H2O – Plötzlich Meerjungfrau

Transcription

ZDFE.junior
Theme presentation
27.01.2012
1, 2 oder 3
Genre
Format
Knowledge quiz
More than 800 shows, 26 min, ~41 new shows per year
Target group
Children aged 8–12, families
TV presence
ZDF tivi: Saturdays at 8:10 AM
KiKA: Sundays at 5:35 PM (daily in the summer holidays)
Core themes
USPs
Production
Copyright
Guessing games, knowledge, fun, emotion and action
Classic, German and Austrian television for 35 years, Elton as
a cult presenter
ZDF and ORF
ZDF
(Just Add Water on the UK
market)
This quiz show with its presenter, Michael Schanze, and the famous “plop” sound went on air thirty-five years ago, and has continuously evolved
since then with Biggi Lechtermann, Gregor Steinbrenner, Daniel Fischer and finally Elton as presenters. The show has always adapted to the
audience and the presenter’s personality without ever changing the essence of the brand:
1, 2 oder 3 is a light-hearted learning and entertainment show with plenty of “aha effect,” and its current presenter, Elton, fully reflects this upbeat
approach. Elton is funny, more of a good pal than a teacher, and he’ll happily interact with kids at their own level. He enjoys learning and trying new
ideas with kids. Elton’s popularity comes from his authentic honesty; his fat friend Piet Flosse – the big blue seal – is always thinking up new and
bizarre challenges for him to tackle, challenges that Elton takes in a spirit of playful humour, making jokes about others but also taking it when the
joke’s on him – a character trait that has earned him a lot of favour with the target group.
27.01.2012
Page 2
Baumhaus & Gute-Nacht-Haus (Tree House & Good-Night House)
Genre
Format
Presented show with audience participation
More than 3,200 shows at 2–4 minutes, new show every day
Target group
Children aged 2–5, boys and girls
TV presence
Daily at 6:50 PM before Sandmännchen on KiKA
TV performance
∅ Market share at about 70% in the 3–5 yo target group
Core themes
Imagination, dreaming, bedtime, creativity, participation,
security, soothing idyllic world for children
USPs
Copyright
Part of the evening ritual before Sandmännchen, clear visual
look with child-friendly elements, educational messages
KiKA
market)
Many kids have their rituals, especially when it comes to bedtime, and one of them is to tune into Baumhaus (Tree House) on KiKA. Every night
before Sandmännchen (the Sandman), presenters Juri and Singa alternate in greeting the children and getting them ready for the Sandman. The
show environment stimulates the imagination and adventure, gives tips as to how to fall asleep and shows the most beautiful pictures that kids have
painted for KiKA. After the Sandman, various characters from the KiKA programme wish the kids goodnight and say goodbye until the next day.
Baumhaus focuses on presenting the drawings the children have submitted surrounded in fanciful thoughts on everyday kids’ topics. The show with
audience participation offers interactivity with children along with excitement as to whether your drawing will be shown. Submissions are also shown
in the web site gallery on kika.de.
27.01.2012
Page 3
Bernd das Brot (Bernd the Bread)
Genre
Format
Character licensing
Comedy format in several seasons, various spin-offs
Target group
Children aged 8–12, adults
TV presence
On air daily in the KiKA night loop from 9:00 PM; repeats
Core themes
Humour, fun satire to contrast with general TV
USPs
Production
Copyright
Extremely well-known, unique look in characters, distinctive
presentation, cult figure, winner of the 2003 Goldener Spatz
and 2004 Adolf Grimme Award
bumm film GmbH
KiKA
market)
Bernd das Brot (Bernd the Bread) is a figure from the children’s television channel KiKA, an eloquent and often depressed tin loaf with short arms
(his hands are attached straight to his body), and appears in Chili TV, Tolle Sachen, Bravo Bernd, Bernd das Brot and Bernd & Friends and other
German shows. Bernd has a fatalistic and depressive character, and his favourite activities consist of sitting at home and staring at the south-facing
wall, memorising the pattern on the wood-chip wallpaper, reading his favourite magazine – Die Wüste und du (The Desert and You), looking at test
images on TV or expanding on his collection of most boring railway journeys on video. He loves to say “Crap!” a lot. Bernd has to put up with Briegel
the Bush and Chili the Sheep as they tow him along to each of their adventures, which he usually tries to avoid. In his own words, Bernd is a
member of the Homo brotus depressivus species – depressive bread human.
27.01.2012
Page 4
Beutolomäus
Genre
Format
Character licensing
Many Christmas films and series productions
Target group
TV presence
Integral part of KiKA’s annual Advent and Christmas
programme from mid-November
Core themes
Christmas, medieval times, courage, storytelling, European
Father Christmas myth
USPs
Copyright
Beutolomäus is Father Christmas’s only genuine gift sack, very
well-known and popular
KiKA
market)
Beutolomäus (nicknamed Beuto) is a fictional Christmas figure in KiKA’s pre-Christmas season, and was developed in 1997 for the children’s
programme on KiKA where he has appeared in the pre-Christmas season since the establishment of KiKa. The character was developed as a
Christmas identification figure for the station and as a counterweight to Santa Claus films from the English-speaking world. KiKa wanted to create a
character based on the European myth of Father Christmas, so more Anglo-Saxon elements such as Rudolf the reindeer, elves as assistants and
home on the North Pole don’t appear in the series. The name originally planned for the figure was Bartholomäus (Bartholemew), but the idea was
scrapped and a new name was developed (based on the German Beutel or sack, as in Santa’s gift sack). Since 2011, some series have been
shown on in feature film length on Germany’s Das Erste station. Every year, kids across the country look forward to new premières and repeats of
popular shows such as Beutolomäus und die vergessene Weihnacht (Beutolomäus and the forgotten Christmas).
27.01.2012
Page 5
Claude
Genre
Animated series
Format
52 x 10 minutes
Target group
TV presence
Regularly on air on KiKA and ZDF tivi
Core themes
Inspires kids to look closely at the world around them and
encourages them to learn about their world and surroundings
USPs
Original look, simple figures and elements kids can associate
with, child-friendly entertainment, educational messages
Basis
Based on award-winning books by David Wojtowycz
Copyright
Red & Blue Productions, Dot To Dot Productions, ZDFE
market)
Claude is a cute, cuddly and curious polar bear that loves all things icy – especially ice cream, slush and crunching on snow and ice. Claude
Polarski and his family have left their icy Arctic home in Little Snowington for a place that is the exact opposite – the sunny, vibrant city of
Bearhampton. Claude not only finds new friends on the other side of the world, but also a new environment with new various things to fascinate and
sometimes confuse him – animals and plants he has never seen before keep him occupied as do strange and mysterious places he can hardly wait
to see. It’s not always easy to be the only little polar bear in a city full of bears of all shapes and sizes living together, but his new friend and
neighbour, Boris, helps Claude on his many little “paw steps” to understanding the wonderful world around him.
27.01.2012
Page 6
Daily documentary
Genre
Format
Various documentary formats, one umbrella brand
20 episodes at 20 minutes each per documentary series
Target group
Teenagers aged 10–13, more girls than boys
TV presence
Mon–Fri at 3:00 PM on KiKA since 2009
Core themes
A glimpse into the world of being a teenager – wishes, dreams,
hopes, challenges, problems and worries, first love, growing up,
mastering new life situations
USPs
Copyright
Close to the daily lives of kids, exciting insights into cool
themes, lots of identification potential for young people
KiKA
market)
Lifelike, reliable, current: DAILY DOCS on KiKA. The Daily Doku series shows exactly what young people are most interested in – the world that lies
ahead. Teenagers already face these very challenges, feelings, problems and concerns experience in the series that match audience expectations,
showing young people gradually becoming independent from their parents, falling in love for the first time, facing new situations, managing life itself
and finding their own way. But then there are the new life expectations, dreams and aspirations – an exciting time full of exciting experiences!
Formats under the umbrella brand include: Durch die Wildnis, Dienstags ein Held sein, Meine neue Familie, Das Surfcamp, Klasse-Segel
Abenteuer, Die Hauptstadt-Praktikanten, Die Jungs-WG, Die Mädchen-WG, Die Ballclique, Romeo und Julia (Through the Wilderness, Tuesday
Hero, My New Family, Surfcamp, Class Sailing Adventure, Interns in the Capital, Boys’ Flat Share, Girls’ Flat Share, Ball Clique, Romeo & Juliet)
27.01.2012
Page 7
Dance Academy
Genre
Format
Teenage live-action series
3 seasons totalling 65 episodes at 26 minutes each
Target group
Girls aged 9–12
TV presence
Season 3 kick-off in autumn 2013
Core themes
Dancing, growing up, first love, friendship, dreams, everyday
teen problems
USPs
Awards
Copyright
From the successful producer H2O, modern and authentic
storyline, very high production value
International Emmy Awards Nomination, Logie Award
Joanna Werner Productions, ZDF Enterprises
market)
This teen series centres on 15-year-old Tara Webster, who grew up on an Australian farm and has always dreamed of becoming a dancer. Her
dream seems to come into reality as she’s accepted by the National Academy of Dance, the best dance school in the country. Her life changes
dramatically from a rural setting to metropolitan Sydney and finding new friends, some also her rivals. Far from her family, she is not only under
pressure to perform at the dance school but also faces the typical problems of an adolescent teenager. Each season represents a school year; the
second season really cuts to the chase – the next twelve months will decide whether Tara and her friends are professional material or not. Tara, who
has accomplished a lot in dancing, life and love in her first year at the Academy can’t afford to lose the plot now. It’ll take a lot of extremely hard
training for her to have any chance at the prestigious Prix de Fonteyn. Her new rival and an unjust teacher try to bring her off track – and love: a new
student catches her eye... the third season is eagerly awaited in autumn 2013.
