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United Heritage Credit Union 2014 ANNUAL REPORT 2014 ANNUAL REPORT MISSION To those we serve, United Heritage BOARD OF DIRECTORS CURRENT TERM May Lofgreen, CCD Harold Keyes, CCD James North, CCD John Keller, CCD H. Ralph Wilburn, CCD Grady Elliott, CCD Dale Lyon, CCD Tommy W. Lueders Chairman Vice Chairman Secretary/Treasurer Director Director Director Director Associate Director 2013-2016 2012-2015 2013-2016 2014-2017 2014-2017 2012-2015 2013-2016 The Certified Credit Union Director (CCD) certification recognizes an individual’s thorough understanding of key issues such as risk management, succession planning and strategy. The certification honors outstanding professional development efforts and represents dedication to the credit union movement. Credit Union is dedicated to providing quality, personalized service while maintaining a strong financial position. United Heritage believes in the Credit Union philosophy of “People Helping People.” SENIOR MANAGEMENT VISION Buddy Schroeder Michael Ver Schuur Sebrina Crawford Blake Richardson Karen Wilkerson Nanette Courtney Rebecca Elliott Sara Vara President/CEO Executive Vice President/CSO Senior Vice President Operations/COO Senior Vice President Lending/CLO Senior Vice President Risk Management/CRO Vice President Compliance/CCO Vice President Finance/CFO Vice President Human Resources/CHRO To be the financial institution of choice. At United Heritage Credit Union, bettering the lives of our members and others in the community is a core value. Building those relationships over the years is a privilege. May Lofgreen, Chairman UHCU 2 service, strength, community United Heritage’s mission statement reflects a critical balance of Personalized Service, Financial Strength and Community. These elements embody the commitment we have to our members and the communities we serve. 2015 will mark my 20th year serving as Chairman of the United Heritage Credit Union Board of Directors. During that period, I have had the opportunity to work with great volunteers and staff, consistently striving to fulfill the Credit Union’s mission. Over the past twenty years, many successes have been realized towards that goal. Financial strength is critical. Only by maintaining a stable, viable financial environment can the Credit Union position itself to fulfill our mission. And only through growth can we continue to support those activities. Assets, deposits, loans, capital and earnings all reflect that growth and stability. United Heritage now exceeds $800 million in assets and by all measures remains a safe haven for our members’ funds. Personalized service is a differentiating factor among financial institutions. Program growth over the past two decades is indicative of our success providing relevant programs that add value to our members’ lives. Since 1995, the Credit Union has opened eight new branches and a call center, introduced Online Banking, Web BillPay and Mobile Banking, added lending programs and expanded into social media. All were designed to increase service and access to programs. In addition, satisfaction ratings provided by our membership have consistently run 97% and above, a favorable reflection on those efforts. Member satisfaction with programs and service is foremost in the Board’s assessment of performance. Face-toface feedback is the best measure of performance. Annual Member Appreciation Events give the Board a unique opportunity to assess not only satisfaction, but also the needs of our membership. Credit unions have a long history of community service, exemplified in the philosophy of “People Helping People.” I am proud of United Heritage’s accomplishments fulfilling this aspect of our mission. This is reflected in many ways, including the extended efforts of the United Heritage Charity Foundation and Team United Heritage. Both programs position United Heritage in the forefront of community involvement. Whether it be helping members achieve financial independence, or assisting the sick and needy in our community, United Heritage is there, fulfilling our mission of service. 