toast Wine Bar and
Cozina’s Grilled Assorted Seafood
and Spicy Salmon Tartar dish are great
contenders for the best take on the
fresh, succulent marine produce on the
island.
Butterfly Prawns in Creamy Lemon
Butter Sauce
Php450
Sauteed in lemony butter and garlic
(and assumably some secret mix) this
dish is set on a bed of delicious, creamy,
buttery sauce complemented with
water chestnuts and vegetables. This
plate is a simple, yet sophisticated twist
on a classic butter prawn dish. Toast
Wine Bar does this seafood favorite
justice by staying true to the prawn’s
natural flavor and individuality.
tuna, clams, scallops, and the common
dolphinfish mahi-mahi. This platter is
good to serve a group of hungry crowd.
Prepared with a special, Spanish
piccata sauce and cooked to perfection
with nothing but fine-grade olive oil.
The tender meat breaks easily as you
knife through it [Figure 3].
Spicy Salmon Tartar Topped with an
Aioli Wasa Puree
Php440
A sophisticated take on the perennial
favorite, salmon, this dish is a great
appetizer for a cultured palette longing
for a worldly dish on a tropical island.
The perfectly cooked, melt-in-yourmouth salmon is elaborated with a
aioli sauce of garlic, olive oil, lemon
juice and egg yolk. The heat from this
dish does not overpower the salmon.
Physically appealing on its own, this
is a nice introduction to Boracay’s
diverse culinary culture.
Savor the distinct flavors with a
ciabatta bread, baked everyday by
Cozina’s head chef, Chef Jordi Pacheco
[Figure 4].
Grilled Assorted Seafood
Php680 (full serving)
A plethora of some of the most
delicious marine produce like the
local tanigue (mackerel), blue marlin,
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3
NEW PERSPECTIVE
Tasteful Humor
Boracay is an island of diversity. From
varying cultures ubiquitous on every
corner, it’s nearly impossible to have
a one, pure, straightforward dish that
remains true to the island’s sui generis.
A plethora of fusion-inspired recipes
continue to manifest the growing
cultural bedlam—some, too distinct, it
challenges the balance of creativity and
peculiarity.
Feast and be entertained (laugh, if need
be) with these humorous, but equally
appetizing dish from Tito’s Restaurant.
Hunghang Chicken
Php250
As the name would suggest, you would
definitely go crazy about this dish.
The savory chicken wings fried twice
in Tito’s secret recipe sauce is a local
take on the common Buffalo wings.
You will find yourself consuming one
bite after another trying to wrap your
tongue around that perfect blend of
sweetness, tang and spice.
This is the perfect meal to enjoy a cold
bottle of your favorite beer.
Bistek FilAm
Php490
Physically mirroring what a typical
bistek looks like, this dish dwells on a
catchy name that would surely entice
FEAST VS COMFORT
any balikbayan. The beef tenderloin
sauteed in a light lemony soy sauce
is topped with golden brown slices of
onion rings. Best paired with rice, this
local dish gets a western touch without
compromising the native flavor
[Figure 5].
Carbonara Pizza
Php450
Without a doubt, the most intriguing
dish on the menu. If you find yourself
indecisive over a pizza or a pasta meal,
this dish is the best of both worlds
decision. Combining the creaminess
of the timeless carbonara’s white sauce
and the al dente texture of a brickoven pizza, this meal is best enjoyed
with friends sharing similar openmindedness over food.
Adobo with Kesong Puti
Php295
There are more than a hundred
(perhaps more) recipes in cooking the
self-proclaimed Filipino dish, adobo.
Some vary in terms of origin, and some
determinant on personal preference.
But whatever the twist, this dish
captures that distinct Filipino palette
of rich flavor and freshness (thanks to
the unexpected tang of the kesong puti
that complements well with the salty
taste of the adobo).
5
Boracay consumes you. It’s a constant
pull that yanks every bit of your
energy. After an afternoon of water
sport activities, you are left famished
and physically drained to beat.
Cozina’s platter of authentic Spanish
Paella indulges your famine. The rich
taste of chorizo melded with the
indispensable flavor of socarrat: the
caramelized, burnt layer at the bottom
and along the sides of the pan where
most of the flavor are concentrated.
Later, preferably after the breathtaking
sight of the sunset reflecting on the
turquoise waters, you will fancy a night
stroll along the shore while munching
on the omnipresent barbecue stalls
that sell the cheap, comfort food of
the island, choriburger.
Chicken Chorizo Paella
Php1000
Yes, the platter might be instinctively
overwhelming, but despite prejudices
of paellas being too heavy a meal,
you will marvel over the rich taste of
the chorizo and the perfectly cooked
rice. You can singularly taste every
ingredient in every bite and you will
notice that the strong taste of saffron
is indistinguishable. A feast on its
own, you will be mesmerized at how
Chef Jordi prepares (or rather, mixes)
the entire platter. With a spoon and
fork at hand, he scrapes every bit of
socarrat and incorporates it with the
entirety. A squeeze of lemon, and
voila! It’s an adequate meal to fill you
in for the rest of the afternoon.
ChoriBurger
Php50
It’s was truly romantic strolling
along the moonlit shore of Boracay.
It’s a feast of sights and smell that
complements the overall charm of
the island. If you follow your nose, it
will lead you to the mouth watering
smell of the chorizos being grilled.
For less than a hundred Pesos, you can
grab a bite of the famous choribuger
(short for chorizo burger) and savor
the burnt taste of chorizo against the
crunchy crust of grilled buns.
Today, you will meet one of the most
distinguished chefs in the island,
Chef Jordi M. Pacheco of Cozina
Authentic Spanish Restaurant.
At thirty-seven, and with more than a
decade of experience in the culinary
industry, Chef Jordi has accomplished
more than what most chefs his age
has done. Past his distinguishable
Spanish accent, you can sense a
deep, personal passion on food and
his craft. In fact, he even wakes up
around dawn to personally bake
the breads used in the restaurant.
His dedication and commitment to
deliver excellent, authentic Spanish
cuisine will inspire you to appreciate
your roots, your culture, and most
importantly, to continue doing what
you love.
Like many foreigners in the island,
you can get a sense of pride and
better appreciation of your culture
and the beautiful sceneries through
the eyes of people outside your
country. From Chef Jordi’s worldly
experiences, you will be challenged
to view your personal regard of
your culture on a new perspective—
sensibly insightful than your own.
You will be curious and definitely
be hungry to explore and begin new
adventures—culinary and all.
*
All prices are subject to change
without prior notice.
Death by Chocolate
Mati Sin With Chocolate or Vanilla Ice cream
Php290
God knows you’re only human and you can’t help but give in to temptation—
once in a while. Today, you will set aside your guilt and forget about your diet.
You will take pleasure in every bite of the rich, dark chocolate, velvety, delicate,
melts-in-your-mouth Mati before the vanilla ice cream melts and drowns your
sweet sin. This is definitely one of those experiences you bring with you when
you leave the island and one that would definitely urge you to come back
[Figure 6].
june / july 2014
6
67
VOLUME 4 NUMBER 2
US$ 5.00•PHP 150.00
local insights.
international experience.
CONNECTING GLOBAL TRAVELERS WITH THE PHILIPPINES SINCE 2009.
68
In Focus
MEDICAL TOURISM
IN THE PHILIPPINES
What you need to know
Analysis
The Cost of Healthcare
HOW DOES
THE PHILIPPINES
COMPARE
TO OTHER
COUNTRIES?
Exploring the Treasures of
pangasinan
Reviving Urduja
Icons
THE TRANSFORMATION OF THE CAPITAL
DR. FE
del MUNDO
——————
the economy
IS PANGASINAN READY
FOR TAKEOFF?
The Artist
bangus
CARLYN NUYDA
CALLOWAY
——————
NOT JUST ANOTHER
FISH IN THE SEA
agriculture tourism
The Designer
A COMING OF AGE
DAVID TUPAZ
——————
Escapes
VOLUME 4 NUMBER 3
OUR LADY’S CALL
REDISCOVERING
DIVING IN
NEGROS OCCIDENTAL
Real Estate
APPLEONE
PROPERTIES
VISITING MANAOG
RIZAL’S ROOTS
LINGAYEN, PANGASINAN
GINA DE VENECIA
THE QUINTESSENTIAL FILIPINA
dasoland family adventure park
Destinations
AN UNEXPECTED EDEN
5 HOT SPOTS
FOR A HEALTHY
RECOVERY
america in our hearts
A LANDMARK BOOK ON IMPORTANT
FILIPINOS IN THE UNITED STATES
JUNE & JULY 2014
Eastwood City
Cover.indd 1
6/4/14 10:28 AM
For subscriptions and advertising opportunities,
email us at [email protected]
june / july 2014
69
TRAVEL
Yield to the seductive tranquility and bustling culture of one of the most
controversial destinations in the country
What to pack
Photographs by Jaime Cumagun
T
King Of The Road: the distinctive Puerto
Princesa tricyle is your practical and
cheap way to go around the city.
here are about 1780 islands and islets, all equally beautiful to explore in this elongated island.
Considered as the largest province in the Philippines with a total land area of about 14’649.7 square
kilometers, this archipelago comprise some of the most magnificent destinations you’ll ever see in a
lifetime. From the Kayangan Lake, the most photographed part of Palawan in Coron Island, northern
end of the archipelago, to the Tabon Cave in the southwest side; to see every bit of wonderful sceneries
would take more than your scheduled timeline. So today, and the days that will follow, you will focus on its
capital, Puerto Princesa. Besides the famous / infamous, former mayor of the city, Edward Hagedorn and
the disputed Spratly Islands, you will devote your attention to the often understated, sublime landscape and
alluring calmness. This is a city of strict rules and disciplined denizen, of adventure and cultural diversity. A
place of garish celebrations and of necessitated repose. Every local you meet acquaints you with the simplicity
of rustic living and an earnest empathy with nature. It’s a charming disparity from the zestful scenes in
Boracay. It’s as if you crossed two opposing sides of a pole: from the energetic, to the subdued. Puerto
Princesa lures with an irresistible pull for solace and utmost bliss.
From the indescribable feeling of weightlessness as you descend from a mountain in Central Park
Station—harnessed and lugged by a sturdy rope, plummeting against high winds—to the faint echoes as
your boat creates ripples on the brackish water of the Underground River, you brood over the seduction of
quaintness as a panacea for euphoric turmoil.
A parade of vibrant motor boats lead
you to the underground river.
There are a number of outdoor activities
to be done in Puerto Princesa. As these
acts suggest going through rain forests
and close by water reserves, it’s advisable
that you sprit some bug spray or apply
mosquito repellant on your exposed skin,
especially during boat rides along the
mangrove area. The weather can often be
unpredictable so make sure you pack a
wardrobe suitable for the hot, cold, and
wet; an ample supply of sunscreen and a
few pairs of swimwear including a rash
guard (for the Underground River trip and
underwater activities). Bring a few pieces
of resealable, plastic bags to store your
laundry and wet flip-flop. Remember
to bring your prescription medicine,
sanitizing wet wipes and tissue paper.
There will be a few times when you can
idle and lay under the canopy or by the
shore, so better take a handful of books to
relish the quietness. Lastly, stash an extra
bag to carry your last minute shopping
over at the local souvenir shop.
Getting there
By plane
Preferably the most convenient and fastest
way to Palawan is by plane. It’s less than an
hour flight from Manila to Puerto Princesa
International Airport.
By Sea
Ferries departing Manila going to Palawan
takes about 18 to 22 hours.
Need to know
Palawan takes pride in being a disciplined
province. While you’re here, there are two
things you should remember:
1. An anti-littering law is strictly enforced
by the city government. There’s a penalty
of Php 200 fine for the first offense and
Php 300 for the second. It’s a Php 1000
fine and a two-month jail time for the
third offense, so make sure to throw your
rubbish in the designated garbage bins.
2. Seashells, corals, and mangoes are
prohibited to be brought out of the
province. Unless you know which kind of
seashells are not included in the list, it’s
best to leave them in the coast to avoid
any hassle at the airport.
