program guide

Transcription

program guide

PROGRAM GUIDE
Real Estate Connect New York City
January 9–11, 2008
Marriott Marquis Times Square, New York City
Produced by INMAN NEWS
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#304
Connect with
in Canada.
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he city's oldest and largest real estate trade association,
REBNY has more than 12,000 members who take advantage of the organization's educational, social and networking
opportunities through our various seminars, luncheons and
panel discussions. In addition to these opportunities, REBNY
tirelessly works to enhance the city and state legislation affecting the industry and all professionals. If you would like to learn
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» Powerful community and social networking platform
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» Podcasts of reporter interviews for a behind-the-scenes look
To sign up for the exclusive beta program,
visit www.inman.com/beta or visit us in booth #100.
Welcome to Real Estate Connect NYC 2008
Challenge. Change. Succeed.
There’s a touch of irony in the fact that Real Estate Connect takes place here in New
York City, one of the few areas in the country that hasn’t suffered the pinch of the
housing market too severely.
This is our fourth year in New York, and our goal has always been to inspire real estate
and technology professionals to take risks and try new things. We want our attendees to
take a hard look at the status quo and come up with ways to make it better—not just to
change for change’s sake, but to strive for ways to improve the real estate experience for
everyone, industry professionals and consumers alike.
Today more than ever, change is not only encouraged, but necessary. Record foreclosures, declining prices and
depressed inventories have placed a dark cloud over the industry, one that threatens to doom the rest of the U.S.
economy as well.
But real estate professionals have always been a resourceful bunch, perhaps none more than those who attend Real
Estate Connect. More than likely, you are here because you enjoy being on the cutting edge of new trends and
technologies, and because you believe in the power of one person or a small group of people to bring about positive,
meaningful change for everyone.
To see how we at Inman News have embraced change, you need look no further than at our brand new Web site,
launching soon. The new site blends our news coverage and advice columns with social media tools and a powerful
community platform to bring you an even more complete look at the top stories in real estate.
Meanwhile, this week’s event takes the troubled market head on. With hard-hitting topics such as “What Went Wrong
in the Housing Market” and “What Can We Do to Fix It? and The Housing Debate: Bull vs. Bear,” we’ll take the true
pulse of the real estate market and recommend corrective measures. At the same time, panel discussions such as “25
Things You Must Do to Web 2.0 Your Company” and “Technology Opportunities for Tomorrow” offer powerful ideas
to help you get a leg up on your competition.
After all, a slow market is the perfect opportunity to solidify your sales and marketing approach. Those who continue
to work hard, refine their offering and nurture their relationships will come out on top, while those who hide under a
rock until the market turns north will be left in the dust.
The feeling around Inman News—and here in New York City—is that we’re not afraid of a little challenge.
We assume you’re feeling up to the task as well.
Bradley J. Inman
Founder & Publisher, Inman News
InmanNews
REAL ESTATE CONNECT NYC 2008
9
We’re Proud to Be Connected
With Real Estate Connect.
The New York Times is delighted to be a platinum sponsor of
Inman’s Real Estate Connect series and pleased to be associated
with these panels in New York:
The Housing Debate: Bull vs. Bear
Where is the housing market headed? More doom? Stability? Or modest recovery? Join this lively
debate between housing bulls and bears who present differing views of housing’s future.
Moderator: Andrew Ross Sorkin, assistant editor, Business & Finance, chief Mergers and
Acquisitions reporter, The New York Times
Panelists: Dottie Herman, president & CEO, Prudential Douglas Elliman
Barry Ritholtz, chief market strategist, Ritholtz Research; CEO & director of equity research, Fusion IQ
Noah Rosenblatt, founder, UrbanDigs.com/licensed RE salesperson, Citi-Habitats
Professor Nouriel Roubini, co-founder & chairman of RGE Monitor; professor of economics,
New York University’s Stern School of Business
Connect Duet
Join the founder of craigslist and The New York Times sr. vp of digital operations as they offer insights
on the future of the Internet, marketing and the real estate business.
Moderator: Bradley Inman
Panelists: Craig Newmark, customer service rep & founder, craigslist.org
Martin Nisenholtz, sr. vp, Digital Operations, The New York Times Company
07-8479_INMAN_Prog_EW4.indd 1
12/11/07 11:48:40 AM
TABLE OF CONTENTS
Conference Overview. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pages 12–14
Bloggers Connect Program. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pages 17–18
Internet Marketing Program. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pages 19–20
Main Conference Program . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pages 21–30
Exhibitor Floor Plan. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 31
Hotel Floor Plans. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pages 32–34
Speakers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pages 35–44
Sponsors. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pages 51–53
Sponsor Descriptions. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . pages 57–64
Real Estate Connect NYC 2008 Conference Overview
Tuesday, January 8
Time
Session Title
6:00 pm – 8:00 pm
BLOGGERS CONNECT Welcome reception
Beer with Bloggers
Wednesday, January 9
Time
Session Title
Room
9:00 am – 2:45 pm
Workshop: BLOGGERS CONNECT
Astor Ballroom
7
9:00 am – 9:45 am
Avoid the Content Brick Wall: Ideas for Fresh and Frequent Blogging
Astor Ballroom
7
9:45 am – 10:30 am
Beyond the Written Word: Videoblogging and Podcasting
Astor Ballroom
7
10:30 am – 10:45 am
Break
Astor Ballroom
7
10:45 am – 11:30 am
Keynote Address: The Future of Blogging
Astor Ballroom
7
11:30 am – 12:15 pm
Marketing Your Blog
Astor Ballroom
7
12:15 pm – 1:15 pm
Lunch Break
Astor Ballroom
7
1:15 pm – 2:00 pm
FORUM: Brush Up Your Netiquette: Blogosphere’s Best Practices
Astor Ballroom
7
2:00 pm – 2:45 pm
FORUM: Steer Your Blog Toward the Long Tail
Astor Ballroom
7
9:00 am – 12:00 pm
Workshop: iNTERNET MARKETING
Westside 3
5
9:00 am – 9:45 am
Tap New Methods for Finding Buyers
Westside 3
5
9:45 am – 10:30 am
Use Technology to Craft a Successful Listings Pitch
Westside 3
5
10:30 am – 11:15 am
New Ways to Market Properties Effectively
Westside 3
5
11:15 am – 12:00 pm
Get Your Listings Everywhere
Westside 3
5
12:00 pm – 6:00 pm
EXHIBIT HALL OPEN
Westside 1 & 2
5
12:30 pm – 3:00 pm
Sponsored intensives
12:30 pm – 1:30 pm
Engage Prospects Online
Odets Room
4
12:30 pm – 1:30 pm
Real Estate Digitalis:
TV, Internet and Real Estate—What it Means for Consumers
Wilder Room
4
2:00 pm – 3:00 pm
Visualize Your Potential
Odets Room
4
2:00 pm – 3:00 pm
Wilder Room
4
3:00 pm – 5:00 pm
Main conference
Westside 3 & 4
5
3:00 pm – 3:30 pm
Welcome Address: New Market and New Technology—Making Sense of it All
Westside 3 & 4
5
3:30 pm – 4:15 pm
Westside 3 & 4
5
4:15 pm – 5:00 pm
25 Things You Must Do to Web 2.0 Your Company
Westside 3 & 4
5
5:00 pm – 6:00 pm
Cocktails@Connect reception
Westside 1 & 2
5
12
PROGRAM GUIDE
January 9–11, 2008
Level
4
Conference Overview
Thursday, January 10
Time
Session Title
8:30 am – 12:00 pm
main conference
Room
Level
8:30 am – 9:15 am
Online Real Estate as Media Enterprise
Westside 3 & 4
5
9:15 am – 10:00 am
Connect Duet: Martin Nisenholtz & Craig Newmark
Westside 3 & 4
5
10:00 am – 10:45 am
Keynote Address: Why People Believe Weird Things
Westside 3 & 4
5
10:45 am – 11:15 am
What Went Wrong with the Housing Market and What Can We Do to Fix It?
Westside 3 & 4
5
11:15 am – 12:00 pm
Connect Duet: Pam Liebman & Lockhart Steele
Westside 3 & 4
5
12:00 pm – 1:00 pm
sponsored intensives
12:00 pm – 1:00 pm
Innovate to Grow Your Business
Odets Room
4
12:00 pm – 1:00 pm
Wilder Room
4
12:00 pm – 6:00 pm
exhibit hall open
Westside 1 & 2
5
12:30 pm – 2:00 pm
meet the leaders
Westside 1 & 2,
Foyer
5
2:00 pm – 4:45 pm
innovation tracks
4
Navigating a Difficult Market
2:00 pm – 2:45 pm
Working With Foreclosures
Wilder Room
4
3:00 pm – 3:45 pm
Getting Financing in a Tough Market
Wilder Room
4
4:00 pm – 4:45 pm
Finding Buyers When There are None
Wilder Room
4
The Future of MLS
2:00 pm – 2:45 pm
Public-Facing Web Sites: Good or Bad?