2014 ASSETS$804.1 NET INCOME $5.0 DIVIDENDS PAID $3.8 TOTAL LOANS $551.9 SHARE DEPOSITS $726.5 Mobile Banking Record Usage 2010 Access to 32,000 Nationwide ATMs Introduced ASSETS$652.6 NET INCOME $3.7 DIVIDENDS PAID $7.7 TOTAL LOANS $462.9 SHARE DEPOSITS $569.3 2005 ASSETS$406.4 NET INCOME $3.4 DIVIDENDS PAID $5.4 TOTAL LOANS $323.5 SHARE DEPOSITS $339.8 New Logo & Branding 2000 ASSETS$257.2 NET INCOME $1.5 DIVIDENDS PAID $8.2 TOTAL LOANS $208.6 SHARE DEPOSITS $237.6 Web BillPay Launched Federal to State Charter Conversion 1995 ASSETS$147.4 NET INCOME $1.5 DIVIDENDS PAID $4.5 TOTAL LOANS $112.0 SHARE DEPOSITS $134.8 Share Deposits Top $134 Million Dollars in Millions MAY LOFGREEN, CHAIRMAN UHCU ANNUAL REPORT 2014 3 CHAIRMAN’S REPORT United Heritage Credit Union enjoyed another successful year in 2014. This success is reflected in record growth, member service use and community support. Record service use resulted in previously unrealized levels of share and loan growth, driving our assets past the $800 million mark. Such growth can be attributed to our members, ready to improve their financial picture, looking to their Credit Union for the value it offers. As we grow, the Credit Union continues to enhance services, offer new programs and keep competitive share and loan rates. At the same time, we maintain our focus on convenience, financial strength and personalized service. All factors contribute to United Heritage being the credit union our members expect and deserve. One of our annual highlights are the Membership Appreciation events in Austin and Tyler where members enjoy food, prizes and activities. Austin-area members celebrate at the United Heritage Conference Center while cheering on the Round Rock Express. The 2014 two-day Austin celebration was so well received that the 2015 event will be expanded to three days to allow for participation by more members. Events in both cities provide unique opportunities for Board and staff to visit with members, gaining insight into their satisfaction, needs and expectations. 850 800 750 700 650 600 2010 2011 2012 2013 2014 $652.6 $685.8 $719.2 $766.2 $804.1 TOTAL ASSETS Dollars in Millions UHCU 4 Success is measured in many ways, none more important than the service provided to our member-owners. The Credit Union is fortunate to have exceptional employees, committed to meeting both member needs and goals for service established by the Board, and reflected in the Credit Union’s core values. For the fifth consecutive year United Heritage was recognized by its employees as one of the Top Workplaces in the Austin area. This recognition is significant, as it reflects the support the employees have for the mission of the Credit Union. Commitment to the communities served is embodied in the Credit Union’s values and exemplified by staff. Team United Heritage, an organization of employees, continued a tradition of community service, donating 559 hours of personal time supporting deserving causes. Team United Heritage’s efforts are supported by the United Heritage Charity Foundation, a non-profit charitable organization founded in 2003. Behind strong volunteer and staff fundraising support, and an automobile raffle in partnership with Howdy Honda, the United Heritage Charity Foundation contributed $62,345 to deserving charities in 2014 and $1,242,614 since it was established. During my thirty-one years on the Board of Directors of United Heritage Credit Union, I have had the privilege of serving with many devoted volunteers. The success of the Credit Union can be attributed to those volunteer Board members who give of their time and knowledge to insure United Heritage remains a strong financial institution, deserving of our members’ trust. They give many hours to education, planning and meeting – all out of a strong belief in the cooperative values the Credit Union embodies. Going forward into 2015, United Heritage Credit Union remains committed to delivering viable, pertinent programs and services. This is essential to maintaining the trust and dedication of our members, which we have worked to earn. At the same time, we will remain mindful of our commitment to community, exemplifying the credit union philosophy of “People Helping People.” MAY LOFGREEN, CHAIRMAN Outstanding services in every category! I’ve been with United Heritage since 1974 when it was Bergstrom Federal Credit Union. Roger, member since 1974 At United Heritage, we work hard to create valuable online financial