27.01.2012
Page 8
Das Dschungelbuch (The Jungle Book)
Genre
Adventure-comedy animated series
Format
Currently 104 x 11 minutes ( 2 Seasons)
Target group
Children aged 5–9, more boys than girls
TV presence
In regular repeats on ZDF tivi and KiKA
Core themes
Adventure, fun, excitement, lots of comedy sequences
USPs
Revival of the classic, stunning 3D animation in HD, successful
producer in DQ, theme popular worldwide
Basis
Based on the adventure classic by Rudyard Kipling
Copyright
DQ Entertainment, ZDF Enterprises
market)
Mowgli, Baloo, Bagheera, Shere Khan have been unforgettable names since Rudyard Kipling’s best-selling The Jungle Book won children’s hearts
and minds. Mowgli, a foundling left to fend for himself in the expanses of the Indian jungle, is raised by wolves before joining a colourful animal
community. In his wild adventures, Mowgli roams the endless thicket of the Indian rainforest, his travels taking him to remote ruins, temples and
waterfalls. New characters from Kipling’s stories such as Akela the Wolf, his parents, and other humans join the action.
We find Mowgli and his friends on their adventures in an elaborately produced in a high-definition 3D animation series for the first time since the boxoffice hit that was the animated adaptation of 1967. The gripping narrative full of excitement and fun visually presented in stunning 3D animation in
front of an Indian jungle backdrop will enchant audiences aged 5–9.
27.01.2012
Page 9
Das Zauberkarussell (The Magic Roundabout on the UK market)
Genre
Format
3D animated series
52 x 11 minutes
Target group
Children aged 3–6, slightly more girls than boys
TV presence
Regular repeats on KiKA and ZDF tivi
Core themes
Good mix of magic, friendship stories in an idyllic world,
suspense and humour
USPs
Copyright
Well-known classic from the 60s, successful cast of characters
with different traits, easily understood by children, gentle
educational messages
Les Films Action, Silver Fox Films, ZDF Enterprises
market)
Das Zauberkarussell (The Magic Roundabout on the UK market) is back in Germany – an old familiar in a very different outfit. 1966 saw the French
television series originally air as a puppet show on ZDF. Some forty years later, it was re-produced by the Films-Action production company in
France, albeit in 3D. The Magic Roundabout on the German market as Das Zauberkarussel sees the friends Margot the girl (Florence in the UK
version), Zebulon the jack-in-the-box magician with his moustache and a spring for legs (Zebidee), Pollux the Dog (Dougal), Father Pivoine (Mr.
Rusty) as the gardener with his barrel organ, Wilma the cow (Ermintrude), Castor the rabbit (Dylan) that only wants to sleep, and Hugo the snail
(Brian) with a hat. Friendship stories in an idyllic world with the magic of the roundabout and Zebulon create a source for endless stories.
27.01.2012
Page 10
Die beste Klasse Deutschlands (The best class in Germany)
Genre
Format
Knowledge quiz show
16 shows in 1st round, 4 weekly final shows, 1 grand finale
Target group
TV presence
April to June, Mon–Sat at 7:30 PM, repeats on KiKA
Core themes
Knowledge, quiz, team spirit, cohesion, guessing together,
competition between school classes, fun and action
USPs
Presentation
Copyright
Gripping – anyone can guess along, good questions from
different areas with well-selected degrees of difficulty
Malte Arkona
KiKA
market)
Die beste Klasse Deutschlands (The best class in Germany) is a competition for 6th and 7th years in every type of school. Around 1,100 classes
give it all for one of the thirty-two starting places. A first-class experience – a trip to Paris – awaits the winning team after twenty shows and the
grand finale, but Malte Arkona will come with stacks of questions for the candidates before they pack their bags, and the candidates will hopefully
have as many right answers. It takes a lot of knowledge inside and outside the textbooks to succeed at this show, and excellent team spirit and
tactics will help you get ahead; questions such as “Why is the world's largest island called Greenland,” “Who has the most hair on their heads –
people with blonde, brown, black or ginger hair?” or “How many guests would Justin Bieber have if he invited one fan from each country bordering
on his native country of Canada?” Things can get dicey when Malte Arkona invites his candidates to the experiments desk with celebrity questioners
and guests await them – such as Anke, Shary Reeves and Ralph, Can Mansuroglu and many other sporting, animal and other surprise guests.
27.01.2012
Page 12
ENE MENE BU – und dran bist du (Variation on: Eeny, meeny, miny, moe)
Genre
Format
Creative hands-on show
Daily format, 10 minutes, regular new shows
Target group
TV presence
Mornings on KiKANiNCHEN, on air 150 days a year
Core themes
Crafts, creativity, creative hands-on aesthetics, imagination,
focus on kids; tag line: Come and join in – you can do it!
USPs
Awards
Copyright
Long-term format plan, high authenticity, strong TV presence,
lots of interactivity with target audience
Goldener Spatz 2012, Prix Jeunesse 2012
KiKA
market)
ENE MENE BU is a daily creative format by preschoolers for preschoolers. Each episode consists of real films with children and design elements
comprising graphics and children’s submissions. The show keeps focused on children and their creative, hands-on ideas and experiences;
preschoolers show what they love to make, paint and design in brief portraits. They go into their works of art, telling the stories beyond the work, and
bring it into a real-life play. They paint blindfold or put little clip-together animal models together; there is no presenter in the traditional sense. KiKA
turned the well-known count-out nursery rhyme (English: Eeny meeny miny moe) on its head for ENE MENE BU, the interactive television idea
applied throughout the show with the imagination and ideas from kids filling each ten-minute show to the musical accompaniment of German
newcomer band Phrasenmäher, a band known for its innovative mix of musical styles and crafty play on words, meeting the taste of ENE MENE
BU’s young viewers square on. ENE MENE BU – and it’s up to you!
27.01.2012
Page 13
Erde an Zukunft (Earth to Future)
Genre
Format
Knowledge show, magazine on things to come
25 shows at 12 minutes each, regular new shows
Target group
TV presence
Saturdays at 8:00 PM on KiKA
Core themes
Knowledge, future, ecology, sustainability, discussion, sharing,
interactivity, making the world a better place
USPs
Presentation
Copyright
Cool look, exciting production, good topical visualisation, hip
style
Felix Seibert-Daiker
KiKA
market)
Child-friendly excitement – this format looks at the issues of the future from environmental and social issues to technology and education topics,
encouraging kids to think about the effects of their actions and get involved as creators of the future – you can only take action if you know what it’s
all about. Each show starts with what kids want and dream about – what should change in the future? What should be done better, more beautifully
or differently? Presenter Felix Seibert-Daiker takes a trip on a specific theme to places where the future is already beginning or can already be
experienced, meets people already fighting for a better future, working on turning specific ideas into reality, or embarking on completely new lines of
approach. Felix showcases intriguing backgrounds for each topic in an entertaining and lively way in the studio, explaining the context and giving his
views. But that’s not all – there’s a comic-like futuristic animation world where Felix’s avatar meets the avatar of the kid embarking on a trip to the
future according to the kid’s request before the show. Together, they find out about the positive and negative consequences of our actions might
have on the future in a what-if scenario.
27.01.2012
Page 14
Figaro Pho
Genre
Format
Animated comedy show
39 episodes at 7 minutes each, HD
Target group
TV presence
Not yet on air
Core themes
Phobias, fears, bizarre humour, comedy, fantasy, imagination;
Everyone has an irrational fear... Figaro Pho has them all!
USPs
Unique look, modern and innovative format, strong characters,
playing with your own fears
Production
Copyright
Chocolate Liberation Front Ltd
Chocolate Liberation Front Ltd, ZDF Enterprises
market)
Everyone has at least one irrational fear... in the case of Figaro Pho, he has them all! Figaro Pho is a animated comedy series about a
warm, adorable, quirky and mischievous character randomly plagued by every phobia you can think of. He is afraid of vampires,
toilets, dogs, aliens, and even being stared at by a duck. He also has an uncanny fear of being alone, which is why he always has a
companion – Rivet the robot dog. Figaro and Rivet live in a dilapidated old mansion perched precariously on a cliff overlooking the
small town of Cogville. Figaro’s ramshackle house is a death trap with thousands of things to scare him, but he’s still happy to stay at
home with the outside world even more scary to him. If only it weren’t for all the people and animals that knock on his door, subjecting
him to new fears and phobias...
