Dear SONIC Team Leader

Ultimate training guide
Dear SONIC Team Leader,
Table of Contents
It is my honor to welcome you to the 2014 DR PEPPER SONIC GAMES!
We are excited to have you join the fun, and hope that you encourage
your employees to stay engaged in the training process all year long.
Our goal at SONIC is to provide each guest with a positive and unique
experience, and our statistics show that not only does enrollment in
the Games correlate with higher Overall Satisfaction results, but higher
Mystery Shop results as well.
Since 1994, the DR PEPPER SONIC GAMES has been an integral part
of the overall SONIC training experience. You are in good company:
thousands of successful drive-ins have also chosen to make training
and continuing education for their employees a top priority in 2014.
Monthly call-in quizzes will help to motivate your employees to study
their e-STAR courses, and monthly Games Shops will encourage them to
go above and beyond to create a positive experience for each guest. I look
to you as the Team Leader to drive that engagement, and inspire your
crew to focus on continued quality and service improvement.
Thank you for investing in the development of your employees,
and I hope to see you in September for the National Finals.
Sincerely,
Clifford Hudson
President, Chairman and CEO
of Sonic Industries, Inc.
Games Kit Contents
1 DVD
1 Field Guide
1 Calendar
1 Apron
1 Mouse Pad
30 Crew Pins
1 Package of Recruitment Cards
40 Pull-and-Win Prize Cards
1 Window Cling
2014 Games Zones
Games Zones have been divided up by SONIC’s
Designated Marketing Areas with about 600
drive-ins per zone. Visit the Games website for
a complete listing of drive-ins in each zone.
Zone 1
Zone 2
Zone 3
Zone 4
Zone 5
Zone 6
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Program At-A-Glance
PRELIMINARY ROUND | January – May
Call-In Quizzes
• There will be 18 quizzes throughout the Preliminary Round that will count for
points towards your final score.
• All crew quizzes are five questions; all Manager quizzes are 10 questions.
• One crewmember per station must call and complete the quiz for that
month to earn points in the Games.
• General Managers are only eligible to take two quizzes:
January and May Manager quizzes.
• All monthly quizzes must be taken before midnight Central Time
on the last day of the month.
Drive-Ins that meet the following criteria will be recognized
as 2014 DR PEPPER SONIC GAMES Semifinalists:
Announced on
June 6th
• Minimum of 2000 points in the Preliminary Round –
points earned through call-in quizzes and S.O.N.I.C. Games Shops
• Average delivery time of 4:00 minutes or less on
S.O.N.I.C. Games Shops
• Passing score on their most recent Food Safety Audit
All Semifinalist teams will receive t-shirts for their crew to wear
through August, and a banner to hang in their drive-in!
• The quiz lines are open 24 hours a day, seven days a week.
The average time to take a quiz is about 8 minutes.
TOP 300 RECOGNITION | June
• All quiz materials come from available training resources
in e-Learning and the PartnerNet Training Page.
The Top 300 drive-ins are recognized in June for being in
the top 10% of the SONIC System:
Training Materials for All Quizzes
• All Top 300 drive-ins must meet all Semifinalist qualifiers
Announced on
June 27th
Crew: 2014 Station e-STAR course, Sonic Safe and Guest Service
e-STAR courses.
Assistant Managers: All e-STAR courses, Entry Level Management
(Red Book) Modules, and Sonic Operations Manual.
Manager: All e-STAR courses, Manager’s e-STAR course, Entry Level
Management (Red Book) and Advanced Level Management
(Blue Book) Modules, and Sonic Operations Manual.
• The 50 drive-ins with the most total points from each of the
six Games Zones will be chosen as a Top 300 team
Manager Quiz Line:
Drive-Ins that meet the following criteria will be recognized
as the 2014 DR PEPPER SONIC GAMES Top 48:
1-877-MGR-QUIZ (1-877-647-7849)
Crew Quiz Line:
1-877-CRW-QUIZ (1-877-279-7849)
You will need your quiz code to take your quiz!
