PDF - Oklahoma Pork Council
Transcription
PDF - Oklahoma Pork Council
okPORKPAGES official magazine of the Oklahoma Pork Council | www.okpork.org Volume 17 | Issue 3 | Fall 2013 CONTENTS Fall 2013 6 A great time to give back to Oklahoma okPORK encouraged Oklahomans to give blood before Memorial Day by offering them a free pork sandwich. The response was overwhelming. 8 Oklahoma Pork Open Golf Tournament It’s always a fun day when pork producers and industry friends can gather on the golf course. But there’s a bigger purpose than a round of 18. 10 Traveling, Learning, and Making Connections Participants from across Oklahoma toured almost every facet of the pork industry. Read about their experience and what they learned from the trip. 16 Swine & Wine Dinner The first Swine & Wine Dinner, hosted by Hensley’s Grill, was a huge success. Read about all the decadent food and perfect wine pairings. 18 Serving our fellow Oklahomans When devastating tornados struck Oklahoma many times in May, Oklahoma pork producers and okPORK staff took to the grill to provide food and a bit of comfort for those affected by the storms. 2 • Oklahoma Pork Council T Fall 2013 Volume 17• Issue 3 BOARD OF DIRECTORS OFFICERS President | Basil Werner, Kingfisher President Elect | Dottie King, Calvin Vice President | Tina Falcon, Tecumseh Treasurer | Keith Reiner, Enid BOARD MEMBERS Darren Appleton, Enid Darren Kraus, Weatherford Bert Luthi, Sharon David McMullen, Minco Chris Wallis, Allen Robbie Woods, Enid EX OFFICIO Dr. Scott Carter, Stillwater Wathina Luthi, Gage Brett Ramsey, Jones STAFF Executive Director Roy Lee Lindsey, Jr. • [email protected] Friday, November 1, 2013 | Gaillardia Country Club 5 Courses & 5 Bourbons | Tickets $100 | 405.232.3781 Event and Outreach Specialist Mark McGinnis • [email protected] Office Manager Donna Jackson • [email protected] Communications Specialist Kristin Alsup • [email protected] Let the Mouthwatering Begin! Oklahoma Pork Council 901 North Lincoln, Suite 380 Oklahoma City, OK 73104-3206 Phone 405.232.3781 • Fax 405.232.3862 Toll free in Okla. • 888.SAY.PORK WEBSITE www.okpork.org ON THE COVER The T&W Tire team - John Russell, David Hightower and Terry Nitzel - participate in the Oklahoma Pork Open on August 9. Photo by Kristin Alsup. Programs are made available to pork producers without regard to race, color, sex, religion or national origin. The Oklahoma Pork Council is an equal opportunity employer. okPORK PAGES is the official publication of the Oklahoma Pork Council and is published four times per year in March, June, September and December by the Oklahoma Pork Council. The Pork Chop Shop opens soon! Making mouths and stomachs happy at a state fair near you! Oklahoma State Fair – September 12-22. Tulsa State Fair – September 26-October 6. All Pork Pages inquiries should be directed to the okPORK office or [email protected] Writer Kristin Alsup Designer Nikki Snider Editor Donna Jackson Stay Connected : search okpork •3 FROM THE PRESIDENT | BASIL WERNER Thankful for rain & good news As I prepared for this column, I began to reflect on this summer and what makes this summer different from so many others we have had. As the “dog days” of summer are here and we are quickly preparing for the first day of school and fall activities – I am thankful for the rain. Where I live and work we haven’t seen this kind of rain in a long time. I also know that not everyone has been as lucky as we have been. I continue to hope for those who need the rain to receive it. Non-traditional forms of revenue On July 21, okPORK held the first Swine and Wine dinner. It was early evening on Sunday – and was an extremely fun event to be a part of. It was full of good wine and great food! I urge you all to take the opportunities as they arise to make yourself part of one of these events. The third-annual Bacon and Bourbon dinner is just around the corner and I can promise I will be in attendance. Why would you want to pass up a five-course dinner, with each course containing a perfectly paired combination of bacon and bourbon? okPORK is moving At the end of August, Roy Lee Lindsey and the okPORK staff will be vacating their current office space and moving into a brand new space. The space is located on the third floor of the Oklahoma Blood Institute building on Lincoln Boulevard in Oklahoma City. I know he and the staff are excited about the new office space and the location near the Capitol. Each feature of the office was built to suit what we wanted and everyone is looking forward to seeing what the future holds for okPORK in the new space. National updates during the okPORK Board of Directors retreat As I write this, we are winding down the Board of Directors retreat in Tulsa. It was a treat to hear Pat McGonegle from the National Pork Producers Council give a presentation about the successes they are seeing in several states against animal activists. After having our butts kicked by the activist groups for so long, it is nice not to hear the doom and gloom report about what is coming around the corner. I hope you are having a happy and productive summer. I hope you are getting ample rain. I hope to see you at some of the events soon – and hope that I saw you at the okPORK Open in Hennessey. • We Have Moved The new okPORK address is 901 N Lincoln Blvd., Suite 380, OKC, OK 73104-3206 See page 15 for all the details. 