A group of tourists waiving to the camera
as they enter the underground river, one
of the New 7 Wonders of Nature. a
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june / july 2014
71
Did you know?
According to local folk tale, the
name Puerto Princesa was inspired
by a princess-like maiden who,
in the early days, is said to have
roamed the area on certain nights of
the year. While history states that
the name was a tribute to Princess
Asunción of Spain, and that the
Queen had later on changed the
name to Puerto de la Princesa.
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june / july 2014
73
“Welcome to Sheridan!”
This architectural
perfection is the stunning
prelude to your Puerto
Princesa experience.
A spectacular meld of
nature and design, spoil
yourself in the 340-feet
long pool while enjoying
the picturesque view
of the landscape that
surrounds you.
74
BALIKBAYANMAGAZINE.COM june //july
APRIL
MAY2014
2014
APRIL
june / july
MAY 2014
75
TRAVEL
SHERIDAN
BEACH RESORT & SPA
YOUR PARADISE STARTS HERE
Photographs by Jaime Cumagun
Y
Beat the heat with Sheridan’s
refreshing welcome drink. An
indistinct taste of summer drawn
from a farm-to-table setting, this
“fresh” reception is a wonderful
prelude to the idyllic feat waiting
for you beyond the wooden
panels of Sheridan’s lobby. a
ou are being picked up from Puerto
Princesa International Airport at around
2:45 in the afternoon. Today’s one and a
half hour drive to your resort, Sheridan
Beach Resort and Spa is like a balm for the
previous days of gratifying exhaustion. Not only is
this drive an opportune time for you to relax and
enjoy the stunning landscape—like the towering
Karst Mountain, the bucolic scenery, and the endless
planes of crops—it is also a nimble preview of the
idyllic feat waiting for you at the end of the road.
It was a course of steep and sharp curves leading
you to your destination. You might have felt a mild,
occasional motion sickness on your way to the resort.
Or not. Either way, you have now arrived at your
resort, Sheridan Beach Resort and Spa at Sabang
Beach, Puerto Princesa City.
The moment you step out of the van, you are waft
by a summery 33 °C breeze.
“Welcome to Sheridan,” one of the staff greets you.
The air here feels warmer than in the city, and you
eagerly take one of the welcome refreshments offered
by your host. It’s cold. And undoubtedly refreshing.
It has an unfamiliar taste but you can make out a hint
of cucumber, pineapple, something citrusy (probably
lime), and mint—there’s definitely a mint in there.
As you check in, the concierge informs you of the
exciting activities they have arranged for you in the
duration of your stay.
For the next few days, you will be exploring what
is voted as one of the New 7 Wonders of Nature,
the underground river; you will be paddling your way
along the rich mangrove preserve; be plummeting
from hundred feet above sea though a zip-line;
reconnecting with nature and getting in terms with
the livestock and the farmers tending the land; and
spending blissful moments by the shore basking
under sun.
You will have more time for these activities
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tomorrow, but for now, you get a day of rest in this
beautiful, luxurious resort. It’s past 4P.M. and the
sky is a gradient of blue and orange reflecting on
the 340-feet long pool: this is the breathtaking sight
that greets you as you cross the threshold. It’s almost
impossible to resist, plunging into the water, but
it, too, can wait. Your host leads you to your room,
Sheridan Suite. It is on the second floor overlooking
the view of the magnificent landscape and the pool
below. As you enter this 76 square meters suite, you
are welcomed by the natural elegance of its interiors.
Some of the features like the his and hers bathroom
sinks and dramatic tub overwhelms your senses as
well as your liking. This is a spacious suite where you
have your own dining room and a private balcony
from, yes, your very own living room. The exclusive
veranda makes you imagine blissful mornings over
The stunning view of the 340-feet
long pool of Sheridan Beach Resort
and Spa. Wallow in the majestic
view of the landscape surrounding
the resort while enjoying an
invigorating night dip. And as the
night continues, grab a drink and
try their latest concoction by the
floating Wet ‘n Dry pool bar d
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2
3
coffee with the spectacular view of the South China
Sea alongside the majestic landscape.
By now, it’s just past 5 in the afternoon. You
have freshened up and have changed into a more
comfortable garb suitable for this picturesque setting.
You have been told that the sunset here in Puerto
Princesa is definitely not one to miss, and so you have
requested to have your dinner by the shore to enjoy
the view. The staff at Sheridan was accommodating
enough to conform with your preference. A brief
walk from your room, you find yourself speechless
over the stunning dinner setting they have prepared.
There are scattered flower petals encircling your
table. Wooden beach torches illuminate the dimming
horizon; their fiery color complementing the equally
ablaze colors of sunset. This is romantically perfect,
you agree. And without a doubt, a fitting interlude
from your previous, brisk escapes and your impending
exploits. You ensconce yourself in the comfortable,
rattan chair and savor the sumptuous meal, relishing
every bite of both food and the inspiring scenery.
After your romantic dinner by the beach, you end
your day lounging on one of the beach beds soaked
in the pool. A midnight swim perfectly wraps up
your prologue in this unperturbed paradise. With a
refreshing fruit drink from the Wet ‘n Dry Pool Bar,
you bask in the beauty of the glowing moonlight
counting the stars and imagine the intrepid activities
in stored for you tomorrow.
The Sheridan Suite:
1. Enjoy a quiet morning
overlooking the breathtaking view
of the landscape and the inviting
pool below your private balcony.
Furnished with an expansive
living room: complete with a flat
screen TV and study, this room
addresses both business and
pleasure.
2. Complete with a his and hers
sink, the bathroom boasts a
seductive bath tub hedge by rich,
wooden accents.
3. A perfect setting paired
with the perfect view of the
nature, this room houses a
huge king size bed with your
quaint living room offering
access to your private patio.
The Lobby:
4. Lounge at the main
lobby and marvel at the
spectacular architecture.
The hotel offers a free WiFi
access and a small library
with a humble selection of
books.
For rates and room availability, call
+63 917 306 6984, +632 939 8888,
+6332 236 1001 or email
[email protected]
For more information, visit
www.sheridanbeachresort.com
june / july 2014
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What to pack
Php200 - Terminal Fee (most airlines
include this fee when you book the ticket)
Php100 - Terminal Fee (before departing
Puerto Princesa)
Php40 - Environmental fee (if any of
your tours under the Community-Based
Sustainable Tourism (CBCT) is not
prearranged by your hotel)
Php10 - Minimum rate for a tricycle ride
around the city proper
when to go
The weather in Puerto Princesa can be
unpredictable, but the relative humidity is
usually high. It is divided into two prevailing
climates:
Dry - November-April
Wet - May-October
If you would like to experience the city at
its most vibrant and busiest, take note of
the following festivals. Just make sure to
arrange your accommodations ahead of
time.
4 March | Balayong Festival
Our local take on Japan’s Hanami, a flower
viewing festival, where the cherry blossom
trees are in full bloom. This festival focuses
the spotlight on balayong, a flower-bearing
tree that resembles the cherry blossom. A
week-long celebration, there’s a mixture of
socio-civic, cultural, historical, and sports
activities culminated by an awarding
ceremony for outstanding accomplishments
in the province.
1st week of April | Pangalipay sa Baybay
Marked by an impressive display of
fireworks along the spectacular Puerto
Princesa Bay, this week-long celebration
features a number of concerts, dance
competitions, and beauty pageants.
3rd week of April | Seafood Festival
Showcasing diverse seafood cuisines and
delicacies, this gastronomical adventure
offers a taste of Puerto Princesa’s rich
marine resource.
1 May | Karagatan Festival
Celebrated by an array of sports activities,
boat-sailing, banka race, and a four-day
coastal clean-ups.
3rd week of June | Baragatan sa Palawan
A colorful parade of costumes and crafts,
this festival celebrates the foundation of the
civil government of Palawan.
8 December | City Fiesta: Pista Na, Pasko Pa
Known as the Feast of the Immaculate
Conception of Mary, is Puerto Princesa’s
city festival. Commenced with a series
of religious activities, followed by nightly
cultural presentation, it is capped with the
lighting of the giant Christmas tree.
what to get
Aside from the novelty shirts, the pearls are
a nice souvenir to take home. And if you’re
not too sensitive about the pungent smell of
fish (or squid), you can buy the local delicacy,
danggit (or dried fish)—but you may need to
wrap them with newspaper a few times to
hold the smell.
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TRAVEL
The “candle:” one of the many
rock formations inside the
underground river. a
You are being taken away to an
unimaginable splendor. The boat
man sails you amids centuries
old stalactites and stalagmites.
From where you are sitting, the
view is spectacular and you are
overwhelmed with awe as the
cave light unravels every nook
and unexpected feature inside
the cave.
1
You are up and ready at around 6A.M.. Grab a
hearty and healthy breakfast over at South Sea
Restaurant and enjoy a morning walk by the shore
before heading to the underground river at 8A.M..
It’s a five to ten minutes boat ride to get to the
underground river, but the view is worth the trip.
The sight is nestled in rich rainforest so expect to
run into a troop of monkeys scrounging for food and
attention. There are also a few bayawaks (monitor
lizards) that might be lurking behind trees, make
sure not to come too close as these creatures are not
trained to interact with people.
The 8.2 kilometers long-underground river is part
of Puerto Princesa Subterrenean River National Park,
one of the most protected areas in the Philippines. It
was established as a National Park in 1971 to protect
and sustain the natural state of the forest, wildlife,
and cave systems. The cave also contains 11 minerals,
scientifically unique speleothems, and a 20 million
year old Serenia fossil embedded in its walls: securing
its position in the New 7 Wonders of Nature.
The first thing you will notice when you reach
the river is the beautiful, turquoise waters. Despite
the grey sand, the brackish water looks almost
pristine. It’s a maximum of eight people, the boat
can accommodate. If you want the best view of
the underground river—and if you’re quick with
directions—request to be seated in the front row and
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2
3
1
take the responsibility of holding the tunnel light;
else, take one of the seats in the second row.
“Look up. And keep your mouth shut,” warns your
guide. You find this comical but as soon as you enter
the cave, you get what he meant by keeping your
mouth closed. There are colonies of bats winging
about as the lights hit their nests, their droppings
rippling against the brackish water. It’s your helmet,
alone, that protects you from this dung, but if any
drops on you, don’t feel discouraged as they say that
these droppings are well worth of good luck.
It’s almost 11 in the morning and you still have
two activities in your list so rest up and grab an early
lunch before you meet up with Del (your guide for
the mangrove tour and the Sabang X Zipline) at
around 2P.M. for your amphibious ATV ride to the
mangrove preserve.
You’ll reach your first destination in less than ten
minutes. The boatman hands you a life vest and assist
you to get on the boat and maintain your balance. As
you paddle deeper into the heart of Sabang River, you
1. Reminiscent of the grand Halong Bay in Hanoi, Vietnam, a boat
ride along the mangrove preserve makes you feel like you’re in a
different time and space. 2. The path leading to the underground
river is a rich forest; this bayawak (monitor lizard) is one of many
you will see while trekking. 3. A playful monkey panhandling for
food and attention from the many tourist in the area. Make sure
not to get too friendly as these animals are not properly trained to
interact with people.
are overcome with awe as you take in the majestic
view of the mountains before you—if it weren’t for
the familiar native tongue, you would think you are
in Halong Bay in Hanoi, Vietnam. This mangrove
forest is one of many, found all over the shorelines of
Palawan. According to the latest PCSD (Philippine
Council for Sustainable Development) State of the
Environment Report, out of the province’s total land
area of 1.485 million hectares, 58’400 hectares is
covered by mangroves. Supported by the Presidential
Proclamation Number 2152, Palawan and certain
parcels of the public domain and/or parts of the
country are declared as Mangrove Swamp Forest
Reserves. This 45 minute boat tour shows you, not
just the rich, centuries-old mangrove forest, but
the growing commitment of the locals in Puerto
Princesa to preserve their natural environment.
A short walk away, is the Sabang X Zipline. Bring
a bottle of water as you will be trekking your way up
the hill. The path is steep and obstructed with trees
and sharp bushes so always be mindful of your steps.
When you reach the point, remember to keep both
your hands free (leave the water bottle on the site
and put your things in your pocket or inside your
bag).