O’Neill Room
4
3:00 pm – 3:45 pm
Consolidation and Data-Sharing
O’Neill Room
4
4:00 pm – 4:45 pm
Offer of Compensation: MLS Role Reconsidered
O’Neill Room
4
New Technology
2:00 pm – 2:45 pm
Social Networking: New Ways to Participate and Prosper
Ziegfield Room
4
3:00 pm – 3:45 pm
Productivity Tools: Gain a Lasting Edge
Ziegfield Room
4
4:00 pm – 4:45 pm
Blogging: A Fresh Take on Client Prospecting
Ziegfield Room
4
Winning in Today’s Rental Market
2:00 pm – 2:45 pm
Marketing Your Rental Properties Online
Odets Room
4
3:00 pm – 3:45 pm
Rental Portals
Odets Room
4
4:00 pm – 4:45 pm
Converting Leads to Leases
Odets Room
4
InmanNews
13
Friday, January 11
Time
Session Title
Room
9:00 am – 11:30 am
main conference
Westside 3 & 4
Level
5
9:00 am – 9:45 am
NYC: Where Real Estate Meets Wall Street
Westside 3 & 4
5
9:45 am – 10:30 am
Housing Outlook: Reading the Tea Leaves for 2008
Westside 3 & 4
5
10:30 am – 11:15 am
Technology Opportunities for Tomorrow
Westside 3 & 4
5
11:15 am – 11:30 am
What Did We Learn?
Westside 3 & 4
5
11:30 am
Program Ends
Claim your FREE membership to the Inman Community
Join the Community at the new Inman.com and add your voice to the conversation.
• Publish a personalized profile page
• Get listed in the Real Estate Marketplace & Directory
• Network with other members
• Contribute to the industry’s most comprehensive wiki
• Join groups of like-minded individuals
• Ask or answer questions in the Q&A
• Comment on, rate, tag or forward articles, videos & more
It’s FREE! Create your profile at the new www.inman.com — coming soon!
14
PROGRAM GUIDE
January 9–11, 2008
About Us
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Century21.ca > Blog > CENTURY 21’s Local Experts Now Blogging
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CENTURY 21’s Local Experts Now Blogging
Wondering what's happening in the Red Deer, Alberta real estate
market? Simply subscribe to CENTURY 21 Canada sales
representative Patrick Galesloot's blog* for up to date market conditions
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Patrick is one of thousands of agents across
Canada using CENTURY 21 Canada's new
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CENTURY 21 Canada's new website, www.century21.ca, gets people
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#304
At Booth
Connect with
in Canada.
Bloggers Connect Workshop
Bloggers Connect Program
Astor Ballroom, Level 7
®
Sponsored by:
T u e s d ay, J a n u a r y 8
6:00 p.m. – 8:00 p.m.
Beer with Bloggers
Sponsored by:
®
W e d n e s d ay, J a n u a r y 9
9:00 a.m. – 9:45 a.m.
Avoid the Content Brick Wall: Ideas for Fresh and Frequent Blogging
Don’t waste valuable time writing blog entries just to fill space. Learn how blogging can become a de facto customer relationship management tool and how to
gauge what topics will keep them coming back for more.
Moderator: Jessica Swesey, Vice President of Content, Inman News
Panelists:
Rudy Bachraty, Co-Founder, Sellsius; Founder, Kiosk Realty
Kris Berg, Broker Associate, Prudential California Realty
Jeff Corbett, Author, The XBroker Blog; President, RealEspace
Dan Green, Chief Blogging Officer, Bring the Blog
9:45 a.m. – 10:30 a.m.
Beyond the Written Word: Videoblogging and Podcasting
Join an expert-driven panel discussion on how to infuse color into your blog
with videos and podcasting. Panelists will discuss easy methods for using new
mediums to connect with your audience.
Moderator: Jeff Turner, President, RealEstateShows.com
Panelists:
Douglas Heddings, Senior Vice President, Prudential Douglas Elliman
Rachel Natalie Klein, Founder, IntoTheBox.tv
Mike Price, President, MLBroadcast
Daniel Rothamel, Realtor, Strong Team REALTORS; Blogger, RealEstateZebra.com
InmanNews
17
10:30 a.m. – 10:45 a.m.
Break
10:45 a.m. – 11:30 a.m.
Keynote Address: The Future of Blogging
In just a few years, blogging has gone from an obscure word for online journaling to a powerful business tool and innovative publishing platform for all sorts
of content. What will blogging look like in years to come? Where will publishers
and bloggers push this medium next? Get a glimpse of the future of blogging
through the eyes of one of its most successful pioneers.
Lockhart Steele, Founder and Publisher, Curbed.com
11:30 a.m. – 12:15 p.m.
Marketing Your Blog
If you blog it, will they come? You’ve built your blog but no one is reading it.
This expert-driven panel explores blog marketing basics and other tips and tricks
to land traffic, repeat visitors and prime search engine placement.
Moderator: Joel Burslem, Social Media Manager, Inman News
Panelists:
Erik Hersman, Principal, Zungu LLC
Drew Meyers, Community Relations Specialist, Zillow.com
Reggie Nicolay, Regional Technology Director, Fidelity National; Author,
MyTechOpinion.com
Brian Rothenberg, Product Manager, Yahoo! Real Estate
12:15 p.m. – 1:15 p.m.
Lunch
1:15 p.m. – 2:00 p.m.
FORUM – Brush Up Your Netiquette: Blogosphere’s Best Practices
Blogging is a fun and engaging way to market to potential clients. But how do
bloggers balance a down-to-earth personal writing style while maintaining a professional presence? How can eager agents engage in other social media without
coming off as too salesy? Bring your questions to this open-forum-style discussion on the unwritten rules of social media netiquette.
Moderators:
Teresa Boardman, Realtor/Broker, Keller Williams Integrity Realty
Jay Thompson, Designated Broker, Thompson’s Realty
2:00 p.m. – 2:45 p.m.
FORUM -- Steer Your Blog Toward the Long Tail
As the blogosphere gets more crowded, bloggers will need to focus on a clear
target audience to cut through the noise. This open-forum discussion will take
real-life scenarios and explore how bloggers can narrow in on a business plan for
their blogs without painting themselves into too small a corner.
18
Moderators:
Brian Brady, Managing Director, Worldwide Credit Corporation
Dustin Luther, Founder, 4realz.net Consulting
PROGRAM GUIDE
January 9–11, 2008
Internet Marketing Workshop
Internet Marketing Program
Westside 3, Level 5
Sponsored by:
9:00 a.m. – 9:45 a.m.
Tap New Methods for Finding Buyers
What are successful agents doing in today’s market to find buyers? Explore new
methods that have proven cost-effective and will keep your prospect pipeline full
without wasting time and money.
Moderator: Kevin Boer, Founder, 3 Oceans Real Estate Blog
Panelists:
Jeffrey Bastress, President, Startpoint Realty
Jamie Glenn, Vice President, Product Management, Trulia
Brendon Kraham, National Sales Manager Classifieds, Google
Greg Tracy, Founder/Realtor, Blueroof.com
9:45 a.m. – 10:30 a.m. Use Technology to Craft a Successful Listings Pitch
Today’s sellers expect more than flyers and postcards. Learn how to jazz up your
listings presentation to wow sellers and win referrals.
Panelists:
Shari Chase, CEO, President & Founder, Chase International
Edward Herson, Vice President, Halstead Property, LLC
Heidi Mueller, Broker Associate, Prudential California Realty
John Reinhardt, President & CEO, Fillmore Real Estate
10:30 a.m. – 11:15 a.m. New Ways to Market Properties Effectively
Video, virtual tours, single property Web sites—there are dozens of options for
marketing properties online. Find out new methods and hear panelists discuss
what has worked and what hasn’t worked.
InmanNews
19
10:30 a.m. – 11:15 a.m. New Ways to Market Properties Effectively (Cont’d)
Panelists:
Renwick Congdon, Chief Executive Officer, IMPREV
Jason Doyle, Division Vice President, Homes.com
Richard Ferrari, Senior Vice President, Prudential Douglas Elliman
Christian Sterner, CEO & Founder, WellcomeMat
11:15 a.m. – 12:00 p.m. Get Your Listings Everywhere
Brokers and agents face dozens of options when deciding where to put their listings online. This panel will explore easy methods for syndicating listings out to
multiple places, how to track your efforts and what questions to consider before
partnering with outside companies.