4 • Oklahoma Pork Council FROM THE EXECUTIVE DIRECTOR | ROY LEE LINDSEY, JR. The devil’s in the details A couple of weeks ago, I was up early heading to Swine Field Day at OSU and turned on the radio to listen to coverage of the British Open golf tournament. As the intro for the radio coverage begins to play on ESPN Radio, I realize something about the intro is not right. It dawns on me they are playing the intro from the U.S. Open – NOT the British Open. As the host of the show comes on the air, he immediately has to apologize and correct the error. Following the crash of the Asiana Airlines flight in San Diego, a local television station went on the air with a graphic listing the names of the pilots – which turned out to be incorrect and mocking. Anyone who saw the graphic knows exactly what I’m referencing, but this is another example of no one bothering to double check the names. When the segment aired, it drew a tremendous negative response from viewers. When major media outlets make these kinds of blunders, what does it say about the credibility of their work as a whole? If you see someone who is constantly misspelling words, is constantly late for work or consistently fails to pay attention to the details – what is your perception of the quality of their work? How much faith do you put in them to live up to the promises or statements they have made? Attention to details in our own lives As pork producers across the country work tirelessly to demonstrate our commitment to a set of ethical principles, nothing is more important to this effort than the attention to details. When you think about the guidelines in the Pork Quality Assurance Plus (PQA+) program for the use of antibiotics or any medications with our pigs, you recognize the need for accurate records about administration of medications and following required withdrawal times. As we work through the challenges of Porcine Epidemic Diarrhea virus attention to proper feed rations and utilization may be the difference in being able to stay in business or being forced out of business. Details Matter When so many of our day to day tasks are repetitive in nature, it is easy to “sleep-walk” through the task. However, when you don’t give your entire attention to the tasks at hand, it is easy to forget to turn off the water or miss the details. Details are not sexy. They aren’t flashy. And most times, they aren’t fun. However, paying attention to the details If you are reading this – send Kristin Alsup an email at [email protected] with the address the magazine was sent to, your name and email address. You will be entered to win a $50 Visa gift card. (PEDv), an absolute commitment to biosecurity and the detailed processes in place to limit spread of the disease are essential if we are going to control the spread of PEDv. Our critics and opponents are always looking for that one instance on a farm where a worker fails to follow the developed protocols for care and handling of animals so they can shoot footage for another “undercover video.” At a time when we’ve seen corn prices well above $7 per bushel, is what makes us successful. Attention to the little things demonstrates our commitment to animal care, our commitment to natural resources. We simply cannot afford to allow mistakes to be made on our farms simply because we don’t pay attention to the details. As you interview prospective employees, discuss daily responsibilities and expectations with employees and co-workers, nothing is more important than your commitment to the details. • •5 A great time to give back to Oklahoma “You helped OBI during a very unusual week – one that Oklahomans will never forget. Without knowing what that week would hold, your support with the blood drive – planned months in advance – meant OBI was able to be that outlet of giving for people in our area.” John Armitage, CEO Oklahoma Blood Institute photos and story by Kristin Alsup Tom Manske, director of development for the Oklahoma 4-H Foundation is all smiles while donating blood. He must be thinking about the pork sandwich for lunch. Jennifer Leigh and Roy Lee Lindsey tell Magic 104.1 listeners about the okPORK blood drive and need to donate to OBI. An OBI donor gets ready to enjoy a pulled pork sandwich served up by an OBI volunteer and Miss Oklahoma Collegiate America 2013. 6 • Oklahoma Pork Council A s every Oklahoman knows, tornados ripped parts of the state apart this spring. The whole nation watched in horror as debris was launched through the air and homes disappeared. Thousands of people were affected, hundreds were injured and some even died. People from every walk of life immediately began looking for ways to provide aid to the victims. They gathered donations and volunteered to shoulder the task of cleaning up. Musicians played and chefs cooked until they could no longer continue to do so. While some may believe in fate while others choose not to, it was a happy coincidence for many when the long scheduled okPORK Pre- Memorial Day Blood Drive was the same week as these intense storms. The Oklahoma Blood Institute’s president and CEO, John Armitage said in a letter to okPORK, “You helped OBI during a very unusual week – one that Oklahomans will never forget. Without knowing what that week would hold, your support with the blood drive – planned months in advance – meant OBI was able to be that outlet of giving for people in our area.” As it has for the past seven years, okPORK provided all the fixings for pulled pork sandwiches and chips. In addition, stress relief pigs and a chance to win a picnic for 40 catered by okPORK were featured among the incentives for donating blood during the drive. In the same letter Armitage also said, “Holiday weekend donations are always a challenge for OBI. However, once again the dedication and support of the Oklahoma Pork Council made it possible to meet the medical needs of thousands of Oklahomans who required it just to make it through the Memorial Day weekend.” According to OBI, it takes an average of 700 blood donors each day to meet the needs of the patients in the 144 hospitals they serve. In addition, since donor centers are not open on Sunday the number of donors needed each day is actually boosted higher. On holiday weekends, those needs are even larger due to few blood drives, closed donor centers and donors gone on vacation. okPORK continually strives to be a partner in our state-wide community whenever possible. When okPORK learned about the opportunity to provide assistance to OBI during one of these holidays they leapt at the chance to help. This year alone 2,547 people decided they would donate blood. Since each donation can save up to three lives, more than 6,500 lives could have been saved through the okPORK blood drive. While the storms this year provided yet another reason for people to get out and donate, okPORK was proud to provide those people with a nutritious and fulfilling lunch. Nobody