You’ll—or anyone else for that matter—never be
truly ready for the drop. The anticipation battled
with guts and unshakable paranoia keep you from
zoning into that perfect state of preparedness. No
matter how much you prepare, the moment will
struck you without warning, leaving you vulnerable.
Regardless, you are now slowly (slower than you
expected) falling 800 meters from the waters. You
are being blown sideways as you speed down and
the feeling is exhilarating; the high waves, barely
touching your feet. All the hesitation and anxiety
you felt before are gone, part from the indescribable
feeling of weightlessness and the catharsis as you
finally descend to the ground: triumphant and eager
to do it anew.
“You’ll—or anyone else for that
matter—never be truly ready
for the drop. The anticipation
battled with guts and unshakable
paranoia keep you from zoning
into that perfect state of
preparedness. No matter how
much you prepare, the moment
will struck you without warning,
leaving you vulnerable.”sd
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PALAWAN SPR
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READ PHOTO
Experience nature at its most
divine. Explore one of the
New 7 Wonders of Nature, the
underground river, and appreciate
the majestic
beauty of nature.
june / july 2014
TRAVEL
asdTake a break from the
typical, unhealthy food selection
in the city. Start fresh with this
platter of guilt-free goodness
and feast on a sumptuous farmto-table experience.
Yesterday was a day of intrepid
undertakings, but for your last day
in Puerto Princesa, Del has arranged
for a bucolic lunch at the Sheridan
Organic Farm and a relaxing spa by
the beach later in the afternoon. The
Organic Farm is a short drive from the
resort and your shuttle will pick you up
around 11 in the morning, giving you
more time to have an early breakfast
and a quiet time by the beach.
It’s easy to see why farmers tend to
have a more optimistic disposition.
Here in the Organic Farm, everything
is inspiring: from the nursery to
the livestock, everything is at their
designated place conforming their
purpose. Life seems more valuable
and substantial when you take in the
rustic features. Like what Kuya Rey,
Sheridan’s Chief Agriculturist, tells
you, “a farmer’s life is very rewarding.”
And indeed, it’s the simplicity and
effortless comfort that help you
value the importance of respite
and the appreciation over the often
undervalued. Kuya Rey inspires you
about the farm-to-table living and
how he found happiness in this
humble farmstead he calls a working
progress.
You’re on your way back to the
resort at round 4P.M.. Walking toward
the beach, you see a couple already
enjoying the relaxing spa by the beach.
From-farmer-to-your-table:
A local farmer harvesting the
day’s healthy produce of greens
in the rich, organic farm of
Sherdan Beach Resort and Spa.
Guests are assured that all
ingredients in the restaurants
are freash and free from harmful
chemicals.
Rey Teraza, Sheridan’s Chief
Agriculturist, cheerfuly hands
you a platter of organic, black
rice. [Available at the farm shop
just along the entry way of the
property. Organic tarragon tea
and other products are also aa
being sold]
Enjoy a hefty serving of this
mildly spicy gising-gising: a local
dish of chopped winged beans.
This is perfect. This is exactly how you
would like your treatment to be: the
sheer fabric hampering you from the
wind and the dimming sunlight; the
aromatic smell; and the rejuvenating
catharsis at the end of the session. This
vision is a wonderful parting scene you
will share with Puerto Princesa and its
breathtaking beauty.
A moment of pure bliss:
Imagine a relaxing massage
with an ambient sound of
waves crashing nearby; of a
warm breeze complimenting
the soothing massage.
Reward yourself with this
luxurious spa treatment.
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june / july 2014
85
There’s nothing like a calming boat
ride along the mangrove preserve.
The view is spectacular and is
almost reminiscent of the grand
Halong Bay in Hanoi, Vietnam.
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june / july 2014
87
TRAVEL
Tapas Bars and Michelin Stars
with Travels and Tapas
San Sebastian’s Bahia de la Concha, at
night
Jose Macicior and Isabel Aspillera have fast
become the faces of bespoken food and culture
trips to northern Spain and southern France. They
have hit the ground running, and seem to have a
finger on the pulse of high-end vacationers.
Food tourism is now big business and it’s
raised awareness of delicious national specialities
The entrance (zaguan) to a stately home
in northern Spain
Travels and Tapas has already garnered a
reputation for arranging seats at the best tables
and places at the best pintxos (tapas) bars. If you
are interested in history, then you will be delighted
with an itinerary that could encompass iconic
architecture, museums and anecdotal adventure
in the guise of Jose’s own family history, which is
so much entwined with these towns and villages.
Such a change from the UK, where many consider
themselves nobility if they can trace their family
tree all the way back to their father.
Travels and Tapas arranged dinner at a local
restaurant with a firmament of glittering awards.
Zuberoa is thoroughly deserving of its Michelin
star but it exudes a quiet confidence and a smartcasual ambiance that makes it a cosy pleasure to
visit. Chef Hilario Arbelaitz explains something
of the restaurant’s past. ‘This is the oldest house
of the village – 650 years old.’ Hilario is the 4th
generation of his family to live here. ‘It was a
farmhouse, and there was a little bar, and the
terrace is where the chickens were kept.”
Ferran Adria has done a lot for the profile of
Spanish cooking. I asked Hilario for his thoughts.
‘He has done a lot. Nouvelle Basque cuisine has
opened the country to the world. In the past, no
French chefs would come to the Basque country;
now even 3-Michelin star French chefs will come
here. Now the tourism in summer is gastronomic!
Perhaps there are just two tables of Spanish
people, surrounded by Australian, German, British
tourists. I go to England a lot – I see Tom Aikens
and a lot of friends of his, and Heston Blumenthal.”
Who are Hilario’s food heroes?
‘Ferran Adria is one. El Bulli was a kind of
‘Picasso’ in the gastronomy world, that has elevated
Spanish cuisine, and now everyone acknowledges
it. Amongst the Basque chefs the best is Martin
Berasategui. Martin used to come here to help a
little in the kitchen and we are very close friends.’
Zuberoa is a flagship for Basque cuisine, and
should be requested by any Travels and Tapas
clients. Jose Macicior understands his native
dishes and is an accomplished cook himself. He
will proudly introduce visitors to restaurants that
present the best, including some that are hidden
gems known only to the discerning and very lucky
locals.
to Nova Scotia, and of course the fish had to be
salted, so here the usual way of cooking cod is
always salted. In the spring there are broad beans
– like green caviar, also pigeon, and partridge. 5060% of the menu is traditional.’ There is a tasting
menu, ‘menu degustation’, where Hilario can
experiment and devise new recipes. ‘The tasting
menu is 7 dishes, and in winter there is crab,
langoustine, ravioli, sometimes white mushrooms
and green asparagus – a kind of ‘surf and turf ’ in
a way; scallop, foie gras, with caramelised onion
sauce and truffles; oysters in aspic with a lemon
cream and caviar.
“In the Basque country you have to do Basque
cooking, I am not aligned with those who do new
things for tourists who come and go. I have repeat
business which is why I have to concentrate on
Basque cooking, and keep traditional dishes on the
menu because people ask for them.”
Words by Chrissie Walker, food writer
For more information, visit www.travelsandtapas.com
Michelin-star Hilario Arbelaitz at Zuberoa
A typical tapas or pintxos bar in San
Sebastian
When Hilario was 20 and away at a seminary, and
his brothers were small, his father passed away and
Hilario had to come back to work at the farm. The
farmhouse was converted to ‘tea rooms’ and it grew
from there. The base of the traditional Basque
cuisine that he now presents is what he learnt from
this mother, and he has researched and developed
more dishes.
His brother and right-hand man, Eusebius, is in
charge of the customers and front-of-house. Chef
Hilario presides over the kitchen which attracts
young chefs on stage from all over the world. I
asked Hilario about his menu. “It has its focus on
good seasonal products - hake in green sauce, squid
in black ink, bacalao (salted cod). The tradition in
this country was that the fishermen used to go
88
and regional restaurants; and it has introduced
remarkable chefs to a wider audience. Jose and
Isabel have created a company, Travels and Tapas,
which tailors visits to the particular needs of its
clients, and in a region that encompasses some of
the best food and cultural pursuits in Europe.
Jose is a local, and has impeccable connections
with owners of stately homes. He can elicit
invitations across those usually private thresholds,
through those usually closed doors.
Experience the true meaning of Swiss hospitality in the culturally-rich destination of
Cebu
delicacies. Or unwind in the Lobby Lounge shaded with stark, white, Ferrari-branded
parasails over Mövenpick’s specially brewed coffee.
Just 6 km away from the Mactan Cebu International Airport and 22 km away from
the metropolitan Cebu City, Mövenpick Hotel Mactan Island Cebu is a five-star
Mediterranean-inspired beachfront hotel nestled on the lush and tropical island
of Mactan. Combining contemporary style with a fun and fresh appeal, this hotel
showcases the works of world-class Filipino designers Manny Samson, Almario sisters Ivy
and Cynthia, and Fred and Butch Valdes.
Indulge on Chopard luxury bathroom amenities while enjoying the tranquility and
barefoot elegance of the hotel, equipped with a wide variety of amenities including
a flat screen television, minibar, hair dryer, safety deposit box, tea, and coffee-making
machine.
With outstanding hotel facilities that boasts 245 luxury guest rooms and suites
overlooking the ocean and the Hilutungan Channel, this hotel has become renowned
for its extensive multi-million-dollar transformation, incorporating newly designed rooms,
out-of-the-box dining concepts and unique beach club facility, Ibiza Beach Club.
Experience the natural beauty and white sand beaches merged with world-class
entertainment, eclectic DJs and an unparalleled ocean view in this stylish gathering
place that is home to the most authentic Balearic-style Churrasco, a hearty feast of allyou-can-eat barbecue offering nine types of meat and four kinds of seafood. Satisfy
your cravings in the hotel’s all-day dining restaurant, The Sails, with live show kitchens
serving a wide range of Filipino, Japanese, Korean, Chinese, and other international
Stay healthy and fit through the hotel’s fitness center and partake in lifestyle activities
such as Yoga, Pilates, water aerobics, Zumba dance classes, mixology and culinary
classes. If you’re traveling with a family, the hotel provides a supervised Kids Day Care
Center.
Marrying function and style, Mövenpick Hotel Mactan Island Cebu offers various
spaces ideal for any occasion—from lavish gatherings to commanding conferences.
The Monte Carlo Ballroom, the largest of the function rooms and can accommodate
up to 250 guests, stands at the core of the hotel’s event facilities. For a more private,
social event you can choose from their smaller rooms like Portofino, Cannes and The
Forum, all providing state-of-the-art equipments and high-speed internet access.
june / july 2014
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TRAVEL
“Take it from me, a priest who won’t lie”
a priest’s journey to ifugao and mountain province
Words by Rodel Balagtas / Photographs by Msgr. Arnel Lagarejos
I
always go to the beautiful, tropical destinations
of the Philippines when I go “home” for vacation
around December or January when the weather
is at its best: not hot but delightfully cool. I would
spend a few days in the beaches of Boracay or
Palawan, or the nearer beaches of Batangas. I would
also enjoy a relaxing day in the picturesque city of
Tagaytay with its fresh and balmy air.
But to skip all these popular and charming places
and instead go to the high mountains would be quite
different. This is exactly what I did during my last
visit to the motherland. I went on a mountain trip
to Ifugao and the Mountain Provinces. And what I
discovered were amazing and unforgettable sights!
So, take it from me. Take it from a priest who won’t
lie. The trip to the high mountains of the Philippines
would be a totally new and exciting experience for
any balikbayan. It would not only be a feast to one’s
eyes, but also a feast to one’s soul.
I had never been to this part of the Philippines in
the fifty-three years of my life until my dear friend
and former classmate in college seminary, Msgr.
Arnel Lagarejos, invited me to go. I didn’t have grand
ideas of what I would expect to see except those that
I’d seen in postcards and library books. As a little kid
I remember browsing through images of Banaue Rice
Terraces in geography books. Little did I know that I
would be set up to see greater things aside from one
of the wonders of the world. I realize now that the
beauty of the Philippines is more than the azure and
crystalline waters of Boracay and Caramoan Islands
or the exquisite coral reefs and caves of Palawan. Its
beauty also lies in the high mountains and hills of
Ifugao and Mountain Province.