Panelists:
Alex Montalenti, Co-Founder & CMO, SubmitYourListings.com
Oliver Muoto, Co-Founder & Vice President Business Development, vFlyer
Celeste Starchild, Vice President Broker Sales, ListHub: Broker Division of Threewide
Carey Tufts, Director of Marketing, Point2
20
PROGRAM GUIDE
January 9–11, 2008
Main Conference Program
Real Estate Connect NYC 2008
Challenge. Change. Succeed.
12:00 p.m. – 6:00 p.m.
Exhibit Hall Open
Westside 1 & 2, Level 5
SPONSORED INTENSIVES
These intensive sessions provide in-depth information to help you improve and enhance your business. Attend these sessions and gain valuable training and tools to update or refine your practice and improve your company’s bottom line.
12:30 p.m. – 1:30 p.m.
Engage Prospects Online
Odets Room, Level 4Learn how delivering rich, visual, property information and neighborhood
demographic data using online, intuitive map-based search tools can strengthen
client-Realtor relationships, increase Web site usage, and engage prospects.
Sponsored by:
12:30 p.m. – 1:30 p.m. Real Estate Digitalis:
Wilder Room, Level 4 TV, Internet and Real Estate—What it Means for Consumers
Information is the currency of the knowledge economy, and video is the face of
the digital age. How does access to data and the explosion of video affect real
estate?
Sponsored by:
InmanNews
21
S P O N S O R E D I N T E N S I V E S ( c o n t ’d )
2:00 p.m. – 3:00 p.m.
Visualize Your Potential
Odets Room, Level 4See why using maps to visualize data—for example, demographic, inventory,
and market trend data—reveals greater insight to more effectively identify opportunities, target potential clients, and increase market share.
Sponsored by:
Wilder Room, Level 4 TV, Internet and Real Estate—What it Means for Consumers
Information is the currency of the knowledge economy, and video is the face of the
digital age. How does access to data and the explosion of video affect real estate?
Sponsored by:
MAIN CONFERENCE
3:00 p.m. – 3:30 p.m.
Welcome Address:
New Market and New Technology—Making Sense of It All
Westside 3&4, Level 5
New technology for real estate is being developed at warp speed, as the housing
market tumbles to new lows. What do these new trends mean for the real estate
industry? How do you adapt to a new future and a worsening housing market?
Bradley Inman, Publisher, Inman News
3:30 p.m. – 4:15 p.m.
Westside 3&4, Level 5Where is the housing market headed? More doom? Stability? Or modest recovery? Join this lively debate between housing bulls and bears who present differing views of housing’s future.
Moderator: Andrew Ross Sorkin, Assistant Editor, Business & Finance, Chief Mergers and
Acquisitions Reporter, The New York Times
Panelists:
Dottie Herman, President & CEO, Prudential Douglas Elliman
Barry Ritholtz, Chief Market Strategist, Ritholtz Research; CEO & Director of Equity
Research, Fusion IQ
Noah Rosenblatt, Founder, UrbanDigs.com/Licensed RE Salesperson, Citi Habitats
Professor Nouriel Roubini, Co-Founder & Chairman of RGE Monitor; Professor of
Economics, New York University’s Stern School of Business
22
Sponsored by:
PROGRAM GUIDE
January 9–11, 2008
4:15 p.m. – 5:00 p.m.
25 Things You Must Do to Web 2.0 Your Company
Westside 3 & 4, Level 5While slowing markets present a prime time to return to sales and customer
service basics, today’s home buyers and sellers expect a modern approach. Join a
panel of experts who discuss ways traditional brokerages can add interactive and
engaging online techniques without sacrificing tried-and-true traditional company values.
Moderator: Bradley Inman, Publisher, Inman News
Panelists:
Kevin Boer, Founder, 3 Oceans Real Estate Blog
Sherry Chris, President and CEO, Better Homes and Gardens Real Estate
Marc Davison, Partner, 1000Watt Consulting
Don Lawby, President, Century 21 Canada
Charlie Young, Chief Operating Officer, Coldwell Banker Real Estate
5:00 p.m. – 6:00 p.m.
Cocktails@Connect
Westside 1 & 2, Level 5Wrap up the first day with free cocktails and time with colleagues and the industry elite at this informal gathering on the exhibit floor. Bring plenty of business
cards and spend time socializing as you wind down or gear up for the night!
Sponsored by:
T h u r s d ay, J a n u a r y 1 0
MAIN CONFERENCE
8:30 a.m. – 9:15 a.m.
Online Real Estate as Media Enterprise
Westside 3 & 4, Level 5New and old online real estate companies in recent years have approached the
business as media enterprises, using content and advertising as a business model.
What is the outlook for these companies? Can real estate content really work to
fetch enough advertising dollars to feed a media enterprise?
Panelists:
Simon Baker, CEO & Managing Director, REA Group
Thomas Evans, President & CEO, Bankrate, Inc.
Pete Flint, Co-Founder & CEO, Trulia
Lloyd Frink, President, Zillow
Vikki Neil, Vice President, Real Estate, Scripps Networks Interactive
InmanNews
23
9:15 a.m. – 10:00 a.m.
Connect Duet
Westside 3 & 4, Level 5Join the Founder of craigslist and the New York Times’ Sr. VP of Digital Operations as they offer insights on the future of the Internet, marketing and the real
estate business. Moderated by Bradley Inman.
Craig Newmark, customer service rep & founder, craigslist.org
Martin Nisenholtz, Sr. VP, Digital Operations, The New York Times Company
10:00 a.m. – 10:45 a.m.
Keynote Address – Why People Believe Weird Things
Westside 3 & 4, Level 5The world is filled with myths, urban legends, cults and other weird things. Do
you know what fuels these ideas and how these same behaviors play into irrational beliefs about money? Find out why people hang on to losing stocks, why
negotiations disintegrate into tit-for-tat disputes, and why money does not make
us happy.
Dr. Michael Shermer, Founding Publisher, Skeptic Magazine & Executive Director,
Skeptics Society
10:45 a.m. – 11:15 a.m.
What Went Wrong in the Housing Market and What Can We Do to Fix It?
Westside 3 & 4, Level 52007 has thrown the housing market into a tailspin thanks in part to the collapse
of the subprime market, tightening credit availability and lower prices. What went
wrong in this market? How did we get here and how do we successfully navigate
our way out? Join a top professor from Dartmouth as we unravel the mess.
John H. Vogel Jr., Permanent Adjunct Professor, Tuck School of Business at Dartmouth
11:15 a.m. – 12:00 p.m.
Connect Duet
Westside 3 & 4, Level 5Listen to the head of The Corcoran Group and the Founder and Publisher of
Curbed.com as they expound on the top trends in real estate and technology.
Moderator Bradley Inman adds his perspective to the discourse as well.
Pamela Liebman, President & CEO, The Corcoran Group
Lockhart Steele, Founder & Publisher, Curbed.com
12:00 p.m. – 6:00 p.m.
Exhibit Hall Open
24
PROGRAM GUIDE
January 9–11, 2008
SPONSORED INTENSIVES
Wilder Room, Level 4 Information is the currency of the knowledge economy, and video is the face of the
digital age. How does access to data and the explosion of video affect real estate?
Sponsored by:
12:00 p.m. – 1:00 p.m.
Innovate to Grow your Business
Odets Room, Level 4See how you can leverage the latest innovations in mapping, imagery, and tools
to address key business challenges and drive the transactions that will grow your
business.
Sponsored by:
MEET THE LEADERS
12:30 p.m. – 2:00 p.m.
Meet the Leaders
Westside 1 & 2, 5th Floor LobbyChat one on one with the industry leaders of technology and real estate, and get
up close and personal with the best and brightest in the business!
Some of the confirmed leaders include:
Simon Baker, CEO & Managing Director, REA Group
Sherry Chris, President & CEO, Better Homes and Gardens Real Estate
Thomas Evans, President & CEO, Bankrate, Inc.
Pete Flint, Co-Founder & CEO, Trulia
Dottie Herman, President & CEO, Prudential Douglas Elliman
Mark Lesswing, Sr. Vice President & Chief Technology Officer, National
Association of REALTORS
David Michonski, Chief Executive Officer, Coldwell Banker Hunt Kennedy
Vikki Neil, Vice President, Real Estate, Scripps Networks Interactive
Craig Newmark, customer service rep & founder, craigslist.org
Sam Sebastian, Director, Classifieds and Local, Google, Inc.
InmanNews
25
12:30 p.m. – 2:00 p.m.
