Media 520 - Who`s Green?
Transcription
Media 520 - Who`s Green?
A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA Why “Green Living”? The community you love The home you live in The air you breathe The water you drink The money you save Who’s Green? is Tucson’s local resource to green living. In partnership with 92.9 The Mountain, our mission is to create awareness of eco-friendly retailers, services, builders, and organizations. Who’s Green? reaches consumers that care about the environment and support the companies that are committed to making a difference in the lives of Tucsonans and our environment. Our sponsors currently reach thousands of consumers who are mindful of our community and who are looking for products and services that align their values with their personal buying decisions. The “Go Green” Campaign will target the following categories: • • • • • • • • • • • • • Local Utility Companies Grocery Stores Green Investments Paint Companies Politicians Retailers that support “ Living Green” Appliance Companies Natural Material Building Companies School Districts Home Builders Banks Automotive Public Transit Contact Priscilla Sheridan Media 520 ©Copyright 2008 All Rights Reserved 520-749-5845 A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA This joint “GO Green” Campaign between whosgreenaz.com & 92.9 The Mountain will include: • • • • • On-air and Streaming radio promotion “Banner Ad” on 929themountain.com’s Home Page which will direct listeners to the “Go Green” page. A special joint “GO Green” web page on 929the mountain.com that will include valuable information about being “Green” which will then take people to the whosgreenaz.comʼs site and the Business Directory as well as additional information. A “GO Green” Keyword on all 7 of Clear Channel Radio station’s web sites, allowing people to search for “GO Green” on all 7 of the station’s web sites. The Mountain’s Morning Show Jenny & Blake have agreed to record additional promotional spots that promote the “Go Green” portion of the web site. Sample of Major Sponsor Radio Script: Go Green is brought to you by Tucson Water. We don’t get much rain in the desert, but we can all save water by using what nature provides. Harvesting rainwater can be as simple as putting depressions around our trees or building small mounds to direct the rain toward our plants instead of towards the street. For More green tips, go to 929themountain.com and click on the GO GREEN banner or keyword Go Green. Sample of Shared Sponsor Radio Script: This Go Green tip is brought to you by Cartridge World Did you know that keeping your tires inflated properly can improve gas mileage by more than 3%. Every gallon of gasoline saved keeps 20 pounds of carbon dioxide out of the atmosphere? For More green tips, go to 929themountain.com and click on the GO GREEN banner or keyword Go Green. Contact Priscilla Sheridan Media 520 ©Copyright 2008 All Rights Reserved 520-749-5845 A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA Major Sponsorship Package Includes: • Inclusion 5x per week, :30 on-air “customized” Green Tip Messages over 4 weeks. (M-F, 7am-11pm) Total of 20 (twenty) • Inclusion 5x per week, :30 streaming “customized” Green Tip Messages over 4 weeks. (M-F, 7am-11pm) Total of 20 (twenty) • Sponsor will have a “Keyword” listing on all 7 Clear Channel stations - 93.7 KRQQ, 92.9 The Mountain, 790 AM NewsTalk KNST , 1450 AM COOL, 98.3 FM HOT, 1600 AM KXEW Tejano, and 97.1 FM La Preciosa. • Sponsor Logo and link will appear on the “Go Green” page on 929the mountain.com web site for one month. • Sponsor Logo and link will appear on “whosgreenaz.com” website for one month. • 50 Word Sponsor Bio in 2 (two) resource categories of your choice on the whosgreenaz.com” web site. Investment Per Sponsor = $2,000* *Only 2 Available Per Month • Production: is included in your sponsorship. The production will follow a “doughnut” style format with your “customized” sponsor message and a consistent open and close. • Exclusivity - This is an exclusive opportunity that will be available to only 2 non-competitive sponsors in any given 4 week period during the course of the campaign. Contact Priscilla Sheridan Media 520 ©Copyright 2008 All Rights Reserved 520-749-5845 A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA Shared Sponsor Package Includes: • Inclusion 5x per week, :30 on-air “generic” Green Tip Messages over 2 weeks. (M-F, 7am-11pm) Total of 10 (ten). • Inclusion 5x per week, :30 streaming “generic” Green Tip Messages over 2 weeks. (M-F 7am-11pm) Total of 10 (ten) • Sponsor will have a “Keyword” listing on all 7 Clear Channel stations - 93.7 KRQQ, 92.9 The Mountain, 790 AM NewsTalk KNST , 1450 AM COOL, 98.3 FM HOT, 1600 AM KXEW Tejano, and 97.1 FM La Preciosa. • Sponsor Logo and link will appear on the “Go Green” page on 929the mountain.com web site for one month. • Sponsor Logo and link will appear on “whosgreenaz.com” website for one month. • 50 Word Sponsor Bio in 1 (one) category of your choice on “whosgreenaz.com” web site for one month. Investment Per Sponsor = $1,000* *Only 4 Available Per Month • Production: is included in your Shared Sponsorship. The production will follow a “doughnut” style format with a generic “green message brought to you by” mention and a consistent open and close. • Exclusivity- This is an exclusive opportunity that will be available to only 4 noncompetitive sponsors in any given 4 week period during the course of the campaign. Contact Priscilla Sheridan Media 520 ©Copyright 2008 All Rights Reserved 520-749-5845 A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA As a whoʼs green? participant, the undersigned agrees to fund the campaign as spelled out in this proposal. You will agree to fund this campaign prior to the production unless other terms are agreed upon or you will forfeit your sponsorship. Please remit all payments for whoʼs green? to: Who’s Green AZ.com Attention: Priscilla Sheridan 4361 N Lason Lane Tucson, AZ 85749 TAX ID: #20-2055757 whoʼs green? Partner Authorized Signature: _________________________________ Company _______________________________________________________________ Title ___________________________________________________________________ Address _________________________________________________________________ Phone # ________________________________________________________________ Product or Service Featured _________________________________________________ Week/ Weeks scheduled ____________________________________________________ Date __________________ MEDIA 520 Representative _________________________________________________ Title __________________________________________________________________ Date ___________________________________________________________________ Contact Priscilla Sheridan Media 520 ©Copyright 2008 All Rights Reserved 520-749-5845