I’ve traveled in several countries of Europe and
Latin America, but their terrains, mountains and
hills did not put me in awe as much as those in Ifugao
and the Mountain Province of the Philippines.
90
Perhaps, it’s because I didn’t expect to see marvelous
and breathtaking sceneries on these higher grounds
of my motherland.
En route to Banaue
Msgr. Arnel, Fr. Boni, Meng (our driver) and I
started our mountain trip by van from Manila toward
Subic Clark SCTEX at nine o’clock in the morning.
From there we took the Gerona exit in Tarlac going
to San Jose, Nueva Ecija. Passing through rural areas
and rice fields and then through the city of San
Jose, we missed a sign that points to Nueva Viscaya.
Realizing that we were going to Pangansinan en
route to Baguio, we turned around to get to the road
toward the Dalton Pass of Nueva Viscaya.
After driving for four or more hours, we stopped
for rest and dinner at a restaurant in Nueva Viscaya.
As we got out of the van, we felt the sudden change
of weather; it was getting cold. Then, we realized that
we were close to Banaue, our first destination.
A group of young travelers were also in the
restaurant in their sweaters. With its fireplace and
display of skins and heads of mountain animals, the
place reminded me of a cabin in Big Bear, California,
except for its dinner menu of daing, bulalo, and
pinakbet.
After a good forty-five minute rest, we continued
our driving onto the dark crooked highways going
to Banaue.
On Reaching Banaue
It was almost ten o’clock at night when we reached
our hotel in Banaue. The night was quiet, cold and
had sprinkles of rain. Tired from a nine-hour trip,
we all wanted to get our rooms for the night. After
a few minutes, the hotel manager appeared to give
us our keys.
After a few drinks and more chats, we decided
to call it a night and went to our hotel rooms of
few pillows and thin blankets. “The awe-inspiring
view tomorrow morning will make up for this little
discomfort,” I told myself.
And yes, lo and behold, when I woke up in the
morning and walked out of my hotel room to the
balcony, I saw for the first time the world-famous
Banaue Rice Terraces and the clear clouds that
crown them. I took out my iPad immediately to take
pictures and quietly said a prayer to thank God for
bringing me to this place. It was a dream come true!
After breakfast at the hotel, we strolled through
the small town of Banaue and took more pictures of
the streets and the terraces. There were European
tourists going around the town, too, with their
backpacks. Some local Ifugao men would entertain
them with wood carving and their chewing of moma
(betel nut mix of nganga nut, piper leaves and apog
or lime
As we walked and drove around the town, I could
not hold my disappointment with people who built
houses along the road that block the marvelous view
of the rice terraces. “How could the government
allow them to do this,” I asked myself. I kept
muttering about this observation. I know that I was
not alone in this sentiment because along the road,
I saw signs that say, “Help Save Our Rice Terraces.”
Going down the fields of the rice terraces was a
thrill. I stood in the middle of the fields filled with
wonder on how the Ifugao people ingeniously carved
the mountains to make them like steps of a ladder
that leads to the sky. It was an experience that I
would never forget.
On one of the hills overlooking the rice terraces, a
70-year-old Ifugao man dressed in native attire sat in
front of his little nipa hut. He was selling a few wood
carvings and was waiting for tourists who would
want to pose with him for for a photo for a few pesos.
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TRAVEL
I posed with him after handing him a few pesos
and then asked him some questions. “Why aren’t
people taking good care of the rice terraces,” I asked.
“Those who inherited these lands have left. They
went to the city or they are working abroad,” he
responded. “Pinabayaan ang minana nila,” he added
(They did not take care of their inheritance.)
On our way to Bontoc
I’ve heard about Bontoc but I never realized how
marvelous this place is. The two-hour drive from
Banaue along high, narrow, and crooked road was a
relaxing and fascinating experience. I felt like I was
in another country. The drive reminded me of places
like Lake Tahoe or Bavaria in Germany. We passed
thorough seemingly endless mountain vistas and
many more rice terraces.
The city of Bontoc fascinated me. It is nestled on
a valley surrounded by high mountains that reached
to the sky. From the seminary where we stopped, we
could see this remote city filled with many merchants
and people quietly making a living. This is absolutely
a place where I would visit again, I told myself.
We stopped for lunch in a small restaurant, hoping
for a taste of local food. But all that the restaurant
could provide was ordinary Filipino food. That was
the only thing that disappointed me. Otherwise the
experience of going to this remote city was a great
treat in itself. Looking around makes one wonder
why the local peoples’ facial and bodily features
have similarity. They have features that resemble
people from Tibet: fair complexion, slanted eyes,
and short stature. Their manners reveal serenity
and contentment. Most are now dressed in modern
attires, but they are pretty much quiet, humble, and
disarming.
A beautiful river at the border of the city made me
think of how Europeans or Americans would live in
this city. They would have made it into a luxurious
place for spa, fishing, golf, or just plane relaxation.
They would have built restaurants and shops.
The Sagada Experience
I never thought that such place with a freezing
weather exists in the Philippines. When we reached
Sagada in the late afternoon, it was already 7 degrees
92
Celsius. That late night, it reached 4 degrees Celsius.
It felt like California winter.
We stayed at Sagada Homestay, which was located
at the upper part of Sagada with a breathtaking view.
It is neat, elegant and affordable. It has the comfort
of home and glowing warmth of bonfire at night.
After dinner, we sat for hours at the bonfire while
listening to folk music as the hotel owner strums his
guitar. A few foreigner guests joined in singing until
midnight.
The next morning, we were ready for the day’s
activities. Our first trip was a trek down the hills
Barangays Bangaan and Agid, about two kilometers
away from the main city. Going down through
Barangay Pidelisan, we walk down through rice
paddies along what seems to be innumerable rice
terraces. The view was splendid and one feels like a
little mole in the middle of vast valley.
Our guide, Emilia Bowatem, a middle-aged
woman who spoke fluent English, led us to the
main purpose of our trip down the terraces: to
see the famous Bomod-oc Falls. After an hour of
excruciating but exciting trek, we finally reached the
falls. And what we have expected was true: it was the
most amazing, stunning and refreshing view.
Emilia related to us that tourists started coming
to see the falls in the 1980s. They come from Saudi
Arabia, England, Canada, United States, Japan,
Korea, Australia, and other parts of the world. By
word of mouth, Bomod-oc Falls has become a
destination place for those who visit Sagada.
Sagada is not only famous for its Bomod-oc falls
but also for its caves and hanging coffins. And so,
after our trek to Sagada and lunch back at the hotel,
we moved on to experience another adventurous
journey to one of the popular Sagada caves, the
Sumaging caves.
The usual tour of this cave is a walk down the end
of another cave called Lumiang. It is a difficult and
dangerous trek, but with a professional guide, one
doesn’t need to worry about any fall or hurt. There
are narrow cracks, slippery limestone formations,
but awe-inspiring views. Down the cave is a flowing
river of pristine waters. With flashlights on, we were
able to witness the magnificent rock formations of
different shapes. Fellow tourists that were passing by
could not help but become excited by the beauty of
the rocks.
At the end of the tour, one feels rewarded. Those
who are fearless would go back to see these caves,
but for some people it might just be a one-time
adventure.
The rest of the day was a trip to see the hanging
coffins of Sagada. An ancient practice, these “hanging
coffins” are interesting archaeological sites to see.
They are stack on top of each other and hewed from
tree trunks in limestone karst cliffs and caves. One
feels a mysterious and spiritual aura of these ancient
dwellers.
The day was tiresome but very rewarding. We
came back to the hotel ready to sleep in another cold
Sagada night. The bonfire continued to burn while
folk music from the hotel employees kept lulling us
to sleep under warm blankets.
From Benguet to Baguio
I thought that our trip concluded with the
adventures of Sagada, but in the morning after
breakfast and a few hours of shopping for souvenirs
of I Survived Sagada t-shirts and Sagada rice, we
took the route of Benguet toward Baguio. As we
kept talking about our adventurous trek to the hills,
falls, and caves of Sagada, we were again passing by
ubiquitous vegetable and rice terraces. We stopped
for coffee to see the third highest mountain in the
Philippines, Mount Pulag, which borders between
the provinces of Benguet, Ifugao, and Nueva Viscaya.
Again, after seeing the serene and magnificent view
of this mountain, I could not help but admire the
beauty of our country.
One day, I hope, I thought, I would be able to
bring my siblings, nephews and nieces here, and plan
to hike and climb to the top of Mount Pulag.
Our trip ended with a restful night in Baguio. I’ve
seen enough of Baguio, I mused, and I’ve had enough
of a marvelous trip.
june / july 2014
93
INSTITUTION
3 Questions with Father Rector Herminio
Dagohoy, O.P., 96th Rector Magnificus of the
University of Santo Tomas
I AM TOMASINO
Words by Marie Monique Recato
T
he Pontifical and Royal University of Santo Tomas, the Catholic University of the Philippines or University
of Santo Tomas has been a pillar of excellence for the past four centuries. Founded in April 1611 by
Archbishop of Manila Miguel de Benavides, it is the oldest university in Asia and the largest Catholic
university in the world in relation to student population. It has produced several notable Filipinos
including the National Hero Dr. Jose Rizal, Presidents Manuel L. Quezon, Sergio S. Osmeña, Jose
P. Laurel and Diosdado Macapagal; while the campus itself was the first and only university declared as a
National Historical Landmark by the National Historical Commission of the Philippines.
Over the years, the university has proved to be a center of excellence in five clusters of discipline namely,
science and technology, arts and the humanities, education and the social science, medicine and health, and
ecclesiastical sciences. Recently, UST posted higher rankings in the 2014 list of Asia’s top 300 Universities
st
th
and ranked in at 141 : an improvement from last year’s 150 ranking.
A walk to the grounds of this campus tells different stories. From passing under the Arch of Centuries,
the only surviving structure in the original Intramuros campus, as an initiation rite to welcome the freshmen
students in the university, to the UST grandstand and parade grounds where the yearly celebration of music,
food and fireworks in Paskuhan is held. The campus has also undergone a lot of changes over the past years
with the newly constructed Quadricentennial Pavillion, which serves as the new UST gymnasium and
multipurpose center where several activities are held.
The University of Santo Tomas is more than an institution for higher learning. It had also withstood wars,
political strife, typhoons and floods. It was also a part of history when His Holiness Pope John Paul II visited
the university in participation of the World Youth Day on February 1981 and January 1995.
In the four years of my college life, UST became a huge part in molding the person that I am today: a
competent, compassionate and a committed individual—as is expected in every Thomasian. A true Thomasian
live, breathe, and take to heart this values to be a personage who strives hard in giving honor and glory to
the community, the country, and to God. UST will eternally be a symbol of knowledge, faith, hope and love
imbued with unending grace.
94
Father Rector Dagohoy—or Father Jojo, as what
the people close to him would fondly call him—
is a simple man with a deep compassion in the
goodness of others. He is a self-confessed realist
who sees the “possibility of goodness and the
possibility of errors” in a fast-changing, often
cynical world.
Who is a Thomasian?
It’s an easy but yet difficult question. Well, of
course, a Thomasian should be a person that
should embody the ideals that the university
stand for. He should be competent, committed,
[and a] compassionate individual.
How does faith play in making a good leader?
Regardless of any trait that you have, to believe
on someone greater than you are and to believe
in the goodness of humanity, I think these are two
qualities necessary that would make you a good
leader. It’s not just a passion to do good things
or to become great [and] deliver something to
the community. Whether you are a Buddhist or
a Catholic or a Christian, as I said, if you don’t
believe in the power greater than you are, and the
goodness of that power, you can only accomplish
this much, but not more than that.
Who is Father Jojo? How do you want to be
remembered?
A Dominican. Not the rector of the university, not
anyone else...just simply a Dominican.
june / july 2014
95
ADVOCACY
“If one man can do it, why can’t the
others do it?”
ufc
— Ferdie Munsayac
The Ultimate Fighting Chief
One Man’s Fight Against Poverty
Five years before Ferdie retired
in the US Navy, he already had
big plans for his countrymen,
particularly his fellow athletes.
