Media Kit - Cloudinary

Media Kit
Thank you for your interest in Lynchburg!
The staff of discoverLynchburg (the Lynchburg Regional Convention and Visitors Bureau)
appreciates your interest in our wonderful city. Our team of public relations professionals is
ready to be your one-stop resource on all things Lynchburg. From answering questions,
providing materials and offering story ideas to personal on-site assistance, our desire is to help
you discover Lynchburg. However you choose to experience our city, virtually or in person, we
pledge to make your exploration of Lynchburg both productive and memorable.
If you choose to see Lynchburg on a more personal level, discoverLynchburg offers media FAM
tours with complimentary or discounted accommodations to qualified, editorial members of
the media. Once your request for complimentary or discounted accommodations is approved,
discoverLynchburg will cover costs for a three-night stay for domestic journalists and a fournight stay for journalists traveling from outside of the United States. If your request cannot be
funded by discoverLynchburg, we will secure media rates and other discounts in your name.
If you are in need of information not found in this packet, or assistance with particular sites,
venues or demographics, please do not hesitate to contact us.
We look forward to helping you learn more about one of the most rapidly growing
destinations on the East Coast…Lynchburg, Virginia. Now ‘discover Lynchburg’ for yourself!
Thank you,
Sergei
Sergei Troubetzkoy, Director
Lynchburg Regional Convention & Visitors Bureau
[email protected]
434 485-7297
www.discoverlynchburg.org
Overview
Welcome to Lynchburg, a vibrant and charming community located in the eastern foothills of the Blue
Ridge Mountains. Here, along the banks of the scenic James River, you will find endless opportunity for
adventure, entertainment, amusement, relaxation, and more. Get that adrenaline pumping at Snowflex,
the only year round, outdoor snow-sports slope in the nation. Discover our unparalleled history, arts and
cultural opportunities, eclectic shopping venues, gracious eateries and first class accommodations.
While in the region visit such renowned attractions as the National D-day Memorial, Thomas Jefferson’s
Poplar Forest, the breathtaking Natural Bridge, the Appomattox Court House National Historical Park,
Patrick Henry’s Red Hill estate, or take a leisurely drive along the picturesque Blue Ridge Parkway. Yes,
Lynchburg is the perfect spot to nestle down for a few extra days and see all Central Virginia has to
offer. Lynchburg, Virginia: “One location….endless possibilities’!
Location
Centrally located in the state along the banks of the beautiful James River and at the foot of the
majestic Blue Ridge Mountains, Lynchburg is within a day’s drive of every major east coast city and is a
perfect ‘hub’ location for experiencing all Central Virginia has to offer.
Distance to Lynchburg from:
Washington DC
Charlotte, NC
Columbia, SC
Atlanta, GA
Baltimore, MD
New York, NY
Philadelphia, PA
180 mi
207 mi
289 mi
446 mi
219 mi
446 mi
315 mi
Transportation
Lynchburg is easily accessible. The Lynchburg Regional Airport offers daily departures and arrivals.
Many visitors to Lynchburg choose a relaxing ride on Amtrak, now with direct service to Washington
DC, Baltimore and New York! And if seeing more is your choice, then ‘leave the driving’ to Greyhound
Bus Lines with daily arrivals and departures.
Once in the Burg, it’s easy to arrange a comfortable rental vehicle that’s just your style with
Avis, Budget, Enterprise, National or Hertz all serving the Hill City.
Major Attractions
The Lynchburg area offers world renowned sites.
Appomattox Court House National Historical Park
Just twenty miles east of Lynchburg, is the Appomattox Court House National Historical Park. Here, the
fully restored original village commemorates the peace that ‘reunited our nation’ in April of 1865. The
highlight of the Park is the McLean House where Generals Lee and Grant crafted and signed the terms
of surrender, bringing an end to the bloodiest chapter in U.S. history…the American Civil War.
Thomas Jefferson’s Poplar Forest
Just a short ten minute drive to the west of Lynchburg is Poplar Forest, Thomas Jefferson's secluded
retreat home, now a National Historic Landmark. A mature and innovative architectural masterpiece,
Jefferson designed the octagonal house at Poplar Forest during his second term as President of the
United States. Jefferson sojourned to Poplar Forest between the ages of 66-80 to rekindle his creativity,
spend time with his grandchildren and escape the crowds at Monticello. Jefferson once deemed
Lynchburg “the most interesting spot in the state.”