Meet the Leaders (cont’d)
Dr. Michael Shermer, Founding Publisher, Skeptic Magazine & Executive
Director, Skeptics Society
Lockhart Steele, Founder & Publisher, Curbed.com
Jorrit Van der Meulen, Vice President of Partner Relations, Zillow.com
Michael Yang, General Manager, Yahoo! Real Estate
I N N O VAT I O N T R A C K S
Get serious about the issues that are important to your company and your future. Meet the experts who are delivering
new products, new business models and new ideas.
Navigating a Difficult Market
2:00 p.m. – 2:45 p.m.
Wilder Room, Level 4
Working With Foreclosures
Moderator: Ilyce Glink, President, ThinkGlink, Inc., Syndicated Columnist
Panelists:
Rupi Rupwani, Owner/Broker, Rupwani Associates; Director, Connecticut MLS
Rick Sharga, Vice President of Marketing, RealtyTrac
Ryan Slack, Chief Executive Officer, PropertyShark.com
Sponsored by:
3:00 p.m. – 3:45 p.m.
Getting Financing in a Tough Market
Panelists:
Dan Green, Chief Blogging Officer, Bring the Blog
Marc Helm, Chief Operating Officer, Reverse Mortgage Solutions, Inc.
Mark Lefanowicz, President, E-LOAN
Patrick F. Stone, Chairman, The Stone Group
26
PROGRAM GUIDE
January 9–11, 2008
4:00 p.m. – 4:45 p.m.
Finding Buyers When There are None
Panelists:
Frank Breithaupt, VP of Marketing, Affiliates and Operations, Homescape
Glenn Houck, Co-Founder, LeadQual LLC
Alison Rogers, Author & Inman News Columnist
Steve Sorti, Senior Vice President of Marketing, Fox & Roach/Trident
Sponsored by:
The Future of MLS
2:00 p.m. – 2:45 p.m.
Public-Facing Web sites: Good or Bad?
O’Neill Room, Level 4
Moderator: Ken Jenny, CEO & Managing Director, tranCen.com, Inc.
Panelists:
Bob Hale, President & CEO, Houston Association of Realtors
Cameron Paine, Chief Executive Officer, Connecticut Multiple Listing Service, Inc.
Anne St. Dennis, Manager, Industry Relations, Strategic Communications & Legal Affairs,
Greater Montreal Real Estate Board
Michael Wurzer, President & CEO, FBS Data Systems
3:00 p.m. – 3:45 p.m.
Consolidation and Data Sharing
Moderator: Mark Lesswing, Sr. Vice President & Chief Technology Officer,
National Association of REALTORS
Panelists:
Martin Carpenter, Broker, RE/MAX Realty Plus; Chairperson, MLS PAG
David Charron, President & CEO, MRIS, Inc.
Robert Eychner, President, Eychner Associates; 2007 President, Manhattan MLS
Greg Robertson, Executive Vice President, Sales & Marketing, eNeighborhoods
4:00 p.m. – 4:45 p.m.
Offer of Compensation: MLS Role Reconsidered
Moderator: Ken Jenny, CEO & Managing Director, tranCen.com, Inc.
Panelists:
Jeffrey Bastress, President, Startpoint Realty
Saul Klein, President & CEO, InternetCrusade
Brian N. Larson, Attorney at Law; President of Larson/Sobotka Business Advisors, LLC
InmanNews
27
New Technology
2:00 p.m. – 2:45 p.m.
Ziegfield Room, Level 4
Social Networking: New Ways to Participate and Prosper
Moderator: Marc Davison, Partner, 1000Watt Consulting
Panelists:
Matthew Goldstein, Chief Operating Officer, LifeAt
Matt Heaton, Chief Executive Officer, ActiveRain
Corey Leong, Founder & President, Real Estate Metaverse Association
Brian Wilson, Founder, Zolve
Sponsored by:
3:00 p.m. – 3:45 p.m.
Productivity Tools: Gain a Lasting Edge
Moderator: Jessica Swesey, Vice President Content, Inman News
Ziegfield Room, Level 4
Panelists:
Walt Clark, Sr. Vice President, Transaction Management Solutions, Fidelity National
Real Estate Solutions
Hector Gavilla, President, DiamondHomeVideos.com
Dave Marron, Chief Executive Officer, SphereBuilder, LLC
Marilyn Wilson, Founding Partner, WAV Group
4:00 p.m. – 4:45 p.m.
Ziegfield Room, Level 4 Blogging: A Fresh Take on Client Prospecting
Moderator: Joel Burslem, Social Media Manager, Inman News
Panelists:
Jonathan Butler, Founder, Brownstoner Media, LLC
Jim Duncan, Realtor/Real Estate Consultant, Real Central VA
Pat Kitano, Managing Principal, Domus Consulting Group
Frances Flynn Thorsen, Managing Editor, RealTown.com
Winning in Today’s Rental Market
2:00 p.m. – 2:45 p.m.
Marketing Your Rental Properties Online
Moderator: David Cardwell, VP of Capital Markets & Technology, National
Multi Housing Council
Panelists:
Kate Good, Marketing Solutions Expert, KateGood.com
John Sherrod, Director of SEO/Emerging Technologies, Rentals.com
Lori Snider, Principal, Creativity for Rent
Becca Wilson, President, Spherexx.com
Odets Room, Level 4
28
PROGRAM GUIDE
January 9–11, 2008
3:00 p.m. – 3:45 p.m.
Rental Portals
Panelists:
Chris Brown, Vice President Product Development, Apartments.com
Matt Corgan, Director of Technology, HotPads
Rob Massey, Jr., CPM, Founder of RentalHouses.com & Vice President of Industry
Development, Rentals.com
Laurence Rosenberg, President, Rent-Direct.com
Sponsored by:
4:00 p.m. – 4:45 p.m.
Converting Leads to Leases
Odets Room, Level 4
Odets Room, Level 4
Panelists:
Joleen Brannigan, Chief Operating Officer, Grace Hill
Michael Fortinberry, President, CrossFire Sales & Marketing Systems
Lisa Trosien, President, ApartmentExpert.com
Jon Tull, President, Lead2Lease
F r i d ay, J a n u a r y 1 1
9:00 a.m. – 9:45 a.m.
NYC: Where Real Estate Meets Wall Street
Westside 3 & 4, Level 5The New York City real estate market has a special relationship with Wall Street,
where big bonuses can mean big luxury apartments. But Wall Street is also moving forward with many new investment products that may change the course
of property valuation and hedging forever. How is Wall Street doing with these
products, and will the New York market benefit?
Panelists:
Matthew Haines, Founder & Chairman, PropertyShark.com
Jonathan Miller, EVP, Director of Research, Radar Logic Inc., Co-Founder, Miller Samuel
Stan Ponte, President, Previews Marketing Division, Coldwell Banker Hunt Kennedy
Michael Santoli, Associate Editor, Barron’s, Dow Jones & Company
Steve Spinola, President, Real Estate Board of New York
InmanNews
29
F r i d ay, J a n u a r y 1 1
9:45 a.m. – 10:30 a.m.
Housing Outlook: Reading the Tea Leaves for 2008
Westside 3 & 4, Level 52007 brought tough times for many housing markets, but what’s in store for
2008? Will the credit squeeze loosen or grow tighter? Noted economists and
analysts provide a forecast of what the numbers reveal moving forward.
Panelists:
Dr. Mark Fleming, Chief Economist, First American CoreLogic
Tom Kunz, President & CEO, Century 21 Real Estate LLC
David Michonski, Chief Executive Officer, Coldwell Banker Hunt Kennedy
Carter Murdoch, Senior Vice President, Bank of America
10:30 a.m. – 11:15 a.m.
Technology Opportunities for Tomorrow
Westside 3 & 4, Level 5The real estate industry has seen a slew of new technologies and online services
in the last year, but what’s the next big opportunity? Lead generation, blogging
and property marketing are fast changing, making it hard to keep up. This panel
of experts will discuss where investment dollars are well spent in 2008, what
every serious professional needs to look at and what to avoid.
Panelists:
Wendy Forsythe, Vice President Broker Services & Product Development, Better Homes and
Gardens Real Estate
Marty Frame, Chief Information Officer, Fidelity National Real Estate Solutions
Mark Lesswing, Sr. Vice President & Chief Technology Officer, National Association
of REALTORS
Kaira Sturdivant Rouda, President, Real Living
Michael Yang, General Manager, Yahoo! Real Estate
11:15 a.m. – 11:30 a.m.
What Did We Learn?
Bradley Inman, Publisher, Inman News
Joel Burslem, Social Media Manager, Inman News
Jessica Swesey, Vice President Content, Inman News
11:30 a.m.