Through his advocacy of
uplifting the lives of the less
fortunates, he is gradually
improving their future as well
as the general structure of the
sport. He shares with Mary May
Portez his plans and aspirations
as he jabs one adversity after
the other.
It’s a tough sport, but somebody
has to do it.
dFerdie is Vice President
of NMKBCP (National Muay
Thai Kick Boxing Council
of the Philippines) of the
whole chapter in Luzon and
also the Muay Thai Director
of the World Boxing Council
(WBC) in the Philippines.
Ferdie Munsayac with his
Goat Locker Team.
96
BALIKBAYANMAGAZINE.COM june //july
APRIL
MAY2014
2014
Photographs by
Noel Ty
I
t’s a thin line separating charity from self-apotheosis.
Often, goodwill enables a person to look good and
inspire others to be the same. Although one’s intent
could be justifiable, the terminus is dependent on
one’s genuine conviction on benevolence. But the
decision to be good—and stay that way—is quite far
from just dressing the part. And on rare occasions when
these two meet at a common point is, quite frankly,
nothing short of inspirational.
There’s a gamut of institutions pledged under the
sole purpose of charity. As an organization grows, the
need to give back gets more pressing. The argument of
whether good intentions intervene with profitability
is an issue best solved in grand gestures of civility. For
the privileged, big players of society, it’s a sport that
entails apathy and candor as they contribute, greatly, in
determining the status quo of the nation. Though on
cases of sole proprietorship and, in this case, singular
beneficence, how successful is one man’s gambit to
inspire and change the lives of many? How many does it
take to do good and draw good from such actions?
Winston “The Golden Boy” Bayron is
Goat Locker’s first scholar.
He won several competitions
including the Gold Medal for Batang
Pinoy NCR, two years in a row and
the Silver Medal for the Recent
Philippine National Games 2014.
He’s been a scholar for two a years.
june / july 2014
97
Winston during one of his
training sessions.
The Tipping Point
I have to admit, my impression on anyone
involved in any form of Mixed Martial Arts is
often a combination of awe and intimidation. The
stereotype amassed from years of watching boxing
and UFC (Ultimate Fighting Championship) have
fostered a less gentle impression on anyone involved
in the sport. Needless to say, same applies to people
in the military. It’s a cultural misnomer to associate
the armed forces with war and violence—but of
course, that’s as personal as subjective opinions go.
Meeting Ferdie however, is a revelation. Here is the
man, looking exactly like someone trained to handle
any rumpus in strict, technical military fashion, yet
he speaks of a Utopian libretto for the poor.
Ferdie Abadilla Munsayac is a person of strong
presence: lofty, broad shoulders with tattoos
trailing the range of his arms, commanding voice,
magnetic gaze; it’s not difficult to feel intimidated
in his company. Still, despite this physical advantage,
there’s a gentleness in him that heaves sincerity
in its purest form. On regular days, you’ll see him
exchanging genial banters with his staff he warmly
call his family.
“Our atmosphere here [in the gym] is a one big,
happy family. We treat everybody as equals.”
Ferdie’s journey is definitely one for the books.
Raised in a middle class household, his life was
neither scant nor extravagant. Growing up, he had
the privilege of a good education and an abled life. As
a fan of Bruce Lee and Muhammad Ali, his Martial
Arts background goes back to his adolescent years.
And like any teenager, his discerning years post-high
school was marked with interesting turnabouts: He
shifted from one course after another trying to find
his purpose.
“I didn’t really see myself as someone who would
graduate college. I was more of an entrepreneur,”
says Ferdie with a playful smile.
His pivotal year was in 1988 when he got recruited
in the US Navy. He served for twenty years and
retired as a Chief.
Ferdie talks about his life at sea and everything
in between. His face lights up on a more personal
topic about his “hobbies.” He collects cars and
tries to bring the mechanic side in him through
customizing his collection. He points out a tattoo of
a Porsche 944 marked on his right arm and shares
how this German car with an American muscle sported
with a 510 horsepower is a personal favorite. Evident
in his manner of speaking, I could sense that he is
quite the passionate type. I could only imagine how
enthusiastic he would get when we start talking
about his advocacy.
98
The Goat Locker Gym: Ang Gym Ng Mahirap
Na May Pangarap
It’s an unusual name for a gym, yes, but definitely
a catchy one. Ferdie explains that the term Goat
Locker represents the US Navy Chief community.
The odd ring to the name is what he refers to as,
personal character.
The idea of putting up a gym in Marikina was
initially an effort to promote “sports tourism” in the
city. But the greater initiative was drawn from his
epiphany after coming across one of his old friends
who happened to be a retired boxing fighter. This
friend was once a successful athlete but is now
unfortunately gone to waste. Seeing this, Ferdie
thought of all the athletes possibly enduring the
same predicament. And in an effort to inspire change,
he decided to put up a gym that would address the
training needs of any fighter bereft of the resources
to pursue their career.
Tucked amidst the lush greenery of Parang,
Marikina is the 1000 square meters alfresco gym.
This fight gym has a professional size boxing ring,
similar to what Manny Pacquiao uses and an MMA
standard size mobile octagon cage which was personally
designed by Ferdie.
“This mobile octagon cage only takes an hour for
an 8-man team to disassemble and two hours for the
same team to put it together,” says Ferdie proudly.
“We can easily transport this cage using a 6-wheeler,
14-footer closed van and not a 40-footer container
van.” He adds.
“The most unique feature about this cage is that
it has zero bolts and zero nuts. So it’s just like putting
Lego blocks together.”
The charming thing about the Goat Locker gym
is, perhaps, its distinct rawness. Unlike your typical
air-conditioned fitness centers located in high-rise
buildings this gym resembles Muay Thai training
camps in Thailand where people can get to relax and
enjoy the training away from all types of pollution in
the metro. The atmosphere is more cordial and less
constrictive.
“We are currently working on our first franchise in
Baguio City and a possible franchise in Cebu,” shares
Ferdie. Although, he points out that these franchises
should never go astray from his initial vision: that it
should primarily be a charitable gym.
The Goat Locker Gym currently has a hundred
and forty-three students and seven trainers.
The Chief Who Cried Help
“I wanna plead to anyone who’s capable.”
As ideal as it sounds, Ferdie’s efforts can only
go as far as his resources would let it. Regardless
of how much he roots to ameliorate the current
situation of his scholars, further support will always
be preferable. He explains how benefactors need not
be from a big-time company as a Php 5000 a month
can sufficiently sponsor a fighter: this amount goes to
his / her gears and uniform, footwear, transportation,
food, and vitamins. He relates how his friends would
send USD 100 - 300 and how these would amount
to an adequate fund for his scholars.
The scholarship program which started last January
2011 is open for ages twelve and above. Interested
applicants need to meet his three basic requirements:
1. You have to have the skills to become a fighter
but you have to be poor below the poverty line
2. You have to pass the interview given by the
HMFIC (Head MoFo In-Charge) and must have
heartfelt goals and dreams
3. You must pass the medical exam to ensure that
you are physically fit
Successful scholars would initially come under a
1-year contract.
“Our training program has two sections: One for
the young students or ‘part-time’ fighters and another
for the ‘full-time’ fighters,” adds Ferdie.
Part-time fighters are required to train four hours
a day, six days a week; while full-time fighters train
eight hours a day, six days a week.
“Every three months, they compete in other
tournaments and are also graded accordingly. If they
perform up to par after the first year, they get to
renew their contract for two years.”
Ferdie explains that their fighters get to keep all
their prize money, something most trainers usually
frown upon. For him, the trophies and medals are
more valuable than winning percentage.
“The gym started with two scholars three years ago.
Now, it has thirty-two.
For our full-time fighters, we have five International
Fighters who already signed up with OneFC, the
biggest Asian MMA League today,” says Ferdie
proudly.
Pay It Forward
Ferdie is turning 50 this year. His ultimate dream
of getting our local MMA fighters the global
acknowledgement as one of the best out there and get
paid accordingly is something I personally vie for.
At this point, ideologies encumbering far-fetched,
personal pursuit for change seem less substantial.
One man’s fight for good is definitely an
opportunity to inspire change.
It might take years for the results to materialize,
but as long as there are people like Ferdie who are
willing to be goatherds to initiate change, better
things are inevitable.
Like everything else, it all starts with a simple
dream.
“When you dream, you might as well dream big.”
— Ferdie Munsayac
The Goat Locker Gym is open for any form of
sponsorship. If you wanna join Ferdie in his advocacy,
please call: +63 927 869 6141
or email [email protected]
For more information visit teamgoatlocker.com
june / july 2014
99
BUSINESS
BOOKS
The perfect piece:
10 stories
1 mission
a piece of inspiration
I
Words by Kaye Salao
n this 21st Century where success is spelledout by the money, many other things that
would lead us to our lives’ actual fulfillment
is often left overlooked. We live in a world
full of expectations that we tend to say no to
could-have-beens. The book “What’s Your Life’s
Masterpiece?” emerges as a reminder that the people
who defined our time’s success were also driven by
their lives’ biggest passions.
Marianne Mencias, herself, wrote the book with
the passion to lead the Filipinos back in the right
track so they can discover their own resolves, just like
she did. Armed with her strong faith that she firmly
held on to, she knew that God gave her the role to
inspire her fellow Filipinos through narrating the
real stories of success.
“I’m also very blessed because I’ve found my own
purpose: [a] work that I really thrive in, I’m really
happy in, and at the same time, it’s blessing a lot of
people,” Marianne shares. “[But] I know for a fact
100
that my experiences won’t be enough in helping
the rest of the Filipinos realize our potential…So
I interviewed 10 successful Filipinos from different
fields [so] their better attitudes would be accessible
to the rest of the Filipinos.”
The book answers everyone’s question where
they should be at this point in their lives not by
direct, spoon-fed answers, but by real stories that
introduced the perception of possibilities. Its choice
of words creates conversations that are relatable to
readers in aiding them towards their self-discovery.
It paves the way for readers to realize their places in
this world on their own.
The book also fuels the readers’ appetite to fulfill
that God-given purpose that lies within us. The book
responds on our itch to search our place in this world,
or as Marianne would put it, a “one big puzzle.”
“You and I, [all of us are] puzzle pieces. There is
this specific spot in this world that is meant for you
to fill. And it will be perfect for your mold; your
personality, the things you love, your talent, you are
perfect for those,” she shares.
What’s Your Life’s Masterpiece? is more than just
a book; it’s a companion that reminds us how
important we all are because each of us are God’s
blessing to everyone. The stories that it has in store
for us, waiting to be told (or read) teaches that
success is not just about sustaining a stable life, but
rather sustaining a purposeful living. Passions are
small seeds within us waiting to grow into success
should we choose to nurture them. These were
proven by the lives of inspirational people who
found the key to turn their passions into actions
such as Marvin Agustin, Josette Biyo, Michael
Carandang, Jose Mari Chan, Francis Flores, Francis
Libiran, Jason Magbanua, Tony Meloto, Mark Ruiz,
and Bo Sanchez. This compilation of their firsthand accounts is the type of read you would like
to see yourself buried in after a hard day at work, a
moment of doubt, or a difficult time. The book itself
is a particularly enlightening masterpiece in which
every page opens a new kind of discernment that
every good and bad thing happens for a reason, and
it will fall into place as long as we allow it to.
Do you know why you’re here?
Be guided and enlightened by the
stories and insights of world-class
Filipinos who have found their
reason and purpose in life.
Acquire their mindset and values
and start creating the masterpiece
that you alone can create.
The world needs your masterpiece.
june / july 2014
101
ADVERTORIAL
BUSINESS
Beauty in Unique Values:
Mary Pauline Salon for the Overseas Franchiser
T
he struggles of many overseas Filipino workers
are easily transparent to the communities they
build abroad, the groups that listen to their
woes, and most especially to the loved ones they
leave behind. Most of the time, money, which
is usually the reason why Filipinos work abroad in the
first place, become the root of various other problems
for them.