S.O.N.I.C. Games Shops
• S.O.N.I.C. Games Shops consist of a group of specific questions
taken directly from your regularly scheduled mystery shop.
• The points earned on these specific questions determine
your S.O.N.I.C. Games Shop score.
• The questions chosen as part of the Games Shops are items that
correlate directly with the Games objectives, and can be found
on the Games website.
• You will receive seven total Games Shops from
Jan-May: one shop per month, plus two Extra Shops that
can come at any time in the Preliminary Round.
• The six best S.O.N.I.C. Games Shops with the lowest
delivery times will count towards your final score.
• If you receive more than one shop per month, a
computer-generated program will randomly select your
S.O.N.I.C. Games Shop and mark it with an asterisk.
Total Points Available Each Shop
185 points
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SEMIFINAL ROUND | June
Average Delivery Time Qualifier for Shops
4:00 minutes or less
• Drive-Ins will be recognized on the Games website and PartnerNet
TOP 48 ROUND | July
Announced
weekly in July
• Must be one of the top eight drive-ins per Games Zone
based on total cumulative points
• Average delivery time of 4:00 minutes or less on
S.O.N.I.C. Games Shops
• Passing score on their most recent Food Safety Audit
The Top 48 round consists of the Knowledge Bowl and Validation Audit.
For more information on these events, please visit the Top 48 tab on at
www.drpeppersonicgames.com.
Final 12 ROUND | September
Drive-Ins that meet the following criteria will be recognized
as the Final 12 in the 2014 DR PEPPER SONIC GAMES:
Announced on
August 5th
• Must be one of the top 12 drive-ins in the SONIC system based
on points earned throughout the entire competition
• Average delivery time of 4:00 minutes or less including
July’s Validation Audit
• Passing score on their most recent Food Safety Audit
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Survival Plan
January
Assistant Manager
Guest Service Quiz
120 points - 10 questions
Food Prep Crew Quiz
30 points - 5 questions
Manager Quiz
120 points - 10 questions
S.O.N.I.C. Games Shop
185 points
February
Assistant Manager
Food Safety Quiz
120 points - 10 questions
NEW: Earn 10 bonus points for taking
all your quizzes each month, and earn
an additional 10 points for taking them
by the 15th day of each month!
MARCH
MARCH MADNESS means
double points for crew quizzes!
Assistant Manager Quiz
120 points - 10 questions
Fountain & Frozen Crew Quiz
60 points - 5 questions
Swamp Crew Quiz
60 points - 5 questions
Carhop Crew Quiz
30 points - 5 questions
S.O.N.I.C. Games Shop
185 points
Switchboard Crew Quiz
30 points - 5 questions
APRIL
S.O.N.I.C. Games Shop
185 points
Complete all January and February quizzes,
and receive more Pull-and-Win cards in March!
Grill Crew Quiz
30 points - 5 questions
Dresser Crew Quiz
30 points - 5 questions
S.O.N.I.C. Games Shop
185 points
MAY
SuperSonic May means double
points for crew quizzes!
All 6 Stations Crew Quizzes
60 points per quiz
5 questions per quiz
What to study for each quiz
All Participants must study SONIC Safe
and Guest Service e-STAR Courses!
Crew: Station e-STAR course, SONIC Safe and Guest Service e-STAR courses.
Assistant Managers: All SONIC e-STAR courses, Entry Level Management
(Red Book) Modules, and Sonic Operations Manual.
Managers: All e-STAR courses, Manager’s e-STAR course, Entry Level
Management (Red Book) and Advanced Level Management (Blue Book)
Modules, and Sonic Operations Manual.
Where to find courses:
• e-Learning: e-STAR courses and Red Modules.
• PartnerNet: Sonic Operations Manual, and both Red and Blue Book Modules
can be found by clicking on the Management Training and Development
Program picture located on the PartnerNet Training Page.
• Red and Blue Modules can also be purchased through Heritage Fulfillment.
Manager Quiz Line:
1-877-MGR-QUIZ (1-877-647-7849)
Crew Quiz Line:
1-877-CRW-QUIZ (1-877-279-7849)
To view your scores, paddle over to
www.drpeppersonicgames.com
and click on the scoring update.
