Offering Company Store Programs to Your Clients

Offering Company Store Programs to Your Clients:
What You Need to Know
Thursday, April 14th
Your Presenters
Lucy Taylor
Marketing Manager
[email protected]
Meredith Moran
Sales Associate
[email protected]
Tanya Ignacek
Director of Sales & Operations
[email protected]
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
About BrightStores
Leading Technology Provider of
Scalable Online Company Stores and
Catalogs
15 Years of Experience
Successfully deployed over 6,000
stores (and counting!) for the world’s
most recognized brands across
Flexible, Scalable, Feature Rich
Flexible | Scalable
| Feature Rich
1-800-466-5930
| www.BrightStores.com
1.800.466.5930 | www.brightstores.com
various industries.
Our Clients
Exclusively Promotional Product Distributors – PPAI & ASI Members
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Offering Company Store Programs to Your Clients:
What You Need to Know
What is a Company Store?
Programs You Can Offer
Sales Tools & Tips for a Successful Demo
Live Demo!
What Next?
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Survey Question
Do you have an upcoming client presentation?
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
What is a Company Store?
An e-commerce tool, specific to the Promotional Product Industry.
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Bright Sites Company Stores
Clean and Professional Storefront
Intuitive Shopping Cart & Checkout
Unlimited Category & Product Options
Flexible & Advanced Payment Methods
Permission Technology
Store Management: Product Details, Order Statuses, Reporting
Logo Management & Product Personalization
Scalable & Robust Solution
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Why Company Stores?
Ordering Efficiency
Brand Management
Spending Control
Program Support
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Programs You Can Offer
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Points Program Store
All products are shown in point value rather than currency through a
simple point conversion.
Assign points to users by easily uploading into the system, or let
them load their own points.
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Uniform Program Store
Branding & Quality Control – Offer the exact products your clients
need, and utilize Logo Management to ensure the correct logo is used
on every uniform.
Permission Technology – Employees will only see the categories,
products, options, and logos they are allowed to purchase.
Custom Payment Options & Approval Options – Budgets, Purchase
Orders, User Balances, Gift Certificates, Coupons, Manager Approvals
(MOAS).
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Canadian Company Stores
The store can be set up to charge tax rate based on the
Province.
Shipping Rates have been adjusted so it’s easier to ship within
provinces as well as worldwide.
The checkout form includes Provinces.
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Micro Stores
Micro-Stores are multiple stores within an anchor Bright Sites Store.
Store Design & Configuration – Each Micro Store will maintain the overall
branding of the anchor store, but can have its own identity and custom landing
page.
Flexible Access Controls – Users can pick the store they want to shop in, enter
a passcode to take a private path, or a combination of both.
Flexible Shopping Session Permissions – Can be based on categories/products,
content pages, logos, payment methods, manager approvals, and budgets.
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Integrated Stores
Single Sign On (SSO) – Support SAML and token based SSO
APIs – Integrate with other systems using our suite of APIs
Punchout Stores – Communication between your client’s
procurement system or back office software (Oracle, Ariba, and more).
Custom Integrations
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Sales Tools & Demo Tips
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Flexible Sales Tools
Demo Stores: Browse for inspiration, leave them with the link
so they can go through on their own.
Bright Stores University: Helping you learn more about
Company Stores, so you can share with your clients.
On-Demand Webinars
Videos (coming soon!)
Brochures & Downloads: Find coded sales sheets our website,
or reach out to us for End User versions.
Company Store Experts: We’re happy to present a solution with
you to your client.
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Store Demo Tips
Company Store Discovery, ask your clients:
Why do they want a store?
Who will being using the store?
Will the organization support a store?
Demo a neutrally branded store or let us help you
make a custom demo.
Highlight the key features and functionality that
directly impact your clients.
Let them know the stores are flexible &
customizable to meet their needs.
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Show Off the Features!
Responsive Design: Adjust the size of your web browser to
Retail Functionality: Showcase Product Reviews, Recently
showcase.
Viewed, and Related Products.
User Experience: Login to the store to show permissions
Checkout Process: Go through the entire checkout process to
and user accounts.
show them the different payment options, address books,
shipping method, and custom data collection.
Category Pages: Let them know category options are
customizable and unlimited, show filtering navigation.
Order Confirmation Page: Show them the link to review the
order and suggestive selling options.
Virtual Logos: Highlight logo functionality by selecting a
logo and rolling over product image.
Product Options & Live Inventory: Select product colors
and sizes to show live inventory tracking and order
summary.
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Live Demo!
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
What’s Next?
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Company Store & Industry Experts
Start with a consultation!
Sales & Marketing Support – We’ll help you
present and sell to your clients.
Sales Tools
RFP Support
Presentation Support
Demo Stores – Invest in a custom demo store or
use one of our neutrally branded stores.
Now you have the tools you need to offer your
clients a Company Store Program!
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Ready to Talk?
1.800.466.5930
[email protected]
www.BrightStores.com
Next Webinar – Focus on Features: Storefront Design & Products
Register at www.brightstores.com/company-store-webinars
THANK YOU!
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
Questions
Flexible, Scalable, Feature Rich
1-800-466-5930 | www.BrightStores.com
BrightStores Webinar Handout
Offering Company Stores to Your Clients: What You Need to Know
What’s Included
Why Company Stores?
We left our logo off so you can share with your clients!
Company Store Discovery Document
Ask your clients these important questions.
Presenting Company Stores to Your Client
Tips to help you out during the demo and links to more resources.