Sponsorship Proposal - The Italian Chamber of Commerce and

ITALIAN ART AND CULTURE IN EUROPE
FOR AN INTERNATIONAL AUDIENCE, AGED 20 TO 60
January-February -March-April-May 2015 Confirmed Artists Calendar
Eugenio Finardi
29 January - London Dingwalls
Marlene Kuntz
12 February - London Dingwalls
Giovanni Allevi
27 February - London Cadogan Hall
28 February - Brussels Bozar
1 March - Paris Cafe De La Danse
Franco Battiato
7 March – Amsterdam Melkweg
9 March - London Scala
10 March- Paris Alhambra
Maria Antonietta
14 March – Monaco Szymaski's
15 March - Wurzburg Kellerperle
16 March – Berlin Mondolibro
17 March – Amsterdam De Keet
18 March - London The Monarch
19 March - Luxembourg Rocas
20 March – Brussels La Piola
21 March - Paris Ciaognari
Enrico Brignano
21 April - Paris La Cigale
22 April - London O2 Shepherds Bush
26 April - Brussels St Michel
Subsonica
14 April - Barcelona Sala Apollo
15 April - Paris La Machine / Trabendo
16 April - London O2 Shepherds Bush
17 April - Brussels Vk
18 April - Amsterdam Melkweg
19 April - London O2 Shepherds Bush
20 April - LondonO2 Shepherds Bush
Alessandro Mannarino
13 May – London Dingwalls
and from June to the end of the next year others
great artists on stage.
The Best Italian culture in Europe - 12 Bridewell Place, London - Company n. 06801036
TIJ Events is a London-based company. Since 2008 it has been working to promote Italian music
and culture in Europe to an International audience. During these years TIJ Events has organised
events for major Italian artists, such as Roberto Benigni, Elisa, Ligabue, Franco Battiato,
Vinicio Capossela, Negramaro, Beppe Grillo, Pino Daniele, Edoardo Bennato, Giovanni
Allevi, Litfiba, Paolo Rossi, Gazzé/Fabi/Silvestri, Caparezza, Tiromancino, Alex Britti and
more, in major cities such as Monaco, Berlin, Paris, Barcelona and particularly in London.
The Best Italian culture in Europe - 12 Bridewell Place, London - Company n. 06801036
HOW WE SPREAD THE WORD
We are constantly in touch with major International communities around Europe. Our own
press office is linked to the most influential newspapers, magazines, web-magazines, tv and
radio channels based in London, Paris, Brussels, Amsterdam, Zurich, Lugano, Barcelona, Madrid,
and Berlin thus allowing us to grasp the attention of both the Italian and International Audience.
Our events are supported by Italian Embassies, Italian General Consulates, the Italian Chambers of
Commerce, Italian Cultural Institutes, as well as Italian Book Shops throughout Europe.
We have implemented Social media and Email marketing campaigns to gradually improve our
customer base and to offer them special promotions and gift cards. We also use traditional advertising
channels including fliers and posters presented in popular locations, as well as e-banners on the
official web sites of theaters and live music venues where events take place.
OUR TARGET
Directly in touch with around 55,000 people (Italian and International audience, aged 20-60)
who will attend the confirmed calendar, plus around 3,500,000 people in Europe (Italian and
International audience, aged 20-60) informed by fliers, posters, media channels, and web-activities
THE BENEFITS OF BECOMING OUR PARTNER
 Capture the attention of the Italian and International Audience, aged 20 to 60
 Capture the attention of key members of the industry, i.e. a specific audience comprising high
ranking members of business, cultural and political communities. These special guests will
have received a direct invitation, as personal contacts, from our PR team.
 Exposure on majors Italian and International radio stations, magazines and web-magazines by
press releases, exclusive interviews with the artists, and media invitations, so as to guarantee
media press cover following the events
 Every partner is directly involved by way of customised activities during each event (handingout leaflets and branded products, offering a special discount for the audience, catching new
potential customers via our mailing-list, social profiles, web activities, special contests to
involve audience through customised partner prizes)
 Every partner can make each event their “own event” by reserving a special area in the
theater/club/dedicated place just for their customers or special guests, customising each ticket
with their brand-logo and special quotes.
The Best Italian culture in Europe - 12 Bridewell Place, London - Company n. 06801036
MAIN SPONSOR PROPOSAL
The Main Sponsor Proposal is relevant to the whole (27 live shows)
Jan-Feb-Mar-April-May 2015 Confirmed Artists European Calendar
Logo on top on every official communication for each artist for each show
on printed stuff: fliers, posters, backdrop interview (40% of total)
on TIJ Events digital channels: on top official website
on official social profile covers (Twitter -Facebook), and mailinglist
10 (ten) free priority tickets per show
24 hours pre-emption of ticket sales
Customised activities (see Benefits of Becoming our Partner section above)
Reserve a dedicated area in the venue (conditional upon number of pre-booked tickets and
special restrictions on each place)
Media coverage
The Best Italian culture in Europe - 12 Bridewell Place, London - Company n. 06801036
PARTNER SPONSOR PROPOSAL
Partner Sponsor are maximum four (4) and are relevant to the whole (27 live shows)
Jan-Feb-Mar-April-May 2015 Confirmed Artists European Calendar
Logo on bottom on every official communication for each artist for each show
on printed channels: fliers, posters, backdrop interview (15% of total each)
on TIJ Events digital channels: on bottom official website, and mailinglist
4 (four) free priority tickets per show
24 hours pre-emption of ticket sales
Customised activities (see Benefits of Becoming our Partner section above)
Reserve a dedicated area in the venue (conditional upon number of pre-booked tickets and
special restrictions on each place)
Media coverage
TIJ Events – www.tijevents.com – facebook.com/tijevents – twitter.com/tijevents
Alessandro Allocca – TIJ Events Marketing Campaign Manager - (+44) 0799 99 30115 - [email protected]