Program Ends
30
PROGRAM GUIDE
January 9–11, 2008
Exhibitor Floor Plan
WESTSIDE 1 & 2 – LEVEL 5
EX H I B I T O R LI S T
America’s Best Real Estate
Education Corporation D-22
Basik LLC 203
Century 21 Canada Limited
Partnership 314
Dominion Enterprises 202
Eppraisal.com, Inc D-24
EquityKey, LLC 102
ESRI D-12
FortiusOne D-10
FrontDoor.com 106
Fujitsu Computer Products
of America 103
HomeFeedback.com 217
Homeperks.com D-20
Inman News
100
Imprev, Inc. 301
LeadQual
D-33
Luxury Property D-21
MANAR 105
MapQuest D-31
Microsoft Virtual Earth 207
MIXPO D-28
Mortgagebot 312
Multimap 317
Obeo 305
OnBoard 204
PlanetRE D-27
RealEspace.com D-26
Real Pro Systems 212
RealSeekr 213
RealtyTrac 215
Rentals.com 104
RGE Monitor 205
Stewart 307
The New York Times 302
Touchbase Doorman 309
VisiStat, Inc 311
VoicePad 313
WolfNet Technologies D-30
Zillow D-29
ZIPVO.com 306
InmanNews
31
MARRIOTT MARQUIS – LEVEL 4
32
PROGRAM GUIDE
January 9–11, 2008
Hotel Floor Plans
InmanNews
33
Connect
SpotIt NYC
Where to Go, Where to Meet, Where to Eat
Go to www.SpotItNYC.com to discover the best restaurants, bars, meeting places and tourist attractions based on the picks of local New Yorkers and industry professionals!
Visit booth #204 or go to www.SpotItNYC.com
Brought to you by:
34
PROGRAM GUIDE
January 9–11, 2008
Featured Speakers
Real Estate Connect provides the highest quality content and speakers to create an
unparalleled learning and interactive experience. Speakers include prominent executives,
entrepreneurs and innovators from real estate, mortgage, finance and technology’s leading
companies. In addition, you’ll find the celebrated and controversial, including key journalists,
authors, influential bloggers, and visionaries who track industry trends.
For complete speaker biographies, please visit the InmanWiki at www.InmanWiki.com
Rudy Bachraty
Co-Founder, Sellsius
Founder, Kiosk Realty
Kris Berg
Broker Associate
Prudential California Realty
Brian Brady
Managing Director
Worldwide Credit Corporation
Simon Baker
CEO & Managing Director
REA Group
Teresa Boardman
Realtor/Broker
Keller Williams Integrity Realty
Joleen Brannigan
Chief Operating Officer
Grace Hill
Jeffrey Bastress
President
Startpoint Realty
Kevin Boer
Founder
3 Oceans Real Estate Blog
Frank Breithaupt
VP of Marketing, Affiliates
and Operations, Homescape
InmanNews
35
Chris Brown
VP, Product Development
Apartments.com
Martin Carpenter
Broker, RE/MAX Realty Plus
Chairperson, MLS PAG
Walt Clark
Sr. VP, Transaction Management Solutions
Fidelity National Real Estate Solutions
Joel Burslem
Social Media Manager
Inman News
David Charron
President & CEO
MRIS, Inc.
Renwick Congdon
Chief Executive Officer
IMPREV
Jonathan Butler
Founder
Brownstoner Media, LLC
Shari Chase
CEO, President & Founder
Chase International
Jeff Corbett
Author
The XBroker Blog
David Cardwell
VP of Capital Markets & Technology
National Multi Housing Council
Sherry Chris
President & CEO
Better Homes and Gardens Real Estate
Matt Corgan
Director of Technology
HotPads
36
PROGRAM GUIDE
January 9–11, 2008
Featured Speakers
Marc Davison
Partner
1000Watt Consulting
Robert Eychner
President, Eychner Associates
2007 President, Manhattan MLS
Wendy Forsythe
VP, Broker Services & Product Development, Better Homes & Gardens Real Estate
Jason Doyle
Division Vice President
Homes.com
Richard Ferrari
Senior Vice President
Prudential Douglas Elliman
Michael Fortinberry
President
CrossFire Sales & Marketing Systems
Jim Duncan
Realtor/Real Estate Consultant
Real Central VA
Dr. Mark Fleming
Chief Economist
First American CoreLogic
Marty Frame
Chief Information Officer
Fidelity National Real Estate Solutions
Pete Flint
Co-Founder & CEO
Trulia
Lloyd Frink
President
Zillow
No photo available
Thomas Evans
President & CEO
Bankrate, Inc.
InmanNews
37
Hector Gavilla
President
DiamondHomeVideos.com
Kate Good
Marketing Solutions Expert
KateGood.com
Matt Heaton
ActiveRain
Jamie Glenn
Vice President, Product Management
Trulia
Dan Green
Chief Blogging Officer
Bring the Blog
Douglas Heddings
Ilyce Glink
President, ThinkGlink, Inc.
Syndicated Columnist
Matthew Haines
Founder & Chairman
PropertyShark.com
Marc Helm
Reverse Mortgage Solutions, Inc.
Matthew Goldstein
LifeAt
Bob Hale
President & CEO
Houston Association of Realtors
Dottie Herman
President & CEO
38
PROGRAM GUIDE
January 9–11, 2008
Featured Speakers
Erik Hersman
Principal
Zungu LLC
Kenneth Jenny
CEO & Managing Director
tranCen.com, Inc.
Tom Kunz
President & CEO
Century 21 Real Estate LLC
Edward Herson
Vice President
Halstead Property, LLC
Pat Kitano
Managing Principal
Domus Consulting Group
Brendon Kraham
National Sales Manager Classifieds
Google
Glenn Houck
Co-Founder
LeadQual LLC
Rachel Natalie Klein
Founder
IntoTheBox.tv
Brian N. Larson
Attorney at Law; President
Larson/Sobotka Business Advisors, LLC
Bradley Inman
Publisher
Inman News
Saul Klein
President & CEO
InternetCrusade
Don Lawby
President
Century 21 Canada
InmanNews
39
Mark Lefanowicz
President
E-LOAN
Dustin Luther
Founder
4realz.net Consulting
David Michonski
Coldwell Banker Hunt Kennedy
Corey Leong
Founder & President
Real Estate Metaverse Association
Dave Marron
SphereBuilder, LLC
Jonathan Miller
EVP, Director of Research, Radar Logic
Inc.; Co-Founder, Miller Samuel
Mark Lesswing
Sr. VP & Chief Technology Officer
National Association of REALTORS
Rob Massey, Jr., CPM
Founder, RentalHouses.com; VP of
Industry Development,Rentals.com
Alex Montalenti
Co-Founder & CMO
SubmitYourListings.com
Pamela Liebman
President & CEO
The Corcoran Group
Drew Meyers
Community Relations Specialist
Zillow.com
Heidi Mueller
Broker Associate
Prudential California Realty
40
PROGRAM GUIDE
January 9–11, 2008
Featured Speakers
Oliver Muoto
Co-Founder & Vice President
Business Development, vFlyer
Reggie Nicolay
Regional Technology Director, Fidelity
National; Author, “MyTechOpinion”
Mike Price
President
MLBroadcast
Carter Murdoch
Bank of America
Martin Nisenholtz
Sr. Vice President, Digital Operations
The New York Times Company
John Reinhardt
President & CEO
Fillmore Real Estate
Vikki Neil
Vice President, Real Estate
Scripps Networks Interactive
Cameron Paine
Connecticut MLS, Inc.
Barry Ritholtz
Chief Mkt. Strategist, Ritholtz Research;
CEO & Dir. of Equity Research, Fusion IQ
Craig Newmark
customer service rep & founder
craigslist.org
Stan Ponte
President, Previews Marketing Division
Coldwell Banker Hunt Kennedy
Greg Robertson
Executive Vice President, Sales &
Marketing, eNeighborhoods
InmanNews
41
Alison Rogers
Author & Columnist
Inman News
Brian Rothenberg
Product Manager
Yahoo! Real Estate
Sam Sebastian
Director, Classifieds and Local
Google, Inc.