resources and enhanced digital access to accounts. In 2014, more members than ever began using the United Heritage Mobile Banking App. The convenience of Online Banking and Web BillPay capabilities in an app puts a powerful tool in members’ hands. United Heritage is dedicated to the protection of your personal private information and takes vigilant measures to ensure your information remains safe. In 2014, a Security Center was established on the United Heritage website uhcu.org. The Security Center provides members with current information about the latest security threats and helpful tips to protect their finances. The United Heritage Blog contains information about managing money, car buying, home ownership and much more. It’s also a great way to catch up on what’s happening at the Credit Union—charitable activities, events and contests. We also strive to build a sense of community online through personal interaction and feedback with our members through social media outlets like Facebook and Twitter. In 2014, engagement with members on social media grew by 169%. By year end, the number of United Heritage Facebook fans grew to 6,722. connecting community UHCU ANNUAL REPORT 2014 5 $804.1 ASSETS $766.2 $551.9 LOANS $515.8 $726.5 DEPOSITS $680.0 $3.8 DIVIDENDS $4.0 $5.0 NET INCOME $4.3 55,535 MEMBERS 54,548 FINANCIAL SNAPSHOT 2014 / 2013 Dollars in Millions Creating value in membership with United Heritage is a responsibility taken seriously and a challenge we will continue to meet. Buddy Schroeder, President and CEO UHCU 6 PRESIDENT’S REPORT Positive financial trends continued in 2014, as United Heritage Credit Union remained a secure and trusted financial institution for our members and their funds. The Credit Union continued to flourish during the year, surpassing several milestones along the way. Assets exceeded $800 million, fueled by record deposit levels. Loan originations achieved a new high, continuing the tradition of putting member deposits to their best use. Member satisfaction levels reflected improvement on previous levels of excellent service. In addition, the Credit Union remained financially strong and viable. This is evidenced in earnings and capital growth, as well as assessments conducted by state and federal regulators and the Credit Union’s external audit firm. Moving forward, feel assured United Heritage will remain persistent in our goal to assist members with their financial needs. Initiatives for 2015 are in motion, including the introduction of remote deposit capture and improved lending services. Remote deposit capture will provide members with the convenience of depositing funds using their mobile devices. New loan origination systems will provide the ability to monitor loan progress from the convenience of their home. United Heritage continues to benefit from an exemplary group of employees. Their commitment to the Credit Union is reflected in our successes highlighted within this annual report. During 2014, two changes occurred within our senior management team. Josh Robles, Director of Business Lending and an employee of twelve years, assumed oversight of business lending operations, supporting our commitment to local business communities. Nanette Courtney joined the team as Vice President of Compliance/Chief Compliance Officer, part of ongoing efforts to address increasing regulatory requirements. Volunteer leaders play a vital role in the Credit Union. They embody the cooperative spirit of the credit union movement. United Heritage is fortunate to have a knowledgeable, devoted group of board members, with a combined 174 years of experience. They give extensively of their time, training and planning, establishing goals for service and ensuring the needs of members are paramount in all aspects of the Credit Union’s operations. Members have choices in financial institutions. It is our mission to make United Heritage Credit Union their first choice. This is done by offering competitive, relevant services and creating value in membership with United Heritage. It is a responsibility taken seriously and a challenge we will continue to meet. 2014 $5.0 2013 $4.3 2012 $4.0 2011 $3.2 2010 $3.7 NET INCOME Dollars in Millions 2014 $3.8 2013 $4.0 2012 $4.5 2011 $5.3 2010 $7.7 DIVIDENDS PAID Dollars in Millions 8.60% RESERVES 