Darshanen Vasanthan

Who we are and
what we do
Darshanen Vasanthan - CEO Diabird
Zurich – July 3, 2013
Incuray Ltd.
Räffelstrasse 25 I CH-8045 Zürich
( +41 41 799 69 41
www.incuray.com
Our Mission
At heart, Incuray is a professional internet technology firm. However, two
hearts beat within our breast: we are also passionate entrepreneurs. We are
convinced that the combination of these strengths can create valuable
synergies
§ 
All the way from the initial idea to the company foundation, our efficient
incubation approach fosters creative entrepreneurs and innovative ideas
§ 
In the area of digital services we focus our expertise on creating, implementing
and operating high-class digital services
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Founders
Max Meister
Mark Berger
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Oliver Walzer
Our Focus
§ 
Our goal is to revolutionize and redefine industries, processes and consumer
behavior
§ 
Thanks to our interdisciplinary knowledge and our active support of
revolutionary ideas we are able to create novel and profitable business
opportunities
§ 
We focus our expertize on three promising areas:
Online
Education
E-Health
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E-Commerce
Morpheus – Incuray Accelerator Process
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Morpheus – Incuray Accelerator Process
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Our Technology Unit
§ 
Incuray maintains various teams of experienced software developers
(Switzerland, Germany, India and the Ukraine)
§ 
The teams are actively managed by Incuray’s CTO in Switzerland
§ 
All team members have employment contracts with Incuray
§ 
Incuray uses the synergies of these collaborations offering a wide range of
digital services such as digital branding, mobile solutions and e-business
services
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Our Startups
Professional online learning platform
www.diplomero.com
Knowledge platform for companies, universities
and students
www.eduala.com
Online platform for fitness and sport
www.fitonic.net
Interactive smartphone application for diabetics
www.diabird.com
Real estate platform in the Balkan area
www.immobalk.com
Online services for the car market
www.carfritz.com
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We improve diabetic‘s quality of life
with a motivational and intuitively to
use smartphone application.
Darshanen Vasanthan | CEO
( +41 79 631 22 91
Diabird
c/o Incuray Ltd.
* [email protected]
Räffelstrasse 25
diabird.com | blog.diabird.com
CH-8045 Zürich
How the idea of Diabird was born
Family member is affected
by type 2 diabetes
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Who developed the idea
Vision
Incubation
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Foundation
Our Solution
COMMUNITY
DIARY
Receive support from
peers & experts
Track and store daily life
GOALS
COMPANION
Get individual tips
based on app activities
Complete personal
challenges
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Diabird @Incuray – Stage I
§ 
Researches (diabetes market/needs of diabetics and stakeholders)
è Workshop I: Presentation of findings and discussion
§ 
Developing a business model for the smartphone-app
è Workshop II: Presentation of Canvas Model and discussion
§ 
Exchange with CTO in terms of plain app-architecture
è Workshop III: Discussion and opportunities of development
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Diabird @Incuray – Stage II
§ 
Business plan for the interactive diabetes management app + pitch
è Feedback and learnings
§ 
Get to know the work environment and processes of Incuray as partner
è Work in a coworking space and official start with Diabird
§ 
Creation of workflow and visualizations of the smartphone-app
è Discussions and preparation for the development of the prototype
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Diabird @Incuray – Stage III
§ 
Collection of information in terms of founding and thoughts about shares
è Discussions and contracts
§ 
Structuring company and funding
è Definition of roles and processes and search for investors
§ 
Entering the market and commersialization
è Support in back-office
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Diabird @Incuray – Status quo
P
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Why an incubator is a convincing vehicle to
establish a company?
§  Trust encourages you!
§  Gain great experience in the world of start-ups
§  Co-working is exciting
§  Enter a broad network of entrepreneurs
§  Support (technical back-office, funding etc.)
§  Efficient process in product development
§  Seed financing and cost reduction
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Contact
Incuray Ltd.
Räffelstrasse 25 I CH-8045 Zürich
( +41 41 799 69 41
* [email protected]
incuray.com
Diabird
Räffelstrasse 25 | CH-8045 Zürich
( +41 79 631 22 91
* [email protected]
diabird.com | blog.diabird.com
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Backup - Uniqueness
• 
Connectable BG meter (Bluetooth)
• 
Motivational, interactive companion
• 
Personalized entry system
• 
Stories/Data can be shared with peers and experts
• 
Weekly goals to control the issue in the long-term
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Backup - Validated value proposition
• 
Qualitative interviews with diabetics
• 
Qualitative interviews with health care professionals
• 
Discussions with renowned experts
Efficiency
Quality
Mobility
Motivation
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Backup – Our Partners
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Backup - Members of the advisory board
Prof. Dr. med. Roger Lehmann
UniversitätsSpital Zürich
Doctor in Charge for Endocrinology,
Diabetology and Clinical Nutrition
Stephanie Alder
Schweizerische Diabetes-Gesellschaft
Projects & Marketing
Prof. Dr. med. Christoph Stettler
Inselspital Bern
Doctor in Charge for Endocrinology,
Diabetology and Clinical Nutrition
Peter Jäggi
Roche Diagnostics (Schweiz) AG
Head of Diabetes Care
Priska Giger
Diabetesgesellschaft
Region Basel
CEO
Darshanen Vasanthan/Max Meister
Diabird
Co-Founders
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