Dependents and personal needs stand on the side
of the expense table, which often displays a figure that
hardly balances with what Filipinos abroad actually
earn. The act of knowing where to put one’s money to
gain the most returns--money management--becomes
part of the daily grind especially to the millions of
workers with no background in running a business or
even maintaining a savings account.
Wouldn’t it be grand if Filipino workers can find a
way to prep themselves to these money management
and investment issues minus the headache of starting
their own business? For most, the valid choice is to
franchise an already established or growing brand.
Franchising has become a very popular investment
option for Filipinos, made more apparent by the
successes of local franchise shows and the growing
network of respected franchisers. Businessmen and
women find that franchising offers benefits that cater
even to overseas workers who have the money but
lack the entrepreneurial background. Instead of or in
addition to trading in stock markets or putting money
to a family member’s business idea with the hopes of
getting hard-earned returns, franchising presents an
opportunity to learn the ins and outs of a business, earn
from it, and even transition to starting one’s own.
Are You Ready to Franchise?
All these sound very lucrative, yes, still prospective
franchisees are faced with a dozen questions about what
they’re getting into and how they can be ready for it. For
one, how do they know to which brand to franchise?
The following points seek to answer just that:
102
Brand stability and flexibility. Choose a brand that
has withstood the test of time with a unique value
proposition for real customer needs, has faced crisis and
stood up regardless, and has displayed results-oriented
and flexible business decisions all throughout.
Value for money. Competitive franchise options that
already include comprehensive coverage of starting and
maintaining the franchise is a must especially for those
who have saved for a long time.
Franchise support and capacity for growth. Check
for the ones that show record support for its franchises
through ongoing training programs and other
marketing mechanisms that push for the brand, and
ultimately every franchise’s, growth.
With these in mind, many Filipino workers should
be able to form a solid franchising mindset that can
both help their money grow as well as cushion the risks
of investing. It is fortunate that, in the Philippines, a
household brand name remain open for franchisees,
with the aim to help businessmen and women as well
as overseas workers gain a part of the lucrative beauty
industry income pie. This brand is Mary Pauline Salon.
With a 150-strong nationwide branch count and
a decade of business and marketing experience, the
Mary Pauline Salon group establishes its stability in
the beauty industry with ample room for growth. One
notable benefit from franchising with the company
is the flexibility and support they provide. The group
is always open for suggestions that potentially help
its franchisees, for instance, plans are currently in the
works to start a business conference that will not only
provide further business management knowledge to
all franchisees but also an opportunity to develop new
sales & marketing strategies.
“If there’s one thing we are proud of our support
system to our franchisees is that we listen. We are
giving them the liberty of being the decision-makers in
their own business. That’s why we’re not very strict with
the Dos and Don’ts. After all, we are partners in making
our brand grow and stay in the industry,” says Mona
Valle, Mary Pauline Salon group sales and marketing
head.
Investing in Uniqueness with Mary Pauline
Salon
As mentioned before, potential franchisees should
recognize the strong points of a brand before investing
in it. WIth Mary Pauline, the benefits of investing are
transparent and easy.
Mary Pauline caters to a wide market and enforces a
unique value to its customers. Dubbed as “The Celebrity
Salon”, Mary Pauline is the only salon franchise
that caters to a wider target market (ABC1C2). The
company adjusts its rates on the location as well as the
population without sacrificing the experience of giving
a “celebrity treatment” to its clients.
To further its niche in the beauty industry, the Mary
Pauline Salon is set to launch the Bellezza Hair & Make
Up Institute this June. This service brings the “celebrity
treatment” in the comfort of the homes or event venues
of salon clients. Bellezza is also a hair and make-up
academy that will offer hairdressing, hair styling, and
make up workshops and classes.
For most working Filipinos here and abroad, the idea
of franchising appear daunting because of the idea that
the capital calls for millions. However, that is not the
case with Mary Pauline Salon, for which PhP350,000
already grants franchisers their own salon while PhP
500,000 includes basic salon furnishings.
Providing value for money, the company not only
lets franchisees enjoy carrying the Mary Pauline
Salon brand but also answer handle the site location,
hiring and training of stylists and staff, operations
manual, payroll and accounting system, and nationwide
marketing.
To better aid its franchisees, the Mary Pauline Salon
group does not ask for royalty fees. This is unlike most
brands where franchisees are expected to pay a weekly
or monthly royalty fee. This is unlike most brands where
franchisees are expected to pay a weekly or monthly
royalty fee, either fixed on an agreed amount or a
percentage of total sales for the period agreed upon.
The company also conducts feasibility studies to
ensure capturing the target market in an area. It also
develops aggressive sales & marketing strategies to
further its staying power in the industry.
Apart from these points, the company goes the
distance to transcend profiteering into actual advocacy
building. “True to our tagline, “Empowering People.
Empowering the Philippines,” we would like to take
beauty to a higher level of definition, promote gender
equality, and equip and empower more Filipinos to
become entrepreneurs,” stresses Valle.
Given all these, the process of franchising and
choosing a valid brand for businessmen and women
as well as overseas workers can become a rather
smooth and profitable one with the Mary Pauline
Salon group. Interested individuals and groups are
free to contact Ms. Mona Valle directly via email at
[email protected] or mobile at
+639159060713 to get a copy of the franchise kit. After
which, they area fill up form, signature, and a Letter of
Intent to Franchise away from getting the most out of
their hard-earned money. No worries even for those
who are abroad as the company will take the extra mile
to make it easier for them.
june / july 2014
103
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june / july 2014
105
ADVERTORIAL
NOt Your ordinary soap story
Words by Steno A. Padilla
I
t started with a few gallons of refined coconut oil, some carrot and papaya
extracts. From these very simple ingredients came the first herbal skin care
soaps of GT Cosmetics Manufacturing. With an initial capital of less than
P1,000, this modest business has now become an empire in its own right with
a monthly average sales of P20 million.
How did this happen?
Leonora Salvane, co-founder and vice president for operations of GT Cosmetics,
told the story of how she and her husband, Rogelio, did the unthinkable.
It was in 1994 when the couple experienced a slow down in their industrial parts
business. Although the business was doing good but they realized the business
have lapsesIt was then when Leonora started praying to God for something that
would give them a clean living for the family.
As if it were sent from above, a trainor named Raffy Ibarra from the Technology
and Livelihood Resource Center in Cebu went to Leonora’s office one day. Out
of the blue, this man, whom she now calls an ‘angel,’ asked her if she would be
interested in making soaps. The idea was not extraordinary, but she did the right
thing anyway: She gave it a try.
Leonora is a chemical engineer, so her stock knowledge became handy when
she was studying how to make soaps out of papaya and carrot. Mixing base
ingredients with other raw materials and actives to make it different from the
main stream soaps came naturally for her. At the same time, the new venture
gave her a chance to apply what she has learned in college. This started her
entrepreneurial career in the manufacturing business.
The soaps were then prepared in her home’s kitchen with her baking pans as
moulds. Later on, Rogelio built sturdier and more efficient moulds from wood.
The first finished products were sold to close friends, who found the papaya and
carrot soaps effective. These friends told about the product to their own friends.
Soon enough, through word of mouth, the so-called GT Cosmetics soaps became
widely popular in their locality.
Leonora said that early on in the business, they were earning about P20,000
per month, which was a huge amount already in the 1990s. Upon learning that
they were actually making money from these soaps, they worked on it full time
and prepared for mass distribution.
When GT Cosmetics started, Leonora and her husband were the only ones
producing the soaps themselves. Their children did the packing. Sometimes,
they would assemble the boxes and pack the soaps while watching television.
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Production then was only 50 soap bars a day. Now, they are making roughly 8,000
pieces each day.
From papaya and carrot soaps, GT Cosmetics later developed more skin care
products like moisturizing and bleaching creams, sun-block lotion, clarifying
toner, and recently, the carrot lotion.
Although getting into this line of business is tough because of the stiff
competition, Leonora believed that her products could still succeed. She says that
“no matter how congested the road is, there will always be a space for you there,”
provided that you focus on what you can offer.
From the Salvane kitchen, they now have two manufacturing plants: one in
Cebu and another in Bulacan. The former is the main factory servicing Visayas
and Mindanao, while the latter is for Luzon and Metro Manila operations. The
combined number of employees of the company is 334, a far cry from the original
four workers when they were just starting.
Leonora said that part of their corporate social responsibility is to give more
jobs to fellow Filipinos, especially to the poor. She has a soft spot for these people
because she knew how it was to have few or nothing at all.
Born from farmer parents in Bohol, Leonora had to walk a kilometer to school
with a bakya or wooden slipper. She was a consistent valedictorian during her
elementary years, which helped her study with a scholarship grant all throughout
high school until her first year in college. While taking up her chemical
engineering degree. She had to stop for two years to take care of her younger
siblings during her elementary years.
Leonora has 12 siblings in all.
Through hard work and determination, she was able to graduate and pass the
board exam. And because of the success of her soap business, she was also able to
help send her seven younger siblings, including those of her husband’s to school.
Currently, the couple is building a school in Cebu as a way of giving back to the
community. The learning institution, which is set to have 20 classrooms for June
opening, shall be called GT Bright Academy. One of their five children, who is
taking up education in college right now, will run the school soon.
GT Cosmetics has gone a long, long way from its humble beginnings. With all
this, the Salvanes never forget to thank the Lord for providing them with a means
to not only earn but help other people as well. It is therefore fitting to have the
name GT for the company as it actually stands for “God’s Talent,” a fitting tribute
to where all the success originated from.
“God is so good, right?” Leonora asks rhetorically.
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“If one man can do it, why
can’t the others do it?”
APRIL
june / july
MAY 2014
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PRINT. ONLINE. MOBILE.
Building bridges for Filipinos Around the World.
Los Angeles. Orange County & the Inland Empire. Northern California.
Las Vegas. New York & New Jersey. The Philippines.
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JUNE & JULY 2014
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Theatre Magic Comes Alive
in the Philippines with
Resorts World Manila Productions
he first thing tourists get to see
when they land at Ninoy Aquino
International Airport (NAIA)
Terminal 3 is the adjacent oasis for
world-class entertainment, Resorts World
Manila (RWM). Also, serving as a worthy
jump-off point to the many tourism locales
in the country, RWM never fails to deliver
the kind of scintillating performances that
awes guests from all over.
With multiple award-winning theatre
productions under its belt, RWM’s
advocacy to the local performing arts has
been nurtured right from its early years.
This is an objective that flourished by
giving guests topnotch productions at par
with the West End, as well as giving them
an unforgettable experience they can
cherish for a whole lifetime.
2010 saw the award-winning original
theatre production KAOS merge the
glitz and glamour of Broadway and the
spectacular extravaganza of Las Vegas.
Jaw-dropping illusions, electrifying
stunts, a flamboyant circus feel, and a
fantastic tale of love and enchantment
made for an initial theatre offering
that started a chain of triumphant
productions at the Newport Performing
Arts Theater.
The following year, the record-setting
The Sound of Music from the Rodgers
and Hammerstein classic earned the
recognition of being the only Rodgers
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and Hammerstein musical with the
longest run in Southeast Asia, and the
only Broadway musical with the longest
run in the country having 128 shows
in total. Multiple awards were also
garnered for the stage spectacle.
ALIW Awards, the most recognized
award giving body for theatre
productions and performers in the
Philippines, handed 2012’s The King
And I as Best Musical Production
marking RWM’s consistency in
brandishing world-class all-Filipino
musicals for avid theatre fans both here
and abroad.
By 2013, RWM’s theatre
productions had taken off and proven
to be successful in stirring up renewed
interest in the theatre culture among the
country’s youth. Another Rodgers and
Hammerstein masterpiece, Cinderella
offered a huge dose of visual magic,
that didn’t fail to entertain whole families
and bring them back to the joys of
adolescence.
Priscilla, Queen of the Desert,
RMW’s fifth theatre production this year
featured a more modern stage piece,
which was filled with laugh out loud
scenes twinned with a heartwarming
story of friendship, love, and the
celebration of life, leaving audiences
craving for more. Highlighted by
numerous retro hits from the ’70s,
’80s, and ’90s, which transformed the
grand theatre into one big party venue
of nonstop singing and dancing, this
stage triumph gained the nods of both
audiences and critics alike.