8.43% 4.34% FIXED ASSET RATIO 4.62% RATIOS 2014 / 2013 BUDDY SCHROEDER, PRESIDENT AND CEO UHCU ANNUAL REPORT 2014 7 TREASURER’S REPORT As Treasurer of the Board of Directors, I am pleased to report on the performance of our Credit Union this past year. Behind a sustained good economic climate, United Heritage Credit Union continued to grow and strengthen during 2014. $366.6 DOLLARS IN MILLIONS $352.5 8,536 NUMBER OF LOANS 7,758 APPROVED LOANS 2014 / 2013 LOAN DELINQUENCY .06% .05% 68.64% LOAN TO ASSET 67.32% 75.97% LOAN TO DEPOSIT 75.86% RATIOS 2014 / 2013 UHCU 8 Growth was experienced in many of the Credit Union’s operations. Assets, shares and loans all achieved record levels during 2014. Assets totaled $804 million at year end, while shares totaled $726 million and loans posted a record high $552 million. Financial strength was also reflected in several areas, including capital levels, which achieved all-time highs during 2014. The capital ratio rose to 8.6% at year end, solidifying United Heritage Credit Union’s status as a “well-capitalized” institution by regulatory standards. As important, if not more important, as financial strength is the level of success realized in fulfilling the Credit Union’s mission of service and value to our member-owners. In assessing that success, the Board of Directors and management not only look at member satisfaction levels, which achieved all-time highs during 2014, but also look at product and program use. During 2014, a record 8,536 member loans totaling $366 million were approved. Checking program use surged in 2014, with 41,605 checking accounts by year-end. Debit card transactions averaged 2,187,000 per month, with a single month all-time high 2,283,691 transactions. Other programs, such as Premier Perks, eStatements, Online Banking and Business Services recorded similar levels of success. Continuing United Heritage’s history of strong return on member deposits, during 2014 the Credit Union paid $3.8 million in dividends on members’ shares. Results reflect that throughout 2014 United Heritage successfully balanced a commitment to financial strength while creating value for our members. As we move forward, contributing to our members achieving financial freedom is essential to fulfilling the Credit Union’s mission. United Heritage is well-positioned to realize that goal, operating from a position of financial strength and strong resolve. JAMES NORTH, SECRETARY/TREASURER AUDIT COMMITTEE REPORT The Audit Committee of United Heritage Credit Union consists of three volunteer United Heritage members appointed annually by the Board Chairman. Committee members are selected based upon their experience, expertise and commitment to the Credit Union. The Audit Committee has among its responsibilities monitoring regulatory supervisory processes, overseeing internal and external audit functions and collaborating with the Credit Union’s Risk Management Department ensuring operational and strategic goals for member service are realized. In accordance with Texas Finance Code requirements, the independent audit firm PMB Helin Donovan, LLP was engaged to perform the financial audit of United Heritage Credit Union and its subsidiaries for the year 2014. Based upon that audit, United Heritage Credit Union received an unqualified opinion on the consolidated financial statements as of December 31, 2014. In fulfillment of state and federal regulatory requirements, United Heritage was also examined by representatives of both the State of Texas Credit Union Department and National Credit Union Administration during 2014. Based upon the collective findings of independent auditors and federal and state regulatory examiners, combined with financial and operational statements, the Audit Committee is pleased to report the Credit Union’s financial objectives are being met and procedures are in place to safeguard members’ assets. In an ongoing effort to ensure member service goals are realized, the Audit Committee and Risk Management staff work collectively, monitoring program use and satisfaction levels. For 2014, member fulfillment surveys reflected a 100% favorable service rating, reflective of continued strong member satisfaction and support. 