had to leave with an empty stomach. While everyone hopes to avoid this kind of destruction near their home, okPORK knows there is always a need for the blood donated to the Oklahoma Blood Institute. okPORK is proud of their contribution to helping people become silent heroes and proud to be a part of such a closeknit community state-wide. • Speech Contest Leaning on literary pigs of the past, Elizabeth Perdue spoke about life lessons we could all learn from pigs. Her reference to Wilbur from “Charlotte’s Web” had the entire auditorium reaching into their memories and pulling up lessons learned from Wilbur. She continued to speak about the different things readers have learned from the literary pigs and then she gracefully transitioned into discussing the many ways pigs have helped humans in the past. Research, medicine and food were a few of the topics she was able to speak about. Perdue has been a fixture among the top placing speeches for several years. This year, she was proud to snag the top honor. “It makes me happy to be able to come and do a good job on my speech,” Perdue said. Holding her Youth for Pork Overall Winner plaque, Perdue posed in her green 4-H jacket with a huge smile. As a participant in the junior 4-H division, Perdue competed against students who were significantly older than she to win the contest. Each year okPORK hosts the speech contest during the Swine Field Day on Oklahoma State University’s campus in Stillwater, Okla. Each speaker has complete control over which aspect of the pork industry they will speak about – as the only requirement is for the speech to be about pork. Four divisions are available for competition – the divisions are based on the speaker’s age and sets specific limits on the length of the speech. A first and second place winner is announced for each division. The winners of each division go head-to-head in front of an audience of their supporters and the judges get one more chance to hear each speech. Once the judges decide which speech will win, the overall winner is announced. Students who are and will continue to be leaders come from across the state to be involved in the competition. Hopefully, the information they are learning will stick with them and when the time comes the pork industry will help them find a career path. • “I place this class. . .” 4-H and FFA members from across the state make the trek to Stillwater, Okla. each summer to judge livestock. They jump into ag trucks and vans – sometimes in the wee early hours of the morning – to catch some experience judging cattle, sheep and pigs. okPORK is proud to be able to address the gathered judges during Swine Field Day at the Oklahoma State University Animal Science Arena. okPORK staff enjoy seeing the competition. Roy Lee Lindsey, executive director for okPORK, steals a moment or two from the collection of judges. During the couple of minutes Lindsey speaks, he thanks the judges for being interested in agriculture and explains about the Youth Leadership Camp okPORK conducts during the month of June. Each judge is encouraged to learn more about the camp, submit an application and take a shot at a five day immersion into Oklahoma’s pork industry. During the competition each judge gains a deeper perspective on how to function in their role as a member of their team, while moving between the classes of hogs. Students are exposed to the animals and are taught the skill to decipher small differences in the animals. The judges are also taught decision making, speaking and oral reasoning. When one looks through the résumés of these kids – wouldn’t anyone want employees with these qualities? Don’t you look forward to the day when they are moving into the pork industry? It won’t be long – for some, college is right around the corner. • •7 story and photos by Kristin Alsup Below: Members of the Seaboard Foods team putt during the Oklahoma Pork Open Golf Tournament. Oklahoma Pork Open Golf Tournament Producers and friends gather on the golf course to raise money for okPORK W aking up early and taking the drive to Hennessey, Okla. probably is not your first thought when you think of supporting okPORK. You think of the Pork Chop Shop and the Bacon and Bourbon dinner. Those are great ways to support the work, but so is the okPORK Open annual golf tournament. Held on August 9, each team of four players signed in at registration, jumped in their golf carts and sped off to their assigned hole before the shotgun start at 9 a.m. All 13 teams played each of the 18 holes of golf. A day on the course As each of the teams stopped at hole 8 • Oklahoma Pork Council 10 for a pulled pork sandwich or a quick conversation – one topic always filtered to the top. The weather was a big hit. With cloud cover and a nice breeze, each team was pleased with the sensational weather on a day in early August. As the day progressed, the teams began to finish putting their last hole. Once finished they slowly began to stream to the pavilion at the club house. Soon the results were read and there was no more curiosity about who would take the top spots. The results are below. Winners 1st: Chappell Supply & Equipment 2nd: Roberts Ranch #1 3rd: Longhorn Services Inc. 4th: McSpadden & Associates 5th: T & W Tire 6th: PIC Men’s Longest Drive: Jimmy Cadwig Women’s Longest Drive: Vannessa McClain Closest to the Hole (# 17): Bill Arndt Raising money to support okPORK There are two pots of money okPORK is able to draw from for programming. The restricted funds come through the Pork Checkoff and are only to be used for promotion, education and research related activities. The other source of money used for programming at okPORK is called Many thanks to our sponsors Generous sponsors help offset the costs of the Oklahoma Pork Open golf tournament. This allows us to raise more money for promoting the pork industry and pork products. We are grateful for the support of our sponsors. Members of the first place team sponsored by Chappell Supply show off their prize money. Bryan Reed, Blake Chappell, Stephen Hunt, and Jay Baker unrestricted. Those monies are raised through fund-raisers and support opportunities