SECTOR: RETAIL CLIENT: COSTCUTTERS SOLUTION
Transcription
SECTOR: RETAIL CLIENT: COSTCUTTERS SOLUTION
Retail Case Study (CostCutters).qxd:Layout 1 31/10/2013 16:28 Page 1 RETAIL SECTOR: CLIENT: SOLUTION: RETAIL COSTCUTTERS CREATION CLIC SYSTEM, GTI Gerflor ‘clicks’ with Costcutter “Gerflor’s products are ideal for refurbishment and differentiating in-store selling areas. They have already been successfully installed in over ten stores, where retailers have chosen them as an attractive and problem-solving alternative to ceramic, vinyl and laminate.” Antony Downing, National Development Manager, Costcutter. Introduction Installing a new floor within two to three hours, rather than two to three days is now possible thanks to two ingenious, interlocking, loose-lay flooring products from Gerflor. The innovative solutions are keeping Costcutter retailers open for business as usual whilst refurbishing their stores. The Costcutter Supermarkets Group is a retail expert with more than 1,550 UK convenience stores. Costcutter provides the independent retailer with a framework that allows them to compete with the multiples. Key to success is its recognised branding and contemporary image. The Costcutter Group therefore has a supportive head office development team dedicated to keeping its stores abreast of new technology that will underpin the brand image and enhance the performance of every store. Having identified Gerflor’s GTI and Creation Clic System as new solutions for its retailers, the choice of flooring is now playing a vital role in the latest shop improvements. Antony Downing, National Development Manager, Costcutter, says: “Gerflor’s products are ideal for refurbishment and differentiating in-store selling areas. They have already been successfully installed in over ten stores, where retailers have chosen them as an attractive and problem-solving alternative to ceramic, vinyl and laminate.” GTI and Creation Clic System simply connect together using Gerflor’s, unique, patented system and tap into place without creating dust or noise or needing adhesive. Both are 6mm thick, heavy duty, technologically advanced, low maintenance floorings with a PUR surface treatment for easy cleaning. They can be installed over most existing floorings and bridge the majority of subfloor irregularities with ease. Costcutter South Yorkshire The first Costcutter to use Gerflor’s GTI flooring system was in South Yorkshire. The 635mm x 635mm PVC tiles, with a 2mm thick wear layer, anti-static properties and an R10 rated slip resistant surface, were chosen for the approximately 2,000 sq.ft store where a ceramic floor could not be laid. “We had a vinyl tile floor before but it was high maintenance and hard to polish, we could not lay ceramic over the subfloor in the shop and wanted a replacement flooring that would be low maintenance.” - store owner. “GTI went in very well, and, by fitting a section at a time trading was unaffected. We have chosen a darker colour that only needs simple mopping to stay looking good. The finished effect is as good as ceramic but it is easier to install and simpler to maintain.” For further information on Gerflor’s latest innovations: Call: Great Britain - 0044 1926 622 600 or Republic Of Ireland - 00 353 429 661 431 Visit: www.gerflor.co.uk or www.gerflor.ie Email: [email protected] gerflor.co.uk Retail Case Study (CostCutters).qxd:Layout 1 31/10/2013 16:28 Page 2 RETAIL “I’ve never been so impressed with products before,” - store owner, who has had GTI fitted in the main body of the shop and Creation Clic System in the newly created off-licence zone. The new floorings replaced existing vinyl and formed part of a major refurbishment. Costcutter Northamptonshire By opting for Creation Clic System, a Costcutter retailer in Northamptonshire has differentiated the off-licence from the food aisles and created a ‘shop within a shop.’ The 17.6cm wide Creation Clic System planks are 100% waterproof, resistant to leaks and spillages and available in 12 attractive colours. “Their use speeded-up the refurbishment work so much so that customers noticed the turnaround from one day to the next. In the past we’ve had to clear the store and make the new floor a ‘no go’ area for 12-24 hours before it could be walked on.” “I would recommend Creation Clic System to any retailer who wants to highlight a selling area without ruining the floor underneath,” - store owner. “Previously we looked into highlighting the alcohol area with a laminate but this would have meant ruining our new ceramic floor with a latex screed. Gerflor’s Creation Clic System has since provided the solution: it does not require a screeded subfloor or adhesive and will not damage the floor beneath. Plus, unlike a fixed floor, we can just undo it and lift it when needed and easily replace any damaged strips.” Costcutter East Yorkshire A Costcutter store in East Yorkshire is evidence that a combination of GTI and Creation Clic System can be the perfect in-store flooring partnership. “The building has a small gradient making a ceramic floor an impossible choice. Seeing how versatile and impressive these Gerflor products are, I would now choose them over other existing flooring options. They are still looking top notch and as good as when they went down earlier in the year.” - store owner. Total Thickness EN 428 Thickness of wearlayer EN 429 Weight EN 430 Length EN 426 Width EN 426 Classification Norm / Product specification European classification EN 685 Fire rating EN 13501-1 Static electrical charge EN1815 Performances Wear resistance EN 660.1 Wear group EN 649 Dimensional stability EN 434 Residual indentation EN 433 Impact sound insulation EN ISO 717-2 Thermal Conductivity EN 12 524 Colour fastness EN 20 105-B02 Chemical products resistance EN 423 Anti-bacterial & fungicidal treatment Surface treatment For full specification details please contact us by phone, fax, email Creation Clic System • • • • • • Ideal for refurbishment Tough and impact resistant Easy to install vertical locking system Hygienic and easy to maintain Simple to cut with a craft knife Waterproof: resists leaks and spillages GTI GTI and Creation Clic System are part of Gerflor’s portfolio of high performance floorings for high traffic areas within retail, leisure, commercial, hotels, healthcare, offices, nursing homes and education. Further information: 01926 622600 / www.gerflor.co.uk • • • • • Technical Data Product Description gerflor.co.uk Creation Clic System GTI 6.00mm >_0.70mm 9895g/m2 17.6cm 100cm 6.00mm >_2.00mm 9300g/m2 63.5cm 63.5cm EN 649 34-43 class Bfl-s1 class <2 kV EN 649 34-43 class Bfl-s1 class - <_0.08mm T group <_0.5% <_0.1mm 6dB 0.25W/(m.k) >_ 6° Good PUR <_0.10mm P group <_0.25% 0.03W/(m.k) >_ 6° Good PUR Fast track quick and easy installation Covers small sub-floor imperfections No need for adhesives, welding or grouting Tough and impact resistant Hygienic and easy to maintain (PUR)