With a string of successful theatre
productions from the start, RWM has
definitely come up with a surefire formula
for world-class entertainment—which
only goes to show that RWM is a must for
those who seek the best performances
and shows when in Manila.
Productions like ‘Priscilla Queen
of the Desert’ makes Resorts World
Manila’s mark as Asia’s West End,
featuring top-calibre Filipino actors,
large-scale production value, and international theatre classics.
By far, Resorts World Manila has
produced five award-winning and critically acclaimed musicals as it continues to showcase the Filipino’s talent in
the global theatre scene.
A THRILLING HAVEN OF WORLD-CLASS
ENTERTAINMENT
With multiple venues under one roof where everyone will find their
kind of show
Truly world-class. That is the gauge
by which Resorts World Manila (RWM)
measures the kind of entertainment
it features for guests within its plush
property. From the most sought after
show bands in the Philippines to
the grandest theatre productions,
RWM houses a wide range of show
alternatives for the whole family.
Offering the best all-Filipino stage
productions since it pioneered the
local integrated resort industry in 2009,
RWM’s advocacy to revive theatre
arts and culture in the country has
indeed made a significant impact to the
masses.
Featuring never before seen
animatronics, detailed sets, and vibrant
costume designs, all complementing
the talents performing onstage, RWM’s
theatre productions grant guests the
kind of theatre magic they have never
witnessed before on Philippine shores.
This is why the one-stop, nonstop
tourism destination for entertainment is
a true champion in delivering the level
of performers and shows, reminiscent
of the West End right in the heart of the
Philippine capital.
With multiple venues within its
property offering varying genres in
entertainment, RWM has stamped its
position as a family-friendly lifestyle and
entertainment hub presenting a range
of amusement alternatives for all ages.
From educational theatre, wholesome
family time at the cinemas, world-class
concerts and variety shows, to partying
and clubbing, this integrated lifestyle
hub’s penchant to entertain its guests is
an über-experience unlike any other.
Bar 360, located at the ground
floor of the casino area, is where the
country’s top bands who perform
standards, jazz, R&B, and rock
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Apart from its theatre productions,
Resorts World Manila also features worldclass performers in its many entertainment
venues.
Its cozy Bar 360 highlights top local
bands and themed variety shows during
primetime hours, while a more intimate
vibe exudes at Bar 180 piano lounge.
During special events and festivals,
guests may also catch quality entertainment at The Plaza in Newport Mall, making
every night exciting for all types of guests.
converge to deliver a primetime mix of
musical entertainment. Live noontime
variety shows on weekends such as
“Lucky Noon” give guests a chance to
win some awesome prizes while being
entertained by current A-listers in the
Philippine entertainment circuit.
The more intimate Bar 180 at the
second floor casino area meanwhile
gives those who seek a more quiet
and relaxed ambience a fusion of the
lounge’s finest drinks and bar chow
complemented by the most alluring
songbirds dishing out piano renditions of
standard classics.
RWM also houses one of the
largest dance clubs in Asia. Republiq,
which switches on its strobes, lasers,
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and booming sound technologies
three nights a week for clubbing
enthusiasts, features the hottest DJs in
the Philippines and all over the world.
Among the top DJs and dance artists
who have laid their golden touch at the
Republiq turntables include Fatboy Slim,
Chicane, Calvin Harris, Kaskade, Avicii,
LMFAO, The Far East Movement, Lil
John, Thomas Gold, Martin Solveig, Tall
Sasha, and many others.
Because of RWM’s phenomenal
standards, its entertainment venues
have also played host to a number of
both local and international artists in
its award-winning Newport Performing
Arts Theater such as Chris Botti; David
Benoit; The Von Trapps; Cirque Mother
Africa; David Pomeranz, Drum Tao;
Boyce Avenue; the Earth, Wind and Fire
experience; Vertical Horizon, and many
others.
With word getting out and into the
international tourism scene, RWM in
the Philippines continues to showcase
some of entertainment’s biggest names
as it brings to the Philippines some
of the most inimitable world-class
performances all over the world.
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the best titles in video and arcade
games, plus a number of exclusive
interactive and recreational games
to boot. Experience an exciting 6D
theatre experience with lifelike sensory
simulation that will keep you at the
edge of your seat. Also, popular mobile
favorites ‘Angry Birds’ and ‘Plants
Versus Zombies’ each have their own
multiplayer versions only at GameZoo.
BECAUSE EVERY ONE IS
WORLD-CLASS
With a million and one options in
one spectacular venue, RWM is a one
of a kind getaway for the whole family.
Pampering options for the Ladies at M
Spa twinned with Salon fixes at Velvet
by Jing Monis; the Genting Club for the
gentlemen who seek their own personal
getaway from the daily grind; a great
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all-Filipino buffet at Mercado restaurant
with the grandparents; in its five years in
existence, more and more families are
discovering the thrills that await at RWM.
RWM is a joint venture between
Alliance Global Group, Inc., and Genting
Hong Kong, both multinational experts
in the food, tourism, and hospitality
industries, with properties all over the
world; suffice it to say that RWM is
without a doubt the premier tourism
destination in the Philippines, which
established the true ‘integrated resort’
concept in the country.
The premier one-stop, nonstop tourism
destination in the Philippines, Resorts
World Manila has everything one needs for
a luxury getaway worth remembering.
With three superb hotel brands,
membership perks, numerous dining
alternatives, the largest gaming facility in
the Philippines, a grand performing arts
theatre, and an upscale shopping mall, this
integrated lifestyle resort is an oasis filled
with all things thrilling.
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in its complex, RWM offers a lavish and
relaxing stay to guests and travellers of
varied preferences.
Setting the benchmark for high-end
accommodations in the Philippines,
Maxims Hotel is the first all-suite luxury
hotel in the country that offers exclusive
features including the latest in hotel
technology and a 24/7 butler service
to accommodate every guests needs.
The five-star Marriott Hotel Manila, with
its internationally recognized first-class
service and plush amenities, suits for
both business and leisure travelers as
all of its guests rooms are designed for
complete comfort and well-equipped
for business. RWM also caters to
everyone who wants to travel smart.
Budget-conscious travelers can stay in
real value in one of Remington Hotel’s
standard rooms or serviced apartments.
Coming up in the near future, RWM
will welcome the addition of Sheraton
Manila Hotel and Hilton Manila Hotel
in its property, as part of its 3rd phase
expansion project.
WIDE LOCAL AND GLOBAL NETWORK
The chief venture of leisure and
entertainment specialist Travellers
International Hotel Group, Inc., which
is a joint venture between corporate
titans Alliance Global Group, Inc. (AGI)
and Genting Hong Kong (GHK), RWM
offers free memberships to its patrons
who wish to avail of the many offers
and promos of the lifestyle hub and its
affiliates including Star Cruises, Resorts
World Genting, Malaysia and Resorts
World Sentosa, Singapore.
Resorts World Bayshore City,
another joint venture of AGI and GHK, is
expected to be completed in 2016 at the
Entertainment City. It features a luxury
and a five-star hotel, a grand opera
house, and a gaming area.
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Resorts World Manila is a wholesome
family place that offers exciting thrills to
guests of any age.
Relaxation and pampering alternatives,
a variety of entertainment options, family
amusement and fun-- these and more are
what make Resorts World Manila a true
integrated resort that is worth your time
and visit.
WHERE FLAVOURS CONVERGE
Indulge in a diverse culinary haven at Resorts World Manila
In recent years, Manila has
progressed into a veritable melting pot
with a diverse selection of international
cuisine on offer for all types of foodies.
With the standard for a good meal
growing higher and higher, it comes
as no surprise that the Filipino’s palate
has become more discerning, with
expectations from restaurants become
greater every day. After all, dining out
isn’t just about the dish; it’s about the
restaurant, the service, the ambiance,
and the overall experience it provides.
With almost 50 food outlets ranging
from international gourmet dining to
casual eats, Resorts World Manila
(RWM) nests one of the metro’s finest
culinary havens. Under the guidance of
Chef Hubertus Cramer, RWM’s Senior
Director for Food & Beverage, the
integrated resort serves up a world of
flavour with its signature restaurants.
IMPRESSIONS
RWM’s fine dining outlet offers
indulgence and more with a world-class
executive chef who brings to the table
his vast experience working in Michelinstarred restaurants in France. From the
moment you set foot inside Impressions,
you just know you are in for a culinary
experience like no other. Whether it’s
the floor to ceiling wine rack or the warm
modern interior that beckons, this is
one place where you can expect to be
served only the finest French food and
wine at a price that doesn’t make you
lose your appetite.
“We offer real French food mastered
by a real French chef,” says Chef Cyrille
with pride. “Filipinos know about food.
They like to travel to Europe, Australia—
they get interested by that. People can
come here and experience beautiful
service and perfectly prepared food all
the time. I can say that Resorts World
Manila is the ring and Impressions is the
diamond,” he adds with a smile.
Indeed, Impressions provides this
kitchen maestro with the perfect venue
to showcase his natural ability and
passion for cooking in a locale that is
worlds away from his motherland, where
it all began. Offering French fusion
cuisine and continental specialties,
everything on the Impressions menu
is underlined by the sophistication of
French culinary traditions.
MERCADO
A veritable marketplace of flavours
spanning the 7,100 islands of the
Philippines, Mercado offers the best
of Filipino cuisine carefully selected to
represent the country’s different regions.
Prepared by Chef Angelo “Chubby”
Timban, the rich spread of favourites
ranging from staples like adobo and
pancit (stir-fry noodles) to the most
craved-for delicacies like sisig (chopped
pig’s head and liver) and kare-kare
(oxtail and vegetables in peanut sauce)
lets Mercado evoke the homegrown
charm of Filipino dining.
PASSION
Indulge in an irresistible Cantonese
feast with a selection of mouthwatering
of dim sum favourites and fine eastern
cuisine classics such as abalone and
bird’s nest soup, steamed pink garoupa
fillet, and imperial Peking duck among
others prepared by Passion’s Chinese
executive chef David Chu Wai Fung. Set
within the confines of the all-suite Maxims
Hotel, Passion’s grand banquet hall
features a grandiose interior that reflects
the rich, exquisite tastes of the orient.
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THE PHILIPPINES’ FOUR SEASONS OF
ABSOLUTE THRILLS
Resorts World Manila delivers unparalleled thrills all year round
Any season is a good season to visit
Resorts World Manila (RWM) in the
Philippines and bask in the warmth of
a truly tropical holiday. True to its name
of being the one-stop, nonstop place
for unadulterated thrills, the integrated
lifestyle hub gives visitors a taste of
what a world-class paradise really is no
matter what time of the year.
With a line-up of annual events that
promise to wow its guests with what
the Philippines can best offer the world,
RWM never fails to thrill like no other.
THRILLATHON ANNIVERSARY
CELEBRATIONS
Every August, RWM celebrates its
anniversary as one of the Philippines’
premier destinations by assembling a
marathon of thrilling revelries, unique
attractions, and talk of the town events
not for a day, but spanning the entire
third quarter of the year. One thing that
is consistent about Thrillathon is how
the roster of events and attractions are
tailor-made with every demographic in
mind.
From film and music festivals to
special family events, to book fairs,
great shopping bargains, and fun
gatherings at The Plaza in Newport
Mall, Thrillathon is testament to how
RWM has become the preferred
destination for those who seek one-ofa-kind thrills.
GRAND FIESTA MANILA
A different kind of revelry always
happens every fourth quarter of the
year at RWM, as it celebrates the
holiday season by staging the longest
yuletide ‘fiesta’ celebrations in the
whole of Asia.
Filipinos are known to give great
reverence to the Christmas season, and
Grand Fiesta Manila is RWM’s way of
showcasing some of the warm traditions
and merrymaking Filipinos are known
for.