27.01.2012
Page 15
Five & It
Genre
Format
Animated comedy-adventure series
3D CGI animated series in HD, 52 x 11 minutes
Target group
TV presence
Not yet on air
Core themes
Friendship, fantasy, adventure, growing up, wishes and
unpleasant consequences
USPs
High production value based on well-known and successful
stories, strong characters
Basis
Based on best-selling novels by Edith Nesbit
Copyright
market)
Five & IT covers the adventures and pranks of five children after digging up a bizarre little sand elf, a psammead, that they make friends with. The
psammead – the “IT” in the title – is is an irritable, ugly, and very old sand elf that the children have found in a gravel pit. He grants them a wish a
day that lasts until sunset. They soon find out how hard it is to think up really sensible wishes, and each of them brings them into unexpected
difficulties. The series is based on texts by Edith Nesbit, who created a world of fantasy and magic for children. The psammead adventure stories
are ideal for a television series – just like wishes that know no boundaries. The stories are intelligent, dynamic, humorous and witty. The psammead
adventures have been chosen for Seasons 2 and 3 to continue into a trilogy, the sequels continuing with Phönix und der fliegende Teppich (Phoenix
and the Carpet) continuing with Abenteuern des Amuletts (Story of the Amulet). The five main characters and the unique character of Psammead
the Sand Elf give the series great merchandising potential.
27.01.2012
Page 16
H2O – Plötzlich Meerjungfrau (Just Add Water on the UK market)
Genre
Format
3 seasons, 78 episodes x 26 minutes; 3 TV films
Target group
Girls aged 8–12
TV presence
Regularly on air on KiKA, ZDF tivi and Cartoon Network
Core themes
Friendship, growing up, problems of everyday teenage life, first
love, surfing, sun and sea
USPs
Famous worldwide brand, great mix of realism (model learning)
and fantasy (escapism to dream worlds) with a good sense of
humour, perfect design code
Copyright
Jonathan M. Shiff Productions, ZDF Enterprises
market)
H2O is about 16-year-old teenagers Cleo (Phoebe Tonkin), Emma (Claire Holt) and Rikki (Cariba Heine) that discover a water pit (moon pool) on a
trip to a mysterious island; on their return, they turn into mermaids on contact with water. This presents the problem of keeping it secret from their
parents, curious scientists, guys in love and the bad guy, Zane Bennett (Burgess Abernethy), but the girls also have supernatural abilities – Rikki can
bring water to the boil with her body, Emma can freeze it, and Cleo can change its shape and volume and turn a small stream into a raging river.
Emma leaves the series at the end of the second season to be replaced by Isabella “Bella” (Indiana Evans), a mermaid since the age of 9, who can
turn water into jelly.
27.01.2012
Page 17
H2O – Plötzlich Meerjungfrau (animated series; Just Add Water on the UK market)
Genre
Format
Spin-off animation series
26 episodes at 24 minutes (Season 1), Season 2 in preparation
Target group
Children aged 6–9, more girls than boys
TV presence
Planned for 2014 on KiKA and ZDF tivi
Core themes
Magic, friendship, fun, growing up, problems of everyday
teenage life, underwater world
USPs
Production
Copyright
Spin-off of the famous H2O brand, global hit format, 2D
animation with 3D special effects, large number of episodes
Fantasia Animation Ltd, Les Cartooneurs
ZDF Enterprises
market)
The live-action series H2O – Just Add Water (78 x 26 minutes) scored above-average market share at an estimated weekly audience of 250 million
viewers in more than 160 countries. After many repeats from the three seasons, we have news from Mako Island – the stories of the world’s three
favourite mermaids will be coming back in an animated series for younger viewers. The mixture of 2D and 3D animation presents an underwater
land of fantasy in a new and magical form. After a day spent exploring the mysterious moon pool on Mako Island, the three teenagers Emma, Cleo,
and Rikki are cast under a strange spell that will change their lives – the girls turn into mermaids on contact with water. As if they didn’t already have
enough problems as teenagers, they have to learn to live with this. At least they can count on their friendship that will bond them together for many
bizarre and exciting situations yet.
27.01.2012
Page 18
Hallo Hanna (Hana’s Helpline on the UK market)
Genre
Format
Animated puppet series
52 episodes at 10 minutes (Season 1), Season 2 in preparation
Target group
TV presence
Regular repeats on KiKA
Core themes
Series deals with fears of children – problems at school, fear of
the dark, growing up and similar – as illustrated by animal
figures
Educational aspect to the show, lots of empathy and
imagination, help and advice for parents and children
USPs
Awards
UK Broadcast Award 2009
Copyright
Calon TV, ZDF Enterprises
market)
The title, Hallo Hanna, says it all – a phone call is all it takes for Hanna the Duck to jump into action to help young wildlife in need – the cowardly
lion, the shy turtle or the forgetful squirrel. It doesn’t matter whether the caller has problems at school, an emergency at home, or a falling-out with
friends, Hanna puts all her empathy and resourcefulness into taking care of those that need her support and advice... such as the one kid that’s
afraid to go to the dentist or the other that creeps into the farthest corner in thunderstorms. Hanna helps those that are sad at not being good at
school sports and those that are incredibly forgetful, careless, or just plain constantly out of luck every day. Anyone that calls Hanna’s emergency
service will get the help they need – there is always a solution; our duck is not left on her own, you’ll find Betty Bat and Oskar (Owen) Owl to lend a
helping hand (or wing) in the disorganised yet cosy helpline office. Not to forget Fränzchen (Francis), Hanna’s son – there wouldn’t be any
emergency helpline without his ideas and help. Together, the four help their clients out of a bad patch and provide viewers insights that you can
apply in real life in the same exciting, witty and entertaining way...
27.01.2012
Page 19
Igam Ogam
Genre
Format
Stop-frame animation series
52 episodes at 10 minutes
Target group
TV presence
Core themes
Playing, having fun, curiosity, trying things out and discovering
the world around you, unique character, unusual setting
USPs
Production
Copyright
By the successful producer of Hana’s Helpline
Calon TV and Channel Five, S4C and ZDF Enterprises
Calon TV, ZDF Enterprises
market)
Was the Stone Age that boring? Not at all! This completely new puppet animation series for preschoolers is all about Igam Ogam, an bold little cave
girl and her stone-age friends. Without a fear in the world, Igam Ogam sticks her curious little nose into everything that surrounds her. Like the
children watching from home, she loves nothing more than to play, have fun, try anything new, and find out about the world out there more – even if
there are more dinosaurs than people in Igam’s world. Each episode is full of fantasy, emphasising funny pictures and action scenes. More energetic
than a seething volcano and more inquisitive than a Curiosaurus Rex*, Igam Ogam rises to a new challenge every day. No wonder, this little bundle
of energy with her wild braids is full of invincible optimism. In addition, our cave girl can always count on the support of her comfort blanket – a tame
sabre-toothed cat.
27.01.2012
Page 20
JoNaLu
Genre
Format
3D-CGI animation series
26 episodes, 25 minutes each
Target group
TV presence
Regularly on air on KiKA and ZDF tivi
Core themes
Joy of language and communication, fun, humour, language,
songs, sound games, rhymes and dancing
USPs
Copyright
Direct approach and participation with kids, playful promotion of
language skills, cooperation with an educational network
(www.bibernetz.de), online courses for educators and parents
ZDF, ZDF Enterprises
market)
The JoNaLu series promotes holistic language development in preschool children. The main characters of the series are the two mice, Jo and Naya,
and Ludwig the Ladybird, who live in a mouse hole in Paul’s nursery. Once the humans leave the house, the characters embark on a tour of
discovery in the house and garden. Before they start, the JoNaLus welcome the kid viewers that they naturally take along the way and directly
involve in the plot. The JoNaLus want to keep their existence a secret from the humans, so they have to be especially careful in all their adventures
so as not to be found out. In their adventures, the three little heroes meet their friends that speak other languages such as Sibel, the Turkishspeaking butterfly girl, and Caruso, the Italian-speaking frog. The characters combine forces towards mastering all their adventures. The proximity of
the stories about everyday life to preschool children and interactive elements such as rhymes, songs and dances directly involve young viewers in
the action, practising skills along the way at different levels of language by imitating the sounds that Ludwig makes or singing, dancing and rhyming
along with Jo and Naya.
27.01.2012
Page 21
Kailerei
Genre
Format
Game show
40 shows at 25 minutes, regular new shows
Target group
TV presence
Regularly on KiKA
Core themes
Games, fun, knowledge, competition
USPs
Production
Presentation
Copyright
New game concept, unique fun character presenting, ideal for
competition games
Family Entertainment.tv
Kai der Forellenkugelhai, Stephanie Müller-Spirra
KiKA
market)
Kai has it, his challenger wants it – the prize that makes it worth surviving three hard rounds. The second season sees Kai, a trout puffer shark
taking on new, nastier tasks. Nobody knows what’s coming – each team has to master different challenges. The challenger is not fighting alone, he
brings fifteen to thirty other players along. In the first two rounds, they help him snag the Joker that can determine victory or defeat. Kai is not going
to let go of the prize in his treasure chest if he can help it, and tries everything to make victory almost impossible. Every week he comes up with
new, noisy, colourful, funny, sometimes even dramatic and adventurous challenges, always trying to confuse his challenger with mean comments;
anyone that masters the challenges with ease wins the Joker at the end of each game. The final game sees them giving the challenger additional
time or turning one of the screens off. Things can get really dicey without the Joker!
