media kit - ABC Kids Expo 2016

2016
MEDIA KIT
HISTORY
WUBBANUB
of the
“
Seventeen years ago, my family embarked
on our first vacation. With my newborn
son Bret in tow, we looked forward to a
relaxing week away from home. Baby Bret,
however, was unable to relax without the
comfort of his much loved pacifier. His
pacifier was difficult for his tiny hands to
grasp, and he dropped it often. Faced
with a tearful child, I desperately needed
a way to ensure that he was able to keep
his pacifier nearby. His favorite soft plush
toy caught my eye, and I grabbed the hotel
sewing kit. In a moment of inspiration, I
sewed his plush onto his pacifier, and the
FIRST WUBBANUB WAS BORN.
why choose
WUBBANUB
It’s no accident that babies and parents
love their WubbaNubs. Created by a
mom, they are unlike any pacifier out
there – easy to grasp, nearly impossible
to lose, and instantly comforting. It is
baby’s first friend.
• We are a “family first”
company that believes in
making the lives of busy
parents easier.
• We believe that every
WubbaNub product purchased
for your child should be special.
• We are inspired by our
customers, their families and
their individual stories.
OUR BELIEFS & VALUES
• We highly value the deeply
rooted trust in our product
from families and NICUs
alike.
• We are humbled to be a first
friend to newborns and a
family keepsake.
ANATOMY
of a
WUBBANUB
PHILOSOPHY
of WUB
Carla’s core philosophy of creating
products that she would feel safe
giving her own children still holds true.
WubbaNub© has earned a reputation
in the parenting and children’s
industriesfor being dedicated to
nurturing babies in the safest way
possible. The pacifiers are BPA-­free,
latex-­free,and made of medical-­grade
silicone. By surpassing the strictest
safety codes and regulations,
WUBBANUB HAS BECOME A
TRUSTED BRAND AMONG PARENTS.
OVER 350,000
FUTURE WUBBANUB
LOVERS ARE
BORN EVERYDAY
which
WUB?
In 1999, WubbaNub released the
first two WubbaNub© styles: the Red
Dog and Yellow Duck. The collection
has since grown to 20 original
WubbaNub© designs, including the
Baby Giraffe, Elephant, and Little
Lamb. With 32 total designs, there
is the perfect WubbaNub© for every
baby! In addition, a new WubbaNub©
product line is set to launch in the
Spring of 2016, geared toward older
infants and to and toddlers.
new
RED DOG
Item #: 21196
YELLOW DUCK
Item #: 21195
LONGHORN BULL
Item #: 22331
LITTLE LAMB
Item #: 22351
BABY YELLOW DUCK
Item #: 22554
BABY GIRAFFE
Item #: 22352
BROWN PUPPY
Item #: 22294
TABBY KITTEN
Item #: 22295
GREEN FROG
Item #: 21635
ELEPHANT
Item #: 22407
PINK BEAR
Item #: 22428
BLUE BEAR
Item #: 22428
coming
soon!
PINK KITTY
Item #: 22484
new
BABY DINO
Item #: 22486
BABY HIPPO
Item #: 22551
TINY FOX
Item #: 22552
BABY LION
new
2016
BABY PENGUIN
Item #: 22555
LITTLE LION
Item #: 22485
LITTLE MOUSE
Item #: 22556
MONKEY
Item #: 22330
PRODUCTS
giving
WUB
Carla has always been emphatic about
creating a company that is “paying it forward.”
Philanthropy has been an integral part of
the WubbaNub© company culture since its
inception. Relationships with hospitals helped
WubbaNub© grow into the company that it is
today, and Carla remains passionate about
giving back hospitals and their patients. Every
year, WubbaNubs are donated to neonatal
units, NICUs, and pediatric units across
the country. Three years ago, WubbaNub©
forged a formal partnership with Baby Buggy,
a non-­profit organization devoted to providing
essential gear and services to families in need.
WubbaNub© makes monthly donations to Baby
Buggy and has distributed
over 1,600
WubbaNubs to families to date. Last summer,
WubbaNub© employees began regularly
donating their time by volunteering in the Baby
Buggy warehouse.
BENEFITS of becoming a retailer
Grow with us
Over 350,000 future WubbaNub
lovers are born every day!
Our customer base is evergrowing, and with over a million
WubbaNubs sold this year alone,
your store can become part of
this exciting journey.
The power of trust
We all know that trust plays an enormous
part in parental decision-making, which is
why a recommendation from one of our
extremely satisfied parents can go a very
long way. Share in our great reputation when
customers get excited about what great things
WubbaNub can do for their families.
Their collection starts
with you
We all know that trust plays
an enormous part in parental
decision-making, which is why
a recommendation from one of
our extremely satisfied parents
can go a very long way. Share
in our great reputation when
customers get excited about
what great things WubbaNub
can do for their families.
BENEFITS of becoming a retailer
Support Our Company – Support Global Charity
The WubbaNub was created to help families, and that help extends to those who need it most.
WubbaNub donates hundreds WubbaNubs to charity every year. When our loyal customers bring
a WubbaNub into their families, they know that their purchases are allowing us to continue our
charitable work around the world –spreading joy, and happiness to families in their time of need.
A WubbaNub for all
Occasions
Baby showers, winter holidays,
birthdays, or just a wonderful
surprise - WubbaNubs are a
convenient gift that makes the
whole family happy!
Design at Its Best
Our beautifully crafted
WubbaNubs stand out wherever
they are – and with the huge
variety of different designs and
our custom display, you can
attract future customers.
who buys
WUBBANUB?
Share WubbaNub© ’s customer base – our buyers include affluent millenial moms.
Actress Diana Ramirez
Gray’s Anatomy Star Sarah Drew
Kelly Clarkson
Gisele Bundchen & Tom Brady
CELEBRITIES
buy & endorse us!
Jenna Dewan Tatum
Simon Cowell & Lauren Silverman
Megan Fox and Son Noah
Anna Faris and Son Jack
WubbaNub on
SOCIAL MEDIA
WubbaNub© customers show high engagement across facebook and instagram,
upping your store’s chances of gaining exposure on social media.
24.5K+ 10.6K+
FACEBOOK
LIKES
INSTAGRAM
FOLLOWERS
WubbaNub
TESTIMONIALS
Our customers are enthusiastic and loyal to WubbaNub© , and a recommendation
from one mother to another is a trusted one. A sale is only the begginning of a trusted
relationship between your store and the customer, their family, and their friends. Be the
store that welcomes the every-growing Wubbanub community.
“
There isn’t much more
to say about wubbanub
pacifiers, other than that
they are simply amazing.
“
Our little man loves it, from
day 1 in the hospital...Great
gift idea for expectant moms!
“
I LOVE WubbaNubs! We have
the monkey, elephant, lion,
reindeer, cat and giraffe...I’ll
probably include a Wubbanub
in every gift I give at a baby
shower from now on.
WubbaNub
AS SEEN ON
JOIN OUR COMMUNITY
OF 3000+ RETAILERS
How to become a WubbaNub
RETAILER
Becoming a retailer is easy! Visit www.wubbanub.com/become-a-retailer
or call us at (203) 799-7633 for more information.
For more info, contact us at
[email protected]
call (203) 799-7633 or
fax (203) 795-4583
facebook.com/wubbanub
@wubbanub
@wubbanub