750 700 650 600 The United Heritage Credit Union Audit Committee remains committed to the mission and values of the Credit Union and to ensuring a high level of service and benefit to our 55,000 plus member-owners. HAROLD KEYES, CHAIR GRADY ELLIOTT JAMES NORTH 550 500 2010 2011 2012 2013 2014 $569.3 $607.9 $643.1 $680.0 $726.5 TOTAL SHARE DEPOSITS Dollars in Millions 100 90 80 70 60 50 40 30 20 10 0 2011 0% 2% 14.9% 83.1% 2012 .4% 3.3% 12.5% 83.8% 2013 0% 2% 12% 86% 2014 0% 2% 11% 87% NEW MEMBER SATISFACTION UNSATISFACTORY / SATISFACTORY / GOOD / EXCELLENT UHCU ANNUAL REPORT 2014 9 STATEMENTS OF FINANCIAL CONDITION Assets 20142013 Loans (Less Allowance for Loan Loss) $ 551,893,059 $ 515,794,877 $ (1,031,719) $ Cash/Cash On Deposit Investments Fixed Assets Share Insurance Other Assets TOTAL ASSETS $ 7,406,967 $ (1,469,943) 9,021,951 $ 192,628,113 $ 188,227,652 $ 32,216,592 $ 33,097,531 $ 6,806,369 $ 6,500,157 $ 14,137,892 $ 15,051,195 $ 804,057,273 Liabilities & Equity $ 766,223,420 2014 2013 Accounts Payable Dividends Payable $ 7,457,089 $ 22,147,303 $ 424 $ Other Liabilities Member Deposits $ 2,327,862 $ $ 726,507,755 $ 679,973,473 Regular Reserves $ 11,471,964 $ 11,471,964 Undivided Earnings $ 56,649,866 $ 51,666,650 Unrealized Gain/Loss $ (357,687) $ (1,026,921) TOTAL LIABILITY & EQUITY $ 804,057,273 516 1,990,435 $ 766,223,420 TOTAL LOANS SERVICE USAGE Service 2014 2013 550 Mobile Banking Accounts 14,081 Online Banking Logins 4,417,946 11,356 535 3,712,560 520 505 ATM/Debit Card Transactions 26,316,956 Member Checks Processed 1,582,340 25,154,247 490 1,645,829 485 Shared Branching Transactions 152,302 136,990 Shared branching offers branch facilities to credit union members from all over the country, giving members over 5,000 convenient locations at which to perform transactions, just as if they were in their home credit union. 470 455 440 2010 2011 2012 2013 Dollars in Millions UHCU 10 2014 $462.9 $448.4 $445.2 $515.8 $551.9 STATEMENTS OF INCOME Income 20142013 Loans $ 21,429,834 $ 22,152,545 Investments $ 1,629,033 $ 1,940,656 Gain on Sale of Assets $ 95,358 $ — Other $ 9,421,406 $ GROSS INCOME $32,575,631 Expenses 9,500,612 $33,593,813 20142013 Operating Expenses Provision for Loan Loss NCUA/NCUSIF Assessment $ 12,711,410 $ 13,180,219 $ 65,325 $ 442,883 $ — $ 520,013 Other General and Admin $ 10,978,832 $ 11,134,491 TOTAL EXPENSES $23,755,567 $25,277,606 Income Before Dividends Dividends Paid NET INCOME $ 8,820,064 $8,316,207 $ $ Members DISTRIBUTION OF ASSETS 3,836,848 $ 4,983,216 4,022,459 $4,293,748 55,53554,548 DISTRIBUTION OF INCOME 1% 2% 4% 15% 12% 24% 69% 73% l Loans, net l Cash/Investments l Fixed Assets l Share Insurance l Other Assets $ 550,861,340 $ 200,035,080 $ 32,216,592 $ 6,806,369 $ 14,137,892 TOTAL ASSETS $ 804,057,273 l Expenses l Dividends l Reserves and Undivided Earnings $23,755,567 $ 3,836,848 $ 4,983,216 GROSS INCOME $ 32,575,631 UHCU ANNUAL REPORT 2014 11 TEAM UNITED HERITAGE Charities supported in 2014: Alzheimer’s Association Austin Junior League Coats for Kids Project Big Brothers Big Sisters BookSpring Breast Cancer Resource Center of Central Texas Capital Area Food Bank CASA of Austin Dell Children’s Regional Heart Program Dress for Success Elderhaven of Williamson County Junior Achievement Kids Café (A Capital Area Food Bank Program) Literacy Council of Tyler Mobile Loaves and Fishes PATH (Tyler) Round Rock Serving Center Area Salvation Army U.S. Marine Corps Reserve Toys for Tots Program Williamson County Regional Animal Center UHCU 12 At United Heritage, our employees believe in giving back and being active in the community. One way in which employees make a difference is by joining Team United Heritage. These caring individuals volunteer their time for worthy causes, participate in fundraising events and collect donations for charitable organizations. In 2014, 131 Team United Heritage volunteers participated in 26 events across Central and East Texas, donating a total of 559 volunteer hours. The team also raised $17,996 in funds and goods for area charities. Team United Heritage is a positive force in the community. These employees happily go above and beyond to help the communities we serve become better places for everyone to live, learn, work and play. I’m always so happy to participate with Team United Heritage. My favorite part of volunteer events is joining with coworkers from many