throughout the year. The okPORK Open provides several areas of which you, your business and your friends can be involved. First, you can bring a team. Come spend a day of fun on the course with other okPORK supporters. When your team registers they are able to buy up to four mulligans per person and as many drink tickets as they would like. Another way to support the okPORK Open is through a hole sponsorship. As a hole sponsor a sign is placed at the hole telling the players who sponsored it, the okPORK website hosts the list of sponsors for the entire year and each sponsor is listed in the okPORK Pages. This year, more people became involved as hole sponsors than ever before. Every single hole had a sponsor. Don’t wait and miss your opportunity next year. The opportunities don’t stop there. You can sponsor different prizes, lunch or the drink cart as well. With each dollar you spend the okPORK unrestricted programs are able to last just a little bit longer. How can you help okPORK continue to make a difference in our communities? • Automated Production Systems (GSI) Big Dutchman Blue & Gold Sausage Byford Buick Inc Chappell Supply Danbred North America Gilliam Hog & Cattle Inc. Hog Slat Inc. Longhorn Service Companies Okemah Chamber of Commerce Oklahoma Farm Bureau Oklahoma Veterinary Medical Association Osborne Industries Inc. P & K Equipment Phibro PIC Pork Checkoff QC Supply Robinson Brothers Farms OkPORK gift cards available for purchase For many years, okPORK utilized pork “checks” as a tool for making donations for the purchase of pork and as prizes for drawings, raffles, etc. As times have changed, the number of stores and restaurants willing to take this type of check has fallen significantly. As we studied different options for replacing our pork checks, we found an opportunity to develop a branded okPORK Award Card. The Award Cards (seen in the photo to the right) work just like a gift card and are accepted anywhere VISA is accepted. This greatly increases the opportunity for okPORK staff to use the cards in our promotional efforts. And it created an opportunity for our members and others around the country to also use the okPORK Award Card in local promotions or as gifts for family and friends. Some people have even indicated they will be purchasing the cards as gifts for farm employees. You can even have the cards personalized with an individual’s name or a personal message on each card. Getting your cards is an easy process. Complete the Award Card Order form (available at www.okpork. org soon) and email it to Donna Jackson ([email protected]) or fax it to 405232-3781. If you have any questions about the form or the process, please call the okPORK office at 405-232-3781 There is a fee of $3.95 per card. That is the cost to okPORK for each card and we simply ask that cost be covered by the purchaser. For orders of 10 cards or more, okPORK will pay the shipping fee. On orders less than 10 cards, a $20 shipping fee will be added to your order to cover the FED-EX charges. •9 story by Zach White | photos by Kristin Alsup Traveling, Learning and Making Connections Class II of the okPORK Youth Leadership Camp was a huge success. Thirteen Oklahoma students traveled across Oklahoma and got an up close and personal look at the pork industry. And they had a lot of fun and formed friendships along the way. T he Oklahoma Pork Council had one goal in mind when planning their Class II okPORK Youth Leadership Camp. That goal was to give the 13 participants an experience they would never forget; and that’s exactly what took place. On June 17, students - from homes across the state - arrived in Stillwater, Okla., to meet at the Atherton Hotel. The participants - Kelby Corbett, Emily Wilkinson, Deekota Williams, Makyla Hudson, Kylie Sellers, Kolby Coday, Taylor Pruitt, Jacob Magar, Steven Larimore, Ashton Baggs, Matt Drake, along with ag educator Travis Jinkens - sat nervously awaiting instructions, not sure what to expect from the coming week. A quick overview of the week’s itinerary was given by camp staff and in a blink of an eye, the 2013 Youth Leadership Camp began. After introductions, a media training session provided information on how and why leaders in the agricultural community interact with media, followed by in an overview of today’s pork industry. The intrigued campers began to get to know each other as they loaded the bus - for the first of many trips - to 10 • Oklahoma Pork Council tour the sow barns at Roberts Ranch of Oklahoma in Ames, Okla. Friendships quickly formed as nerves were replaced with excitement upon arrival. Jeff Mencke, production manager for the Roberts Ranch sow farm, joined the campers on the bus and instructed everyone to leave behind their belongings and prepare to shower before entering the facilities. Mixed emotions filled the room as campers came to the realization they would soon be experiencing a bio-security system first hand. At the end of the day, many agreed that separating into the smaller groups and touring the 11,000 sow farm was one of the best aspects of the camp, despite having to shower in and out. “My favorite part of the camp would have to be going to Roberts Ranch,” Coday said. “The tour guide we had was very helpful. He answered every single question we had and didn’t skip a point.” Afterward, the group had the opportunity to ask more questions when they joined the Roberts Ranch staff for a mouth-watering pork loin dinner that came with all the fixings. The staff went into further detail about their operation and owner Myrl Mortenson spoke about the history of Roberts Ranch, as well as how to be successful in today’s industry. “Hearing about how Roberts Ranch got up and running basically gave me a better insight of how to get into the business,” Corbett said. “It let me know that even though it might be hard at first, we can still accomplish it... we just need to dream big and go for it.” The first day came to a close as campers loaded the bus, waved goodbye, and headed back to Stillwater. Day two started early when the group arrived at Oklahoma State University’s Swine Research Farm. Assistant herd manager John Staude