27.01.2012
Page 22
KiKA umbrella brand
Genre
Format
Umbrella brand
Ad-free, target-oriented, diverse quality programming
Target group
TV presence
Mon–Sun from 6:00 AM to 9:00 PM
TV performance
∅ 20.8% market share in the target group age range of 3–13
Core themes
Series, feature films, magazine programmes, documentaries,
infotainment, specials and theme days, and much more
USPs
Copyright
Wide range and awareness, clear promise of relevance, high
authenticity, signal to target audience and high-value reputation
KiKA
market)
ARD and ZDF’s children’s channel KiKA is a publicly owned and run TV station for children, and offers a commercial-free, group-oriented and
diverse programme for girls and boys aged 3–13. KiKA plays an important role in giving young viewers orientation in life, and teaching social skills is
one of its central tasks. As opinion leaders, KiKA provides an interactive, informative and innovative programme with quality and reliability at
promoting knowledge and teaching values throughout its varied entertainment schedule. Fifty-seven percent of children aged 3–5 say that their
favourite channel is ARD/ZDF's KiKA, far ahead of other kids’ channels. KiKA is even the favourite station among children aged 6 to 13 by a wide
margin at 26%, and their mothers at 29%. KiKA’s stats as a favourite TV channel have remained stable from 2009 – this can hardly be better for a
children’s channel. The reactions to KiKA from children and parents have so far been entirely positive. The KiKA license mainly plays a signal role –
a sign of quality for parents, a guarantee that you will always find high-value content for children, content that you can see and buy without
hesitation, and for children, the promise of relevance and a signal to the target that you’ll always find something you like when you’re tuned in to
KiKA.
27.01.2012
Page 23
KiKA LIVE
Genre
Format
Pre-teen interactive entertainment show
Daily shows at 20 minutes each, regular new shows
Target group
TV presence
Mon–Thu at 8:00 PM on KiKA
TV performance
Core themes
USPs
Copyright
∅ Market share at about 20% in the 9–13 yo target group
Everything about pre-teen life, media events, trends, fashion
and leisure, reflections on everyday life
Ben and Jess presenting the show, approach at kids’ level,
authenticity, hip celebrities
KiKA
KiKA LIVE is not about kids, market)
it’s a show with kids and young people, arousing emotions, and making life easier here and there while reporting from
KiKA LIVE is more than just an entertainment program for children and adolescents, it provides a wide variety of topics, takes its audience and their
expectations seriously, and tries everything to put them at ease and make them feel understood. Children and young people should have fun and
like to tune into the programme, and ask themselves, "What’s on today...?"
the audience’s angle. Every show focuses on a very special topic taken from multiple points of view. Viewers can participate in the show by SMS, email or by post.
27.01.2012
Page 24
KRIMI.DE
Genre
Format
Fictional youth crime film series
26 films at 40 minutes each, more in production
Target group
TV presence
Sundays 3:00 PM on KiKA
Core themes
Exciting criminal cases with socio-critical commentary for
children: bullying, drugs, racism, stalking, violence, and more
USPs
High awareness and acceptance, exciting crime stories with
realistic, authentic child actors
Production
Different producers depending on format
Copyright
KiKA, individual sub-organisations in ARD
market)
Children are often confronted with serious problems and questions in an increasingly complex world. Whether bullying over the Internet, threats of
violence, happy slapping, drugs, racism or stalking – these are issues that confront children at an increasingly young age, issues that can overwhelm
a 10–15 year old. There’s no looking away or pretending that it’s a perfect world – when things get rough on the school yard, we have to take it
seriously. The KRIMI.DE film series developed by KiKA does exactly this – KRIMI.DE addresses the concerns and conflicts experienced by our
younger generation in a realistic and topical fashion. Thrilling criminal cases give viewers high-value entertainment while picking up on their
experiences and problems, providing potential solutions and increasing awareness for critical social issues. KRIMI.DE has been a byword for
exciting pre-teen entertainment on KiKA since 2005; the television film series with its six teams of investigators in major German cities is one of the
station’s most elaborate productions, and has earned every comparison with major German crime series productions such as Tatort and SOKO.
This format combining excitement, suspense and social commentary has already won several awards.
27.01.2012
Page 25
Kummerkasten (TV “agony column”)
Genre
Format
Self-help show
Daily format, regular new shows
Target group
TV presence
Mon–Fri at 4:15 PM on KiKA
Core themes
Topics that meet the needs of the target group – blind dates,
heartache, family stress and bullying
USPs
Production
Copyright
High relevance and awareness, helping kids help themselves,
authentic and trustworthy
KiKA
market)
Looking for their place in the world, pre-teens are often faced with problems and situations where the help of someone experienced would really
come in helpful. KiKA gives them a place to go, a place specifically created to meet new challenges – the Kummerkasten or TV “agony column.” The
programme helps children help themselves; topics often covered include blind dates, but also heartache, stress with brothers or sisters, and bullying.
Each show sees a current problem addressed and illustrated with graphics, photos, icons and original sound, providing helpful tips and new ideas for
inspiration, always taking a solution-oriented and creative approach to problems in the target group with easily understood answers that get to the
crux of the matter. Anyone looking for individual consultation can still look for a wide range of services on the Internet at www.kika.de for help and
advice in their individual concerns and needs – around the clock. The service has been helping children in cooperation with the Diakonisches Werk
Berlin-Brandenburg-Schlesische Oberlausnitz eV social services organisation.
27.01.2012
Page 26
kurz+klick (short+click)
Genre
Format
Media magazine, media guide
38 episodes at 20 minutes each, more to come
Target group
TV presence
Sundays at 1:55 PM on KiKA
Core themes
Media guide for kids; Internet, tips and tricks, background
information on complex Internet issues
USPs
Production
Copyright
Approach at kids’ level, Max as a computer expert, practical
tips, accessible knowledge sharing
Kinderfilm GmbH
KiKA
market)
Media usage behaviour has undergone a fundamental transition in recent years, with the importance of the Internet steadily growing. A constant
stream of new trends on the Internet have had an impact on user behaviour, especially Internet-savvy pre-teens. Implementing new applications is
complex at first glance, but a few tips and tricks make things a lot easier as the new media guide kurz+click (short+click) demonstrates. The variety
of web apps is huge, but using them often raises questions such as “How do you create a podcast?” “How do you convert videos?” “Where can you
get free software?” Or, when it comes to security, “How do you get out of a subscription trap?” Max, a fifteen-year-old computer expert up for any
experiment finds answers to these questions, showing viewers in an easy and accessible way how you can solve a problem without much effort. You
can also find background information on the various topics and practical tips on the Internet after the show at www.kurz-and-klick.de, in a “toolbox”
with video clips, slide shows and extensive documentation together with additional links and information.
27.01.2012
Page 27
Die neuen Abenteuer von Lassie (The New Adventures of Lassie)
Genre
Format
2D animation series
52 episodes, 11 minutes each (Season 1)
Target group
TV presence
Planned for 2014 onwards on KiKA and ZDF tivi
Core themes
Friendship, loyalty, perseverance, environmental awareness,
situation comedy, most importantly love and devotion
USPs
TV series based on the unique stories penned by Eric Knight
and the classic Lassie Come Home
Production
Copyright
Superprod, DQ Entertainment
Classic Media, DQ Entertainment, ZDF Enterprises
market)
Lassie has been the most popular dog in the world for generations of viewers. Lassie is a great collie – smart, loyal and always ready to jump over
rivers and fires to come to the rescue. And that’s not all – she understands all the feelings that someone, especially a child, might be going through.
This all-new animated series centres on that special bond that young viewers experience in Lassie films. Children around the world would treasure
their own pet that they can share all the ups and downs of life with, a pal to help them get through life with a smile. Children can enjoy the fun,
excitement and heroism in the new series on the life of Lassie and her new owner, ten-year-old Zoe, a lively and warm-hearted girl, while
rediscovering their own friends and their pets. Adventure comes together with a mix of action, comedy and drama as Lassie speaks for the first time,
giving us a unique insight into her innermost thoughts and feelings. As a viewer, we can hear her the way only her friends, the other pets, can.
Lassie communicates with the humans in the series the same way as any other dog does – by body language, barking, and her big, expressive
eyes.
27.01.2012
Page 28
Alien Surfgirls (Lightning Point)
Genre
Format
24 episodes at 26 minutes each
Target group
Girls aged 8–12
TV presence
Regularly on KiKA and ZDF tivi
Core themes
Summer feeling, science fiction, first love, friendship, home,
growing up, lots of surfing fun
USPs
Production
Copyright
Follow-up project from H2O – Just Add Water, high production
value, great imagery, surfing as a cool activity
Jonathan M. Shiff Productions
ZDF Enterprises
market)
Extraterrestrial girls Zoey and Kiki from the planet Lumina see the end of their intergalactic trip in a crash-landing on Earth, in the quiet surfer town of
Lightning Point. Finally, their dream comes true as they surf the waves of the Pacific. What begins as an exciting adventure for the two soon turns
into a real challenge as they can no longer control their spaceship – the teens are stuck on Earth. Fortunately, they find a friend in Amber, who
shows them not only the best tricks on a surfboard but also takes them home with her. Zoey and Kiki had not thought of how complicated life would
be as an alien living undercover in Lightning Point; Luca in particular – he’s a good friend of Amber and an avid Alien researcher, and he’s about to
blow the gaffe. The emotional turmoil of normal teenage life previously unknown to the girls makes things even worse – Kiki soon feels attracted to
Luca, and Zoey discovers a weakness for Brandon, the best surfer on the beach at Lightning Point. But none of this can put them off their main
objective – to get back to to their home planet. In their many attempts to send a message back to Lumina, they encounter strange alien traces in
Lightning Point... were other aliens already here before them? An exciting hunt for clues follows...