locations and working together to help make our community a better place. It’s also exciting to see what a huge impact our 200+ employees can make on a book or school supply drive. Danielle Harris, Team United Heritage Team Coordinator creating community UHCU ANNUAL REPORT 2014 13 2014 United Heritage Charity Foundation Auto Raffle winner Michael Williams of Round Rock, Texas, was presented with his new 2014 Honda Civic LX by (l-r) Howdy Honda Customer Relations Director Jesse Lofgreen, Howdy Honda General Sales Manager T.J. Nissen and Charity Foundation Chairman May Lofgreen. As a generous corporate partner, United Heritage Charity Foundation helps The Arc of the Capital Area ensure that citizens with disabilities in the greater Austin community have the services and programs they need to achieve lives of joy and dignity. Their commitment helps give a voice to those in our community who oftentimes cannot speak for themselves. On behalf of the children, adults, and families/caregivers we serve, we extend our heartfelt thanks to the Foundation for its ongoing support. L iz Wilson, Development and Special Events Coordinator, The Arc of the Capital Area UHCU 14 Organizations supported in 2014: UNITED HERITAGE CHARITY FOUNDATION AGE of Central Texas Alzheimer’s Association American Legion The United Heritage Charity Foundation posted a banner year in 2014. Organized in 2003 by United Heritage Credit Union volunteers and staff, the United Heritage Charity Foundation is a self-funding, independent non-profit organization, devoted to supporting the local communities we serve. In 2014 the Charity Foundation conducted fundraising activities ranging from candy sales to the fourth annual auto raffle. Once again the most successful fundraiser of the year, the raffle awarded a 2014 Honda Civic LX Sedan, donated by Howdy Honda, to Michael Williams of Round Rock and resulted in $53,796 raised for deserving charities. The Charity Foundation contributed $62,345 to local charities in 2014, bringing the charitable total contributed to $1,242,614 since the Foundation’s formation. The Charity Foundation awarded the two 2014 $5,000 United Heritage Community Scholarships to Jocelyn Chambers and Neha Mulpuri, who were selected based on their community service, character and leadership qualities, scholastic achievement, extracurricular activities, essay and letters of recommendation. On behalf of the seven members of the United Heritage Charity Foundation Board of Managers, I express appreciation to all who support the Charity Foundation’s efforts. I also applaud Team United Heritage for their commendable and inspiring achievements. We will continue our valuable mission of serving deserving charities in our local communities, and hope others will consider supporting those worthwhile efforts. Visit uhcf.org for more details. ARC of the Capital Area Austin Empty Bowl Project Big Brothers Big Sisters Boot Campaign Breast Cancer Resource Center of Central Texas CASA of Austin Children’s Medical Center Foundation of Central Texas Children’s Advocacy of Smith County Children’s Miracle Network Comfort Crew for Military Kids Cornerstone Credit Union Foundation Habitat For Humanity Hays-Caldwell Women’s Center Hospice Austin Junior Achievement Literacy Coalition Neighborhood Longhorns Program Partners In Hope Texas College Scholarship MAY LOFGREEN, CHAIR UHCU ANNUAL REPORT 2014 15 LOCATIONS GEORGETOWN 12 Waters Edge Cir Georgetown 78626 CEDAR PARK 1801 E Whitestone Blvd (FM 1431) Cedar Park 78613 ROUND ROCK 301 Mays Crossing Dr Round Rock 78664 NORTH AUSTIN 12208 N Mopac Expy Austin 78758 RIVER PLACE 10815 Ranch Rd 2222 Austin 78730 LAKEWAY 3317 S Ranch Rd 620 Austin 78738 WESTLAKE 2009 S Capital of Texas Hwy Austin 78746 SOUTHEAST AUSTIN 3 Drive-thru Lanes at Austin Federal Credit Union 1900 Woodward St Austin 78741 SOUTH AUSTIN 6400 Manchaca Rd Austin 78745 SOUTHWEST AUSTIN 5011 W Slaughter Ln Austin 78749 KYLE 5029 Kyle Center Dr (S FM 1626) Kyle 78640 TYLER 522 S Broadway Ave Tyler 75702 United Heritage members have access to a nationwide network of over 5000 shared branches. For information visit uhcu.org/locations. 512.435.4545 903.597.7484 800.531.2328 Federally Insured by NCUA Equal Housing Opportunity NMLS#630601 UHCU.ORG
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