provided the camp with a detailed summary over how one should evaluate a commercial hog. The swine farm then gave each of the three teams a live hog to evaluate using their newfound knowledge. Students quickly loaded the bus for a short trip to OSU’s Food and Agriculture Products Center. Jacob Nelson, along with other members of the FAPC staff, guided campers in harvesting the three hogs they had just evaluated. Each camper gained handson experience when converting the hogs into a usable protein source for the U.S. food supply. “At first I was scared about harvesting the pigs but then I really didn’t think it was that bad,” Sellers said. “It was a great learning experience and I really got into it after a while.” After cleaning up and thanking the FAPC members for the once in a lifetime experience, the camp headed toward Hennessey, Okla. There, campers ate a delicious home-styled buffet and listened to a phenomenal presentation regarding Breeding/Genetics from Joe Popplewell, branch manager of Seaboard Foods. Equipped with a greater understanding on the topic, the adventure continued in Guymon, Okla. The lengthy bus drives provided campers with an opportunity to ask additional questions regarding camp or just about the pork industry in general. This gave camp staff - Dr. Scott Carter, Rusty Gosz, Rick Maloney, Kristin Alsup, and Zach White - an opportunity to share their expertise and knowledge on the different topics. “The kids getting to ask questions on the bus and getting answers was a huge deal,” says Jinkens, an ag educator from Chelsea, Okla. “They were able to gather a higher understanding on the topics and better promote the welfare for the pork industry.” After a short stop at the hotel, the campers participated in a great conversation with Jason Hitch of Hitch Enterprises at Hunny’s in Guymon. That evening, the camp was served pulled pork, smoked sausage, and baked beans along with other delicious items. Hitch spoke on a number of topics that included being a multi-generation farmer. He said that he was very proud that farming has been in his family since the 1800s. Hitch said he was a member of 11 different organizations within his community and advised that it was important to be more involved with your peers. “I really enjoyed when we went to Hunny’s and talked with Jason Hitch,” Hudson said. “I feel that he really went into depth and was very thorough with the information he provided.” On the third day, everyone met bright and early in the hotel conference room after breakfast. David Watkins, recruiting manager of Seaboard Foods, presented a brief overview of their operation, thus leading to more excitement about touring the Seaboard Foods processing plant. While filing in and changing into the proper attire, participants listened to a quick summary regarding rules and regulations before breaking into teams to begin the tours. Campers experienced all stages of the processing plant. The opportunity consisted of seeing the kill floor, along with hogs being harvested and processed for meat packaging. The campers seemed mesmerized by how organized and efficient the company was at harvesting and processing 19,000 hogs a day. The experience remained a huge topic of conversation for the remainder of the week. Seaboard then provided sandwiches, chips, and drinks while answering a handful of questions before the camp continued to Woodward, Okla. Campers were warmly welcomed by Bert Luthi of Luthi Farms upon arrival at the Woodward Event Center. The Cake Lady provided an assortment of delicious finger foods as everyone took their seats. Luthi talked about his personal experience in managing a contract farm and went into detail about the industry. Time flew by due to the high level of interactions between campers and Luthi. In fact, questions had to be cut off in order for the camp to remain on schedule. After saying goodbye, the intrigued group loaded the bus to head back to Stillwater. That evening campers and chaperones continued to bond over cheese fries and hamburgers at Stillwater’s famous Eskimo Joe’s. When the empty plates began to pile up, it was eventually time to call it a day. The fourth day kicked off by processing the hogs that were evaluated and harvested earlier in the week. Familiar faces welcomed the campers back to FAPC, then Nelson and staff instructed the teams in cutting the carcasses into the proper primal cuts. “It was so interesting,” Wilkinson said. “We learned how to break up the different parts by learning where to cut and figuring out the proper weights.” The group returned the cutting knives to FAPC and made their way to Oklahoma City for tours of Lopez Foods and Crest Foods. Lopez Foods provides the beef and sausage patties for the McDonald’s food chain. Participants saw the different processing lines that included the product being cut, cooked and packaged for direct delivery. Potential career paths became the main topic of discussion in the conclusion of the Lopez Foods tour and the guides stuck around to give some thoughtful advice. The camp then arrived at Crest Food’s newest location in Oklahoma City. David Brooks of Shawnee Milling Company, key supplier of Crest Foods, explained the science of operating a grocery store. He described the importance of product placement and how things are arranged throughout the store. Before departure, the teams had a friendly competition to find the most pork products. The winning team found 72 continued on next page • 11 items and each member was awarded a $25 prepaid Visa gift card. The last stop of the day was the Regional Food Bank of Oklahoma. Denice Hulburt, volunteer coordinator, helped the camp get ready for the evening. The camp joined with other volunteers to separate and package cauliflower into two pound portions. In two hours the participants had helped package 5,040 pounds of cauliflower, which would provide an estimated 4,200 meals for Oklahomans in need. After the day’s events, campers prepared themselves for the mock media interviews that would take place the following morning in Stillwater at the Oklahoma Horizons studio. Earlier in the week each team chose a scenario which could take