Noah Rosenblatt
Founder, UrbanDigs.com
Licensed RE Salesperson, Citi-Habitats
Professor Nouriel Roubini
Co-Founder & Chairman of RGE
Monitor; Professor of Economics, NYU
Stern School of Business
Rick Sharga
Vice President of Marketing
RealtyTrac
Laurence Rosenberg
President
Rent-Direct.com
Kaira Sturdivant Rouda
President
Real Living
Dr. Michael Shermer
Founding Publisher, Skeptic Magazine &
Executive Director, Skeptics Society
Dan Rothamel
Realtor, Strong Team REALTORS
Blogger, RealEstateZebra.com
Michael Santoli
Associate Editor
Barron’s, Dow Jones & Company
John Sherrod
Director of SEO, Emerging Technologies
Rentals.com
42
PROGRAM GUIDE
January 9–11, 2008
Featured Speakers
Ryan Slack
PropertyShark.com
Steve Spinola
President
Real Estate Board of New York
Christian Sterner
CEO & Founder
Wellcomemat
Lori Snider
Principal
Creativity for Rent
Celeste Starchild
Vice President Broker Sales, ListHub:
Broker Division of Threewide
Patrick F. Stone
Chairman
The Stone Group
Andrew Ross Sorkin
Assistant Editor, Business & Finance,
Chief Mergers & Acquisitions Reporter,
The New York Times
Anne St. Dennis
Manager, Industry Relations, Strategic
Communications & Legal Affairs
Greater Montreal Real Estate Board
Jessica Swesey
Vice President of Content
Inman News
Steve Sorti
Senior Vice President of Marketing
Fox & Roach/Trident
Lockhart Steele
Founder & Publisher
Curbed.com
Jay Thompson
Designated Broker
Thompson’s Realty
InmanNews
43
Frances Flynn Thorsen
Managing Editor
RealTown.com
Jeff Turner
President
RealEstateShows.com
Marilyn Wilson
Founding Partner
WAV Group
Greg Tracy
Founder/Realtor
Blueroof.com
John H. Vogel Jr.
Permanent Adjunct Professor
Tuck School of Business at Dartmouth
Michael Wurzer
President & CEO
FBS Data Systems
Lisa Trosien
President
ApartmentExpert.com
Becca Wilson
President
Spherexx.com
Michael Yang
General Manager
Yahoo! Real Estate
Jon Tull
President
Lead2Lease
Brian Wilson
Founder
Zolve
Charlie Young
Coldwell Banker Real Estate
44
PROGRAM GUIDE
January 9–11, 2008
Google offers tools that are
perfect for real estate professionals.
Some are even on the house.
Google BaseTM is a free service that lets you make your listings easier for home-buyers and real estate agents to
find when they look for properties via Google. When they are ready to inspect a property, show them how to get
there and what the neighborhood is like with Google MapsTM and Google Earth.TM
To make sure real estate customers find your local brokers and agents, upload office locations to Google’s
Local Business Center. And Google AdWordsTM helps you effectively and efficiently find prospective buyers and
sellers. AdWords provides targeted advertising you only pay forwhen a prospect clicks on your ad to visit your
website. In other words, you only pay when your advertising works.
Visit www.google.com/realestatetools for a full overview of Google’s solutions for real estate professionals.
© Copyright 2007. Google and the Google logo are trademarks of Google Inc.
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Thank You to Our Sponsors
T H A N K YO U T O O U R P L AT I N U M - L E V E L S P O N S O R S
Bringing local information to life
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T H A N K YO U T O O U R G O L D - L E V E L S P O N S O R S
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January 9–11, 2008
Thank You to Our Sponsors
T H A N K YO U T O O U R S I LV E R - L E V E L S P O N S O R S
real
T H A N K YO U T O O U R B R O N Z E - L E V E L S P O N S O R S
AMERICAS BEST
FortiusOne
Mixpo
eppraisal.com
HomePerks.com
planetRE
ESRI
LeadQual, LLC
RealEspace®
LuxuryProperty.com
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53
Bullish.
Bearish.
To make critical investment decisions, you need all sides of the story – and you’ll find them at RGE Monitor.
Led by economist Nouriel Roubini, our analysts define the key issues, then glean the most significant insights from
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Visit RGEMonitor.com or call 212.645.0010 for a free trial today.
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Learn how we can help your business by contacting
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Visit our booth #D31 for a demo!
© 2007 MapQuest, Inc. All rights reserved. MapQuest and MapQuest.com
are trademarks and/or registered trademarks of MapQuest, Inc.
CRT Ad 12.06
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3:00 PM
Page 1
REAL ESTATE AND
TECHNOLOGY
I N S I G H T, R E S E A R C H , O P E N S O U R C E A P P S
NAR’s Center for REALTOR® Technology
provides technology leadership, guidance
and assistance for the real estate industry.
CRT makes available informed industry
insight, research and open-source applications
through its mission of implementation,
advocacy and information.
CENTER FOR REALTOR® TECHNOLOGY
PROMOTING EFFECTIVE TECHNOLOGY FOR REALTORS®
B R O W S E WWW.REALTOR.ORG/CRT
B L O G HTTP://BLOG.REALTORS.ORG/CRT
E - M A I L [email protected]
C A L L 1.312.329.8646
Real Estate Connect San Francisco 2008
The Palace Hotel •San Francisco • July 23–25, 2008
Attendee Registration Special–Just $299!
To thank you for attending Real Estate Connect NYC,
Inman News would like to offer you a special
discount on registration for this summer’s Real
Estate Connect San Francisco.
Register today for just $299 and save up to $480.
Or register for the conference package (includes
one pre-conference workshop) for just $398. But
hurry – this attendee special only runs through
January 18th.
Visit the Registration Desk to sign up today!
Questions? Visit us in booth #100.
www.RealEstateConnect.com
Real Estate Connect NYC 2008
Sponsor Descriptions
AMERICAS BEST: AMERICAS BEST is one of the nation’s leading providers of
Prelicense, Post License and Continuing Education content-rich, interactive online
courses for the real estate and property management professions. Secondary providers of
AMERICAS BEST courses include proprietary schools, colleges and associations. All
courses meet the high standards of ARELLO certification.
ApartmentRatings.com: ApartmentRatings.com, a division of Internet Brands, Inc. is
the leading community of apartment renters in the United States, featuring more than
575,000 reviews and ratings. Managers/owners can respond to reviews, upload photos,
post move-in specials and link to their Web site with the Manager Center: http://www.
apartmentratings.com/rate?a=mrt-imTheManager.
Bank of America: Bank of America Realtor-Builder Mortgage Services Group is
dedicated to developing successful relationships with Real Estate and Homebuilder
companies at the local level. By combining resources and providing local expertise,
Bank of America looks to provide real estate and homebuilder companies the services
and financial solutions needed to grow their business.
Basik Systems: Basik Systems is a leader in digital marketing for the real estate industry. Our clients are among the most prominent Developers, Marketers, and Realtors in
the country. We believe that simple solutions work better, and this philosophy drives all
our offerings—Property Web sites, Lead Management, Sales Kiosks, Email Marketing,
and Online Advertising.
BrokersNYC: Since 1995, BrokersNYC has been providing essential real estate
services including listing data management, Web development and marketing solutions to Manhattan brokers. Most important is BrokersNYC’s commitment to total
customer care.
CAR: Leading the way...® in California real estate for more than 100 years, the
CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the
largest state trade organizations in the United States, with more than 185,000
members dedicated to the advancement of professionalism in real estate. C.A.R. is
headquartered in Los Angeles.
InmanNews
57
The Center for REALTOR® Technology: The Center for REALTOR® Technology
provides technology leadership, guidance and assistance for the real estate industry.
CRT makes available informed industry insight, research and open-source applications
through its mission of implementation, advocacy and information.
Century 21 Canada LP: CENTURY 21 Canada LP is a real estate franchisor that
provides comprehensive training, management, administrative and marketing support
in Canada. The recently launched www.century21.ca links to 6,000+ company and
sales representative Web sites featuring the most technologically advanced map-based
search functionality for properties and directory data available today.
Curbed.com: Curbed.com publishes blogs about real estate and neighborhoods in
NYC, LA, San Francisco, & Chicago. Editors in each city create new content daily,
abetted by a deluge of reader tips and comments. Curbed’s sites are known for a unique,
offbeat editorial voice, expert aggregation, original photography, and intimate (often
intense) reader interaction.
Dominion Enterprises: Dominion Enterprises is a leading media and information
company that includes businesses focused on serving real estate professionals with best-inclass marketing and technology solutions. The company operates Agent Advantage,
Advanced Access, eNeighborhoods, eProspecting, Harmon Homes, Homes.com, Katabat
and Number1Expert. For more information, visit www.dominionenterprises.com.
eppraisal.com: eppraisal.com is a free service that allows anyone to quickly and easily
take the first step in buying, selling, or refinancing a home by providing instant access
to property valuations, real estate professionals and additional services.
EquityKey: EquityKey gives seniors the opportunity to receive debt-free cash in
exchange for a percentage of the future appreciation of the property. Unlike a reverse
mortgage, there is no debt, no interest and no monthly payments. Find out how your
agents can earn a commission without selling a home!