A.M.E.S. SHOPS
There will be TWO EXTRA G. ey can happen
in the Preliminary Round. Thyour toes!
at any time, so be on
Manager Quiz
120 points - 10 questions
S.O.N.I.C. Games Shop
185 points
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Monthly Prize Drawings!
Galaxy tablet
January . .................. Samsung Galaxy Tab
February .......................... GoPro HD Camera
March ................................ Beats by Dr. Dre
April ................................. Apple iPod Touch
May . ....................................... Kindle Fire HD
June ............... Apple TV + iTunes Gift Card
Apple Gift card
Prizes
The 2014 DR PEPPER SONIC GAMES offer thousands
of opportunities for crewmembers to win big!
There are THREE ways for crewmembers to win:
Instant Win cards
Beats by dr. dre
mixr headphones
If your Pull-and-Win Games Card reveals an
instant win prize, you will receive the prize
indicated. Submit your winning Prize Code
online under the Prize Redemption tab on the
Games website.
You could win any of the following instant win prizes!
Games T-Shirt, Games Visor, Music Cooler, $50 Best Buy Gift
Card, Beats By Dr. Dre Mixr Headphones, Microsoft Surface
Tablet, Sony PlayStation 4
Monthly Drawing
SIX cards each month will be drawn for the
monthly prize drawing. You can wait and submit
your monthly drawing codes if you see a specific
prize you want. Don’t miss the submission date!
Microsoft Surface tablet
Call-in Quizzes
TWELVE crewmembers, who take their callin quizzes, will be put into a drawing for that
month! Two crewmembers from each zone are
chosen, at random, to receive the monthly prize.
Remember to say your name clearly when you’re
taking your quiz, so that we can notify you.
Apple Tv + ITUNES GIFT CARD
apple Ipod Touch
kindle fire hd
beats by dr. dre
solo headphones
Gopro Camera
hd camera
sony playstation 4
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Games Materials
e-Learning courses
The e-STAR courses will continue to serve as a training resource for
new hires, as well as continuing education for current employees.
All of the material and questions for call-in quizzes, as well as
Knowledge Bowl questions, will be taken directly from the most
current e-STAR courses. These tools are available to you and your
staff 24 hours a day, seven days a week at www.esoniclearning.com.
If you have any questions, please contact the e-Learning Help Desk at
1-888-282-4392 from 7 a.m. to 11 p.m. Central Time, 7 days a week!
Cleaning Stickers
Have a ‘Spring Cleaning Contest’! Look for cleaning stickers to
arrive at your drive-in in March. We suggest you place the stickers in
various places around the drive-in that you want your crew to focus
on cleaning - particularly those places that aren’t obvious to the eye,
but are necessary to keep clean. The crewmember that finds the
most stickers while cleaning could be given a Pull-and-Win card.
Monthly Pull-and-Win Card Drawings
The monthly prize drawing will be held on the first
day of the month from February to July. All Monthly
Drawing cards may be entered into the current
monthly drawing if received online or by mail by
the end of each month. Online: go to the Games
Website and type the Prize Code under the
prize redemption tab.
Kit Contents
Games Calendar and Scorecard
Hang it in your drive-in and take note of monthly deadlines and activities.
New for 2014 keep track of your quiz scores pn it.
Apron and Mouse Pad
The apron is to be worn by the designated Games Ambassador of the drive-in! The
team leader is authorized to wear the apron through August. The mouse pad is for
the computer in your drive-in. Use it while you’re browsing the Games website!
Recruitment Cards
Build your team by encouraging your crewmembers to hand these out
to friends who may be interested in working at SONIC.
Suggestion: Any crewmember distributing a card that results
in an interview could receive a Pull-and Win card.
Pull-and-Win Game Cards
• Managers should distribute the Pull-and-Win Cards during
the Preliminary Round to employees who participate in the
Games activities, demonstrate performance improvement,
or display exceptional effort.