The longest Christmas fiesta starts
off with an annual Christmas Tree
and giant lantern Lighting ceremony,
showcasing the biggest lantern in
the entire Metro Manila. From there,
the revelry peaks off with carolers at
The Plaza in Newport Mall, exciting
weekend light shows, large-scale
productions and concerts at the
Newport Performing Arts Theater,
big parties, and much, much more.
Capping off the quarterly festivities is
the New Year’s countdown at The Plaza
in Newport Mall ushering in a new year
of thrills at the integrated lifestyle hub.
IMPERIAL FESTIVAL
During the start of the year, while
various Chinatowns all over the world
are preparing to welcome the Lunar
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New Year with much gusto, RWM
prepares to bring its own version of
Chinatown right in the heart of the
Newport Mall.
Imperial Festival during the first
quarter of every year starts off a
yearlong slate of thrilling events,
awesome entertainment, and enticing
offerings with the traditional welcoming
of the Chinese New Year.
Firecracker displays, festive Lion and
Dragon Dances from world champions
Kun Seng Keng greet guests as
merchants offer oriental lucky charms
and genuine Chinese products at The
Plaza in Newport Mall.
Simultaneously, special Valentine’s
Day events are also slated during the
Imperial Festival celebrations such as
special fine dining promos, chocolate
festivals, romantic concerts from the
most sought-after artists, and games for
couples and singles alike at The Plaza
in Newport Mall.
EPIC SUMMER
No summer party compares to how
RWM throws a summer party as its Epic
Summer festivities last for months, or
the whole second quarter of the year.
The season’s most thrilling events,
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hottest blockbuster movies, exciting
happenings, enticing shopping and
dining promos, awesome family fun, and
the biggest parties come together right
in Manila as it stages Epic Summer.
For three months, guests of the
integrated lifestyle hub are treated to
more than just sun, surf, and sand as
RWM holds a daily dose of exciting
summer events and offerings to its
guests.
Housing one of the hottest dance
venues in the whole of Asia, Republiq
hosts a series of first-rate summer
parties for today’s in-crowd and
electronic dance music enthusiasts.
Great ‘staycation’ ideas for the whole
family during the hot summer season
is always a good idea at RWM with
its three superb hotel brands, enticing
discounts at the Newport Mall and the
integrated resort’s signature restaurants.
Add to your itinerary the string of worldclass entertainment, celebrity meet and
greets, and more thrilling events for the
whole family during the entire summer.
With no shortage of fun, spending
summer at Resorts World Manila
promises to be an epic experience each
and every time.
Living up to its reputation as the
one-stop, nonstop and absolute place for
thrills, Resorts World Manila never ceases
to come up with unique events, stellar
entertainment, and inimitable offerings for
its guests all year long.
Having four significant festivals
throughout the year, this integrated resort
has made a name in Asia as one destination where something special always
happens.
Every guest who comes and visits
Resorts World Manila experiences great
thrills that always keep them coming back
for more.
DELIVERING FOR THE GLOBAL PINOY
Resorts World Manila’s advocacies breathe life to different sectors of
society bringing people and communities closer
PERFORMING FOR
PERFORMANCE ARTS
With a grand theatre staging five
musical triumphs that feature the cream
of the crop among Filipino thespians,
production staff, and creative personnel,
RWM’s commitment to Philippine
performing arts serves as a catalyst in
the revival of local theatre.
Stirring the imagination of the
general public by bringing them a string
of world-class performances similar to
that of the West End, RWM continues to
lift the Filipino talents like Leo Tavarro
Valdez, Monique Wilson, Menchu
Lauchengco-Yulo, Audie Gemora, and
Joanna Ampil, among others, to greater
heights and countless recognition
abroad.
CULTIVATING CULTURE
Continuing to champion the Filipino,
RWM also strives to develop culture
by cultivating talent in the arts and
academics. Since 2012, RWM’s Pinoy
Ultimate Jeepney (PUJ) Awards has
showcased Filipino creativity presented
in full-scale Jeepney units vividly revived
with iconic images that define past
and present culture. RWM was also
recognized for its PUJ and LEAP projects
receiving the Social Empowerment Award
of the prestigious Asia Responsible
Entrepreneurship Awards 2014 for South
East Asia.
The integrated resort also takes
its social efforts from the streets to the
classrooms by donating school buildings
to key cities in Metro Manila in partnership
with the Department of Education and
through the Manila Bayshore Heritage
Foundation, Inc. (MBHFI).
HELPING HAND
As a responsible contributor to
nation building, RWM has also initiated
numerous endeavors through its
Corporate Social Responsibility efforts.
On March 25, 2010, Resorts
World Manila launched WE-SEE,
a partnership with international
organization ‘Up With People’, to host
85 delegates as they conduct a series
of community service all over Metro
Manila.
December 30, 2011 also saw the
special performance of The Sound
Of Music for the benefit of Typhoon
Sendong victims, and similarly on
December 2012, The King And I charity
show was staged for beneficiaries St.
Therese of the Child Jesus, Philippine
Christian Foundation, Little Sisters
of the Poor, and Caritas Manila, the
latter being also a partner for RWM’s
Livelihood and Employment Assistance
Program or LEAP, which aims to help
bridge the gap between business needs
and empowerment of beneficiaries
within the community.
Among RWM’s most notable
humanitarian contributions so far have
been its efforts to help the survivors of
super typhoon Haiyan (Yolanda).
Last November 16, 2013, in a joint
effort between big names from the
local integrated resort industry, RWM
extended one big helping hand to the
survivors of the calamity through the
initiative “1Tayo: Integrated Relief Drive
for the Victims of Typhoon Yolanda”.
The partnership donated Php50 million
worth of relief goods that benefited over
200,000 individuals during the height of
the calamity.
Aside from initial contribution,
RWM further hosted numerous events
including the Resorts World Manila
Masters, the Miss Resorts World
Manila Final Runway, as well as
benefit concerts including the Kami
Naman Ang Taya and Do You Hear the
People Sing? that benefited residents
of affected areas in Visayas through
charitable institutions such as the
Philippine Red Cross and Habitat for
Humanity, among others.
Resorts World Manila knows that heart
is always vital to every company. And as it
thrives in the Philippine integrated resort
industry, Resorts World Manila continues
to contribute to holistic nation building by
breaking bread with stakeholders and the
community, empowering society in every
way it can.
Because as Resorts World Manila is all
heart in its aim to be the premier tourism
destination in Asia, its all heart as well in
championing the Filipino.
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‘STAYCATION’ AT ITS FINEST
From accommodation to entertainment, Resorts World Manila
serves as your ultimate host
Pioneering the integrated resort
concept in the Philippines, RWM puts a
spin on getting some good old R&R with
its fine “staycation” choices.
Rooted from the word ‘vacation’, an
ideal staycation means spending quality
time with family and friends in leisure
and comfort. Dining out, catching shows
and movies, and short trips to local
tourist spots are usually on the agenda.
RWM offers these and more as it makes
world-class lifestyle options accessible
all under one roof.
Housing nothing but the best events
and entertainment as well as the finest
dining and shopping options, RWM
consistently brings topnotch thrills to
guests from all walks of life.
KEYS FOR THE VIPS
For people who appreciate fineliving, RWM has the place to stay for
the perfect holiday. Offering 172 allluxury suites, including three Royal
Villas and an extravagant 652 squaremeter Presidential Suite aptly named
The Mansion, RWM’s Maxims Hotel is
the epitome of glamour and class. The
Maxims Hotel lets guests experience the
highlife within each suite which boasts
the latest in hotel technology coupled
with impeccable service.
The all-suite hotel offers the
complete lifestyle experience with
activity areas to complement its
exclusive accommodation. With its M
Spa and Fitness facility, Maxims Hotel
provides guests a taste of holistic
wellness. Starting with a workout at the
hotel’s fitness center, guests can work
up a sweat using state-of-the-art training
equipment under the supervision of
personal instructors. Guests can follow
up with a pampering session at the M
Spa which offers a range of treatments
and therapies with a personal touch.
Relax afterwards beside the cool and
calm Maxims Hotel Infinity Pool where
guests can drink, dine, and enjoy a
breathtaking view of the city.
If the amenities and the round-theclock butler assistance aren’t enough,
then the many dining options available
within the hotel would definitely turn up
guests’ leisure experience. Restaurants
such as the world-class French
Impressions, traditional Japanese and
Korean Ginzadon, Cantonese fine-dining
Passion, Mediterranean-themed The
Terrace and coffee bar and lounge Café
Maxims all call Maxims Hotel their home.
LIVING SMART
Travellers who put a premium
on making the most out of their
experiences can enjoy the perfect
balance between value and comfort
at RWM. Designed for smart travelers
with its superb and value-for-money
accommodation, the Remington Hotel
lets guests enjoy quality for real value
amenities and comfort for a fraction of
the price.
With Standard Rooms that offer
guests the utmost comfort, Premier
Rooms that maximize living spaces, and
Serviced Apartments that provide value
for long-term guests, the Remington is
the hotel of choice for budget-conscious
vacation goers.
Aside from offering convenient rooms
and deluxe living spaces, what sets the
Remington Hotel apart is its location.
Situated just a short hop from the Ninoy
Aquino International Airport terminals,
guests have easy access to any local
and international airlines. Also, being
already within the thrilling integrated
resort complex of the Newport City, the
Remington Hotel lets guests shop, dine,
june / july 2014
130
and play anytime.
BUSINESS AND LIESURE
Five-star Mariott Hotel Manila, with
its internationally recognized first-class
service and plush amenities, suits both
business and leisure travellers as all
of its guest’s rooms are designed for
complete comfort and well-equipped for
business.
Affording a splendid view of
the adjoining 18-hole Villamor Golf
Course, Mariott Hotel Manila boasts
exquisite guest accommodations
that offer luxurious bedding, in-room
safe, mini-bar, high-speed Internet,
air conditioning, 40” full high definition
LCDs with IPTV, videos on demand and
jack pack plug-and-play system.
The hotel features excellent dining
options such as Marriott Cafe, Cru
Steakhouse, Java+ and The Greatroom.
Leisure facilities include Quan Spa,
Health Club, Salon and the nearby
Newport Mall and Cinema. With a
ballroom and several meeting rooms,
Marriott Hotel Manila is also the
ultimate destination for meetings and
events, from weddings to gala dinner
celebrations.
Resorts World Manila expects its
guests to have superb tastes in accommodations, no matter what type of traveller
you are.
MORE THRILLS TO COME
Continuing to develop as a hotel,
events and entertainment hub in the
heart of the city, RWM has initiated
expansion projects that would allow
guests to enjoy more thrills.
Set to rise within the integrated
resort are renowned hotel brands
Sheraton Manila Hotel and Hilton Manila
Hotel, as well as other developments
namely Belmont and Savoy, as part of
its grand expansion project. Marriott
Hotel Manila is also developing more
spaces to accommodate guests with its
Room Annex as well as a state-of-theart, four-storey convention center called
the Marriot Grand Ballroom.
Let the best host help as you plan and
execute the most amazing staycation
you will ever spend, only at RWM.
Absolute luxury and full quality service
at Maxims Hotel provides guests a much
needed relaxation in a paradise such as
Resorts World Manila.
Marriott Hotel Manila brings its trusted
international brand to the Philippines for
those who seek five star treatment and
service.
Remington Hotel is the perfect option
for those on a ‘staycation’ and want to enjoy the many attractions of Resorts World
Manila.
Get a chance to win a grand staycation at Resorts World Manila
simply sign up or join the Resorts World Manila mailing list!
MECHANICS
1. This promo is open to Balikbayan magazine readers.
2. Visit www.rwmanila.com/BalikbayanMagazinepromo
3. Sign-up/Enter your details (name, email, address, contact number).
4. Sign-up is equal to an entry. Winners get an overnight stay at
Five-star Marriott Hotel Manila.
5. Submission of entries is from 01 June to 31 September 2014 only.
TERMS AND CONDITIONS:
1. Only one unique entry per entrant will be accepted.
2. 10 Winners will be selected via a random electronic process from amongst all entrants
in October 2014. The winners will be notified separately.
3. Winners who are not able to respond to the notification within 30 days from the official
announcement will automatically forfeit their prize.

Eastwood City - Balikbayan Magazine

Transcription

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