27.01.2012
Page 29
LiLA (LiLAC)
Genre
Format
Character licensing
Hosts evening programming segment, new eps every day
Target group
Girls aged 8–12
TV presence
Daily from 7:59–9:00 PM on KiKA
Core themes
Current topics for pre-teen girls – celebrities, music, TV and
fashion, online community, Internet gossip
USPs
Production
Copyright
Permanent presence for high awareness and market
penetration, very individual look
KiKA
market)
Media user behaviour has changed so dramatically in recent years that new interconnected forms of presentation with TV and the Web have
emerged in what can no longer be dismissed as a futuristic experiment. Simultaneous use of television and the Web has especially opened a wide
field of possibilities. KiKA is embarking on a new, unique programming offering for older children and adolescents, LiLA, an interactive character and
bi-media guide between these two platforms and the TV KiKA online community. LiLA, a virtual presenter, lives in the mein!KiKA (my!KiKA)
community, and knows her way around the pre-teen world. Stars, music, TV and fashion – LiLA presents the theme programming from 7:59 to 9:00
PM in programmes for viewers aged 10–13, discussing current topics from shows with her friends in the community. The new offering has created a
new form of television – “virtual public viewing,” with a live stream from 7:59 to 9:00 allowing viewers to talk to others online. The opportunity to talk
to each other directly and LiLA as a virtual friend with similar interests provides pre-teens with an important way towards developing sustainable
media literacy as it all takes place in a safe, moderated space.
27.01.2012
Page 30
logo!
Genre
Format
Children's news programme
More than 7,000 shows at 10 minutes, new show every day
Target group
TV presence
3 times a day, on KiKA
Core themes
News updated daily, background story, context, latest news on
the environment, technology, sports and music
USPs
Presentation
Copyright
News with excellent preparation for children, own look with
animated characters, likeable presenters
Tim Niedernolte, Tim Schreder, Jennifer Sieglar, Linda Joe Fuhrich
ZDF
market)
Hallo bei logo! – Welcome to logo! The presenters have been welcoming their young viewers for almost twenty-five years with these words to
Germany’s only children’s news programme before presenting news from around the world. Updated daily with high-value information presented in
an accessible fashion. You won’t hear things like “You don’t understand yet. This is only for grown-ups” on logo!, which roughly translates to
“Simples!” – the show takes its young audience seriously and provides a balanced mix of reporting on world politics and problems right on the
doorstep of the young viewers. Why do people fight wars? Why are there so many unemployed people in Germany? What’s Hartz IV (the name for
Germany’s unemployment benefit system)? The show allows children to catch up with what’s going on in the world; they have many questions and a
right to answers as required by Article 17 in the UN Children's Rights Convention. The logo! show has been providing this service since 1989,
proving that child-friendly information creates more emotional security for children than anxious concealment. The more children learn about their
environment, the more they can get their heads around what they hear and see in everyday life. The show has developed into an opportunity for
German kids to ask questions and get answers they can understand. The logo! show celebrates a quarter of a century in 2014.
27.01.2012
Page 31
Lollywood
Genre
Format
TV film series
Numerous feature films, regular new productions
Target group
TV presence
Fridays from 7:30–9:00 PM on KiKA
Core themes
Fairy tales, adventure, fantasy, moral messages, good vs. evil,
virtues, cause and effect
USPs
Production
Copyright
Icon for children’s films, quality branding for high-value
children’s films
Various production companies incl. ARD, ZDF
KiKA
market)
Lollywood: This is a collective title run on KiKA on Fridays from 7:30 to 9:00 PM with quality feature films for kids and parents. The television series
has already become a symbol of children’s cinema on German television, and contrasts with the sameness of series production. The film series is
stocked weekly with great new films such as Träumer schießen keine Tore (We Are the Champions; Danish teen film, 2004/2005), Mowglis großes
Abenteuer (The Jungle Book: Mowgli's Story; American adventure film, 1998) and Abseits für Gilles (Gilles; Belgian teen film, 2005).
27.01.2012
Page 32
Löwenzahn (Dandelion)
Genre
Format
Fictional children’s show
More than 300 episodes at 25 minutes each, regular premières
Target group
TV presence
Sundays at 8.10 AM on ZDF tivi, 11.05 AM on KiKA
Core themes
Nature, Environment, Technology – tag line: ask, investigate,
find out.
USPs
Production
Copyright
High brand awareness and acceptance, classic status, Fritz
Fuchs and Keks the Dog
Studio.TV.Film GmbH
ZDF
market)
Löwenzahn has seen more than three hundred episodes explaining everyday phenomena, complicated technical equipment and scientific
experiments in an entertaining and lively way since 1980. Each episode serves the enthusiasm of curiosity by looking at a question, thinking about it
and experimenting with it until the penny drops, a solution is found, the phenomenon is explained or the invention works. The show also encourages
kids to keep exploring, trying things out and doing things for themselves, giving young viewers an incentive to go out and explore their environment
right after the show. The mixture of visual play, documentation with extraordinary images, cartoons, picture stories, wildlife and songs gives the
series its unique signature.
27.01.2012
Page 33
Löwenzähnchen (Little Dandelion)
Genre
Format
Real and animation series
Target group
TV presence
KiKANiNCHEN series from autumn 2013
Core themes
Special mixture of real and animated scenes, the fascination of
wildlife, environmental awareness
USPs
Production
Copyright
Spin-off of the Löwenzahn classic borrowing the popular Keks
figure, voice-over by Oliver Kalkofe
Studio.TV.Film GmbH, visuals by Motionworks
ZDF
market)
The ZDF classic Löwenzahn (Dandelion) now has a kid brother – Löwenzähnchen or Little Dandelion mainly aimed at preschoolers. The show aims
to promote environmental awareness and an interest in wildlife. The show is presented by Keks, Fritz Fuchs’ dog. When the owner leaves his trailer,
Keks takes the young viewers on a journey of discovery through the grounds, meeting other figures such as a lively ladybird, a nervous rabbit or the
grass-green frog’s exceptional children, and talks to them on the way. But as soon as Fritz Fuchs is back, Keks is just a friendly old dog, his trips
remaining a secret between Keks and the audience. The show aims to give children a mixture of real scenes with Keks, stunning wildlife shots, an
animated interactive song and humour from the dog’s point of view. Löwenzähnchen aims to encourage children to go out into the fields, discover
wildlife and explore their surroundings.
27.01.2012
Page 34
Mainzelmännchen
Genre
Format
Character licensing
Used continuously as advertising bumpers since 1963
Target group
Children aged 3–9, grown-ups
TV presence
Around 11,486 times a year; 842 minutes airtime on ZDF
TV performance
Core themes
USPs
Copyright
Ave. 3.1 million viewers, 16.7% market share
Fresh, cheerful, perky, mixture of nostalgia and current
references, simple humour, unconventional style
High awareness and acceptance, timeless evergreen, cult
figures for adults and children, fifty-year anniversary in 2013
ZDF
market)
The Mainzelmännchen figures are six cartoon characters named Anton, Berti, Conni, Det, Edi and Fritzchen. Invented and influenced by graphic
artist Wolf Gerlach in 1962, they are still used in the ZDF as bumpers in the early evening programme. The name Mainzelmännchen goes back to
the city of Mainz, the headquarters of ZDF, and Heinzelmännchen, a kind of gnome from the region. Their inventor, Wolf Gerlach, instantly thought
up the name according to the alphabet. The Mainzelmännchen characters are the longest-serving colleagues at ZDF after 45 years, a familiar and
popular trademark of the company from the beginning. Like any good brand, they’ve evolved over time with Anton, Berti, Conni, Det, Edi and
Fritzchen’s visual style adapted to current times with more integration into the umbrella brand of ZDF for their re-launch in December 2003. The ZDF
cult figures are deeply rooted in the memories and hearts of the audience; at an awareness level of over 90%, almost everyone knows them in
Germany.