• Every card is a chance to win a great prize instantly, or be
entered into a monthly prize drawing for six lucky winners!
• Check out the Games website and the prize page (on
page 6 in this guide) for the list of exciting prizes your
crewmembers could win.
• Managers are not eligible to win prizes,
as this is a crewmember incentive.
Reminder nuary and February
te their Ja -and-Win Cards!
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All drive-ins eceive another set of Pull ound to receive
quizzes will r uizzes in the Preliminary R s!
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Complete ALL en more Pull-and-Win Card
ev
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Administration
Pull-and-Win Games Cards
Instant win prizes can be redeemed online by entering the Prize Code (found on
the pull-and win card) under the Prize Redemption tab on the Games website. You
can also redeem by mailing the completed card to the following address: Games
Headquarters, P.O. Box 140759 Irving, TX 75014.
Instant win awards will ship 2-4 weeks after receipt of the winning card or online
entry at Games Headquarters. Entering your code online will expedite the process.
All merchandise must be redeemed by June 30, 2014. Prizes are subject to
availability. SONIC Industries, Inc. and Games Headquarters reserve the right to
substitute similar merchandise of equal or greater value, and are not responsible
for cards lost in the mail.
SONIC Industries, Inc. reserves the right to audit all prize claims, either directly
or indirectly, in order to identify any misuse of the Pull-and-Win Card Program.
Misuse of the program by an individual may result in the recovery of the value
of any prize obtained through such misuse. (Management level - GM, Operating
Partner, Director, and Franchise Owners are not eligible to win prizes, as this is a
crewmember incentive.)
S.O.N.I.C. Games Shops
Questions or disputes regarding your S.O.N.I.C. Games Shops must be reported
to your shop company within 5 days of receiving the S.O.N.I.C. Games Shop in
question. Although our brand standard for stall delivery time will stay at 3:30 or
less, we are raising the qualifier for shop average delivery time to 4:00 minutes or
less to advance in all stages of the Games. Shops will be posted on the website up to
3 weeks after they occur.
Call-In Quizzes
The phone lines are open 24 hours a day, seven days a week from January 1-May
31. This allows plenty of time to take all scheduled quizzes. Questions or disputes
must be called in to Games Headquarters no later than the 1st of the month
following the quiz in question. It is best to call in the same or next day of the issue
you have. You must have your confirmation number, the quiz time, date, crew
position and the first and last name of the crewmember that took the quiz. Busy
quiz lines is not an approved reason for a quiz retake. Quiz scores will be posted on
the website the following business day.
Food Safety Audits
You must have a passing score in your most recent Food Safety Audit to move
through the Advancing Rounds. If your drive-in advances at the end of May, but
you fail a Food Safety Audit, you will not progress any further. “Re-audits” do not
count as your Food Safety Audit for advancing in the DR PEPPER SONIC GAMES.
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Eligibility Requirements
Eligible personnel are employees who perform his/her job in accordance with SONIC
operational standards and are in good standing. It is up to the discretion of each Manager
whether or not the Assistant Manager(s) at the participating drive-ins can compete in the
Action Trials.
• No Multi-Unit Leader is allowed to compete as a crewmember in the
Traveling Knowledge Bowl or Final 12 Competition.
• No Manager can compete for another drive-in location in the Traveling Knowledge Bowl
or Final 12 Competition.
• To compete in Traveling Knowledge Bowl you must have been employed with the
competing drive-in for the most recent 90 consecutive days prior to competition.
(April – June)
• To compete in the Final 12 you must have been employed with the competing drive-in
for the most recent 90 consecutive days prior to competition. (May - July)
• All Finalists must be a legal US resident and have a valid ID to board a commercial flight
and must submit ID to Games headquarters.
• It is mandatory for the Final 12 participants to arrive and depart with their team - any
other form of transportation will not be accepted and could lead to disqualification.
By participating in any part of the DR PEPPER SONIC GAMES you acknowledge that
sharing answers with other drive-ins on any part of the competition will lead to immediate
disqualification of your drive-in. This includes sharing information within your own
franchise organization.