place in the pork industry and were told to research possible solutions throughout camp. Andy Barth, an anchor at Oklahoma Horizons, randomly selected one 12 • Oklahoma Pork Council student from each team to answer a series of difficult questions regarding their scenario. Afterward, the Horizon team put together a news story using footage from the interviews; this gave the campers the opportunity to review the delivery of their message to the public. The learning experience taught the participants how to better promote the pork industry in interviews when the reporter is not on your side. A tour of OSU’s Boone Pickens Stadium began the finale of the camp. Students were then joined by parents, agricultural educators, media trainers, and pork producers for a closing meal at the Wes Watkins Center. The pattern of incredible meals continued when each individual received a side salad and a pork loin wrapped in bacon, followed by a delicious cheesecake for dessert. The meal was provided by Celebrations Catering. Kim Brock, OSU herd manager, was the guest speaker and delivered a powerful message to the audience. Brock spoke about how work ethic and drive are key factors in having future success. He said that it was encouraging to know these students are so eager to learn more about the swine industry that they would take the time out of their summer to participate in a camp like this. When the speech came to an end, emotions began to run high as each student received their certificate of completion and shared their most memorable moment of the week. It seemed apparent the hardest part of camp for the participants was having to say their goodbyes and head home. “Camp wasn’t just sitting in a classroom and learning about pigs,” Pruitt said. “We went from the breeding part all the way to market and saw everything in between. I had a blast and I just wish it didn’t have to end.” • “Camp was definitely one of the coolest experiences I’ve ever had. My favorite part was getting to meet everyone and I would warn people to get ready to become really close to all the other camp participants.” Ashton Baggs | Woodward, Okla. “I honestly thought I knew about the pork industry. Then going to see the sow units and having the different farmers come and speak to us – it really opened my eyes to what the industry is actually like. You learn so much, not just about the pork industry but about the livestock industry in general.” Kolby Coday | Coweta, Okla. “Camp was the opportunity of a lifetime. Being able to go to Roberts Ranch – with the biosecurity that is so insane – and them even letting us go and tour their operations and seeing what a sow farm is, basically away from the family farm, was an awesome experience most people won’t ever get.” Kelby Corbett | Elgin, Okla. “My favorite part of camp was learning about the history of the family owned farms. I also never thought I would have the opportunity to harvest and process an animal. It was crazy going to the Seaboard Food’s processing plant – knowing how long it took us to harvest and process one little hog and then watching them do so many in such little time.” Matthew Drake | Haskell, Okla. “I figured I would have fun, but I didn’t think camp would be this much fun. My favorite part was the bus rides when we got to write our questions down because I felt like it was a great learning process. It was also really cool to see the commercial operations and the entire process from start to finish.” Makyla Hudson | Collinsville, Okla. “My favorite part of camp was the fact that we were able to see the full operations of the swine industry. It was great seeing a processing operation as big as Seaboard because I know not many people would have that opportunity.” Steven Larimore | McCloud, Okla. “I never really expected camp to be as good as it was. I loved getting to listen to some of the brightest people in the industry. It was a great experience to listen to what they all knew and it was really eyeopening to see how efficient they were.” Jacob Magar | Wellston, Okla. • 13 “I actually have two favorite parts of camp. One was the sow farm at Roberts Ranch, and the other was surprisingly harvesting our own hog. Once I got over the initial shock of blood, I was fine and it was really cool.” Taylor Pruitt | McLoud, Okla. “Camp was such a great experience. We were on a tight schedule, but at the same time it’s pretty relaxed and we were able to have a lot of fun and enjoy it. You’ll make friends and get really close to all the other campers you are with.” Kylie Sellers | Duncan, Okla. “I thought it was going to be something scary when they kept talking to us about showering into the sow farms, it made me nervous. But getting to see how that operates when we went to Roberts Ranch with all those sows was just amazing.” Paige Stevens | Pauls Valley, Okla. “Camp has been my best week of my summer. You get to go meet a bunch of people who are inspired to do the same thing as you. I got experience education and got to talk to all of these big pork producers. I think the experience will help me out a lot in my future.” Emily Wilkinson | Cement, Okla. “I had a couple of favorite parts in camp. What really intrigued me was going to the commercial sow operation all the way to the grocery store - just being able to see all those steps. Then when we talked to Jason Hitch was another favorite.” Deekota Williams | Walters, Okla. “From an educator’s point of view, this is one of the best things I have ever done and it was a life changing experience. The camp is better than some of the college classes these kids will take. I loved to watch the kids interact together and grow. They asked me questions and I asked them questions. I hope that I have had an influence in their lives because I know they have had in mine.” Travis Jinkens | Chelsea, Okla. 14 • Oklahoma Pork Council We Are Moving Since October 2004, the okPORK office towered over the One North Hudson address in downtown Oklahoma City. There have been many changes in the city, staff and building as well as with okPORK itself. Moving in on the fourth floor, transferring to the ninth floor, surviving a flood and rebuilding are all experiences from the downtown location. However, with notice from the building owners, it became apparent a move would be necessary. The owners would not renew any leases in the One North Hudson building in the future. The okPORK staff is looking forward to a brand-new space. 