27.01.2012
Page 36
Mako Mermaids
Genre
Format
26 episodes, 26 minutes (Season 1), 2 season in production
Target group
Girls aged 8–12
TV presence
Planned for autumn 2013 onwards on KiKA and ZDF tivi
Core themes
Friendship, mermaids, growing up, magic, problems of
everyday teenage life, first love, sun and sea
USPs
Copyright
Spin-off from the successful H2O format, a great mix of realism
(model learning) and fantasy (escapism to dream worlds) with a
good sense of humour, perfect design code
Jonathan M. Shiff Productions, ZDF Enterprises
market)
The three mermaids Sirena, Nixie and Leyla have been charged with guarding the magical moon pool on Mako Island one moonlit night. A lapse of
attention, and a human comes to the island and into contact with the holy water of the moon pool – sacrilege in the world of mermaids and a mishap
with surprising consequences, but not only for the three young mermaids – to his own great surprise, the sixteen-year-old invader, Zac, instantly
starts growing a fishtail on contact with water. The three mermaids are shocked – they know that they can only forestall their exclusion from the
mermaid community if they succeed in undoing what’s been done. To achieve that, they need to make the greatest sacrifice – they have to turn into
humans. That’s when things get really complicated...
27.01.2012
Page 37
Marsupilami
Genre
Format
Animation series
52 episodes at 23 minutes each, more to come
Target group
Children aged 4 and over, boys and girls
TV presence
Regular repeats on KiKA and ZDF tivi
Core themes
Environment, ecology, pacifism, family, friendship, joy of life,
sense of responsibility, initiative
USPs
Production
Copyright
High awareness and popularity, unique character with
extraordinary look, focus on positive values
Samka Productions
Marsupilami Productions
market)
A swinging tree house is home to Marsupilami and his family amidst the dense thicket of the Palombian jungle. Marsupilami, the hero of the series,
is an inquisitive, smart figure with a signature “Hooba!” call. As the guardian of the jungle and rainforest, this lively character faces new challenges
every day in ensuring peace and order in his home, defying danger with his extraordinary powers – he puffs up when angry and nothing can stop
him, turning him into a natural force in his own right. Only humans can threaten him, and the carefree lifestyle of the Marsupilami family turns into
utter confusion when the ten-year-old Hector and his aunt, a biologist and jungle researcher, move into the neighbourhood.
27.01.2012
Page 38
Martin Morgen (Martin Morning on the UK market)
Genre
Animation series
Format
Target group
TV presence
Core themes
Fantasy, adventure, humour, transformation, friendship,
situation comedy in the style of Groundhog Day
USPs
Production
Copyright
High design flexibility at 104 different characters and worlds,
extensive artwork and style guide
Les Cartooneurs Associés, Fantasia Animation
ZDF Enterprises
market)
Martin Morgen is actually a normal nine-year-old boy. But every morning, just as it’s time for him to get out of bed, he turns into a different creature –
sometimes he’s a dragon, sometimes a superhero or even a vampire. His friend Gromo never ceases to be amazed at what form Martin will take
every day as of course they constantly stumble into new, turbulent adventures. Every day is a big challenge, but luckily, his loyal friends Gromo and
Roxanne stick steadfastly to his side no matter how great the adventure might be...
27.01.2012
Page 39
Michel
Genre
Format
Animation series
Target group
TV presence
Core themes
Everyday life, humour, originality, positive thinking, situation
comedy
USPs
Known book basis in France from Bayard Jeunesse, unique
look, funny and unique character
Production
Folimage Studio
Copyright
ZDF Enterprises
market)
Michel is a normal kid – except for the fact that he’s a small round furry monster with four eyes that he inherited from both his mum and his dad.
Other than that, everyone in this animated series thinks Michel is normal. So he’s a bit, well, different... and speaks in grunts, but that doesn’t really
bother anyone now. Michel enriches the lives of his friends and relatives with his otherness, and children watching the show see this otherness as
something positive.
27.01.2012
Page 40
Mofy
Genre
Format
Stop-frame animation series in cotton felt
26 episodes at 5 minutes each, season 2 in production
Target group
TV presence
On KiKA since the end of August 2013
Core themes
Comfort and security, peaceful world for children, childhood
adventure, poetry and poems, educational messages
USPs
High cuteness factor, worldwide roll-out by Sony Consumer
Products
Production
Copyright
Misseri Studio, SCP, ZDF Enterprises
Sony Consumer Products, Japan
market)
Mofy is a adorable little white bunny made of cotton felt living in a cosy cotton-wool cloud, and her best friend, Kerry, is a tiny music-loving frog that
wants to be a composer some day. Mofy’s daily life is a journey through nature in her beautiful little world with everyday but special feelings such as
loneliness, joy, fear, disappointment and courage. The more she understands about the events in her world, the more secure her personality, the
stronger her character and understanding of the other people that live there, such as a mole and the forgetful squirrel.
Lovingly animated with a distinctive look, the little heroine Mofy tells original stories about the beautiful and troublesome aspects of being a child and
growing up as inspired by picture books by Aki Kondo. Mofy reflects on her experiences, and her young audience aged two and up take part in her
discoveries and development.
27.01.2012
Page 41
My Phone Genie
Genre
Format
Teenage live-action comedy series
Target group
TV presence
Core themes
Situation comedy, comedy, genie theme, fulfilling wishes,
everyday teenage life
USPs
Production
Copyright
Successful format in the UK on ITV and CITV, unique comedy
format, Internet and computers as trending topics
Moonscoop, Talent Television, Telegael
Moonscoop, ZDF Enterprises
market)
Jasmine Hart only wanted to download a free ringtone on offer in an online pop-up ad she found on the web, and all of a sudden, she finds a new
feature on her mobile phone – a phone genie. A phone genie is a modern genie-out-of-the-lamp, and difficult to get rid of once you’ve released its
from its prison by downloading it. The instruction manual for this phone genie reads almost like a mobile phone plan – lifetime guarantee, flat rate on
wishes, all your dreams come true and a friend for life – more to the point, the phone genie just loves to grant wishes and sees every occasion as a
perfect opportunity to do just that...
27.01.2012
Page 42
Peter Pan
Genre
Format
Animated adventure fantasy series
26 episodes, 23 minutes (Season 1), Season 2 in preparation
Target group
TV presence
Planned for autumn 2013 onwards on KiKA and ZDF tivi
Core themes
Fantasy, dreams, adventure, fun, excitement, comedy, growing
up, friendship, pirates, good vs. evil
USPs
Production
Copyright
Revival of the classic, stunning HD 3D CGI animation,
successful producer in DQ, theme popular worldwide
Method Film, DQ Entertainment
market)
Here he is again – nemesis of deadly pirates, tamer of huge crocodiles, bane of the dastardly Captain Hook and hero of many a childhood dream:
Peter Pan! Together with his faithful companion Tinkerbell the Fairy and his friends, he experiences new exciting adventures in the timeless world of
Neverland while leading the Lost Boys and Girls. They meet proud Indians, mysterious mermaids and find a place where children never grow up.
The children’s entertainment series has 26 episodes, each produced using 3D CGI technology giving this animation series a realistic atmosphere
while bringing the world of dreams and adventure to within children’s grasp. The worldwide popularity of the hero and the multi-million-euro
production of the new edition of the classic Peter Pan provide a perfect opportunity for older viewers to lose themselves in the realms of limitless
imagination.
27.01.2012
Page 43
Pur+
Genre
Format
Knowledge show
5 times a week at 25 minutes each, regular new episodes
Target group
TV presence
5 eps/week at 7:25 PM on KiKA, Sat 6:25 AM on ZDF tivi
Core themes
Knowledge topics for everyday life with a learning effect, Das
Letzte! (The worst, last) as an additional fun element
USPs
Presentation
Copyright
Peak time slot, high awareness and acceptance among parents
and children, knowledge communicated at children’s level
Eric Mayer
ZDF
market)
Watch Pur+ and you’ll know more, you’ll be able to talk with authority because this show reports on issues that interest and affect children directly –
friends and family, leisure and school, sports, music, film and television, stars and starlets, tips and trends. Each 25-minute episode focuses on a
particular topic that interests children. Reports and documentaries, service, test and comedy elements cover the topic taking varied approaches from
different angles. The show is not just for curious children aged eight to twelve that are hungry for knowledge, it also provides information and
knowledge to amaze and raise empathy, and very importantly, it’s lots of fun. Pur+ focuses on giving the audience more than just know-how and aha
moments, but also insights to create a sense of amazement and empathy, knowledge and experience combined in a unique way. Learning is an
uphill struggle if it isn’t fun, and the show is full of fun moments even with all the seriousness of the issues covered. Magazines such as Pur+ have
given ZDF top marks in balancing entertainment and information.
27.01.2012
Page 44
Rudi & Trudi
Genre
Format
Animated spin-off series
26 episodes at 11 minute each, HD
Target group
TV presence
Core themes
Great adventures in different worlds, fantasy, humour,
friendship
USPs
Production
Copyright
Animated spin-off from Siebenstein, Rabe Rudi with high
awareness and popularity, role model character for children
TV Loonland, Telemagination, ZDF, ZDF Enterprises
ZDF Enterprises
market)
This 26-part series focuses on Rudi, a young, bold, adventurous raven. Each eleven-minute episode begins with Rudi travelling through the area in
search of new japes, discovering all that glitters and sparkles, unusual places and new friends. You never know where Rudi will take you next. Rudi
the Raven gets around in his adventures – to underwater cities, crystal landscapes, magical forests and ghostly villages, flying wherever his curious
beak takes him. But whatever mischief Rudi gets up to, he always manages to get out of it without ruffling too many feathers. Rudi is the star of the
new series. Trudi the cat is his best friend, and accompanies him almost everywhere. The key elements of the stories are adventure, fantasy,
humour and friendship; Rudi is a character that any small child can identify with because he does things children would love to do – going on daring
adventures, meeting fun friends, and he doesn’t even need to be home for bedtime. Rudi also learns how to ask for help, take the feelings of others
into consideration, apologise and deal with fear and sadness, but there’s always a happy ending.