ESRI: With annual sales of more than $660 million, ESRI remains the world leader in
the geographic information system (GIS) software industry. Our business involves the
development and support of GIS software for all types of organizations—from the
one-person office to multinational corporations to innovative Internet GIS solutions.
www.esri.com.
58
PROGRAM GUIDE
January 9–11, 2008
Fidelity National Real Estate Solutions: Fidelity National Real Estate Solutions
provides complete, integrated solutions that streamline and enhance the entire real
estate transaction, from lead generation to close. FNRES empowers MLS associations,
brokers and agents alike by providing them with the technology, products and services
they need to improve productivity, reduce risk, enhance the consumer experience and
create customers for life.
FortiusOne: FortiusOne provides next-generation Intelligent Mapping Solutions that
make the World’s geographic data accessible to everyone for learning, decision making,
and problem solving. FortiusOne is leading the way toward the next generation of the
Web with breakthrough SmartWeb technologies that offer unprecedented access to
data, easy remixing of data for specific needs, and rich information visualization to
grow collective knowledge. www.fortiusone.com
FrontDoor.com: FrontDoor.com is the brand new real estate listings Web site powered
by HGTV: Home & Garden Television. Launched in November 2007, FrontDoor’s
unique approach combines more than 1.3 million national listings (adding more daily)
with exclusive original buying/selling/finance guides and video content from HGTV’s
library of real estate shows.
Fujitsu Computer Products of America, Inc.: Fujitsu Computer Products of America,
Inc., is an established leader in the document imaging market, featuring state-of-the-art
scanning solutions and services in the workgroup, departmental, and production-level
scanner categories. Fujitsu offers the industry’s most comprehensive and competitive
product offering. For more information about Fujitsu scanners call 800-626-4686 or
visit: http://us.fujitsu.com/scanners
Google: Google’s innovative search technologies connect millions of people around the
world with information every day. Founded in 1998, Google today is a top Web
property in all major global markets, and the leading search engine for real estate
searches. Google’s targeted advertising program provides businesses of all sizes with
measurable results, while enhancing the overall Web experience for users.
HomeFeedback™: HomeFeedback™ is a Web based feedback request service that
automatically emails showing agents to request buyer feedback. Real estate offices use
HomeFeedback™ to help their listing agents get seller’s feedback faster. See why
industry leaders call HomeFeedback™ the #1 sales tool in a slow market.
HomePerks.com: HomePerks.com is the first Real Estate Rewards network open to
leading companies, consumers, and professionals. Participants give and receive Perks
points which are redeemable towards over 10,000 name brand items from our online
catalog. HomePerks empowers rewards solutions targeting both customers and professionals for cost-effective acquisition and long-term loyalty.
InmanNews
59
Homescape: Homescape provides local property listings and rich content to homebuyers and sellers nationwide, while delivering a suite of advertising solutions that offer
choice and results that enable real estate professionals to grow their business. With over
3 million property listings, plus a network of 125 online newspaper partners, Homescape can help you find your dream home or promote your real estate business.
Homescape is a division of Classified Ventures, LLC.
Imprev: Imprev provides extraordinary agent marketing materials including virtual
tours and multimedia, email, newsletters and campaigns, postcards, flyers, brochures,
ecards and much more. Currently serving over 130,000 agents, Imprev provides
Marketing Centers for franchises such as RE/MAX International and Royal LePage,
regional brokerages such as Jenny Pruitt, Prudential Northwest and Prudential Georgia,
as well as individual offices and agents.
LeadQual, LLC: LeadQual, LLC, provides an Internet Lead Response and Qualification system that increases Real Estate and Mortgage Internet lead conversion. LeadQual’s patent-pending system provides instant live-person response to 100% of Internet
leads, and live-transfers only the best leads to a Realtor or Loan Officer. LeadQual’s
average response time on leads is less than 4 minutes from lead form submission.
LuxuryPropery.com: LuxuryProperty.com features all types of global luxury properties,
the professionals who sell them, and the destinations sophisticated buyers and sellers
enjoy. Emphasizing international real estate and luxury videos, LuxuryProperty.com seeks
to provide the most robust and comprehensive tool to search for and experience uppertier listings, and ultimately, to connect interested parties and facilitate closed transactions.
MANAR: The Manhattan Association of Realtors® represents the interests of our
members in issues affecting our industry and promotes the Realtor® Code of Ethics that
directs our dealings with clients, consumers, and each other. Professional designations,
leadership training, and education are available. In addition, you can increase the
effectiveness of your listings through our Manhattan MLS and IDX systems! Visit us at
Booth 105.
MapQuest: MapQuest offers Internet, wireless and business solutions that help people
find places. MapQuest is one of the most recognized and trusted brands on the Internet
and is the leading consumer Web site for maps and directions, serving more than 45
million users in November 2006, according to comScore Media Metrix. MapQuest,
Inc., a wholly owned subsidiary of AOL LLC, is based in Denver, Colorado.
Microsoft® Virtual Earth: Microsoft ®Virtual Earth™ is an integrated set of services
that combines unique bird’s eye views, hi-resolution aerial, and 3D imagery with
best-of-breed mapping, customization, and search functionality. The Virtual Earth
platform empowers organizations to build a precise view of their business and better
connect with their users. Locate. Integrate. Innovate. www.microsoft.com/virtualearth
60
PROGRAM GUIDE
January 9–11, 2008
Mixpo: Mixpo is a complete technology-enabled online video marketing solution
designed exclusively to help businesses drive action through video. Mixpo’s all-in-one
solution lets businesses produce cost effective VideoAds, generate views through video
search engine optimization, drive action through direct response features built into the
VideoAd player, and optimize their VideoAds over time.
Mortgagebot®: Mortgagebot® leads the mortgage industry in online loan-origination
technology with PowerSite®, the intelligent, consumer-direct loan-application solution
that features award-winning ease of use. Now Mortgagebot introduces Mortgage
Marvel®, the revolutionary mortgage-shopping Web site that enables borrowers to
instantly compare accurate mortgage quotes from hundreds of lenders nationwide—
without revealing any personal information.
Multimap: Multimap is one of the world’s leading providers of online mapping and
location-based services. We offer a full suite of mapping services including interactive
maps, driving directions, location information, aerial photography and geo-spatial
searches, multi-platform including via Internet, mobile and our highly-functional API.
Our 1,200 global business customers include Foxtons, Spicer Haart, Hamptons
International, Historic Properties, Savills and Connells
The New York Times Company: The New York Times Company (NYSE: NYT), a
leading media company with 2006 revenues of $3.3 billion, includes The New York
Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers,
WQXR-FM and more than 30 Web sites, including NYTimes.com, Boston.com and
About.com. The Company’s core purpose is to enhance society by creating, collecting
and distributing high-quality news, information and entertainment.
NYSAR: The New York State Association of REALTORS® is a not-for-profit trade
association representing more than 66,000 of New York’s real estate professionals.
NYSAR provides members with a variety of benefits including: effective legislative
representation at the state capitol, CE courses and designation programs, online
resources at NYSAR.com, exclusive discounts and a free legal hotline.
Obeo: Obeo provides full-service immersive online content to real estate professionals,
giving consumers an interactive experience like none other while shopping online for a
home. Obeo empowers consumers to take emotional ownership of the property before
ever visiting it through photos, drag-n-drop furniture, room remodeling virtual tools
and much more.
OnBoardLLC: OnBoard LLC transforms information on homes, communities, schools
and people into powerful solutions that support informed decisions. Complex data is
cleaned and packaged for smooth implementation and seamless integration. Experts in
data aggregation, standardization, distribution and integration, OnBoard offers innovative
Web tools, services and comprehensive local, regional and national information.
InmanNews
61
PAR: The Pennsylvania Association of REALTORS® (PAR) is a 34,500-member trade
association that serves as the “voice for real estate” in the Commonwealth of Pennsylvania. A member organization of the National Association of REALTORS®, PAR comprises residential and commercial REALTORS®, who subscribe to a strict Code of
Ethics and Standards of Practice.
planetRE: planetRE provides industry’s first proven Web2.0-based brokerage platform
for Front office, MLS Integration, CRM, IDX hosting, lead management, transaction
management, risk/audits, financials/ERP and business analytics. The software offered as
a scalable online service has no overhead and enables role based secure access from any
laptop, desktop or hand held like a Blackberry® or iPhone®.
PropertyShark.com: The PropertyShark.com Web site provides real estate professionals and investors with comprehensive property information, including owner name and
phone number, building details, comparable sales, foreclosure listings, zoning, violations, maps, and photos. PropertyShark.com offers the transparency essential to
evaluate real estate and make informed decisions. Free basic accounts are available at
www.PropertyShark.com.