Final Decision
In all matters pertaining to the interpretation and application of any rule of this program,
the decision of SONIC Industries, Inc. shall be final.
Award and Travel Conditions
Each drive-in advancing to the National Finals will be awarded trips for seven
participants – one manager and six Station Champions. These trips include the teams’
hotel rooms, meals, and transportation during the National Finals Competition and
SONIC’S National Convention. In the event that a winning Drive-Ins’ participants are
required, due to extenuating circumstances, to deviate from the planned events itinerary,
travel arrangements, or from room accommodations provided by the DR PEPPER SONIC
GAMES, that team must get permission from SONIC Industries, Inc. in advance and
provide them with all documentation pertaining to the situation. That participating team
is also responsible for all additional costs and expenses incurred. Any and all costs and
expenses associated with itinerary changes or extensions of the DR PEPPER SONIC
GAMES National Finals Trip, initiated by the drive-in or participant,
are the sole responsibility of the drive-in or the participant.
All participants must sign and follow the Code of Conduct
provided by Games Headquarters, if not participants
and/or teams can be disqualified.
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Website
www.drpeppersonicgames.com
Username: Sonic | Password: Games
Quiz Lines
Responsibility
SONIC Industries, Inc., Dr Pepper, Spear One Productions (Games Headquarters), and
their respective parent, subsidiary, and all affiliated companies, maintain no control
over the personnel, equipment, or operations of any air, water, or surface carrier, bus,
transportation company, hotel, restaurant, or other persons or entities furnishing
services, products or accommodations as part of the trip, because all of these suppliers
are independent contractors, SONIC Industries, Inc., Dr Pepper, Spear One, and their
respective parent, subsidiary, and all affiliated companies, shall not be liable for any injury,
damage, loss, expense, accident, delay, inconvenience or irregularity, that may be caused
or contributed to (1) by any wrongful, negligent, or unauthorized act or omission on the
part of any of these sponsors and suppliers or any of their agents, servants, employers,
or independent contractors, (2) by any defect in or failure of any vehicle, equipment,
instrumentality, service, product, accommodation that is owned, operated, furnished, or
otherwise used by any of these sponsors and suppliers, (3) by any wrongful, negligent,
or unauthorized act or mission on the part of any person or entities not under the direct
control of SONIC Industries, Inc., Dr Pepper, and Spear One, respectively, or (4) by any
other cause, condition or event whatsoever beyond the direct control of Spear One, SONIC
Industries, and Dr Pepper respectively.
During the trip, participants may have the opportunity to participate in various optional
activities, such as water sports and other athletic activities, contests, excursions, and side
trips. SONIC Industries, Dr Pepper, Spear One, and their respective parent, subsidiary, and
all affiliated companies, shall not be liable for any injury, damage, loss, expense, accident,
delay, inconvenience, or irregularity arising out of or relating to said participants.
Manager Quiz Line:
1-877-647-7849
Crew Quiz Line:
1-877-279-7849
Write your Quiz Code:
e-Learning
www.esoniclearning.com
Helpdesk: 1-888-282-4392
Got Questions?
We’ve Got Answers!
[email protected] | 1-800-787-3794
Monday- Friday from 9:00 - 5:00 PM Central Time
Any Program prizes earned by any individual may be treated as taxable income upon
issuance of the award and be considered direct compensation for U.S. Federal taxation
purposes. Liability for U.S. Federal, state, or other taxes imposed upon an award is the
responsibility of the award recipient and not the responsibility of SONIC Industries, Inc.,
Dr Pepper, or the fulfillment agency. SONIC Industries, Inc. is required to report the
issuance of all applicable prizes to the appropriate taxing authorities, including the Internal
Revenue Service. A U.S. Federal Form 1099 reflecting Program prize value will be issued to
Program participants for the calendar year in which the Program is in effect.
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WWW.DRPEPPERSONICGAMES.COM
Username: Sonic | Password: Games
Games Headquarters
Email at [email protected]
Call 1-800-787-3794 | Monday - Friday
From 9:00 - 5:00 PM Central Time