27.01.2012
Page 45
SamstagsKino
Genre
Format
TV film series
Target group
TV presence
Saturdays at 3:00 PM on KiKA
Core themes
High-quality films with current relevance, adventure, suspense,
fantasy, good vs. evil, cause and effect
USPs
Production
Copyright
Icon for special film, contrast to series sameness, quality
branding for high-quality children’s films
Various production companies incl. ARD, ZDF
KiKA
market)
SamstagsKino (Saturday Cinema) is a collective title on KiKA every Saturday from 3:00 PM presenting quality feature films for kids, and has already
become a symbol for children’s films on TV for young viewers and their parents in a departure from the sameness of series productions. The film
series shows great films every week such as Herr Figo und das Geheimnis der Perlenfabrik, Jasper und das Limonadenkomplott, Das Zauberhafte
Land (The Wizard of Oz), Vater hoch vier, Der Mondbär, Prinzessin Lillifee, Felix - Der Hase und die verflixte Zeitmaschine, Kleiner Dodo, Carlitos
großer Traum, Bibi Blocksberg und das Geheimnis der blauen Eulen, Nils Holgerssons wunderbare Reise, and many others.
27.01.2012
Page 47
Schau in meine Welt! (Look into my world!)
Genre
Format
Children’s documentation
30 new shows a year at 25 minutes each show
Target group
TV presence
Core themes
Glimpses into the lives of other children, fascinating and
exciting insights into new cultures
USPs
Production
Copyright
Teaching life values, developing social competence,
excitement, fascination
Various production companies for HR, KiKA, MDR, rbb
KiKA
market)
Stories about children from Germany and the world to astound and amaze the audience – this is the short description for the new documentary
series on KiKA. Schau in meine Welt! (Look into my world!) is an invitation and a ticket to realms completely unknown or at least not so well-known
to children, realms such as the world of Ngiti, the nomad girl from Namibia, who lives at the crossover between ancient and modern times. Ngiti grew
up in the traditional Himba community that has been more and more exposed to the influence of civilization; she’s confronted with a lot of new things
she needs to learn – she’ll be going to a new mobile tent school, seeing a modern town with supermarkets for the first time, and has to learn how to
handle money. Saskia lives in a far more closed world – almost exclusively in rooms shielded from UV light due to a serious light allergy, and has to
rub suntan lotion and sunscreen onto her skin or wear a sun-protection hat whenever she wants to leave the house. Even so, this fun-loving girl tries
as best she can to lead a normal life. The stories in the show help young viewers think outside the box and gain new insights while promoting
understanding towards the unfamiliar and unknown and bringing the world to life in a documentary series that shows children with very different
stories, children that are still really much the same as you or me.
27.01.2012
Page 48
Sherlock Yack
Genre
Format
HD animated series
52 episodes, 13 minutes (Season 1)
Target group
TV presence
Core themes
Detective stories, curiosity, fun, everyday zoo life, active
puzzle-solving and deduction
USPs
Production
Copyright
Based on a successful series of children’s books from France,
high production value, large number of episodes
Mondo TV
ZDF Enterprises
market)
Who broke the kangaroo’s hand? Who painted the giraffe? Who tied a loop in the tiger’s tail? Who sawed off the elephant’s tusks? Who tied the
octopus’ arms together? Sherlock Yack solves these and many other exciting cases in the new children’s series of the same name. The first and
only zoo detective, Sherlock tinkers, solves puzzles and finds a solution for all of the important cases in everyday life at the zoo. Sherlock Yack, the
star of the Franco-German animated series, is a yak, zoo manager and detective. Using his razor-sharp mind and the help of his eager and adoring
assistant Hermione, a young lady stoat, the avid bagpiper solves the most complex cases at the zoo such as who froze Ms. Penguin, who broke the
kangaroo’s hand, or who stuffed the elephant’s trunk in his sleep. There are usually three, sometimes even four suspects, and the stories are written
in such a way as to involve kids in identifying the dastardly perpetrator. Sherlock Yack sums up the sequence of events at the end of each episode,
explaining who the culprit is using the evidence collected, and thinks up a suitable punishment for the evildoer.
27.01.2012
Page 49
Siebenstein
Genre
Format
Live interactive presentation show
More than 280 shows at 30 minutes each
Target group
TV presence
Sundays at 10:35 AM on KiKA
Core themes
Imagination, a junk shop as a safe haven and comfy place,
colourful stories and adventures into the unknown
USPs
Anniversary
Copyright
Figurehead in ZDF children’s TV programming, high level of
awareness and acceptance, Rudi the Raven as a role model
Siebenstein celebrates its 25th anniversary in 2013
ZDF
market)
Ms. Siebenstein is the other-worldly owner of a small junk shop, and she lives with a bad-tempered suitcase that talks as well as Rudi, a cheeky
raven. They all tell each other funny, serious and edifying stories. The shop is located in a house that belongs to Blöhmann the businessman. Rudi
has a constant appetite for cheese, and the suitcase is seriously inflicted with wanderlust. Visitors to the store such as the odd Prince Charming,
fairies, and also perfectly normal neighbourhood children are part of the stories. The junk shop originally only provided a background for picture
stories, cartoons, documentaries and songs, but gradually came to the fore over the years with the growing popularity of the characters. Puppeteers
Werner Knoedgen and Thomas Rohloff gave Rudi and the suitcase their arms and voices. The series began a story competition for children and an
opportunity for kids to get involved in the show in 1998. Shortly before Christmas 2002, Siebenstein saw a five-part serial, Himmlische Besucher
(Heavenly Visitors), on Rudi, the suitcase, and Ms. Siebenstein through the Advent season. In autumn 2004, Ms. Siebenstein, the raven and the
suitcase moved into a new, bigger shop. Siebenstein celebrates its 25th anniversary in 2013.
27.01.2012
Page 50
Sonntagsmärchen (Sunday’s Fairy Tale)
Genre
Format
TV film series
Target group
Children aged up to around 7, boys and girls
TV presence
Sundays at noon on KiKA
Core themes
Known and less-known fairy tales, moral message, good vs.
evil, reward and punishment, cause and effect
USPs
Production
Copyright
High awareness and acceptance also among parents, high
relevance as a sign of quality for certain types of children’s film
Various
KiKA
market)
Das Sonntagsmärchen (Sunday’s Fairy Tale) is a programme on KiKA that has been shown every Sunday at noon since 1997, and has seen a
variety of fairy tales that include fairy tales by the Schongerfilm production company, DEFA, fairy tales from Czechoslovakia, and remakes by ARD
and ZDF. Some of the films are have been aired several times, the most frequent being Schneeweißchen und Rosenrot (Snow-White and RoseRed, 1979) and Drei Haselnüsse für Aschenbrödel (Three Gifts for Cinderella, 1973).
27.01.2012
Page 51
Sturmfrei (Empty Crib)
Genre
Format
Comedy live-action series
35 episodes at 15 minutes each, 1 making-of
Target group
Girls aged 8–12
TV presence
Regular programming in KiKA
Core themes
Realistic description of teenage life, self-deprecating humour,
multi-layered stories about teen issues (fashion, love, coolness)
USPs
Original and unique graphic elements, excellent cast including
well-known actors – such as Bürger Lars Dietrich in double role
Production
Copyright
FEEDMEE GmbH, Bummfilm GmbH
KiKA
market)
Sturmfrei (Empty Crib) tells stories from the life of 13-year-old Lea (Katharina Wolfert). Each episode concentrates on the problems, issues and
quagmire of feelings that affect girls at this age. Her dad Richard is buried in work, leaving Uncle Lars (Bürger Lars Dietrich) to look after Lea and
her brother Paul (Nick Julius Schuck). The inevitable dramas that ensue – this adolescent girl, her little brother and an iconoclast of an uncle living at
close quarters – provide ample material for diary confessions, dramatic irony and situation comedy. Luckily, Nelli (Fanni Pantförder), Lea’s best
friend, is always ready to help out in an emergency. Bürger Lars Dietrich shines as a multi-talent in his dual role as Uncle Lars and the kids’ dad
Richard, and plays the gamut of skills from comedian to actor to musician alongside the stellar performances of the younger members of the cast.
27.01.2012
Page 52
Tanzalarm! (Dance Alert!)
Genre
Format
Dance show with audience participation
More than 70 shows at 10 minutes each, regular new shows
Target group
TV presence
Regular programming with new shows and repeats on KiKA
Core themes
Riffs that rock, child-friendly lyrics, dancing, singing, audience
participation, grown-ups at work
USPs
Production
Copyright
Strong presence on KiKA, high awareness and acceptance,
regular new activities on the theme
MingaMedia GmbH
KiKA
market)
Riffs that rock, child-friendly lyrics and four dancing and singing girls that are still kids themselves – these are the kids of Tanzalarm! (Dance Alert!).