RentDirectNewYork.com: RDNY.com is NYC's largest and most trusted No Broker
Fee apartment listing service. Covering the NYC metropolitan area, our superior
support, ease of use, extensive listings, and money back guarantees put us ahead of
free online services. For New Yorkers, there is no easier, faster, or more cost effective way to find an apartment.
RealEspace®: RealEspace is an online social utility marketplace for transparent real
estate, mortgage and technology professionals to find and exchange knowledge, ideas,
products, and services. RealEspace develops Web enabled, shareable applications for
subsequent license and use by real estate and mortgage professionals.
Real Pro Systems: Real Pro Systems provides online marketing solutions for leading
real estate agents and lenders. We are proud to announce here the general availability of
VillageMaker, the first social networking tool for building agent-client relationships.
The company’s other offerings include agent Web sites, lead generation and incubation
systems, Web marketing services and agent podcasts. For more information please visit
www.realprosystems.com or call 541.686.0015.
RealSeekR: RealSeekR is a real-time online social network and one-stop information
exchange dedicated to real estate. This new communication portal invites consumers
and professionals nationwide to interact, engage, share and personalize their real-world
information online and discover more about local properties, places, people and
communities through the direct experiences of others.
62
PROGRAM GUIDE
January 9–11, 2008
Realtor.com®: REALTOR.com®, the official listing site of the National Association of
REALTORS®, offers online marketing systems and innovative tools that enable offices,
brokers and agents to leverage today’s most advanced methods for marketing, prospecting and brand building online. Visit the #1 real estate site today at www.realtor.com!
RealtyTrac: With nearly 3 million unique monthly visitors, RealtyTrac’s online real
estate marketplace features a nationwide database of foreclosure properties — defaults,
auctions and bank repossessions — along with innovative technology solutions and
practical educational resources to make buying, selling and evaluating real estate more
convenient and profitable for all real estate consumers.
REBNY: Real Estate Board of New York is the oldest real estate trade association in the
nation. REBNY works on behalf of its members to promote public and industry
policies and frequently speaks before government bodies. In addition, REBNY conducts
various professional education programs and also undertakes a wide variety of research
projects studying the current residential and commercial conditions within the city.
Rentals.com: Rentals.com is a comprehensive Real Estate rental site, providing singleunit and vacation rental information to consumers. The site encompasses nearly 45,000
complete listings. Its network of sites also delivers listings not only to Rentals.com, but
RentalHouses.com and a variety of third party sites. For more information visit www.
rentals.com.
RGE Monitor: RGE Monitor delivers deep financial and economic insights hidden in
today’s overwhelming flow of information. Our experts use advanced tools to analyze
thousands of sources, discover trends early and find the most critical writings on all
sides. Get these fresh perspectives from our powerful site and stay ahead of the curve.
ScheinMedia: ScheinMedia, publishes New York House magazine, residential real estate,
construction, and green living in New York City and the Hudson Valley www.newyorkhousemagazine.com; New Jersey & Company www.njand.com,Central and Northern
New Jersey business real estate; and www.MetroGreenBusiness.com, daily news service
of green business issues for the Metro New York area.
Stewart: Stewart delivers state-of-the-art real estate information solutions to the real
estate, closing and mortgage industries. Stewart is a leading global provider of online
transaction management and e-closing solutions, real estate information services, title
insurance, escrow and closing services, title/escrow production systems, joint venture
opportunities and lender services. For more information, visit www.stewart.com or
e-mail [email protected].
InmanNews
63
Touchbase® Doorman: Touchbase Doorman is the easiest, most secure, and least
expensive way to secure your MLS® system and your members’ listings from unauthorized or inappropriate access. There is no key fob or token for members to carry around,
voice identification is as secure as a fingerprint, and Touchbase Doorman is intelligent
enough to let your trusted members through with no hassle.
VisiStat: VisiStat is a powerful real-time visitor tracking service for business, marketing
and sales ROI. Key features include ad campaign management, SEO and keyword
analysis, detailed geographic maps and interactive visitor reports. Understand how
people found you, which Web site referred them, their geographic location, and how
they click through your Web site.
VoicePad: VoicePad creates professional-grade, interactive, bilingual property presentations and mortgage financing information for your property inventory. Brokers and
listing agents are provided the caller’s name, caller ID, media source, property address
(if available), and language preference of each inquiry. Evolved call capture technology
with no per-minute charges or recording required. Call 888-595-7347 or visit www.
voicepad.com for more information.
Wall Street Journal: RealEstateJournal.com, published by The Wall Street Journal, is
the Web’s premier guide to buying, selling and investing in residential and commercial
property. Content comes from the exceptional editorial resources of the Journal, WSJ.
com, the RealEstateJournal.com editorial team and other key resources. It’s the perfect
resource for anyone interested in real estate.
WolfNet Technologies, LLC: WOLFNETSM provides innovative technology services to
over 50,000 agents and brokers nationwide. Integrated à la carte offerings include WolfNet’s award winning mlsfinder.com IDX/VOW property search, MapTracksSM
map-based property search, lead management/distribution/conversion with LeadManagerSM, brokerage Web sites, Intranets with more than 75 productivity and Web site
management modules, custom application development, and general consulting.
®
Zillow.com: Zillow.com is an online real estate community where homeowners, buyers,
sellers and real estate professionals can find and share vital information about homes,
for free. Zillow’s goal is to help people become smarter about real estate – what homes
are worth, what’s for sale, and what local experts have to say about real estate. Zillow is
an advertising-supported model.
ZIPVO.com: FREE for all users, a video sharing site specifically for the real estate
industry. Video Walk-through, Video Blog, Video Interview, Video Testimonial, or
Community Video, pick one, take the video and upload. Embed the video, create a
widget or use the link in advertisements, let ZIPVO host & increase your Internet
presence.
64
PROGRAM GUIDE
January 9–11, 2008
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RealtyTrac.
Where buyers come
for bargains.
And you can come for value.
RealtyTrac has created the nation’s leading online
foreclosure marketplace, where more than 3 million
people come each month to do business. Real estate
business. And because our site visitors are active buyers,
we continue to grow even when the market doesn’t.
We’re not the only ones who’ve noticed. Hitwise®ranks
us as the second most-visited real estate website. For
the second consecutive year, we’ve been named to the
Deloitte Fast 500™ as one of the fastest-growing
technology companies in North America. And our partner
list has expanded to include other fast companies such
as Trulia, Live Deal, Homescape and RealEstate.com.
So whether you’re a website producer looking for unique
content, an asset manager looking for ways to expose
your properties to millions of active home buyers, a
broker looking for buyers and sellers, a mortgage
professional looking for highly qualified leads, or an
advertiser looking for a better way to promote your
products and services, it pays to partner with RealtyTrac.
Find out how we can help you succeed in today’s
challenging market. Visit us at Inman CONNECT, or call
888.444.3336.
VISIT THE
PREMIER
ADDRESS IN
REAL ESTATE:
RealEstateJournal.com: The Wall Street
Journal’s award-winning Web site for
real estate buyers and sellers. Use it to
promote listings, reach qualified buyers
and learn about the latest industry trends.
RealEstateJournal.com: Winner of the
2006 CODIE (best vertical market site) and
2006 NAREE (best real estate Web site).
RealEstateJournal.com — it’s the premier
address in real estate.
To learn more, contact Joe Baio at
212.597.5778, or [email protected]
©2007 Dow Jones & Company, Inc. All Rights Reserved.
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The Manhattan Association of Realtors®
Manhattan Multiple Listing Service, Inc.
350 Fifth Avenue, Suite 4711 New York, NY 10118
Become part of a network of real estate professionals dedicated to the
highest standards of professional practice.
Come to Booth 105 & learn about the Manhattan Association of Realtors®
the Manhattan MLS and our IDX system. Hear Manhattan MLS president,
Robert Eychner address a current trend during the Consolidation and
Data Sharing panel discussion at the conference on Thursday, January 10.
We invite you to become part of the Voice for Manhattan Real Estate
www.manarrealtor.com
Phone: 212-594-2233
www.mlsmanhattan.com
Fax: 212-594-3338
QUALITY
GIVE YOUR AGENTS A DISTINCT ADVANTAGE
Customers know what professional marketing and advertising looks
like; they see it hundreds of times a day on television, on the Internet,
in magazines, and they expect it from their real estate agents. Ensure
your agents’ success – and your brand integrity – with an integrated
Marketing Center from Imprev. Every time your agents publish a virtual
tour, print a flyer, email a newsletter or mail a postcard they will reinforce a
professional image with impressive, unique results. QUALITY COUNTS.
VISIT US AT BOOTH #301 FOR A COMPLIMENTARY TRIAL ACCOUNT
P 800-770-9627
W www.imprev.com
E sales@ imprev.com

program guide

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