The National D-Day Memorial
Twenty minutes west of Lynchburg is the town of Bedford, Virginia, reported to have suffered the
highest per capita losses in the nation on June 6, 1944. Here the National D-Day Memorial pays tribute
to the Allied Forces participating in the largest land, sea, and air operation in history: the invasion of
Normandy. This 9-acre complex features a lush English Garden, haunting invasion tableau with statuary
and stylized landing scene, and the striking Victory Arch serving as a powerful, permanent tribute to the
valor, fidelity, and sacrifice of D-Day service men and women.
Patrick Henry’s Red Hill
A short drive south of Lynchburg is Red Hill, the last home of American patriot Patrick Henry. Henry
served five terms as governor of Virginia and is best known for his “Give Me Liberty or Give Me Death”
speech. Henry and some of his 17 children are buried on site at Red Hill.
Snowflex Centre
Winter sport enthusiasts can now enjoy snow sports at a year-round, outdoor snow sports slope in
Lynchburg...the Liberty Mountain Snowflex Centre. This synthetic ski slope features Snowflex, the most
innovative technology in the snow sports industry. Originating in Europe, Lynchburg's Snowflex is the
only one of its kind in the United States…and the western hemisphere!
The Blue Ridge Parkway
A short 20 minute drive from Lynchburg is the Blue Ridge Parkway, “America’s most popular scenic
drive”, which provides spectacular views year-round, especially during “leaf peeper” season.
Natural Bridge
An easy and beautiful drive, Natural Bridge is one of the original natural wonders of the world and a
National Historic Landmark. Once owned by Thomas Jefferson, this marvel of nature soars 215 foot
high. Nearby you will find the east coast’s deepest caverns, descending 34 stories into the earth.
PHOTO GALLERY
The majestic Blue Ridge Mountains of Virginia
The Thomas Jefferson Wine Festival at Poplar Forest
The moving National D-day Memorial
Monument Terrace in historic downtown Lynchburg
A Visit to the LOVE Sculpture
Appomattox Court House National Historical Park
The popular Blackwater Creek Trail
Legacy Museum of African-American History
Snowflex Centre – year round snow sports slope
Main Street Eatery – one of many culinary hot spots in the ‘Burg
Historic Sandusky and Civil War Center
Annual Events
Plan your next adventure to Lynchburg around one of our signature Annual Events.
Thomas Jefferson’s Poplar Forest Wine Festival
Thomas Jefferson is considered the "father of Virginia wine," for importing wines from Europe and
attempting to establish vineyards in Virginia more than 200 years ago. Although largely unsuccessful in his
day, his vision has been realized by talented wine makers throughout the state of Virginia. In November,
enjoy Virginia wines, local food purveyors and artisans, musical entertainment and a visit from “Mr.
Jefferson” himself as he speaks on his love of wines and his beloved retreat home, Poplar Forest.
Virginia Wine & Garlic Festival
The second full weekend in October, Rebec Winery embraces food, wine, live entertainment, arts, crafts, and
GARLIC! There are five stages with constant music and entertainment, including Garlic Cooking, Garlic Crafts
and Garlic King and Queen Contests. The Garlic Festival is also home to 150 unique booths filled with arts and
Candelight
crafts! You Tours
can even sample Garlic Ice-Cream!
Enjoy the glorious fall foliage and magnificent sunset at Old City Cemetery and Arboretum. Visit the 26-acre
cemetery
in OctoberSpectacular
and experience the Candlelight Tours. The annual tours includes professional actors
Virginia Christmas
who portray some of the Cemetery’s most poignant and captivating stories, while tour guides lead you to
each site by lantern. A truly memorable experience!
Red Hill’s 4th of July event
Celebrate Independence Day at Patrick Henry's Red Hill, the last home and burial place of Virginia's first
governor. Patrick Henry even attends and tells of his life and times! Re-enactments, living history, tours, kids'
games, arts & crafts vendors and great food each year on July 4th! Stay to top the evening off with a
spectacular fireworks display.
Antique Rose Festival
Old City Cemetery's famous antique Rose Festival is held each year in May. Not only can you see the rare
variety’s of roses that date back to the late 1500’s, but you can purchase clippings for yourself to take home
and enjoy. A fun filled day of workshops on the beautiful grounds of Old City Cemetery.
Virginia 10 Miler
The historic Virginia 10 Miler is celebrating its 39th year in the ‘Hill City’. Each year more than 3,000 runners
take the challenge of running this historic course which has hosted respected competitors from around the
globe.
Story Ideas
Wine & Culinary
Surrounded by 17 award-winning wineries and topnotch eateries, Lynchburg is a foodies dream. Options
include first-rate international cuisine, local waterfront eateries, and traditional southern favorites.
Wash it all down with a locally-made wine or a craft beer from Lynchburg’s own only micro-brewery.