They’ve already produced videos and CDs and given a variety of live performances, and they’re now starring in a TV series on KiKA to get bakers,
pilots, farmers and the like bustin’ some moves. Each episode sees presenters Singa Gätgens, Tom Lehel (2005–2009), Volker Rosin, Juri Tetzlaff
(2008), Alex Huth (2010, 2011) and the kids surprise grown-ups at their workplaces. The show went European for the first time in 2009, stopping in
Hungary, France, Ireland, Netherlands, Spain and Italy, where Singa, Tom, Volker and the kids not only made new friends but also learned a lot
about music and dance in different countries. Tanzalarm! CD Vol 1 and the first Tanzalarm! DVD have since hit gold.
27.01.2012
Page 53
The Elephant Princess
Genre
Format
52 episodes at 26 minutes each (two seasons)
Target group
Girls aged 8–12
TV presence
More repeats planned
Core themes
Blend of magic and transformation, music, humour, everyday
teenage stories, Asian backdrop
USPs
Production
Copyright
Best children’s television series in the drama category (AFI),
nomination for the Kids Choice Award, rock & exotic style
Jonathan M. Shiff Productions
ZDF Enterprises
market)
Life couldn’t be better for the seventeen-year-old Alex Wilson – she’s finally managed to secure her reign as Princess of the magical Kingdom of
Manjipoor while getting her homework done. But things change faster than expected for Alex with the magical return of the Diva the Witch
threatening her reign over the kingdom. Diva hasn’t come alone this time – she’s ensnared the handsome Caleb and his sister Zamira into her
dastardly plans after shamelessly taking advantage of their unfortunate situation, getting them to help her evoke the forbidden evil of black magic
and topple the Princess. Sales to TV stations across the world many times over and numerous merchandising contracts have established the series
as a perfect mix of popular teen drama, cool music, magic and friendship.
27.01.2012
Page 54
Terra Max
Genre
Format
Live-action knowledge series with lots of Terra X re-enactments
25 episodes at 25 minutes each (three seasons)
Target group
TV presence
Sundays at 8.35 AM on ZDF tivi
Core themes
History format for kids, archive material from Terra X rehashed
in a kid-friendly way embedded in a fictional storyline
USPs
Production
Copyright
Child-friendly treatment of historical subjects, high-quality
archive material, well-known brand in Terra X
Ever Emotion Media Group
ZDF
market)
This Terra X spin-off for children centres on Grandpa Max (Jürgen Mai), a retired scientist, and his grandson Paul (Elias Kassner) tinkering on a time
machine. The time machine doesn’t quite work; instead of taking the protagonists to other times, it brings people from the past into the present to be
peppered with questions from Paul. Themes in the first season include ancient Egypt, Romans and old Germanic tribes as well as Cologne
Cathedral and other medieval sites. Themes include: Ancient Egypt, the Bronze Age in Central Germany, Romans and Germanic tribes, knights and
medieval society, building sites in the Middle Ages such as Cologne Cathedral, The Reformation, The New World and seafaring such as the Bounty.
27.01.2012
Page 55
TRICKBOXX
Genre
Format
Live interactive presentation show
New shows each week at 20 minutes each since 2001
Target group
TV presence
Core themes
Film-making, media education, current film highlights
USPs
Presentation
Production
Copyright
TRICKBOXX: Magazine and practical media activities, teaching
media literacy since 1999, many collaborations
Juri Tetzlaff
Kinderfilm GmbH
KiKA
market)
ARD and ZDF’s kids’ channel gives its young audience TV to reach out and touch, and TRICKBOXX has been a combination of TV magazine and
practical media activities for young budding film makers on KiKA since 1999 – the TRICKBOXX brand not only represents an entertaining TV show
with peeking behind the scenes, but also a media education project for children to make their own animated films – The Box, as inventor Erling
Ericsson calls it, gives children an opportunity to make their own TV. The incentive to be sent in KiKA is its own motivation and reward, so showing
home-made films on the programme plays an essential role in the concept. But the TRICKBOXX media magazine goes further – it creates
transparency in the world of media, as the jury of TV Movie magazine emphasised at the 2004 EMIL award ceremony. TRICKBOXX was already
part of many national and international productions by 2007, and TRICKBOXX reporter Juri Tetzlaff demonstrated things on KiKA that they wouldn’t
be seeing until months later at the cinema or on television. The TRICKBOXX editorial board in Erfurt prepare new technical developments in a childfriendly and entertaining way. Many collaborations with film festivals, cinema operators, public channels and museums have added to the brand’s
range and breadth.
27.01.2012
Page 56
Wolfblood – Verwandlung bei Vollmond (Wolfblood)
Genre
Format
Fantasy live-action series
Target group
Teens aged 8–12, girls and boys
TV presence
Feb 2013 on KiKA and ZDF tivi, Season 2 from autumn 2013
Core themes
Fantasy, mystery, friendship, everyday teenage problems,
growing up, werewolf legend, transformation
USPs
Co-production between ZDF and BBC, international topic,
global marketing by ZDFE, trending fantasy topic
Production
Copyright
BBC, ZDF, ZDF Enterprises
ZDF Enterprises, www.zdf-enterprises.de/wolfblood
market)
The adventure series centres on werewolves – neither wolf nor human, werewolves spontaneously switch between these two forms of existence.
These werewolves have superpowers – they are incredibly fast and strong, and have very keen senses. The heroine is Maddy Smith, a wolfblood
teenager living with her parents in a small rural town. Just as Maddy is preparing for her first transformation, a new boy, Rhydian Morris, comes to
their school – but he has no idea that he is a werewolf. Maddy helps Rhydian settle in and keep his secret while he helps Maddy to cope with their
first task. From then on, they each have to learn to keep their forces under control on their own. Rhydian has to cope with his mother, a “wild”
werewolf that wants her son to roam freely like a real wolf. This raises a big question for both Maddy and Rhydian – how can they tell what they want
to be as they grow up? The storyline elements reflect everyday life of a teenager with that one difference that the protagonists somehow have to
cope with species ambivalence, and they need to find out who they can trust with their secret and how to adapt to everyday life and school.
27.01.2012
Page 57
Zoés Zauberschrank (Chloe’s Closet on the US/UK market)
Genre
Format
2D animated series in HD
52 eps at 11 minutes each (Season 1), Season 2 in production
Target group
Preschool children, boys and girls aged 6–9
TV presence
Regularly on air on KiKA
Core themes
Playful learning of numbers, colours and shapes, fantasy,
humour, social integration, dressing up, role play
USPs
Production
Copyright
Excellent stats on KiKA, many model roles for children, popular
children’s theme worlds (such as princess, pirate, ballerina)
Mike Young Productions, Moonscoop Entertainment
KiKA
market)
There’s no telling what you’ll find in a wardrobe – especially one with magical powers like four-year-old Zoé’s (Chloe’s) magical closet, which is full
of incredible costumes that lead Zoé and her friends to new unexpected adventures as they dress up. As they play, they learn the world of numbers,
colours and shapes. Social integration is another important element in the series alongside fantasy, humour and of learning through play – Zoé’s
friends Hamid and Yasemin are children with a migration background. Zoé, her friends and the audience sing a traditional children’s song together in
each episode. Zoé, her friends and especially Quack Quack, a duck in the form of a security blanket, like to play together with new and interesting
questions raised all the time – What colour is a rainbow? How much sugar, flour, milk and egg does it take to bake a birthday cake? That’s the signal
for Zoé’s magic closet to invite the children for an exciting journey of discovery. The magical closet takes Zoé and her friends on an exciting
adventure as soon as they’ve put on their costumes and become princesses, pirates, ballerinas or fire-fighters. The costumes serve their purpose
throughout the story by helping the playmates find answer to the question that was asked at the beginning.
27.01.2012
Page 58
ZDF tivi umbrella brand
Genre
Format
Umbrella brand
Ad-free, targeted oriented, diverse quality programming
Target group
TV presence
Sat until 11:00 AM, Sun until 9:00 AM, public holidays
Core themes
Series, feature films, magazine programmes, documentaries,
infotainment, specials and theme days, and much more
USPs
Wide range and awareness, authenticity, guarantee of quality
for the audience
Production
Copyright
Various production companies
ZDF
market)
ZDF tivi is ZDF’s children’s and youth weekend morning and public holiday programme. Many shows on ZDF tivi are repeated in KiKA such as ZDF
classics 1, 2 oder 3, Löwenzahn, Tabaluga tivi and Pur+. The logo! current-affairs programme also airs live on Saturdays. ZDF tivi often shows
numerous repeats from Astrid Lindgren films and animated classics like Biene Maja, Heidi, Wickie, and Bibi Blocksberg, which have been among the
most popular ZDF brands for decades. The ZDF tivi programme also includes productions by Jonathan M. Shiff in collaboration with Australia's
Network Ten such as Total Genial and H2O, which first aired on KiKA. Other ZDF tivi shows include Siebenstein and Marvi Hämmer that are
currently only running on KiKA. Currently, the programme runs on Saturdays until 11:00 AM and Sundays until 9:00 AM. ZDF tivi has its own station
logo – an orange-coloured laughing face.
27.01.2012
Page 59

H2O – Plötzlich Meerjungfrau

Transcription

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