901 North Lincoln, Suite 380 will be the address of okPORK’s new office. The build-out was done exactly to the okPORK specifications and each detail was important to the builders. With beautiful walls and cabinets, each piece is obviously modern and ready to be used. The back wall of the office is covered in cubbies of various shapes and sizes. Some of the shelves are adjustable while some stay static – providing easily organized shelves for anything which needs to be stored. With plenty of space in the work room and offices – there is no worry about not having room. In addition, each office has windows to allow plenty of natural light to filter into the space. The building offers use of the communal conference room and kitchen Story and photos by Kristin Alsup to all of the tenants sharing the space. With a little scheduling, the okPORK Board of Directors meetings can be held in a modern and spacious area on the first floor. Moving away from downtown allows for more convenient parking. No longer will visitors and staff need to park blocks away in a garage and walk. The parking lot of the new office space is surface parking and even has spaces specifically dedicated for visitors near the main entrance. While it is always sad to say goodbye to the convenience of downtown, the new okPORK office space provides as many boons to the tenants as the previous space did, if not more. Stop by and see it sometime. • • 15 photos and story by Kristin Alsup H ensley’s Top Shelf Grill in Yukon created a menu where a delicious pork dish takes center stage. You can show up anytime the doors are open and feast on pork prepared in the style of Chef David Sullivan. When okPORK began planning the Swine and Wine dinner, Sullivan and Hensley’s soared to the top of the list. Leaving the planning of the event to the experts – okPORK only asked for pork to be featured in a fun and exciting way and left the decisions up to them. One look at the menu and daydreams featuring pork and Eberle wines took shape in the minds of attendees. “I think the Swine and Wine dinner was an exciting pairing of two goals okPORK wants to accomplish,“ okPORK executive director Roy Lee Lindsey said. “We want to encourage consumers to enjoy more pork and we want to increase our revenue from nontraditional sources. I believe this event – and others like it – has the opportunity to do both.” With 55 people in attendance, the number of attendees shows both excitement for the idea of the dinner as well as room for growth. The hors d’oeuvres were bite-sized deviled ham on rye with a white truffle 16 • Oklahoma Pork Council oil and a fried onion on top. When addressing the group of diners before the first course, Sullivan said how fun he thought it was and enjoyed the pairing with the Syrah Rose. The first course arrived and the excitement was audible as the baconwrapped shrimp began to disappear. Beneath the shrimp was a bed of summer greens with gold bell pepper and red onion. The champagne and red grapefruit dressing finished the salad off wonderfully and when one sipped the Mill Road Voignier, the combination of flavors danced across the diners’ tongues. As dinner progressed, the room grew more animated and vocal with their excitement for the food and wine. The second course did nothing to slow down or quiet the room. Sullivan explained his process and how he spent several hours with the chocolate stout braised pork shoulder. The time spent on the recipe was evident with every bite. The chili slaw and garlic jus helped pair the plate with the Steinbeck Vineyard Syrah. The third course was specifically designed with those diners who prefer earthy flavors in mind. Six different types of wild mushrooms, bacon flavored brussel sprouts and a port wine reduction shared the plate with a panseared filet of pork tenderloin. The 2006 Estate Cabernet Sauvignon brought a little extra something to push this course over the top. When the fullness began to reach a critical level, dessert arrived with a glass of Muscat. Vanilla bean custard filled a bacon-graham cracker crust and was topped with lemon whipped cream. The role of “cherry on the top” on each slice was filled by candied pork cracklins. The plate – drizzled with chocolate – together with the wine pleased even the most doubtful palette. As diners drifted toward the door, Sullivan stood by to shake the diners’ hands as they exited the private room. He listened to favorite courses and glasses of wine while sharing a smile with each and every person who stopped to share their personal experience and opinion with him. "I've have always been a fan of Oklahoma produced pork especially Seaboard Foods Prairie Fresh Products,” Sullivan said. “They are proudly represented on my menu. With the opportunity to pair five wines with five courses – all featuring pork – no way I would pass that up. It was so much fun; I can't wait until next year." • 5 pork dishes + 5 wines = 1 amazing meal helping okpork raise non-checkoff revenue + amazing meal = a great opportunity • 17 Serving our fellow Oklahomans story by Zach White • photos by Kristin Alsup I n late May, devastation plagued the state of Oklahoma when high scaled tornados bull-dozed the surrounding suburbs of Oklahoma City. As hearts grew heavy, the Oklahoma Pork Council staff sat patiently for instructions on how we could provide help to these affected areas. The following week Roy Lee Lindsey, Executive Director of the Oklahoma Pork Council, was given the go-ahead to organize a relief strategy that would be based from the Bethel Acres Community Center on the outskirts of Shawnee, Okla. Once the pork community caught wind of our plan, I was humbled by how quickly people were willing to give up their time and volunteer. The National Pork Board sent Glen Roeser and their We Care trailer to join our effort by feeding tornado victims and other