Fun in Every Season
Very few places have such distinct seasons like those that exist in Virginia. All can be fully enjoyed in
Lynchburg thanks to the many attractions that make this area special. A few possibilities include a scenic
drive in the fall through the Peaks of Otter, a relaxing float down the James River in the summer, a tour
through Old City Cemetery to enjoy the antique roses in full bloom during spring, or a day of indoor iceskating in the winter.
A Real Life History Lesson
Location is one of Lynchburg's greatest assets. Within a 30 minute radius visitors can experience a
'learning vacation' like nowhere else. Including such internationally known sites as Appomattox Court
House National Historical Park, The National D-day Memorial, Thomas Jefferson's Poplar Forest, Patrick
Henry's Red Hill Estate, the Booker T. Washington National Monument and many others, Lynchburg
offers unique ways to experience history in every direction.
A Walkable, Riverfront Downtown
Set alongside the pristine waters of the James River, downtown Lynchburg is home to many of the city’s
best amenities and attractions. From historic theaters, artisan’s studios and museums to exquisite
eateries, a walk through the streets of the ‘Hill City’ showcases the architecture, history, and culture that
have made Lynchburg the eclectic city it is today.
Outdoor Adventure
Nestled between the Blue Ridge Mountains and the beautiful James River, when it comes to recreation
Lynchburg just can't be beat. Whether it is kayaking, flying trykes, rock climbing, hot air ballooning, or
hiking/biking miles of scenic trails, there is no shortage of adventure to be found. And did we mention
Lynchburg is home to the only year-round snow sports facility in the nation?
City of Churches
Home to dozens of historic and architecturally unique houses of worship, along with the recognized
Thomas Road Baptist Church, Lynchburg is also known to many as the 'City of Churches'. Some of these
amazing structures have graced Lynchburg for well over 100 years.
Rest and Relaxation
Opportunities for a little R&R are abundant in Lynchburg. After spending the day at one of the areas
world-class day spas, relax for the night at a quaint bed & breakfast or a boutique hotel in a repurposed
shoe factory building. Another favorite ‘wind-down’ in the area is to visit one of the many beautiful
vineyards to take in the scenery, taste local wines and enjoy a picnic lunch.
Lynchburg, VA
Quick Facts
City population: 76,504
Region population: 247,447 (Census, 2010)
Coldest period: end of January, early February, average temperature 35
Warmest
period:
lastmiles
half of July, average temperature 76
City size: 50
square
Average annual precipitation: 38.27”
Average annual snowfall: 18.2”
Many top national/international companies are located in Lynchburg including Bausch & Lomb, AREVA,
J. Crew, Genworth Financial, Frito-Lay, Centra Health and BWXT.
Hotel Accommodations: Lynchburg offers more than 2,200 hotel rooms and several Bed & Breakfasts to
meet every lodging needs.
Higher Education
Lynchburg is home to 5 colleges and universities, all within the city limits including Central Virginia
Community College, Liberty University, Lynchburg College, Randolph College and the Virginia University
of Lynchburg.
City Honors
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Road Runners Club of America designated Lynchburg the Outstanding Runner Friendly
Community. (2011)
Virginia Business ranked Lynchburg MSA with higher than average economic growth (2011)
National Geographic listed Lynchburg as one of the Top Adventure Towns (2010)
http://adventure.nationalgeographic.com/adventure/trips/adventure-towns/lynchburgvirginia/
Digital Communities - #2 Top digital cities in America, 30,000 – 74,999 (2011)
http://www.digitalcommunities.com/survey/cities/
Forbes – #49 for Best Places for Business & Careers (Mar 2011)
http://www.forbes.com/2011/06/27/best-places-11-top-50_slide_50.html
Forbes - Lynchburg Best Place to Retire (2012)
http://www.forbes.com/sites/williampbarrett/2012/06/06/the-25-best-places-to-retirein-2012/
Milken Institute –#54 on 2011 Best Performing Cities, 200 Largest Metros (2011)
http://bestcities.milkeninstitute.org/bestcities2011.taf?type=rank118
Farmers Insurance – Most Secure Cities http://voices.yahoo.com/farmers-insurance-ratesmost-secure-us-cities-7595160.html
Newsweek magazine list E.C. Glass High School and Heritage High School among “America’s
Best High Schools” (2010)
Sperling’s Best Places - #9 Most Secure U.S. Places, Mid-Size Cities (2010)
Kiplinger.com – Among top 353 Best Value Cities (2011)
http://www.kiplinger.com/tools/bestcities_sort/
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2010
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Lynchburg CVB Honors
VACVB Best Regional Marketing Initiative
ACCE Silver Award – Technology – Interactive Visitor Kiosk at Lynchburg Regional Airport
ACCE Silver Award – DiscoverLynchburg.org Website
2011
- VACVB Best Print Advertising Campaign – ‘Starts Here’ campaign
- VACVB Best International Initiative
- VACVB Sales Team of the Year
- ACCE Bronze Award – Electronic Communications for International Viral Video Series
- ACCE Silver Award – Discover Lynchburg Travel App
- VACVB Shining Star Merit Award – Advertising Interactive
2012
- VACVB Best Print Advertising Campaign – ‘Meet Lynchburg’ Campaign
- VACVB Best Broadcast Campaign – DC television campaign
- VACVB Best Public Relations Initiative – The Excellence Express
- ACCE – Social Media in Destination Marketing
- Convention South Magazine – Readers Choice Destination Award
Media Services
The Lynchburg Regional Convention & Visitors Bureau staff assist journalists pursuing feature stories
about Lynchburg and the region. Whether a freelance travel writer, on the staff of a print or broadcast
outlet, or writing a publication to promote your upcoming meeting, our team can help you plan your
visit.