volunteers. The okPORK staff was met by numerous volunteers that included 4-H members, agricultural teachers, hog farmers, and others from surrounding areas that support the pork industry. Mark McGinnis, okPORK outreach specialist, was responsible for running the operation efficiently. With his leadership I was able to be a part of a group that worked vigorously to make 18 • Oklahoma Pork Council and deliver meals over a week period. It was decided we would be cooking pork tenderloins and bratwurst and cutting them to make a sandwich. Our group of volunteers were very well organized and quickly cooked, cut, stored, and delivered sandwiches throughout the week. Glen Roeser was truly a grill master and basically had the skills of a five-star chef when it came to grilling pork products. Our relentless attitude and his expertise on the grill made me confident that we were going to make a lot of people very happy… and full! On our very first load Mark asked me if I would like to join him and Tina Falcon, a pork producer from the Shawnee area, to hand deliver approximately 500 sandwiches that our group had put together. In the next few hours I realized that when a tragedy takes place heart-warming and heartbreaking experiences will soon follow. As we made our way toward the first stop, the amount of devastation overwhelmed me. Homes were flattened, cars were completely destroyed, and large trees were simply uprooted and placed on their sides. It honestly looked like a war-zone. As we drove into a trailer park that was demolished by the milewide tornado, my heart sank. We quickly began to unload a large load of sandwiches to an on-site relief tent when a young girl caught the corner of Mark’s eye. She was walking in the distance toward us holding a toy doll. To even the strongest of men, that very sight was a tear-jerker. Holding back emotions, Mark gently asked from a distance if she would like a sandwich. Typical of any girl her age, she quickly broke eye contact and shied away. It became obvious that her hunger overpowered her shy-nature because she began to tiptoe her way toward us. Once we gave the young girl a sandwich and a few extra to deliver to her family, she sprinted off, looked backed and smiled without saying a word. At that moment I could not deny that the simplicity of a warm meal can bring hope to these people that had lost everything. We continued down the dirt road of debris and ran into a volunteer group called the Samaritan’s Purse. The large group was easily recognizable by their bright orange t-shirts and were scattered in large numbers across the disaster site. We handed them sandwiches and began to head back toward our car. We were caught off guard when the members asked if we would join them in a small prayer. It was such a great experience to stand in a circle, lock hands and count our blessings. We continued to converse, but eventually parted ways to continue our volunteer work. As we were finishing up delivering lunch for the first time, we decided to make one last stop on the way back when Mark and Tina noticed a “Road Closed” sign. We then turned into the restricted area and we saw a house that was completely destroyed and a middleaged women picking up trash. She pleasantly greeted us and started to explain the situation. The pile of rubble was her mother’s house and is the place where she grew up. Her mother, at the time, was sleeping in the tent that she now called her new home. Our curiosity to how the mother survived without a storm shelter overcame us and we politely asked for more details. What I tell you next is not an exaggeration. She informed us that her mother was too stubborn to leave her beloved home and pointed toward an old rusted storage container in the corner of the property. With only a flash light and a granola bar the elderly women cheated death by locking herself inside. As she continued into more details our jaws dropped. It really was a miracle, along with a showcase of wits in human survival. In three short hours my outlook on life changed. Those experiences will stay with me for the rest of my life and it would be selfish not to let our other volunteers get a similar opportunity. For the rest of the week I stayed at the community center and became an expert at cutting pork tenderloin and sausage links. Our team of volunteers provided meals for areas all over the state of Oklahoma. When we learned there was a need in Carney, Okla., we doubled our output, packed up the Suburban and headed their way. We did it again when Mark caught wind that the community of Little Axe, Okla., needed more supplies, and we were able to provide them with our delicious treats as well. Volunteering with the Pork Council to aid in the tornado relief efforts was a once-in-a-lifetime opportunity and I was so blessed to have been a part of it. • • 19 NON-PROFIT U.S. POSTAGE PAID Permit No. 8 OKLA. CITY, OK 901 N. Lincoln Blvd., Suite 380 Oklahoma City, OK 73104-3206 Candace’s Carnitas Tacos Prep: 10 minutes |Cook: 6 hours in slow cooker 2 pound boneless blade pork roast, trimmed 1 carrot, diced 1/2 onion, diced 1/4 cup dry red wine, OR chicken broth 2 tablespoons chili powder 4 cups red cabbage, thinly shredded 3 tablespoons mayonnaise salt pepper 12 8-inch corn tortillas, warmed 1 avocado, pitted, peeled, and thinly sliced Combine carrot, onion, and wine in slow cooker. Sprinkle roast on all sides with chili powder, rubbing it into meat. Season on all sides with salt and add to slow cooker. Cover and cook on low until roast is falling-apart tender, about 6 hours. Use tongs or a slotted spoon to transfer meat to a large bowl. Use two forks to shred meat into bite-sized pieces. Moisten/season with cooking juices to taste. Cover to keep warm and set aside. In a medium bowl, combine cabbage and mayonnaise. Season with salt and pepper to taste. Arrange 2 tortillas on each serving plate. Fill tortillas with pork, cabbage mixture, and avocado and serve. (Alternately, arrange pork, cabbage mixture, and avocado on a platter and let guests make their own tacos.) 6 servings Recipe courtesy of celebrity mom Candace Cameron Bure, on behalf of The National Pork Board