Media Services Include:
News Releases
Contact us today to get added to our news release list to keep up with news in Lynchburg!
Multimedia Resources
discoverLynchburg’s library of high resolution photos can be requested for use, as well as promotional
videos and a viral video series in multiple languages for the international traveller.
Media Travel Arrangements
Allow our team to customize your itinerary, take you on a personal familiarization tour, and schedule
interviews and appointments with key people in the tourism and/or business community.
Research
Get the most up-to-date information on the Lynchburg Region, including city history, fact sheets, current
tourism data and brochures.
For story ideas, high-resolution photographs and other media inquiries, please contact Krista Boothby
at (434) 485-7269 or via e-mail at [email protected]
Transportation
TOURISM INFORMATION
Lynchburg Visitor Information Center
Corner of 12th & Church Streets
216 Twelfth St. (GPS)
Lynchburg, VA 24504
434-485-7290/ 800-732-5821
Enterprise Rent-A-Car
3913 Old Forest Rd.
Lynchburg, VA 24501
434-385-7511
www.Enterprise.com
Lynchburg Regional Convention & Visitors Bureau
Office: 901 Church Street, Suite 104
Mailing: 900 Church Street
Lynchburg, VA 24504
434-485-7299/ 800-732-5821
www.LynchburgVirginia.org
Hertz
Lynchburg Regional Airport
434-237-6284
www.Hertz.com
BUS SERVICE
Greater Lynchburg Transit Company (GLTC)
1301 Kemper St., P.O. Box 797
Lynchburg, VA 24505-0797
434-455-5080
www.GLTCOnline.com
TRAIN SERVICE
Amtrak
825 Kemper St.
Lynchburg, VA 24501
434-847-8247
www.Amtrak.com
CAR RENTAL
Avis
Lynchburg Regional Airport
434-239-9826
www.Avis.com
Budget
Lynchburg Regional Airport
434-237-5626
www.Budget.com
National
Lynchburg Regional Airport
434-239-5785
www.nationalcar.com
AIRPORT INFORMATION
Lynchburg Regional Airport 350
Terminal Drive
Lynchburg, VA 24502
434-455-6090
www.LynchburgVA.gov/airport
US Airways
Lynchburg Regional Airport
434-239-8979 / 800-428-4322
www.USAirways.com
Falwell Aviation, Inc.
4332 Richmond Highway
Lynchburg, VA 24501
Virginia Aviation
970 Airport Road Lynchburg, VA
24502 434-237-8420 / 800-543-6845
www.virginiaaviation.com
Freedom Aviation
310 Hangar Road
Lynchburg, VA
434-237-7002 / 800-543-6845
Contact Us
Lynchburg Regional Convention & Visitors Bureau
Office: 901 Church Street, Suite 104
Mailing: 900 Church Street
Lynchburg, VA 24504
434 485-7299
www.discoverLynchburg.org
Lynchburg Visitor Information Center
216 Twelfth Street
Lynchburg, VA 24504
434 485-7290
(800) 732-5821
Check us out at discoverlynchburg.org
Connect with us on Facebook, Twitter, YouTube and more!
Image and Video Request
Please contact us to obtain the high-resolution images of Lynchburg and the Central Virginia region
found on our website. Images are to be used to promote travel to Lynchburg, VA via articles in
newspapers, magazines, blogs, travel websites and guides.
discoverLynchburg also offers informational videos produced in multiple languages for the international
traveler. These are hosted on the discoverlynchburg.org website and our YouTube channel as well.
If you have any questions or need specific images other than what is on the website, please contact us
at 434-485-7299.
Scan for an informational video on Lynchburg and the region.